CMS Used by UK Food Service Companies: Market Share (2026)

Detected CMS market share across 5,586 UK food service companies, with WordPress leading at 63.1%.

Among 83,163 trading UK food service companies, 5,586 have a detectable CMS. WordPress accounts for 63.1% of detected companies (3,526), well ahead of Wix at 14.4% (802) and Squarespace at 13.0% (726).

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WordPress has the largest detected share in every employee band: 64.0% among Under 10 employees, 61.2% among 10–50 employees, and 72.8% among Over 50 employees. Wix and Squarespace sit behind it across a market that is mostly made up of smaller operators.

The long tail is broad but shallow. Webflow has 2.3% (131), Duda 1.8% (98), Weebly 1.6% (91), Drupal 0.9% (49), and Joomla 0.7% (40), while 27 further systems cover 184 companies between them.

5,586

food service with detected CMS

Of 83,163 UK food service

6.7%

Detection rate

2026

35

Systems detected

In this category

63.1%

Leader share

WordPress

UK Food Service CMS market share

Joomla
Other (27 systems)

Share of the 5,586 UK Food Service with a detectable system. As of June 2026.

CMS compared

SystemUK Food ServiceShareMedian headcountLondon shareTypical profile
WordPress3,52663.1%1320%Mid-sized food service operators
Wix80214.4%1122.2%Small food service operators
Squarespace72613%1327.3%London-skewed small operators
Webflow1312.3%1522.9%Slightly larger digital-first operators
Duda981.8%1211.2%Small non-London operators
Weebly911.6%1213.2%Small independent operators
Drupal490.9%View these companies in Firmbase →
Joomla400.7%View these companies in Firmbase →
Craft CMS360.6%View these companies in Firmbase →
Adobe Experience Manager280.5%View these companies in Firmbase →
Blogger200.4%View these companies in Firmbase →
Concrete CMS170.3%View these companies in Firmbase →
Sanity160.3%View these companies in Firmbase →
It'seeze140.3%View these companies in Firmbase →
Statamic100.2%View these companies in Firmbase →
Prismic90.2%View these companies in Firmbase →
ExpressionEngine80.1%View these companies in Firmbase →
Sitecore70.1%View these companies in Firmbase →
ProcessWire70.1%View these companies in Firmbase →
Contentful70.1%View these companies in Firmbase →
MODX60.1%View these companies in Firmbase →
Silverstripe60.1%View these companies in Firmbase →
October CMS40.1%View these companies in Firmbase →
TYPO3 CMS30.1%View these companies in Firmbase →
DatoCMS30.1%View these companies in Firmbase →
Artlogic20%View these companies in Firmbase →
Storyblok20%View these companies in Firmbase →
Kentico20%View these companies in Firmbase →
Umbraco20%View these companies in Firmbase →
DNN20%View these companies in Firmbase →
Business Catalyst20%View these companies in Firmbase →
YourCMS10%View these companies in Firmbase →
Magnolia CMS10%View these companies in Firmbase →
Tridion10%View these companies in Firmbase →
Optimizely Content Management10%View these companies in Firmbase →

Systems detected below the page threshold appear with counts only; their full lists are available in the Firmbase app.

Market leader by size

The leading CMS system shifts with company size: among UK Food Service with under 10 employees, WordPress leads at 64% of the 2,150 with a detectable system; among UK Food Service with 10–50 employees, WordPress leads at 61.2% of the 3,031 with a detectable system; and among UK Food Service with over 50 employees, WordPress leads at 72.8% of the 405 with a detectable system.

Under 10 employees

WordPress

64% of band

This band contains 2,150 food service companies with a detectable CMS, typically small operators and local hospitality businesses. WordPress has the largest share at 64.0%, with Wix and Squarespace the main alternatives.

10–50 employees

WordPress

61.2% of band

The 10–50 employees band is the largest segment, with 3,031 detected companies. WordPress accounts for 61.2%, while Wix, Squarespace and a smaller set of site-builder systems compete for the remaining share.

Over 50 employees

WordPress

72.8% of band

Only 405 detected companies sit in the Over 50 employees band, where CMS choice appears more concentrated. WordPress has 72.8%, leaving a smaller role for the other detected systems.

How CMS usage is detected

Methodology

Company data

Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.

Detection

Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.

Freshness

Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.

All product names are trademarks of their respective owners. Firmbase is not affiliated with, sponsored by, or endorsed by any trademark owner.

UK Food Service by CMS

Related directories

Frequently asked questions

What is the most-used CMS among UK food service companies?
WordPress is the most-detected CMS among UK food service companies, with 63.1% share (3,526 of 5,586 companies with a detectable system), ahead of Wix (14.4%) and Squarespace (13%).
How many UK food service companies have a detectable CMS?
5,586 of 83,163 actively-trading UK food service companies (6.7%) have a CMS detectable from their public website. The remainder either run systems with no public web footprint or none at all, so detected share figures are a conservative floor.
What is a CMS?
A CMS is the system a food service company uses to manage public website content, such as menus, location pages, booking information, catering pages and campaign pages. For UK food service companies, it usually sits between marketing, operations and customer acquisition, allowing website changes without rebuilding the site each time.
How is CMS usage detected?
Firmbase crawls the public website of every actively-trading company in this scope and fingerprints the technologies present — scripts, widgets, booking and checkout flows. A company is attributed to a system when that system's signatures are found; systems with no public web footprint are not attributable, which is why every share figure on this page means share of companies with a detectable system.
Which has more UK food service companies, WordPress or Wix?
WordPress: 3,526 detected companies versus 802 for Wix, of the 5,586 UK food service companies with a detectable CMS.
What is the best CMS for UK food service companies?
This page reports observed CMS usage rather than recommending a product. WordPress has the largest detected share overall at 63.1% (3,526) and also has the largest share in each employee band: 64.0% among Under 10 employees, 61.2% among 10–50 employees, and 72.8% among Over 50 employees. Wix follows at 14.4% (802) overall, with Squarespace at 13.0% (726).

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