Consent management Used by UK Real Estate Companies: Market Share (2026)

Shows detected consent management market share across 2,511 of 354,787 trading UK real estate companies, with CookieYes ahead at 41.9%.

Among 354,787 trading UK real estate companies, 2,511 have a detectable Consent management system. CookieYes accounts for the largest visible share at 41.9% (1,051), followed by Osano at 12.0% (301), Complianz at 11.2% (280), Cookie Notice at 7.9% (199) and Cookiebot at 7.7% (193).

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Usage is concentrated in smaller firms, but the same pattern holds as headcount rises. CookieYes has 40.6% of the Under 10 employees band, 46.7% of the 10–50 employees band and 50.0% of the Over 50 employees band.

The market still has a long tail. Beyond the eight named systems down to Termly at 2.6% (65), 14 further systems cover 239 companies.

2,511

real estate with detected Consent management

Of 354,787 UK real estate

0.7%

Detection rate

2026

22

Systems detected

In this category

41.9%

Leader share

CookieYes

UK Real Estate Consent management market share

Other (14 systems)

Share of the 2,511 UK Real Estate with a detectable system. As of June 2026.

Consent management compared

SystemUK Real EstateShareMedian headcountLondon shareTypical profile
CookieYes1,05141.9%323.3%Small firms, broadest detected share
Osano30112%333.2%Small firms, London-skewed users
Complianz28011.2%321.8%Small firms, non-London leaning
Cookie Notice1997.9%420.6%Small teams, moderate detected share
Cookiebot1937.7%230.1%Micro firms, London-skewed users
OneTrust1255%224.8%Micro firms, smaller detected share
Cookie Script813.2%216%Micro firms, non-London leaning
Termly652.6%433.8%Small teams, London-skewed users
Cookie Consent (Osano)542.2%618.5%Slightly larger small firms
CIVIC431.7%View these companies in Firmbase →
Usercentrics361.4%View these companies in Firmbase →
iubenda351.4%View these companies in Firmbase →
Cookie Information150.6%View these companies in Firmbase →
TrustArc140.6%View these companies in Firmbase →
CookieFirst130.5%View these companies in Firmbase →
CookieHub110.4%View these companies in Firmbase →
CookiePolicyGenerator.com110.4%View these companies in Firmbase →
WebToffee100.4%View these companies in Firmbase →
WPConsent90.4%View these companies in Firmbase →
Enzuzo70.3%View these companies in Firmbase →
CookieAdmin60.2%View these companies in Firmbase →
Privacy Regulation10%View these companies in Firmbase →

Systems detected below the page threshold appear with counts only; their full lists are available in the Firmbase app.

Market leader by size

The leading Consent management system shifts with company size: among UK Real Estate with under 10 employees, CookieYes leads at 40.6% of the 2,011 with a detectable system; among UK Real Estate with 10–50 employees, CookieYes leads at 46.7% of the 456 with a detectable system; and among UK Real Estate with over 50 employees, CookieYes leads at 50% of the 44 with a detectable system.

Under 10 employees

CookieYes

40.6% of band

This band contains 2,011 companies, so micro and small real estate firms shape most visible usage. CookieYes accounts for 40.6%, with the remainder spread across cookie-banner tools and privacy suites.

10–50 employees

CookieYes

46.7% of band

The 10–50 employees band covers 456 companies and still centres on CookieYes, at 46.7%. Competition beyond that is more fragmented, with consent tools sharing the rest of the market.

Over 50 employees

CookieYes

50% of band

Only 44 companies sit above 50 employees, making this the smallest observed band. CookieYes reaches 50.0%, leaving the rest split across the wider system set.

How Consent management usage is detected

Methodology

Company data

Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.

Detection

Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.

Freshness

Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.

All product names are trademarks of their respective owners. Firmbase is not affiliated with, sponsored by, or endorsed by any trademark owner.

UK Real Estate by Consent management

Related directories

Frequently asked questions

What is the most-used Consent management among UK real estate companies?
CookieYes is the most-detected Consent management among UK real estate companies, with 41.9% share (1,051 of 2,511 companies with a detectable system), ahead of Osano (12%) and Complianz (11.2%).
How many UK real estate companies have a detectable Consent management?
2,511 of 354,787 actively-trading UK real estate companies (0.7%) have a Consent management detectable from their public website. The remainder either run systems with no public web footprint or none at all, so detected share figures are a conservative floor.
What is a Consent management?
Consent management systems help UK real estate companies request, record and refresh website visitor consent for cookies and related tracking. They usually present a banner or preference centre, store consent choices, and help align website behaviour with privacy obligations.
How is Consent management usage detected?
Firmbase crawls the public website of every actively-trading company in this scope and fingerprints the technologies present — scripts, widgets, booking and checkout flows. A company is attributed to a system when that system's signatures are found; systems with no public web footprint are not attributable, which is why every share figure on this page means share of companies with a detectable system.
Which has more UK real estate companies, CookieYes or Osano?
CookieYes: 1,051 detected companies versus 301 for Osano, of the 2,511 UK real estate companies with a detectable Consent management.
What is the best Consent management for UK real estate companies?
There is no single best Consent management system here; this page publishes observed usage counts rather than recommendations. Among 2,511 UK real estate companies with a detectable Consent management system, CookieYes has 41.9% (1,051), and it also has the highest share in every employee band: 40.6% of Under 10 employees, 46.7% of 10–50 employees and 50.0% of Over 50 employees. The next largest visible shares are Osano at 12.0% (301) and Complianz at 11.2% (280), while 14 further systems cover 239 companies.

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