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social care Using Microsoft Clarity in the UK: 67 Active Firms (2026)
Social care providers running behavioural web analytics deliver care homes and community services while measuring UK website journeys.
Marketing, recruitment and operations teams are the main users here, rather than care teams themselves. A session-replay and heat-map analytics tag helps social care operators see where families, referrers and candidates abandon public website journeys: enquiry forms, fees and funding pages, service-location finders, vacancy listings and downloadable information packs. Adoption usually signals more than a brochure site. These providers tend to have centralised commercial or admissions functions, enough web traffic and budget to justify journey analysis, and a need to compare care-home, home-care and supported-living demand across local catchments.
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The UK adoption cohort contains 67 actively trading social care providers running the behavioural analytics tag. Reported headcount totals 57,542 employees, reflecting the labour intensity of residential care, home care and supported living rather than a pure digital-operations footprint. Within a sector benchmark of 1,754 healthcare-provider sites, the tool ranks fourth among detected analytics systems, at 3.8%. Registered-address skew is concentrated in London at 25.4%, followed by the South East and West Midlands at 14.9% each, the North West at 13.4% and the East of England at 11.9%.
Care-sector analytics procurement sits close to privacy, safeguarding and complaints risk. Website journeys can reveal care needs, family circumstances, job-seeking behaviour and referral intent before a person has spoken to an admissions or recruitment team. Operators therefore need consent wording, script governance, field masking and retention settings that match the sensitivity of the pages being measured. The market structure is also fragmented: many providers rely on agency-managed content systems and local marketing support, so behavioural analytics often enters as an added tag within an existing website-maintenance arrangement rather than as a standalone procurement.
Adoption appears likely to remain selective rather than universal. Social care providers with central admissions, recruitment pressure and multi-site operating models have clearer reasons to inspect website behaviour; smaller operators can often rely on simpler enquiry reporting. The direction of travel is towards tighter tag control, fewer unmanaged scripts and more attention to consent records, especially where pages mix family guidance with commercial enquiry forms. Consolidation among operators may also make website estates cleaner over time, as acquired local brands are folded into group-level digital teams.
67
Active firms
2026
3.8%
Of detected Analytics share
UK social care
25
Median headcount
Filed accounts
118
Verified contacts
Across this cohort
Key facts
About 7% of the trading cohort reports turnover above £5M (5 of 67 firms) — the rest sits below that revenue band.
4% of the cohort was incorporated since 2022 (3 firms), so a sizeable share is in its first few filing cycles.
Among 1,754 social care providers with a detectable analytics system, this tool appears on 3.8% (67), behind a category leader at 89.1% (1,563).
London accounts for 25.4% (17) of the cohort, followed by the South East and West Midlands at 14.9% (10) each.
The wider web stack skews towards content management and tag management: 89.6% (60) also run a content-management system, and 74.6% (50) also run a tag-management tool.
Enquiry-path tooling is visible in the stack, with 47.8% (32) also running a bot-screening widget on their sites.
Healthcare provider tagging covers 100.0% (67) of the cohort, while not-for-profit and recruitment tags each appear on 3.0% (2).
Analytics market share among UK social care
Share of the 1,754 UK social care with a detectable system. As of June 2026.
What else do Microsoft Clarity-running social care run?
Share of the 67 Microsoft Clarity-running UK companies where each technology was also detected. As of June 2026.
Where Microsoft Clarity social care are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
25
Median headcount
£743.4k
Median UK turnover
7.5%
Above £5M turnover
3
Incorporated since 2022
118 verified decision-maker contacts
across these 67 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK social care using Microsoft Clarity
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
BONDCARE (LONDON) LTD
Financial sub-scores
Computed from 5 filingsOperates residential and nursing care homes providing accommodation, personal care and medical support for elderly residents. Services include assisted living, respite stays and specialist dementia…
Serves older adults and their families seeking residential, nursing, dementia, assisted living or respite care in care homes across the UK.
Financial Health
StrongStrong · Growing, Hiring · 5% CAGR over 4y
Location
ELEANOR NURSING AND SOCIAL CARE LIMITED
Financial sub-scores
Computed from 3 filingsProvides health and social care services including residential nursing homes, domiciliary and live-in care, supported living for people with disabilities, day centre activities, and social care…
Serves older adults, people needing home or residential care, adults with learning disabilities and their families, alongside public-sector buyers such as local authorities, NHS/hospital teams and…
Financial Health
StableStable · Profitable · -6% CAGR over 2y
Location
HELPING HAND CARE HOME LIMITED
Financial sub-scores
Computed from 5 filingsProvides domiciliary home care services including live-in and visiting care, respite care, personal and overnight support, and condition-led care such as dementia, stroke, Parkinson’s and palliative…
Serves private individuals and families across the UK needing home-based care, including elderly people, younger adults, those recovering after hospital stays, and people with dementia, disabilities,…
Financial Health
HealthyHealthy · Hiring · 7% CAGR over 4y
Location
ACHIEVE TOGETHER SERVICES LIMITED
Financial sub-scores
Computed from 2 filingsProvides specialist social care and support services for adults with learning disabilities, autism and complex needs. Operates residential homes, supported living and domiciliary care, and delivers…
Serves adults with learning disabilities, autism, complex needs, acquired brain injury or mental health needs, plus families, SEN schools, healthcare professionals, local authorities and…
Financial Health
WeakWeak
Location
Abbeyfield House Limited
Financial sub-scores
Computed from 3 filingsProvides retirement housing and care services for older people, including sheltered housing, independent living apartments, residential care homes, dementia‑friendly care and nursing homes, with…
Serves older adults and their families across England and Wales, including self-reliant retirees, people needing sheltered or residential care, and those living with dementia or nursing needs.
Financial Health
HealthyHealthy · Hiring · 7% CAGR over 2y
Location
Helping Hands Home Care
Provides domiciliary home care services, including live‑in care and scheduled visiting support. Offers personal care, companionship, respite and overnight care, as well as specialist support for…
Serves private individuals and families across the UK needing home-based support, including older adults, people with dementia, Parkinson’s, cancer, stroke, brain or spinal injuries, and younger…
Location
Trinity Homecare Group Ltd
Financial sub-scores
Computed from 5 filingsProvides live-in and visiting home care services for people needing support at home, including dementia care, personal care, companionship, respite and palliative care. Services include matching…
Serves private individuals and families seeking live-in or visiting home care, especially older adults and people needing dementia, personal, companionship, respite or palliative support across the…
Financial Health
WeakWeak · Hiring · 7% CAGR over 4y
Location
ARIA RESIDENTIAL CARE LTD
Financial sub-scores
Computed from 2 filingsOperates care homes providing residential, nursing and dementia care for older adults. Services include accommodation, personal care, medical support, meals, and organised activities within managed…
Serves older adults needing residential, nursing or dementia care, alongside relatives and loved ones arranging care home placements across England, Scotland and Jersey.
Financial Health
StableStable · Hiring · 40% CAGR over 1y
Location
CINNAMON CARE COLLECTION LIMITED
Financial sub-scores
Computed from 5 filingsOperates care homes and retirement villages providing residential, nursing, dementia and respite care for older people. Facilities offer accommodation, personal care, medical support, meals and…
Serves older adults and their families across the UK seeking residential, nursing, dementia or respite care, as well as retirees looking for retirement village living.
Financial Health
HealthyHealthy · -53% CAGR over 5y
Location
BONDCARE (DARRINGTON) LIMITED
Financial sub-scores
Computed from 5 filingsOperates residential and nursing care homes providing accommodation, personal care and nursing support for elderly residents. Services include assisted living, respite care and specialist dementia…
Serves older adults and their families seeking care home placements, including people needing residential, nursing, assisted living, respite or dementia support, with homes across the UK.
Financial Health
StableStable · -68% CAGR over 4y
Location
Operates care homes providing residential, nursing, dementia and respite care for older people. Services include 24‑hour accommodation, personal care, and clinical support for elderly residents…
Serves older people needing residential, nursing, dementia or respite care, along with families and carers arranging placements across its care home locations in England and Scotland.
Location
Corinium Care Limited
Financial sub-scores
Computed from 5 filingsProvides domiciliary and live-in home care services for individuals requiring support with daily living. Assesses care needs, develops personalised care plans, and places trained carers to deliver…
Serves private individuals and families seeking live-in or visiting home care for older adults or people needing daily support in their own homes, with services positioned nationwide.
Financial Health
WeakWeak · -17% CAGR over 4y
Location
CRYSTAL CARE HOME CARE LIMITED
Financial sub-scores
Computed from 5 filingsOperates a network of care homes providing residential, dementia and respite care for older adults. Services include accommodation, personal care, medication management, meals, and daily living…
Serves older adults needing residential, dementia or respite care, and their families or representatives comparing care homes across England and Wales.
Financial Health
WeakWeak · -80% CAGR over 5y
Location
Bright Futures Care Limited
Financial sub-scores
Computed from 5 filingsProvides residential care and specialist education for children, young people and adults with autism, learning disabilities and complex needs. Operates care homes, specialist schools and a college,…
Serves children, young people and adults with autism, learning disabilities and complex needs, alongside their families and referrers. Works with local authority, education and care commissioners…
Financial Health
StrongStrong · Profitable, Growing, Hiring · 25% CAGR over 4y
Location
Independent People Homecare Limited
Financial sub-scores
Computed from 5 filingsProvides live-in home care services for elderly people and adults with health or support needs. Services include 24‑hour care, dementia support, palliative and nurse‑led complex care, companionship,…
Serves private individuals and families seeking live-in home care for elderly people, young adults, couples and people with dementia, disabilities, complex conditions, hospital discharge or…
Financial Health
StableStable · -30% CAGR over 4y
Location
BONDCARE (AMBASSADOR) LIMITED
Financial sub-scores
Computed from 5 filingsOperates residential and nursing care homes providing assisted living, respite care and specialist dementia support for older adults. Services include accommodation, personal and nursing care, meals,…
Serves older adults and people needing residential, nursing, respite or dementia care, plus families arranging care home placements across the UK.
Financial Health
StableStable · -68% CAGR over 4y
Location
Financial sub-scores
Computed from 5 filingsProvides home care services for adults, including personal care, daily living support, companionship, live‑in care, respite care, hospital‑to‑home assistance, and learning disability support. Also…
Serves adults who need in-home support to live independently, including people requiring personal care, learning disability support, live-in or respite care, and their families or unpaid carers…
Financial Health
HealthyHealthy · -14% CAGR over 4y
Location
NB HEALTHCARE SOLUTIONS LTD
Financial sub-scores
Computed from 2 filingsProvides domiciliary care, supported living, and community support services for adults and children with health or social care needs. Also offers hospital discharge support and supplies trained care…
Serves older adults, children and adults with care needs, their families and caregivers, plus healthcare partners including NHS services, local authorities, commissioners, hospitals, clinics and care…
Financial Health
HealthyHealthy · -17% CAGR over 1y
Location
St Jude's Care Ltd
Financial sub-scores
Computed from 5 filingsProvides home care and live-in care services for adults in their own homes, including hourly domiciliary visits, night care and respite support. Delivers specialist care for dementia, Parkinson’s,…
Serves individuals and families seeking home care, live-in care, specialist care, respite and supported living across South West England and Hampshire, including older adults and adults with…
Financial Health
HealthyHealthy · -1% CAGR over 4y
Location
Country Cousins Homecare Agencies Ltd
Financial sub-scores
Computed from 5 filingsProvides introductory services that match self‑employed carers with individuals requiring live-in domiciliary care. Facilitates arrangements for elderly, dementia, companion, couple and respite care…
Serves private individuals and families across the UK arranging live-in home care for older adults, people with dementia, couples needing support, and those requiring respite or companion care.
Financial Health
WeakWeak · Hiring · 12% CAGR over 4y
Location
ICARE LIVING LTD
Financial sub-scores
Computed from 5 filingsProvides specialist home care and supported living services for adults and children with complex health needs, including autism, learning disabilities, dementia and life‑limiting conditions. Delivers…
Serves individuals and families seeking specialist care, including adults and children with complex health needs, life-limiting conditions, autism, learning disabilities, dementia, acquired brain…
Financial Health
HealthyHealthy · -52% CAGR over 4y
Location
MAVEN HEALTHCARE ONE LIMITED
Financial sub-scores
Computed from 4 filingsOperates nursing and residential care homes providing 24‑hour support for older adults and people with health needs. Services include residential care, convalescent recovery care and palliative care,…
Serves older adults and people with care needs, plus families arranging residential, nursing, convalescent or palliative care across the UK.
Financial Health
DistressedDistressed · -51% CAGR over 3y
Location
Aum Care Group (Uk) Ltd
Financial sub-scores
Computed from 5 filingsProvides live-in and domiciliary home care services for individuals requiring daily support. Services include personal care, palliative and dementia care, post‑hospital support, complex medical care,…
Serves individuals, families, children and young adults needing home care, live-in care, complex care or supported living, including people with disabilities, neurological conditions, dementia or…
Financial Health
StrongStrong · Hiring · 150% CAGR over 4y
Location
PINE HEALTH CARE SERVICES LIMITED
Financial sub-scores
Computed from 5 filingsProvides domiciliary home care services for elderly people, including personal care, companionship and overnight support. Develops tailored care plans to help clients live independently at home, with…
Serves older adults aged 65+ in the UK and their families seeking care at home, including clients needing daytime, night-time or companionship support and those who want to keep pets.
Financial Health
StrongStrong · Hiring · 68% CAGR over 4y
Location
GREENSLEEVES RESIDENTIAL CARE HOME LIMITED
Financial sub-scores
Computed from 5 filingsOperates not-for-profit residential care homes providing accommodation, personal care and nursing support for older people. Services include daily living assistance, activities, and long-term care…
Serves older adults and their families seeking not-for-profit residential care home places across the UK, including people needing long-term support and reassurance over future care funding.
Financial Health
StableStable · 0% CAGR over 4y
Location
ESTEEM CARE LTD
Financial sub-scores
Computed from 4 filingsProvides domiciliary home care services for elderly people, including personal care, companionship visits, and live-in care. Conducts assessments and delivers tailored in-home support to assist with…
Serves elderly people and adults needing support at home, plus families arranging private care, across local branches including Cumbria, Dumfries & Galloway, Hyde, Leeds, Wakefield, Penrith, Carlisle…
Financial Health
HealthyHealthy · Profitable, Hiring · 4% CAGR over 3y
Location
ABBOTS SPECIALIST CARE LIMITED
Financial sub-scores
Computed from 5 filingsProvides home care services for adults and children, including live-in, visiting and overnight support. Delivers condition-led care such as dementia, complex, palliative, spinal injury and learning…
Sells primarily to consumers and families seeking home care, live-in care and specialist support for elderly people, children with disabilities, and people with dementia, learning disabilities,…
Financial Health
WeakWeak · -70% CAGR over 3y
Location
Village Care and Support Limited
Financial sub-scores
Computed from 3 filingsProvides home care services including live-in and visiting care, overnight and respite support, palliative and post-operative care, personal care assistance, companionship, and housekeeping. Offers…
Serves private individuals and families seeking at-home care for older adults, people recovering from illness or surgery, and those with conditions such as dementia, Parkinson’s, stroke, cancer or…
Financial Health
WeakWeak · -1% CAGR over 2y
Location
LUMINA THERAPEUTIC COMMUNITIES LTD
Provides mental health rehabilitation and residential care services, including assessment, medium‑ to long‑term supported accommodation, and community supported living programmes aimed at helping…
Serves individuals recovering from mental health challenges who need medium- to long-term residential support, rehabilitation or supported living, alongside families seeking care options for…
Financial Health
Insufficient historyInsufficient history
Location
Progress Adult Living Services Limited
Financial sub-scores
Computed from 5 filingsProvides specialist social care services for vulnerable children and young adults, including foster care recruitment and support, residential care homes, and programmes supporting transitions to…
Serves local authorities, families, foster carers, and vulnerable children and young adults, including those with additional needs or disabilities, who require specialist care placements and support.
Financial Health
StrongStrong · Growing, Hiring · 5% CAGR over 4y
Location
Progress Children's Services Limited
Financial sub-scores
Computed from 5 filingsProvides fostering services, residential care homes, and support programmes for vulnerable children and young adults. Offers foster carer recruitment and training, short‑ and long‑term residential…
Serves local authority children’s services teams, families responsible for vulnerable children and young adults, and individuals considering becoming foster carers.
Financial Health
StrongStrong · Growing, Hiring · 5% CAGR over 4y
Location
Partners 4 Care Limited
Financial sub-scores
Computed from 5 filingsProvides complex care and supported living services for individuals with health or support needs. Delivers personalised care plans, daily living assistance, and support aimed at maintaining…
Serves individuals with complex health or support needs, including adults requiring supported living, and their families or advocates seeking person-centred care that supports safety and independence.
Financial Health
HealthyHealthy · -0% CAGR over 4y
Location
BURLEY'S HOME CARE SERVICES LTD
Financial sub-scores
Computed from 3 filingsProvides domiciliary and live-in home care services for older adults and people with health conditions, including personal care, companionship, respite care, dementia support, medication assistance,…
Serves older adults, people with care needs, and families arranging in-home support across Dorset, Hampshire and Wiltshire, including those needing live-in, respite, dementia, Parkinson’s or…
Financial Health
HealthyHealthy · -9% CAGR over 2y
Location
Berkeley Home Health Holdco Limited
Financial sub-scores
Computed from 5 filingsProvides live-in and visiting home care services, supplying carers who assist individuals with personal care, daily living activities, companionship, and support to help people remain independent…
Serves private individuals and families seeking live-in or visiting home care, especially older adults and people needing support to remain independent at home across the south of England.
Financial Health
WeakWeak · -36% CAGR over 4y
Location
Manucourt
Financial sub-scores
Computed from 4 filingsOperates residential care homes for older adults, providing accommodation and personal care including dementia care, residential care, respite stays and day care services. Facilities offer en‑suite…
Serves elderly people needing residential, dementia, day or respite care, and their families or guardians choosing later-life care homes. Targets private-pay care seekers in Hampshire, particularly…
Financial Health
WeakWeak · -1% CAGR over 3y
Location
Financial sub-scores
Computed from 5 filingsProvides home care and support services for people living at home, including personal care, companionship, dementia and disability support, respite care, end‑of‑life care, and assistance following…
Serves private individuals and families needing domiciliary care, particularly older adults and people with dementia, learning or physical disabilities, long-term conditions, or post-hospital…
Financial Health
StableStable · Hiring · 3% CAGR over 5y
Location
HILLCROFT NURSING HOMES LIMITED
Financial sub-scores
Computed from 3 filingsOperates residential nursing homes providing long‑term and specialist care for older adults and residents with health needs. Services include 24‑hour nursing support, personal care, accommodation,…
Serves older adults needing residential or nursing home support, and their families, across Morecambe Bay and North West Lancashire.
Financial Health
HealthyHealthy · Profitable · 3% CAGR over 2y
Location
Bridgewater Home Care Ltd
Financial sub-scores
Computed from 3 filingsProvides private domiciliary and live-in home care services for elderly and vulnerable adults, including personal care, companionship, housekeeping, dementia care, respite care, continuing healthcare…
Serves private individuals and families seeking in-home support for elderly or vulnerable adults, including people with dementia, complex needs, post-operative recovery needs, or respite and…
Financial Health
HealthyHealthy · -12% CAGR over 2y
Location
Financial sub-scores
Computed from 3 filingsProvides domiciliary and live‑in home care services for individuals needing daily support, including personal care, meal preparation, housework and specialist care for complex needs. Also supplies…
Serves private individuals and families in Newcastle, North Tyneside and the North East, particularly older people, adults with complex needs, and people who want to remain independent at home rather…
Financial Health
StableStable · Hiring · 8% CAGR over 2y
Location
H.S.L Care Ltd
Financial sub-scores
Computed from 5 filingsProvides domiciliary home care services including personal care, companionship, dementia support, disability care, rehabilitation and respite care. Also assists with daily living tasks, social…
Serves individuals and families in Manchester and Stockport needing at-home care, including older adults, people with dementia, physical or learning disabilities, those recovering from illness or…
Financial Health
WeakWeak · -1% CAGR over 4y
Location
Shabach Health Care Ltd
Financial sub-scores
Computed from 5 filingsProvides home care services including domiciliary care, live-in care, respite care, overnight support and end-of-life care. Assists individuals with personal care, daily living tasks and supported…
Serves individuals needing support to live independently at home, and family members arranging care for loved ones, across Tameside and Greater Manchester.
Financial Health
WeakWeak
Location
Developing Lives Services (2000) Ltd
Financial sub-scores
Computed from 5 filingsProvides residential care homes and supported living services for young people and adults with learning disabilities, autism and related needs. Also offers occupational therapy, sensory assessments…
Serves young people and adults with learning disabilities, autism and associated support needs, plus their families and carers, seeking residential care or supported living in Bournemouth and…
Financial Health
StrongStrong · Growing, Hiring · 30% CAGR over 4y
Location
SUPERCARE HOLDINGS LIMITED
Financial sub-scores
Computed from 4 filingsOperates residential children’s homes providing 24/7 care and support for young people with learning disabilities and complex needs, including therapeutic support, SEN tutoring, life skills…
Serves local authorities and children’s social care commissioners seeking residential placements for young people with learning disabilities and complex needs, primarily in London and the South East.
Financial Health
StrongStrong · Hiring · 242% CAGR over 3y
Location
Financial sub-scores
Computed from 5 filingsProvides personalised care services for individuals requiring support with health, wellbeing, and daily living. Develops tailored care packages and works with clients, families, and healthcare…
Serves individuals requiring specialist care packages, their families, and healthcare or social care professionals involved in arranging or overseeing care.
Financial Health
StrongStrong · Hiring · 35% CAGR over 4y
Location
ULTRA CARE HEALTH PROFESSIONALS LTD
Financial sub-scores
Computed from 5 filingsProvides domiciliary home care services, including personal care, live‑in support, respite care, and assistance for people with complex conditions, mental health needs, and learning disabilities,…
Serves private individuals and families in South Wales, including older adults and people with dementia, Parkinson’s, stroke, mental health needs, learning disabilities or complex care needs, plus…
Financial Health
StrongStrong · Hiring · 83% CAGR over 5y
Location
BARTON LODGE LTD
Financial sub-scores
Computed from 2 filingsOperates residential care homes for older adults, providing accommodation and personal care services including dementia care, respite stays and day care. Facilities offer en‑suite rooms, communal…
Serves elderly people and their families seeking residential, dementia, respite or day care in Hampshire, particularly around New Milton and Romsey.
Financial Health
StrongStrong · Hiring · 188% CAGR over 1y
Location
SUPERCARE RESIDENTIAL LTD
Financial sub-scores
Computed from 4 filingsOperates residential children’s homes for young people with learning disabilities and complex needs. Provides 24/7 care, therapeutic and emotional support, SEN tutoring, and life skills development…
Serves local authorities seeking residential placements for children and young people with learning disabilities, complex needs, and additional support needs in London and the South East.
Financial Health
HealthyHealthy · Hiring · 268% CAGR over 3y
Location
Acorn Fostering Services Limited
Financial sub-scores
Computed from 3 filingsProvides foster care services through an independent fostering agency. Recruits, assesses and supports foster carers and arranges placements for children and young people, including long-term,…
Serves local authorities needing foster placements and prospective foster carers, with a focus on children and young people across Leicestershire, the Midlands and Northern Counties.
Financial Health
WeakWeak · -12% CAGR over 2y
Location
CARE FORUM MK LIMITED
Financial sub-scores
Computed from 3 filingsProvides home-based care and respite support for children with disabilities and their families. Services include assistance with daily routines, supervision and outings, and support for complex needs…
Serves families with disabled children, including parents, carers and siblings seeking respite and personalised support. Sells to privately paying families, Direct Payments recipients, and those…
Financial Health
WeakWeak · -3% CAGR over 2y
Location
Shining Stars Fostering Agency Limited
Financial sub-scores
Computed from 5 filingsOperates an independent fostering agency that recruits, assesses and supports foster carers, and places children and young people needing care with approved households. Provides training, supervision…
Serves local authorities and prospective or existing foster carers, with a focus on children and young people in care, including asylum-seeking children, mainly around London, Croydon, Kent and…
Financial Health
WeakWeak · Hiring · 17% CAGR over 4y
Location
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How Microsoft Clarity usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. social care companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of social care companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Microsoft Clarity is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
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Frequently asked questions
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