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Market Research Companies in Reading: 50+ Active Firms (2026)

Market research companies in Reading gather consumer, business and public-sector evidence for decision-making across the Thames Valley.

Buying centres tend to sit in customer insight, strategy, communications, policy and product teams, rather than in a single research function. Reading’s cohort includes survey operations providers, evidence-gathering consultancies, analytics shops and customer-intelligence specialists serving B2B, public-sector and international buyers from a Thames Valley base. Engagements appear mostly project-led: brand tracking, stakeholder studies, audience segmentation, consultation evidence, mystery shopping or analytics support, with some retained work where clients need regular reporting. The commercial range runs from lean specialist consultancies with high revenue per employee to larger local teams handling fieldwork, data processing and mixed-method programmes.

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Reading has 51 actively trading market research companies in this list, a compact Thames Valley cluster rather than a national centre in its own right. Reported employment across the cohort totals 476 people, pointing to a market with several staffed agencies but many advisory or project-delivery businesses below large-agency scale. Only 2 companies report turnover above £5M, while 8 were incorporated since 2022. That mix fits Reading’s role as a business-services base for corporate, technology and public-sector buyers across the wider commuter and client catchment.

No sector-specific operating licence usually sits behind UK insight work, so governance tends to come through professional standards, client procurement and data protection duties. The Market Research Society’s Code of Conduct sets expectations for research, insight and analytics practice, including participant wellbeing, sample reporting and co-operation with investigations. Identifiable participant, customer or stakeholder information brings UK GDPR and ICO guidance into scope, particularly around lawful basis, controller and processor roles, safeguards, and research or statistical-purpose exemptions. For Reading suppliers selling into public-sector or larger corporate buyers, procurement scrutiny often makes these controls part of the commercial qualification process.

The local market appears likely to remain service-led rather than platform-led, with growth tied to client demand for quicker evidence, clearer sample quality and defensible use of customer data. Smaller consultancies tend to compete through sector knowledge, senior delivery and proximity to Thames Valley clients, while larger agency groups are better placed to absorb compliance, panel management and analytics costs. Scale-up scarcity may persist because much of the work is project-based and people-intensive. Consolidation pressure is more likely to come through client procurement, automation of routine survey operations and the need to evidence professional standards than through regulatory shock alone.

51

Active firms

2026

2

Above £5M

Turnover threshold

8

Incorporated since 2022

Newer entrants

Key facts

About 3% of the trading cohort reports turnover above £5M (2 of 51 firms) — the rest sits below that revenue band.

15% of the cohort was incorporated since 2022 (8 firms), so a sizeable share is in its first few filing cycles.

UK market research providers are not generally subject to a sector-specific operating licence, but MRS standards and data protection duties shape fieldwork, analytics and reporting.

The MRS Code of Conduct applies to MRS Members and Company Partners, with the 2023 Code covering participant wellbeing, representative-sample reporting and co-operation with investigations.

Research using identifiable living people’s data sits under UK GDPR and the Data Protection Act 2018, including lawful bases, controller and processor roles, safeguards and research exemptions.

MRS estimates the UK research, insight and analytics industry at close to £9 billion, up 11% from £8 billion, with at least 70,000 workers in more than 4,000 enterprises.

The UK research and evidence market is the second-largest supplier of research services globally, and 64% of UK-based research and evidence businesses conduct projects for clients in other countries.

Top Reading market research companies

Company
Sales readinessHow strongly each company matches this list’s ideal-customer profile. An AI model assesses what each company does (from its website), its sector and size, and scores its overall fit 0–100. Companies are listed highest score first, so the best-fit prospects appear at the top.
Turnover
Employees
Growth (yoy)Year-on-year change in UK headcount, from filed accounts.
Financial healthComposite 0–100 score from recent XBRL filings (profitability, net assets, liquidity, cash, headcount). Bands: Strong, Healthy, Stable, Weak, Distressed.
Location

LH PERSPECTIVES LIMITED

Iqvia
Market Research & InsightsPharmaceuticals
18 employeesInc. 2009ReadingCH 07032641
iqvia.com

Trajectory

3y · 2023–Now

Financial sub-scores

Computed from 3 filings
Cash22 / 100
Headcount0 / 100
What does LH PERSPECTIVES LIMITED do?

Provides data analytics, technology platforms and consulting services to pharmaceutical, biotechnology and healthcare organisations. Supports clinical trials, real‑world evidence generation,…

Who does LH PERSPECTIVES LIMITED sell to?

Serves B2B and public sector buyers across life sciences and healthcare, including pharmaceutical manufacturers, emerging biopharma, generics, medtech, providers, payers, government, global health…

Key contacts (2)
DS
Dean Summerfield
Director
RM
Richard Melia
Director
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Company vitals
UK Headcount
18
UK Revenue
£1mEstimate
Founded
16 years ago
Since Sep 2009
HQ
Reading
Financial health
11

Financial Health

Distressed

Distressed · -35% CAGR over 2y

Financial distress

Location

Map of Reading
3 Forbury Place, 23 Forbury Road
Reading, RG1 3JH
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Gamos Limited

Gamos
Market Research & InsightsManagement Consulting
6 employeesInc. 1987Reading, BerkshireCH 02168579
gamos.org

Trajectory

5y · 2021–Now

Financial sub-scores

Computed from 5 filings
Net assets90 / 100
Cash88 / 100
Headcount70 / 100
What does Gamos Limited do?

Provides research and consultancy on social and technological aspects of international development, including ICT for development, energy access, agriculture and water. Conducts surveys, monitoring…

Who does Gamos Limited sell to?

Serves governments, international development agencies, NGOs and civil society organisations involved in development programmes, including energy, water, agriculture, ICT and impact evaluation…

Key contacts (2)
SJ
Simon J Batchelor
Director
NW
Nigel William Jackson Scott
Director
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Company vitals
UK Headcount
6
UK Revenue
£1.1mEstimate
Founded
38 years ago
Since Sep 1987
HQ
Reading, Berkshire
Financial health
84

Financial Health

Strong

Strong · Growing, Hiring · 5% CAGR over 4y

GrowingHiring

Location

Map of Reading, Berkshire
Crown House, 231 Kings Road
Reading, Berkshire, RG1 4LS
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Statistics for Sustainable Development

Stats4SD
Not-for-profit / CharityMarket Research & InsightsEducation & Training
13 employeesInc. 2016Reading, BerksCH 10168747
stats4sd.org

Trajectory

5y · 2021–Now

Financial sub-scores

Computed from 5 filings
Net assets48 / 100
Cash84 / 100
Headcount27 / 100
What does Statistics for Sustainable Development do?

Provides statistical consulting, research design and data analysis services to support sustainable development programmes. Develops data systems, monitoring and evaluation frameworks, and training…

Who does Statistics for Sustainable Development sell to?

Serves sustainable development organisations, research teams and policy-focused programmes worldwide, especially in agriculture and food systems, plus teams responsible for monitoring, evaluation,…

Key contacts (4)
AR
Alexandre Riba Civil
Director
SJ
Samuel James Dumble
Director
DE
David Eric Garlick Mills
Director
CE
Carlos Esteban Barahona-Zamora
Director
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Company vitals
UK Headcount
13
UK Revenue
£859.2kEstimate
Founded
10 years ago
Since May 2016
HQ
Reading, Berks
Financial health
52

Financial Health

Stable

Stable · -4% CAGR over 4y

Location

Map of Reading, Berks
9 Castle Street
Reading, Berks, RG1 7SB
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GCE CLIN SOLUTIONS LIMITED

GCE Clin Solutions
AI & Machine LearningPharmaceuticalsBiotech
18 employeesInc. 2016ReadingCH 10312979
iqvia.com

Trajectory

3y · 2020–Now

Financial sub-scores

Computed from 3 filings
Cash14 / 100
Headcount7 / 100
What does GCE CLIN SOLUTIONS LIMITED do?

Provides data analytics, technology platforms, and contract research services to pharmaceutical and healthcare organisations, supporting clinical trials, real‑world evidence studies, regulatory…

Who does GCE CLIN SOLUTIONS LIMITED sell to?

Serves B2B and public-sector buyers in life sciences and healthcare, including pharmaceutical manufacturers, emerging biopharma, generics and MedTech firms, plus government, payers, providers,…

Key contacts (1)
LM
Leo Michael Valmas
Director
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Company vitals
UK Headcount
18
UK Revenue
£21.5kEstimate
Founded
9 years ago
Since Aug 2016
HQ
Reading
Financial health
10

Financial Health

Distressed

Distressed · -23% CAGR over 2y

Financial distress

Location

Map of Reading
3 Forbury Place, 23 Forbury Road
Reading, RG1 3JH
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Clinical LAB Minority Shareholder

AI & Machine LearningPharmaceuticalsBiotech
2 employeesInc. 2015ReadingCH 09648712
iqvia.com
What does Clinical LAB Minority Shareholder do?

Provides data analytics, technology platforms, clinical research services and consulting to pharmaceutical, biotech and healthcare organisations, supporting drug development, clinical trials,…

Who does Clinical LAB Minority Shareholder sell to?

Serves B2B and public-sector customers in life sciences and healthcare, including pharmaceutical manufacturers, emerging biopharma, generics, MedTech, consumer health, payers, providers, government…

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Company vitals
UK Headcount
2
UK Revenue
£85kEstimate
Founded
10 years ago
Since Jun 2015
HQ
Reading

Location

Map of Reading
3 Forbury Place, 23 Forbury Road
Reading, RG1 3JH
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Iqvia

AI & Machine LearningPharmaceuticalsBiotech
2 employeesInc. 2015ReadingCH 09636793
iqvia.com
What does Iqvia do?

Provides data analytics, technology platforms and contract research services to pharmaceutical, biotech and healthcare organisations, including clinical trial management, real‑world health data…

Who does Iqvia sell to?

Serves life sciences and healthcare organizations, including pharmaceutical manufacturers, emerging biopharma, generics, MedTech, consumer health firms, payers, providers, government bodies, patient…

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Company vitals
UK Headcount
2
UK Revenue
£93.9kEstimate
Founded
10 years ago
Since Jun 2015
HQ
Reading

Location

Map of Reading
3 Forbury Place, 23 Forbury Road
Reading, RG1 3JH
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Iqvia

AI & Machine LearningPharmaceuticalsBiotech
2 employeesInc. 2015ReadingCH 09677411
iqvia.com
What does Iqvia do?

Provides data analytics, technology platforms, and contract research services for the life sciences and healthcare sectors, including clinical trial management, real‑world evidence studies,…

Who does Iqvia sell to?

Serves life sciences and healthcare organisations, including pharmaceutical manufacturers, emerging biopharma, generics, MedTech, consumer health firms, payers, providers, government bodies and…

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Company vitals
UK Headcount
2
UK Revenue
£91.6kEstimate
Founded
10 years ago
Since Jul 2015
HQ
Reading

Location

Map of Reading
3 Forbury Place, 23 Forbury Road
Reading, RG1 3JH
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Iqvia

AI & Machine LearningBiotechPharmaceuticals
6 employeesInc. 1993ReadingCH 02869007
iqvia.com
What does Iqvia do?

Provides data analytics, technology platforms, and contract research services for pharmaceutical, biotechnology, and healthcare organisations, including clinical trial management, real‑world health…

Who does Iqvia sell to?

Serves life sciences and healthcare organisations, including pharmaceutical manufacturers, emerging biopharma, generics, MedTech and consumer health companies, plus payers, providers, government…

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Company vitals
UK Headcount
6
UK Revenue
£85.4kEstimate
Founded
32 years ago
Since Nov 1993
HQ
Reading

Location

Map of Reading
3 Forbury Place, 23 Forbury Road
Reading, RG1 3JH
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Iqvia

Market Research & InsightsIT Services & Managed ServicesPharmaceuticals
61 employeesInc. 2016ReadingCH 10008031
iqvia.com

Trajectory

5y · 2020–Now

Financial sub-scores

Computed from 5 filings
Headcount100 / 100
What does Iqvia do?

Provides data analytics, technology platforms and consulting services for pharmaceutical, biotechnology and healthcare organisations, including clinical trial management, real‑world evidence data,…

Who does Iqvia sell to?

Serves B2B and public-sector buyers across the life sciences and healthcare ecosystem, including pharmaceutical manufacturers, emerging biopharma, generics, MedTech, providers, payers, government…

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Company vitals
UK Headcount
61
UK Revenue
£1.1mEstimate
Founded
10 years ago
Since Feb 2016
HQ
Reading
Financial health
100

Financial Health

Strong

Strong · Hiring · 21% CAGR over 5y

Hiring

Location

Map of Reading
3 Forbury Place, 23 Forbury Road
Reading, RG1 3JH
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Pharmaspectra

Market Research & InsightsPharmaceuticals
14 employeesInc. 2019ReadingCH 12084283
iqvia.com

Trajectory

2y · 2024–Now

Financial sub-scores

Computed from 2 filings
Headcount33 / 100
What does Pharmaspectra do?

Provides data analytics, technology platforms and consulting services for pharmaceutical, biotech and healthcare organisations, including clinical trial management, real‑world evidence studies,…

Who does Pharmaspectra sell to?

Serves life sciences and healthcare organizations, including pharmaceutical manufacturers, emerging biopharma, generics, medtech and consumer health firms, plus payers, providers, government, patient…

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Company vitals
UK Headcount
14
UK Revenue
£617kEstimate
Founded
6 years ago
Since Jul 2019
HQ
Reading
Financial health
33

Financial Health

Weak

Weak · -7% CAGR over 1y

Location

Map of Reading
3 Forbury Place, 23 Forbury Road
Reading, RG1 3JH
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Iqvia

AI & Machine LearningBiotechPharmaceuticals
5 employeesInc. 1995ReadingCH 03022416
iqvia.com
What does Iqvia do?

Provides data analytics, technology platforms and consulting services to pharmaceutical, biotechnology and healthcare organisations, including clinical trial management, real‑world health data…

Who does Iqvia sell to?

Serves B2B and public-sector customers in life sciences and healthcare, including pharmaceutical manufacturers, emerging biopharma, generics, MedTech, consumer health firms, payers, providers,…

Key contacts (1)
NA
Natalia Alexandra Kotchie
Director
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Company vitals
UK Headcount
5
UK Revenue
£67.3kEstimate
Founded
31 years ago
Since Feb 1995
HQ
Reading

Location

Map of Reading
3 Forbury Place, 23 Forbury Road
Reading, RG1 3JH
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Iqvia

AI & Machine LearningBiotechPharmaceuticals
2 employeesInc. 2017ReadingCH 10586169
iqvia.com
What does Iqvia do?

Provides data analytics, technology platforms and contract research services for life sciences and healthcare organisations, including clinical trial management, real‑world health data analysis,…

Who does Iqvia sell to?

Serves global life sciences and healthcare organisations, including pharmaceutical manufacturers, emerging biopharma, medtech, generics and consumer health companies, plus payers, providers,…

Key contacts (1)
CS
Carlos Santos
Director
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Company vitals
UK Headcount
2
UK Revenue
£92kEstimate
Founded
9 years ago
Since Jan 2017
HQ
Reading

Location

Map of Reading
3 Forbury Place, 23 Forbury Road
Reading, RG1 3JH
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The Nursery Research & Planning Limited

The Nursery
Market Research & Insights
42 employeesInc. 2001Reading, BerkshireCH 04251937
the-nursery.net

Trajectory

5y · 2022–Now

Financial sub-scores

Computed from 5 filings
Net assets61 / 100
Cash60 / 100
Headcount52 / 100
What does The Nursery Research & Planning Limited do?

Provides brand, communications and customer experience research for organisations. Conducts market research, ad and campaign testing, audience and segmentation studies, and analytics to evaluate…

Who does The Nursery Research & Planning Limited sell to?

Serves brand, marketing and insight teams at consumer brands, financial services firms, universities, charities and public sector bodies seeking research on branding, communications and customer…

Key contacts (4)
GD
Gareth David Simmonds
Director
MB
Melanie Bigoni
Director
PT
Pauline Teresa McGowan
Director
DM
David Michael Alterman
Director
More contacts & email available
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Company vitals
UK Headcount
42
UK Revenue
£4.1mEstimate
Founded
24 years ago
Since Jul 2001
HQ
Reading, Berkshire
Financial health
58

Financial Health

Stable

Stable · 2% CAGR over 4y

Location

Map of Reading, Berkshire
Victoria House, 26 Queen Victoria Street
Reading, Berkshire, RG1 1TG
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Qlaar Ltd

Qlaar
Management ConsultingMarket Research & Insights
3 employeesInc. 2018ReadingCH 11658764
qlaar.com

Trajectory

5y · 2020–Now

Financial sub-scores

Computed from 5 filings
Net assets36 / 100
Cash86 / 100
Headcount40 / 100
What does Qlaar Ltd do?

Provides market access consulting and analytics services for pharmaceutical and medical device companies, including payer insights, market access strategy, innovation projects, and technology-based…

Who does Qlaar Ltd sell to?

Sells to life sciences and medical technology organisations, serving market access, strategy and commercial teams across drugs and devices, including clients seeking payer insights and support for…

Key contacts (2)
SR
Sivashankari Rajakumar
Director
DS
Dhinagar Subramanian
Director
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Company vitals
UK Headcount
3
UK Revenue
£363.8kEstimate
Founded
7 years ago
Since Nov 2018
HQ
Reading
Financial health
51

Financial Health

Stable

Stable · 0% CAGR over 4y

Location

Map of Reading
Office 25,, 105 London Street
Reading, RG1 4QD
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Icon

BiotechPharmaceuticalsMarket Research & Insights
5 employeesInc. 2008Reading, BerkshireCH 06522869
iconplc.com
What does Icon do?

Provides outsourced clinical research and development services for pharmaceutical, biotechnology and medical device companies, including clinical trial management, laboratory and imaging services,…

Who does Icon sell to?

Serves pharmaceutical, biotechnology and medical device companies, plus government and public health organisations, seeking clinical development, consulting and commercialisation support across…

More contacts & email available
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Company vitals
UK Headcount
5
UK Revenue
£96.9kEstimate
Founded
18 years ago
Since Mar 2008
HQ
Reading, Berkshire

Location

Map of Reading, Berkshire
3rd Floor, North & South Wings 100 Longwater Avenue, Green Park
Reading, Berkshire, RG2 6GP
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Icon

BiotechPharmaceuticalsMarket Research & Insights
3 employeesInc. 1990Reading, BerkshireCH 02541764
iconplc.com
What does Icon do?

Provides outsourced clinical research and development services for pharmaceutical, biotechnology and medical device companies, including clinical trial management, laboratory testing, medical…

Who does Icon sell to?

Serves pharmaceutical, biotechnology and medical device companies, plus government and public health organisations, seeking outsourced support across clinical development, regulatory, evidence and…

Key contacts (2)
SH
Simon Hollywood
Director
QV
Quintin van Wyk
Director
More contacts & email available
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Company vitals
UK Headcount
3
UK Revenue
£75.1kEstimate
Founded
35 years ago
Since Sep 1990
HQ
Reading, Berkshire

Location

Map of Reading, Berkshire
3rd Floor, North & South Wings 100 Longwater Avenue, Green Park
Reading, Berkshire, RG2 6GP
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BRAND NUDGE LIMITED

Brand Nudge
SaaSMarket Research & InsightsStartup
31 employeesInc. 2019ReadingCH 11931671
brandnudge.com

Trajectory

4y · 2022–Now

Financial sub-scores

Computed from 4 filings
Net assets100 / 100
Cash100 / 100
Headcount100 / 100
What does BRAND NUDGE LIMITED do?

Provides a retail analytics platform that tracks online pricing, promotions, search visibility, product content, and retail media across retailers. Supplies daily data and insights to support pricing…

Who does BRAND NUDGE LIMITED sell to?

Serves consumer goods brands, suppliers and retailers worldwide, targeting commercial, sales, revenue, category insight, eCommerce, marketing and quality teams involved in retail performance.

Key contacts (1)
DC
Denis Christopher Murphy
Director
More contacts & email available
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Company vitals
UK Headcount
31
UK Revenue
£949.2kEstimate
Founded
7 years ago
Since Apr 2019
HQ
Reading
Financial health
100

Financial Health

Strong

Strong · Growing, Hiring · 98% CAGR over 3y

GrowingHiring

Location

Map of Reading
Quadrant House, 20 Broad Street Mall
Reading, RG1 7QE
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Fullstory

SaaSAI & Machine LearningScale-up
40 employeesInc. 2020Reading, BerkshireCH 12463096
fullstory.com

Trajectory

5y · 2021–Now

Financial sub-scores

Computed from 5 filings
Headcount100 / 100
What does Fullstory do?

Provides a digital analytics platform that captures and analyses user interactions on websites and mobile apps. Offers session replay, product analytics, in‑app surveys, and AI‑driven insights to…

Who does Fullstory sell to?

Serves B2B digital product, data, support, IT and marketing teams at retail/ecommerce, travel, gaming, SaaS, food and beverage, and financial services companies.

Key contacts (3)
MG
Mikhail Gosis
Director
AA
Andrew Arnaud Fairbank
Director
SM
Scott Mitchell Voigt
Director
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Company vitals
UK Headcount
40
UK Revenue
£273.9kEstimate
Founded
6 years ago
Since Feb 2020
HQ
Reading, Berkshire
Financial health
100

Financial Health

Strong

Strong · Hiring · 91% CAGR over 4y

Hiring

Location

Map of Reading, Berkshire
1st Floor West, Davidson House, Forbury Square
Reading, Berkshire, RG1 3EU
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HEALTHCARE BUSINESS INFORMATION LIMITED

Healthcare Business International
Market Research & InsightsMedia & Publishing
24 employeesInc. 2015Reading, BerkshireCH 09857065
healthcarebusinessinternational.com/intelligence

Trajectory

5y · 2020–Now

Financial sub-scores

Computed from 5 filings
Net assets100 / 100
Cash100 / 100
Headcount100 / 100
What does HEALTHCARE BUSINESS INFORMATION LIMITED do?

Provides subscription-based healthcare industry intelligence, including news, market analysis, reports, and databases on healthcare providers, investments, and deals. Operates an online platform and…

Who does HEALTHCARE BUSINESS INFORMATION LIMITED sell to?

Serves B2B buyers in international healthcare services, including investors, operators, providers and advisory teams seeking market data on healthcare subsectors and regions.

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Company vitals
UK Headcount
24
UK Revenue
£3.8mEstimate
Founded
10 years ago
Since Nov 2015
HQ
Reading, Berkshire
Financial health
100

Financial Health

Strong

Strong · Growing, Hiring · 20% CAGR over 5y

GrowingHiring

Location

Map of Reading, Berkshire
3 Forbury Place, 23 Forbury Road
Reading, Berkshire, RG1 3JH
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ICON Clinical Research (U.K.) No. 6 Limited

Icon
BiotechPharmaceuticalsMarket Research & Insights
2 employeesInc. 2015Reading, BerkshireCH 09743789
iconplc.com

Trajectory

5y · 2021–Now

Financial sub-scores

Computed from 5 filings
Profitability20 / 100
Net assets100 / 100
Cash100 / 100
Headcount0 / 100
What does ICON Clinical Research (U.K.) No. 6 Limited do?

Operates as a holding company within a corporate group that provides outsourced clinical research and development services, including clinical trial management, data and regulatory support,…

Who does ICON Clinical Research (U.K.) No. 6 Limited sell to?

Serves pharmaceutical, biotechnology and medical device companies, plus government and public health organisations involved in drug development, clinical trials, regulatory affairs and…

Key contacts (1)
SH
Simon Hollywood
Director
More contacts & email available
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Company vitals
UK Headcount
2
UK Revenue
£10mEstimate
Founded
10 years ago
Since Aug 2015
HQ
Reading, Berkshire
Financial health
54

Financial Health

Stable

Stable · -20% CAGR over 4y

Location

Map of Reading, Berkshire
3rd Floor, North & South Wings 100 Longwater Avenue, Green Park
Reading, Berkshire, RG2 6GP
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PHILLIP TOWNSEND ASSOCIATES LIMITED

Phillip Townsend Associates
Management ConsultingMarket Research & Insights
10 employeesInc. 2013London, BerkshireCH 08499825
ptai.com

Trajectory

2y · 2024–Now

Financial sub-scores

Computed from 2 filings
Cash44 / 100
Headcount57 / 100
What does PHILLIP TOWNSEND ASSOCIATES LIMITED do?

Provides performance analytics and benchmarking services for companies. Designs industry and intra-company benchmarking programmes that collect and analyse operational data, producing comparative…

Who does PHILLIP TOWNSEND ASSOCIATES LIMITED sell to?

Serves large multinational businesses seeking cross-industry or internal benchmarking, especially in process industries such as plastics and oil and gas, plus sectors including banking across the…

Key contacts (4)
IW
Ian William Fairbairn
Director
DM
David Merrill Bohmbach
Director
PL
Phillip Lyn Townsend
Director
BM
Barjor Mehernosh Dastur
Director
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Company vitals
UK Headcount
10
UK Revenue
£3.5mEstimate
Founded
13 years ago
Since Apr 2013
HQ
London, Berkshire
Financial health
50

Financial Health

Stable

Stable · Hiring · 11% CAGR over 1y

Hiring

Location

Map of London, Berkshire
128 City Road
London, Berkshire, EC1V 2NX
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Icon

BiotechPharmaceuticalsMarket Research & Insights
6 employeesInc. 1983Reading, BerkshireCH 01707169
iconplc.com
What does Icon do?

Provides outsourced clinical research and development services for pharmaceutical, biotechnology and medical device companies, including clinical trial management, laboratory services, medical…

Who does Icon sell to?

Serves pharmaceutical, biotechnology and medical device companies, plus government and public health organisations, targeting clinical development, regulatory, commercial and R&D decision-makers.

Key contacts (1)
DC
Diarmaid Cunningham
Director
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Company vitals
UK Headcount
6
UK Revenue
£93.2kEstimate
Founded
43 years ago
Since Mar 1983
HQ
Reading, Berkshire

Location

Map of Reading, Berkshire
3rd Floor, North & South Wings 100 Longwater Avenue, Green Park
Reading, Berkshire, RG2 6GP
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Accuscript Consultancy Limited

Accuscript
Market Research & InsightsPharmaceuticals
2 employeesInc. 2015Reading, BerkshireCH 09451476
accuscript.ai

Trajectory

3y · 2023–Now

Financial sub-scores

Computed from 3 filings
Cash1 / 100
Headcount0 / 100
What does Accuscript Consultancy Limited do?

Provides medical writing and health economics and outcomes research support, including systematic and targeted literature reviews, global value dossier development, HTA submission preparation,…

Who does Accuscript Consultancy Limited sell to?

Serves B2B life sciences and healthcare product teams needing market access, HEOR and medical communications support, including organisations preparing evidence, publications and HTA submissions.

Key contacts (1)
RH
Rowena Hughes
Director
More contacts & email available
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Company vitals
UK Headcount
2
UK Revenue
£333.4kEstimate
Founded
11 years ago
Since Feb 2015
HQ
Reading, Berkshire
Financial health
0

Financial Health

Distressed

Distressed · -37% CAGR over 2y

Financial distress

Location

Map of Reading, Berkshire
33 Junction Road
Reading, Berkshire, RG1 5SA
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THE DISTANCE INSIGHT LTD

The Distance Insight
Market Research & Insights
Inc. 2021Reading, BerkshireCH 13640237
thedistanceinsight.com

Trajectory

3y · 2022–Now

Financial sub-scores

Computed from 3 filings
Net assets100 / 100
Cash100 / 100
Key contacts (1)
LF
Lidia Falenta
Director
More contacts & email available
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Company vitals
UK Headcount
0
UK Revenue
£119.1kEstimate
Founded
4 years ago
Since Sep 2021
HQ
Reading, Berkshire
Financial health
100

Financial Health

Strong

Strong

Location

Map of Reading, Berkshire
54 Coley Avenue
Reading, Berkshire, RG1 6LN
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Premier Research

Market Research & InsightsBiotechPharmaceuticals
7 employeesInc. 2003ReadingCH 04671020
premier-research.com
What does Premier Research do?

Provides contract clinical research services to pharmaceutical, biotechnology, and medical device companies, including clinical trial design and management, observational and post‑marketing studies,…

Who does Premier Research sell to?

Serves pharmaceutical, biotech, medtech and diagnostics companies developing drugs, devices and diagnostics, especially sponsors in oncology, rare disease, cell and gene therapy, neuroscience and…

Key contacts (1)
RW
Richard William Shimota
Director
More contacts & email available
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Company vitals
UK Headcount
7
UK Revenue
£110.1kEstimate
Founded
23 years ago
Since Feb 2003
HQ
Reading

Location

Map of Reading
Spaces, 9 Greyfriars Road
Reading, RG1 1NU
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Insight Hub Global Ltd

Insight HUB Global
Market Research & Insights
1 employeesInc. 2007Reading, BerkshireCH 06185958

Trajectory

5y · 2020–Now

Financial sub-scores

Computed from 5 filings
Net assets65 / 100
Headcount40 / 100
Key contacts (2)
MA
Michael Ahanchian
Director
CL
Carolyn Louise Ahanchian
Director
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Company vitals
UK Headcount
1
UK Revenue
£54.4k
Founded
19 years ago
Since Mar 2007
HQ
Reading, Berkshire
Financial health
56

Financial Health

Stable

Stable · 0% CAGR over 5y

Location

Map of Reading, Berkshire
Flat 2 Alderney Court, Montague Street
Reading, Berkshire, RG1 4JW
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Oyster Research Solutions Limited

Oyster Research Solutions
Market Research & Insights
1 employeesInc. 2007BerkshireCH 06196116

Trajectory

5y · 2021–Now

Financial sub-scores

Computed from 5 filings
Net assets30 / 100
Headcount40 / 100
Key contacts (1)
KT
Karin Thomas
Director
More contacts & email available
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Company vitals
UK Headcount
1
UK Revenue
£14.9kEstimate
Founded
19 years ago
Since Apr 2007
HQ
Berkshire
Financial health
34

Financial Health

Weak

Weak · 0% CAGR over 4y

Location

Map of Berkshire
12 Upavon Drive, Reading
Berkshire, RG1 6LP
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May Insight Solutions Ltd

MAY Insight Solutions
Management ConsultingMarket Research & Insights
4 employeesInc. 2019ReadingCH 12132170

Trajectory

5y · 2021–Now

Financial sub-scores

Computed from 5 filings
Cash97 / 100
Headcount100 / 100
Key contacts (2)
JJ
Jamie Jahanpour
Director
EM
Ella May Jackson
Director
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Company vitals
UK Headcount
4
UK Revenue
£157.8kEstimate
Founded
6 years ago
Since Jul 2019
HQ
Reading
Financial health
99

Financial Health

Strong

Strong · Hiring · 41% CAGR over 4y

Hiring

Location

Map of Reading
7 Gloucester Road
Reading, RG30 2TH
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CAPSULE RESEARCH AND EVALUATION LTD

Capsule Research and Evaluation
Market Research & InsightsHealthcare Provider
1 employeesInc. 2016ReadingCH 10269140

Trajectory

5y · 2021–Now

Financial sub-scores

Computed from 5 filings
Net assets40 / 100
Headcount40 / 100
Key contacts (1)
GD
Gill Danielle Featherstone
Director
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Company vitals
UK Headcount
1
UK Revenue
£29.1k
Founded
9 years ago
Since Jul 2016
HQ
Reading
Financial health
40

Financial Health

Stable

Stable · 0% CAGR over 4y

Location

Map of Reading
37 Balmore Drive, Caversham
Reading, RG4 8NL
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ACCESSION HEALTHCARE CONSULTING LIMITED

Accession Healthcare Consulting
Management ConsultingMarket Research & Insights
0 employeesInc. 2011Reading, West BerkshireCH 07659505
accessionhealth.com

Trajectory

5y · 2021–Now

Financial sub-scores

Computed from 5 filings
Net assets30 / 100
Cash38 / 100
Headcount0 / 100
What does ACCESSION HEALTHCARE CONSULTING LIMITED do?

Provides healthcare market access consulting for pharmaceutical companies, including NHS stakeholder insights, care pathway mapping and analysis, value proposition development, budget and service…

Who does ACCESSION HEALTHCARE CONSULTING LIMITED sell to?

Serves pharmaceutical and healthcare innovation companies, particularly market access, marketing and strategy teams launching or positioning treatments within the NHS.

Key contacts (3)
KT
Ken Terry
Director
ER
Elliot Rosen
Director
LR
Lindsey Rosen
Director
More contacts & email available
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Company vitals
UK Headcount
0
UK Revenue
£2.8mEstimate
Founded
14 years ago
Since Jun 2011
HQ
Reading, West Berkshire
Financial health
24

Financial Health

Weak

Weak · -70% CAGR over 4y

Location

Map of Reading, West Berkshire
32 Queens Road
Reading, West Berkshire, RG1 4AU
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BRIDGETHORNE LIMITED

Bridgethorne
Management ConsultingMarket Research & InsightsEducation & Training
15 employeesInc. 1997ReadingCH 03353177
bridgethorne.com

Trajectory

3y · 2023–Now

Financial sub-scores

Computed from 3 filings
Cash71 / 100
Headcount4 / 100
What does BRIDGETHORNE LIMITED do?

Provides consultancy, training, research, and outsourced services in category management, shopper marketing, and sales for FMCG and consumer goods brands. Offers retail analytics, ecommerce strategy,…

Who does BRIDGETHORNE LIMITED sell to?

Serves B2B food and non-food FMCG/CPG brands, manufacturers and retailers, including category, shopper marketing and sales teams from new market entrants to established brands.

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Company vitals
UK Headcount
15
UK Revenue
£2mEstimate
Founded
29 years ago
Since Apr 1997
HQ
Reading
Financial health
37

Financial Health

Weak

Weak · -28% CAGR over 2y

Location

Map of Reading
3 Forbury Place, 23 Forbury Road
Reading, RG1 3JH
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Arlington Research Limited

Arlington Research
Market Research & Insights
2 employeesInc. 2015Reading, BerkshireCH 09395984
arlingtonresearch.global

Trajectory

5y · 2020–Now

Financial sub-scores

Computed from 5 filings
Cash37 / 100
Headcount100 / 100
Key contacts (2)
CD
Christopher Dean Hewitt
Director
PJ
Paul John Stallard
Director
More contacts & email available
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Company vitals
UK Headcount
2
UK Revenue
£134kEstimate
Founded
11 years ago
Since Jan 2015
HQ
Reading, Berkshire
Financial health
69

Financial Health

Healthy

Healthy · Hiring · 19% CAGR over 4y

Hiring

Location

Map of Reading, Berkshire
100 Longwater Avenue
Reading, Berkshire, RG2 6GP
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SR Pharma Research Limited

SR Pharma Research
Market Research & Insights
2 employeesInc. 2024ReadingCH 15491493

Trajectory

1y · 2025–Now
More contacts & email available
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Company vitals
UK Headcount
2
UK Revenue
£49.6kEstimate
Founded
2 years ago
Since Feb 2024
HQ
Reading
Financial health

Financial Health

Insufficient history

Insufficient history

Location

Map of Reading
C/O Property Accounts Limited, 59 Castle Street
Reading, RG1 7SN
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STATISTICAL SERVICES AND PROGRAMMING FOR BUSINESSES LIMITED

Statistical Services and Programming for Businesses
Market Research & Insights
Inc. 2013ReadingCH 08704353

Trajectory

5y · 2021–Now

Financial sub-scores

Computed from 5 filings
Net assets23 / 100
Key contacts (1)
GM
Glen Michael Wastney
Director
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Company vitals
UK Headcount
0
UK Revenue
£5kEstimate
Founded
12 years ago
Since Sep 2013
HQ
Reading
Financial health
23

Financial Health

Weak

Weak

Location

Map of Reading
17, 32 Silver Street
Reading, RG1 2SJ
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Kynetec

Agriculture & ForestryMarket Research & Insights
6 employeesInc. 2001Newbury, BerkshireCH 04229246
kynetec.com
What does Kynetec do?

Provides market research, data collection and analytics for the agriculture, animal health and sustainability sectors. Conducts surveys of farmers, veterinarians and pet owners, and delivers market…

Who does Kynetec sell to?

Serves agribusiness, crop protection, seed, animal health and nutrition companies, plus sustainability teams needing farmer, veterinarian and pet owner market insight across global markets.

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Company vitals
UK Headcount
6
UK Revenue
£103.1kEstimate
Founded
24 years ago
Since Jun 2001
HQ
Newbury, Berkshire

Location

Map of Newbury, Berkshire
Weston Court, Weston
Newbury, Berkshire, RG20 8JE
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Kynetec

Agriculture & ForestryMarket Research & Insights
3 employeesInc. 2021Newbury, BerkshireCH 13249867
kynetec.com
What does Kynetec do?

Provides market research, data collection and analytics focused on agriculture, animal health and sustainability. Conducts surveys of farmers, veterinarians and pet owners and analyses industry data…

Who does Kynetec sell to?

Serves agribusinesses, animal health and nutrition companies, and sustainability teams needing market intelligence from farmers, veterinarians, pet owners and key opinion leaders across global…

Key contacts (1)
PB
Peter Berweger
Director
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Company vitals
UK Headcount
3
UK Revenue
£88.3kEstimate
Founded
5 years ago
Since Mar 2021
HQ
Newbury, Berkshire

Location

Map of Newbury, Berkshire
Kynetec Weston Court, Weston
Newbury, Berkshire, RG20 8JE
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SYSTEMATICS INTERNATIONAL LIMITED

Systematics
Market Research & Insights
5 employeesInc. 2007Newbury, BerkshireCH 06182332
systematics-int.co.uk

Trajectory

5y · 2020–Now

Financial sub-scores

Computed from 5 filings
Cash88 / 100
Headcount0 / 100
What does SYSTEMATICS INTERNATIONAL LIMITED do?

Collects, aggregates and analyses machinery registration and shipment data for agricultural, construction and industrial equipment markets. Provides market statistics, data exchange platforms,…

Who does SYSTEMATICS INTERNATIONAL LIMITED sell to?

Serves B2B clients worldwide, especially agricultural and construction machinery manufacturers, dealers, material handling and industrial truck firms, and mobile crane equipment manufacturers.

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Company vitals
UK Headcount
5
UK Revenue
£1.5mEstimate
Founded
19 years ago
Since Mar 2007
HQ
Newbury, Berkshire
Financial health
44

Financial Health

Stable

Stable · -14% CAGR over 5y

Location

Map of Newbury, Berkshire
Kynetec Weston Court, Weston
Newbury, Berkshire, RG20 8JE
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TRL

Testing, Inspection & CertificationMarket Research & InsightsNot-for-profit / Charity
4 employeesInc. 2017WokinghamCH 11099346
trl.co.uk
What does TRL do?

Provides transport research, consulting and technical services including road safety and collision analysis, transport data analytics, infrastructure asset management, climate and emissions studies,…

Who does TRL sell to?

Serves public-sector transport bodies, road authorities and city planners, plus businesses in highways, insurance, energy, fleets, automotive, rail and airport operations.

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Company vitals
UK Headcount
4
UK Revenue
£25.3kEstimate
Founded
8 years ago
Since Dec 2017
HQ
Wokingham

Location

Map of Wokingham
Unit 19, The Business Centre, Molly Millars Lane
Wokingham, RG41 2QY
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TRL

Testing, Inspection & CertificationMarket Research & InsightsNot-for-profit / Charity
2 employeesInc. 2008WokinghamCH 06653143
trl.co.uk
What does TRL do?

Conducts transport research and consultancy, providing data analysis, safety testing, crash investigation, and infrastructure asset management. Develops software and studies on road safety, mobility…

Who does TRL sell to?

Serves public-sector transport bodies, road authorities, city administrations and government policymakers, plus businesses in fleets, insurance, energy, automotive, micromobility, rail and airports.

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Company vitals
UK Headcount
2
UK Revenue
£23.8kEstimate
Founded
17 years ago
Since Jul 2008
HQ
Wokingham

Location

Map of Wokingham
Unit 19, The Business Centre, Molly Millars Lane
Wokingham, RG41 2QY
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Nelsonhall Ltd

Nelsonhall
Market Research & Insights
11 employeesInc. 1998Bracknell, BerkshireCH 03674609
reimagine.nelson-hall.com

Trajectory

5y · 2021–Now

Financial sub-scores

Computed from 5 filings
Net assets26 / 100
Cash100 / 100
Headcount19 / 100
What does Nelsonhall Ltd do?

Provides market research and analyst insight on IT services, business process outsourcing, and digital transformation. Publishes research reports and offers advisory access to analysts covering…

Who does Nelsonhall Ltd sell to?

Serves B2B buyers and providers involved in business process and IT service transformation, including enterprise sourcing, operations and technology teams seeking analyst research.

Key contacts (1)
JF
John Frederick Willmott
Director
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Company vitals
UK Headcount
11
UK Revenue
£672.1kEstimate
Founded
27 years ago
Since Nov 1998
HQ
Bracknell, Berkshire
Financial health
44

Financial Health

Stable

Stable · -6% CAGR over 4y

Location

Map of Bracknell, Berkshire
29 Rose Hill, Binfield
Bracknell, Berkshire, RG42 5LH
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Vocal Views Ltd

Vocal Views
Market Research & InsightsSaaS
7 employeesInc. 2014Reading, BuckinghamshireCH 09072741
vocalviews.com

Trajectory

3y · 2022–Now

Financial sub-scores

Computed from 3 filings
Net assets35 / 100
Cash100 / 100
Headcount19 / 100
What does Vocal Views Ltd do?

Operates an online market research platform that connects businesses with consumers to conduct surveys, interviews, and user research studies, and allows individuals to register and participate in…

Who does Vocal Views Ltd sell to?

Serves B2B research buyers—brands, agencies and insight teams needing consumer participants—alongside consumers interested in joining paid market research studies.

Key contacts (1)
AN
Anthony Nicholas Sinclair
Director
More contacts & email available
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Company vitals
UK Headcount
7
UK Revenue
£544.1kEstimate
Founded
11 years ago
Since Jun 2014
HQ
Reading, Buckinghamshire
Financial health
48

Financial Health

Stable

Stable · -12% CAGR over 2y

Location

Map of Reading, Buckinghamshire
5 Beech Court, Hurst
Reading, Buckinghamshire, RG10 0RQ
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GIRAFFE INSIGHTS LIMITED

Giraffe Insights
Market Research & Insights
6 employeesInc. 2017Henley-on-Thames, OxfordshireCH 11081374
giraffeinsights.co.uk

Trajectory

5y · 2021–Now

Financial sub-scores

Computed from 5 filings
Cash89 / 100
Headcount70 / 100
What does GIRAFFE INSIGHTS LIMITED do?

Conducts market research focused on children, youth and families. Provides audience segmentation, brand engagement analysis, creative and product testing, campaign measurement, and qualitative and…

Who does GIRAFFE INSIGHTS LIMITED sell to?

Serves B2B clients needing research on children, young people and families, including brands, media and marketing teams developing products, campaigns, content or audience strategies in the UK and…

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Company vitals
UK Headcount
6
UK Revenue
£1.2mEstimate
Founded
8 years ago
Since Nov 2017
HQ
Henley-on-Thames, Oxfordshire
Financial health
79

Financial Health

Healthy

Healthy · Hiring · 5% CAGR over 4y

Hiring

Location

Map of Henley-on-Thames, Oxfordshire
Century House, Wargrave Road
Henley-On-Thames, Oxfordshire, RG9 2LT
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Kivu Ltd

Kivu International
Management ConsultingMarket Research & Insights
2 employeesInc. 2018Finchampstead, WokinghamCH 11148521
kivu-international.org

Trajectory

4y · 2023–Now

Financial sub-scores

Computed from 4 filings
Cash100 / 100
Headcount40 / 100
What does Kivu Ltd do?

Provides policy advisory and programme design services for governments, think tanks and civil society organisations. Supports locally led policy development and reform through research, evidence…

Who does Kivu Ltd sell to?

Serves national and international funders, donors and development partners, plus governments, think tanks, civil society organisations, interest groups and private sector actors in development policy…

Key contacts (2)
MG
Manuela Gabbai
Director
BB
Benedetta Brazzini
Director
More contacts & email available
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Company vitals
UK Headcount
2
UK Revenue
£63.5kEstimate
Founded
8 years ago
Since Jan 2018
HQ
Finchampstead, Wokingham
Financial health
70

Financial Health

Healthy

Healthy · 0% CAGR over 3y

Location

Map of Finchampstead, Wokingham
Primrose Cottage, Fleet Hill
Finchampstead, Wokingham, RG40 4LH
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Medlist

Market Research & Insights
5 employeesInc. 2018WokinghamCH 11372524
medlist.co

Trajectory

5y · 2021–Now

Financial sub-scores

Computed from 5 filings
Headcount75 / 100
What does Medlist do?

Operates an online panel of medical, scientific, life science and engineering professionals who participate in paid market research surveys and studies. Distributes invitations to surveys and shares…

Who does Medlist sell to?

Serves organisations seeking access to medical, scientific, life science and engineering professionals, including market research buyers, conference organisers, publishers and specialist product or…

Key contacts (1)
JR
Joanna Rosenwold
Director
More contacts & email available
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Company vitals
UK Headcount
5
UK Revenue
£105.3kEstimate
Founded
8 years ago
Since May 2018
HQ
Wokingham
Financial health
75

Financial Health

Healthy

Healthy · Hiring · 6% CAGR over 4y

Hiring

Location

Map of Wokingham
Donald Reid Group Limited 1010 Eskdale Road, Winnersh Triangle
Wokingham, RG41 5TS
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Kynetec

Market Research & InsightsAgriculture & Forestry
4 employeesInc. 2021Newbury, BerkshireCH 13248670
kynetec.com
What does Kynetec do?

Provides market research, data collection and analytics for the agriculture, animal health and sustainability sectors. Gathers insights through surveys of farmers, veterinarians and pet owners, and…

Who does Kynetec sell to?

Serves B2B clients in agriculture, animal health, pet care and sustainability, including agribusiness brands, veterinary and animal nutrition companies, and teams developing sales, marketing or R&D…

Key contacts (5)
KD
Kyle David Heberle
Director
TE
Tina Elizabeth Lawton
Director
AJ
Adam Joshua Klein
Director
PB
Peter Berweger
Director
DM
Dwight Mitchell Barns
Director
More contacts & email available
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Company vitals
UK Headcount
4
UK Revenue
£308.6kEstimate
Founded
5 years ago
Since Mar 2021
HQ
Newbury, Berkshire

Location

Map of Newbury, Berkshire
Kynetec Weston Court, Weston
Newbury, Berkshire, RG20 8JE
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Vanson Bourne Limited

Vanson Bourne
Market Research & Insights
32 employeesInc. 1999Newbury, BerkshireCH 03845096
vansonbourne.com

Trajectory

5y · 2022–Now

Financial sub-scores

Computed from 5 filings
Headcount20 / 100
What does Vanson Bourne Limited do?

Conducts B2B market research for technology companies, providing quantitative and qualitative studies, market insight, brand research, communications testing, segmentation, and thought leadership…

Who does Vanson Bourne Limited sell to?

Serves B2B technology companies, particularly marketing, communications, brand and content leaders. Also works with agencies supporting tech-sector clients.

Key contacts (3)
NT
Neil Thorington
Director
KS
Kevin Stuart Withnall
Director
GO
Graham Opie
Director
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Company vitals
UK Headcount
32
UK Revenue
£307.1kEstimate
Founded
26 years ago
Since Sep 1999
HQ
Newbury, Berkshire
Financial health
20

Financial Health

Weak

Weak · -5% CAGR over 4y

Location

Map of Newbury, Berkshire
The Courtyard, London Road
Newbury, Berkshire, RG14 1AX
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Retail Active

Market Research & Insights
3 employeesInc. 2000Wokingham, BerkshireCH 04101109
retailactive.com
What does Retail Active do?

Provides customer experience measurement and market research services, including brand standards audits, mystery shopping, customer satisfaction and exit surveys, focus groups, and consulting to…

Who does Retail Active sell to?

Serves B2B brands and customer experience teams in automotive, retail, foodservice, leisure and entertainment, including manufacturers, dealer networks, high street chains, supermarkets, hospitality…

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Company vitals
UK Headcount
3
UK Revenue
£81.9kEstimate
Founded
25 years ago
Since Nov 2000
HQ
Wokingham, Berkshire

Location

Map of Wokingham, Berkshire
650 Wharfedale Road,, Winnersh Triangle
Wokingham, Berkshire, RG41 5TP
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Herdify Ltd

Herdify
SaaSMarket Research & InsightsStartup
10 employeesInc. 2021Bracknell, BerkshireCH 13288855
herdify.com

Trajectory

4y · 2023–Now

Financial sub-scores

Computed from 4 filings
Net assets0 / 100
Cash100 / 100
Headcount100 / 100
What does Herdify Ltd do?

Provides audience segmentation and targeting software for marketers and media planners. The platform analyses customer transaction data and spatial patterns of word‑of‑mouth to identify geographic…

Who does Herdify Ltd sell to?

Serves B2C brands, media planners and marketing teams running direct mail, door-drop, OOH or TV campaigns, especially consumer and ecommerce brands with CRM or commerce data.

Key contacts (2)
CS
Caroline Sarah Ridges
Director
TJ
Thomas James Charles Ridges
Director
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Company vitals
UK Headcount
10
UK Revenue
£325.8kEstimate
Founded
5 years ago
Since Mar 2021
HQ
Bracknell, Berkshire
Financial health
55

Financial Health

Stable

Stable · Hiring · 39% CAGR over 3y

HiringFinancial distressTechnical insolvency

Location

Map of Bracknell, Berkshire
Forest House Office, 3 - 5 Horndean Road
Bracknell, Berkshire, RG12 0XQ
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The Oxford Partnership Limited

The Oxford
Market Research & InsightsSaaS
9 employeesInc. 1990Reading, BerkshireCH 02522112
oxford-partnership.com

Trajectory

5y · 2021–Now

Financial sub-scores

Computed from 5 filings
Net assets38 / 100
Cash100 / 100
Headcount10 / 100
What does The Oxford Partnership Limited do?

Provides real-time market intelligence, data analytics and insight services for the hospitality and on‑trade sectors. Collects and analyses outlet-level data on venues, consumer behaviour, footfall…

Who does The Oxford Partnership Limited sell to?

Serves B2B customers in the hospitality and on-trade sectors, including venue operators, drinks suppliers and commercial teams needing market, outlet, consumer and pricing intelligence across the UK…

Key contacts (2)
MT
Margot Therese West
Director
AJ
Alison Joanne Jordan
Director
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Company vitals
UK Headcount
9
UK Revenue
£657.1kEstimate
Founded
35 years ago
Since Jul 1990
HQ
Reading, Berkshire
Financial health
47

Financial Health

Stable

Stable · -10% CAGR over 4y

Location

Map of Reading, Berkshire
Unit 4 City Limits, Danehill
Reading, Berkshire, RG6 4UP
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HOME DESIGN IMPACT LIMITED

Retail Impact
Management ConsultingMarket Research & Insights
Inc. 2008ThatchamCH 06546017
retail-impact.co.uk

Trajectory

5y · 2021–Now

Financial sub-scores

Computed from 5 filings
Net assets50 / 100
What does HOME DESIGN IMPACT LIMITED do?

Provides retail consultancy services to food retailers and suppliers, using data analysis to support category strategy, range planning and optimisation, pricing and promotions planning, vendor…

Who does HOME DESIGN IMPACT LIMITED sell to?

Serves large UK food retailers and their supplier organisations, targeting commercial, category management, pricing, promotions, range planning and vendor management teams.

Key contacts (2)
JE
Joanne Ella Strain
Director
MJ
Martyn James Strain
Director
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Company vitals
UK Headcount
0
UK Revenue
£20.8k
Founded
18 years ago
Since Mar 2008
HQ
Thatcham
Financial health
50

Financial Health

Stable

Stable

Location

Map of Thatcham
Oaklands Villa Marsh Lane, Curridge
Thatcham, RG18 9EE
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How Reading market research companies work and how to sell to them

What they do

Reading market research suppliers usually earn revenue through scoped projects rather than product subscriptions: survey design, fieldwork management, qualitative interviews, evidence reviews, data cleaning, weighting, analytics and reporting. Pricing tends to combine day rates, fixed project fees, respondent incentives, sample costs and licence or usage fees for always-on trackers or client dashboards. Retainers appear where clients need recurring brand, customer or stakeholder measures, but many jobs still close around a brief, methodology, timetable and final deliverable. Gross margin depends on senior consultant time, reusable sector knowledge and how much fieldwork, panel access or specialist analysis is bought in.

Who they sell to

Buyers are usually research, insight, marketing, communications, product, policy or procurement teams rather than a single technical owner. Reading suppliers tend to sell into corporates, public bodies, charities, membership organisations and overseas teams needing UK evidence or customer understanding. Smaller assignments may be briefed directly by a head of insight or marketing manager; larger programmes usually involve procurement, legal and data protection review before a statement of work is agreed. Sales cycles are often short for repeat research or urgent evidence gathering, but longer where public-sector frameworks, competitive pitches or multi-country stakeholder studies are involved.

What they buy

Most market research companies tend to spend on tools and services that protect delivery capacity and credibility: CRM, proposal management, survey scripting, panel and sample sourcing, transcription, coding, statistical analysis, visualisation, quality checking and secure file transfer. Firms handling identifiable participant or customer information also buy privacy advice, information-security support, access controls, audit trails and staff training. Recruitment matters because senior researchers, fieldwork managers, analysts and project directors are the billable core. Marketing spend is usually practical rather than broad-reach: research-led content, sector events, search visibility, credentials decks and case-study production for procurement-led buyers.

Why and how to sell to them

Commercial intent often appears when agencies win a larger tracker, move into regulated or public-sector work, hire senior delivery staff, refresh a privacy programme, or face pressure to shorten reporting cycles without weakening method quality. Useful outbound angles tend to connect to margin leakage, participant risk, proposal conversion, evidence defensibility or analyst utilisation, rather than generic productivity. Reading firms may respond to offers that reduce rework in survey operations, make sample provenance easier to evidence, or help consultants package repeatable insight work. Procurement-aware messaging matters: buyers will ask how a supplier fits UK GDPR, MRS expectations and client audit requirements.

How this list is built

Methodology

Data sources

This list is built from UK Companies House filings, XBRL accounts data, and semantic analysis of each company's public website. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.

Classification

Rather than relying solely on SIC codes, Firmbase classifies each company semantically: the company's website is crawled, an AI model reads what the company actually sells, and the company is placed into the relevant industry and subsectors. SIC codes are used as one signal but not the only one. This means a company that registered under a generic SIC code but pivoted into (for example) fintech is correctly identified as fintech, not as its original SIC category.

Freshness

The underlying company data is refreshed from Companies House continuously; filings appear in the list within days of submission. The curated list ordering is regenerated when the underlying data moves meaningfully (company count changes by more than 5%, a new company enters the top-ranked segment, or the filed-revenue numbers for the top firms change). You can see the last-updated timestamp near the top of the page.

Also in Reading

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Frequently asked questions

How many market research companies are there in the Reading?
Around 51 actively-trading market research companies are registered in the Reading. Of those, 2 report turnover above £5M in their most recent filed accounts.
What counts as a market research company in this list?
A company is included when its public website and filed activity descriptions indicate it sells market research products or services as its primary business — not just because of the SIC code it picked at incorporation. Each company is tagged via semantic analysis of its website content; SIC codes are used as supporting signal, not the sole gate.
Which are the largest market research companies in the Reading?
The list is ordered by reported UK turnover from each firm's most recent Companies House XBRL filing, so the largest market research companies in the Reading appear at the top of the table. About 2 of the 51 actively-trading firms report turnover above £5M in their most recent accounts; subsidiaries that file consolidated worldwide accounts are excluded so the figures stay UK-specific.
What do market research companies in the Reading actually do?
Reading market research suppliers usually earn revenue through scoped projects rather than product subscriptions: survey design, fieldwork management, qualitative interviews, evidence reviews, data cleaning, weighting, analytics and reporting. Pricing tends to combine day rates, fixed project fees, respondent incentives, sample costs and licence or usage fees for always-on trackers or client dashboards. Retainers appear where clients need recurring brand, customer or stakeholder measures, but many jobs still close around a brief, methodology, timetable and final deliverable. Gross margin depends on senior consultant time, reusable sector knowledge and how much fieldwork, panel access or specialist analysis is bought in.
How does Reading market research compare internationally?
Cross-border comparisons of market research populations are tricky because every country defines the sector slightly differently and reports financials on different cadences. We focus this list on firms that file UK statutory accounts so the figures are comparable; international peer breakdowns aren't bundled here.
How is this list built and how fresh is the data?
The list is rebuilt from Companies House dump data, XBRL filings, and a website analysis pass over each company's public site. Companies with consolidated group accounts (worldwide rather than UK-only revenue) are excluded so the figures stay UK-specific. The page's last-updated date is shown at the top.
How big are the typical market research companies in the Reading?
Company sizes in this list vary widely. The median actively-trading market research firm employs around 2 people, and median UK turnover across the list is roughly £85k in the most recent filed accounts.
Are these mostly new or established market research companies?
8 of the 51 actively-trading market research companies in this list were incorporated since 2022; the remainder were incorporated before then, so the Reading list mixes recent entrants with longer-established firms.
What SIC codes does this use?
Rather than relying solely on SIC codes, we build a semantic understanding of what each company actually does by scraping its website and analysing it with AI. This means a company is included based on what it sells, not what SIC code it picked at incorporation. SIC codes are used as a signal but not the primary classification.
What buying signals should I look for?
The strongest signals for B2B outbound are recent leadership changes (new CFO/CRO), rapid headcount growth, revenue-band changes, and web-stack changes. Firmbase tracks all of these automatically.

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