Digital publishing Used by UK Advanced Manufacturing Companies: Market Share (2026)
Among 504 UK advanced manufacturing companies with a detectable digital publishing system, Issuu leads with 32.7% market share across 16 systems.
Among 50,406 trading UK advanced manufacturing companies, 504 use an identifiable Digital publishing system. That usage spans 16 systems, with Issuu taking 32.7% (165 companies), followed by FlipHTML5 at 12.7% (64 companies), Heyzine at 11.9% (60 companies) and Flipsnack at 11.1% (56 companies).
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At the top, the employee-band split is fairly even. Issuu has 32.7% of the 254 companies under 10 employees, 33.3% of the 207 companies with 10–50 employees, and 30.2% of the 43 companies over 50 employees.
The long tail is fragmented: FlippingBook has 7.1% (36 companies), Simplebooklet 5.0% (25 companies), Yumpu 4.2% (21 companies) and YUDU 3.8% (19 companies). A further 8 systems cover 76 companies, so the market below the first four systems remains spread across small shares.
504
advanced manufacturing with detected Digital publishing
Of 50,406 UK advanced manufacturing
1%
Detection rate
2026
16
Systems detected
In this category
32.7%
Leader share
Issuu
UK Advanced Manufacturing Digital publishing market share
Share of the 504 UK Advanced Manufacturing with a detectable system. As of June 2026.
Digital publishing compared
| System | UK Advanced Manufacturing | Share | Median headcount | London share | Typical profile |
|---|---|---|---|---|---|
| Issuu | 165 | 32.7% | 9 | 6.1% | 9-employee teams, 32.7% share |
| FlipHTML5 | 64 | 12.7% | 9 | 3.1% | 9-employee teams, 12.7% share |
| Heyzine | 60 | 11.9% | 12 | 10% | 12-employee teams, 11.9% share |
| Flipsnack | 56 | 11.1% | 10 | 5.4% | 10-employee teams, 11.1% share |
| FlippingBook | 36 | 7.1% | — | — | View these companies in Firmbase → |
| Simplebooklet | 25 | 5% | — | — | View these companies in Firmbase → |
| Yumpu | 21 | 4.2% | — | — | View these companies in Firmbase → |
| YUDU | 19 | 3.8% | — | — | View these companies in Firmbase → |
| Paperturn | 19 | 3.8% | — | — | View these companies in Firmbase → |
| FlipBuilder | 16 | 3.2% | — | — | View these companies in Firmbase → |
| PageSuite | 15 | 3% | — | — | View these companies in Firmbase → |
| Calaméo | 13 | 2.6% | — | — | View these companies in Firmbase → |
| Ceros | 9 | 1.8% | — | — | View these companies in Firmbase → |
| Publitas | 6 | 1.2% | — | — | View these companies in Firmbase → |
| Publuu | 6 | 1.2% | — | — | View these companies in Firmbase → |
| PressReader | 5 | 1% | — | — | View these companies in Firmbase → |
Systems detected below the page threshold appear with counts only; their full lists are available in the Firmbase app.
Market leader by size
The leading Digital publishing system shifts with company size: among UK Advanced Manufacturing with under 10 employees, Issuu leads at 32.7% of the 254 with a detectable system; among UK Advanced Manufacturing with 10–50 employees, Issuu leads at 33.3% of the 207 with a detectable system; and among UK Advanced Manufacturing with over 50 employees, Issuu leads at 30.2% of the 43 with a detectable system.
Under 10 employees
32.7% of band
The smallest band contains 254 companies, and Issuu accounts for 32.7%. FlipHTML5, Heyzine and Flipsnack are the next named alternatives across the wider market, each with 56 companies or more.
10–50 employees
33.3% of band
The 10–50 employee band contains 207 companies, with Issuu at 33.3%. Competition across the wider market then sits among FlipHTML5 at 12.7% (64 companies), Heyzine at 11.9% (60 companies), Flipsnack at 11.1% (56 companies) and FlippingBook at 7.1% (36 companies).
Over 50 employees
30.2% of band
Only 43 companies are in the Over 50 employees band, where Issuu has 30.2%. Beyond the band leader, the overall market remains split across named alternatives and a long tail of 8 further systems covering 76 companies.
How Digital publishing usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
All product names are trademarks of their respective owners. Firmbase is not affiliated with, sponsored by, or endorsed by any trademark owner.
UK Advanced Manufacturing by Digital publishing
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Frequently asked questions
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