Hosting & PaaS Used by UK Field Services Companies: Market Share (2026)
Across 6,831 UK field services companies with a detectable Hosting & PaaS system, SiteGround has the largest detected share at 27.0%, ahead of Hostinger at 11.6%.
Across 248,331 trading UK field services companies, 6,831 show an identifiable Hosting & PaaS system, spread across 36 systems. SiteGround has the largest share at 27.0% (1,843), followed by Hostinger at 11.6% (792), Plesk at 9.8% (667) and GoDaddy at 9.7% (664).
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Smaller employers make up most of the observed market. Under 10 employees accounts for 4,804 companies, 10–50 employees for 1,817, and Over 50 employees for 210; SiteGround leads each band, rising from 26.1% in Under 10 employees to 28.7% in 10–50 employees and 32.9% in Over 50 employees.
The runner-up group is mixed: WP Engine has 7.0% (481), 20i StackCP 5.5% (374), Amazon Web Services 4.9% (337), and Cloudways 4.5% (306). Beneath those, 28 further systems cover 1,446 companies, leaving a visible long tail rather than a two-system market.
6,831
field services with detected Hosting & PaaS
Of 248,331 UK field services
2.8%
Detection rate
2026
36
Systems detected
In this category
27%
Leader share
SiteGround
UK Field Services Hosting & PaaS market share
Share of the 6,831 UK Field Services with a detectable system. As of June 2026.
Hosting & PaaS compared
| System | UK Field Services | Share | Median headcount | London share | Typical profile |
|---|---|---|---|---|---|
| SiteGround | 1,843 | 27% | 7 | 10% | 7-employee median, 27.0% share |
| Hostinger | 792 | 11.6% | 6 | 19.3% | 6-employee median, 11.6% share |
| Plesk | 667 | 9.8% | 6 | 10% | 6-employee median, 9.8% share |
| GoDaddy | 664 | 9.7% | 6 | 14.5% | 6-employee median, 9.7% share |
| WP Engine | 481 | 7% | 6 | 15% | 6-employee median, 7.0% share |
| 20i StackCP | 374 | 5.5% | 7 | 6.1% | 7-employee median, 5.5% share |
| Amazon Web Services | 337 | 4.9% | 6 | 13.4% | 6-employee median, 4.9% share |
| Cloudways | 306 | 4.5% | 7 | 13.7% | 7-employee median, 4.5% share |
| Vercel | 182 | 2.7% | 6 | 20.3% | 6-employee median, 2.7% share |
| Netlify | 178 | 2.6% | 6 | 16.3% | 6-employee median, 2.6% share |
| Amazon S3 | 177 | 2.6% | 6 | 14.1% | 6-employee median, 2.6% share |
| Kinsta | 169 | 2.5% | 6 | 14.8% | 6-employee median, 2.5% share |
| IONOS | 150 | 2.2% | 6 | 10% | 6-employee median, 2.2% share |
| cPanel | 148 | 2.2% | 6 | 13.5% | 6-employee median, 2.2% share |
| Flywheel | 122 | 1.8% | 7 | 13.1% | 7-employee median, 1.8% share |
| Bluehost | 113 | 1.7% | 6 | 17.7% | 6-employee median, 1.7% share |
| Microsoft Azure | 106 | 1.6% | 7 | 9.4% | 7-employee median, 1.6% share |
| One.com | 77 | 1.1% | 7 | 9.1% | 7-employee median, 1.1% share |
| Prositehosting | 49 | 0.7% | — | — | View these companies in Firmbase → |
| Fasthosts | 38 | 0.6% | — | — | View these companies in Firmbase → |
| wp.cloud | 38 | 0.6% | — | — | View these companies in Firmbase → |
| tsoHost | 29 | 0.4% | — | — | View these companies in Firmbase → |
| 34SP.com | 26 | 0.4% | — | — | View these companies in Firmbase → |
| Firebase | 25 | 0.4% | — | — | View these companies in Firmbase → |
| Nimbus Hosting | 25 | 0.4% | — | — | View these companies in Firmbase → |
| GitHub Pages | 25 | 0.4% | — | — | View these companies in Firmbase → |
| Hetzner | 16 | 0.2% | — | — | View these companies in Firmbase → |
| Oracle Cloud | 10 | 0.1% | — | — | View these companies in Firmbase → |
| Pantheon | 8 | 0.1% | — | — | View these companies in Firmbase → |
| Google Cloud Storage | 7 | 0.1% | — | — | View these companies in Firmbase → |
| Acquia Cloud Platform | 7 | 0.1% | — | — | View these companies in Firmbase → |
| Platform.sh | 6 | 0.1% | — | — | View these companies in Firmbase → |
| F5 Distributed Cloud Services | 4 | 0.1% | — | — | View these companies in Firmbase → |
| DigitalOcean | 3 | 0% | — | — | View these companies in Firmbase → |
| WordPress VIP | 2 | 0% | — | — | View these companies in Firmbase → |
| Render | 2 | 0% | — | — | View these companies in Firmbase → |
Systems detected below the page threshold appear with counts only; their full lists are available in the Firmbase app.
Market leader by size
The leading Hosting & PaaS system shifts with company size: among UK Field Services with under 10 employees, SiteGround leads at 26.1% of the 4,804 with a detectable system; among UK Field Services with 10–50 employees, SiteGround leads at 28.7% of the 1,817 with a detectable system; and among UK Field Services with over 50 employees, SiteGround leads at 32.9% of the 210 with a detectable system.
Under 10 employees
26.1% of band
Under 10 employees contains 4,804 companies, mostly micro field-services operators with a visible web-hosting footprint. SiteGround leads with 26.1%, while the wider market still spans 36 systems.
10–50 employees
28.7% of band
10–50 employees contains 1,817 companies, a small-business band rather than an enterprise market. SiteGround leads with 28.7%, with competition coming from the hosted, control-panel and cloud platforms seen across the 36-system market.
Over 50 employees
32.9% of band
Over 50 employees contains 210 companies, so the larger-employer cohort is much smaller than the under-10 band. SiteGround leads with 32.9%, leaving the rest of the market split across the other systems.
How Hosting & PaaS usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
All product names are trademarks of their respective owners. Firmbase is not affiliated with, sponsored by, or endorsed by any trademark owner.
UK Field Services by Hosting & PaaS
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Frequently asked questions
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