Companies Using UltimatelySocial in the UK: 271 Active Firms (2026)
Companies using share tools in the UK add social-sharing widgets, embedded content or engagement analytics to public websites.
Share-tool adoption usually sits with marketing, publishing and website-operations teams rather than core product engineering. The tool's job is to make pages easier to distribute, embed social content or read audience engagement, so it tends to appear where a public site is treated as a measurable route to demand. Companies running this stack usually need basic content operations, consent handling and someone accountable for website performance. The buying centre is often small: an owner-manager, marketing lead or digital agency for SMBs; a marketing-operations or communications team in mid-market businesses. It also tends to sit alongside search, form, bot-screening and tag-management components.
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UK adoption is relatively narrow: 271 companies running this share-tool stack are actively trading. Reported headcount totals 2,223 people, which points to many users being small operating businesses rather than large digital publishers. The sector mix also leans towards firms that win work through local reputation, project visibility or recurring enquiries, including field services, construction, advanced manufacturing, healthcare provision and wholesale distribution. That shape fits a tool used to encourage sharing and track engagement on public pages, but not usually a marker of a separate software market in its own right.
Cookie and device-access rules matter more than sector licensing here. The Privacy and Electronic Communications Regulations and UK GDPR require sites to tell visitors when cookies or similar technologies are used, explain their purpose and obtain consent before non-essential tools are set. ICO guidance treats social widgets and embedded content as capable of triggering those duties where they store or access information on a user's device. Social-media advertising also falls within the ASA/CAP self-regulatory framework, so promotional posts, creator activity and paid amplification need to be identifiable as marketing communications.
Adoption appears likely to remain tied to modest website operations rather than major platform change. Businesses that depend on enquiries from public pages will keep using sharing, embed and engagement tools where they are easy to add and compatible with consent workflows. At the same time, privacy scrutiny tends to reduce tolerance for stray tags and third-party scripts, especially when responsibility sits between marketing staff and external agencies. The cohort therefore looks more exposed to website clean-up, bundling inside broader marketing suites and periodic vendor replacement than to a distinct standalone buying cycle.
Adoption by company size
Adoption of UltimatelySocial rises with company size across the trading companies in this cohort. 0% of the 1,970,933 companies with under 10 employees run UltimatelySocial (167 detected). 0.1% of the 86,190 companies with 10–50 employees run UltimatelySocial (91 detected). 0.1% of the 9,358 companies with over 50 employees run UltimatelySocial (13 detected). That is a 0.1% gap between the over 50 employees and under 10 employees bands.
271
Active firms
2026
13
Above £5M turnover
Trading firms
7
Median headcount
Filed accounts
621
Verified contacts
Across this cohort
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Key facts
About 4% of the trading cohort reports turnover above £5M (13 of 271 firms) — the rest sits below that revenue band.
4% of the cohort was incorporated since 2022 (11 firms), so a sizeable share is in its first few filing cycles.
83.8% of users also run audience-retention tooling, suggesting this social-sharing tool usually sits inside a broader content and engagement stack.
Search-optimisation tooling appears alongside 58.3% of users, while contact-form tooling appears alongside 45.0%.
Field services and trades account for 18.5% of users and construction for 17.3%, so adoption is not confined to media or publishing sites.
PECR and UK GDPR apply when cookies or similar technologies store or access information on a user’s device; ICO guidance says non-essential cookies cannot be set before consent.
IAB UK put UK digital advertising at £35.5 billion in 2024, up 13%; video display, including social channels, grew 20% to £8.3 billion.
What else do UltimatelySocial users run?
Share of the 271 UltimatelySocial-running UK companies where each technology was also detected. As of June 2026.
Who runs UltimatelySocial in the UK?
By sector
Sectors overlap, so shares need not sum to 100%.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
7
Median headcount
£487.2K
Median UK turnover
4.8%
Above £5M turnover
11
Incorporated since 2022
621 verified decision-maker contacts
across these 271 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK companies using UltimatelySocial
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsPublishes local newspapers and operates an online news platform covering Belfast and Northern Ireland, providing reporting on community news, politics, sport and culture, alongside opinion columns,…
Serves local readers in Belfast and Northern Ireland, plus businesses, event organisers and individuals seeking classified, family notice, public notice or community advertising.
Financial Health
StableStable · -16% CAGR over 4y
Location
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Computed from 5 filingsProvides brokerage and comparison services for business utilities and services, including commercial electricity and gas supply, business broadband and phone systems, insurance policies, and business…
Serves UK businesses, including small businesses, large industrial users, shops, tradespeople and motor trade firms, seeking comparisons for energy, telecoms, finance and insurance services.
Financial Health
StrongStrong · Growing, Hiring · 32% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsDevelops and provides online market research software for quantitative and qualitative studies, including survey scripting, customer panel management, audience sampling, and AI‑based analytics…
Serves B2B organisations with customer insight needs, including insight, marketing, product, UX and customer experience teams in retail and other sectors seeking access to consumer and business…
Financial Health
HealthyHealthy · Hiring · 15% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsProvides e-commerce technology platforms and outsourced services for leisure sector businesses, including B2C online sales systems, multilingual customer support by phone and online, order…
Serves B2B clients in the leisure sector, particularly businesses operating consumer-facing e-commerce channels and teams requiring outsourced operational, customer service, fulfilment and digital…
Financial Health
HealthyHealthy · 0% CAGR over 2y
Location
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Financial sub-scores
Computed from 4 filingsProvides email and event marketing automation software for financial services firms, including tools for email campaign creation, personalization and send‑time optimisation, event promotion and…
Serves B2B marketing and sales teams at financial services firms, especially global investment managers, with enterprise security, compliance, CRM integration and client engagement requirements.
Financial Health
StableStable · 3% CAGR over 3y
Location
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Computed from 3 filingsOrganises trade shows, professional training and certification programmes for the entertainment technology industry, and publishes industry media. Also operates a membership association providing…
Serves businesses and professionals in the entertainment technology sector, including live events, installations, lighting, audio, AV, staging, rigging and production teams.
Financial Health
StableStable · 0% CAGR over 2y
Location
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Computed from 5 filingsPublishes digital magazines and newsletters distributed to email subscribers across the UK, including regional and sector titles. Sells advertising space within these publications and provides…
Sells to UK businesses and organisations seeking advertising exposure to regional, farming, country, business, industry and golf readerships through digital publications.
Financial Health
StableStable · Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsProvides marketing consultancy and creative agency services including website design and development, branding and graphic design, digital marketing, social media and PPC advertising, media planning…
Serves businesses, business owners and marketing teams, plus government and local authorities, with stated sector focus including property and law clients.
Financial Health
StableStable · 0% CAGR over 4y
Location
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Computed from 5 filingsOperates dessert restaurants serving waffles, crepes, cakes, gelato and speciality drinks. Provides dine‑in and click‑and‑collect ordering, table bookings, gift cards, and hosting for parties and…
Serves consumers seeking dessert-led dining, takeaway, gift cards and celebrations, including groups booking parties and events at UK high-street and shopping-centre locations; also targets…
Financial Health
WeakWeak · 0% CAGR over 4y
Location
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Computed from 5 filingsProvides web accessibility and digital quality monitoring software and services. Offers automated WCAG compliance scanning, manual accessibility testing, content and code audits, broken link and…
Serves B2B organisations with large web estates, including universities, multinational organisations, digital teams and agencies managing accessibility and digital quality across many sites.
Financial Health
WeakWeak · Hiring · 19% CAGR over 4y
Location
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Computed from 3 filingsOperates a professional rugby league club competing in the UK league system. Organises men’s, women’s and wheelchair teams, participates in league and cup competitions, and provides matchday events,…
Serves rugby league supporters and matchday attendees, including fans of men’s, women’s and wheelchair teams, and sells commercial partnership opportunities to sponsors and local businesses.
Financial Health
StableStable · Hiring · 24% CAGR over 2y
Location
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Computed from 5 filingsProvides merchant payment processing services enabling businesses to accept card payments in store, online and on mobile devices. Supplies payment terminals, e‑commerce integrations, transaction…
Serves UK businesses of all sizes, including high-street retailers, hospitality operators, online merchants and mobile sellers, as well as partners working with business customers.
Financial Health
StrongStrong · Hiring · 6% CAGR over 4y
Location
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Computed from 5 filingsProvides digital advertising display services, operates an online marketplace app for catering businesses, and offers fixed‑fee accounting and business support services. Also promotes membership…
Serves businesses seeking advertising exposure, catering-service marketplace access, and fixed-fee accounting or business support, including companies wanting to showcase products or switch…
Financial Health
StrongStrong
Location
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Computed from 5 filingsProvides travel agency services arranging package holidays, tailor‑made trips and tours worldwide. Offers booking support for family holidays, couples’ trips and destination weddings, with travel…
Serves UK consumers planning leisure travel, including families, couples, touring holidaymakers and people arranging weddings abroad or tailor-made global holidays.
Financial Health
StrongStrong · Hiring · 15% CAGR over 4y
Location
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Computed from 3 filingsOperates a Haute Dolci dessert restaurant offering waffles, crepes, cakes, gelato and hot drinks. Provides dine‑in and click‑and‑collect ordering, table bookings, gift cards, and hosting for parties…
Sells to consumers seeking dine-in, click-and-collect and event-based dessert experiences, including groups booking parties, gift card buyers and loyalty members, through stores across the UK and…
Financial Health
StrongStrong
Location
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Computed from 3 filingsProduces yogurt and kefir dairy products in multiple flavours, including natural, fruit, Greek‑style and protein varieties. Supplies retail and wholesale markets and provides recipes and product…
Serves grocery shoppers and households through retailers, milkmen and stockists, with kefir availability emphasised in Wales; also targets wholesale and trade buyers such as food retailers and…
Financial Health
StrongStrong · Growing · 1% CAGR over 2y
Location
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Computed from 5 filingsProvides AI-powered creative production and media operations services for brands, agencies and publishers. Develops the Mediaferry platform to automate content production workflows, and supplies…
Serves B2B marketing and media organisations, including brands’ in-house creative teams, external agencies, news publishers and media companies with cross-channel production and media operations…
Financial Health
StrongStrong · Hiring · 32% CAGR over 4y
Location
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Computed from 5 filingsDevelops and operates online information platforms for veterinary professionals, including the Vetlexicon clinical reference database and Animalis client education factsheets. Provides digital…
Serves veterinary practices, clinical teams and animal health businesses worldwide, including organisations needing veterinary resources, client-facing pet care information and practice support.
Financial Health
StrongStrong · Growing · 0% CAGR over 4y
Location
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Computed from 5 filingsProvides an online language learning platform for schools offering interactive lessons, exercises and games across multiple languages. Includes vocabulary, grammar, reading, writing, listening and…
Serves primary and secondary schools, language teachers and EAL/ESOL departments supporting pupils, including KS3/4, IB and IGCSE learners.
Financial Health
StrongStrong · Growing · 2% CAGR over 4y
Location
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Computed from 5 filingsProvides insurance brokerage and financial advisory services, including car, home, landlord and specialist insurance, investment products such as structured deposits, venture capital trusts and crowd…
Serves UK consumers seeking insurance, mortgages and personal investments, including homeowners, motorists, landlords and pet or gadget owners, plus private and corporate investors looking for…
Financial Health
HealthyHealthy · Hiring · 5% CAGR over 4y
Location
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Computed from 3 filingsProvides consulting and outsourced operational services for e‑commerce businesses, including strategy development, operational management, recruitment and office setup, technology platform support,…
Sells to e-commerce businesses seeking strategic guidance, operational management, technology support, customer service and fulfilment, including firms wanting in-house or outsourced operational…
Financial Health
HealthyHealthy · Hiring · 18% CAGR over 2y
Location
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Computed from 4 filingsProvides insurance brokerage and quote comparison for property owners and businesses, including landlord insurance, block of flats cover, commercial insurance, professional indemnity, contractors’…
Serves UK landlords, freeholders, managing agents and right-to-manage companies, plus commercial businesses, contractors, professional service firms, homeowners and holiday-home owners seeking…
Financial Health
HealthyHealthy · 0% CAGR over 3y
Location
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Computed from 5 filingsDesigns and develops interactive digital learning and employee experience platforms for organisations, including recruitment campaigns, onboarding programmes, leadership and skills training, and…
Serves HR, talent, recruitment and learning teams at medium to large employers needing candidate attraction, onboarding, learning and internal mobility experiences for employees and new hires.
Financial Health
WeakWeak · -12% CAGR over 4y
Location
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Develops software training platforms that create interactive simulations of enterprise applications such as SAP, Oracle, and Salesforce. Enables organisations to train employees, support onboarding,…
Serves large enterprises and public sector organisations, targeting L&D, training, IT and employee experience teams in healthcare, finance, government, retail, telecoms, manufacturing and software.
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Computed from 5 filingsProvides digital marketing and creative services for B2B brands, including marketing strategy, account-based and inbound marketing, branding, content creation, SEO, social and performance media…
Serves B2B brands and growth-focused companies, especially sales and marketing teams targeting prospects and pipeline growth across sectors such as facilities, logistics and industrial technology.
Financial Health
StrongStrong · Growing, Hiring · 14% CAGR over 4y
Location
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Computed from 5 filingsProvides residential conveyancing legal services for property transactions, including buying and selling homes, managing contracts, property searches, compliance checks, and completion processes,…
Serves UK homebuyers and sellers involved in residential property transactions, and estate agents seeking conveyancing partners and client progress tools.
Financial Health
HealthyHealthy · Hiring · 8% CAGR over 4y
Location
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Computed from 3 filingsTrade association for the entertainment technology industry, providing membership services, industry standards and safety guidance, professional training and certification, trade shows, publications,…
Serves B2B companies and individual professionals in entertainment technology, including live events, installations, lighting, audio, AV, staging and rigging. Targets industry members, exhibitors,…
Financial Health
StrongStrong
Location
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Computed from 3 filingsProvides professional training courses in health, safety and environmental management. Delivers NEBOSH, IOSH, ISO and sustainability qualifications through online, classroom and in‑company training,…
Serves individual health, safety and environmental management learners, employers needing workplace training, training providers licensing course materials, and professionals seeking NEBOSH, IOSH,…
Financial Health
HealthyHealthy · Growing · 3% CAGR over 2y
Location
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Computed from 3 filingsProvides online pregnancy and postnatal fitness programmes delivered through video workouts and a mobile app. Offers structured exercise plans by trimester, core rehabilitation after birth, nutrition…
Serves consumers: pregnant women and new mothers worldwide seeking online prenatal fitness, pregnancy health support, birth preparation, and postnatal core recovery guidance.
Financial Health
StableStable · Hiring · 216% CAGR over 2y
Location
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Computed from 5 filingsDevelops AI-powered omnichannel contact centre software for enterprises. Provides agent desktop interfaces, workflow automation, analytics and reporting tools, and integrations with CRM and business…
Sells B2B to enterprises running cloud or on-premise contact centres, including customer service, CX and operations teams using Amazon Connect, Cisco Enterprise or Webex platforms; also addresses…
Financial Health
StableStable · -64% CAGR over 4y
Location
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Computed from 3 filingsProvides estate agency services for residential and commercial property, including sales, lettings, property valuations and auctions. Markets homes and other properties, manages rental listings, and…
Serves homeowners, landlords, property buyers and tenants seeking residential and commercial property in the Cotswolds, including families, country-home owners and local commercial occupiers.
Financial Health
StableStable · Hiring · 8% CAGR over 2y
Location
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Computed from 5 filingsOrganises rail-based travel packages across Europe, including Interrail trips, guided backpacking tours and self-guided itineraries. Arranges train travel, accommodation and route planning, and…
Sells to consumers planning European rail holidays, including independent travellers, backpackers, students, couples and small groups seeking self-guided or guided group trips with hostel or hotel…
Financial Health
StableStable · -8% CAGR over 4y
Location
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Computed from 5 filingsProvides in-home care and support services including live-in care, domiciliary care, complex care, respite and night care, end-of-life care, and supported living. Also offers care staffing and…
Serves private individuals and families seeking in-home care, live-in care, respite, night and end-of-life support, including people with complex needs, mental health needs or learning disabilities.
Financial Health
StrongStrong · Hiring · 46% CAGR over 4y
Location
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Computed from 5 filingsProduces and sells gluten‑free, vegan and dairy‑free baked goods including cakes, brownies, flapjacks and traybakes. Operates an online bakery offering cake boxes, celebration cakes and gift products…
Serves UK consumers seeking gluten-free, dairy-free or vegan cakes and gifts for occasions, alongside wholesale/trade buyers and businesses ordering corporate gifts.
Financial Health
HealthyHealthy · 1% CAGR over 4y
Location
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Computed from 3 filingsOperates an online birdwatching website publishing articles on bird species, birding locations, travel experiences, guides, and equipment reviews, with posts contributed by multiple writers and…
Targets birdwatchers, birding travellers and wildlife enthusiasts, plus advertisers seeking to reach birding audiences such as tour operators, lodges and conservation organisations.
Financial Health
StableStable · Hiring · 22% CAGR over 2y
Location
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Computed from 3 filingsProvides recruitment services connecting employers with workers for temporary, permanent and temp-to-perm roles. Focuses on industrial, transport and clerical sectors, with additional coverage of…
Serves employers needing temporary, permanent and temp-to-perm staff, especially in industrial, transport, clerical, engineering, construction, manufacturing and facilities management sectors, plus…
Financial Health
StableStable · Hiring · 13% CAGR over 2y
Location
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Computed from 2 filingsProvides staffing and recruitment services, supplying temporary, contract, and permanent staff. Offers candidate sourcing, screening, and interviewing, along with workforce management, HR support,…
Serves employers and HR/talent teams needing temporary, contract, professional and permanent staff across office, warehouse, finance, purchasing, marketing, insurance and benefits roles, alongside…
Financial Health
HealthyHealthy · -67% CAGR over 1y
Location
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Computed from 3 filingsProvides residential estate agency services including property sales, lettings and rentals. Also offers property and block management, landlord and tenant services, valuations, and marketing of homes…
Serves home sellers, buyers, landlords and tenants across East Sussex, plus residential block owners, freeholders and build-to-rent landlords needing property or block management support.
Financial Health
StableStable · Hiring · 10% CAGR over 2y
Location
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Computed from 5 filingsProvides recruitment services supplying temporary and permanent staff to health and social care, commercial, and industrial sectors. Sources roles including nurses, care assistants, support workers,…
Serves UK employers needing temporary and permanent staff in health and social care, commercial, warehousing, transport, catering and office roles, as well as jobseekers seeking work in those sectors.
Financial Health
StableStable · Hiring · 123% CAGR over 5y
Location
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Computed from 5 filingsProvides recruitment and staffing services for engineering and technical roles. Sources and places engineers, tradespeople and managers for sectors including oil and gas, offshore energy, renewables,…
Serves engineering-sector employers needing skilled engineers, tradespeople and managers, plus jobseekers in oil and gas, offshore renewables, shipbuilding, marine, subsea, nuclear, mining and metals…
Financial Health
StrongStrong · Growing, Hiring · 28% CAGR over 4y
Location
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Computed from 5 filingsProvides postgraduate dental training for dentists, including courses in aesthetic restorative dentistry, endodontics, occlusion, dentures and aligner orthodontics. Offers in‑person courses, online…
Serves qualified dentists and dental professionals seeking UK post-graduate training, CPD, diplomas and hands-on courses in restorative, aesthetic, endodontic, orthodontic and denture-related…
Financial Health
HealthyHealthy · -68% CAGR over 4y
Location
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Computed from 5 filingsPublishes fiction and non-fiction books, including crime, historical fiction, romance and biography. Provides editorial services, cover design, marketing and digital publishing support to authors,…
Serves consumer book readers interested in crime, thrillers, historical fiction, romance, action/adventure, history and biography, alongside new and established authors seeking a digital publishing…
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Computed from 5 filingsProvides cloud-based software for managing organisational risk, compliance, and safety activities, including health and safety, fire safety, environmental management, incident reporting, supplier…
Serves B2B organisations managing property, buildings and built-environment assets, targeting managers and teams responsible for risk, compliance, health and safety, fire safety, environmental and…
Financial Health
StableStable · Hiring · 25% CAGR over 4y
Location
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Computed from 3 filingsProvides estate agency services for residential property, including property sales, lettings, valuations, and marketing. Also offers property search support, land and new homes sales, and block…
Serves residential property sellers, buyers, landlords and tenants, plus landowners and developers, around Ottery St Mary, West Hill and Exmouth.
Financial Health
HealthyHealthy · -9% CAGR over 2y
Location
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Computed from 3 filingsSells new and used Morgan sports cars and provides vehicle servicing and maintenance. Operates an online shop supplying Morgan car parts, components, accessories and branded merchandise, and offers…
Sells to Morgan car buyers and owners in the South East, including consumers seeking new or used vehicles, servicing, parts, accessories and merchandise, plus corporate and personal customers looking…
Financial Health
StableStable · 0% CAGR over 2y
Location
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Computed from 5 filingsProvides independent mortgage brokerage and advice services, sourcing products across the market for home purchase, remortgage and buy‑to‑let. Also advises on mortgage protection and property…
Serves consumers seeking mortgages, including first-time buyers, home movers, remortgagers, shared ownership buyers and buy-to-let landlords, with a specific focus on police federation members.
Financial Health
WeakWeak · 0% CAGR over 4y
Location
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Computed from 3 filingsProvides 3D product visualisation services including CGI product rendering, animation, and interactive content for marketing and product launches. Produces product films, packshots, and digital…
Serves B2B clients worldwide, especially product marketing teams at tech, industrial, EV, aerospace, music equipment and premium consumer brands launching or promoting physical products.
Financial Health
HealthyHealthy · Hiring · 41% CAGR over 2y
Location
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Computed from 5 filingsSupplies office furniture and workspace products including seating, desks, storage, booths, and meeting tables. Provides office design, space planning, ergonomic assessments, and fit‑out services…
Serves public and private sector organisations across the UK, from large employers with thousands of staff to smaller businesses, schools, and individuals setting up home offices.
Financial Health
WeakWeak · Hiring · 26% CAGR over 4y
Location
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Computed from 5 filingsProvides foster care services, recruiting, assessing and supporting foster carers and placing children and young people with approved families. Offers training for carers and works with local…
Serves local authorities needing foster placements and prospective or transferring foster carers seeking agency support and training across multiple English regions.
Financial Health
StrongStrong · Hiring · 18% CAGR over 6y
Location
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Computed from 5 filingsProvides public relations, content marketing, influencer relations, social media management, photography, strategic communications planning and event execution through a collective of independent…
Serves businesses and organisations seeking communications agency support, alongside independent communications professionals and small agencies looking to join a collaborative collective.
Financial Health
StrongStrong · Hiring · 53% CAGR over 4y
Location
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How UltimatelySocial usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
UltimatelySocial is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
Other Social media platforms
UltimatelySocial users by sector
Frequently asked questions
How many UK companies use UltimatelySocial?
How is UltimatelySocial usage detected?
What kinds of companies use UltimatelySocial in the UK?
What do UltimatelySocial users also run?
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Search 271 UK companies by the social media technology they run.
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