SEO Used by UK Education: Market Share (2026)
Across 2,830 UK Education companies with a detectable SEO system, Yoast SEO accounts for 77.0% of detections, ahead of six other systems.
Among 62,038 trading UK Education companies, 2,830 have a detectable SEO system across 7 systems. Yoast SEO accounts for 77.0% (2,178) of detected use, ahead of RankMath SEO at 12.4% (350) and All in One SEO at 9.5% (268).
Read more
Yoast SEO ranks first in every employee band: Under 10 employees with 76.4% of 1,530 companies, 10–50 employees with 77.6% of 1,135 companies, and Over 50 employees with 77.6% of 165 companies.
The remaining detected systems form a small tail: The SEO Framework at 1.6% (46), SEOmatic at 0.7% (21), Google XML Sitemaps at 0.1% (2), and Spotzer at 0.0% (1).
2,830
Education with detected SEO
Of 62,038 UK Education
4.6%
Detection rate
2026
7
Systems detected
In this category
77%
Leader share
Yoast SEO
UK Education SEO market share
Share of the 2,830 UK Education with a detectable system. As of June 2026.
SEO compared
| System | UK Education | Share | Median headcount | London share | Typical profile |
|---|---|---|---|---|---|
| Yoast SEO | 2,178 | 77% | 9 | 20.8% | 9-person teams, broadest use |
| RankMath SEO | 350 | 12.4% | 10 | 22.9% | 10-person teams, second-largest share |
| All in One SEO | 268 | 9.5% | 7 | 26.9% | 7-person teams, smaller share |
| The SEO Framework | 46 | 1.6% | — | — | View these companies in Firmbase → |
| SEOmatic | 21 | 0.7% | — | — | View these companies in Firmbase → |
| Google XML Sitemaps | 2 | 0.1% | — | — | View these companies in Firmbase → |
| Spotzer | 1 | 0% | — | — | View these companies in Firmbase → |
Systems detected below the page threshold appear with counts only; their full lists are available in the Firmbase app.
Market leader by size
Under 10 employees
76.4% of band
Under 10 employees contains 1,530 detected companies, with Yoast SEO used by 76.4% of the band. RankMath SEO and All in One SEO are the larger alternatives across the overall detected market.
10–50 employees
77.6% of band
10–50 employees contains 1,135 detected companies, with Yoast SEO used by 77.6% of the band. The segment remains concentrated around the same three systems seen across the wider UK Education market.
Over 50 employees
77.6% of band
Over 50 employees contains 165 detected companies, with Yoast SEO used by 77.6% of the band. Larger education companies do not appear to shift away from the market’s main system mix.
How SEO usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
All product names are trademarks of their respective owners. Firmbase is not affiliated with, sponsored by, or endorsed by any trademark owner.
UK Education by SEO
Related directories
Frequently asked questions
What is the most-used SEO among UK Education companies?
How many UK Education companies have a detectable SEO?
What is a SEO?
How is SEO usage detected?
Which has more UK Education companies, Yoast SEO or RankMath SEO?
What is the best SEO for UK Education companies?
Push these 2,830 companies into your pipeline.
Find the right decision-makers, see verified company data, and export your list in seconds.