Firmbase

    Describe your ideal customer.
    Firmbase finds them.

    AI agents that research every UK company in your ICP and pinpoint the right buyer - in minutes.

    firmbase
    workspace · acme
    ICP assistant
    Describe your ideal customer

    Plain English ICP
    Find companies

    UK SMBs, £5M-£50M, In-house Logistics

    Company Filters
    Active£5M-£50M turnoverAdvanced Manufacturing or Ae…+ Add
    Research Criteria
    ?In-house Logistics+ Add
    Target Contacts
    Head of LogisticsOperations Director+ Add
    7,076 leads
    Fit Score
    Company
    Logist…
    Target Buyers
    Website
    Industry
    Built on the deepest data
    5M+ UK companies
    Full Companies House depth
    LinkedIn + open web
    Updated continuously
    The problem

    You're spending half your week on work AI can do in seconds.

    Building lists. Qualifying accounts. Hunting down the right contact. It's the prep work that swallows your day and leaves no time for the actual selling. Apollo wasn't built for the UK. Sales Nav can show you a company - if it's even on LinkedIn - but you still have to do all the research to qualify it. And there's no SDR to hand it off to. It's just you.

    Seller's week
    40h
    Building lists32%
    Qualifying companies28%
    Hunting contacts22%
    Actually selling18%
    82% of the week on work AI can now do
    Sitting cold in CRM
    Northwind AnalyticsFit 94
    Loftway SoftwareFit 91
    Stellaris UK LtdFit 88
    Brightford LabsFit 84
    How Firmbase works

    One workflow. From a plain-English ICP to the right buyers.

    Say this is your ICP

    01UK B2B SaaS0125 to 150 employees02Selling into the public sector02ISO 27001 certified03Head of Customer Success03In post 12+ months
    Scroll to see how it works
    How it works
    01 / 04
    01Discover
    02Prioritise
    03Reach
    04Work the account
    01Step 1 of 4

    Discover

    Find every UK company that fits your ICP, by what they actually do.

    SIC codes are too coarse. We built our own taxonomy from every UK company website using LLMs. Search in plain English, get real matches.

    CC
    Cohesive Cloud Ltd
    Case management software for UK councils
    SIC code
    62020
    "IT consultancy"
    Firmbase profile
    B2B SaaSPublic sectorWorkflow automationMid-marketISO 27001CS-led motion
    Same depthacross every UK company5M+
    Go in prepared

    We do the prep. You win the business.

    Clarity on why they fit your ICP, signals that they have budget and need, and the people to contact. All on one page.

    Meridian R&D

    Meridian R&D Tax Advisors Ltd

    Financial advisory servicesTax consultancy
    CH 10892341 · Manchester · Inc. 2017 · 22 employees
    ICP fitSaved ICP
    • Overall fit
      87
    • R&D specialization
    • 1-50 employees
    • UK R&D market
    Account brief

    Manchester-based R&D tax credits boutique, founded 2017 by ex-Big-4 partners. Specialises in HMRC enquiry defence, not volume claims.

    Recently hired a Senior Tax Partner from EY — a clear signal of intent to move upmarket.

    Why open this now3 signals · 90d
    • 5d
      Senior Tax Partner appointed (ex-EY)
      Champion
    • 3w
      Headcount up 57% YoY (14 → 22)
      Growth
    • 1m
      Retained earnings +41%, no risk flags
      Budget
    Financial healthFY24
    78
    Healthy
    No risk flags
    • Retained earnings+41% YoY
    • Net assets£680K
    • LiquidityStable
    Presence & contact
    Financial trajectory5y · 2020–Now
    22+30% CAGRemployees
    221102220202021202220232024Now

    22 employees, up from 6 in 2020. 30% CAGR.

    Target buyers4 of 4 roles
    • AP
      Aisha PatelNew
      Senior Tax Partner
      ex EY · 7y
    • DA
      Daniel Ashworth
      MD & Co-Founder
      ex Deloitte · 5y
    • HC
      Helen Crawford
      Founder, Tax Partner
      ex PwC · 4y
    • MR
      Michael Reeves
      Tax Partner
      ex BDO · 6y
    LocationManchester, UK
    47 King St, Manchester M2 4LQ
    Why Firmbase

    The richest data in UK B2B lead generation. Anywhere.

    Most platforms ship you a database. A snapshot of what they could scrape, going stale the moment it's written. Firmbase works differently. We start with the full UK Companies House dataset - every company, every filing, every PSC, every group structure - and research the rest live. Contacts, signals, anything your ICP calls for. The deepest, most current view of who to sell to. No one else has it.

    5M+
    Companies House, in full
    Every active UK company, every filing, every PSC, every group link. Including the UK subsidiaries hiding inside foreign parents.
    Live
    The right person, every time
    We find the closest match to the role you asked for, live on LinkedIn. Ask for "Head of Sales", get the VP of Revenue.
    Any signal
    Answers no database has
    ISO 27001? Using Stripe? Hiring SDRs? We research the open web for whatever your ICP calls for, not just what fits a filter.

    Built for sellers who can't afford to waste time.

    Book a demo, or start exploring Firmbase yourself.