SEO Used by UK Labour Supply Companies: Market Share (2026)

Detected SEO usage across 1,223 of 10,433 trading UK labour supply companies, with Yoast SEO at 78.2% of detections.

Across 10,433 trading UK labour supply companies, 1,223 have a detectable SEO system, with six systems identified. Yoast SEO accounts for 78.2% (956) of detected use, ahead of RankMath SEO at 11.0% (134) and All in One SEO at 9.3% (114).

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Yoast SEO leads in every employee band. Its share is 79.8% among 654 companies with Under 10 employees, 73.5% among 412 companies with 10–50 employees, and 83.4% among 157 companies with Over 50 employees.

The long tail is thin. The SEO Framework accounts for 1.5% (18), SEOmatic for 0.4% (5), and Google XML Sitemaps for 0.2% (3).

1,227

labour supply with detected SEO

Of 10,558 UK labour supply

11.6%

Detection rate

2026

7

Systems detected

In this category

78.3%

Leader share

Yoast SEO

UK Labour Supply SEO market share

Google XML Sitemaps
SEOPlatform.io

Share of the 1,227 UK Labour Supply with a detectable system. As of June 2026.

SEO compared

SystemUK Labour SupplyShareMedian headcountLondon shareTypical profile
Yoast SEO96178.3%822.2%78.2% share, 8-employee median
RankMath SEO13310.8%1020.3%11.0% share, 11-employee median
All in One SEO1139.2%830.1%9.3% share, 8-employee median
The SEO Framework191.5%View these companies in Firmbase →
SEOmatic50.4%View these companies in Firmbase →
Google XML Sitemaps30.2%View these companies in Firmbase →
SEOPlatform.io20.2%View these companies in Firmbase →

Systems detected below the page threshold appear with counts only; their full lists are available in the Firmbase app.

Market leader by size

The leading SEO system shifts with company size: among UK Labour Supply with under 10 employees, Yoast SEO leads at 80.5% of the 661 with a detectable system; among UK Labour Supply with 10–50 employees, Yoast SEO leads at 73.3% of the 409 with a detectable system; and among UK Labour Supply with over 50 employees, Yoast SEO leads at 82.2% of the 157 with a detectable system.

Under 10 employees

Yoast SEO

80.5% of band

Under 10 employees covers 654 companies, with Yoast SEO leading at 79.8%. The remaining usage is split across the other detected systems rather than forming a large second camp.

10–50 employees

Yoast SEO

73.3% of band

10–50 employees covers 412 companies, where Yoast SEO leads with 73.5%. This is the least concentrated of the three bands by the named leader’s share.

Over 50 employees

Yoast SEO

82.2% of band

Over 50 employees covers 157 companies, with Yoast SEO leading at 83.4%. Concentration is highest in this band, leaving a smaller visible role for alternative systems.

How SEO usage is detected

Methodology

Company data

Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.

Detection

Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.

Freshness

Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.

All product names are trademarks of their respective owners. Firmbase is not affiliated with, sponsored by, or endorsed by any trademark owner.

UK Labour Supply by SEO

Related directories

Frequently asked questions

What is the most-used SEO among UK labour supply companies?
Yoast SEO is the most-detected SEO among UK labour supply companies, with 78.3% share (961 of 1,227 companies with a detectable system), ahead of RankMath SEO (10.8%) and All in One SEO (9.2%).
How many UK labour supply companies have a detectable SEO?
1,227 of 10,558 actively-trading UK labour supply companies (11.6%) have a SEO detectable from their public website. The remainder either run systems with no public web footprint or none at all, so detected share figures are a conservative floor.
What is a SEO?
An SEO system helps UK labour supply companies manage the search-facing parts of their websites, including metadata, indexation settings and sitemaps. Its job is to make recruitment, staffing and client-acquisition pages easier for search engines to interpret and list.
How is SEO usage detected?
Firmbase crawls the public website of every actively-trading company in this scope and fingerprints the technologies present — scripts, widgets, booking and checkout flows. A company is attributed to a system when that system's signatures are found; systems with no public web footprint are not attributable, which is why every share figure on this page means share of companies with a detectable system.
Which has more UK labour supply companies, Yoast SEO or RankMath SEO?
Yoast SEO: 961 detected companies versus 133 for RankMath SEO, of the 1,227 UK labour supply companies with a detectable SEO.
What is the best SEO for UK labour supply companies?
No single SEO system is rated as best here; the ranking is by observed usage among UK labour supply companies with a detectable setup. Among the 1,223 companies with a detectable SEO system, Yoast SEO accounts for 78.2% (956), ahead of RankMath SEO at 11.0% (134) and All in One SEO at 9.3% (114); Yoast SEO also leads Under 10 employees at 79.8% of 654 companies, 10–50 employees at 73.5% of 412 companies, and Over 50 employees at 83.4% of 157 companies.

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