CMS Used by UK Accounting Companies: Market Share (2026)

Detected CMS market share across 3,062 UK accounting companies, with WordPress used by 75.0% (2,297) of firms with an identifiable CMS.

Among 35,921 trading UK accounting companies, 3,062 have a detectable CMS. WordPress accounts for 75.0% of detected use, with 2,297 companies, while Wix is a distant second at 8.0% and 245 companies.

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The market splits less by size than by degree of concentration. WordPress leads Under 10 employees at 74.1%, 10–50 employees at 77.4%, and Over 50 employees at 79.5%.

Beyond the first six systems, the long tail is thin. Drupal has 0.7% with 21 companies, Craft CMS has 0.6% with 18 companies, and 20 further systems cover 82 companies between them.

3,062

accounting with detected CMS

Of 35,921 UK accounting

8.5%

Detection rate

2026

28

Systems detected

In this category

75%

Leader share

WordPress

UK Accounting CMS market share

Joomla
Other (20 systems)

Share of the 3,062 UK Accounting with a detectable system. As of June 2026.

CMS compared

SystemUK AccountingShareMedian headcountLondon shareTypical profile
WordPress2,29775%624.3%Small firms, three-quarter share
Wix2458%624.9%Small firms, 8.0% share
Squarespace1224%618.9%Small firms, 4.0% share
Joomla1053.4%620%Small firms, 3.4% share
Duda983.2%622.4%Small firms, 3.2% share
Webflow902.9%824.4%Slightly larger firms, 2.9% share
Drupal210.7%Buy these companies as a spreadsheet →
Craft CMS180.6%Buy these companies as a spreadsheet →
It'seeze180.6%Buy these companies as a spreadsheet →
Weebly160.5%Buy these companies as a spreadsheet →
Adobe Experience Manager80.3%Buy these companies as a spreadsheet →
Statamic70.2%Buy these companies as a spreadsheet →
Sanity60.2%Buy these companies as a spreadsheet →
October CMS60.2%Buy these companies as a spreadsheet →
ExpressionEngine50.2%Buy these companies as a spreadsheet →
Contentful40.1%Buy these companies as a spreadsheet →
YourCMS20.1%Buy these companies as a spreadsheet →
Business Catalyst20.1%Buy these companies as a spreadsheet →
Concrete CMS20.1%Buy these companies as a spreadsheet →
DNN20.1%Buy these companies as a spreadsheet →
MODX20.1%Buy these companies as a spreadsheet →
Silverstripe10%Buy these companies as a spreadsheet →
Umbraco10%Buy these companies as a spreadsheet →
ProcessWire10%Buy these companies as a spreadsheet →
Optimizely Content Management10%Buy these companies as a spreadsheet →
Kentico10%Buy these companies as a spreadsheet →
Ghost10%Buy these companies as a spreadsheet →
Blogger10%Buy these companies as a spreadsheet →

Systems detected below the page threshold appear with counts only; their full lists are available in the Firmbase app.

Market leader by size

The leading CMS system shifts with company size: among UK Accounting with under 10 employees, WordPress leads at 74.1% of the 2,257 with a detectable system; among UK Accounting with 10–50 employees, WordPress leads at 77.4% of the 761 with a detectable system; and among UK Accounting with over 50 employees, WordPress leads at 79.5% of the 44 with a detectable system.

Under 10 employees

WordPress

74.1% of band

Under 10 employees is the main population, with 2,257 UK accounting companies using a detected CMS. WordPress leads with 74.1%, while the remaining share is spread across smaller website-building and open-source options.

10–50 employees

WordPress

77.4% of band

10–50 employees contains 761 companies and is still WordPress-led, at 77.4%. This band has enough scale for alternatives to appear, but no second system comes close to the leader.

Over 50 employees

WordPress

79.5% of band

Over 50 employees is a small group, with 44 companies using a detected CMS. WordPress has 79.5%, so larger accounting firms in this set are even more concentrated around the same system.

How CMS usage is detected

Methodology

Company data

Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.

Detection

Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.

Freshness

Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.

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UK Accounting by CMS

Related directories

Frequently asked questions

What is the most-used CMS among UK accounting companies?
WordPress is the most-detected CMS among UK accounting companies, with 75% share (2,297 of 3,062 companies with a detectable system), ahead of Wix (8%) and Squarespace (4%).
How many UK accounting companies have a detectable CMS?
3,062 of 35,921 actively-trading UK accounting companies (8.5%) have a CMS detectable from their public website. The remainder either run systems with no public web footprint or none at all, so detected share figures are a conservative floor.
What is a CMS?
A CMS is the system a company uses to manage and publish its website content. For UK accounting companies, it typically supports service pages, contact information, recruitment pages, and routine updates without rebuilding the whole site.
How is CMS usage detected?
Firmbase crawls the public website of every actively-trading company in this scope and fingerprints the technologies present — scripts, widgets, booking and checkout flows. A company is attributed to a system when that system's signatures are found; systems with no public web footprint are not attributable, which is why every share figure on this page means share of companies with a detectable system.
Which has more UK accounting companies, WordPress or Wix?
WordPress: 2,297 detected companies versus 245 for Wix, of the 3,062 UK accounting companies with a detectable CMS.
What is the best CMS for UK accounting companies?
This page reports observed CMS usage among UK accounting companies rather than making recommendations. WordPress leads every employee band shown: 74.1% of 2,257 companies Under 10 employees, 77.4% of 761 companies with 10–50 employees, and 79.5% of 44 companies Over 50 employees.

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