CMS Used by UK Wealth Management Companies: Market Share (2026)

Updated June 2026

Detected CMS market share across 1,801 of 5,820 trading UK wealth management companies, led by WordPress at 69.6% (1,253 sites).

Across 5,820 trading UK wealth management companies, 1,801 have a detectable CMS. WordPress accounts for 69.6% (1,253) of those companies, well ahead of Wix at 6.2% (112), Drupal at 4.8% (87), Squarespace at 4.4% (80), Concrete CMS at 3.7% (66) and Webflow at 3.0% (54).

The pattern is similar by employee band. WordPress leads Under 10 employees with 68.7% of 1,446 companies, 10–50 employees with 72.6% of 336 companies, and Over 50 employees with 78.9% of 19 companies.

The long tail is broad but thin: 33 systems are detected in total, with 25 further systems covering 108 companies. Among the profiled systems, median headcount is 5 across the board, so the visible market is mainly made up of smaller wealth management firms rather than larger institutions.

1,788

wealth management with detected CMS

Of 5,828 UK wealth management

30.7%

Detection rate

2026

Systems detected

In this category

70%

Leader share

WordPress

UK Wealth Management CMS market share

Tridion

Adobe Experience Manager

Other (22 systems)

Share of the 1,788 UK Wealth Management with a detectable system. As of June 2026.

CMS compared

System	UK Wealth Management	Share	Median headcount	London share	Typical profile
WordPress	1,251	70%	5	19.6%	Small firms, largest CMS share
Wix	113	6.3%	5	16.8%	Small firms, secondary CMS share
Drupal	87	4.9%	5	11.5%	Small firms, smaller CMS cohort
Squarespace	80	4.5%	5	26.3%	Small firms, London-skewed usage
Concrete CMS	67	3.7%	5	11.9%	Small firms, lower-share CMS usage
Webflow	54	3%	5	31.5%	Small firms, London-skewed usage
Tridion	35	2%	—	—	Buy these companies as a spreadsheet →
Adobe Experience Manager	28	1.6%	—	—	Buy these companies as a spreadsheet →
Duda	19	1.1%	—	—	Buy these companies as a spreadsheet →
Craft CMS	15	0.8%	—	—	Buy these companies as a spreadsheet →
Joomla	11	0.6%	—	—	Buy these companies as a spreadsheet →
Sanity	9	0.5%	—	—	Buy these companies as a spreadsheet →
Contentful	7	0.4%	—	—	Buy these companies as a spreadsheet →
Optimizely Content Management	6	0.3%	—	—	Buy these companies as a spreadsheet →
Weebly	4	0.2%	—	—	Buy these companies as a spreadsheet →
Storyblok	4	0.2%	—	—	Buy these companies as a spreadsheet →
ProcessWire	3	0.2%	—	—	Buy these companies as a spreadsheet →
It'seeze	3	0.2%	—	—	Buy these companies as a spreadsheet →
Sitecore	3	0.2%	—	—	Buy these companies as a spreadsheet →
Statamic	2	0.1%	—	—	Buy these companies as a spreadsheet →
Ghost	2	0.1%	—	—	Buy these companies as a spreadsheet →
DNN	2	0.1%	—	—	Buy these companies as a spreadsheet →
October CMS	2	0.1%	—	—	Buy these companies as a spreadsheet →
Silverstripe	2	0.1%	—	—	Buy these companies as a spreadsheet →
Business Catalyst	1	0.1%	—	—	Buy these companies as a spreadsheet →
YourCMS	1	0.1%	—	—	Buy these companies as a spreadsheet →
Prismic	1	0.1%	—	—	Buy these companies as a spreadsheet →
TYPO3 CMS	1	0.1%	—	—	Buy these companies as a spreadsheet →
Umbraco	1	0.1%	—	—	Buy these companies as a spreadsheet →
Kentico	1	0.1%	—	—	Buy these companies as a spreadsheet →

Systems detected below the page threshold appear with counts only; their full lists are available in the Firmbase app.

Market leader by size

The leading CMS system shifts with company size: among UK Wealth Management with under 10 employees, WordPress leads at 69.1% of the 1,438 with a detectable system; among UK Wealth Management with 10–50 employees, WordPress leads at 73.1% of the 331 with a detectable system; and among UK Wealth Management with over 50 employees, WordPress leads at 78.9% of the 19 with a detectable system.

Under 10 employees

WordPress

69.1% of band

Under 10 employees is the largest band, with 1,446 companies and WordPress leading at 68.7%. Wix, Drupal, Squarespace, Concrete CMS and Webflow compete for much smaller shares, while the rest of the market fragments across the tail.

10–50 employees

WordPress

73.1% of band

10–50 employees covers 336 companies, again led by WordPress at 72.6%. The band leaves limited room for challengers, although the named alternatives still appear across smaller wealth management firms.

Over 50 employees

WordPress

78.9% of band

Over 50 employees is a small band of 19 companies, with WordPress reaching 78.9%. The remaining systems appear only in small numbers, so individual choices can move the share mix.

How CMS usage is detected

Methodology

Company data

Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.

Detection

Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.

Freshness

Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.

Sources

All product names are trademarks of their respective owners. Firmbase is not affiliated with, sponsored by, or endorsed by any trademark owner.

UK Wealth Management by CMS

Wealth Management Companies Using WordPress in the UK Wealth Management Companies Using Wix in the UK Wealth Management Companies Using Drupal in the UK Wealth Management Companies Using Squarespace in the UK Wealth Management Companies Using Concrete CMS in the UK Wealth Management Companies Using Webflow in the UK

Related directories

Most-Used CMS by UK Companies (2026)CMS Used by UK B2B Companies: Market Share (2026)CMS Used by UK B2C Companies: Market Share (2026)CMS Used by UK Field Services Companies: Market Share (2026)CMS Used by UK Construction Companies: Market Share (2026)Wealth Management in the UK

Frequently asked questions

What is the most-used CMS among UK wealth management companies?

WordPress is the most-detected CMS among UK wealth management companies, with 70% share (1,251 of 1,788 companies with a detectable system), ahead of Wix (6.3%) and Drupal (4.9%).

How many UK wealth management companies have a detectable CMS?

1,788 of 5,828 actively-trading UK wealth management companies (30.7%) have a CMS detectable from their public website. The remainder either run systems with no public web footprint or none at all, so detected share figures are a conservative floor.

What is a CMS?

A CMS is the software used to create, edit and publish website content, including pages, articles, service information and compliance notices. For UK wealth management companies, it typically supports marketing sites, client-facing information pages and content updates managed by non-technical staff.

How is CMS usage detected?

Firmbase crawls the public website of every actively-trading company in this scope and fingerprints the technologies present — scripts, widgets, booking and checkout flows. A company is attributed to a system when that system's signatures are found; systems with no public web footprint are not attributable, which is why every share figure on this page means share of companies with a detectable system.

Which has more UK wealth management companies, WordPress or Wix?

WordPress: 1,251 detected companies versus 113 for Wix, of the 1,788 UK wealth management companies with a detectable CMS.

What is the best CMS for UK wealth management companies?

No single CMS is treated here as the recommended choice; the page reports observed usage rather than product rankings. WordPress leads overall with 69.6% (1,253), followed by Wix at 6.2% (112), Drupal at 4.8% (87), Squarespace at 4.4% (80), Concrete CMS at 3.7% (66) and Webflow at 3.0% (54). By size band, WordPress leads Under 10 employees with 68.7% of 1,446 companies, 10–50 employees with 72.6% of 336 companies, and Over 50 employees with 78.9% of 19 companies.

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