Commercial Law Companies Using Google Analytics in the UK: 456 Active Firms (2026)
Commercial law firms using website analytics advise organisations on contracts, disputes and transactions across the UK legal market.
For commercial-law providers, website analytics usually sits close to business development rather than pure IT. The tag helps measure enquiry sources, practice-area content, directory referrals and campaign spend for firms selling contract, dispute, corporate and regulatory advice to business clients. Adoption tends to signal a direct-channel posture: a public website treated as a source of qualified matters, with partner-led teams wanting attribution across search, referral and form-fill journeys. The likely buyers are managing partners, marketing heads and operations staff in established small and mid-market practices; the work is often agency-managed, with internal review around consent, client-confidentiality risk and matter intake.
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The UK adoption picture covers 456 actively trading commercial-law providers running the analytics tag. Reported employment totals 2,548 people, so the cohort is not just single-practitioner web estates, even though many remain small practices. Across analytics tools used in the sector, the tag ranks first at 86.7% of 526 sector sites, ahead of secondary behaviour-recording or privacy-led alternatives. Registered-region skew is towards London at 32.0%, followed by the North West at 12.3%, the South East at 9.0%, the South West at 7.7%, and Yorkshire and The Humber at 7.5%.
Commercial-law providers sit inside the UK legal-services framework, so analytics adoption has to be read alongside professional regulation rather than as a generic marketing stack. Reserved legal activities may be carried on only by authorised or exempt persons; legal advice outside those activities is generally unreserved, which leaves a mixed market of regulated solicitor practices and adjacent legal-services providers. Solicitor-led practices in England and Wales fall under the Solicitors Regulation Authority, with oversight from the Legal Services Board. Website measurement therefore needs clear cookie consent, GDPR treatment for enquiry data, and care where campaign attribution touches confidential matter descriptions or prospective-client identities.
Adoption appears mature enough that the future phase is less about initial installation and more about how firms govern what is already embedded. Consent requirements, browser limits and client expectations around confidentiality tend to make lighter-touch measurement more attractive than expansive behavioural tracking. Larger practices may bring reporting closer to business-development teams, while smaller practices are likely to keep relying on web agencies and standard site templates. Consolidation between content management, enquiry routing and client-relationship workflows should keep analytics tags present, but the implementation may become quieter, more consent-aware and less reliant on broad retargeting signals.
Adoption by company size
Adoption of Google Analytics varies by company size across the trading UK Commercial law companies in this cohort. 31.6% of the 692 companies with under 10 employees run Google Analytics (219 detected). 31.5% of the 343 companies with 10–50 employees run Google Analytics (108 detected). 28.1% of the 64 companies with over 50 employees run Google Analytics (18 detected). That is a 3.5% gap between the over 50 employees and under 10 employees bands.
456
Active firms
2026
86.7%
Of detected Analytics share
UK Commercial law
7
Median headcount
Filed accounts
1,568
Verified contacts
Across this cohort
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Key facts
About 5% of the trading cohort reports turnover above £5M (26 of 456 firms) — the rest sits below that revenue band.
4% of the cohort was incorporated since 2022 (22 firms), so a sizeable share is in its first few filing cycles.
Among commercial-law firms with a detectable analytics system, the page's system accounts for 86.7% (456 of 526), ahead of the next detected system at 13.1% (69).
London accounts for 32.0% (146) of commercial-law firms running the analytics tool, followed by the North West at 12.3% (56) and the South East at 9.0% (41).
Website stacks are mostly content-management led: 73.5% (335) also run a content-management platform, 48.2% (220) run an SEO plugin and 34.9% (159) run a tag-management layer.
The wider UK legal services sector generated £47.1 billion in revenue in 2023 and contributed £37 billion to the UK economy, equal to 1.6% of real GVA.
Reserved legal activities in England and Wales under the Legal Services Act 2007 cover six activities, while legal advice and assistance outside them is generally unreserved.
Analytics market share among UK Commercial Law
Share of the 526 UK Commercial Law with a detectable system. As of June 2026.
What else do Google Analytics-running Commercial Law run?
Share of the 456 Google Analytics-running UK companies where each technology was also detected. As of June 2026.
Where Google Analytics Commercial Law are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
7
Median headcount
£571.1K
Median UK turnover
5.7%
Above £5M turnover
22
Incorporated since 2022
1,568 verified decision-maker contacts
across these 456 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK Commercial Law using Google Analytics
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 2 filingsProvides legal and professional advisory services to businesses and individuals, including corporate law, mergers and acquisitions, tax, real estate, dispute resolution, employment, intellectual…
Serves businesses, financial institutions, charities and social enterprises, plus private individuals, across sectors including real estate, construction, healthcare, transport, clean energy,…
Financial Health
StrongStrong
Location
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Financial sub-scores
Computed from 3 filingsProvides legal and professional advisory services across areas including corporate law, tax, dispute resolution, real estate, employment, intellectual property, banking and finance, and private…
Serves businesses, financial institutions, charities, social enterprises and private clients across sectors including real estate, financial services, construction, healthcare, retail, TMT, transport…
Financial Health
StrongStrong
Location
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Financial sub-scores
Computed from 3 filingsProvides legal services to businesses and individuals, advising on commercial and corporate law, banking and finance, employment, data protection, intellectual property, real estate, tax, dispute…
Serves UK and international businesses, investors and private clients, including technology, communications, digital media, construction, land and planning, retail, hospitality, real estate and…
Financial Health
StrongStrong · Profitable, Hiring · 18% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsProvides legal services to businesses and individuals including corporate and M&A, tax, real estate, banking and finance, employment, intellectual property, dispute resolution, insolvency, and…
Serves businesses, charities and private clients needing legal support, with sector focus on financial services, real estate, construction, healthcare, energy, transport, retail, creative industries…
Financial Health
StrongStrong
Location
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Financial sub-scores
Computed from 3 filingsProvides commercial legal services to businesses, including advice on corporate transactions, banking and finance, employment, intellectual property, real estate, regulatory matters, and dispute…
Serves businesses and organisations across the UK and beyond, including start-ups and clients in aviation, energy, fintech, food and beverage, health and social care, medtech, life sciences, social…
Financial Health
HealthyHealthy · Profitable, Hiring · 13% CAGR over 2y
Location
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Financial sub-scores
Computed from 4 filingsProvides legal advisory services on commercial contracts and disputes, corporate finance and M&A, employment law, data protection and technology matters, intellectual property rights, regulatory…
Serves fast-growing businesses across sectors, particularly technology, media, telecoms and IP-rich companies, as well as UK and cross-border investors involved in corporate finance.
Financial Health
HealthyHealthy · -81% CAGR over 3y
Location
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Financial sub-scores
Computed from 5 filingsProvides commercial legal services to businesses, including corporate law, mergers and acquisitions, company structuring, commercial contracts, and corporate finance. Also advises on employment law,…
Serves businesses and owner-managed companies, with a focus on healthcare operators such as dental practices, pharmacies, care homes and opticians, plus clients involved in property matters and…
Financial Health
StrongStrong · Growing, Hiring · 37% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsProvides legal services to businesses, funds and founders, advising on corporate transactions, venture capital investments, commercial contracts, employment law, commercial property, data protection,…
Serves growth companies, funds, founders and startups, with emphasis on technology, media, crypto/digital assets, property and construction sectors, plus individuals and businesses facing commercial…
Financial Health
StrongStrong · Hiring · 18% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsProvides commercial legal services to businesses, including advice on corporate transactions, contracts, technology and software, AI, data protection, employment law, commercial property,…
Serves SMEs, high-growth start-ups and established businesses needing commercial legal support, including technology, AI, media, construction and commercial property sectors, in the UK and…
Financial Health
HealthyHealthy · Hiring · 19% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides corporate and commercial legal advisory services to businesses and investors. Offers outsourced legal counsel, mergers and acquisitions and transaction support, and advice on contracts,…
Sells to businesses across the UK, particularly private equity-backed companies, owner-managed businesses, startups, investors and other corporate clients needing ongoing commercial legal support and…
Financial Health
HealthyHealthy · -56% CAGR over 5y
Location
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Financial sub-scores
Computed from 3 filingsProvides legal advisory services including corporate law, mergers and acquisitions, employment law, banking and finance, dispute resolution, real estate transactions, and restructuring, supporting…
Serves internationally active businesses and organisations, including corporates, healthcare and social economy providers, public services, real estate, energy and infrastructure clients, plus…
Financial Health
StrongStrong · Hiring · 22% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsProvides legal services to businesses including corporate and commercial law advice, dispute resolution, employment and immigration law, real estate matters, intellectual property, regulatory…
Serves UK-based international companies, from start-ups to multinational and Fortune Global 500 organisations, plus businesses needing employment, immigration, HR, property, commercial and compliance…
Financial Health
StrongStrong · Hiring · 6% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsProvides commercial legal services to businesses including corporate law, commercial contracts, corporate finance, partnerships, employment and dispute resolution, alongside commercial and…
Serves businesses needing commercial legal support, including corporate, finance, property, employment and disputes matters, plus individuals requiring residential conveyancing and private client…
Financial Health
StrongStrong · Growing, Hiring · 6% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsProvides legal services to businesses and individuals, advising on corporate transactions, commercial law, employment matters, property and commercial disputes, family law, wills and probate,…
Serves businesses and individuals in Kent and London, including property developers, education, rural, healthcare, utilities, manufacturing, recruitment, banking and financial services clients, plus…
Financial Health
StrongStrong · Hiring · 5% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides commercial legal services to businesses and individuals, including corporate and M&A, banking and finance, employment, property, litigation, intellectual property, restructuring and…
Serves businesses with complex legal needs across Northern Ireland, Ireland and the UK, including banking, construction, energy, property and media clients, plus lenders, borrowers, investors and…
Financial Health
StrongStrong · Growing, Hiring · 4% CAGR over 4y
Location
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Financial sub-scores
Computed from 2 filingsProvides corporate and commercial legal services to businesses, including company formation, commercial contracts, business sales and acquisitions, corporate finance, restructuring and insolvency,…
Serves businesses across the UK, including company directors, start-ups, property developers, housing and regeneration organisations, and firms needing corporate, commercial, employment or litigation…
Financial Health
StableStable · 7% CAGR over 1y
Location
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Financial sub-scores
Computed from 5 filingsProvides corporate legal services to businesses, including mergers and acquisitions, company sales and purchases, corporate structuring, commercial agreements, real estate matters, and dispute…
Serves businesses seeking corporate legal support, particularly busy business owners and decision-makers needing advice on corporate transactions, real estate and dispute resolution across a range of…
Financial Health
HealthyHealthy · -6% CAGR over 5y
Location
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Financial sub-scores
Computed from 5 filingsProvides commercial legal services including banking and finance, corporate and commercial law, dispute resolution, employment, immigration, intellectual property, property, regulatory matters, and…
Serves businesses and institutions needing commercial legal support, including small and mid-sized companies, large corporations, banks, insurance firms, public bodies and trusts, as well as…
Financial Health
StableStable · -24% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides commercial legal services to businesses and individuals, including dispute resolution and litigation, corporate transactions, commercial and employment law, commercial property matters,…
Serves businesses, business owners and individual clients nationally and locally, across hospitality and leisure, retail, professional services, transport, manufacturing, engineering, construction,…
Financial Health
StableStable · -2% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides legal services to businesses and individuals, including corporate acquisitions and restructurings, commercial contracts, intellectual property and insolvency advice, dispute resolution, real…
Sells to businesses, business owners and private individuals needing legal support, particularly around corporate transactions, commercial disputes, property, estate planning, probate and wealth…
Financial Health
HealthyHealthy · -5% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides legal services to businesses including corporate transactions, commercial contracts, employment law advice, IT and intellectual property matters, and company secretarial support. Advises on…
Serves businesses needing corporate, commercial, IT, IP, employment and company secretarial legal support, plus employers and individual employees on workplace matters. Targets quality businesses…
Financial Health
StrongStrong · Growing · 2% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsProvides legal services for businesses and individuals, including commercial law, corporate transactions, contracts, employment law, dispute resolution, insolvency, intellectual property,…
Serves businesses, employers and individuals, including construction and healthcare sector clients, shareholders and partners, landlords and tenants, employees, and parties involved in disputes.
Financial Health
StrongStrong · Growing, Hiring · 20% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsProvides legal services focused on health, social care and charities, advising NHS organisations, healthcare practitioners and care providers on regulatory matters, clinical negligence, employment,…
Serves NHS bodies, GP and dental practices, private healthcare practitioners, social care providers, charities, social enterprises, education providers, healthcare insurers and some private clients.
Financial Health
HealthyHealthy · Profitable · -4% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsProvides commercial legal services to businesses, including advice on brand protection, commercial contracts, corporate disputes, employment, commercial real estate, and regulatory compliance, with…
Serves businesses, including some of the UK’s largest companies, needing commercial legal support, with sector focus on automotive, real estate, advertising and media, and technology.
Financial Health
StrongStrong · Growing, Hiring · 15% CAGR over 5y
Location
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Financial sub-scores
Computed from 3 filingsProvides legal services to businesses, including commercial law advice, commercial litigation, corporate transactions, employment law, and real estate matters. Also offers HR advisory through Blue…
Serves businesses, employers and commercial organisations needing legal advice, including companies seeking support from specialist lawyers across corporate, employment, litigation, real estate and…
Financial Health
HealthyHealthy · Hiring · 21% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsProvides legal services to businesses and individuals, including corporate and commercial law, commercial property transactions, residential conveyancing, private client matters, employment law…
Serves businesses of all sizes, commercial property investors, lenders, developers, landlords and tenants, renewable energy project stakeholders, and private individuals or families needing legal…
Financial Health
StrongStrong · Growing, Hiring · 20% CAGR over 2y
Location
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Financial sub-scores
Computed from 2 filingsCommercial law firm advising clients in offshore energy, shipping, shipbuilding and insurance sectors. Provides legal services including contract advice, dispute resolution, arbitration, insolvency…
Targets B2B corporate clients, contractors and insurers in offshore energy, shipping, shipbuilding and insurance, primarily organisations with sector-specific commercial disputes, contracts and…
Financial Health
HealthyHealthy · 0% CAGR over 1y
Location
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Financial sub-scores
Computed from 5 filingsProvides commercial legal advice to businesses and individuals, including corporate compliance, employment law, employee ownership trusts, regulatory matters, legal audits, and outsourced in‑house…
Serves businesses and individuals, including business owners/directors, employers, transaction vendors and purchasers, and solicitors needing regulatory support.
Financial Health
HealthyHealthy · Hiring · 11% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides legal services to businesses and individuals, including corporate and commercial law, banking and finance, commercial real estate, dispute resolution, employment, immigration, tax, family…
Serves businesses, business owners and leaders needing corporate, commercial, finance, disputes, employment, property and tax legal support, alongside private clients seeking family, immigration,…
Financial Health
StrongStrong · Growing, Hiring · 123% CAGR over 4y
Location
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Financial sub-scores
Computed from 2 filingsProvides corporate legal services to small and medium-sized businesses, owners and investors. Advises on mergers and acquisitions, business sales and purchases, management buy-outs, shareholder…
Serves small and medium-sized businesses, particularly owner-managed companies, plus their owners, directors, management teams and private equity or venture capital investors involved in business…
Financial Health
StrongStrong · Growing · 0% CAGR over 1y
Location
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Financial sub-scores
Computed from 5 filingsProvides legal services including commercial litigation, corporate and business law, commercial property transactions, construction and agricultural law, and dispute resolution. Also advises on…
Serves businesses and private clients across the UK and internationally, including property developers, lenders, construction and agricultural firms, equestrian businesses/owners, sports…
Financial Health
StrongStrong · Growing, Hiring · 12% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides commercial legal services to start-ups, scale-ups and SMEs, including corporate and finance law, employment, intellectual property, data protection, dispute resolution, property…
Serves businesses rather than consumers, targeting start-ups, scale-ups, SMEs and fast-growth companies. Focuses on sectors including technology, media, health and medtech, food and beverage,…
Financial Health
StrongStrong
Location
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Financial sub-scores
Computed from 3 filingsProvides legal services to individuals, SMEs and business owners, including dispute resolution, commercial contract drafting, mergers and acquisitions, shareholder agreements, employment matters,…
Serves a mix of B2C and B2B customers: individuals, small to medium-sized enterprises and business owners. Targets employers and employees needing legal support on disputes, contracts, property,…
Financial Health
HealthyHealthy · Growing · 0% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsProvides corporate legal services focused on transactional and commercial matters, including mergers and acquisitions, corporate finance and securities, debt financing, commercial agreements,…
Serves businesses, including public companies, start-ups and growth companies, acquirers and sellers in M&A, borrowers, major lenders and financial institutions, and corporate finance clients.
Financial Health
StrongStrong · Growing, Hiring · 86% CAGR over 5y
Location
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Financial sub-scores
Computed from 4 filingsInternational network of law and tax advisory firms providing legal services across jurisdictions. Advises businesses on corporate transactions, mergers and acquisitions, regulatory compliance,…
Serves corporate and institutional clients with cross-border legal and tax needs, including businesses in energy, oil and gas, mining, healthcare, telecoms, automotive, financial services, defence,…
Financial Health
StrongStrong · Hiring · 26% CAGR over 3y
Location
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Financial sub-scores
Computed from 3 filingsProvides legal advisory services to startups and growing businesses, including commercial contracts, employment matters, investment and company transactions, HR support, and data protection advice.…
Serves startups, ambitious SMEs, scaling businesses and established companies across high-growth sectors, especially founders and business owners preparing for investment, growth, change or exit.
Financial Health
StrongStrong · Hiring · 73% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsProvides legal services to companies and individuals, including corporate and commercial law, dispute resolution, regulatory compliance, immigration, employment, and intellectual property. Also…
Serves businesses, individuals and public sector bodies needing legal support, with sector focus on e-commerce, logistics, education, finance, payment services, pharmaceuticals, software, IT,…
Financial Health
HealthyHealthy · Hiring · 41% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides legal services across banking and finance, company and commercial law, dispute resolution, family law, immigration, intellectual property, real estate, and restructuring and insolvency,…
Serves a mix of corporate and private clients, including FTSE-rated companies, SMEs, property professionals, private developers, offshore investors and high-net-worth individuals.
Financial Health
StrongStrong · Hiring · 28% CAGR over 5y
Location
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Financial sub-scores
Computed from 2 filingsProvides corporate and commercial legal services to businesses, including advice on mergers and acquisitions, corporate governance, restructuring, shareholder and partnership agreements, commercial…
Serves businesses of all sizes, including companies, LLPs, partnerships and shareholders needing corporate, commercial and employment law support.
Financial Health
StrongStrong · Growing, Hiring · 50% CAGR over 1y
Location
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Financial sub-scores
Computed from 5 filingsProvides corporate and commercial legal services, including employment law, litigation, wills and probate, and banking and finance advice. Advises businesses and individuals on transactions,…
Serves businesses needing corporate and commercial legal support, including companies pursuing growth, transactions, finance, employment matters or disputes, alongside some private clients for wills…
Financial Health
StrongStrong · Growing · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsProvides legal advisory services on shipping, superyachts, private jets, oil and gas, and physical commodities. Advises clients on asset construction, sale and purchase, financing, employment, and…
Serves shipowners, shipbuilders, banks, private equity funds, commodity traders, exploration and production companies, UHNW individuals, family offices, trustees, fiduciaries, yacht designers and…
Financial Health
StrongStrong · Hiring · 63% CAGR over 2y
Location
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Financial sub-scores
Computed from 4 filingsSpecialist law firm providing legal advice and representation in insurance and reinsurance matters, including disputed claims, coverage issues, and policy drafting. Handles commercial litigation,…
Serves insurers, reinsurers, insurance brokers and intermediaries, plus professional firms, financial institutions, directors/officers, policyholders and international businesses involved in…
Financial Health
StableStable · -16% CAGR over 3y
Location
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Financial sub-scores
Computed from 4 filingsProvides legal services to businesses, specialising in commercial litigation and dispute resolution including adjudication, arbitration and court proceedings. Also advises on corporate and commercial…
Serves B2B clients in the South West and beyond, including national retailers, construction companies, developers and other commercial clients across varied sectors.
Financial Health
HealthyHealthy · Hiring · 24% CAGR over 6y
Location
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Financial sub-scores
Computed from 5 filingsProvides legal services focused on corporate finance, technology and media sectors, advising on mergers and acquisitions, venture capital and private equity transactions, debt financing, commercial…
Serves B2B clients in technology, media and corporate finance, including PE/VC-backed companies, funds and fund managers, blockchain and cyber security businesses, and companies involved in M&A or…
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 4 filingsProvides legal services to businesses and private clients including corporate and commercial law, employment law, dispute resolution, insolvency and restructuring, commercial and residential…
Serves a mix of businesses and private clients, including companies in manufacturing, care, retail, education and childcare, plus individuals needing support with property, family, probate, wills,…
Financial Health
StableStable · Hiring · 15% CAGR over 3y
Location
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Financial sub-scores
Computed from 5 filingsProvides legal services to businesses and individuals, specialising in corporate transactions, commercial property and employment law. Advises on company investments, share incentives, business…
Serves East Midlands businesses, start-ups, investors, shareholders, employers and commercial property developers or investors, alongside individuals needing private client support.
Financial Health
StrongStrong
Location
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Financial sub-scores
Computed from 4 filingsProvides legal services focused on international law and dispute resolution, including cross-border litigation, arbitration, fraud investigations and asset tracing. Advises on banking and finance,…
Serves high-net-worth individuals, sovereign states, family offices, investors and corporate clients needing legal support on complex cross-border disputes, international arbitration, financial…
Financial Health
StrongStrong · 41% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsProvides legal services in commercial, intellectual property and employment law. Advises businesses on technology and software contracts, trade marks, data protection, cloud services, HR processes,…
Serves B2B clients, especially fast-growing technology and innovation-led businesses, SaaS and cloud companies, medtech and edtech firms, universities, and employers needing commercial, IP,…
Financial Health
StrongStrong · Hiring · 19% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides legal services for businesses including commercial contract drafting and negotiation, corporate structuring and investment matters, and employment law advice such as contracts, policies,…
Serves B2B clients, primarily agencies, start-ups and scale-ups seeking commercial, corporate and employment legal support, including businesses wanting project-based advice or ongoing subscription…
Financial Health
StrongStrong · Hiring · 19% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides legal advice and representation to businesses and individuals in areas including corporate and financial crime, regulatory investigations, civil and commercial litigation, fraud and asset…
Serves businesses, company directors, regulated financial services and crypto firms, professional clients, and private individuals facing corporate crime, regulatory, litigation, insolvency or…
Financial Health
StrongStrong · Hiring · 15% CAGR over 4y
Location
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How Google Analytics usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. Commercial law companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of Commercial law companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Google Analytics is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK Commercial Law by Analytics
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Frequently asked questions
How many UK Commercial law companies use Google Analytics?
What share of UK Commercial law companies run Google Analytics?
How is Google Analytics usage detected?
What size Commercial law companies use Google Analytics in the UK?
What do Google Analytics-running Commercial law companies also run?
Can I get contact details for these companies?
Search 456 UK companies by the analytics technology they run.
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