CMS Used by UK Labour Supply Companies: Market Share (2026)

Detected CMS market share across 2,611 UK labour supply companies, with WordPress leading at 78.5% of identified sites.

A detectable CMS appears at 2,611 of the 10,558 trading UK labour supply companies in scope. WordPress accounts for 78.5% (2,050) of those detectable installations, well ahead of Wix at 9.7% (253) and Squarespace at 3.0% (78).

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The pattern is consistent by company size. WordPress leads Under 10 employees at 78.0% of 1,357 companies, 10–50 employees at 78.5% of 908 companies, and Over 50 employees at 80.6% of 346 companies.

The long tail is wide but thin: 27 systems are detected in total, with 19 further systems covering 58 companies. Joomla, Duda and Webflow each sit close to the 2% mark, while Drupal and Craft CMS each account for 0.5% of detectable CMS use.

2,611

labour supply with detected CMS

Of 10,558 UK labour supply

24.7%

Detection rate

2026

27

Systems detected

In this category

78.5%

Leader share

WordPress

UK Labour Supply CMS market share

Joomla
Other (19 systems)

Share of the 2,611 UK Labour Supply with a detectable system. As of June 2026.

CMS compared

SystemUK Labour SupplyShareMedian headcountLondon shareTypical profile
WordPress2,05078.5%923.5%Small employers, dominant CMS
Wix2539.7%928.5%Small employers, secondary CMS
Squarespace783%728.2%Smaller employers, London-skewed
Joomla542.1%824.1%Small employers, low share
Duda532%926.4%Small employers, 2.0% share
Webflow522%932.7%Small employers, London-skewed
Drupal130.5%View these companies in Firmbase →
Craft CMS120.5%View these companies in Firmbase →
October CMS90.3%View these companies in Firmbase →
Concrete CMS90.3%View these companies in Firmbase →
Weebly70.3%View these companies in Firmbase →
It'seeze70.3%View these companies in Firmbase →
Contentful60.2%View these companies in Firmbase →
Business Catalyst30.1%View these companies in Firmbase →
DNN30.1%View these companies in Firmbase →
Statamic30.1%View these companies in Firmbase →
MODX20.1%View these companies in Firmbase →
Silverstripe20.1%View these companies in Firmbase →
Storyblok20.1%View these companies in Firmbase →
Umbraco20.1%View these companies in Firmbase →
Prismic10%View these companies in Firmbase →
ExpressionEngine10%View these companies in Firmbase →
Blogger10%View these companies in Firmbase →
Adobe Experience Manager10%View these companies in Firmbase →
Ghost10%View these companies in Firmbase →
Sitecore10%View these companies in Firmbase →
Sanity10%View these companies in Firmbase →

Systems detected below the page threshold appear with counts only; their full lists are available in the Firmbase app.

Market leader by size

The leading CMS system shifts with company size: among UK Labour Supply with under 10 employees, WordPress leads at 78% of the 1,357 with a detectable system; among UK Labour Supply with 10–50 employees, WordPress leads at 78.5% of the 908 with a detectable system; and among UK Labour Supply with over 50 employees, WordPress leads at 80.6% of the 346 with a detectable system.

Under 10 employees

WordPress

78% of band

This is the largest band, with 1,357 companies and WordPress leading at 78.0%. Smaller labour supply companies are present across the CMS mix, but most detectable sites sit with WordPress.

10–50 employees

WordPress

78.5% of band

The 10–50 employees band covers 908 companies, again led by WordPress at 78.5%. Wix, Squarespace, Joomla, Duda and Webflow make up much of the visible alternative set.

Over 50 employees

WordPress

80.6% of band

Among 346 companies with Over 50 employees, WordPress has the highest share at 80.6%. Larger labour supply companies therefore show little shift away from the same CMS pattern seen in smaller bands.

How CMS usage is detected

Methodology

Company data

Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.

Detection

Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.

Freshness

Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.

All product names are trademarks of their respective owners. Firmbase is not affiliated with, sponsored by, or endorsed by any trademark owner.

UK Labour Supply by CMS

Related directories

Frequently asked questions

What is the most-used CMS among UK labour supply companies?
WordPress is the most-detected CMS among UK labour supply companies, with 78.5% share (2,050 of 2,611 companies with a detectable system), ahead of Wix (9.7%) and Squarespace (3%).
How many UK labour supply companies have a detectable CMS?
2,611 of 10,558 actively-trading UK labour supply companies (24.7%) have a CMS detectable from their public website. The remainder either run systems with no public web footprint or none at all, so detected share figures are a conservative floor.
What is a CMS?
A CMS is a content management system used to create, edit and publish website content. For UK labour supply companies, it typically runs the public website and lets staff update pages without rebuilding the site itself.
How is CMS usage detected?
Firmbase crawls the public website of every actively-trading company in this scope and fingerprints the technologies present — scripts, widgets, booking and checkout flows. A company is attributed to a system when that system's signatures are found; systems with no public web footprint are not attributable, which is why every share figure on this page means share of companies with a detectable system.
Which has more UK labour supply companies, WordPress or Wix?
WordPress: 2,050 detected companies versus 253 for Wix, of the 2,611 UK labour supply companies with a detectable CMS.
What is the best CMS for UK labour supply companies?
This page publishes usage data rather than recommendations, so the “best” CMS depends on the buyer’s needs rather than the market-share ranking. WordPress leads every size band shown here: Under 10 employees at 78.0% of 1,357 companies, 10–50 employees at 78.5% of 908 companies, and Over 50 employees at 80.6% of 346 companies.

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