E-Commerce Companies Using Cloudflare in the UK: 3,786 Active Firms (2026)
E-commerce firms using CDN, bot mitigation and web analytics infrastructure sell goods and services online across the UK.
For online retailers, the CDN and edge-security layer is less a back-office choice than part of the trading surface: page speed, bot filtering, cache rules and checkout availability all sit close to revenue. Adoption tends to signal a direct-channel business with enough traffic to justify web performance ownership, either inside an in-house commerce team or with an agency operating the stack. The buyer is usually a digital, ecommerce, infrastructure or marketing-technology lead rather than a general IT function. Engagements tend to be subscription-led, tied to traffic volumes, security features and support expectations rather than one-off implementation work.
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Across the UK, 3,786 e-commerce firms are actively trading while running this CDN stack. Reported employment totals 5,800 people, giving the adoption picture a visible base beyond owner-managed storefronts. Within detected CDN usage for e-commerce, the stack accounts for 94.0% of a 4,026-firm denominator, placing it first in the category-share ranking. The regional pattern is London-weighted but not London-only: London accounts for 20.7%, followed by the South East at 13.8%, the North West at 12.2%, the South West at 9.4% and the East of England at 8.5%.
GDPR is the main regulatory anchor for these adopters because the same websites that cache content and block automated traffic also process customer identifiers, behavioural signals and payment-adjacent events. The ICO would expect clear allocation of controller and processor responsibilities where analytics, fraud screening, customer messaging and hosted media services sit around the commerce platform. Procurement also tends to be shaped by operational risk: retailers want evidence on uptime commitments, incident response, log retention and data routing, especially where checkout journeys, customer accounts and marketing consent are handled across several external tools.
Adoption appears likely to remain tied to direct-channel maturity rather than to sector fashion. Retailers with recurring traffic, paid acquisition and repeat-purchase journeys tend to keep edge delivery, bot filtering and analytics close to the checkout stack, while smaller sellers often accept whatever their commerce platform bundles by default. Consolidation may come through platform packaging and agency standardisation rather than formal procurement projects. Privacy pressure also points towards more scrutiny of tracking scripts, consent handling and log retention, which could make technical ownership more visible inside ecommerce teams.
Adoption by company size
Adoption of Cloudflare rises with company size across the trading UK e-commerce companies in this cohort. 4.5% of the 58,696 companies with under 10 employees run Cloudflare (2,647 detected). 44.6% of the 2,333 companies with 10–50 employees run Cloudflare (1,041 detected). 58.2% of the 158 companies with over 50 employees run Cloudflare (92 detected). That is a 53.7% gap between the over 50 employees and under 10 employees bands.
3,786
Active firms
2026
94%
Of detected CDN share
UK e-commerce
6
Median headcount
Filed accounts
7,239
Verified contacts
Across this cohort
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Key facts
About 5% of the trading cohort reports turnover above £5M (203 of 3,786 firms) — the rest sits below that revenue band.
6% of the cohort was incorporated since 2022 (251 firms), so a sizeable share is in its first few filing cycles.
Among e-commerce firms with a detectable CDN, this CDN appears on 94.0% (3,786 of 4,026); the next detectable CDN is at 9.1% (367).
Storefront and measurement tooling commonly sit alongside it: 45.4% (1,718) also run a commerce platform, 37.0% (1,402) use tag management and 32.7% (1,237) use web analytics.
Registered addresses are spread beyond London, which accounts for 20.7% (783), followed by the South East at 13.8% (524) and the North West at 12.2% (460).
The e-commerce cohort overlaps with adjacent retail supply-chain tags: Fashion & Retail at 35.8% (1,357), Wholesale & Distribution at 23.0% (869) and FMCG at 14.4% (547).
Bot and account-abuse controls are visible in the stack, with 22.6% (855) also running human-verification tooling.
CDN market share among UK E-Commerce
Share of the 4,026 UK E-Commerce with a detectable system. As of June 2026.
What else do Cloudflare-running E-Commerce run?
Share of the 3,786 Cloudflare-running UK companies where each technology was also detected. As of June 2026.
Where Cloudflare E-Commerce are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
6
Median headcount
£566.3K
Median UK turnover
5.4%
Above £5M turnover
251
Incorporated since 2022
7,239 verified decision-maker contacts
across these 3,786 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK E-Commerce using Cloudflare
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsOperates an online food ordering platform that connects customers with restaurants, takeaways and convenience stores, enabling users to browse menus and place delivery or collection orders through a…
Serves consumers ordering takeaway food and B2B outlet partners including restaurants, takeaways and convenience stores in the UK, US, Ireland, New Zealand, Australia and Canada.
Financial Health
StrongStrong
Location
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Financial sub-scores
Computed from 3 filingsOperates an online marketplace and mobile platform offering discounted vouchers and bookings for restaurants, activities, events, spa treatments, and travel stays, partnering with businesses to sell…
Serves consumers in UK cities seeking discounted local experiences, dining, events, getaways and gift cards, plus hospitality, leisure and event businesses wanting to promote offers.
Financial Health
StrongStrong · Profitable, Hiring · 6% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsOperates an online doctor consultation and pharmacy service supplying prescription medications and home test kits for conditions including weight loss, sexual health, asthma, infections and general…
Sells direct to UK consumers seeking online doctor consultations, prescription treatments and pharmacy products, including adults managing everyday health conditions, sexual health, weight loss,…
Financial Health
StrongStrong · Growing, Hiring · 42% CAGR over 4y
Location
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Computed from 5 filingsOperates an e‑commerce store selling household products including kitchen gadgets, cleaning tools, storage solutions, garden items and other practical homeware designed to address everyday household…
Sells directly to UK consumers and households shopping online for practical home, kitchen, cleaning, storage, garden and money-saving products for everyday domestic use.
Financial Health
HealthyHealthy · -58% CAGR over 4y
Location
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Financial sub-scores
Computed from 2 filingsOperates an online retail store selling digital cameras, mirrorless and DSLR cameras, lenses, video equipment, drones, action cameras, and photography accessories. Also supplies memory cards,…
Sells to UK photography and video customers, including hobbyist consumers, professional photographers, videographers and vloggers shopping online for camera equipment and accessories.
Financial Health
HealthyHealthy · Profitable · 0% CAGR over 1y
Location
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Financial sub-scores
Computed from 5 filingsOperates an online retail platform selling clothing, footwear, accessories, beauty products and lifestyle goods from multiple brands. Provides product listings, shopping features, and promotional…
Sells to consumers shopping online for fashion, beauty, accessories, home and lifestyle products, targeting women and men seeking international brands, seasonal offers and cross-border retail…
Financial Health
HealthyHealthy · Hiring · 14% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOperates an online and in‑store retail business selling men’s, women’s and children’s footwear and bags. Offers trainers, boots, sandals, formal shoes and accessories from multiple third‑party brands…
Serves consumers shopping online for branded footwear and bags, including women, men and children, with categories for casual, work, outdoor, comfort, wide-fit, wedding and occasion needs across the…
Financial Health
StrongStrong
Location
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Computed from 4 filingsProvides an online platform for creating and ordering personalised photo products, including photo books, canvas and framed prints, calendars, mugs, cushions and blankets, using digital design tools…
Serves UK consumers buying personalised photo gifts for family occasions, holidays, weddings, babies, pets and home décor, including shoppers seeking gifts for parents, partners, grandparents and…
Financial Health
StrongStrong · Growing, Hiring · 8% CAGR over 5y
Location
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Financial sub-scores
Computed from 3 filingsDesigns and sells women's casual clothing and accessories through an online store, including hoodies, sweatshirts, knitwear, tops, bottoms, activewear and matching sets, with product ranges organised…
Sells direct to consumers, mainly women and students shopping online for trend-led casualwear, loungewear and seasonal outfits, with UK, US and EU store options plus worldwide shipping.
Financial Health
StrongStrong · Growing, Hiring · 47% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsOperates an online retail store selling mobile phones, tablets, laptops, video game consoles, smartwatches, headphones, and related accessories. Also offers device trade‑in services and sells…
Serves UK retail consumers buying consumer electronics, including mobile phone users, laptop and tablet buyers, gamers, smart home shoppers, and customers trading in devices.
Financial Health
HealthyHealthy · Hiring · 58% CAGR over 2y
Location
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Computed from 3 filingsOperates an online platform that compares and books travel services including car hire, hotels, airport parking, airport lounges and attractions. Aggregates offers from rental companies and travel…
Serves leisure and business travellers, including UK airport users, international car hire customers, families, city visitors and budget-conscious holidaymakers comparing travel options online.
Financial Health
HealthyHealthy · Hiring · 51% CAGR over 2y
Location
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Computed from 3 filingsDesigns and retails men’s clothing and accessories through an online store and retail outlets, including tracksuits, T‑shirts, polo shirts, jackets, knitwear, trousers, footwear, bags and hats, along…
Targets UK-based fashion consumers, primarily men, seeking designer streetwear, terrace wear and smart-casual apparel, with ranges also aimed at juniors and women.
Financial Health
HealthyHealthy · -2% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsRetailer of fine jewellery and luxury watches, including engagement rings, wedding bands, diamond jewellery and branded timepieces. Also offers pre-owned watches, watch servicing, battery…
Serves consumers in the UK and Republic of Ireland buying fine jewellery, engagement and wedding rings, luxury watches, gifts, and watch aftercare services.
Financial Health
StrongStrong · Profitable, Growing, Hiring · 9% CAGR over 4y
Location
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Computed from 5 filingsOperates an online ticketing platform for theatre productions and live performances, allowing customers to browse and purchase tickets for plays, musicals, family shows and other stage events. Also…
Sells to consumers and group bookers seeking tickets to London theatre shows, including families, theatre fans, and audiences for plays, musicals, comedy, dance, and children’s productions.
Financial Health
HealthyHealthy · -3% CAGR over 5y
Location
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Computed from 5 filingsOperates an online retail store selling home, garden and DIY products, including furniture, wall clocks, fans, swimming pools and accessories, tools, pet supplies, car accessories, toys, sports…
Sells direct to UK consumers, including households, homeowners, gardeners, pet owners, families with children, car owners, DIY users, fitness and music hobbyists shopping for general home, garden and…
Financial Health
StrongStrong · Growing, Hiring · 5% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOperates an online wholesale marketplace connecting independent retailers with brands and suppliers. The platform enables businesses to browse and order wholesale products including homeware, beauty…
Serves independent retailers buying wholesale stock for resale, and independent consumer goods brands seeking retailer customers, across homeware, gifts, fashion, beauty, food, pets and kids in the…
Financial Health
StrongStrong · Growing, Hiring · 92% CAGR over 4y
Location
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Computed from 5 filingsSupplies catering equipment, tableware, glassware, barware and food service presentation items, along with cleaning chemicals, janitorial products, refuse sacks and hygiene consumables through an…
Serves hospitality and foodservice businesses, including restaurants, bars, cafés, caterers, hotels and venues, plus facilities and housekeeping teams needing operational supplies.
Financial Health
StrongStrong · Growing, Hiring · 10% CAGR over 4y
Location
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Computed from 3 filingsOperates an online retail store selling homeware and furnishings, including bedding, duvet covers, curtains, cushions, rugs, towels and throws, alongside garden furniture, lighting, storage products,…
Sells to consumers and households shopping online for affordable homeware, including bedding, curtains, towels, rugs, garden furniture, soft furnishings, pet, kitchen, travel and seasonal household…
Financial Health
StrongStrong · Profitable, Hiring · 53% CAGR over 2y
Location
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Computed from 3 filingsRetailer of built-in and freestanding kitchen appliances, including ovens, hobs, cookers, refrigeration, dishwashers, washing machines and small appliances. Sells products from brands such as Miele,…
Sells primarily to UK household consumers and homeowners fitting out or replacing kitchen appliances, including buyers seeking individual items or multibuy purchases for kitchens and utility rooms.
Financial Health
StrongStrong · Profitable, Growing, Hiring · 12% CAGR over 2y
Location
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Computed from 2 filingsOperates retail and online sales of yoga and activewear clothing for women and men, including leggings, tops, sports bras, sweatshirts and loungewear, along with accessories such as bags, hats,…
Sells B2C to women and men shopping for yoga, training, running, tennis and loungewear apparel, plus accessories and wellness products for studio, fitness and casual use.
Financial Health
StrongStrong · Profitable, Growing, Hiring · 511% CAGR over 1y
Location
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Computed from 5 filingsOnline retailer of bathroom and plumbing products, selling baths, toilets, basins, showers, taps, enclosures, furniture and accessories. Offers a large catalogue of bathroom fixtures and fittings…
Sells to UK consumers planning bathroom renovations, as well as plumbers and trade buyers sourcing bathroom and plumbing products online.
Financial Health
HealthyHealthy · Hiring · 3% CAGR over 4y
Location
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Computed from 2 filingsOrganises private and online sample sales for luxury and fashion brands, allowing members to purchase discounted clothing, accessories and lifestyle products through limited‑time events held in…
Serves luxury and fashion brands, plus consumer members and shoppers seeking private sample-sale access online and in Paris, London, Milan and New York City.
Financial Health
StrongStrong · Hiring · 30% CAGR over 1y
Location
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Computed from 5 filingsOperates an online parcel shipping platform that enables individuals and businesses to compare prices and book UK and international courier services. Arranges parcel collection or drop‑off deliveries…
Serves UK consumers, online sellers and businesses needing domestic and international parcel, document, large-item and freight courier options, including users seeking drop-off, collection and…
Financial Health
HealthyHealthy · -18% CAGR over 4y
Location
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Computed from 2 filingsOperates an online retail store selling home, garden and leisure products, including outdoor furniture, BBQ equipment, garden structures, tools, storage solutions, lighting, office furniture, and…
Sells primarily to UK consumers and households shopping online for garden, patio, home, office, DIY/workshop and leisure items, including homeowners, renters, gardeners and home-office users.
Financial Health
StrongStrong
Location
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Computed from 3 filingsDistributes and sells architectural paints and coatings through specialist retailers and an online shop. Offers interior and exterior paint products, colour samples, colour cards, and digital tools…
Serves UK consumers decorating homes, professional painters/decorators and interior design trade customers, while also supplying specialist paint retailers and stockists.
Financial Health
StrongStrong · Growing, Hiring · 18% CAGR over 2y
Location
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Computed from 3 filingsDesigns and sells men’s and women’s clothing, sportswear and accessories, including golf, ski and tennis apparel, footwear, bags and hats. Products are offered through an online retail store and…
Sells direct to consumers shopping for men’s and women’s fashion, footwear and accessories, including golfers, racket-sport players and ski apparel buyers via its online store.
Financial Health
StrongStrong · Hiring · 13% CAGR over 2y
Location
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Computed from 5 filingsOperates an online retail store selling skincare, haircare and cosmetic products, including cosmeceuticals, serums, sunscreens, supplements and beauty devices from third‑party brands, alongside…
Serves consumers seeking skincare, haircare, beauty and wellness products, including shoppers with specific skin types, skin conditions or concerns. Also addresses men’s skincare and beauty gift…
Financial Health
HealthyHealthy · Hiring · 4% CAGR over 4y
Location
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Computed from 5 filingsOperates an online supermarket selling groceries and household goods, including drinks, canned foods, rice, pasta, spices, snacks, bakery items, fresh produce, health and personal care products, and…
Serves consumers and small catering buyers seeking online supermarket groceries, household essentials, and health and personal care items.
Financial Health
StrongStrong · Growing, Hiring · 5% CAGR over 4y
Location
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Computed from 3 filingsOnline retailer of home and garden furniture and household equipment, including beds, wardrobes, tables, chairs, storage units, office desks, bathroom cabinets, garage shelving, and outdoor items…
Sells to consumers furnishing and equipping their homes, targeting household buyers seeking indoor and outdoor furniture, storage, garden items, bathroom and hallway products, plus garage and DIY…
Financial Health
StrongStrong · Profitable, Growing, Hiring · 19% CAGR over 2y
Location
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Computed from 5 filingsOperates an online retail store selling toys, games and collectibles, including board games, puzzles, action figures, dolls, building sets and trading cards from brands such as LEGO, Playmobil,…
Serves UK consumers, including parents, families, gift buyers, collectors and hobbyists shopping for children’s toys, games, branded collectibles, puzzles, trading cards and outdoor play products.
Financial Health
StrongStrong · Growing, Hiring · 37% CAGR over 4y
Location
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Computed from 5 filingsDesigns and sells bamboo-based sleep products including mattresses, mattress toppers, pillows, duvets, bedding sets and bath textiles through an online store, along with children’s bedding and sleep…
Sells primarily to UK consumers and households shopping online for sleep and home textiles, including adults, parents buying kids’ and baby ranges, and gift buyers; also supports international…
Financial Health
StrongStrong · Growing, Hiring · 54% CAGR over 4y
Location
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Computed from 5 filingsOperates an online marketplace offering downloadable digital design assets including SVG files, clipart, fonts, templates, sublimation PNGs, embroidery and laser‑cutting designs. Provides…
Serves B2C and B2B customers: hobby crafters, independent makers, graphic designers, print-on-demand sellers, and small businesses needing licensed creative assets for craft, marketing and…
Financial Health
StrongStrong · Hiring · 36% CAGR over 5y
Location
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Computed from 2 filingsOperates an online and retail store selling nuts, seeds, dried and freeze‑dried fruit, health foods, snacks, grains, baking ingredients, vitamins and supplements, as well as plant-based products,…
Serves UK consumers shopping online or in stores for health foods, snacks, cupboard staples, vitamins and supplements, including customers following vegan, gluten-free, dairy-free, organic or…
Financial Health
HealthyHealthy · Profitable · 0% CAGR over 1y
Location
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Computed from 3 filingsOperates an online retail store selling designer watches for men and women, including automatic, quartz and chronograph models. Also sells jewellery and accessories such as watch straps, sunglasses,…
Sells to UK consumers shopping online for men’s and women’s designer watches, jewellery and accessories, including gift buyers and customers seeking fashion, luxury, Swiss or limited-edition watch…
Financial Health
StrongStrong · Hiring · 26% CAGR over 2y
Location
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Computed from 5 filingsSells aftermarket car and van parts through an online store, including lighting, brake components, suspension parts, wheel bearings, engine components, mirrors, sensors, and electrical parts,…
Serves UK vehicle owners, everyday drivers and garage professionals maintaining cars and vans, across consumer and trade automotive repair markets.
Financial Health
StrongStrong · Growing, Hiring · 4% CAGR over 4y
Location
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Computed from 5 filingsOperates an online retail store selling bicycles including road, mountain, gravel and electric models, along with cycling clothing, helmets, components, tools and accessories. Also supplies outdoor…
Sells direct to UK consumers, including road, mountain, gravel, hybrid and e-bike cyclists, triathletes, commuters, families buying kids’ bikes, and outdoor/adventure customers.
Financial Health
StrongStrong · Growing, Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsSells refurbished smartphones and tablets through an online store, including Apple iPhone and Samsung Galaxy devices. Sources used devices, performs multi‑point testing and refurbishment, and resells…
Sells to UK consumers looking to buy refurbished iPhones, Samsung phones, tablets and accessories, and to individuals wanting to sell used mobile devices online.
Financial Health
StrongStrong · Hiring · 22% CAGR over 4y
Location
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Computed from 5 filingsOperates an online marketplace for sourcing new and used vehicle parts. Allows users to search by registration or model, compare prices and availability from breakers yards, recyclers and parts…
Serves consumers and trade buyers who need replacement parts for cars, vans and 4x4s, mainly users comparing prices from UK breakers, reconditioners and new parts suppliers.
Financial Health
StrongStrong · Hiring · 9% CAGR over 4y
Location
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Computed from 5 filingsOperates an online retail store selling men’s and boys’ clothing, footwear, and accessories, including suits, casualwear, and branded fashion items. Offers products from multiple fashion brands as…
Sells directly to consumers shopping for men’s and boys’ clothing, footwear, tailoring, schoolwear and gifts, including customers buying casualwear, branded fashion and formal suits online.
Financial Health
HealthyHealthy · Growing, Hiring · 10% CAGR over 4y
Location
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Computed from 5 filingsOperates an online garden centre selling plants, trees, shrubs, bulbs and houseplants, along with garden tools, planters, fertilisers, pest control products and other gardening supplies through a…
Serves UK retail consumers and home gardeners shopping online, including households maintaining gardens, patios, outdoor spaces and indoor plant collections.
Financial Health
WeakWeak · -65% CAGR over 4y
Location
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Computed from 3 filingsBreeds, cultivates and sells rose plants, including English, shrub, climbing and rambling varieties. Supplies bare‑root and container roses through an online shop and provides rose care guidance and…
Sells primarily to consumer gardeners and rose enthusiasts, including homeowners buying for gardens, walls, pots, arches and pergolas, with an online shop serving European customers.
Financial Health
HealthyHealthy · Profitable, Hiring · 6% CAGR over 2y
Location
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Computed from 5 filingsOperates an e‑commerce store selling flooring products including engineered wood, laminate, vinyl (LVT), parquet and solid wood flooring. Also supplies flooring accessories such as underlay, skirting…
Serves homeowners, renovators and trade customers such as flooring fitters, builders and interior professionals buying residential flooring and accessories online.
Financial Health
HealthyHealthy · -65% CAGR over 4y
Location
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Computed from 5 filingsOperates a multi-channel e‑commerce retail business selling household and office furniture, including bed frames, chairs, tables, sofa beds, and storage racks, along with related home and lifestyle…
Serves online consumers, home-office buyers, small businesses and retailers seeking home and office furnishings, with business and wholesale options for commercial purchasers.
Financial Health
HealthyHealthy · -59% CAGR over 4y
Location
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Computed from 5 filingsOperates an online retail store selling road, mountain and electric bicycles, frames, bike components, wheels, tyres, cycling clothing, accessories, cycling nutrition products, and workshop tools for…
Sells to individual cyclists and cycling enthusiasts, including road, mountain, gravel and e-bike riders, seeking bikes, components, clothing and accessories through an online retail shop in the UK…
Financial Health
HealthyHealthy · Profitable · -5% CAGR over 4y
Location
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Computed from 5 filingsRetailer of golf equipment through an online shop and retail outlets. Sells golf clubs, bags, clothing, footwear, trolleys, GPS devices, balls, gloves and accessories, including new and second-hand…
Sells B2C to golfers across the UK, including men, women, juniors and left-handed players, shopping online or in-store for golf equipment, clothing, footwear and accessories.
Financial Health
StrongStrong · Growing, Hiring · 6% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsSells Japan Rail Pass tickets online for international visitors, providing 7, 14, and 21‑day passes for unlimited travel on Japan’s rail network. Also offers regional rail passes, pocket WiFi rental,…
Sells to international consumers planning travel in Japan, especially temporary visitors with non-Japanese passports seeking rail passes, pocket WiFi and arrival support for tourist trips.
Financial Health
StrongStrong · Growing, Hiring · 55% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsOnline retailer of golf equipment and apparel, selling golf clubs, balls, bags, shoes, clothing, GPS rangefinders and accessories from major brands. Also offers custom golf club fitting services and…
Targets individual golfers and golf enthusiasts in the UK, including men’s and women’s shoppers buying online and customers booking custom fitting appointments.
Financial Health
StrongStrong · Profitable, Growing · 4% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsOperates a group of businesses that source and sell products including tools, hardware, office, pet and technology items. Invests in and develops brands across retail, e‑commerce, design, warehousing…
Serves consumers and businesses through retail and trade brands, including DIY users, tradespeople, offices, eCommerce sellers and organisations needing warehousing or third-party logistics.
Financial Health
StrongStrong · Growing, Hiring · 17% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOperates an online retail store selling household furniture and furnishings, including beds, wardrobes, sofas, dining tables, cabinets, desks and storage units, along with lighting, outdoor furniture…
Sells to consumers and households shopping online for home furniture across bedroom, living room, dining, home office, outdoor and sofa categories.
Financial Health
HealthyHealthy · -11% CAGR over 4y
Location
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Computed from 4 filingsOperates an online retail platform selling health and wellbeing products, including supplements, nutrition products, health technology devices, cookware, and sleep or fitness aids. Curates products…
Serves health-conscious consumers seeking personalised wellbeing support across nutrition, fitness, mental wellbeing and sleep, with UK shoppers explicitly targeted through delivery, student and NHS…
Financial Health
StrongStrong
Location
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How Cloudflare usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. e-commerce companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of e-commerce companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Cloudflare is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK E-Commerce by CDN
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Frequently asked questions
How many UK e-commerce companies use Cloudflare?
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