Wholesale Companies Using NitroPack in the UK: 53 Active Firms (2026)
Wholesale businesses using website performance optimisation in the UK distribute goods through digital storefronts and trade portals.
For wholesale and distribution firms, running this performance technology usually points to an ecommerce operation with enough catalogue depth, trade-account traffic and marketing spend to care about page speed beyond a cosmetic site refresh. The buying centre is typically split between ecommerce managers, marketing teams and outsourced web agencies, with operations or sales teams pulled in where online ordering affects stock visibility and account terms. Adoption signals a direct-channel posture: these firms still sell through wholesale relationships, but they expect business buyers to search, compare and reorder online without waiting for a sales rep. Engagements are usually practical rather than enterprise-scale, centred on caching, image handling and script control.
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Across the UK, 53 wholesale and distribution businesses are actively trading while running this performance optimisation technology on their public websites. Reported employment totals 537 people, pointing to an adoption base weighted towards lean operators rather than large enterprise estates. In the sector's detected performance-tool ranking, the system sits fourth at 11.6%, behind a cluster of cache and optimisation alternatives with wider footprints. Registered addresses lean towards the North West and South East, each at 18.9%, with London at 17.0%; that pattern looks more like distributed wholesale geography than a purely capital-centred software adoption curve.
Procurement tends to sit close to trading risk because performance tooling touches checkout, account login, search, consent banners and analytics scripts. For wholesalers, the practical questions are less about formal licensing and more about who can change caching rules, how errors are rolled back, and whether trade pricing remains visible only to the right account holders. Privacy and cookie-consent duties still matter where tracking tags are combined with optimisation scripts, particularly on sites serving repeat business buyers. Agency involvement also shapes the market: many adopters appear to run hosted commerce and content stacks maintained by external developers, which can make supplier choice contingent on support arrangements.
Adoption appears tied less to experimentation and more to day-to-day trading pressure: faster category pages, lower cart friction and better availability during catalogue updates. The cohort's profile suggests modest teams with practical ecommerce needs, so migration tends to happen when platform maintenance, plug-in conflicts or agency support make the existing stack awkward. Some wholesalers may move towards bundled hosting and optimisation packages, while others will keep specialist performance layers where product catalogues are large or seasonal. Consolidation in web operations could narrow the visible supplier mix, but wholesale buyers are likely to keep judging the stack by reliability and conversion discipline rather than novelty.
Adoption by company size
Adoption of NitroPack rises with company size across the trading UK wholesale companies in this cohort. 0.1% of the 69,735 companies with under 10 employees run NitroPack (40 detected). 0.2% of the 6,677 companies with 10–50 employees run NitroPack (13 detected). 0.2% of the 602 companies with over 50 employees run NitroPack (1 detected). That is a 0.1% gap between the over 50 employees and under 10 employees bands.
53
Active firms
2026
11.6%
Of detected Performance share
UK wholesale
5
Median headcount
Filed accounts
99
Verified contacts
Across this cohort
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Key facts
About 9% of the trading cohort reports turnover above £5M (5 of 53 firms) — the rest sits below that revenue band.
7% of the cohort was incorporated since 2022 (4 firms), so a sizeable share is in its first few filing cycles.
Among 456 wholesale firms with a detectable performance-optimisation system, the profiled tool has 11.6% (53) detected share, below alternatives at 32.0% (146), 28.1% (128) and 12.9% (59).
The stack skews towards content-managed commerce: 98.1% (52) also run a content management system, 84.9% (45) use tag-management software and 52.8% (28) use ecommerce tooling.
Registered-region concentration is split between the North West and South East at 18.9% (10) each, followed by London at 17.0% (9).
Sector tags overlap: 18.9% (10) of the cohort also fall under Advanced Manufacturing, while 11.3% (6) are tagged as E-commerce.
Financial-health signals are mixed, with 28.3% (15) stable, 22.6% (12) weak, 3.8% (2) distressed and 3.8% (2) carrying insufficient history.
Caching market share among UK Wholesale
Share of the 456 UK Wholesale with a detectable system. As of June 2026.
What else do NitroPack-running Wholesale run?
Share of the 53 NitroPack-running UK companies where each technology was also detected. As of June 2026.
Where NitroPack Wholesale are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
5
Median headcount
£812.1K
Median UK turnover
9.4%
Above £5M turnover
4
Incorporated since 2022
99 verified decision-maker contacts
across these 53 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK Wholesale using NitroPack
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsSupplies mechanical and electrical installation products, including cable ladders, cable trays, trunking, conduit, strut channel systems, bracketry, and fixings. Distributes branded cable management…
Sells to trade customers and contractors in construction, data centres, agriculture, food and beverage, rail, and renewable energy sectors across the UK.
Financial Health
StableStable · -14% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsSupplies bearings and power transmission components including ball and roller bearings, V-belts, timing belts, pulleys, roller chain, seals, O-rings, taper lock bushes, and electric motors through an…
Serves B2B maintenance, engineering and procurement buyers needing industrial machinery parts, including manufacturers, repair workshops, plant operators and facilities teams; also sells to…
Financial Health
HealthyHealthy · Hiring · 12% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsSupplies electrical products and components for trade and commercial use, including cables, wiring accessories, lighting, switchgear, heating and ventilation equipment, industrial controls, fire and…
Serves electricians, electrical contractors and trade buyers in the UK, with online purchasing also available to businesses and consumers needing electrical supplies.
Financial Health
HealthyHealthy · -67% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsSupplies heating, plumbing and swimming pool equipment and parts through a trade counter and online shop, including pumps, valves, pipe fittings, insulation, meters, sanitaryware, and pool…
Serves heating, cooling, plumbing and swimming pool trades in the South East, including contractors and facilities buyers sourcing parts for domestic and commercial buildings.
Financial Health
StableStable · -68% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsDevelops and supplies food ingredients, flavourings and seasonings to butchers, farm shops and food manufacturers. Provides ingredient sourcing, distribution and customised product development,…
Serves B2B food-sector customers, including butchers, farm shops, craft butcher shops, food processors and manufacturers across the UK seeking ingredient supply, product development support and trade…
Financial Health
HealthyHealthy · 3% CAGR over 3y
Location
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Financial sub-scores
Computed from 5 filingsSupplies fasteners and fixing products including bolts, screws, nuts, washers, anchors and nails, along with power tool accessories, hand tools, adhesives, electrical supplies and builders’ hardware…
Serves trade and retail buyers, including builders, contractors, engineers, fabricators, plumbers, electricians, marine users and DIY customers sourcing fasteners, fixings, hardware and tool supplies.
Financial Health
StableStable · Hiring · 3% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsSupplies architectural ironmongery and door hardware, including handles, hinges, locks, door closers, seals, sliding door systems, glass door fittings, and access control products. Offers components…
Sells to businesses and consumers purchasing architectural ironmongery for doors, including property owners, installers, contractors and facilities teams
Financial Health
WeakWeak · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsManufactures mounting structures, carports and electrical switchgear for photovoltaic systems, and distributes solar, energy storage and HVAC equipment. Provides design support, technical services,…
Serves B2B renewable energy customers, including photovoltaic and HVAC installers, RES professionals, project partners and businesses investing in energy efficiency and renewable energy…
Financial Health
WeakWeak · -18% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsWholesale retailer of candle making and home fragrance supplies, selling waxes, wicks, fragrance and essential oils, dyes, containers and tools. Also supplies materials for wax melts, diffusers,…
Serves UK and EU candle, wax melt, diffuser, soap and cosmetic makers, including small craft businesses, home-fragrance brands, wholesalers and hobbyist consumers.
Financial Health
DistressedDistressed
Location
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Financial sub-scores
Computed from 3 filingsSupplies EPDM rubber roofing materials for flat roof installations, including membranes, adhesives, tapes, flashings, trims, drains and tools. Provides wholesale distribution, drop‑shipping to…
Serves B2B roofing merchants, online resellers, and flat-roof installers or roofers, including beginners and professionals working on domestic extensions, garden rooms, garages, and larger…
Financial Health
StrongStrong · Growing, Hiring · 45% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsSupplies professional pet grooming equipment and salon products through an online store, including dog clippers and blades, grooming tables, dryers, brushes, combs, shampoos, conditioners, workwear,…
Serves professional dog groomers, pet grooming salons, grooming students and pet owners across the UK, spanning B2B salon buyers and individual consumers maintaining pets at home.
Financial Health
WeakWeak · -68% CAGR over 4y
Location
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Computed from 5 filingsSupplies beef burgers and branded sauces, including Nawhal’s range, through an online store. Distributes food products such as burger patties, condiments and related accessories for food service…
Targets foodservice businesses such as burger restaurants, takeaways and caterers, with bulk pack formats for trade buyers, and also accepts online orders from registered retail customers.
Financial Health
StrongStrong · Growing, Hiring · 7% CAGR over 4y
Location
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Financial sub-scores
Computed from 4 filingsSupplies packaging materials and equipment including adhesive tapes, corrugated boxes and cartons, postal packaging, pallet wrap, strapping, bubble wrap and protective materials, along with…
Serves B2B customers needing packaging supplies, including retailers, ecommerce sellers, warehouses, manufacturers and other organisations with mailing, storage, protective packaging and workplace…
Financial Health
HealthyHealthy · Hiring · 10% CAGR over 3y
Location
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Financial sub-scores
Computed from 2 filingsProduces and sells baked goods including pies, pastries, bread rolls, scones, cakes and sweet treats. Manufactures savoury products such as the Kilmarnock Pie and supplies supermarkets, retailers and…
Serves UK consumers ordering baked goods online, plus B2B wholesale customers including major supermarkets, convenience outlets and independent retailers looking to stock bakery products.
Financial Health
HealthyHealthy · Profitable · -5% CAGR over 1y
Location
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Financial sub-scores
Computed from 3 filingsSupplies wood coatings, stains, lacquers and primers, alongside industrial paint systems and finishing products. Also distributes spray guns, pumps, spray booths, blasting equipment, abrasives,…
Serves trade and individual buyers, with account options for personal and business customers. Targets external and internal joinery businesses, industrial users, paintshops, finishers and coating…
Financial Health
StableStable · Profitable · 5% CAGR over 2y
Location
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Computed from 2 filingsDistributes electronic components including power supplies, capacitors, resistors, connectors, relays, switches, displays, semiconductors, sensors and batteries. Supplies parts for electronics design…
Serves electronics engineers and procurement teams at OEMs, manufacturers, product developers and EV charging infrastructure businesses needing electronic components, battery solutions and technical…
Financial Health
WeakWeak · -12% CAGR over 1y
Location
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Computed from 5 filingsDistributes electronic, electromechanical, and industrial automation components including semiconductors, passives, capacitors, relays, and interconnects. Provides global sourcing, franchised…
Serves B2B electronics manufacturers, industrial automation and MRO buyers, and supply-chain/procurement teams across industrial, automotive, medical, aviation, aerospace and defence, communications,…
Financial Health
HealthyHealthy · Hiring · 5% CAGR over 5y
Location
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Computed from 3 filingsSells used construction machinery and equipment through an online marketplace, including excavators, forklifts, dumpers, rollers, generators, road machinery, and trucks. Supplies second‑hand plant…
Serves construction contractors, plant and machinery traders, and overseas business buyers seeking used heavy equipment, forklifts, trucks and construction vehicles from the UK for domestic use or…
Financial Health
HealthyHealthy · Hiring · 22% CAGR over 2y
Location
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Computed from 2 filingsSupplies electrical products and components to trade and industry, including cables, cable management systems, lighting equipment, switchgear, consumer units, fire and security systems, and…
Serves electricians, electrical contractors, trade customers and procurement buyers across domestic, commercial, exhibition and industrial projects, including facilities teams and businesses needing…
Financial Health
StableStable · 0% CAGR over 1y
Location
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Computed from 5 filingsDesigns, develops and supplies wood‑plastic composite building materials for outdoor spaces, including decking boards, cladding systems, fencing, balustrades and substructure components, along with…
Serves a mix of B2B and B2C customers, including contractors, architects, designers, homeowners, and national and independent builders’ merchants across the UK.
Financial Health
StableStable · -66% CAGR over 4y
Location
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Computed from 5 filingsSupplies sewage and wastewater pumps, pumping stations, and cold water booster systems. Distributes pump products and spare parts from manufacturers, and provides specification support, installation,…
Serves UK specifiers, contractors, installers, service engineers, facilities managers, merchants and retailers, plus housing developers, construction, catering, campsites, offices and domestic…
Financial Health
StrongStrong · Hiring · 18% CAGR over 4y
Location
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Computed from 5 filingsSupplies branded promotional merchandise for businesses, including custom‑printed clothing, bags, drinkware, pens, tech accessories, and event items. Offers sourcing and branding of products used for…
Sells to businesses and organisations buying branded merchandise, workwear and promotional products for marketing, events and corporate use. Targets business buyers across sectors needing bulk custom…
Financial Health
WeakWeak · -3% CAGR over 5y
Location
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Computed from 5 filingsManufactures and supplies anti-slip and safety tapes, including abrasive and non‑abrasive grip tapes, reflective and glow‑in‑the‑dark tapes, floor tiles and marking tapes. Also provides custom…
Sells mainly to businesses needing safety and marking tapes, including warehouses, OEMs, industrial operators, marine, aviation and trailer sectors, plus resellers. Serves international B2B buyers…
Financial Health
StableStable · Hiring · 7% CAGR over 4y
Location
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Computed from 2 filingsSupplies halal Angus beef and other meat products, including beef cuts, lamb and oxtail, to wholesale, retail and restaurant customers. Sources British livestock, prepares and butchers meat, and…
Serves UK wholesale, retail and restaurant trade customers, including meat wholesalers, retailers, butchers and foodservice operators requiring halal beef supply.
Financial Health
StableStable · 0% CAGR over 1y
Location
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Computed from 3 filingsWholesale food distributor supplying fresh meat prepared by in‑house butchers alongside frozen, chilled, dry and ambient food products. Provides ingredients and catering supplies to restaurants,…
Serves foodservice businesses and institutions in the North East, including restaurants, pubs, butchery shops, care homes, sports arenas, schools, colleges and universities.
Financial Health
StableStable
Location
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Supplies industrial parts and equipment and supports capital projects for construction, mining, power generation and marine sectors. Products include electrical and instrumentation components,…
Sells to businesses in construction, mining, power generation, marine, telecoms, utilities and general industrial sectors, including buyers of industrial parts, equipment and project supply services.…
Financial Health
N/AN/A
Location
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Computed from 3 filingsManufactures and wholesales home and contract textiles including towels, bed linen, kitchen linen and aprons. Supplies retail and institutional sectors such as hotels, healthcare, restaurants and…
Sells trade-only to retail and contract buyers, including large stores, independent retailers, hospitality outlets, online portals, market traders, healthcare, government, commercial laundry, hotel,…
Financial Health
HealthyHealthy · 0% CAGR over 2y
Location
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Computed from 5 filingsSupplies diesel and petrol engines, diesel generators, and genuine spare parts for brands such as Perkins, Kubota and Volvo. Provides service kits and technical support for marine, industrial,…
Serves traders, distributors and equipment operators worldwide in marine, industrial, construction and agricultural sectors, including fleets using diesel engines in pump sets, welding sets, off-road…
Financial Health
WeakWeak · -65% CAGR over 4y
Location
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Computed from 3 filingsSupplies commercial coffee machines, grinders and water dispensers, along with wholesale coffee beans, ground coffee and drink ingredients. Also provides barista equipment, consumables and training…
Sells to UK businesses in hospitality and workplace settings, including cafes, hotels, restaurants, golf clubs, car dealerships, offices and coffee-to-go operators.
Financial Health
StableStable · Hiring · 10% CAGR over 2y
Location
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Computed from 5 filingsSupplies plumbing and heating products through a trade counter and retail sales. Offers boilers, controls, radiators, underfloor heating systems, plumbing materials, tools, and bathroom products,…
Serves trade plumbing and heating professionals, contractors and retail homeowners needing products, advice, bulk orders, trade discounts or easy-to-install supplies for domestic plumbing, bathroom…
Financial Health
WeakWeak · -7% CAGR over 4y
Location
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Computed from 5 filingsDesigns and supplies interior textiles and materials including upholstery fabrics, drapery, sheers, velvet, leather and faux leather, plus wallcoverings and accessories for residential and commercial…
Serves interior designers, architects, upholsterers and specifiers working on luxury residential and commercial interiors, including hospitality, yacht, retail and high-end home projects.
Financial Health
WeakWeak · -62% CAGR over 4y
Location
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Computed from 3 filingsSupplies galvanised steel Armco crash barrier systems for off‑highway safety applications. Product range includes barrier beams, bolt‑down and dig‑in posts, bollards, fixings and accessories used for…
Serves UK businesses and site operators needing off-highway safety infrastructure, including industrial premises, warehouses, loading bays, car parks, facilities managers, and organisations…
Financial Health
StableStable · -6% CAGR over 2y
Location
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Computed from 5 filingsDistributes industrial food processing and packaging machinery for manufacturers, including equipment for butchery, cooking, slicing, inspection and packing. Provides consultation, installation,…
Sells B2B to food manufacturers and brands in the UK and Ireland, including meat, poultry, fish, dairy, vegetable, plant-based, bakery and pet food producers.
Financial Health
HealthyHealthy · -53% CAGR over 5y
Location
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Computed from 5 filingsSupplies bathroom products under the QX brand, including sanitaryware, baths, showers, taps, bathroom furniture, towel rails, mirrors, cabinets and accessories, and provides product catalogues and…
Serves bathroom retailers, showrooms and trade buyers, with product information also aimed at homeowners planning bathroom purchases through local stockists.
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Computed from 5 filingsProvides pneumatic and fluid control components and automation systems for industrial and process applications, including valves, solenoid valves, cylinders, air treatment units, vacuum technology…
Sells B2B to industrial automation users, process-sector operators, OEMs and system integrators, plus automotive manufacturers and production-line builders, including Body in White applications.
Financial Health
WeakWeak · -68% CAGR over 4y
Location
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Computed from 3 filingsSupplies Italian, Mediterranean and vegan food products to businesses, including olives, bar snacks, Italian bread, cheese, cured meats, oils and vinegars. Imports specialty foods from Europe and…
Serves hospitality and foodservice businesses in central London seeking Italian, Mediterranean and vegan food supplies, including buyers needing olives, bar snacks, breads, cheeses, cured meats and…
Financial Health
StableStable · -7% CAGR over 2y
Location
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Computed from 3 filingsManufactures and supplies cable laying equipment and accessories for power, telecommunications and utility contractors, including cable drum trailers, cable pulling winches, cable rollers, drum…
Serves B2B customers in cable laying, power distribution, telecommunications and utilities, including contractors, distribution network operators, hire companies, electrical wholesalers and overseas…
Financial Health
WeakWeak · Hiring · 19% CAGR over 2y
Location
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Computed from 5 filingsManufactures polycarbonate and acrylic plastic sheets, including solid, multiwall and corrugated panels used in roofing, glazing and construction. Also provides fabrication services such as cutting,…
Serves B2B customers worldwide, including construction firms, agricultural and greenhouse project developers, transportation-sector buyers, industrial roofing contractors, and OEM/ODM clients.
Financial Health
StableStable · Hiring · 4% CAGR over 5y
Location
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Computed from 5 filingsProvides mobile phone procurement, trading, recycling and refurbishment services. Sources new and used handsets and parts, purchases damaged devices, performs repairs including LCD re‑glass, and…
Serves UK insurance companies, mobile phone retailers, network operators, charities and other organisations needing mobile handset sourcing, repair, refurbishment, recycling and end-of-life device…
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Computed from 5 filingsSupplies and supports office technology including franking machines, photocopiers, printers and mailroom equipment. Provides managed print services, document scanning systems, document management and…
Serves UK businesses and organisations with office, mailroom, print and document-processing needs, targeting facilities, operations, finance and administration teams managing workplace equipment and…
Financial Health
StableStable
Location
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Computed from 5 filingsDesigns and manufactures custom protective packaging including foam inserts, polystyrene and polyethylene packaging, cartons and decorative printed packaging. Provides packaging design services and…
Targets UK businesses that manufacture, retail or distribute physical products, especially purchasing, operations and product teams responsible for protective, branded or eco-conscious packaging.
Financial Health
StableStable · -10% CAGR over 4y
Location
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How NitroPack usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. wholesale companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of wholesale companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
NitroPack is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
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Frequently asked questions
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