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B2C Using Fastly in the UK: 130 Active Firms (2026)
B2C organisations using edge delivery infrastructure serve consumer websites and digital services at scale across the UK.
Adoption tends to sit with ecommerce, travel, healthcare-booking, charity fundraising and other consumer web teams where site speed, traffic spikes and availability affect revenue or service access. The technology acts as an edge layer in front of the public website, caching content, routing requests and applying security controls before traffic reaches origin systems. For consumer operators, running this kind of stack usually signals a direct-channel model, some internal ownership of web performance, and enough budget to buy infrastructure separately from basic hosting or content management.
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UK adoption remains a small slice of the consumer-web CDN landscape: 130 active companies are running this stack, and it sits sixth in the sector's CDN adoption ranking with a 0.5% share. Reported headcount totals 1,046 people across the cohort, pointing to a mix of lean digital operators and larger consumer-service teams rather than a purely enterprise estate. The regional skew is London-led at 31.5%, followed by the South East at 12.3%, the South West at 9.2%, the East of England at 8.5%, and Yorkshire and The Humber at 6.9%.
Procurement for an edge-delivery layer usually crosses web engineering, security and marketing operations, because the service touches site performance, traffic routing, analytics tags and incident response. Consumer businesses also need to treat CDN logs, IP addresses and bot-mitigation signals as personal-data adjacent under GDPR, with retention and access controls reviewed alongside wider web analytics. Healthcare providers and charities face extra sensitivity around user journeys, even where the edge layer is not the system of record. Contracts tend to be assessed on resilience, support cover and exit options.
Adoption appears selective rather than default. Many consumer operators can get acceptable performance from bundled hosting, security and content-management services, so a specialist edge layer tends to appear where traffic volatility, campaign peaks, international audiences or stricter security review make the extra procurement burden worthwhile. Future churn may come from bundling, as hosting and security suppliers fold more CDN-like functions into existing contracts. The counterweight is operational: teams with direct revenue exposure from site latency still have reasons to keep specialist edge controls close to their release and incident processes.
130
Active firms
2026
0.5%
Of detected CDN share
UK B2C
7
Median headcount
Filed accounts
280
Verified contacts
Across this cohort
Key facts
About 5% of the trading cohort reports turnover above £5M (7 of 130 firms) — the rest sits below that revenue band.
6% of the cohort was incorporated since 2022 (9 firms), so a sizeable share is in its first few filing cycles.
Within the B2C CDN category, this system has a 0.5% detected share against a denominator of 25,598 companies with a detectable system.
London accounts for 31.5% (41) of the cohort, followed by the South East at 12.3% (16) and the South West at 9.2% (12).
Stack overlap is common: 50.8% (66) also run a hosting platform, 41.5% (54) a content-management system and 40.0% (52) tag management.
B2C firms running this CDN skew towards Travel & Hospitality at 18.5% (24), Healthcare Provider at 15.4% (20) and Not-for-profit / Charity at 11.5% (15).
Another CDN is also detected at 30.0% (39), which can reflect parallel use, migration or separate stacks across web properties.
CDN market share among UK B2C
Share of the 25,598 UK B2C with a detectable system. As of June 2026.
What else do Fastly-running B2C run?
Share of the 130 Fastly-running UK companies where each technology was also detected. As of June 2026.
Where Fastly B2C are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
7
Median headcount
£468.6k
Median UK turnover
5.4%
Above £5M turnover
9
Incorporated since 2022
280 verified decision-maker contacts
across these 130 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK B2C using Fastly
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Kayak Software (UK) Limited
Financial sub-scores
Computed from 5 filingsProvides commercial and operational support services to affiliated companies that operate online travel metasearch platforms, enabling users to search and compare prices and itineraries for flights,…
Serves a mix of B2C leisure travellers and business travellers worldwide, including corporate travel users, across flights, accommodation, car hire and package travel markets.
Financial Health
HealthyHealthy · Profitable · 1% CAGR over 4y
Location
Financial sub-scores
Computed from 5 filingsOperates online travel search engines that aggregate and compare prices for flights, hotels, car rentals and travel packages from airlines and travel booking websites, enabling users to search…
Serves consumers planning travel, including individual leisure travellers comparing flights, hotels, car rentals and packages across airlines and travel sites, with localized sites for Canada and…
Financial Health
StableStable · Profitable
Location
New Statesman Limited
Financial sub-scores
Computed from 3 filingsPublishes a political and cultural magazine and digital media platform covering UK politics, international affairs, society, and the arts. Produces news reporting, opinion pieces, analysis, podcasts,…
Serves politically engaged UK and international readers, subscribers and newsletter audiences interested in current affairs, policy, culture and books, plus advertisers or partners seeking to reach…
Financial Health
StableStable · -19% CAGR over 2y
Location
Progressive Media Investments Limited
Financial sub-scores
Computed from 3 filingsPublishes print and digital media brands covering politics, technology, media, wealth management, luxury lifestyle and fine wine. Produces journalism, research and events through titles including New…
Serves global B2B and B2C audiences, including technology leaders, media and publishing professionals, political and cultural readers, luxury and wealth-management audiences, fine wine enthusiasts,…
Financial Health
DistressedDistressed · -25% CAGR over 2y
Location
GOODNOTES LIMITED
Financial sub-scores
Computed from 5 filingsDevelops and distributes a digital note‑taking application for iOS, Android, Windows and web that enables handwritten and typed notes, handwriting search, audio recording and transcription, document…
Serves a mix of B2C and B2B users: students, teachers and schools, individual planners and journalers, and business teams using digital notes for meetings, workshops and collaboration.
Financial Health
WeakWeak · -6% CAGR over 4y
Location
Samantha Cameron Studio Limited
Financial sub-scores
Computed from 5 filingsDesigns and retails women's clothing including dresses, knitwear, tailoring, jackets, tops, trousers and skirts through an online store, offering workwear and occasionwear collections and seasonal…
Targets women consumers shopping online for workwear, occasionwear, wedding guest outfits, holiday edits and everyday wardrobe pieces.
Financial Health
HealthyHealthy · 2% CAGR over 4y
Location
VOX MEDIA INTERNATIONAL LIMITED
Financial sub-scores
Computed from 3 filingsOperates digital media brands producing news, culture, technology, food, sports and lifestyle journalism. Publishes articles, video and podcasts, and provides advertising, branded content production,…
Serves advertisers, agencies and brand marketing teams seeking digital, podcast, social, video, print and event audiences across news, culture, sports, food, tech and lifestyle media.
Financial Health
StableStable · Hiring · 29% CAGR over 2y
Location
Love Savings Group Limited
Financial sub-scores
Computed from 5 filingsOperates online coupon, discount and cashback platforms across multiple countries. Connects consumers with promotional offers from retail brands and generates sales and customer acquisition for…
Serves a mixed B2C and B2B market: consumers seeking coupon, cashback and voucher offers globally, plus retail brands, advertisers and affiliate networks focused on performance-marketing customer…
Financial Health
StableStable · 0% CAGR over 4y
Location
Designs and sells tailor‑made long‑haul holidays, including multi‑centre itineraries, escorted tours, safari trips and beach holidays. Provides travel planning through consultants who customise…
Serves B2C holidaymakers, couples and families seeking bespoke long-haul leisure travel, including luxury beach holidays, honeymoons, safaris, escorted tours and multi-centre trips worldwide.
Location
Financial sub-scores
Computed from 4 filingsDevelops hardware cryptocurrency wallets and related software for securely storing and managing digital assets. Offers devices, wallet applications, backup and multisignature security tools, and…
Serves individual cryptocurrency holders and Web3/DeFi users, plus institutions managing digital assets, crypto resellers, affiliates, co-branding partners and blockchain developers.
Financial Health
StrongStrong
Location
CHEESE SCONE LTD
Financial sub-scores
Computed from 5 filingsOperates an online food website publishing cooking recipes, meal ideas, and step‑by‑step preparation guides across multiple cuisines. Produces written recipe content and videos for home cooking and…
Serves a B2C audience of home cooks and food enthusiasts looking for everyday meal ideas, baking recipes, cuisine guides and cookbooks.
Financial Health
StableStable · 0% CAGR over 4y
Location
Iconomi Ltd
Financial sub-scores
Computed from 3 filingsOperates an online platform for cryptocurrency investing, enabling users to buy digital assets and copy managed crypto investment strategies. Provides portfolio management tools, automated…
Serves retail crypto investors, beginners, experienced traders and portfolio managers, alongside businesses, SME owners and financial advisors managing crypto exposure or client portfolios.
Financial Health
StrongStrong · Growing, Hiring · 41% CAGR over 2y
Location
Provides driving lessons through a network of instructors, offering manual and automatic tuition, intensive courses and lesson packages. Also delivers driving instructor training, theory test…
Serves learner drivers and newly qualified motorists across the UK, plus aspiring driving instructors seeking training or franchise opportunities and businesses needing corporate driver training.
Location
Financial sub-scores
Computed from 3 filingsProvides driver education services including car driving lessons, intensive and automatic courses, theory test learning via a mobile app, and instructor training. Also offers corporate driver…
Serves UK learner drivers, newly qualified drivers, young drivers, gift buyers seeking driving experiences, prospective driving instructors/franchise partners, and businesses needing corporate driver…
Financial Health
WeakWeak · 0% CAGR over 2y
Location
INSIDE TRAVEL LIMITED
Financial sub-scores
Computed from 5 filingsOperates tour brands specialising in culturally immersive travel across Asia. Designs and sells tailor‑made holidays and small group tours, particularly to Japan and other Asian destinations,…
Sells to leisure travellers seeking tailor-made and small-group cultural adventure holidays in Japan and Asia, primarily across UK, US and Australian markets; also works with travel agents.
Financial Health
WeakWeak · 0% CAGR over 4y
Location
SIMPLEX CHAT LTD
Financial sub-scores
Computed from 4 filingsDevelops an open-source messaging platform offering end‑to‑end encrypted text, audio and video communication. The system connects users via links or QR codes without persistent user IDs and includes…
Serves privacy-conscious consumers, online communities, group organisers and businesses that need secure, decentralised messaging and control over contacts, groups and communications.
Financial Health
DistressedDistressed · 0% CAGR over 2y
Location
Spear Publishing Limited
Financial sub-scores
Computed from 3 filingsPublishes Spear’s Magazine and operates an online media platform covering wealth management, business, law, property and luxury lifestyle. Produces news articles, rankings such as the Spear’s 500,…
Targets ultra-high-net-worth individuals, family offices, wealthy families and the professional advisers serving them, including wealth managers, private client lawyers, tax advisers, property…
Financial Health
StableStable · 0% CAGR over 2y
Location
Financial sub-scores
Computed from 4 filingsDevelops and operates a family organisation mobile and web app that provides shared calendars, shopping lists, to‑do lists, reminders, and meal planning tools, allowing household members to…
Serves B2C households, especially parents and guardians coordinating children and other family members around school events, activities, appointments, shopping and shared chores.
Financial Health
HealthyHealthy · 39% CAGR over 2y
Location
UNICHEQ GROUP LIMITED
Financial sub-scores
Computed from 5 filingsOperates a group of businesses involved in online retail, software development, manufacturing and investment. Runs e‑commerce sites selling hobby supplies, electronics, printed products and gifts,…
Targets online retail consumers in hobby, craft, electronics, gifts and partyware categories, and B2B clients including mobile-app customers, print and packaging buyers, warehousing users, and…
Financial Health
StableStable · Hiring · 7% CAGR over 4y
Location
GORRINGES LLP
Financial sub-scores
Computed from 3 filingsOperates an auction house conducting regular sales of fine art, jewellery, antiques and collectibles. Provides catalogues and online bidding, and offers valuations for sale, insurance and probate for…
Serves private collectors, sellers and buyers of fine art, jewellery, antiques and interiors, including individuals needing sale, insurance or probate valuations, plus trade buyers participating in…
Financial Health
WeakWeak · 2% CAGR over 2y
Location
GLUCK INTERNATIONAL LIMITED
Financial sub-scores
Computed from 5 filingsProvides medical consultations and treatment for hormone-related conditions using bioidentical hormone replacement therapy. Offers services including menopause and andropause care, testosterone…
Serves individual patients across the UK, including women with menopause, perimenopause, PCOS or PMDD symptoms and men seeking support for andropause or testosterone-related hormone issues.
Financial Health
StableStable · -63% CAGR over 5y
Location
Searchlight Counselling & Therapy
Provides relationship counselling and therapy services for couples, individuals, families, children and young people. Offers sex therapy, online counselling sessions, assessments, self‑help toolkits,…
Serves individuals, couples, families, parents, children and young people seeking relationship support, plus employers, public-sector bodies, voluntary organisations and NHS partners across the UK.
Location
Relate
Provides relationship counselling, sex therapy, family and individual therapy, and mediation services. Offers support for couples, families, children and young people, along with training for…
Serves individuals, couples, families, children and young people seeking relationship support, plus professionals, workplaces, public sector bodies, voluntary organisations and NHS partners across…
Location
Provides relationship counselling and therapy services for couples, individuals, families, children and young people, including sex therapy and parenting support. Also offers online sessions, advice…
Serves individuals, couples, families, children and young people seeking relationship support, plus employers, charities, public sector bodies, NHS partners and professionals needing…
Location
Financial sub-scores
Computed from 5 filingsDevelops and operates education technology platforms for medical training and career preparation, including services that help doctors prepare for specialty training applications, provide…
Serves doctors, surgeons and aspiring medical students seeking career progression, training job applications, masterclasses, and medical school exam/interview preparation.
Financial Health
StrongStrong · Growing, Hiring · 24% CAGR over 4y
Location
Financial sub-scores
Computed from 5 filingsOperates specialist travel brands offering tailor‑made holidays and small group tours across Asian destinations. Designs culturally focused itineraries and travel experiences through brands including…
Serves leisure travellers seeking culturally immersive Asia holidays, including tailor-made trips and small group tours, plus travel agents booking specialist Japan and Asia itineraries for clients.
Financial Health
HealthyHealthy · Hiring · 4% CAGR over 5y
Location
S&R FOODS (SCOTLAND) LIMITED
Financial sub-scores
Computed from 5 filingsProduces and distributes Scotch whisky, including blended and single malt brands such as Chivas Regal, Ballantine’s, Royal Salute and The Glenlivet. Activities include distilling, blending,…
Serves whisky consumers worldwide through premium Scotch brands, with reach across more than 100 countries. Targets adult spirits buyers in mass-premium and luxury segments, including European and…
Financial Health
HealthyHealthy · -29% CAGR over 4y
Location
Financial sub-scores
Computed from 4 filingsProduces and sells stone‑ground whole wheat flour milled to order from sourced wheat grains. Uses traditional milling to grind grains into atta and supplies packaged flour products for household…
Sells direct to health-conscious households and home cooks buying fresh, chemical-free wheat flour for everyday chapati and roti making, with doorstep delivery.
Financial Health
WeakWeak · Hiring · 39% CAGR over 3y
Location
Netspeak Games Ltd
Financial sub-scores
Computed from 5 filingsDevelops video games, focusing on social and community‑oriented titles. Produces “Sunshine Days: Town Builder”, a village‑life farming and town‑building game with social gameplay features for online…
Sells to consumers who play wholesome social video games, particularly players interested in village-life, farming and town-building games with social features.
Financial Health
StrongStrong
Location
Financial sub-scores
Computed from 5 filingsOperates an FCA‑authorised investment platform that arranges and manages investments in early‑stage and growth companies associated with the Blenheim Chalcot venture builder, enabling investors to…
Targets investors considering high-risk investments in start-up and digital venture businesses, including those able to assess FCA risk warnings and accept illiquid, potentially total-loss…
Financial Health
StableStable
Location
MOMENTUM SPORTS LTD
Financial sub-scores
Computed from 5 filingsDevelops sports analytics and training software that converts wearable device data (e.g., Fitbit, Garmin) into visualisations and insights, and provides training plans, predictive analytics, and…
Targets B2C athletes and fitness enthusiasts, and B2B trainers, strength-and-conditioning coaches, athletic trainers and sports performance staff working with school, university and private-sector…
Financial Health
HealthyHealthy · -1% CAGR over 4y
Location
Untold Story Ltd
Financial sub-scores
Computed from 3 filingsDesigns and arranges bespoke luxury travel itineraries worldwide, including private holidays, honeymoons, family trips, wildlife safaris and cultural experiences. Provides trip planning, destination…
Serves affluent private travellers, families, couples and honeymooners seeking bespoke luxury holidays, adventure trips, safaris, cultural journeys and event access worldwide, including clients in…
Financial Health
StableStable · Hiring · 22% CAGR over 2y
Location
NUTRIVITAL SUPPLEMENTS LTD
Financial sub-scores
Computed from 5 filingsProvides relationship counselling and therapy services for couples, individuals, families, children and young people. Offers sex therapy, parenting and divorce support, online sessions, self‑help…
Targets consumers including individuals, couples, parents, families, children and young people, plus employers, professionals, public-sector bodies, voluntary-sector organisations and NHS partners.
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
RIGB LIMITED
Financial sub-scores
Computed from 4 filingsManages venue hire, conferences and hospitality operations for the Royal Institution and secures sponsorship for events. Organises public science talks, lectures, workshops and educational…
Serves a mixed audience: adults, children, families, schools and teachers interested in science education and events, alongside organisations seeking sponsorship or venue hire linked to science and…
Financial Health
WeakWeak
Location
Financial sub-scores
Computed from 5 filingsProvides alcohol and drug addiction treatment through inpatient and outpatient rehabilitation programmes, recovery housing, and telehealth services. Offers specialised programmes, diagnostic and…
Serves individuals and families affected by alcohol or drug addiction, with programmes for first responders, healthcare/helping professionals, older adults and business executives, plus referrals…
Financial Health
WeakWeak · -3% CAGR over 4y
Location
BARRY'S & BARRY'S LTD
Financial sub-scores
Computed from 5 filingsOperates fitness studios offering high‑intensity interval training classes combining treadmill running and strength workouts. Also sells branded athletic apparel, accessories, and workout equipment…
Serves fitness consumers and class-goers, plus men and women buying branded athletic wear, accessories, recovery products and equipment through its online shop.
Financial Health
WeakWeak · -6% CAGR over 4y
Location
Financial sub-scores
Computed from 2 filingsActs as a broker for collector and exotic vehicles, facilitating the buying and selling of classic cars and motorcycles. Lists vehicles for sale, connects buyers and sellers, and offers wholesale…
Sells to private collectors, automotive museums, and enthusiast buyers seeking exotic, classic, and collector cars and motorcycles, as well as owners looking to sell or source specific vehicles.
Financial Health
StrongStrong
Location
Harvard University Press Limited
Financial sub-scores
Computed from 5 filingsPublishes academic books and scholarly works across subjects including history, politics, philosophy, economics, and science. Produces translated classical texts and curated lecture and research…
Serves academics, students, researchers and general readers buying scholarly books and classics across humanities, social sciences, science, business and politics.
Financial Health
StableStable · -70% CAGR over 4y
Location
Provides relationship support services including couples counselling, individual therapy, sex therapy, and family and youth counselling. Also offers online advice tools, parenting resources,…
Serves individuals, couples, families, children and young people, alongside employers, public sector bodies, voluntary organisations, NHS partners and professionals across the UK.
Financial Health
Insufficient historyInsufficient history
Location
Financial sub-scores
Computed from 2 filingsOperates fitness studios offering high‑intensity interval training classes combining treadmill running and strength training. Also sells branded athletic apparel, accessories, and workout equipment…
Serves B2C fitness consumers and gym-goers seeking high-intensity workouts, plus shoppers of men’s and women’s athletic wear and accessories across multiple listed countries.
Financial Health
HealthyHealthy · Hiring · 23% CAGR over 1y
Location
VIRIDIAN ALLIANCE LTD
Financial sub-scores
Computed from 5 filingsDistributes and sells dry steam cleaning systems, including household and professional steam cleaners, accessories and tools. Provides product information, demonstrations and support for equipment…
Sells to consumers and homeowners for household cleaning needs, with some products also positioned for professional users requiring higher-performance equipment.
Financial Health
HealthyHealthy · -20% CAGR over 4y
Location
Financial sub-scores
Computed from 5 filingsOperates an online platform that encourages sustainable behaviour and community participation. Users record actions such as volunteering, challenges and events to earn points, which unlock donations…
Serves households, volunteers and community members interested in reducing overconsumption, alongside local businesses and organisations that register with its network to support community projects.
Financial Health
WeakWeak · Hiring · 34% CAGR over 4y
Location
ATLAS CARS CRAWLEY LTD
Financial sub-scores
Computed from 5 filingsOperates a taxi and private hire service offering local journeys, airport transfers, and pre-booked transport. Provides saloon, estate and MPV vehicles for individuals and groups, with online and…
Serves consumers and business clients in Crawley, Gatwick and surrounding areas, including local taxi passengers, airport transfer users, leisure travellers, corporate account customers and small…
Financial Health
WeakWeak · -16% CAGR over 4y
Location
STUDENT VAULT MANAGEMENT LTD
Financial sub-scores
Computed from 3 filingsProvides online and in-person education services including engineering coaching, short courses, and accredited degree programmes. Also arranges internship placements, research projects, and career…
Sells directly to students, especially engineering students and learners seeking courses, coaching, internships, career guidance and online degrees. Targets individuals aiming to improve academic…
Financial Health
WeakWeak · -29% CAGR over 2y
Location
CHARLOTTE GUESTHOUSE (WEYMOUTH) LIMITED
Financial sub-scores
Computed from 5 filingsFinancial Health
StrongStrong · Hiring · 7% CAGR over 4y
Location
CAREPLUS HEALTH LIMITED
Financial sub-scores
Computed from 3 filingsFinancial Health
HealthyHealthy · Hiring · 56% CAGR over 2y
Location
THE SAMLING HOTEL LIMITED
Financial sub-scores
Computed from 5 filingsOperates a country house hotel offering guest accommodation, an on-site restaurant and wine cellar, dining experiences, gardens and grounds for guests, and facilities for weddings, meetings, and…
Serves affluent leisure travellers and couples visiting the Lake District, as well as diners, wine enthusiasts, wedding parties, and businesses seeking small meetings or private events.
Financial Health
DistressedDistressed · 1% CAGR over 4y
Location
PRINCIPAL INSURANCE LIMITED
Financial sub-scores
Computed from 5 filingsProvides insurance, retirement savings plans, and investment products for individuals and employers. Offers annuities, IRAs, 401(k) plan services, disability income insurance, and employee benefits…
Serves individual consumers, employers offering workplace retirement and employee benefit plans, and financial professionals advising clients on insurance, investment and retirement needs.
Financial Health
StableStable · -5% CAGR over 4y
Location
Financial sub-scores
Computed from 5 filingsDevelops video games, including the title The Last Night. Operates a game development studio producing interactive entertainment and publishing development updates and technical articles about its…
Sells to consumers in the video games market, particularly players and online gaming communities interested in narrative, cinematic indie games such as The Last Night.
Financial Health
DistressedDistressed · 0% CAGR over 4y
Location
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How Fastly usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. B2C companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of B2C companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Fastly is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK B2C by CDN
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Frequently asked questions
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