B2C Companies Using Flywheel in the UK: 329 Active Firms (2026)
UK B2C businesses running a managed website platform sell directly to consumers through content, commerce or service journeys.
Marketing, ecommerce, operations and owner-led teams tend to be the buying centres for this managed website platform. For B2C operators, it does the unglamorous work around hosting, content publishing, performance management and site maintenance, usually alongside conversion tracking and campaign landing pages. Adoption signals a willingness to pay for packaged web operations rather than hold those functions fully in-house. The cohort is therefore weighted towards consumer businesses with active acquisition needs: appointment-led services, local and national operators, subscription sellers, commerce sites and content-led brands that need regular publishing without building a large internal engineering function.
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UK adoption is a relatively narrow slice of the B2C web-stack market: 329 active UK B2C companies run the platform. Reported employment totals 4,618 people, which points to usage by operators with live trading activity rather than only brochure-site owners. In the detected hosting category, the platform sits seventh, with 2.9% share across a denominator of 11,234 sector websites. Registered-region skew is towards the South East (19.8%), London (17.9%) and the South West (16.4%), with the North West and Scotland both at 9.1%.
For consumer operators, the main operating checks sit around personal-data capture, cookie consent, forms, checkout or booking journeys, and access control for agency partners. A managed platform can simplify hosting procurement, but it does not remove the need to document processor roles, retention rules and recovery expectations. Healthcare providers, field services, construction, property and leisure operators also tend to carry sector-specific sensitivities: appointment requests, home-address details, project enquiries and membership content all create different risk profiles. Supplier diligence is therefore less about the badge on the hosting layer and more about support boundaries, data handling and the ability to move sites without interrupting acquisition channels.
Adoption appears likely to remain selective rather than universal. The platform suits consumer businesses that value managed operations, agency familiarity and content velocity, but it can look less attractive where engineering teams want deeper control over infrastructure or where price pressure favours cheaper hosting stacks. Migration decisions tend to be triggered by site refreshes, performance complaints, security workload or a change of agency. Over time, bundling across hosting, optimisation, analytics and content workflows may make the category harder to compare, so buyers are likely to judge platforms by operational fit rather than by hosting alone.
Adoption by company size
Adoption of Flywheel rises with company size across the trading UK B2C companies in this cohort. 0.4% of the 54,825 companies with under 10 employees run Flywheel (216 detected). 0.4% of the 26,843 companies with 10–50 employees run Flywheel (100 detected). 0.5% of the 3,060 companies with over 50 employees run Flywheel (16 detected). That is a 0.1% gap between the over 50 employees and under 10 employees bands.
329
Active firms
2026
2.9%
Of detected Hosting share
UK B2C
7
Median headcount
Filed accounts
745
Verified contacts
Across this cohort
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Key facts
About 1% of the trading cohort reports turnover above £5M (6 of 329 firms) — the rest sits below that revenue band.
7% of the cohort was incorporated since 2022 (26 firms), so a sizeable share is in its first few filing cycles.
Within detectable hosting among B2C firms, the platform on this page accounts for 2.9% (329) of 11,234 companies, just ahead of the next detected system at 2.8% (320).
The cohort is weighted towards registered offices in the South East at 19.8% (65), London at 17.9% (59), and the South West at 16.4% (54).
Every company in the cohort also shows a content-management layer at 100.0% (329), with SEO tooling at 59.9% (197) and analytics at 52.9% (174).
Overlapping sector tags put Healthcare Provider at 21.6% (71), Field Services & Trades at 16.1% (53), Construction at 12.8% (42), and Real Estate & Property at 12.5% (41).
Financial classifications are mixed: stable companies account for 25.5% (84), weak companies for 18.8% (62), and distressed companies for 9.4% (31).
Hosting & PaaS market share among UK B2C
Share of the 11,234 UK B2C with a detectable system. As of June 2026.
What else do Flywheel-running B2C run?
Share of the 329 Flywheel-running UK companies where each technology was also detected. As of June 2026.
Where Flywheel B2C are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
7
Median headcount
£451.2K
Median UK turnover
1.8%
Above £5M turnover
26
Incorporated since 2022
745 verified decision-maker contacts
across these 329 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK B2C using Flywheel
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsProduces and sells artisan chocolates, confectionery and patisserie through an online shop and retail boutiques. Product range includes chocolate bars, truffles, gift boxes and hot chocolate. Also…
Serves consumers buying premium chocolates, patisserie, gifts and subscriptions online or in boutiques, alongside businesses seeking corporate gifts, team-building events, consultancy, menu…
Financial Health
StrongStrong · Hiring · 8% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsRetailer of farmhouse and artisan cheeses through an online shop and physical stores. Sells cheese selections, celebration cheese cakes, subscriptions, and accompaniments, and offers gift hampers and…
Sells to UK consumers buying artisan cheese online or in stores, including shoppers seeking cheese selections, subscriptions, gifts, accompaniments and celebration cakes.
Financial Health
StrongStrong · Growing, Hiring · 5% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsDesigns and sells fashion apparel and accessories, including menswear, occasionwear, bags and eyewear. Produces seasonal runway collections and lifestyle products such as homeware, and develops…
Serves fashion-conscious consumers seeking designer clothing, accessories, eyewear and homeware, plus business clients needing corporate wear or brand collaborations, including hospitality and retail…
Financial Health
HealthyHealthy · Growing · 0% CAGR over 4y
Location
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Computed from 4 filingsInsurance broker offering online policies including commercial drone, general aviation and learner driver insurance, with options such as annual, short‑term and pay‑as‑you‑go cover. Provides a web…
Serves a mix of consumers and businesses, including UK commercial drone operators and fleets, learner drivers using family or friends’ cars, aircraft owners and pilots, and customers seeking personal…
Financial Health
StrongStrong · Growing, Hiring · 8% CAGR over 3y
Location
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Computed from 5 filingsOperates an online platform listing baby and toddler classes and parent activities. Enables parents to search by age and date, view schedules, and book sessions such as music, swimming, gymnastics,…
Serves parents, expectant parents and carers of babies, toddlers and young children seeking local activities, plus UK children’s activity providers listing classes and taking bookings.
Financial Health
HealthyHealthy · Hiring · 34% CAGR over 5y
Location
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Computed from 3 filingsOnline retailer of Japanese sake, sourcing bottles from multiple breweries and selling them through an e‑commerce shop. Offers sake selections, spirits, and sake-related glassware and accessories,…
Serves UK consumers buying Japanese sake online, from beginners seeking guidance to enthusiasts, and also offers wholesale supply to trade customers.
Financial Health
StrongStrong · Growing, Hiring · 73% CAGR over 2y
Location
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Computed from 5 filingsPublishes and sells reprints of mainly early‑ to mid‑twentieth‑century fiction and non‑fiction, particularly by women writers. Produces paperback editions, ebooks and audiobooks, and sells titles,…
Sells to individual readers, gift buyers and book groups interested in twentieth-century fiction and non-fiction, especially works by women writers, through its shop, online store, subscriptions and…
Financial Health
HealthyHealthy · Hiring · 5% CAGR over 4y
Location
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Computed from 3 filingsOperates a holiday park providing short‑stay accommodation including lodges, caravans, apartments, glamping pods, and camping or touring pitches. Offers on‑site facilities such as a restaurant,…
Serves UK consumers seeking Devon coastal breaks, including families, couples, dog owners, campers, touring caravan users, glamping guests, accessibility-focused travellers, and buyers of privately…
Financial Health
HealthyHealthy · Profitable · -3% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsOperates a public aquarium and visitor attraction exhibiting marine and terrestrial animals including fish, sharks, penguins and reptiles. Offers admission tickets, animal feeding experiences,…
Serves consumers, especially families with children, tourists and local visitors seeking days out in St Andrews/Fife, plus schools or youth groups looking for educational visits.
Financial Health
StrongStrong · Growing, Hiring · 6% CAGR over 4y
Location
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Computed from 4 filingsSupplies natural stone and porcelain paving products for gardens and outdoor spaces, including paving slabs, edging, wall cladding, steps and accessories. Sells materials such as slate, limestone and…
Serves UK homeowners and trade customers, including landscapers, builders and contractors, working on garden, patio and driveway projects.
Financial Health
StrongStrong · Growing, Hiring · 17% CAGR over 3y
Location
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Computed from 3 filingsOperates a hotel providing en‑suite guest accommodation, on-site restaurant and bar dining, event and function suites for weddings and parties, and leisure facilities including a gym, serving…
Serves leisure and business travellers visiting Fleetwood and the Fylde coast, plus local diners, wedding and celebration parties, corporate guests, event organisers and group bookings.
Financial Health
HealthyHealthy · Growing · 3% CAGR over 2y
Location
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Computed from 5 filingsOperates an online property listing platform focused on park homes and lodges, allowing users to browse homes for sale, available plots, manufacturers and residential parks, compare properties, and…
Serves consumers looking for residential park homes, lodges and available plots, alongside park operators, groups and manufacturers seeking visibility for listings.
Financial Health
StrongStrong
Location
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Computed from 5 filingsProvides full fibre broadband services for residential and business customers, including gigabit-capable internet packages, business broadband, leased lines, VoIP landlines and IT solutions. Partners…
Serves UK households and businesses, including small and large homes, business users, property and facility managers, new-build developers, wholesale networks, and channel or sales partners.
Financial Health
StrongStrong · Growing, Hiring · 124% CAGR over 4y
Location
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Computed from 5 filingsOperates self‑catering holiday accommodation, offering large woodland lodges for short stays and group bookings. Provides multi‑bedroom holiday homes with amenities such as hot tubs, outdoor areas…
Serves B2C leisure travellers, especially large families and groups seeking self-catering countryside stays near Alton Towers, the Peak District and Staffordshire Moorlands attractions.
Financial Health
StrongStrong · Growing, Hiring · 12% CAGR over 4y
Location
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Computed from 5 filingsOperates an online and in‑store fashion boutique selling women’s clothing, footwear and accessories from designer brands, including dresses, knitwear, denim, outerwear, jewellery, sandals and bags.
Serves individual consumers shopping online or in-store for women’s designer fashion, including clothing, footwear, accessories, activewear and resort wear.
Financial Health
HealthyHealthy · Hiring · 5% CAGR over 4y
Location
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Computed from 3 filingsManages and lets furnished self‑catering apartments and holiday homes for short and medium stays. Provides online booking, guest support, cleaning coordination, and property management services for…
Serves leisure and business travellers seeking short-term self-catering stays in Edinburgh, including families, dog owners, festival visitors, weekend guests and corporate clients needing stays from…
Financial Health
StrongStrong · Growing · 0% CAGR over 2y
Location
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Computed from 5 filingsDesigns, manufactures and sells bespoke jewellery including engagement rings, wedding bands, bracelets, necklaces and gemstone pieces. Also provides jewellery repairs and alterations, and offers…
Sells to consumers buying bespoke jewellery, engagement rings and wedding bands, including couples and individuals seeking custom pieces, ready-made jewellery, repairs or alterations.
Financial Health
HealthyHealthy · Hiring · 6% CAGR over 4y
Location
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Computed from 5 filingsProvides floral design and supply services, creating bouquets and arrangements for weddings, private functions, hotels, and events. Sells flowers and arrangements through an online shop and offers…
Serves hotels, event planners, wedding couples, private function hosts, and consumers buying for the home, covering both B2B hospitality/events clients and B2C customers.
Financial Health
HealthyHealthy · Hiring · 19% CAGR over 4y
Location
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Computed from 3 filingsProvides residential conveyancing services for property transactions, handling legal work for buying and selling homes. Guides clients through the conveyancing process, manages searches and…
Serves residential home buyers, sellers and movers across the UK, alongside national estate agents and financial advisers involved in property transactions.
Financial Health
StrongStrong · Hiring · 23% CAGR over 2y
Location
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Computed from 3 filingsProvides training programmes, courses and retreats in contemplative psychology, including online classes, in‑person retreats and graduate training. Offers certification pathways and workshops focused…
Serves individuals seeking contemplative psychology courses and retreats, including newcomers, self-paced learners, alumni, and graduates pursuing facilitator or educator pathways.
Financial Health
StrongStrong · Hiring · 36% CAGR over 2y
Location
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Computed from 3 filingsOperates a golf practice and leisure facility featuring a floodlit driving range with ball‑tracking technology, indoor golf simulator, and adventure golf courses. Provides golf lessons and on‑site…
Sells to consumers seeking golf and leisure activities, including golfers wanting practice, lessons or simulator sessions, families and friends visiting adventure golf, and groups booking social or…
Financial Health
HealthyHealthy · 0% CAGR over 2y
Location
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Computed from 5 filingsDesigns, manufactures and sells bespoke lightweight caravans with moulded fibreglass bodies and custom interiors. Offers several caravan models with integrated kitchen, bathroom and living areas,…
Sells to private consumers and leisure travellers seeking small, customisable touring caravans, including first-time caravan owners, with availability promoted worldwide.
Financial Health
HealthyHealthy · Hiring · 7% CAGR over 4y
Location
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Computed from 3 filingsOperates a tea room serving homemade cakes, scones, cream teas, coffee and speciality teas. Provides bed and breakfast and self‑catering accommodation rooms, and sells jams, honey, chutneys, cakes to…
Serves B2C customers visiting Chipping Campden and the Cotswolds, including tourists, Cotswold Way walkers, overnight guests, tea room diners, and buyers of cakes, cream teas, gifts and vouchers.
Financial Health
HealthyHealthy · 2% CAGR over 2y
Location
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Computed from 5 filingsProvides recreational gymnastics classes for children from toddlers to teenagers, including foundation sessions and opportunities to train, practice skills, and optionally compete, delivered through…
Serves parents and carers of children from toddlers to 18 seeking recreational gymnastics activities, including beginners and those interested in competing or training for fun and fitness.
Financial Health
StrongStrong · Hiring · 26% CAGR over 4y
Location
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Computed from 5 filingsProvides residential property sales and lettings services, including long‑term rentals, student lets and holiday or short‑term accommodation. Also offers property management, investment search,…
Serves residential property tenants, landlords, buyers, sellers and investors in Edinburgh, including student renters and holiday or short-let guests.
Financial Health
StrongStrong · Hiring · 3% CAGR over 4y
Location
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Computed from 3 filingsProvides tyre supply and fitting for cars and vans, including mobile tyre fitting at homes or workplaces. Offers wheel alignment, tyre health checks, puncture and general repairs, brake servicing,…
Serves private motorists and vehicle owners in Liverpool, including customers seeking garage-based appointments or mobile fitting at home or at work.
Financial Health
HealthyHealthy · Growing · 0% CAGR over 2y
Location
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Computed from 3 filingsProvides physiotherapy and musculoskeletal treatment services, including sports massage, shockwave therapy, sports injury rehabilitation, podiatry and orthotic prescription. Treats conditions such as…
Serves B2C adults, mainly men and women aged 40+, seeking help with pain, injury, mobility and staying active in Congleton, Macclesfield and Stoke-on-Trent; also targets athletes needing…
Financial Health
StrongStrong · Hiring · 12% CAGR over 2y
Location
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Computed from 3 filingsProvides estate agency services including residential property sales and lettings, property management for landlords, tenant services, and property investment and development. Markets houses, flats,…
Serves residential tenants and homebuyers, landlords, property sellers and investors, plus businesses seeking commercial space, primarily in Wolverhampton and surrounding areas.
Financial Health
StrongStrong · Growing · 4% CAGR over 2y
Location
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Computed from 5 filingsSupplies and installs bespoke outdoor living structures including glass rooms, glass roof verandas, patio awnings, retractable canopies and blinds for residential and commercial properties, with…
Serves UK homeowners and commercial organisations seeking outdoor living and weather-protected exterior space solutions, including owners of modern or traditional houses, bungalows, gardens and…
Financial Health
StrongStrong · Growing, Hiring · 38% CAGR over 4y
Location
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Computed from 5 filingsProvides osteopathy and musculoskeletal treatment for pain and injuries, including cranial osteopathy, acupuncture, shockwave therapy and sports massage. Also offers wellbeing services such as…
Serves private individuals in Exeter, including people with musculoskeletal pain or injuries, sports injury patients, runners, and clients seeking wellbeing or aesthetic treatments.
Financial Health
StrongStrong · Hiring · 24% CAGR over 4y
Location
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Computed from 3 filingsOrganises multi-day driving tours and travel events for car enthusiasts, featuring road trips to European destinations such as Monaco and the Palio. Packages include curated routes, accommodation,…
Serves affluent B2C leisure travellers and motoring enthusiasts seeking curated European driving trips, including routes to Monaco and Palio, with an emphasis on memorable experiences beyond standard…
Financial Health
StrongStrong · Hiring · 22% CAGR over 2y
Location
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Computed from 5 filingsProvides international pet transportation services, arranging flights for animals and managing import and export procedures. Offers veterinary support, travel documentation, airline coordination, and…
Serves pet owners and families relocating or travelling internationally with animals, including customers importing pets to the UK or exporting them from the UK to destinations worldwide.
Financial Health
StrongStrong · Growing, Hiring · 8% CAGR over 4y
Location
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Computed from 5 filingsProvides chiropractic care and complementary health therapies including physiotherapy, osteopathy, acupuncture, and sports and remedial massage. Also offers personal training, nutritional therapy,…
Serves private patients and families in Maidenhead, Winnersh/Wokingham and Berkshire, including people with pain, sports injuries, pregnancy-related needs, weight-loss goals or wellbeing concerns;…
Financial Health
StrongStrong · Growing, Hiring · 28% CAGR over 4y
Location
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Computed from 5 filingsProvides self‑storage services for individuals and businesses, offering secure internal units, lockers and container storage for household items, business stock and equipment. Offers flexible rental…
Serves consumers and businesses in Swanley, including homeowners moving, renovating or decluttering, students with seasonal belongings, and small businesses needing space for stock, merchandise,…
Financial Health
HealthyHealthy · Growing · 0% CAGR over 4y
Location
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Computed from 3 filingsProvides live-in home care services, including dementia, palliative and respite care. Conducts in-home assessments, develops personalised care plans, and supplies trained carers who support daily…
Serves individuals needing live-in, dementia, respite or palliative care, and their families arranging support, with emphasis on London, the Home Counties and nationwide UK coverage.
Financial Health
StableStable · -27% CAGR over 2y
Location
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Computed from 5 filingsOperates a multi‑sport club providing facilities and organised activities for cricket, rugby, tennis, squash, bowls, lacrosse and padel. Offers coaching, memberships and junior programmes, and hires…
Serves sports participants and social members in Liverpool, including adults, juniors and families, plus private individuals and corporate clients seeking venue hire for weddings, parties, funerals,…
Financial Health
HealthyHealthy · Hiring · 8% CAGR over 5y
Location
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Computed from 5 filingsInstalls and upgrades in‑car audio, infotainment and vehicle security systems, including alarms, trackers, immobilisers, speakers, amplifiers, dash cameras, parking sensors and reversing cameras.…
Serves private motorists and vehicle owners in Kent seeking aftermarket car audio, security, safety and comfort upgrades for their vehicles.
Financial Health
StrongStrong · Growing, Hiring · 6% CAGR over 4y
Location
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Computed from 3 filingsProvides podiatry and musculoskeletal injury treatment services, including foot health care, gait analysis, custom orthoses, nail surgery, shockwave therapy, verruca treatment, and rehabilitation and…
Serves private patients, including runners and active adults, people with foot health conditions, injury rehabilitation needs, and diabetic foot care requirements, primarily around Romsey and…
Financial Health
HealthyHealthy · Hiring · 13% CAGR over 2y
Location
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Computed from 5 filingsProvides residential estate agency and lettings services, including marketing homes for sale and rent, arranging property viewings, conducting valuations, and supporting landlords and tenants with…
Serves residential property buyers, sellers, tenants, landlords and property investors across Merseyside, Cheshire and Lancashire, including homeowners seeking valuations, renters, buy-to-let…
Financial Health
HealthyHealthy · Hiring · 11% CAGR over 4y
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Computed from 5 filingsOperates a farm shop selling locally produced food including meat from an on-site butchery, bakery goods, deli items, fish, cheese, groceries and hampers. Also runs a café and restaurant serving…
Sells to local consumers and families seeking food shopping, dining and leisure, particularly people interested in locally produced food and drink from Suffolk and East Anglia.
Financial Health
StrongStrong · Hiring · 7% CAGR over 4y
Location
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Computed from 5 filingsProvides residential estate agency services including property sales, lettings and valuations. Markets homes, manages rental properties for landlords, and lists new-build developments, with property…
Serves residential property buyers, home sellers, renters and landlords in Hull, Cottingham, Hessle and wider East Yorkshire, covering consumers and private property owners.
Financial Health
StrongStrong · Hiring · 8% CAGR over 4y
Location
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Computed from 5 filingsProvides veterinary services for small animals including consultations, vaccinations, routine health checks, diagnostics, surgery, dental procedures and emergency care. Offers imaging, laboratory…
Serves local pet owners in Kent, particularly around Marden, Staplehurst, Paddock Wood, Cranbrook and Maidstone, with dogs, cats, poultry and small furries.
Financial Health
StrongStrong · Growing, Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsOwns and operates a residential apartment development offering serviced rental apartments. Provides furnished units with shared amenities such as a gym, co‑working areas, roof terrace, private dining…
Serves private renters seeking luxury serviced apartments in Edinburgh, including individuals or households wanting city-centre rental homes with shared amenities, workspace, concierge and on-site…
Financial Health
StrongStrong
Location
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Computed from 5 filingsProvides pest control and wildlife management services for residential and commercial properties, including treatment for rodents, wasps, cockroaches, fleas and bedbugs, bird control and proofing,…
Serves homeowners, landlords, local businesses and large commercial clients with residential or commercial premises across Maidstone, Kent, London and the South East.
Financial Health
StrongStrong · Growing · 0% CAGR over 4y
Location
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Computed from 5 filingsOperates Montessori nurseries providing early years childcare and education for children aged around 6 months to 4 years. Offers baby, toddler and preschool programmes, structured learning…
Serves parents and families with babies, toddlers and preschool-age children, particularly those needing part-time or full-time childcare in St Albans, Colindale and Edgware.
Financial Health
StrongStrong · Hiring · 17% CAGR over 4y
Location
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Computed from 5 filingsProvides podiatry and chiropody services for foot and ankle conditions, including routine foot care, ingrown toenail treatment and nail surgery, fungal nail and verruca treatment, gait analysis,…
Serves consumers seeking podiatry and chiropody care, especially people with foot, ankle and lower-limb pain, skin and nail conditions, and sports-related issues in the local Hampshire area.
Financial Health
StrongStrong · Hiring · 16% CAGR over 4y
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Computed from 4 filingsProvides residential estate agency and lettings services, including property sales, rental listings, tenant sourcing and referencing, tenancy management, property marketing, and end‑of‑tenancy…
Serves Glasgow property owners, landlords, buy-to-let investors, home sellers, buyers and tenants, particularly those involved with residential property in Glasgow’s West End.
Financial Health
StrongStrong · Growing, Hiring · 23% CAGR over 3y
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Computed from 5 filingsProvides podiatry and chiropody services including routine foot care, corn and callus treatment, fungal nail and verruca treatment, nail surgery, biomechanics and gait analysis, custom orthotics,…
Sells to consumers seeking podiatry, chiropody, physiotherapy and gait-related care, including people with routine foot conditions, pain or injuries, and diabetic patients needing assessments and…
Financial Health
StrongStrong · Growing, Hiring · 21% CAGR over 4y
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Financial sub-scores
Computed from 5 filingsProvides private obstetric and gynaecology services, including consultant-led pregnancy care packages, antenatal consultations, ultrasound scanning, fetal‑maternal medicine, delivery management…
Serves private self-paying patients and families seeking consultant-led pregnancy, childbirth, baby scan and gynaecology care in London, including those with high-risk pregnancies or wanting private…
Financial Health
StrongStrong · Growing, Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsProvides beauty and aesthetic treatments including skincare facials, laser hair removal, laser skin rejuvenation, electrolysis, waxing, body massage, tanning, and hand and foot treatments. Also…
Serves local consumers in Leyton and East London seeking salon, skincare, hair, laser and grooming treatments, including women, men, families and gift voucher buyers.
Financial Health
HealthyHealthy · Growing · 0% CAGR over 4y
Location
Unlock all 329 leads
Showing 50 of 329 — +279 more with verified decision-maker contacts, live data, and CRM sync.
Unlock all 329 leads
Showing 50 of 329 — +279 more with verified decision-maker contacts, live data, and CRM sync.
How Flywheel usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. B2C companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of B2C companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Flywheel is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK B2C by Hosting & PaaS
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Frequently asked questions
How many UK B2C companies use Flywheel?
What share of UK B2C companies run Flywheel?
How is Flywheel usage detected?
What size B2C companies use Flywheel in the UK?
What do Flywheel-running B2C companies also run?
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