Companies Using Gatsby in London: 119 Active Firms (2026)
London companies running static-site web frameworks use prebuilt front ends to publish fast content-led websites and digital services.
Gatsby users usually sit between marketing, product and engineering buying centres rather than a single IT budget. Adoption signals a company with public web properties where content operations, search visibility, release control and page performance matter enough to justify developer-owned front-end infrastructure. The common buyer is B2B and commercial rather than consumer-only: software vendors, property operators, managed-services firms and AI-adjacent teams using pre-rendered pages for marketing, documentation, recruitment and customer education. Engagements tend to be modest by enterprise-platform standards, often owned by lean web teams and agencies, but they imply recurring spend on hosting, content management, analytics and compliance work.
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London has 119 actively trading companies running Gatsby, making this a specialist adoption cluster rather than a broad default for business websites. The employment footprint is also concentrated: these firms report 2,393 employees between them, although the typical user looks much smaller than the total suggests. Software-as-a-service and property-tagged operators are especially visible, with start-up, managed-services and AI categories also present. That mix points to public web estates where marketing, documentation, lead generation and product education sit close to the revenue process, rather than brochure sites maintained only as corporate hygiene.
No UK licence is required simply to run Gatsby, so the relevant controls sit around the website rather than the framework. ICO guidance on PECR requires operators to explain cookies or similar tracking, describe their purpose and obtain consent unless the cookie is strictly necessary for a requested online service; UK GDPR applies where personal data is involved. For public-sector work, GOV.UK guidance treats WCAG AA accessibility as the minimum standard for websites and mobile apps. Procurement also tends to involve hosting location, analytics configuration, content-governance processes and audit trails, especially where marketing teams rely on agencies or contractors.
Adoption appears likely to remain selective rather than universal. Gatsby fits organisations that want developer-controlled publishing and predictable front-end delivery, but it competes with hosted site builders, server-rendered application frameworks and content platforms bundled into wider marketing stacks. London users therefore tend to look like digitally mature small teams or mid-market operators with enough content volume to justify the architecture. Migration pressure may come from maintenance burden, plugin compatibility and the cost of keeping specialist skills in house. At the same time, firms with established static-site workflows may keep the stack where performance, governance and editorial reliability outweigh the appeal of consolidation.
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One row per company, 14 columns. The contact columns unlock when you get the list.
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Adoption by company size
Adoption of Gatsby rises with company size across the trading companies in this cohort. 0% of the 532,485 companies with under 10 employees run Gatsby (75 detected). 0.2% of the 15,364 companies with 10–50 employees run Gatsby (38 detected). 0.3% of the 1,763 companies with over 50 employees run Gatsby (6 detected). That is a 0.3% gap between the over 50 employees and under 10 employees bands.
119
Active firms
2026
8
Above £5M turnover
Trading firms
5
Median headcount
Filed accounts
284
Verified contacts
Across this cohort
Top companies using Gatsby in London
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsProvides an open banking payments platform that enables businesses to connect to bank accounts for pay‑by‑bank transactions. Services include user onboarding, bank account authentication, payment…
Sells to enterprise and growth businesses in Europe that take high-volume online payments, including fintechs, airlines and travel firms, food delivery platforms, retailers and other consumer-facing…
Financial Health
StableStable · -63% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsDevelops cloud-based recruitment software including an applicant tracking system, candidate relationship management tools, career site management, interview workflows, analytics, automation,…
Sells to HR and recruitment teams at businesses worldwide, from small and midsize companies to enterprises with 1,000+ employees, that manage employer branding, candidate relationships, hiring and…
Financial Health
StrongStrong · Hiring · 30% CAGR over 4y
Location
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Computed from 5 filingsDevelops and operates a web-based visual storytelling and publishing platform that enables teams to create and publish interactive feature articles, reports, digital magazines and internal…
Serves B2B marketing, communications and publishing teams at brands, media companies, government bodies and regulated organisations, from individual teams to enterprise-wide users.
Financial Health
StrongStrong · Hiring · 19% CAGR over 4y
Location
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Financial sub-scores
Computed from 4 filingsProvides a customer data platform that collects, unifies and processes customer data from multiple digital sources, enabling businesses to build customer profiles, analyse behaviour, and activate…
Serves B2C multi-channel consumer brands, including ecommerce, media, fintech and subscription businesses, targeting marketing, product, CRM and data teams managing large-scale customer engagement.
Financial Health
StrongStrong · Hiring · 41% CAGR over 3y
Location
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Computed from 3 filingsProvides sales support, marketing, and research and development services to affiliated companies developing enterprise automation software. Supports promotion and adoption of a platform for robotic…
Serves enterprises and public sector organisations, targeting business and IT teams in banking, financial services, healthcare, insurance, manufacturing, supply chain, finance, HR, QA/testing and…
Financial Health
StableStable · Hiring · 10% CAGR over 2y
Location
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Computed from 5 filingsDevelops digital maps, navigation software and location data services. Provides APIs, SDKs and traffic analytics for automotive, fleet, logistics and public sector applications, and offers consumer…
Serves B2B customers including carmakers, fleet and logistics operators, traffic authorities, public sector bodies, software developers and tech companies, alongside consumers using navigation apps…
Financial Health
StableStable · Hiring · 16% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides point‑of‑sale consumer financing and buy‑now‑pay‑later payment options for online and in‑store purchases. Offers instalment loans and pay‑in‑four plans through merchant checkouts, a mobile…
Serves UK consumers shopping at retail brands, alongside merchants and ecommerce businesses that offer pay-over-time checkout options.
Financial Health
StrongStrong · Hiring · 93% CAGR over 3y
Location
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Provides residential estate agency services including property sales and lettings, tenant sourcing, property management and valuations. Also offers auction sales, new homes marketing, block…
Serves London property buyers, renters, homeowners, landlords and investors, plus developers and corporate relocation clients in the residential property market.
Financial Health
N/AN/A
Location
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Provides an online platform and mobile app that gives users free access to their credit score and credit report, credit monitoring tools, and financial insights, and acts as a credit broker enabling…
Serves UK consumers managing their credit health and seeking personal finance options, including credit cards, loans and car finance, alongside lender partners offering those products.
Location
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Financial sub-scores
Computed from 3 filingsOperates a digital media network producing news, guides, and features on video games, esports, and entertainment. Publishes content across multiple online brands and social media communities and…
Targets gaming, esports and entertainment fans, plus B2B advertisers and agencies seeking access to gamers, esports followers, sports-game fans, anime, TV, film and geek-culture audiences.
Financial Health
DistressedDistressed
Location
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Computed from 5 filingsProvides cloud-based email marketing and transactional email software with drag‑and‑drop design tools, automation, segmentation, A/B testing, analytics, and developer APIs/SMTP services for sending,…
Serves B2B marketing and developer teams at small businesses, technology companies, agencies, enterprises, franchises and real estate firms, plus ecommerce teams using platforms such as Shopify and…
Financial Health
StrongStrong · Hiring · 34% CAGR over 4y
Location
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Provides air freight and cargo logistics services, transporting goods via the airline networks of British Airways, Iberia, Aer Lingus, Vueling and LEVEL. Offers shipment booking, tracking, priority…
Serves B2B freight forwarders and commercial shippers in sectors such as pharmaceuticals, automotive, electronics and aerospace that need international air cargo capacity and shipment management.
Location
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Financial sub-scores
Computed from 5 filingsDevelops and operates designer outlet shopping destinations under The Bicester Collection brand, managing open‑air retail villages that host boutiques for fashion and lifestyle brands and provide…
Serves leading luxury and fashion brands seeking physical retail destinations and access to affluent shoppers, alongside consumers visiting premium outlet villages in Europe, China and the US.
Financial Health
DistressedDistressed · -68% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides AI and digital consultancy services including AI strategy, agentic system design, generative AI and LLM development, data and cloud engineering, and digital product design and development to…
Serves enterprise and mid-market organisations in financial services, insurance, media, internet, retail, advertising, FMCG, health and fitness, travel and leisure, and the public sector.
Financial Health
StableStable · -55% CAGR over 5y
Location
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Computed from 5 filingsProvides an online learning platform offering interactive revision courses, study notes, and practice questions for GCSE, A Level, KS3 and KS2 subjects. Includes curriculum‑aligned content, automated…
Serves UK school students preparing for KS2, KS3, GCSE and A Level exams, alongside parents and teachers seeking curriculum- and exam-board-specific learning support.
Financial Health
HealthyHealthy · Hiring · 12% CAGR over 4y
Location
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Computed from 5 filingsProvides business expense management software including prepaid expense cards, mobile receipt scanning, mileage tracking, and tools to monitor and control employee spending and integrate card…
Serves businesses, particularly finance teams and managers responsible for employee spending, company cards, mileage claims and expense processes.
Financial Health
WeakWeak · Hiring · 7% CAGR over 4y
Location
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Computed from 5 filingsProvides residential estate agency services including property sales, lettings and property management. Also offers property valuations, tenant sourcing, investment property marketing, auction sales,…
Serves London homebuyers and tenants, homeowners selling or letting property, private landlords, property investors, new-home buyers, build-to-rent operators, and businesses managing corporate…
Financial Health
HealthyHealthy
Location
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Financial sub-scores
Computed from 4 filingsDevelops custom software and digital products for startups and businesses, providing engineering teams and expertise in JavaScript, Node.js, React and AWS serverless architectures, alongside UI/UX…
Serves businesses with complex digital projects, including enterprises and ambitious startups, working with project leads and product teams needing engineering, UI/UX, product management and delivery…
Financial Health
WeakWeak
Location
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Provides management and technology consulting services focused on business strategy, digital transformation, data and AI, and marketing technology. Supports organisations with analytics, cloud…
Serves large enterprises, leading brands and public sector organisations across consumer, energy, financial services, healthcare, life sciences, technology, media, telecoms and industrial markets.
Location
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Computed from 5 filingsOperates an online platform that publishes video updates and commentary from investment trust fund managers, providing analysis of fund objectives, strategies and performance to help investors assess…
Serves retail investors and investment professionals researching investment trusts, including users seeking fund manager commentary, analysis and market insights.
Financial Health
StrongStrong · Growing, Hiring · 26% CAGR over 4y
Location
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Computed from 5 filingsDevelops and operates a user research and product testing platform that enables teams to recruit participants, run surveys, interviews, prototype and usability tests, and analyse results with…
Sells to businesses running user research, especially research, design and product teams at tech, software, financial services, insurance and retail companies. Serves both B2B and B2C brands needing…
Financial Health
StableStable · -42% CAGR over 5y
Location
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Computed from 3 filingsPublishes a contemporary art magazine and online platform featuring news, criticism, reviews, opinion and artist coverage. Produces editorial content, rankings and podcasts, and offers print and…
Serves contemporary art readers, collectors, artists, curators and museum/gallery professionals, alongside advertisers and partners seeking access to the art-world audience.
Financial Health
DistressedDistressed
Location
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Computed from 5 filingsProvides residential estate agency services including property sales, lettings, and management. Offers property valuations, marketing for sellers and landlords, tenant sourcing, block management,…
Serves London property buyers, renters, homeowners selling or letting, landlords and residential property investors, plus new homes, build-to-rent, corporate relocation and block management clients.
Financial Health
DistressedDistressed · -16% CAGR over 4y
Location
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Computed from 4 filingsDevelops and operates an online platform for creating interactive forms, surveys, quizzes, and data collection tools. Provides templates, analytics, integrations, and automation features to gather…
Serves B2B and B2C organizations, including GTM teams and larger enterprises, with buyers in marketing, product/UX research, HR, operations, talent, customer success and education.
Financial Health
StrongStrong · Growing, Hiring · 56% CAGR over 3y
Location
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Financial sub-scores
Computed from 5 filingsOperates an online marketplace for small and medium-sized businesses to compare and apply for financing products. Brokers access to loans, asset finance, invoice finance, commercial mortgages and…
Serves UK SMEs and business owners seeking finance, alongside accountancy and advisory partners, acquisition partners, and lenders supporting SME clients.
Financial Health
StableStable · -49% CAGR over 5y
Location
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Computed from 3 filingsDevelops and provides cloud-based cash flow management software for businesses. The platform connects bank and ERP data to monitor cash positions, forecast liquidity, manage accounts payable and…
Serves B2B finance teams, CFOs, CEOs, treasurers and decision-makers at mid-market and mid-sized companies, particularly those managing treasury, accounts payable, accounts receivable and cash…
Financial Health
StrongStrong · Hiring · 73% CAGR over 2y
Location
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Computed from 3 filingsDevelops workforce analytics and AI software that integrates HR and operational data to help organisations analyse workforce trends, model staffing scenarios, monitor programmes, and support…
Serves HR, finance, IT and business leaders at medium to large organizations managing workforce planning, retention, skills, compensation and headcount decisions.
Financial Health
StrongStrong · Hiring · 9% CAGR over 2y
Location
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Computed from 4 filingsDevelops cloud-based practice management software for accounting firms, providing workflow automation, project and task management, email integration, client management, time tracking, billing,…
Sells to B2B accounting practices, including small, mid-sized and enterprise firms, tax firms, and private equity-backed or M&A-focused accounting groups seeking practice management tools.
Financial Health
StrongStrong · Hiring · 54% CAGR over 3y
Location
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Provides personalised weight‑loss programmes combining prescription GLP‑1 medication or meal‑replacement products with behavioural support delivered through a mobile app. Also sells nutrition…
Serves adults seeking weight management support, including self-paying consumers and NHS patients referred through partner programmes such as Momenta, Oviva and Xyla.
Financial Health
N/AN/A
Location
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Develops software platforms for television providers that integrate broadcast channels, streaming apps and on‑demand content into a unified interface. Technology powers set‑top boxes and smart TVs…
Serves B2B TV platforms and device manufacturers, including pay-TV operators, broadcasters and smart TV brands. Targets partners needing TV discovery and viewing software, while its end audience is…
Location
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Computed from 3 filingsOperates an online food ordering and delivery platform focused on Asian cuisine, enabling customers to browse partner restaurants, place orders through a mobile app or website, and arrange delivery…
Targets consumers who order Asian restaurant meals for home delivery, especially app-based food delivery users looking for local restaurant options and regular promotions.
Financial Health
StableStable · Hiring · 18% CAGR over 2y
Location
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Computed from 5 filingsProvides residential and commercial estate agency services, including property sales, lettings and valuations. Offers property management, block management, new homes sales, land and development…
Serves North London property sellers, homebuyers, landlords and tenants, plus buy-to-let investors, developers, landowners, block-management clients and commercial property buyers, sellers and…
Financial Health
HealthyHealthy · -0% CAGR over 4y
Location
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Provides residential estate agency services including property sales, lettings, and property management. Also offers property valuations, auction sales, investment property advice, block management,…
Serves London homeowners, property sellers, landlords, tenants and buyers, plus property investors, new homes developers, build-to-rent operators and corporate relocation clients.
Financial Health
N/AN/A
Location
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Provides property-secured lending products including bridging loans, buy‑to‑let mortgages, residential mortgages and development finance, serving property investors, landlords, brokers and small…
Serves mortgage intermediaries, homeowners, landlords, property investors and experienced SME property developers seeking residential, buy-to-let, bridging and development finance.
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Computed from 5 filingsProvides residential estate agency services, including property sales, lettings, tenant sourcing and property management. Also offers property valuations, block management, marketing of new homes,…
Serves London property customers, including home sellers, landlords, tenants, buyers and renters, plus property investors and corporate relocation clients seeking residential sales, lettings and…
Financial Health
WeakWeak
Location
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Computed from 5 filingsProvides residential estate agency services including property sales, lettings, and property management. Markets homes for sale and rent, arranges valuations and auctions, and offers services such as…
Sells to London home sellers, landlords, tenants, buyers and renters, as well as property investors, build-to-rent operators and corporate relocation clients seeking residential sales, lettings,…
Financial Health
WeakWeak · 0% CAGR over 4y
Location
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Computed from 5 filingsProvides testing, inspection, certification and audit services to verify product quality, safety and regulatory compliance. Also conducts laboratory testing, supply chain audits, cybersecurity…
Serves B2B customers globally in consumer products, food and agrifood, commodities and life sciences, including brands, manufacturers, importers, suppliers, laboratories and supply chain teams.
Financial Health
StrongStrong · Hiring · 7% CAGR over 4y
Location
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Computed from 3 filingsDevelops a cloud security platform that provides cloud security posture management and vulnerability management. Software analyses infrastructure across AWS, Azure and Google Cloud to detect…
Sells to security, platform and compliance teams at businesses running public or multi-cloud environments, especially fast-growing companies using AWS, Azure or Google Cloud.
Financial Health
DistressedDistressed · 0% CAGR over 2y
Location
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Computed from 5 filingsProvides AI-driven recruitment software that sources, updates and matches candidate profiles from multiple data sources, helping recruiters and hiring teams automate candidate discovery, screening…
Serves B2B recruitment agencies and in-house recruiting teams, particularly those hiring across IT, professional services, healthcare and construction, that need to manage candidate pipelines and…
Financial Health
StrongStrong · Hiring · 37% CAGR over 4y
Location
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Computed from 5 filingsProvides reviews, comparisons and ratings of investment platforms, brokers and savings products, publishing research and customer feedback to help consumers evaluate and choose investment providers.
Serves retail investors and individual consumers looking to choose investment providers and products, particularly people comparing platforms using reviews, ratings and customer feedback.
Financial Health
WeakWeak · -64% CAGR over 4y
Location
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Computed from 5 filingsDevelops software for managing, annotating and curating multimodal datasets used to train and evaluate AI models. Platform supports video, images, text, LiDAR and sensor data, with tools for data…
Serves B2B AI and machine learning teams at enterprises building physical, frontier and applied AI systems, including robotics, autonomous vehicles, drones, smart spaces and generative AI.
Financial Health
StrongStrong · Growing, Hiring · 100% CAGR over 4y
Location
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Computed from 5 filingsDevelops software for derivatives margin analytics and risk management. Provides a platform used by financial institutions to forecast margin requirements, run stress tests, simulate collateral…
Serves B2B financial firms that use derivatives, including hedge funds, commodity trading firms and enterprise trading, risk, treasury and operations teams managing margin, liquidity and collateral…
Financial Health
StrongStrong · Hiring · 6% CAGR over 4y
Location
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Computed from 5 filingsDevelops and operates an online market research platform that uses cognitive neuroscience and behavioural testing methods to measure consumer responses to branding, advertising, packaging and digital…
Serves B2B customers including consumer brands, market research firms, creative and media agencies, internal insights teams, behavioural or cognitive scientists, and media owners involved in brand,…
Financial Health
StableStable · -67% CAGR over 4y
Location
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Computed from 2 filingsProvides commercial real estate brokerage services focused on office space. Advises companies on sourcing, leasing and negotiating flexible, serviced or traditional offices, and supports property…
Serves fast-growing businesses, scaleups and unicorns needing office space for their teams, alongside commercial property asset owners seeking occupiers for managed, serviced, leased or flexible…
Financial Health
WeakWeak · 0% CAGR over 1y
Location
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Computed from 5 filingsDelivers personal development, employability and youth voice programmes for young people through workshops and training. Operates an online platform connecting young people with job, internship and…
Serves young people seeking jobs, internships and apprenticeships, plus employers and organisations looking to reach diverse young talent across sectors including hospitality, technology, regional…
Financial Health
WeakWeak · Hiring · 38% CAGR over 4y
Location
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Computed from 5 filingsDevelops and operates volunteer management and community engagement software. The platform enables organisations to post volunteering opportunities, recruit and manage volunteers, track participation…
Serves charities, not-for-profits, businesses with CSR programmes, volunteer centres, community groups, councils, education providers and individual volunteers involved in volunteering and community…
Financial Health
DistressedDistressed · 0% CAGR over 4y
Location
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Computed from 3 filingsProvides a composable digital experience platform including a hybrid headless CMS, digital asset management, personalization, marketing automation, and customer engagement tools such as chatbots,…
Serves enterprise and mid-market brands with digital customer channels, including retailers, B2B companies, travel and leisure firms, healthcare providers, luxury brands, financial services, media,…
Financial Health
StableStable · 0% CAGR over 2y
Location
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Computed from 2 filingsProvides online brokerage services for trading financial derivatives including forex, indices, commodities and cryptocurrencies via CFD accounts. Offers MetaTrader 4 trading platforms, API…
Serves self-directed retail and experienced traders, plus B2B partners including introducing brokers, account managers and firms seeking white-label brokerage infrastructure for forex, CFD,…
Financial Health
HealthyHealthy · Hiring · 17% CAGR over 1y
Location
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Computed from 2 filingsProvides cloud-based messaging and chat commerce platforms, including SMS APIs and integrations with messaging apps such as WhatsApp. Enables businesses to send notifications, interact with…
Serves businesses seeking mobile customer engagement and chat commerce capabilities, including enterprises and developers using SMS APIs, with airline industry solutions explicitly highlighted.
Financial Health
StableStable
Location
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Provides residential estate agency and lettings services, including property sales, rentals, valuations and property management. Also offers new homes marketing, block management, mortgage advice,…
Targets homeowners, landlords, tenants, home buyers and property investors in London, plus developers, build-to-rent operators, corporate relocation teams, leaseholders and freeholders in the…
Financial Health
N/AN/A
Location
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Get the listKey facts
About 6% of the trading cohort reports turnover above £5M (8 of 119 firms) — the rest sits below that revenue band.
9% of the cohort was incorporated since 2022 (11 firms), so a sizeable share is in its first few filing cycles.
58.8% (70) of London Gatsby users also run Netlify, while 56.3% (67) also run Google Tag Manager, pointing to a stack built around managed deployment and marketing measurement.
Contentful appears alongside Gatsby at 20.2% (24), a pattern consistent with editorial teams using a headless content system behind prebuilt web front ends.
SaaS is the largest tagged sector at 24.4% (29), followed by Real Estate & Property at 17.6% (21); tags overlap, so these shares describe use cases rather than mutually exclusive industries.
ICO guidance under PECR requires cookie notices, explanations and consent unless a cookie is strictly necessary; where cookie information is personal data, the Data Protection Act 2018 and UK GDPR also apply.
DSIT estimated the UK Digital Sector at £177.2 billion of GVA in 2024, equal to 6.8% of total UK GVA, with computer programming, consultancy and related activities up 9.0% between 2023 and 2024.
What else do Gatsby users run?
Share of the 119 Gatsby-running UK companies where each technology was also detected. As of June 2026.
Who runs Gatsby in the UK?
By sector
Sectors overlap, so shares need not sum to 100%.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
5
Median headcount
£550.9K
Median UK turnover
6.7%
Above £5M turnover
11
Incorporated since 2022
284 verified decision-maker contacts
across these 223 companies — names, roles and emails, in one CSV + Excel file.
How Gatsby usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Gatsby is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
Gatsby elsewhere
Frequently asked questions
How many companies in London use Gatsby?
How is Gatsby usage detected?
What kinds of companies use Gatsby in London?
What do Gatsby users in London also run?
How fresh is this data?
Can I get contact details for these companies?
Get all 223 UK companies using the static site generator technology as a spreadsheet.
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