Companies Using WordPress in Middlesbrough: 537 Active Firms (2026)
Companies using a content management system publish and manage template-based website content across Middlesbrough and its surrounding area.
Adoption usually sits with marketing operations, office administration or an external agency, rather than a large engineering function. WordPress users in this cohort tend to need editable service pages, case studies, job adverts and contact funnels that non-technical staff can update without a full release cycle. That points to businesses with some budget for design, hosting and maintenance, but not necessarily a dedicated web product team. The typical engagement is more likely to be a local-agency build, refresh or support retainer than an enterprise platform programme.
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Middlesbrough-area adoption covers 537 active companies running WordPress, giving the town and surrounding area a visible base of locally managed websites. Their reported employment footprint is 4,539 people. Sector tags overlap, but use is concentrated in field services and trades at 22.9% of the cohort, followed by construction at 21.2%. That mix fits a market where web publishing is often tied to enquiries, tenders, maintenance contracts and recruitment, rather than to consumer-media publishing or software-led product teams.
Compliance usually sits less in the publishing layer than in the way each site is configured and maintained. Companies running WordPress need clear ownership of hosting, themes, plug-ins, form handling, backups and security updates, especially where agencies manage day-to-day changes. Contact forms, analytics tags and spam-prevention tools can bring personal-data and cookie-consent obligations into otherwise routine marketing sites. Procurement is therefore often a governance question: who can install extensions, how updates are tested, and whether a supplier can evidence patching and access-control processes.
Adoption appears durable among Middlesbrough organisations that need editable websites but do not want to maintain a large internal web team. The pressure points are familiar: ageing themes, plug-in sprawl, search visibility, security maintenance and the cost of agency support. Some users will move towards hosted website builders when simplicity matters more than control, while others will retain WordPress because the local agency market understands it. Consolidation is more likely to happen around maintenance packages, hosting and managed publishing support than around wholesale platform replacement.
What’s in the file
One row per company, 50+ columns — everything below plus each company’s verified directors, from Companies House filings.
Company data
Verified directors — included
Active director count is the full Companies House board, so it can be higher than the number of names listed — we leave out nominee and formation-agent directors, who aren’t worth contacting. It’s blank for the small number of companies whose officers we haven’t fetched yet.
You’re charged per business, not per row. Where a business trades through several registered companies you get every one, and the Group Primary column marks one row per business — filter to those and the count matches your invoice. Rows sharing a website are not automatically one business: franchises and multi-site operators each count separately, and where names don’t prove a relationship we count them apart rather than guess.
Adoption by company size
Adoption of WordPress rises with company size across the trading companies in this cohort. 3.3% of the 10,431 companies with under 10 employees run WordPress (345 detected). 30.1% of the 499 companies with 10–50 employees run WordPress (150 detected). 52.5% of the 61 companies with over 50 employees run WordPress (32 detected). That is a 49.2% gap between the over 50 employees and under 10 employees bands.
537
Active firms
2026
33
Above £5M turnover
Trading firms
7
Median headcount
Filed accounts
1,071
Verified directors
Across this cohort
Top companies using WordPress in Middlesbrough
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 2 filingsProvides shipping agency and shipbroking services, including port agency, short sea vessel chartering, customs clearance, freight forwarding, and logistics for bulk, breakbulk, project and heavy‑lift…
Serves B2B maritime and industrial customers, including shipowners, cargo owners, charterers, offshore energy firms and multinationals moving bulk, breakbulk, project, dangerous or heavy-lift cargo…
Financial Health
HealthyHealthy · -33% CAGR over 1y
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Computed from 5 filingsProvides civil engineering services including rail infrastructure works, utilities installation, and structural steelwork. Delivers projects such as track formation, platforms, drainage systems,…
Serves B2B clients across the UK in rail, utilities, infrastructure, commercial and industrial construction, including organisations needing support for rail assets, utility networks, bridges and…
Financial Health
StrongStrong · Growing, Hiring · 19% CAGR over 4y
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Computed from 2 filingsProvides marine engineering and steel fabrication services, including ship mobilisation and demobilisation, pipework, machining, welding, painting and blasting, rigging and lifting, inspections,…
Serves B2B marine and industrial clients, including ship operators, vessel managers, engineering contractors and project teams needing certified fabrication, mobilisation and maintenance support.
Financial Health
HealthyHealthy · 8% CAGR over 1y
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Computed from 5 filingsProvides industrial pipework and fabrication services including design, manufacture, installation and maintenance. Delivers projects and emergency call-out support for sectors such as marine, oil and…
Serves B2B and public-sector buyers in commercial marine, oil and gas, offshore renewable energy, utilities, defence, food and beverage, and chemical industries.
Financial Health
HealthyHealthy · -3% CAGR over 4y
Location
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Computed from 5 filingsProvides road haulage and logistics services, including transport of chemicals, bulk liquids and waste products. Operates specialist road tankers and offers truck, tanker and driver hire for short-…
Serves UK businesses needing specialist chemical, bulk liquid and waste logistics, including industrial operators and firms requiring truck, tanker or driver hire; tanker hire is aimed at customers…
Financial Health
StrongStrong · Growing, Hiring · 12% CAGR over 4y
Location
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Computed from 5 filingsProvides recruitment and staffing services for the engineering and construction sectors, supplying temporary and permanent personnel including mechanical and electrical trades. Also offers…
Serves B2B clients in engineering, construction, industrial services and M&E, particularly organisations in Tees Valley and the North East needing temporary or permanent project labour and workforce…
Financial Health
HealthyHealthy · -9% CAGR over 4y
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Computed from 3 filingsProvides engineering services to process industries including design, construction and project management. Delivers electrical and mechanical engineering, control and automation systems, fabrication,…
Serves B2B industrial clients in process sectors, including food and beverage producers, water and power utilities, renewable energy operators, and heavy industry organisations needing engineering…
Financial Health
StrongStrong · Profitable, Growing · 4% CAGR over 2y
Location
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Computed from 5 filingsManufactures aluminium bifolding door systems and other window and door units. Supplies and installs aluminium entrance doors, windows, roof lanterns, gable frames and internal steel‑style screens…
Targets homeowners renovating or extending properties, self-builders, tradespeople with regular orders, and commercial clients working on new developments or building upgrades, mainly in the North…
Financial Health
StrongStrong · Growing, Hiring · 17% CAGR over 4y
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Computed from 3 filingsProvides building repair, restoration and property maintenance services for domestic and commercial properties, primarily carrying out insurance claim works. Works with insurers and loss adjusters to…
Serves B2B and B2C customers in the property insurance market, selling to insurance companies, loss adjusters, consulting engineers, chartered surveyors and commercial or domestic property owners…
Financial Health
StrongStrong · Growing, Hiring · 31% CAGR over 2y
Location
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Computed from 3 filingsProvides waste management and recycling solutions for businesses, including supply of balers, compactors and other recycling machinery, maintenance and monitoring services, recycling process reviews,…
Serves UK businesses with significant recyclable waste streams, especially retail, food packaging and manufacturing, distribution centres, and waste management companies. Targets operations,…
Financial Health
StrongStrong · -4% CAGR over 2y
Location
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Computed from 4 filingsMotor vehicle dealership selling used cars through an online and on-site showroom. Offers vehicle finance arrangements, part‑exchange purchasing, warranties, and aftersales support, with options such…
Sells to private motorists seeking used cars, including local buyers in Middlesbrough and North Yorkshire and distance buyers using finance, part exchange, click-and-collect or delivery.
Financial Health
HealthyHealthy · -62% CAGR over 5y
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Computed from 3 filingsPublishes a business magazine, website and email newsletter covering regional business news, and organises networking events, awards programmes and discussions for professionals. Provides advertising…
Serves businesses and organisations in the Tees region, particularly local business leaders, professionals and firms seeking regional business news, networking, events and marketing exposure to…
Financial Health
StableStable · -9% CAGR over 2y
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Computed from 5 filingsOperates a scrap metal recycling yard, purchasing ferrous and non‑ferrous metals from households, tradespeople, and businesses. Accepts vehicles, plant and machinery, and bulk scrap, providing…
Serves homeowners, local residents, tradespeople, farms, plant operators and businesses across Middlesbrough and Teesside with domestic and commercial scrap metal needs.
Financial Health
StrongStrong
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Computed from 5 filingsProvides insulation and coatings services for commercial and industrial HVAC systems, piping and plant rooms. Offers insulation specification support, material sourcing and supply, on-site…
Serves B2B clients in commercial HVAC, industrial piping, plant room and offshore projects, including contractors and project owners with insulation and coatings scopes across UK and EU regions.
Financial Health
StableStable · Hiring · 4% CAGR over 4y
Location
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Computed from 5 filingsOperates residential children’s homes providing care and support for young people in a family-style environment. Delivers in-house childcare services, staff recruitment, and resources supporting the…
Serves local authorities and social care commissioners seeking children’s residential placements, alongside children and young people who live in its homes.
Financial Health
StrongStrong · Growing, Hiring · 40% CAGR over 4y
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Computed from 3 filingsProvides maritime and logistics services including port agency, customs clearance, demurrage handling, international freight forwarding by air, sea and road, and ship chartering and broking for dry…
Sells to businesses involved in shipping, freight and international trade, including cargo owners, importers, exporters and maritime operators needing port agency, customs, freight forwarding,…
Financial Health
StableStable · Profitable · -1% CAGR over 2y
Location
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Computed from 5 filingsProvides road haulage and transport services using curtainsiders, low loaders, flatbed and Moffett trailers. Offers HIAB crane lorry services, container transport and handling, and delivery of…
Serves business customers needing transport support for freight, containers, on-site lifting and abnormal loads.
Financial Health
StrongStrong · Hiring · 50% CAGR over 4y
Location
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Computed from 5 filingsSupplies welding electrodes, brazing and coating materials, and engine spare parts, and provides maintenance and repair solutions using welding, thermal spraying and wear‑protection technologies for…
Serves B2B industrial customers in oil and gas, marine, cement plants, power generation and repair companies needing engine spares, maintenance, welding, brazing and coating support.
Financial Health
StrongStrong · Growing, Hiring · 7% CAGR over 4y
Location
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Computed from 4 filingsProvides building control inspection services for construction projects as a licensed approved inspector. Conducts plan assessments, site inspections and compliance checks to ensure buildings meet UK…
Serves property owners, developers, architects and contractors with construction projects requiring Building Control approval across the North-East and Yorkshire, covering domestic and commercial…
Financial Health
StrongStrong · Hiring · 21% CAGR over 3y
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Computed from 4 filingsProvides residential care services for children with autism and learning disabilities, operating specialist care homes and delivering individual assessments, care planning, risk assessments, and…
Serves children and young people with autism and learning disabilities, alongside their families, social care professionals and referring local authorities in the North East.
Financial Health
StrongStrong · Hiring · 184% CAGR over 3y
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Computed from 5 filingsProvides health and safety training and consulting for the renewable energy sector. Offers Wind Turbine Safety Rules (WTSR) courses, IOSH offshore wind e‑learning, and specialist programmes covering…
Serves executives, managers, health and safety specialists, developers, owners, OEMs, Tier 1/2 suppliers, startups and individuals across onshore wind, offshore wind, floating wind, solar, storage…
Financial Health
StrongStrong · Growing, Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsProvides residential and commercial construction services including new build homes, extensions, refurbishments and groundworks. Also delivers design-and-build projects, building maintenance,…
Serves homeowners, self-builders and property owners, alongside commercial and public-sector organisations such as schools, community hubs and factories, across the North East, Teesside and North…
Financial Health
HealthyHealthy · -68% CAGR over 4y
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Computed from 5 filingsManages panels of property valuers for lenders and brokers in the banking and specialist lending market. Coordinates valuation instructions, quotations, fee collection and report quality control,…
Serves B2B clients in banking and specialist lending, including lenders and mortgage brokers, alongside property valuers involved in secured loan valuations.
Financial Health
StrongStrong · Growing, Hiring · 26% CAGR over 4y
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Computed from 5 filingsProvides technical production services for live events and festivals, including lighting, audio, video, staging and rigging. Offers audiovisual equipment hire, outdoor stages, power distribution,…
Serves B2B customers in live entertainment, including festival organisers, touring productions, venues, student unions and event managers needing technical production and AV hire support across the…
Financial Health
StrongStrong · Growing, Hiring · 41% CAGR over 4y
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Computed from 5 filingsDesigns, manufactures and installs bespoke kitchens and bedroom furniture. Produces cabinets in-house and provides design consultation, planning, and fitting services, offering custom layouts,…
Serves homeowners and residential customers seeking fitted kitchens and bedroom furniture, from basic to bespoke designs, with UK-wide coverage and showroom-based buyers.
Financial Health
StrongStrong · Growing, Hiring · 19% CAGR over 4y
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Computed from 4 filingsProvides civil engineering and infrastructure construction services, including groundworks, road construction, sewer installation and external works. Delivers site preparation and supporting…
Serves B2B construction and infrastructure clients in the North East, Yorkshire and the Humber, including organisations commissioning civil engineering, groundworks, roads, sewers and external works.
Financial Health
StableStable · Profitable · -4% CAGR over 3y
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Computed from 2 filingsDevelops residential housing projects and builds new-build homes for sale. Markets properties across multiple developments and provides buyer support schemes such as part exchange, assisted move,…
Serves private homebuyers, first-time buyers, movers and buy-to-let investors seeking new-build homes at residential developments across England and Scotland.
Financial Health
StrongStrong
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Computed from 5 filingsProvides industrial maintenance and access services including scaffolding, rope access, protective coatings, insulation, industrial cleaning, rescue support, and hazardous‑area electrical services.…
Serves industrial and infrastructure asset owners, operators and contractors in oil and gas, process and energy, marine, infrastructure and construction, from small projects to turnarounds and term…
Financial Health
StrongStrong · Growing, Hiring · 250% CAGR over 4y
Location
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Computed from 5 filingsProvides road haulage and logistics services including national and international transport, temperature‑controlled and ADR freight, and pallet or groupage deliveries. Also operates GDP-compliant…
Serves B2B shippers in the food, pharmaceutical, cruise logistics, hazardous goods, technology and high-value cargo sectors, including UK and European import/export customers needing carrier and…
Financial Health
StrongStrong · Growing, Hiring · 4% CAGR over 4y
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Computed from 5 filingsDesigns, engineers, fabricates and installs building façade systems, including curtain walling, windows and doors, cladding, rainscreen systems and brise soleil. Provides project support and offers…
Serves B2B construction clients delivering building projects, including contractors, developers and project teams needing facade, fenestration and building envelope packages across UK and…
Financial Health
StrongStrong
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Computed from 5 filingsOperates residential care homes providing 24-hour accommodation and support for adults, including residential, dementia, nursing and palliative care. Also offers respite and short-stay placements and…
Serves older adults and vulnerable adults needing residential, dementia, nursing, palliative, respite or mental health care, along with families arranging care in Middlesbrough and Stockton-on-Tees.
Financial Health
HealthyHealthy · 0% CAGR over 4y
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Computed from 3 filingsProvides design, installation and commissioning of mechanical, electrical and plumbing (MEP) building services for construction projects, including public health systems and planned preventative…
Serves B2B and public-sector clients in education, government, commercial property, healthcare, hotels, communal housing and retail, typically via project tenders for building services contracts.
Financial Health
StableStable · -91% CAGR over 2y
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Computed from 3 filingsProvides civil engineering and groundworks services for construction projects, including bulk earthworks, foundations, drainage systems, concrete slabs, external works, and fibre reinforced concrete…
Serves main contractors, developers and public-sector organisations across the UK, with project experience in leisure, education, industrial and civic developments.
Financial Health
StrongStrong · Profitable, Growing · 1% CAGR over 2y
Location
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Computed from 3 filingsProvides plant hire and sales for construction equipment, including excavators and vacuum excavators. Offers operated and self-drive machinery rental, suction excavation services, and machine control…
Serves B2B customers in construction, civil engineering and infrastructure across the UK, including contractors needing equipment for short-term site work or longer projects.
Financial Health
StrongStrong · Growing · 0% CAGR over 2y
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Computed from 5 filingsOperates a group of children's day nurseries providing childcare and early years education. Services include full‑day nursery care, breakfast and after‑school clubs, holiday clubs, and structured…
Sells to parents and guardians seeking nursery childcare, breakfast clubs, after-school clubs and holiday care for children, primarily in Middlesbrough, Stockton, Billingham, Thornaby, Acklam and…
Financial Health
HealthyHealthy · Hiring · 6% CAGR over 4y
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Computed from 3 filingsDesigns and manufactures specialist architectural glazing products, including windows, doors, curtain walling systems, barriers and bollards. Supplies secure and anti-climb glazing and framing…
Sells B2B and public-sector products to organisations specifying architectural glazing, especially mental healthcare, healthcare, MOJ/custodial, education and commercial sectors, including project…
Financial Health
HealthyHealthy · -21% CAGR over 2y
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Computed from 5 filingsProvides commercial security services including monitored CCTV, alarm response and key holding, manned guarding, mobile patrols, access control systems, concierge security, vacant property…
Serves businesses across North East England needing temporary or long-term security support, including construction sites, event operators, remote locations, vacant property owners, corporate…
Financial Health
StrongStrong · Growing, Hiring · 14% CAGR over 4y
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Computed from 5 filingsProvides civil engineering and groundworks services including site preparation, bulk excavation, foundations, trenching, backfilling and reinstatement. Also carries out utilities repair and…
Targets B2B clients in construction, utilities, pharmaceutical facilities, petrochemical plants and industrial sites across Teesside and the North East, including project managers and site operators.
Financial Health
StrongStrong · Hiring · 38% CAGR over 4y
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Computed from 5 filingsProvides technology and engineering services to the telecommunications and broadband sector, including network design and planning, fibre and cable network build, overhead line construction,…
Serves UK communications-sector organisations, including network operators, broadband and service providers, utility providers, private enterprises and public bodies.
Financial Health
StrongStrong · Growing, Hiring · 4% CAGR over 4y
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Computed from 5 filingsProvides fabrication, engineering design and project commissioning services for marine, offshore and subsea industries. Delivers turnkey fabrication projects and supports sectors including oil and…
Serves B2B and public-sector customers in marine, offshore and subsea markets, including defence, oil and gas, renewables and decommissioning project owners, operators and contractors.
Financial Health
HealthyHealthy · -56% CAGR over 4y
Location
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Computed from 5 filingsProvides multi-disciplinary engineering consultancy services, including civil, structural and marine engineering design, infrastructure and highway design, drainage and light steel frame design. Also…
Serves business and organisational clients needing engineering support for commercial, industrial, infrastructure and marine-related projects, including site owners, developers, manufacturers,…
Financial Health
HealthyHealthy · -7% CAGR over 4y
Location
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Computed from 3 filingsProvides IT infrastructure and integrated building technology services, including network cabling, switching and wireless systems, cloud and virtualisation, IP telephony, CCTV, access control, fire…
Serves B2B and public-sector clients across manufacturing, retail, education, health, utilities, transport, commercial property, student accommodation, media, entertainment, wind, oil and gas, and…
Financial Health
StrongStrong · Growing, Hiring · 10% CAGR over 2y
Location
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Computed from 4 filingsProvides managed IT services including cybersecurity, cloud and datacentre infrastructure, network connectivity, telephony, Microsoft consulting, and bespoke software development, with 24/7 support…
Serves UK businesses and public-sector organisations, including manufacturers, retailers, business parks, financial and legal firms, healthcare providers, hospitality and leisure operators,…
Financial Health
StrongStrong · Profitable, Growing, Hiring · 16% CAGR over 3y
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Computed from 5 filingsProvides reinforced concrete construction services for civil engineering and building projects, including steel fixing, formwork design and installation, concrete works and floors, and off‑site…
Serves major civil engineering contractors and private clients across industrial, infrastructure, energy, education, retail and residential construction sectors, with projects nationwide.
Financial Health
StrongStrong · Growing, Hiring · 19% CAGR over 4y
Location
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Computed from 3 filingsProvides plant and construction equipment hire including excavators, dumpers, telehandlers, rollers and attachments. Offers operated plant, haulage with low loaders and tippers, equipment sales, and…
Serves construction, civil engineering and groundwork contractors across North East England and Yorkshire, including Teesside, Tyneside, Wearside and major Yorkshire cities.
Financial Health
HealthyHealthy · Profitable · -6% CAGR over 2y
Location
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Computed from 5 filingsProvides design, supply and installation of building envelope systems for construction projects, including roofing, external cladding and glazing. Acts as a subcontractor delivering facade packages,…
Serves UK main contractors and property developers needing specialist subcontract packages on large construction and refurbishment projects, including residential, build-to-rent, student…
Financial Health
StrongStrong
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Computed from 5 filingsProvides recruitment and staffing services, placing candidates in automotive, manufacturing, engineering, trades and commercial roles. Also delivers HR managed services and payroll support for…
Serves UK employers and jobseekers in automotive, manufacturing, engineering, trades, commercial and general sectors, including businesses needing recruitment, HR, payroll or managed workforce…
Financial Health
HealthyHealthy · Hiring · 6% CAGR over 4y
Location
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Computed from 4 filingsProvides accredited training and assessment for the engineering, construction and offshore sectors, including ECITB, OPITO, CPCS and NPORS courses. Delivers plant machinery, lifting and site safety…
Serves engineering, construction, offshore and lifting-sector employers across the UK and internationally, plus individual plant operators, riggers and site workers seeking accredited qualifications…
Financial Health
StrongStrong · Growing, Hiring · 21% CAGR over 3y
Location
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Computed from 5 filingsProvides skip hire services for domestic, commercial and construction waste, offering a range of skip sizes with delivery and collection. Also operates waste management and waste transfer services…
Serves homeowners, renovators, builders, construction firms, and commercial or industrial organisations needing skip hire and waste clearance in Middlesbrough, Teesside and surrounding areas.
Financial Health
StrongStrong · Growing, Hiring · 17% CAGR over 4y
Location
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Computed from 3 filingsProvides steel plate processing and fabrication services for heavy equipment and industrial manufacturers. Activities include oxy-fuel and plasma cutting, machining, plate rolling, press braking,…
Serves B2B customers in medium to heavy industry, especially heavy earthmoving and construction equipment manufacturers across the UK and Europe.
Financial Health
HealthyHealthy · Profitable · -14% CAGR over 2y
Location
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1,007 more companies and their verified directors are in the file
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Key facts
About 6% of the trading cohort reports turnover above £5M (33 of 537 firms) — the rest sits below that revenue band.
8% of the cohort was incorporated since 2022 (45 firms), so a sizeable share is in its first few filing cycles.
Search and analytics tooling sit close to the CMS layer: 49.5% (266) also run a search-optimisation plug-in, while 46.0% (247) run web analytics.
Form and anti-spam components are common in the same stacks, with 41.0% (220) using a challenge-response layer and 34.3% (184) using a contact-form plug-in.
Field services and trades account for 22.9% (123) of detected users, while construction accounts for 21.2% (114); sector tags overlap, so the two shares should not be read as exclusive.
The lower financial-health bands contain 15.8% (85) weak and 7.4% (40) distressed firms, with 4.7% (25) lacking sufficient history.
1,071 verified contacts are associated with the CMS cohort, giving researchers routes into firms rather than only domains.
What else do WordPress users run?
Share of the 537 WordPress-running UK companies where each technology was also detected. As of June 2026.
Who runs WordPress in the UK?
By sector
Sectors overlap, so shares need not sum to 100%.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
7
Median headcount
£525.5K
Median UK turnover
6.1%
Above £5M turnover
45
Incorporated since 2022
Verified directors — included in the file
Director names and roles for these 1,057 businesses, alongside financials and websites, in one Excel + CSV file.
How WordPress usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
WordPress is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
WordPress elsewhere
Frequently asked questions
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Buy all 1,057 businesses as a spreadsheet.
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