B2B Companies Using Google Cloud Storage in the UK: 64 Active Firms (2026)
B2B companies using cloud storage sell products or services to other organisations while operating data-backed web infrastructure in the UK.
Object storage usually sits behind customer portals, document workflows, media libraries and product-led delivery rather than the front-office website itself. Among UK business-to-business adopters, running this stack tends to signal a team with cloud-literate developers, some recurring application workload, and enough customer operations to justify managed storage rather than ad hoc file hosting. The buying centre is usually technical or operations-led, with security, finance and marketing involved when stored assets support sales collateral, onboarding, analytics or client reporting. The fit is therefore closer to lean mid-market software, data and services firms than to small brochure-site businesses.
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Across the UK, 64 actively trading business-to-business firms are detected running this object-storage stack. The technology has a 0.2% share of detected Hosting & PaaS use in the relevant category, placing it ninth among the named systems rather than among the default hosting choices. Regional concentration is clear: London accounts for 40.6% of the cohort, followed by the South East at 12.5% and the North West at 9.4%, with East Midlands and Yorkshire and The Humber each at 7.8%. Reported employment totals 1,005 people, and the median disclosed headcount is 6.
Business-to-business adoption of managed object storage sits inside ordinary UK data and marketing rules rather than a single sector licence. ICO guidance keeps PECR relevant where direct marketing uses live or automated calls, electronic mail or fax; corporate-subscriber email and text outreach does not need PECR consent, but senders still need to identify themselves and offer a valid opt-out address. UK GDPR remains live where stored files, usage trails or sales records include personal data, including business contacts. Live marketing calls also require screening against CTPS and TPS, and objections by businesses need to be honoured.
Adoption appears selective rather than broad-based, with the stack more likely to remain in companies that already have developer ownership of customer assets, analytics feeds or document-heavy workflows. Co-occurrence with content delivery, tagging and web-publishing tools points to a mixed estate rather than a pure cloud-native architecture. Migration pressure tends to come from procurement simplification, security review and bundling by larger platform suppliers. Smaller services firms may keep the arrangement when it works; scale-up users are more likely to rationalise storage, identity and observability under fewer commercial contracts.
Adoption by company size
Adoption of Google Cloud Storage varies by company size across the trading UK B2B companies in this cohort. 0.1% of the 76,784 companies with under 10 employees run Google Cloud Storage (44 detected). 0.1% of the 31,788 companies with 10–50 employees run Google Cloud Storage (19 detected). 0% of the 3,773 companies with over 50 employees run Google Cloud Storage (1 detected). That is a 0.1% gap between the over 50 employees and under 10 employees bands.
64
Active firms
2026
0.2%
Of detected Hosting & PaaS share
UK B2B
6
Median headcount
Filed accounts
124
Verified contacts
Across this cohort
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Key facts
About 6% of the trading cohort reports turnover above £5M (4 of 64 firms) — the rest sits below that revenue band.
15% of the cohort was incorporated since 2022 (10 firms), so a sizeable share is in its first few filing cycles.
This storage technology accounts for 0.2% (64) of detected Hosting & PaaS systems among B2B companies, against 27,290 companies with a detectable system.
London accounts for 40.6% (26) of B2B firms running this storage technology, followed by South East at 12.5% (8) and North West at 9.4% (6).
81.3% (52) of the cohort also run an edge-network or site-security layer, suggesting the storage layer usually sits inside a broader web-infrastructure stack.
B2B is not a single licensed industry in the UK; regulation depends on the underlying activity, such as financial services, telecoms, data processing or professional services.
For B2B marketing, ICO guidance says the PECR electronic-mail rule does not apply to corporate subscribers, but UK GDPR still applies where personal data is processed.
Hosting & PaaS market share among UK B2B
Share of the 27,290 UK B2B with a detectable system. As of June 2026.
What else do Google Cloud Storage-running B2B run?
Share of the 64 Google Cloud Storage-running UK companies where each technology was also detected. As of June 2026.
Where Google Cloud Storage B2B are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
6
Median headcount
£510.3K
Median UK turnover
6.3%
Above £5M turnover
10
Incorporated since 2022
124 verified decision-maker contacts
across these 64 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK B2B using Google Cloud Storage
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsDevelops identity verification and KYC software that captures and analyses ID documents, biometrics and payment cards. Provides tools for document verification, liveness and deepfake detection,…
Serves B2B customers in financial services, payments, crypto, marketplaces, healthcare, telecoms, hospitality and travel, and iGaming, especially teams responsible for onboarding, compliance, fraud…
Financial Health
StrongStrong
Location
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Computed from 3 filingsDevelops product information management (PIM) and product experience management (PXM) software that centralises, manages, and enriches product data. Provides tools for digital asset management,…
Serves enterprise commerce businesses, including B2B manufacturers, retailers, distributors and consumer brands in sectors such as fashion, food and beverage, automotive, CPG, and energy/utilities.
Financial Health
WeakWeak · Hiring · 21% CAGR over 2y
Location
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Computed from 2 filingsOperates an online platform that connects researchers, AI developers and organisations with verified human participants to collect survey responses, behavioural data and annotations for academic…
Sells to AI/ML developers, academic researchers, research institutions and organizations needing verified human participants, including AI development teams, universities, and industry research…
Financial Health
StableStable · 0% CAGR over 1y
Location
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Computed from 5 filingsProvides a digital analytics platform that captures and analyses user interactions on websites and mobile apps. Offers session replay, product analytics, in‑app surveys, and AI‑driven insights to…
Serves B2B digital product, data, support, IT and marketing teams at retail/ecommerce, travel, gaming, SaaS, food and beverage, and financial services companies.
Financial Health
StrongStrong · Hiring · 91% CAGR over 4y
Location
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Computed from 3 filingsDevelops and provides cloud-based cash flow management software for businesses. The platform connects bank and ERP data to monitor cash positions, forecast liquidity, manage accounts payable and…
Serves B2B finance teams, CFOs, CEOs, treasurers and decision-makers at mid-market and mid-sized companies, particularly those managing treasury, accounts payable, accounts receivable and cash…
Financial Health
StrongStrong · Hiring · 73% CAGR over 2y
Location
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Computed from 5 filingsProvides an online research platform for consumer, brand and product studies. Offers tools for surveys, interviews, prototype and website testing, participant recruitment, and AI-generated analysis,…
Sells to businesses running consumer, brand and product research, especially brand, insights, marketing and product teams, user researchers, design leaders and product designers at customer-focused…
Financial Health
HealthyHealthy · -13% CAGR over 4y
Location
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Computed from 2 filingsDevelops an AI revenue orchestration platform that analyses customer interactions and sales conversations to generate structured go‑to‑market data, automate CRM updates, capture notes, provide sales…
Serves B2B go-to-market teams, especially CROs, RevOps, sales, SDR/BDR, customer success, enablement, marketing and product leaders at companies managing CRM-driven revenue operations.
Financial Health
StrongStrong · Growing, Hiring · 150% CAGR over 1y
Location
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Computed from 5 filingsDevelops and operates a software platform providing marketing and sales automation tools, including sales funnel builders, website and landing page creation, email and SMS marketing, CRM management,…
Sells to small businesses, online entrepreneurs and creators that need marketing, sales funnel, CRM, course, membership, booking and customer communication tools to launch or grow an online business.
Financial Health
StableStable · 0% CAGR over 4y
Location
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Computed from 5 filingsDevelops and supplies auction management software and online bidding platforms. Provides tools for live, timed and hybrid auctions, including cataloguing, inventory management, auction websites,…
Serves B2B auctioneers, retailers and manufacturers globally, including commercial, industrial and fine art auction firms and businesses in insolvency, recovery, aerospace, electronics, consumer…
Financial Health
StableStable · 2% CAGR over 4y
Location
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Computed from 3 filingsOperates a platform for sourcing and trading fertilisers and commodity chemicals in international markets. Connects buyers and suppliers and provides procurement, freight coordination, pricing,…
Serves B2B buyers and suppliers in international fertiliser and commodity chemical markets, including end users, importers, distributors, traders and wholesalers.
Financial Health
StableStable · -78% CAGR over 2y
Location
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Computed from 4 filingsOperates a digital manufacturing platform that provides rapid prototyping and production of custom parts. Offers services including CNC machining, 3D printing, injection moulding and sheet metal…
Serves B2B engineering, design and product development teams needing custom parts, including companies in medical, industrial and hardware sectors requiring prototyping or production support.
Financial Health
WeakWeak · Hiring · 9% CAGR over 3y
Location
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Computed from 5 filingsProvides digital mapping software for indoor and outdoor spaces, including wayfinding, routing and asset tracking tools. Platform includes map management and analytics dashboards to help…
Serves B2B and public-sector operators of complex sites, including hospitals, retail centres, cultural venues and transport hubs, targeting estates, facilities, marketing and operations teams.
Financial Health
WeakWeak · Hiring · 3% CAGR over 4y
Location
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Computed from 3 filingsProvides fraud detection and chargeback protection software for ecommerce retailers and payment providers, using automated risk decisioning, account protection and transaction analysis to assess…
Serves ecommerce merchants and retailers, plus payment providers, across sectors including fashion, electronics, home goods, beauty, quick-service restaurants, sporting goods, grocery, auto and…
Financial Health
DistressedDistressed · -17% CAGR over 2y
Location
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Computed from 3 filingsProvides an open banking platform with APIs that enable businesses to access bank account data and initiate payments across multiple banks. Offers pay‑by‑bank payments, recurring and bulk payments,…
Serves B2B financial services firms, fintechs and developers, including payment service providers, iGaming operators, lenders, banks and EMIs needing open banking payments and data across European…
Financial Health
DistressedDistressed · -27% CAGR over 2y
Location
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Computed from 3 filingsDevelops blockchain infrastructure and software for financial institutions, including the Canton Network. Provides tools to tokenize assets, issue digital securities, and support clearing,…
Serves regulated financial institutions and capital markets participants, including banks, custodians, market infrastructure providers, asset managers and crypto finance firms seeking institutional…
Financial Health
StrongStrong · Growing, Hiring · 18% CAGR over 2y
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Computed from 2 filingsProvides a web platform offering audience engagement tools for publishers and websites, including comment systems, interactive widgets, quizzes, social sharing features, and analytics tools for…
Sells to B2B customers operating websites, especially digital publishers, media brands and content teams with audience communities and first-party data needs.
Financial Health
StableStable · 0% CAGR over 1y
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Computed from 5 filingsDevelops AI software for construction project planning and risk analysis. The platform analyses historical project schedules to forecast delays, assess activity uncertainty, generate and check…
Serves B2B and public-sector construction organisations, including owner-operators, general contractors and consultants managing capital projects in buildings, utilities, energy, transportation,…
Financial Health
WeakWeak · Hiring · 14% CAGR over 4y
Location
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Computed from 5 filingsDevelops and provides cloud-based authentication software enabling passwordless multi-factor login for applications and services. Offers cryptographic identity verification, user authentication…
Serves enterprises and online businesses with customer and employee login needs, targeting IT, security and digital product teams responsible for access security, password resets and authentication…
Financial Health
WeakWeak · Hiring · 20% CAGR over 4y
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Computed from 4 filingsDevelops and supplies electronic access control and identity management systems for buildings. Offers smart locks, electronic cylinders, wall readers, cloud-based access platforms, face-recognition…
Serves B2B and public-sector buyers managing building access, including facilities and security teams in education, healthcare, hospitality, retail, residential, workspaces, critical infrastructure,…
Financial Health
StrongStrong · Hiring · 7% CAGR over 3y
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Computed from 5 filingsProvides software engineering and IT consultancy services, including cloud migration, DevOps implementation, and Lean‑Agile transformation. Designs and develops open‑source and custom tools that…
Serves B2B customers in telecoms, FinTech and mobility, including organisations with telecom network, 5G and virtualisation environments, and technology teams undertaking digital product and software…
Financial Health
StableStable · Hiring · 3% CAGR over 4y
Location
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Computed from 5 filingsDevelops a software platform that enables B2B SaaS companies to build, deploy and manage AI agents within their products. Provides conversational interfaces, embeddable widgets, SDKs, workflow tools,…
Targets B2B SaaS companies, especially product and engineering teams at learning platforms, HR and people operations software providers, and talent acquisition platforms serving business customers.
Financial Health
HealthyHealthy · Hiring · 54% CAGR over 4y
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Computed from 2 filingsProvides business telecommunications and IT services, including mobile phone contracts, hosted VoIP and unified communications, cloud contact centre platforms, broadband and ethernet connectivity,…
Serves SMEs, enterprise organisations and public sector bodies, targeting IT, operations and customer experience teams managing mobile workforces, connectivity needs and contact centres.
Financial Health
StableStable · -4% CAGR over 1y
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Computed from 5 filingsOperates a membership-based trade exchange platform that enables businesses to barter goods and services using trade credits. Provides an online marketplace, member directory, and account services…
Targets business owners and SMEs across most industries, from hospitality and retail to trades and professional services, looking for new B2B customers, supplier contacts, and ways to use spare…
Financial Health
DistressedDistressed
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Computed from 3 filingsDevelops software tools for software‑defined vehicles, including an AI‑driven platform, digital twin technology, and libraries for vehicle electronics and applications. Provides tools for creating,…
Serves B2B automotive customers, especially automakers, OEMs and vehicle engineering teams working on software-defined vehicle and digital vehicle programmes.
Financial Health
HealthyHealthy · Hiring · 8% CAGR over 2y
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Computed from 3 filingsProvides a social listening and analytics platform for Discord communities. Uses AI to analyse messages, track sentiment, segment users, and identify trends, feedback, and issues, helping product,…
Serves enterprise community, live ops, product and research teams at game studios and publishers, SaaS/AI companies, consumer brands, and music labels or artists that run Discord communities.
Financial Health
HealthyHealthy · Hiring · 66% CAGR over 2y
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Develops AI-based software for financial crime compliance, including anti‑money laundering (AML) transaction monitoring, sanctions and customer screening, and customer risk assessment. Provides…
Serves banks, fintechs and other financial institutions, targeting AML, compliance and risk teams responsible for financial crime controls and customer risk management.
Financial Health
N/AN/A
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Develops identity and access management software for enterprises. Provides a platform for authentication, single sign‑on, identity governance, API security, and user access control to secure digital…
Sells to large enterprises and digital organisations, targeting IT, security and identity teams responsible for customer, workforce and partner access across complex technology ecosystems.
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Computed from 3 filingsDevelops artificial intelligence software agents for data centre operations, monitoring and optimising cooling, power and workload management systems in AI computing facilities to improve energy…
Serves B2B customers operating AI factories and mission-critical data centers, including infrastructure operations teams responsible for cooling, power, workload management and GPU capacity in large…
Financial Health
StrongStrong · 20% CAGR over 1y
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Computed from 3 filingsDevelops and provides a video communications platform for secure online meetings and collaboration. Offers self‑hosted video conferencing, interoperability tools connecting Microsoft Teams, Zoom and…
Sells to public sector and enterprise buyers, especially governments, defense and national security agencies, healthcare providers, judicial bodies, and technology companies with secure…
Financial Health
StableStable · Profitable · -17% CAGR over 2y
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Computed from 5 filingsDevelops industrial automation and control software including SCADA platforms, PLC and robotics frameworks, industrial IoT libraries, and cloud tools. Provides systems for monitoring, control,…
Serves B2B system integrators and operators in critical infrastructure and industrial automation, including energy and utilities, heavy manufacturing, smart city infrastructure and smart farming…
Financial Health
StableStable · -68% CAGR over 4y
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Computed from 3 filingsProvides IT support and managed services for businesses, including cloud computing, cybersecurity, on‑site IT support, business connectivity and VoIP voice systems. Helps organisations manage and…
Serves businesses of all sizes needing external IT, connectivity and voice support, including professional services firms and organisations managing business technology infrastructure.
Financial Health
StableStable · Hiring · 123% CAGR over 2y
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Computed from 3 filingsDevelops a developer security platform that scans and monitors source code, open‑source dependencies, containers, infrastructure‑as‑code, and APIs for vulnerabilities and misconfigurations, helping…
Serves software development, DevOps and security teams at businesses and government organisations, including developers, AppSec leaders and enterprises managing AI-native applications and software…
Financial Health
WeakWeak · Hiring · 7% CAGR over 2y
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Computed from 4 filingsProvides blockchain development platform offering APIs, RPC node access, SDKs and orchestration tools for building Web3 applications. Enables developers to interact with over 100 blockchain networks,…
Serves developers and product teams at businesses building Web3 applications, including financial services, crypto wallets, gaming, compliance, NFT and digital asset platforms.
Financial Health
DistressedDistressed · -13% CAGR over 3y
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Computed from 2 filingsDevelops on-chain analytics software for cryptocurrency investors and teams, providing blockchain data, wallet labeling, portfolio tracking and trading tools across multiple networks, plus APIs,…
Serves individual and professional crypto investors, trading funds, NFT and DeFi traders, venture capital firms, and crypto businesses including blockchains/L2s, exchanges, marketplaces, protocols,…
Financial Health
WeakWeak · 0% CAGR over 1y
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Computed from 5 filingsProvides marketing and practice growth services for physiotherapy clinics, including website design, social media content, marketing automation, lead generation campaigns, advertising management, and…
Sells to private physiotherapy practice owners and clinic operators seeking patient acquisition, marketing automation and revenue growth support, with specific site sections for the UK, USA and rest…
Financial Health
StrongStrong · Hiring · 32% CAGR over 4y
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Computed from 2 filingsProvides visual effects and virtual production services for film, television, and advertising. Delivers previs, postvis, worldbuilding, LED volume production, on‑set supervision, and real‑time…
Serves B2B customers in film, television and advertising, including production companies, studios, filmmakers, storytellers and creative teams in global media and entertainment markets.
Financial Health
StrongStrong · Hiring · 44% CAGR over 1y
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Computed from 3 filingsProvides web design and digital marketing services for estate and letting agents and other property businesses, including lead‑generation websites, SEO, PPC advertising, social media marketing, email…
Serves independent estate and letting agencies, commercial property agents, property developers, construction firms, overseas agents, PropTech companies and professional service providers.
Financial Health
StrongStrong · Hiring · 18% CAGR over 2y
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Computed from 5 filingsProvides outsourced advertising operations, digital marketing, and website development services. Manages online advertising campaigns, media operations and strategy, and builds websites and web…
Serves publishers, advertising agencies and brand-side businesses, primarily UK clients, needing outsourced ad operations, marketing support or website and web application development.
Financial Health
HealthyHealthy · Hiring · 3% CAGR over 4y
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Computed from 5 filingsDevelops software development tools for formal verification and code generation. Its Popili platform and Coco programming language help developers build event‑driven software, automatically detect…
Serves B2B software development teams and engineering organisations building event-driven systems, particularly in semiconductors, consumer electronics, aerospace and defence, high-tech…
Financial Health
StrongStrong · Hiring · 11% CAGR over 4y
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Computed from 5 filingsProvides marketing services for education and edtech companies, including campaign planning, digital marketing, lead generation, marketing consultancy, and website design aimed at promoting products…
Sells to education and edtech companies that want to reach teachers and sell into schools, including brands seeking teacher leads, school sales and stronger engagement with classroom audiences.
Financial Health
WeakWeak · Hiring · 4% CAGR over 4y
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Computed from 5 filingsOperates the UK franchise for a business-to-business barter trading network and platform. Provides a marketplace where member companies exchange goods and services using trade credits, manage trading…
Serves UK businesses and business owners across most industries, particularly SMEs seeking local, national and international trading partners through a B2B member network.
Financial Health
DistressedDistressed · -31% CAGR over 4y
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Computed from 5 filingsProvides digital advertising and marketing services for charities and mission‑driven organisations, including audience analysis, media planning, campaign management, web development, creative design,…
Serves UK charities and not-for-profit organisations, particularly fundraising and marketing teams seeking to attract new supporters and increase supporter lifetime value.
Financial Health
StrongStrong · Hiring · 50% CAGR over 4y
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Computed from 3 filingsDevelops autonomous drone delivery systems for logistics operators, including long‑range delivery aircraft, operating software, fleet integration tools and compliance automation, enabling integration…
Serves B2B logistics operators and fleet owners in healthcare, rural and remote delivery, express ecommerce, and industrial manufacturing networks needing white-labelled autonomous delivery capacity.
Financial Health
HealthyHealthy
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Computed from 5 filingsProvides digital marketing and creative services including SEO, Google Ads management, email marketing, website design and ecommerce development. Also offers graphic design, brand development,…
Serves UK businesses of varying sizes, including ambitious start-ups and established firms. Customer examples include law firms, retailers, logistics providers, HR consultancies and financial…
Financial Health
StableStable · -9% CAGR over 4y
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Computed from 5 filingsDevelops bespoke software including complex online applications, website design and development, search engine systems, and tools for automated data extraction, processing, and system integration…
Financial Health
StrongStrong · Growing, Hiring · 4% CAGR over 4y
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Computed from 5 filingsProvides digital marketing services including search engine optimisation, pay‑per‑click advertising management, social media marketing, email marketing, and website development. Builds and manages…
Serves small and medium-sized businesses in the UK and beyond, including startups and established firms seeking outsourced support for online customer acquisition and digital presence.
Financial Health
StrongStrong
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Computed from 4 filingsDevelops and supplies bolus-based sensor systems and software for dairy farms that monitor cows’ internal body temperature, rumination, activity and water intake. Provides data analytics and alerts…
Serves dairy farmers and dairy farm operators managing cattle herds, particularly teams responsible for herd health, reproduction, feeding and milk production efficiency.
Financial Health
StableStable · Hiring · 13% CAGR over 3y
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Computed from 3 filingsProvides web design and website redesign services, UX/UI design, search engine optimisation, branding and graphic design, app development, and website maintenance and hosting, helping businesses…
Targets small and growing businesses that need to improve their online presence, customer engagement, and digital operations, with no specific industry focus indicated.
Financial Health
DistressedDistressed · -13% CAGR over 2y
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Computed from 3 filingsProvides video production and animation services including corporate films, 2D and 3D animation, drone videography, e-learning and training videos, health and safety videos, interactive and virtual…
Serves B2B organisations, particularly industrial, manufacturing, construction, energy and engineering firms, targeting marketing, communications, training and health-and-safety teams.
Financial Health
StrongStrong · Growing, Hiring · 29% CAGR over 2y
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How Google Cloud Storage usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. B2B companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of B2B companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
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Frequently asked questions
How many UK B2B companies use Google Cloud Storage?
What share of UK B2B companies run Google Cloud Storage?
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