Widgets Used by UK Construction Companies: Market Share (2026)
Detected Widgets usage across 971 UK construction companies shows Elfsight ahead on 40.6% market share, followed by POWR at 30.5% and Embedly at 13.9%.
Among 241,271 trading UK construction companies, 971 have a detectable Widgets system, spread across 15 systems. Elfsight has the largest share at 40.6% (394), followed by POWR at 30.5% (296) and Embedly at 13.9% (135).
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The market is concentrated around the first two systems, but not closed off. Common Ninja accounts for 4.0% (39), Yoshki 3.7% (36), Buttonizer 2.9% (28), Purple Bear 2.7% (26) and Sketchfab 1.8% (17), while 7 further systems cover 51 companies.
Smaller construction companies are mostly an Elfsight market: it has 41.5% of the 674 companies with Under 10 employees and 39.1% of the 274 companies with 10–50 employees. POWR is the largest system only in the Over 50 employees band, where it has 52.2% of 23 companies.
971
construction with detected Widgets
Of 241,271 UK construction
0.4%
Detection rate
2026
15
Systems detected
In this category
40.6%
Leader share
Elfsight
UK Construction Widgets market share
Share of the 971 UK Construction with a detectable system. As of June 2026.
Widgets compared
| System | UK Construction | Share | Median headcount | London share | Typical profile |
|---|---|---|---|---|---|
| Elfsight | 394 | 40.6% | 5 | 16% | Micro firms, broad usage |
| POWR | 296 | 30.5% | 6 | 14.2% | Small firms, larger-band presence |
| Embedly | 135 | 13.9% | 5 | 24.4% | Micro firms, London tilt |
| Common Ninja | 39 | 4% | — | — | View these companies in Firmbase → |
| Yoshki | 36 | 3.7% | — | — | View these companies in Firmbase → |
| Buttonizer | 28 | 2.9% | — | — | View these companies in Firmbase → |
| Purple Bear | 26 | 2.7% | — | — | View these companies in Firmbase → |
| Sketchfab | 17 | 1.8% | — | — | View these companies in Firmbase → |
| EmbedPress | 15 | 1.5% | — | — | View these companies in Firmbase → |
| EmbedPlus | 12 | 1.2% | — | — | View these companies in Firmbase → |
| Widgetic | 12 | 1.2% | — | — | View these companies in Firmbase → |
| CALCONIC | 11 | 1.1% | — | — | View these companies in Firmbase → |
| TradingView | 6 | 0.6% | — | — | View these companies in Firmbase → |
| WordPress Popular Posts | 5 | 0.5% | — | — | View these companies in Firmbase → |
| WeatherWidget.io | 1 | 0.1% | — | — | View these companies in Firmbase → |
Systems detected below the page threshold appear with counts only; their full lists are available in the Firmbase app.
Market leader by size
The leading Widgets system shifts with company size: among UK Construction with under 10 employees, Elfsight leads at 41.5% of the 674 with a detectable system; among UK Construction with 10–50 employees, Elfsight leads at 39.1% of the 274 with a detectable system; and among UK Construction with over 50 employees, POWR leads at 52.2% of the 23 with a detectable system.
Under 10 employees
41.5% of band
Under 10 employees is the largest detected band, with 674 companies. Elfsight has the largest share at 41.5%, leaving the rest of the market split across other Widgets systems.
10–50 employees
39.1% of band
10–50 employees covers 274 companies, with Elfsight again the largest system at 39.1%. Competition is more spread out behind it, rather than concentrated around a single alternative.
Over 50 employees
52.2% of band
Over 50 employees is a small band, with 23 companies. POWR has the largest share here at 52.2%, making this the only headcount band where Elfsight is not first.
How Widgets usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
All product names are trademarks of their respective owners. Firmbase is not affiliated with, sponsored by, or endorsed by any trademark owner.
UK Construction by Widgets
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Frequently asked questions
What is the most-used Widgets among UK construction companies?
How many UK construction companies have a detectable Widgets?
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What is the best Widgets for UK construction companies?
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