Qualified leads booked in your calendarYou define your ICP and take the calls. We build the UK account list, run the outbound, and qualify every lead in between.
- £15M turnover · scaling AP team
- Current system sunset in 8 months
- Attended our webinar last quarter
Five stages between “we sell X to Y”
and a meeting in your calendar.
We define your ICP
You tell us who you sell to. We turn it into a precise filter across every active UK company - firmographic, technographic, signal-based.
We build your universe
Firmbase's proprietary dataset, plus AI research agents, assembles every matching account - enriched with sector, tech stack, hiring intent and live signals.
We rank and qualify
AI scores and stack-ranks every account on fit, so outbound always hits best-fit first - not a random alphabetical slice.
We run the outbound
We stand up dedicated cold email infrastructure and send for you. Nothing touches your domain or inbox reputation.
We qualify the lead
Interested prospects opt in, consent to a call, and get pre-qualified by an AI voice agent. Only genuinely interested, qualified people reach you.
A qualified lead in your calendar
who already knows what you do -
and wants to talk about buying it.
- Sending domains & DNS
- Inbox deliverability & warm-up
- List building & enrichment
- Sequence tooling
- Copy iteration & A/B tests
- Reply triage & qualification calls
That's it. You show up to a 30-minute conversation with someone who already opted in, was screened by our AI voice agent, and chose a time on your calendar.
Most agencies are renting
the same Apollo lists as everyone else.
Firmbase only works because of what sits underneath: every active UK company, enriched from Companies House, then researched live by AI agents against your specific ICP. Tech stack, accreditations, hiring, filings, group structure - whatever your filter calls for, not just what a rented database happens to have.
That's the moat. The done-for-you service is just us pointing that engine at your pipeline - and taking the operational work off your plate.
Honest pricing, scoped to your ICP.
Low flat retainer, then you pay per qualified meeting. We earn more only when you do.
Covers your account universe build, dedicated sending infrastructure, campaign management and qualification. Less than a third of what typical done-for-you agencies charge.
Banded by deal size. You pay for a prospect who matched your ICP, opted in, was screened, and showed up. We bill on held, not booked: no-shows don't count, and any meeting that misses the agreed criteria gets replaced.
Want this running
for your pipeline?
Book a 15-minute scoping call. We'll walk through your ICP, show what your UK universe looks like inside Firmbase, and tell you straight whether this is a fit.