B2C Companies Using POWR in the UK: 1,215 Active Firms (2026)
UK B2C companies running third-party website widgets add forms, pop-ups, social feeds or ecommerce features to consumer sites.
Adoption usually sits with ecommerce, marketing and operations teams rather than central IT. For B2C operators, an embeddable widget layer lets non-developer staff add lead capture, booking prompts, social feeds and merchandising content without waiting for a wider site rebuild. Its presence tends to signal a direct-channel business with enough traffic for conversion work to matter, but not necessarily a large engineering function. Engagements are typically lightweight: campaign-led additions, seasonal page changes and customer-service shortcuts, often bought on subscription and governed by marketing rather than procurement.
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Across the UK, 1,215 active B2C companies are running the widget tracked on this page. Reported headcount totals 3,460 people, and the headcount-reporting subset has a median of 8 employees, which points to many adopters being small operating teams rather than enterprise IT estates. In the detected widget category ranking for this sector, the system sits third at 12.6%, on a category-share base of 9,631 detections. The registered-location skew is southern but not London-only: London accounts for 18.8% of the cohort, followed by the South East at 17.0%, East of England at 10.6%, North West at 9.9% and South West at 9.5%.
Consumer-site widgets tend to be bought outside formal enterprise software procurement, which can make ownership fragmented across marketing, ecommerce and agency partners. The main control points are less about sector licensing and more about privacy, consent and content governance. Lead forms, analytics tags, pop-ups and social modules may collect identifiers or behavioural signals, so GDPR and ICO expectations on lawful basis, notices and cookie consent matter even where the widget itself is simple. Retail, travel, leisure, education and healthcare operators also need enough oversight to stop campaign changes creating inconsistent pricing, claims or booking terms.
Adoption appears likely to remain pragmatic rather than strategic. The widget layer suits consumer-facing firms that want to test offers, capture enquiries and refresh pages without commissioning a full redevelopment, but it also creates pressure to rationalise overlapping scripts as sites mature. More mature operators tend to fold these jobs into ecommerce suites, consent platforms or agency-managed templates, while smaller teams may keep using point tools because they are easy to change. Consolidation risk therefore sits at the workflow level: the budget survives, but the individual widget layer can be replaced by bundled site functionality.
Adoption by company size
Adoption of POWR rises with company size across the trading UK B2C companies in this cohort. 1.3% of the 54,825 companies with under 10 employees run POWR (703 detected). 1.8% of the 26,843 companies with 10–50 employees run POWR (476 detected). 1.5% of the 3,060 companies with over 50 employees run POWR (45 detected). That is a 0.2% gap between the over 50 employees and under 10 employees bands.
1,215
Active firms
2026
12.6%
Of detected Widgets share
UK B2C
8
Median headcount
Filed accounts
2,472
Verified contacts
Across this cohort
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Key facts
About 1% of the trading cohort reports turnover above £5M (21 of 1,215 firms) — the rest sits below that revenue band.
9% of the cohort was incorporated since 2022 (120 firms), so a sizeable share is in its first few filing cycles.
Within B2C companies with a detectable widget system, the page’s widget accounts for 12.6% (1,215) of detections, behind the two larger detected widget choices at 50.2% (4,837) and 17.5% (1,687).
Regional concentration is skewed towards London at 18.8% (228) and the South East at 17.0% (207), with the East of England next at 10.6% (129).
Website stack overlap is high: 88.4% (1,074) of the cohort also runs a site-builder platform, while 17.5% (213) also runs a social-feed widget.
Sector tags cluster around consumer service verticals, including Travel & Hospitality at 18.5% (225), Field Services & Trades at 15.0% (182), and Sport & Leisure at 12.8% (155).
Financial-health bands are fairly spread, with 25.2% (306) in the highest band, 23.5% (285) in the next band, and 19.2% (233) in the weakest pre-distress band.
Widgets market share among UK B2C
Share of the 9,631 UK B2C with a detectable system. As of June 2026.
What else do POWR-running B2C run?
Share of the 1,215 POWR-running UK companies where each technology was also detected. As of June 2026.
Where POWR B2C are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
8
Median headcount
£441.1K
Median UK turnover
1.7%
Above £5M turnover
120
Incorporated since 2022
2,472 verified decision-maker contacts
across these 1,215 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK B2C using POWR
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsOperates an e‑commerce business developing and selling consumer product brands, including home air‑cooling appliances, healthcare and incontinence products, gardening supplies, pool and spa…
Sells primarily to consumers via e-commerce, targeting households and individuals buying home and office cooling products, healthcare and incontinence items, gardening supplies, pool and spa care…
Financial Health
HealthyHealthy
Location
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Computed from 5 filingsDesigns and sells baby and toddler products including pushchairs, strollers, travel systems, car seats, highchairs, nursery furniture, baby walkers and play toys. Also offers accessories, product…
Serves expectant and new parents, caregivers and families buying baby and toddler essentials, with products also available through retail stockists.
Financial Health
HealthyHealthy · -69% CAGR over 4y
Location
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Computed from 4 filingsOnline retailer of motorcycle gear and accessories, selling helmets, jackets, trousers, gloves, boots, and motocross clothing, as well as luggage, security products, maintenance supplies, helmet…
Sells to UK consumers who ride motorcycles, including sports, touring, adventure and motocross riders, plus cyclists/MTB/BMX users seeking riding gear and accessories.
Financial Health
HealthyHealthy · -8% CAGR over 3y
Location
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Computed from 5 filingsRetailer of baby and nursery products through physical stores and an online shop. Sells items such as prams, car seats, nursery furniture, baby clothing, toys, and accessories for infants and young…
Sells to parents, expectant parents and families buying baby and nursery products, including budget-conscious shoppers and those seeking in-store retail support.
Financial Health
StrongStrong · Growing, Hiring · 17% CAGR over 4y
Location
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Computed from 4 filingsRetailer of raw and natural pet food and supplies, primarily for dogs. Sells frozen raw meals, treats, dry and wet food, supplements, toys, grooming products and accessories, along with food and care…
Serves UK pet owners, especially dog and cat owners seeking raw feeding options, treats, supplements and accessories, with additional products for horse, poultry and small animal keepers.
Financial Health
StrongStrong · Growing, Hiring · 11% CAGR over 3y
Location
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Computed from 4 filingsOperates an online retail store selling home and household products, gift items and gift cards. Provides e‑commerce ordering, account management, delivery, and returns services for consumers…
Serves UK consumers buying home products, gifts and gift cards online, alongside trade customers or business buyers using its trade sign-up route for purchasing needs.
Financial Health
StrongStrong · Growing, Hiring · 63% CAGR over 3y
Location
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Computed from 5 filingsOperates an online platform selling gift cards and subscriptions for beauty and wellness treatments, and providing access for professionals. The website also offers branded merchandise and account…
Targets consumers buying treatment gift cards or subscriptions for themselves or others, and professionals seeking platform access, in the UK, Switzerland and UAE.
Financial Health
StrongStrong · Growing · 0% CAGR over 4y
Location
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Computed from 4 filingsOperates an online retail store selling men’s and women’s clothing, footwear and accessories inspired by mod and modernist fashion, including polos, knitwear, jackets and shoes, featuring brands such…
Sells to B2C fashion shoppers, including men, women and children, interested in mod, modernist and retro-inspired clothing and accessories, with UK and worldwide online customers.
Financial Health
StrongStrong · Hiring · 26% CAGR over 3y
Location
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Computed from 5 filingsOperates online retail and commission-based sales of women’s clothing. Also engages in apparel product development, sourcing, and supply chain services, supporting fashion brands with materials,…
Targets women’s fashion consumers through retail and online channels, and addresses apparel industry partners within the wider fashion supply chain.
Financial Health
StableStable · Hiring · 24% CAGR over 4y
Location
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Computed from 3 filingsOrganises and sells curated group holidays, travel retreats and personalised trips. Provides travel planning services including flights, accommodation, activities and itineraries for individuals,…
Serves consumers seeking luxury leisure travel, including solo travellers, couples, families, groups and seniors, plus clients booking retreats, curated group trips, personal vacations and business…
Financial Health
HealthyHealthy · Hiring · 82% CAGR over 3y
Location
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Computed from 5 filingsOperates kosher supermarkets offering groceries, a butcher counter and delicatessen products. Provides prepared foods and catering services, including holiday food orders, through retail branches and…
Serves kosher-observant consumers, households and event customers in Jewish communities around London, Manchester and Gateshead, including regular grocery shoppers and customers placing Pesach deli…
Financial Health
StrongStrong · Hiring · 22% CAGR over 4y
Location
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Computed from 4 filingsOperates a Kia car dealership selling new and used vehicles. Provides vehicle servicing, maintenance, MOT testing and repairs, including work on Mitsubishi cars and pickup trucks, and offers…
Sells to consumers buying new and used Kia cars, plus Kia and Mitsubishi owners needing servicing, repairs and MOTs. Serves members of the public in Sussex and Surrey, including Motability customers…
Financial Health
StableStable · -80% CAGR over 3y
Location
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Computed from 5 filingsSupplies South Asian grocery products, specialising in Kerala foods including frozen meals, snacks, spices, rice, pulses and cooking ingredients. Sells own‑brand and sourced items through an online…
Serves UK and Ireland consumers/home cooks seeking Indian, Sri Lankan and Kerala groceries, plus wholesale buyers and stockists for South Asian food products.
Financial Health
StrongStrong · Growing, Hiring · 15% CAGR over 4y
Location
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Computed from 4 filingsOperates quick-service restaurants serving Korean street food, including Korean corn dogs, tteokbokki, fried chicken, kimbap and rice bowls. Offers dine-in and takeaway food and online delivery…
Serves UK consumers seeking casual Korean street food, including walk-in diners, shoppers, tourists and delivery customers in London, Manchester and Bristol.
Financial Health
StrongStrong · Growing, Hiring · 60% CAGR over 3y
Location
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Computed from 3 filingsDevelops and operates a mobile fitness application for women offering guided workouts, personalised training plans, workout scheduling, and nutrition features including meal plans and recipes, with…
Sells to women consumers seeking gym or home workout programmes, fitness tracking and nutrition guidance, from beginners to advanced users, including those wanting flexible schedules and goal-based…
Financial Health
StrongStrong · Hiring · 12% CAGR over 2y
Location
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Computed from 5 filingsManufactures cleaning, waterproofing and maintenance products for outdoor clothing, footwear and equipment, including wash-in cleaners, water‑repellent treatments, odour control products and shoe…
Sells to outdoor consumers and professionals who own technical clothing, footwear and equipment, including hikers, runners, skiers, snowboarders, swimmers, campers and equestrian users, plus…
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Computed from 5 filingsSells curated meat boxes containing beef, pork, lamb and poultry cuts through an online store. Offers multiple box sizes, custom meat boxes, subscription deliveries, and bulk orders, with products…
Sells to consumers, households and families seeking grass-fed, free-range meat for home cooking, subscriptions, BBQs and local pick-up; box sizes target individuals, couples and larger households.
Financial Health
StrongStrong · Growing, Hiring · 24% CAGR over 4y
Location
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Computed from 5 filingsOnline retailer of interior wood mouldings and joinery products, including skirting boards, architraves, window boards, dado and picture rails, wall panelling, door frames, and plinth blocks in MDF,…
Serves UK homeowners, DIY renovators, builders, joiners and interior fit-out trades buying skirting boards, architrave, window boards and related mouldings online.
Financial Health
StrongStrong · Growing, Hiring · 41% CAGR over 4y
Location
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Computed from 5 filingsProvides self-drive vehicle hire including cars, vans, trucks, minibuses and campervans for short- and long-term rental. Also sells used vehicles and offers self-storage units to individuals and…
Serves consumers and businesses needing short- or long-term self-drive cars, vans, trucks, minibuses or campervans across South Wales and South West England, including Bristol, Cardiff and Newport.
Financial Health
StrongStrong · Growing, Hiring · 15% CAGR over 5y
Location
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Computed from 4 filingsOperates an online bookstore selling fantasy, science fiction, horror and related genre titles. Offers new, signed and special editions, collector’s books, gift cards, and discounted damaged copies…
Serves individual book buyers and collectors interested in fantasy, science fiction, horror and related genre fiction, including fans seeking signed, deluxe, hardback or discounted editions.
Financial Health
StrongStrong · Growing, Hiring · 88% CAGR over 3y
Location
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Computed from 5 filingsDesigns, manufactures and sells electric and remote‑controlled golf trolleys (carts), along with golf bags and related accessories. Also supplies refurbished carts, spare parts, and customer support…
Sells mainly to individual golfers in the USA seeking electric and remote golf trolleys, golf bags and accessories; also serves existing product owners needing servicing, spares, warranties and…
Financial Health
StrongStrong · Growing, Hiring · 15% CAGR over 4y
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Computed from 5 filingsSells new, used and classic performance cars through a showroom and online listings. Also provides vehicle finance, part exchange and sale‑or‑return sales, and offers servicing, detailing, paint…
Targets private car enthusiasts, collectors and owners of prestige, classic and performance vehicles, mainly individuals seeking high-value sports and luxury cars and related ownership support.
Financial Health
HealthyHealthy · Hiring · 8% CAGR over 4y
Location
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Computed from 5 filingsProduces and sells Bakewell tarts and Bakewell puddings through a bakery, café and online shop. Offers personalised tarts and nationwide delivery, and serves pies, cakes, pastries, breakfasts,…
Serves consumers buying Bakewell tarts, puddings and gifts online across the country, plus café and shop customers including visitors, tourists and local shoppers seeking eat-in or takeaway food.
Financial Health
StrongStrong · Hiring · 7% CAGR over 5y
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Computed from 5 filingsProvides VIP tickets, corporate hospitality packages and tailored travel itineraries for major sporting events. Arranges access to events such as tennis and football matches and international…
Serves consumers and B2B buyers seeking sports hospitality and VIP event access, including individuals, families, groups, corporates, concierge companies, members’ clubs and travel agents, for…
Financial Health
HealthyHealthy · -4% CAGR over 4y
Location
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Computed from 5 filingsOperates a visitor farm park offering animal experiences, indoor play, seasonal events and educational visits. Produces and sells farm-made ice cream and provides on-site food and drink facilities,…
Serves families and consumers visiting farm attractions, schools booking education visits, groups hosting birthdays or conferences, and foodservice businesses buying ice cream.
Financial Health
StrongStrong · Hiring · 15% CAGR over 4y
Location
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Computed from 2 filingsDistills and sells craft gin, including London Dry and flavoured varieties, through an online shop. Offers gift sets, personalised engraved bottles, and gin taster packs, and hosts distillery…
Sells to UK consumers, especially gin drinkers and gift buyers seeking bottles, gift sets, personalised alcohol gifts, and distillery tasting or cocktail-making experiences.
Financial Health
StrongStrong · Growing, Hiring · 100% CAGR over 1y
Location
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Computed from 4 filingsSupplies alloy wheels and all-terrain tyres for vans, trucks, motorhomes and campervans. Offers vehicle-specific wheel and tyre packages, accessories, mail-order delivery, and on-site fitting…
Serves consumer and trade customers with vans, campervans, motorhomes and trucks, including vehicle owners, converters, operators and dealers.
Financial Health
StrongStrong · Growing, Hiring · 54% CAGR over 3y
Location
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Computed from 5 filingsSupplies painting and decorating tools and equipment including paint brushes, rollers, pads, wallpaper hanging tools, abrasives, masking tapes, scrapers, and related accessories for decorating and…
Sells to painters, decorators and wallpapering trades, as well as DIY consumers, seeking painting and decorating tools, accessories and related equipment online.
Financial Health
StrongStrong · Growing, Hiring · 11% CAGR over 4y
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Computed from 5 filingsOperates a group of bars and hospitality venues serving food, beer, and spirits. Brews craft beer and produces spirits including gin and vodka, sells drinks through its shop, and hosts events,…
Serves consumers in Sheffield and Barnsley seeking pub and restaurant venues, events and nights out, plus families, students, loyalty members and local businesses booking spaces for work gatherings…
Financial Health
StrongStrong · 9124% CAGR over 1y
Location
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Computed from 3 filingsOperates padel tennis venues and courts, offering online court booking, memberships, coaching lessons and group sessions. Also develops and installs padel courts for sports clubs through funded…
Serves recreational padel players of all levels, including pay-and-play users, members and lesson participants, plus sports clubs or venue operators interested in padel court construction and club…
Financial Health
HealthyHealthy · Hiring · 18% CAGR over 2y
Location
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Computed from 5 filingsSupplies swimming pools, hot tubs, swim spas and saunas, including above‑ground and wooden pool systems. Sells pool equipment, chemicals, pumps, filters, heating and accessories, and provides…
Serves homeowners and families seeking pools, hot tubs, swim spas and garden leisure products, plus holiday park operators needing compliant spa options, mainly in the South of England.
Financial Health
StableStable · Hiring · 29% CAGR over 4y
Location
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Computed from 5 filingsOperates an indoor trampoline and activity park featuring trampoline zones, climbing walls, a laser tag arena, inflatable assault course, rodeo bull and soft play. Hosts open jump sessions, fitness…
Serves consumers and groups in South Wales, including families, toddlers, children’s birthday parties, school trips, autism-friendly sessions, team events and corporate groups.
Financial Health
StrongStrong · Growing, Hiring · 4% CAGR over 5y
Location
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Computed from 5 filingsRetailer of garden buildings and outdoor structures including sheds, summerhouses, garden offices, garages, greenhouses, playhouses and animal housing. Also sells garden ornaments and furniture and…
Serves mainly B2C homeowners and garden owners around Farnham and Surrey, including home workers, hobbyists, families and pet or small-animal owners improving outdoor space.
Financial Health
StrongStrong · Growing, Hiring · 7% CAGR over 4y
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Computed from 5 filingsOperates an online shop selling computer and IT equipment, including desktop computers, laptops, printers, networking devices, mobile phones, and accessories. Also supplies software products such as…
Sells to consumers and small businesses buying IT hardware, mobile devices, printers, networking equipment and security software through an online shop.
Financial Health
StrongStrong · 26% CAGR over 3y
Location
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Computed from 5 filingsOperates a boutique hotel offering guest accommodation, a restaurant and bar, and hospitality services including afternoon tea, private dining, and event hosting for weddings, meetings, and social…
Serves leisure travellers, couples planning weddings, families hosting private events, diners, and organisations needing meeting space in Lancashire, including visitors exploring Burnley, Padiham,…
Financial Health
HealthyHealthy · Hiring · 23% CAGR over 4y
Location
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Computed from 4 filingsOperates auctions for coins, tokens and related numismatic items. Provides valuation services and consignment for sellers, and facilitates bidding in person, by phone and online. Handles British and…
Serves coin collectors, private owners, estates and dealers with English and world coins, tokens, Royal Mint proof sets and wider numismatic collections.
Financial Health
StrongStrong · Growing, Hiring · 5% CAGR over 3y
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Computed from 5 filingsOperates nail and beauty salons offering manicure and pedicure services, gel and shellac nail treatments, dipping powder systems, and nail care. Sells gift cards and accepts bookings for…
Serves individual consumers in Central and South London seeking nail and beauty treatments, including regular salon clients, gift-card buyers and groups booking parties.
Financial Health
StrongStrong
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Computed from 5 filingsProvides personal shopping and parcel forwarding services. Purchases items from online retailers on behalf of customers, receives deliveries at a warehouse, and handles packing and international…
Serves individual consumers outside the UK who want to purchase from UK online stores and brands that do not ship to their country.
Financial Health
HealthyHealthy · Hiring · 40% CAGR over 4y
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Computed from 5 filingsManufactures and supplies equine nutritional supplements and cold‑pressed oils for horses, including products for digestion, joints, energy, coat and general health. Also sells horse treats, grooming…
Sells to horse owners and equestrian customers, from individual leisure riders to competition riders, as well as stockists serving the equine market; also addresses dog owners through its canine…
Financial Health
StrongStrong · Growing, Hiring · 32% CAGR over 4y
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Computed from 4 filingsProduces and sells traditional Bakewell puddings and tarts through a bakery shop, restaurant, and online store. Offers afternoon tea, food hampers, gift items, and postal delivery of baked goods, as…
Serves B2C customers: visitors to Bakewell and the Peak District, online food-gift shoppers, restaurant and afternoon-tea customers, and holidaymakers seeking town-centre stays.
Financial Health
StrongStrong · Hiring · 24% CAGR over 3y
Location
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Computed from 5 filingsOperates a garden centre and visitor gardens open to the public. Sells plants, seeds, and gardening supplies, and provides landscaped gardens for viewing. Also runs an on-site café and hosts a farm…
Serves consumers including garden visitors, gardening enthusiasts, families, carers, RHS members, dog owners and café or farm shop customers, with season tickets and group bookings for repeat…
Financial Health
HealthyHealthy · Growing · 1% CAGR over 4y
Location
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Computed from 5 filingsRetailer of carpets, rugs, vinyl, wood and luxury vinyl tile flooring, alongside sofas, chairs, beds and bedroom furniture. Also provides flooring supply and installation services, including…
Serves homeowners and commercial customers in Bideford and North Devon seeking furnishings and flooring for domestic rooms, rental properties, offices or other business premises.
Financial Health
StrongStrong · Growing, Hiring · 5% CAGR over 5y
Location
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Computed from 5 filingsOperates a licensed wedding venue in a restored barn, hosting ceremonies and receptions with exclusive hire of indoor and outdoor event spaces. Provides wedding planning support and coordination, and…
Serves engaged couples and their families seeking an exclusive barn wedding setting in Cumbria, including wedding guests needing nearby accommodation.
Financial Health
StrongStrong · Growing, Hiring · 89% CAGR over 4y
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Computed from 5 filingsProduces and sells French-style bakery products including croissants, pastries, cakes and galette des rois. Offers online ordering, bake-at-home items, and catering services for events, offices,…
Serves consumers and businesses in London, including online bakery shoppers, home bakers, office catering buyers, event organisers, and hosts of parties, breakfasts, buffets and London Bridge-area…
Financial Health
StrongStrong · -2% CAGR over 4y
Location
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Computed from 5 filingsProvides private hire passenger transport including chauffeur-driven cars, minibuses and coaches. Offers airport transfers, private transfers, corporate travel and group transport services, with…
Serves London visitors, travellers, families and groups needing airport or hotel transfers, plus companies and organisations arranging corporate trips, team-building travel or coach transport for…
Financial Health
HealthyHealthy · -3% CAGR over 4y
Location
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Financial sub-scores
Computed from 4 filingsPublishes and distributes tabletop board games, including strategy, party and family titles. Develops and releases games such as Dice Hospital, Chocolate Factory and Tinderblox, and sells them…
Sells to tabletop board game players, families and hobby gamers, with products aimed at children and adults; also addresses board game retailers, reviewers and crowdfunding backers.
Financial Health
StrongStrong · Hiring · 22% CAGR over 3y
Location
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Computed from 5 filingsOperates a group of residential care homes providing accommodation and personal care for older adults, including nursing, dementia and respite care. Services include 24-hour support, meals,…
Serves older adults and people with dementia or nursing needs, plus their families choosing long-term, respite or specialist residential care, mainly across the Midlands and North Wales.
Financial Health
StableStable · -64% CAGR over 4y
Location
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Computed from 5 filingsInstalls residential heating and energy efficiency systems, including boilers, air source heat pumps, radiators, insulation, and solar panels. Provides home surveys, system installation, and…
Sells to homeowners and households across Scotland seeking home heating, insulation and solar upgrades, including customers using finance options or funding support. Targets domestic consumers rather…
Financial Health
StrongStrong · Growing, Hiring · 42% CAGR over 5y
Location
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Computed from 5 filingsOperates care homes providing residential, nursing and dementia care for older adults, along with short‑term respite care. Facilities offer accommodation, meals, wellbeing activities and daily…
Serves older people and their families seeking residential, nursing, dementia, respite care or retirement living in care homes across Worcestershire, the Home Counties, Buckinghamshire and Somerset.
Financial Health
HealthyHealthy · -64% CAGR over 4y
Location
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Showing 49 of 1,215 — +1,166 more with verified decision-maker contacts, live data, and CRM sync.
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How POWR usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. B2C companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of B2C companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
POWR is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK B2C by Widgets
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Frequently asked questions
How many UK B2C companies use POWR?
What share of UK B2C companies run POWR?
How is POWR usage detected?
What size B2C companies use POWR in the UK?
What do POWR-running B2C companies also run?
Can I get contact details for these companies?
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