Marketing Agency Companies Using Google Analytics in the UK: 2,593 Active Firms (2026)
Marketing agencies using site analytics plan, measure and optimise campaigns from website behaviour data across the UK digital advertising market.
For marketing agencies, the analytics tag sits between campaign delivery, account management and new-business reporting. Running it usually signals a direct-channel posture: the agency has a public domain worth measuring, client-reporting routines, and enough campaign volume to care about attribution rather than only traffic. The buying centres tend to be performance marketing, search, content, email and client services, with finance or founders involved where reporting affects retainers. Engagements are usually business-to-business, spanning specialist agency teams and mid-market operators that need conversion evidence for pitches, optimisation work and ongoing client governance.
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There are 2,593 active UK marketing agencies running this analytics stack. Reported employment across the cohort totals 3,704 people, giving the adoption picture a mainly small-agency footprint rather than an enterprise-only one. Within the marketing-agency analytics category, the system ranks first at 86.0%. Regional skew is clear: London accounts for 30.1% of the cohort, followed by the South East at 16.5%, the North West at 9.2%, the South West at 8.7% and the East of England at 8.3%.
Marketing agencies are not subject to a single sector licence, but campaign work sits across several UK regimes. The ICO regulates data protection and PECR for direct marketing, while Ofcom covers misuse of public electronic communications networks. The CMA and trading standards enforce unfair-trading rules, and the ASA enforces the CAP Code across advertisers, agencies and media. The DMA code adds a trade-body standard for direct marketing where membership applies. For agencies running analytics tags, procurement scrutiny tends to focus on consent, client ownership of reporting, evidence for claims and the handling of audience or conversion data.
Adoption appears closer to a hygiene factor than a differentiator for UK marketing agencies. The next phase is likely to be about governance, migration choices and reporting integration rather than first-time installation. Smaller agencies tend to keep familiar measurement stacks because client teams recognise the interface and existing reports are hard to unwind. Larger independent agencies may review tagging, consent and attribution more often as clients ask sharper questions about campaign evidence. Consolidation in the vendor ecosystem also points towards bundling, with analytics, tag management and advertising workflow becoming harder to separate in agency operations.
Adoption by company size
Adoption of Google Analytics rises with company size across the trading UK marketing agency companies in this cohort. 2.5% of the 54,246 companies with under 10 employees run Google Analytics (1,367 detected). 28.8% of the 1,903 companies with 10–50 employees run Google Analytics (548 detected). 32.9% of the 146 companies with over 50 employees run Google Analytics (48 detected). That is a 30.4% gap between the over 50 employees and under 10 employees bands.
2,593
Active firms
2026
86%
Of detected Analytics share
UK marketing agency
6
Median headcount
Filed accounts
5,159
Verified contacts
Across this cohort
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Key facts
About 3% of the trading cohort reports turnover above £5M (92 of 2,593 firms) — the rest sits below that revenue band.
5% of the cohort was incorporated since 2022 (152 firms), so a sizeable share is in its first few filing cycles.
Within the 3,016 marketing agencies with a detectable analytics system, this system has an 86.0% detected share; the next two systems are at 11.2% and 8.1%.
Website stacks in this cohort skew towards publishing and campaign measurement: 65.1% (1,689) also show a content-management signal, 39.9% (1,035) show an SEO plug-in signal and 31.9% (828) show tag-management tooling.
London accounts for 30.1% (780) of marketing agencies running the analytics system, followed by the South East at 16.5% (429), the North West at 9.2% (239), the South West at 8.7% (225) and the East of England at 8.3% (214).
The ICO regulates data protection and PECR for direct marketing, while Ofcom, the CMA, trading standards and the ASA cover communications misuse, unfair-trading rules and the CAP Code.
UK ad spend increased by 10.4% in 2024 to £42.6 billion, with online formats growing 13.2% and £4 in every £5 of ad budgets spent online.
Analytics market share among UK Marketing Agency
Share of the 3,016 UK Marketing Agency with a detectable system. As of June 2026.
What else do Google Analytics-running Marketing Agency run?
Share of the 2,593 Google Analytics-running UK companies where each technology was also detected. As of June 2026.
Where Google Analytics Marketing Agency are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
6
Median headcount
£442K
Median UK turnover
3.5%
Above £5M turnover
152
Incorporated since 2022
5,159 verified decision-maker contacts
across these 2,593 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK Marketing Agency using Google Analytics
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsProvides digital performance marketing services including paid search, paid social, programmatic advertising, SEO, digital PR, influencer marketing, and creative strategy. Uses data analysis,…
Serves marketing and growth teams at leading brands and start-ups, particularly consumer retail, ecommerce, hospitality, health and lifestyle businesses seeking agency support.
Financial Health
StrongStrong · Growing, Hiring · 35% CAGR over 4y
Location
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Computed from 5 filingsProvides digital marketing and analytics services including digital planning, paid media management, conversion optimisation, performance creative, customer engagement campaigns, and data…
Serves marketing and commercial teams at growth-focused businesses, including ecommerce brands, media companies, travel businesses and professional services firms seeking embedded agency support.
Financial Health
StrongStrong · Growing, Hiring · 32% CAGR over 4y
Location
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Computed from 5 filingsProvides B2B performance marketing and demand generation services, including paid social and PPC advertising, account‑based marketing (ABM), sales outreach automation, and content syndication,…
Serves B2B marketing teams and demand generation leaders at growth-stage and large brands, especially under-resourced departments needing external support across pipeline-focused campaigns.
Financial Health
StrongStrong · Growing, Hiring · 50% CAGR over 4y
Location
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Computed from 5 filingsProvides pay‑per‑click (PPC) and paid media management services, planning and optimising online advertising campaigns across platforms including Google Ads, Microsoft Advertising, Meta (Facebook and…
Serves B2B clients and consumer brands, particularly ecommerce and retail businesses, targeting marketing leaders, ecommerce managers and business owners managing paid advertising budgets.
Financial Health
StrongStrong · Hiring · 17% CAGR over 4y
Location
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Computed from 4 filingsProvides digital marketing and media services including SEO, digital PR, PPC advertising, paid social, affiliate marketing, analytics, and conversion optimisation. Plans and buys TV, radio, print and…
Serves businesses and brands seeking digital and media agency support, including ecommerce retailers, sports/events organisations and travel/leisure companies.
Financial Health
StrongStrong · Growing, Hiring · 52% CAGR over 3y
Location
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Computed from 5 filingsProvides digital marketing services including brand strategy, performance marketing, media planning and buying, SEO and search advertising. Also offers campaign creation, digital PR, video and…
Serves B2B clients, including large brands and businesses globally, that need support with growth objectives, lead generation, conversions, ecommerce, PR, influencer activity and digital customer…
Financial Health
StrongStrong · Growing, Hiring · 4% CAGR over 4y
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Computed from 5 filingsProvides media planning and media buying services for brands, developing advertising strategies, audience targeting and cross‑channel campaign plans. Uses data insights and performance measurement to…
Serves growth-focused brands and marketing teams, including organisations with commercial objectives that need media agency support, audience targeting and global campaign reach.
Financial Health
HealthyHealthy · Growing, Hiring · 2% CAGR over 5y
Location
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Computed from 5 filingsProvides digital marketing services for direct‑to‑consumer and ecommerce brands, including paid advertising management, customer acquisition strategy, creative production, landing page optimisation,…
Serves early-stage and growth-stage direct-to-consumer ecommerce brands, especially consumer product companies moving from launch or traction to scale, Series B or exit.
Financial Health
StrongStrong · Hiring · 13% CAGR over 5y
Location
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Computed from 5 filingsProvides media planning and buying services across television, radio, connected TV, video on demand, podcasts, search, social media and programmatic channels. Manages advertising campaigns,…
Serves B2B brand advertisers and marketing teams seeking multi-channel media support across TV, audio, digital, paid search, social, programmatic and retail media channels.
Financial Health
HealthyHealthy · Hiring · 4% CAGR over 4y
Location
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Computed from 5 filingsProvides digital marketing services including pay‑per‑click advertising, paid social media campaigns, search engine optimisation, and performance creative. Plans, manages and optimises online…
Sells to businesses seeking outsourced digital marketing, including e-commerce, telecoms, utilities and consumer brands. Targets marketing decision-makers that want PPC, paid social, SEO and creative…
Financial Health
HealthyHealthy · -5% CAGR over 4y
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Computed from 5 filingsProvides digital marketing services including paid search and paid social advertising, YouTube and video campaigns, shopping feed management, organic social media, analytics and measurement, and…
Serves B2B and consumer-facing businesses, especially ecommerce retailers and lead-generation companies, targeting heads of ecommerce, digital marketing managers and in-house marketing teams.
Financial Health
StrongStrong · Hiring · 12% CAGR over 5y
Location
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Computed from 5 filingsProvides media planning and media buying services for brands, managing advertising campaigns across channels. Offers media strategy, campaign activation, paid search and social advertising, and…
Targets ambitious brand-side marketing teams and businesses across sectors and sizes, including FMCG brands, that invest in media campaigns and want an independent agency partner.
Financial Health
StrongStrong · Growing, Hiring · 46% CAGR over 4y
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Computed from 5 filingsProvides lead generation and digital marketing services, supplying qualified sales leads to businesses in sectors including solar, insulation, boilers, windows and doors, mortgages, and legal…
Serves B2B clients seeking customer leads, especially mortgage brokers and lenders, legal firms, and home improvement or energy providers in solar, insulation, windows and doors, boilers, ECO4 and…
Financial Health
StrongStrong · Growing, Hiring · 43% CAGR over 4y
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Computed from 5 filingsProvides digital media advertising services, managing performance campaigns across platforms such as Meta and Google. Develops ad technology including a media arbitrage platform and MyCity tool for…
Serves performance-focused advertisers, especially B2C insurance brands and not-for-profit organisations, targeting marketing teams that buy digital media across channels such as Meta, Google and…
Financial Health
StrongStrong · Growing, Hiring · 7% CAGR over 4y
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Computed from 3 filingsProvides digital marketing and lead generation services for businesses. Creates and manages customer acquisition campaigns across social media, PPC, SEO and video platforms, producing advertising…
Serves B2B and B2C brands seeking customers across sectors including finance, insurance, home energy, healthcare, accountancy, business services, automotive and digital services.
Financial Health
HealthyHealthy · Hiring · 10% CAGR over 2y
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Computed from 5 filingsProvides digital media and marketing services for the iGaming sector, including affiliate marketing, PPC advertising, social media management, analytics and content production. Also operates and…
Targets iGaming businesses and partners needing digital customer acquisition support, alongside online casino and social gaming players through its consumer brands, with licences referenced for the…
Financial Health
StrongStrong
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Computed from 5 filingsProvides digital marketing services including search engine optimisation (SEO), pay‑per‑click advertising management, social media advertising on platforms such as Meta and LinkedIn, and website and…
Serves startups and established businesses in the UK and Ireland, primarily owners and marketing teams seeking more traffic, leads and enquiries from online channels.
Financial Health
StableStable · Hiring · 5% CAGR over 4y
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Computed from 3 filingsProvides digital marketing services focused on search and content. Develops SEO strategies, social and AI search optimisation, and produces brand content, campaigns and content hubs for companies to…
Sells to large B2B and B2C brands seeking omnichannel search, social and AI visibility support, including marketing teams at consumer goods, beauty, food, healthcare, financial services and drinks…
Financial Health
StrongStrong · Profitable · -17% CAGR over 2y
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Computed from 4 filingsProvides marketing and consulting services for Amazon and other online marketplaces, including media planning and advertising management, product listing optimisation, content creation, retail and…
Serves B2B consumer brands and challenger brands selling through Amazon, global marketplaces and social commerce platforms, including teams focused on ecommerce, retail media and marketplace growth.
Financial Health
StrongStrong
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Computed from 5 filingsProvides email and SMS marketing services for e‑commerce brands, focusing on customer retention and revenue growth. Develops campaign strategies, automated flows, and lead generation systems, and…
Serves B2B clients: fast-growth direct-to-consumer ecommerce brands, including online retailers with customer retention and lifecycle marketing teams, particularly Klaviyo users.
Financial Health
StrongStrong · Hiring · 41% CAGR over 5y
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Computed from 3 filingsProvides media planning and media buying services for advertising campaigns across multiple channels. Uses data analysis to plan, purchase and manage media placements, working with brands to allocate…
Serves B2B brands and businesses with advertising budgets, including marketing teams that need an external media agency to act as an extension of their team.
Financial Health
StrongStrong · Growing, Hiring · 13% CAGR over 2y
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Computed from 5 filingsProvides media planning and media buying services across paid channels, including digital, print, broadcast and outdoor advertising. Works with organisations and brands to plan, place and manage…
Serves charities and not-for-profits, FMCG and technology brands, and emerging challenger businesses, typically organisations with paid-media budgets seeking agency support across campaigns.
Financial Health
StrongStrong · Hiring · 8% CAGR over 4y
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Computed from 3 filingsProvides digital agency services including website design and development, social media management, digital marketing campaigns, and creative content production, using data and AI tools to plan…
Serves brands and marketing teams in technology, hospitality, sports and betting, consumer goods, fintech and professional services, including larger organisations seeking external digital and…
Financial Health
HealthyHealthy · Hiring · 12% CAGR over 2y
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Computed from 5 filingsProvides digital advertising and media buying services for public sector organisations including councils, NHS and emergency services. Plans and manages measurable paid online campaigns, audience…
Serves UK public sector organisations, including local and central government, councils, NHS bodies, police and fire services, education providers, and public health or fostering recruitment teams.
Financial Health
StrongStrong · Growing, Hiring · 26% CAGR over 4y
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Computed from 5 filingsProvides media planning and buying services for brands and charities, using audience insight and data analysis to plan, place and measure advertising across channels including TV, out‑of‑home and…
Serves B2B clients including charities, consumer brands and commercial organisations, with examples spanning visitor attractions, NGOs, food and drink, and fitness or wellness brands.
Financial Health
StrongStrong · Growing, Hiring · 16% CAGR over 4y
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Computed from 5 filingsProvides influencer marketing services for brands, including campaign strategy, creator partnerships, paid social advertising, community management, and social video production. Uses proprietary…
Serves global brands and fast-growing startups, particularly consumer-facing companies in technology, fashion, food, beauty and lifestyle sectors, with buyers likely in marketing, brand, social media…
Financial Health
StrongStrong · Growing, Hiring · 22% CAGR over 4y
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Computed from 5 filingsProvides digital marketing services for small and medium-sized businesses, including search engine optimisation (SEO), pay‑per‑click advertising, social media advertising, eCommerce marketing,…
Serves SMEs worldwide, especially eCommerce brands and lead-generation businesses, including companies with local customer bases and online sellers using marketplaces such as Amazon.
Financial Health
StableStable · Hiring · 10% CAGR over 4y
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Computed from 5 filingsProvides social media and influencer marketing services including campaign strategy, creative production, paid media management and performance analysis. Develops and operates proprietary software to…
Sells to brands and marketing teams seeking social-first influencer marketing, including consumer-facing companies in sectors such as FMCG, gaming, beverages and fashion, from campaign-based work to…
Financial Health
StrongStrong · -60% CAGR over 4y
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Computed from 5 filingsProvides media planning and buying services for brands, managing advertising campaigns across channels such as TV and digital media. Develops media strategies, optimises campaigns, and supports…
Serves brand-side marketing teams at new and established businesses, including consumer brands in sectors such as fintech, beauty, sport, insurance and ecommerce.
Financial Health
StrongStrong · Hiring · 8% CAGR over 4y
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Computed from 5 filingsProvides mobile marketing and advertising services, including mobile display campaigns across in‑app and mobile web inventory. Develops creative assets and data‑driven audience targeting to run…
Serves B2B agency and direct marketing teams in recruitment, education, property, retail/product, automotive and public sector organisations seeking to reach mobile audiences across local, regional…
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StrongStrong · Growing, Hiring · 12% CAGR over 4y
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Computed from 2 filingsProvides search engine optimisation and technical marketing services, including audience discovery, keyword research, on‑page and technical SEO, ecommerce product grid optimisation, link building,…
Serves B2B brands and ecommerce businesses seeking marketing support, especially teams responsible for search visibility, product discovery, paid search, content, and lead generation.
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StrongStrong
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Computed from 5 filingsProvides search-focused digital marketing services including SEO strategy, onsite optimisation, content production, digital PR, and social media campaign management. Uses search and performance data…
Serves marketing and growth teams at B2C and B2B brands across retail, travel, beauty, healthcare, payments, telecoms and trade sectors, with clients in the UK, USA and EU.
Financial Health
StrongStrong · Hiring · 40% CAGR over 5y
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Computed from 4 filingsProvides B2B marketing and communications services including brand positioning, messaging development, public relations, content marketing, campaign strategy, analyst and media relations, sales…
Targets growth-focused B2B innovators and market disruptors, especially technology, SaaS, cybersecurity, fintech and telecoms brands, with buyers including CEOs, CMOs and sales/marketing leaders.
Financial Health
StrongStrong · Growing, Hiring · 22% CAGR over 3y
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Computed from 3 filingsProvides search engine optimisation services for ecommerce brands, including organic search strategy, technical SEO, content production and digital PR. Optimises product data and listings for…
Serves B2B ecommerce brands and online retailers, particularly established or global consumer brands with marketing and ecommerce teams focused on organic revenue growth.
Financial Health
StrongStrong · Growing · 0% CAGR over 2y
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Computed from 5 filingsProvides client acquisition services for service-based businesses, including building conversion-focused landing pages, managing Meta and Google advertising campaigns, and setting up marketing…
Serves B2B service business owners seeking more consistent client acquisition, especially small and owner-led firms that rely on enquiries, consultations, or booked calls to win new customers.
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StrongStrong
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Computed from 5 filingsProvides TikTok-focused marketing services including paid advertising management, TikTok Shop setup and management, content strategy, and training for brands seeking to sell products and grow…
Serves businesses and marketing teams seeking support with TikTok activity, including advertising, TikTok Shop and training, through a specialist social media agency.
Financial Health
HealthyHealthy · Hiring · 29% CAGR over 4y
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Computed from 5 filingsProvides social media marketing services including influencer marketing, organic social media management, paid social advertising, and content production. Conducts audience research and analytics to…
Serves consumer-facing brands and marketing teams, including large enterprises in retail, food, travel, media, entertainment and hospitality, seeking social media and influencer-led audience…
Financial Health
StrongStrong · Growing, Hiring · 40% CAGR over 5y
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Computed from 5 filingsProvides creative and marketing services for independent schools, including website design and development, brand strategy, storytelling content, photography and video, social media strategy, PPC and…
Serves independent schools, particularly private and leading schools, selling to senior leadership, admissions, marketing and communications teams seeking external creative, digital and marcomms…
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StrongStrong · Growing, Hiring · 7% CAGR over 4y
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Computed from 5 filingsProvides LinkedIn-focused marketing services for B2B clients, including advertising campaign management, lead generation, manual and automated outreach, profile optimisation, audience targeting,…
Serves B2B companies worldwide, targeting CEOs, founders, sales managers, SDR managers, CMOs, marketing teams, growth managers, entrepreneurs and agency owners seeking LinkedIn-led lead generation.
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HealthyHealthy · Hiring · 24% CAGR over 4y
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Computed from 3 filingsProvides website design and development and digital marketing services, including search engine optimisation, Google Ads and PPC campaign management, social media advertising, branding, website…
Serves businesses and brands seeking online lead generation, visibility and customer acquisition, particularly those needing outsourced digital marketing support across websites, search, social media…
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HealthyHealthy
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Computed from 5 filingsProvides Shopify Plus e‑commerce design and development services for retail brands, including UI/UX design, website builds, platform migrations, data migration, conversion rate optimisation, SEO, and…
Serves B2B luxury and premium consumer brands, particularly design-conscious ecommerce retailers in fashion, jewellery, watches, footwear and lifestyle sectors using or moving to Shopify Plus.
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StrongStrong · Growing, Hiring · 23% CAGR over 4y
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Computed from 5 filingsProvides media planning and media buying services for advertising campaigns across digital and offline channels. Manages paid social, SEO, paid search, influencer marketing, TV, radio, out‑of‑home,…
Serves B2B advertisers, brands and marketing teams seeking external media agency support for UK campaigns across digital, broadcast, print, out-of-home and direct mail channels.
Financial Health
StrongStrong · Growing, Hiring · 26% CAGR over 4y
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Computed from 5 filingsProvides Amazon marketplace consultancy and management services for consumer brands, including advertising campaign management, product listing optimisation, promotion planning, marketplace strategy,…
Sells to consumer brands and household-name manufacturers seeking to grow sales on Amazon, including teams managing Vendor or Seller accounts. Serves businesses needing strategic, advertising and…
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StrongStrong · Growing, Hiring · 23% CAGR over 4y
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Computed from 5 filingsProvides digital marketing services including search engine optimisation (SEO), Google Ads management, social media marketing, digital PR, marketing strategy, SEO audits, and web design. Works with…
Serves UK business owners and organisations, from sole traders and one-person businesses to multimillion-turnover companies, seeking outsourced marketing support without long-term contracts.
Financial Health
StrongStrong · Growing, Hiring · 52% CAGR over 4y
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Computed from 5 filingsProvides integrated B2B marketing services including marketing strategy, digital marketing, branding and design, public relations, content marketing, and marketing technology consultancy. Develops…
Serves ambitious B2B organisations, particularly sustainable businesses, decarbonisation and sustainability firms, high-growth companies, and larger B2B enterprises.
Financial Health
StrongStrong · Growing, Hiring · 25% CAGR over 5y
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Computed from 5 filingsProvides digital marketing services including digital advertising, web and e‑commerce development, brand strategy, film and motion production, and media campaign management. Also develops data‑driven…
Serves B2B brands in personalised retail, mobile leisure and related sectors, targeting organisations needing digital marketing, web and eCommerce, brand strategy, film, motion and media campaign…
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StrongStrong · Growing, Hiring · 8% CAGR over 4y
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Computed from 4 filingsProvides digital advertising services focused on Facebook, Instagram and Google Ads. Offers managed advertising campaigns, marketing training and mentorship programmes, online information products,…
Targets business owners, entrepreneurs and marketing teams buying Facebook, Instagram and Google advertising services, mentorship, training programmes, information products and live event access.
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HealthyHealthy · 0% CAGR over 3y
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Computed from 5 filingsProvides performance advertising creative services, producing digital advertising content for brands. Engages creators and models to develop marketing materials and supports social media advertising…
Sells to businesses buying advertising services, particularly brands using social media performance marketing. Also engages creators, models and agencies as supply-side participants in producing ad…
Financial Health
StrongStrong · Growing, Hiring · 71% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides outsourced marketing services including branding and graphic design, website design and development, SEO, social media, PPC and PR support, along with photography and videography production…
Serves businesses needing outsourced marketing support, from entrepreneurs and SMEs to larger brands. Targets clients across sectors including charities, legal, health and fitness, manufacturing,…
Financial Health
StrongStrong · Growing, Hiring · 4% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides digital advertising and media buying services, including management of campaigns on platforms such as Facebook, TikTok and Google. Offers advertising account infrastructure, ad compliance…
Serves B2B customers including early-stage startups, agencies, ecommerce brands, affiliate marketers, media buyers and cryptocurrency advertisers seeking support with digital ad accounts and campaign…
Financial Health
HealthyHealthy · -16% CAGR over 4y
Location
Unlock all 2,593 leads
Showing 50 of 2,593 — +2,543 more with verified decision-maker contacts, live data, and CRM sync.
Unlock all 2,593 leads
Showing 50 of 2,593 — +2,543 more with verified decision-maker contacts, live data, and CRM sync.
How Google Analytics usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. marketing agency companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of marketing agency companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Google Analytics is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
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Frequently asked questions
How many UK marketing agency companies use Google Analytics?
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How is Google Analytics usage detected?
What size marketing agency companies use Google Analytics in the UK?
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