Companies Using WPForms in London: 491 Active Firms (2026)
London companies running website form plugins collect enquiries, sign-ups and service requests through public web forms across the capital.
Form-plugin adoption usually sits with marketing, web operations or customer-service teams rather than central IT procurement. The stack turns a content-managed website into a structured intake channel, with validation, consent capture, notifications and basic routing to sales, bookings or support teams. Companies running this form plugin tend to be upper-SME or mid-market organisations rather than very small brochure-site operators. Adoption usually signals a measurable go-to-market motion, some internal ownership of web conversion, and enough budget for maintained website infrastructure, privacy notices and follow-up workflows.
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London has 491 active trading companies running this form-plugin stack. Reported employment across the cohort is 3,171 people, giving the adoption base a visible operating footprint rather than a purely micro-business profile. Sector use is broad but not evenly spread: construction accounts for 15.5% of the cohort, field services and trades for 13.8%, healthcare providers for 10.6%, education and training for 10.0%, and wholesale and distribution for 8.6%. That mix points to practical service-intake use cases as much as marketing-led lead capture.
Online form use normally brings UK GDPR and Data Protection Act 2018 duties into scope, overseen by the ICO. There is no UK licence requirement simply for running a website form plugin, but the compliance burden depends on what the form collects and triggers. ICO guidance says privacy information should be provided through the same medium used to collect personal data, so online forms often need just-in-time notices as people fill them in, plus a clear route to fuller privacy information. Marketing sign-ups, payments, recruitment and health information can add further obligations.
Adoption appears likely to remain tied to the wider content-managed website stack, with migration pressure coming from security patching, spam controls, consent management and hand-off into customer systems. Upper-SME users tend to outgrow basic inbox routing before they outgrow forms themselves, which should keep demand focused on workflow, auditability and integrations rather than visible form design. The long tail may stay with site-level plugins because agencies know the tools and operating teams can administer them without a dedicated software function. Consolidation in adjacent site-building and marketing tools could make the category less distinct over time.
What’s in the file
One row per company, 50+ columns — everything below plus each company’s verified directors, from Companies House filings.
Company data
Verified directors — included
Adoption by company size
Adoption of WPForms rises with company size across the trading companies in this cohort. 0.1% of the 532,485 companies with under 10 employees run WPForms (327 detected). 0.9% of the 15,364 companies with 10–50 employees run WPForms (143 detected). 1.1% of the 1,763 companies with over 50 employees run WPForms (20 detected). That is a 1% gap between the over 50 employees and under 10 employees bands.
491
Active firms
2026
11
Above £5M turnover
Trading firms
7
Median headcount
Filed accounts
804
Verified directors
Across this cohort
Top companies using WPForms in London
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsProvides hourly and live-in home care services for older and vulnerable adults, including personal care, companionship and support for conditions such as dementia, Parkinson’s disease, stroke and…
Serves private individuals and families in Twickenham, East Sheen, Richmond and nearby South West London areas, mainly older adults or people needing support to live independently at home.
Financial Health
StrongStrong · Growing, Hiring · 16% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides online primary, secondary and sixth form education based on the British curriculum, delivering timetabled live lessons via a virtual classroom. Offers enrolment, exams, student support,…
Serves families and students aged 5–19 worldwide seeking online British curriculum education across primary, secondary and sixth form levels, with parents involved in admissions and learning support.
Financial Health
StrongStrong · Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsProvides workplace training courses in first aid, paediatric first aid, mental health first aid, fire safety and health and safety. Offers scheduled and onsite training, e‑learning modules, and…
Serves London employers booking staff, managers and fire marshals, alongside individuals on open courses, childcare/OFSTED settings, sports organisations and workplaces needing health, safety and…
Financial Health
StrongStrong · Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsDevelops a cloud‑native SaaS digital banking platform for fintech companies, payment institutions and e‑money providers. Provides modular APIs for digital wallets, cross‑border payments, KYC/KYB, AML…
Sells B2B to fintechs, payment service providers, e-money institutions, digital wallet providers, crypto fintech firms and digital banks, with site sections for the UK, Europe and UAE.
Financial Health
StrongStrong · Growing, Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsProvides professional development and corporate training courses delivered online, in classrooms, and in-house. Course topics include digital transformation, data analytics, cybersecurity,…
Serves corporate clients and professional delegates across sectors including finance, law, energy, construction, hospitality, logistics, HR, sales, marketing, operations and management, with online,…
Financial Health
StrongStrong · Hiring · 50% CAGR over 4y
Location
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Computed from 5 filingsProvides serviced student accommodation, offering furnished studios and apartments for rent. Includes utilities, internet, security systems, and concierge support, with on‑site management and booking…
Targets university students and student renters seeking private rooms or studios in North London, across varying budgets and accessibility needs, including individuals and pairs seeking all-inclusive…
Financial Health
HealthyHealthy · -13% CAGR over 5y
Location
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Computed from 5 filingsProvides higher education courses in business and related subjects, including foundation, undergraduate and postgraduate degrees, plus short courses in Sage accounting and payroll, delivered through…
Serves prospective higher-education students, including mature learners over 21, seeking business, management, digital marketing and Sage accounting or payroll courses.
Financial Health
StableStable · -9% CAGR over 4y
Location
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Computed from 5 filingsProvides chauffeur‑driven transport services including luxury car hire, airport transfers, and hourly or one‑way journeys. Also offers coach and minibus hire for tours, events, weddings, business…
Serves business travellers, private clients, wedding parties, event organisers, film production teams and tour groups needing chauffeur, airport, coach or minibus transport across London, the UK and…
Financial Health
StableStable · Hiring · 12% CAGR over 5y
Location
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Computed from 5 filingsProvides serviced office space for businesses, offering furnished or customisable private office suites with flexible contracts. Facilities include meeting rooms, fibre internet, reception services,…
Serves businesses and professional teams seeking private, flexible serviced office space in central London, particularly around Fitzrovia and Chancery Lane/Midtown.
Financial Health
HealthyHealthy · Growing · 0% CAGR over 4y
Location
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Computed from 5 filingsProvides legal services to individuals and businesses, including immigration advice, civil litigation, employment disputes, family law, landlord and tenant matters, wills and probate, commercial law,…
Serves individuals, families, landlords, tenants and businesses seeking legal advice across immigration, family, property, employment, litigation and public law matters, with multilingual support for…
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Computed from 4 filingsOperates a sports and events venue offering 3G and 4G football pitch hire, stadium and facility hire for filming and tournaments, and spaces for weddings and celebrations. Also provides a gym, padel…
Serves football players and teams, gym and padel users, wedding and event organisers, film/TV productions, and visitors needing stadium facilities or parking in London.
Financial Health
StrongStrong · Hiring · 26% CAGR over 3y
Location
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Computed from 3 filingsProvides recruitment and staffing services, placing temporary and permanent professionals in public sector roles including education, social work, nursing, occupational therapy, housing, criminal…
Serves UK employers and jobseekers across local authorities, schools, education, social work, housing, criminal justice, nursing, midwifery, occupational therapy and allied health professions.
Financial Health
HealthyHealthy · Hiring · 13% CAGR over 2y
Location
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Computed from 5 filingsProvides private security services including manned guarding, event security and door supervision, concierge and reception security, mobile patrols, construction site protection, key holding, and…
Serves businesses, venues and private clients needing security, including retailers, event organisers, bars and clubs, hotels, offices, financial institutions, construction sites, and residential or…
Financial Health
StrongStrong · Hiring · 86% CAGR over 4y
Location
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Computed from 5 filingsProvides recruitment and staffing services connecting employers with candidates for roles in BPO, IT and healthcare sectors. Also offers human resource consulting, talent acquisition support,…
Serves employers needing recruitment, staffing and HR support, especially in BPO, IT and healthcare, alongside individual jobseekers looking for career opportunities.
Financial Health
HealthyHealthy · Hiring · 19% CAGR over 4y
Location
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Computed from 4 filingsProvides health and social care services including supported living and personal care for children and adults, including those with complex needs. Recruits and supplies trained care staff and…
Serves children, adults and people with complex needs who require health and social care support, as well as parents and families arranging care, with services emphasised for individuals across the…
Financial Health
StrongStrong · Growing, Hiring · 29% CAGR over 3y
Location
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Computed from 5 filingsProvides HR outsourcing and staffing support for businesses, including payroll management, employee data systems, absence management, HR advice, and legal compliance guidance, with online tools for…
Targets UK businesses and entrepreneurs seeking outsourced HR support, particularly organisations looking to reduce in-house HR costs and maintain employment compliance.
Financial Health
StrongStrong
Location
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Computed from 5 filingsProvides private tuition for primary to A‑level students, operates an approved exam centre for GCSE and A‑level boards, and delivers teacher training, assessor training courses, childcare services,…
Serves London-based students and parents seeking KS1-to-A-level support, homeschooling, childcare and exam sittings, plus private exam candidates and adults pursuing teacher or assessor training.
Financial Health
StrongStrong · Growing, Hiring · 9% CAGR over 4y
Location
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Computed from 5 filingsProvides English language training through online and in‑person classes, including general English, speaking practice, and exam preparation such as IELTS. Also offers group bookings, language level…
Serves individual English-language learners, international students and groups seeking online or in-person classes in London, including learners preparing for IELTS or other exams.
Financial Health
StrongStrong · Growing, Hiring · 32% CAGR over 4y
Location
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Computed from 5 filingsProvides recruitment and staffing services across sectors including healthcare, education, IT, engineering, travel and tourism, and business management. Supplies temporary and permanent workers such…
Serves employers needing temporary or permanent staff, including businesses, hospitals, clinics, schools, universities, tech firms, tourism operators, hospitality venues, event organisers, nurseries,…
Financial Health
StrongStrong
Location
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Computed from 5 filingsOperates residential care homes and supported living services for adults requiring support with daily living. Provides accommodation, personal care, and occasional respite care, with services…
Serves adults in East London who need residential care, supported living or respite care, including semi-independent individuals requiring help with daily living, their families, and referrals from…
Financial Health
StrongStrong · Growing, Hiring · 15% CAGR over 4y
Location
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Computed from 5 filingsProvides domiciliary care services for adults, including personal care, live‑in care, dementia support, reablement, supported living, and specialist care for elderly people and individuals with…
Serves individuals and families seeking home, live-in and supported living care, including older people, people with dementia or learning disabilities, and clients needing reablement or specialist…
Financial Health
HealthyHealthy · Hiring · 22% CAGR over 4y
Location
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Computed from 5 filingsProvides residential property estate agency services including property sales, lettings, and management. Markets properties for landlords and vendors, sources and screens tenants and buyers, and…
Serves residential property landlords, sellers, tenants and buyers in London, including landlords seeking managed lettings or guaranteed rent and people looking to rent or purchase homes.
Financial Health
StrongStrong · Hiring · 14% CAGR over 4y
Location
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Computed from 3 filingsProvides residential property letting and management services, marketing rental properties, arranging tenancies, and supporting landlords and tenants with applications, property management and rental…
Serves private landlords seeking letting and property management support, and residential tenants looking for rental properties across London across a range of budgets.
Financial Health
HealthyHealthy · Hiring · 8% CAGR over 2y
Location
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Computed from 5 filingsProvides private dental services including check-ups, hygiene treatments, fillings, root canals, crowns, tooth extractions, dentures and bridges. Offers cosmetic dentistry such as veneers, composite…
Serves private dental patients in London, including new, nervous and emergency patients seeking general check-ups, hygiene, orthodontics, cosmetic dentistry, implants and facial aesthetics.
Financial Health
StrongStrong · Hiring · 16% CAGR over 4y
Location
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Computed from 5 filingsProvides hair restoration treatments including hair and beard transplants and scalp micropigmentation. Offers non-surgical therapies such as platelet-rich plasma, mesotherapy, laser treatments, and…
Serves B2C clients seeking hair restoration, including men and women with hair loss, thinning beards or eyebrows, alopecia, or transplant scarring, across UK and international clinic locations.
Financial Health
StrongStrong · Growing, Hiring · 31% CAGR over 4y
Location
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Computed from 5 filingsProvides dental care including preventive dentistry, root canal treatment, gum therapy, teeth straightening with braces and aligners, dental implants, crowns and bridges, dentures, teeth whitening,…
Serves private dental patients in London, including adults seeking preventive, restorative, orthodontic, implant and cosmetic dental care, and patients referred for microscopic root canal treatment.
Financial Health
StrongStrong · Hiring · 11% CAGR over 4y
Location
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Computed from 5 filingsSupplies building materials and construction products, including timber, sheet materials, bricks, insulation, roofing supplies, doors, windows, fixings, and tools. Also provides timber cutting and…
Serves trade buyers and local building professionals, including builders, contractors, joiners and decorators, as well as retail customers needing construction, timber, roofing, decorating and DIY…
Financial Health
StrongStrong · Growing, Hiring · 6% CAGR over 4y
Location
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Computed from 3 filingsInstalls residential energy efficiency and renewable energy systems, including boilers, cavity and loft insulation, external wall insulation, solar PV panels, air source heat pumps, ventilation…
Serves UK homeowners and households seeking energy-efficiency upgrades, particularly those eligible for ECO4 or other government grants.
Financial Health
StrongStrong · Growing, Hiring · 12% CAGR over 2y
Location
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Computed from 5 filingsProvides security services including SIA‑licensed security guards, event security, CCTV monitoring, dog patrols, and reception or concierge staff. Serves businesses, events and properties with…
Serves businesses, corporate offices, commercial buildings, hotels, retailers, event organisers, warehouses, vacant-property owners and residential customers, mainly in London with wider UK coverage.
Financial Health
StrongStrong · Hiring · 23% CAGR over 4y
Location
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Computed from 2 filingsProvides domiciliary and live-in home care services including personal care, mobility assistance, companionship, and medication support. Also offers supported living accommodation and health and…
Serves older adults, people with disabilities, mental health or daily-living support needs, and their families, plus health and social care organisations seeking care staffing, mainly in London and…
Financial Health
StrongStrong
Location
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Computed from 5 filingsProvides scaffolding services for construction and refurbishment projects, including commercial, domestic, and industrial scaffolding. Designs, erects, and dismantles scaffold structures, temporary…
Serves homeowners, private individuals, commercial and industrial businesses, construction clients, and local authorities/government agencies across London needing scaffold and access support.
Financial Health
StrongStrong · Growing · 0% CAGR over 4y
Location
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Computed from 5 filingsOperates a wholesale distribution business supplying retailers and other businesses with branded soft drinks, confectionery, snacks and toiletries, offering bulk purchasing through a membership-based…
Sells to businesses of all sizes via a membership-based wholesale model, targeting trade buyers needing soft drinks, confectionery, snacks and toiletries.
Financial Health
StrongStrong · Growing, Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsProvides temporary staffing for events, including brand ambassadors, registration teams, hosts, coordinators, and hospitality staff. Supports conferences, exhibitions, promotional events, and…
Serves businesses, event organisers and corporate teams needing staff for internal meetings, conferences, exhibitions, hospitality, trade shows and promotional events across the UK and Europe.
Financial Health
StrongStrong · Hiring · 22% CAGR over 5y
Location
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Computed from 5 filingsProvides foster care services for children and young people unable to live with their birth families, recruiting and assessing foster carers and providing them with training, guidance, and ongoing…
Serves looked-after children and young people, prospective foster carers, existing foster carers, birth families and supporting community organisations.
Financial Health
StrongStrong · Hiring · 14% CAGR over 4y
Location
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Computed from 4 filingsSupplies temporary staff to healthcare, hospitality and retail sectors, including cleaners, porters, security, catering, reception and retail staff. Also provides bespoke and one‑off cleaning teams…
Serves NHS Trusts, private hospitals, soft facilities management providers, hotels, retail chains, independent outlets and landlords needing temporary operational staff or cleaning teams.
Financial Health
StrongStrong · Growing · 3% CAGR over 3y
Location
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Computed from 5 filingsProvides residential and commercial building services including new home construction, home extensions, loft conversions, and property renovations. Undertakes building and refurbishment projects,…
Serves homeowners and commercial office clients in London planning new builds, extensions, loft conversions, renovations, or office redesigns.
Financial Health
HealthyHealthy · Hiring · 11% CAGR over 4y
Location
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Computed from 5 filingsProvides ophthalmology services including cataract surgery and refractive laser procedures. Diagnoses and treats eye conditions such as glaucoma, diabetic eye disease, macular degeneration,…
Serves private patients seeking ophthalmology consultations and treatment, including adults with cataracts, glaucoma, diabetic eye disease, dry eyes, macular degeneration, and refractive vision needs…
Financial Health
StrongStrong · Growing, Hiring · 11% CAGR over 4y
Location
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Computed from 5 filingsProvides legal services to individuals and businesses, including pensions and insolvency law, construction law, conveyancing, commercial and general litigation, employment and immigration matters,…
Serves businesses and private individuals needing legal support, including business owners, construction-sector clients, pension scheme disputants, insolvency/bankruptcy clients, property buyers and…
Financial Health
StrongStrong · Growing · 0% CAGR over 4y
Location
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Computed from 3 filingsProvides private security services including manned guarding, door supervision, close protection, mobile patrols, key holding, and canine units. Also supplies event, retail, concierge, and film and…
Serves UK businesses and organisations needing private security, including film and television productions, licensed venues, retailers, event organisers, property managers and corporate clients, plus…
Financial Health
HealthyHealthy · -25% CAGR over 2y
Location
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Computed from 5 filingsProvides residential property brokerage services, marketing new-build and apartment developments for sale. Assists buyers with property search, purchase process guidance, and referrals for financing,…
Serves property buyers seeking London residential homes, particularly international and Asian clients needing Chinese- and English-language support when purchasing UK property.
Financial Health
StrongStrong · Growing, Hiring · 12% CAGR over 4y
Location
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Computed from 3 filingsProvides commercial and domestic cleaning services for offices, restaurants, pubs, shops, clinics and private homes. Offers regular cleaning as well as deep cleaning, carpet cleaning and window…
Serves both businesses and households, including offices, restaurants, pubs, shops, clinics and private homeowners, from time-poor residents to high-end domestic clients. Focuses on commercial and…
Financial Health
StrongStrong · Growing · 4% CAGR over 2y
Location
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Computed from 5 filingsProvides secure safe deposit box and locker rental services for individuals to store valuables such as jewellery, documents, currency and collectibles. Offers insured storage within secured vault…
Sells to consumers and families seeking secure storage for valuables, heirlooms, documents, currency and collections, particularly people wanting private, insured safe deposit boxes with flexible…
Financial Health
StrongStrong · Hiring · 11% CAGR over 4y
Location
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Computed from 5 filingsProvides mechanical and electrical engineering services including system design, installation, planned and corrective maintenance, and off‑site fabrication. Works on commercial, industrial, rail and…
Serves B2B clients in commercial, industrial, rail and data centre sectors, including project teams, UK agencies and other mechanical and electrical contractors in London and surrounding areas.
Financial Health
StrongStrong · Growing, Hiring · 14% CAGR over 4y
Location
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Computed from 5 filingsProvides facilities management services including commercial and office cleaning, vehicle cleaning and valeting, property maintenance, and vehicle collection and delivery, supporting day‑to‑day…
Serves businesses of all sizes, primarily in London and surrounding areas, needing facilities support for offices, commercial premises, properties, and vehicle operations, with capacity to serve…
Financial Health
HealthyHealthy · -13% CAGR over 4y
Location
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Computed from 5 filingsOperates an independent school and tuition centre providing alternative education for 11–16 year olds, including students excluded from mainstream schools or with special educational needs. Offers…
Serves young people aged 11-16, including excluded pupils, SEN learners, ESOL/UASC students and unplaced Year 11s, plus families seeking private tuition, exam entry or supervised child contact.
Financial Health
StrongStrong · Growing, Hiring · 24% CAGR over 4y
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Computed from 3 filingsProvides healthcare-focused digital training and support services, including bespoke e‑learning content, classroom training, and training management for electronic patient record (EPR) systems.…
Serves NHS trusts and other healthcare-focused public and private sector organisations undergoing EPR or digital transformation, selling to training managers, programme directors and teams…
Financial Health
StrongStrong
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Computed from 5 filingsProvides accounting and chartered tax advisory services to high‑net‑worth individuals, entrepreneurs, and family‑run businesses. Services include self‑assessment and tax compliance, tax planning,…
Serves a mix of B2C and B2B clients, especially high-net-worth individuals, family-managed businesses and entrepreneurs. Also targets expats, non-doms, UK-bound entrepreneurs, corporates entering the…
Financial Health
StrongStrong · Hiring · 78% CAGR over 4y
Location
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Computed from 3 filingsProvides building and refurbishment services for residential, office and retail properties, including office fit-outs, home refurbishments and loft conversions, as well as plumbing, electrical work,…
Serves businesses and private residential clients in London, including office occupiers, retail premises and homeowners planning refurbishment, fit-out, loft conversion or property maintenance…
Financial Health
StrongStrong
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Computed from 5 filingsOperates residential care homes and supported living services for people with learning disabilities, autism, and complex needs. Provides 24‑hour care, accommodation, and support from trained staff,…
Serves disabled adults with learning disabilities, autism, mental health conditions, complex needs or challenging behaviours, plus families and carers seeking residential or supported living…
Financial Health
HealthyHealthy
Location
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Computed from 3 filingsProvides construction and building services focused on energy efficiency and property upgrades, including whole-house retrofit, external wall insulation, mechanical and electrical installation,…
Sells primarily to B2B and public-sector buyers, including local authorities, housing associations, energy companies, businesses and large retail clients across the UK. Also serves domestic property…
Financial Health
StrongStrong
Location
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Key facts
About 2% of the trading cohort reports turnover above £5M (11 of 491 firms) — the rest sits below that revenue band.
12% of the cohort was incorporated since 2022 (62 firms), so a sizeable share is in its first few filing cycles.
The London form-plugin cohort is highly tied to visual site-building: 100.0% also run the underlying content-management system and 92.3% also use a page-builder plugin.
Measurement and form-protection tools are common in the stack, with 34.8% also running web analytics and 31.8% using spam-checking controls.
Construction accounts for 15.5% of the cohort and field services and trades for 13.8%, both categories where quote requests and bookings often start on a website form.
Online forms typically handle personal data, so UK GDPR and Data Protection Act 2018 duties apply under the ICO, including just-in-time privacy wording where details are collected.
ONS measured UK business e-commerce sales at £693 billion in 2019, equal to 18% of total business turnover.
What else do WPForms users run?
Share of the 491 WPForms-running UK companies where each technology was also detected. As of June 2026.
Who runs WPForms in the UK?
By sector
Sectors overlap, so shares need not sum to 100%.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
7
Median headcount
£427.9K
Median UK turnover
2.2%
Above £5M turnover
62
Incorporated since 2022
Verified directors — included in the file
Director names and roles for these 702 companies, alongside financials and websites, in one Excel + CSV file.
How WPForms usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
WPForms is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
WPForms elsewhere
Frequently asked questions
How many companies in London use WPForms?
How is WPForms usage detected?
What kinds of companies use WPForms in London?
What do WPForms users in London also run?
How fresh is this data?
Can I get contact details for these companies?
Buy all 702 companies as a spreadsheet.
One Excel/CSV file with company details, websites and key data — yours to download and use.