Companies Using Mailchimp in Glasgow: 61 Active Firms (2026)
Glasgow companies using email-marketing tools manage newsletters, ecommerce campaigns and consent-based customer communications.
The stack usually sits with marketing, ecommerce or customer-operations teams rather than engineering teams. Adoption points to a business that has moved beyond ad hoc outbound email into consent-led newsletters, promotional journeys, abandoned-basket recovery and segmented customer retention. The buying centre is often practical: a small in-house marketer, an ecommerce manager, or an external agency maintaining templates, forms and automations. For B2B users, the same tooling tends to support lead nurture, event follow-up and account communications. Typical engagements are modest subscription and agency-retainer decisions, but they imply repeat campaign planning, list hygiene and some internal ownership of consent processes.
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Glasgow has 61 active trading companies running this email-marketing technology, making it a small local adoption cohort rather than a broad software category. Reported headcount across the cohort totals 1,024, so the footprint is not confined to owner-managed microbusinesses. Only 2 firms sit above £5M turnover, while 8 have been incorporated since 2022, which points to a base weighted towards established smaller operators. The sector mix is consumer-leaning, with Travel & Hospitality at 21.3% and Fashion & Retail at 18.0%; Advanced Manufacturing and E-commerce each account for 16.4%, showing that campaign automation is also present in product-led and trade-facing websites.
Consent and advertising rules matter more than sector licensing for these users. PECR and UK GDPR govern how email and text marketing can be sent to individuals, including the need for consent, the limited soft opt-in for prior customers, clear sender identity and a valid unsubscribe or contact route. Corporate email marketing is treated differently, but ICO guidance still points firms towards suppression lists and screening before campaigns go out. GOV.UK also places online advertising, sales promotions and direct marketing within the CAP non-broadcast code, with the Advertising Standards Authority enforcing those rules where claims, offers or presentation fall short.
Adoption appears likely to be shaped less by new email tools in isolation and more by how website, ecommerce and analytics stacks are bundled. Smaller firms tend to keep familiar campaign platforms when templates, forms and customer lists already work, while agencies often influence whether a migration happens. Privacy expectations have been pulling list management, consent evidence and unsubscribe handling closer to day-to-day operations. The more mature users are likely to treat email as part of a broader retention workflow, not just a newsletter channel. Consolidation may continue around packaged ecommerce and website services, but switching costs and list history make churn uneven.
What’s in the file
One row per company, 50+ columns — everything below plus each company’s verified directors, from Companies House filings.
Company data
Verified directors — included
Adoption by company size
Adoption of Mailchimp rises with company size across the trading companies in this cohort. 0.1% of the 27,448 companies with under 10 employees run Mailchimp (38 detected). 1.4% of the 1,477 companies with 10–50 employees run Mailchimp (20 detected). 1.6% of the 188 companies with over 50 employees run Mailchimp (3 detected). That is a 1.5% gap between the over 50 employees and under 10 employees bands.
61
Active firms
2026
2
Above £5M turnover
Trading firms
8
Median headcount
Filed accounts
132
Verified directors
Across this cohort
Top companies using Mailchimp in Glasgow
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsRetailer of outdoor clothing, footwear and equipment through an e‑commerce store. Sells jackets, waterproofs, walking boots, trail running shoes, ski wear, climbing gear, camping equipment and…
Serves UK consumers and families who take part in outdoor activities, including hiking, walking, skiing, climbing, trail running, camping and watersports, with ranges for men, women and children.
Financial Health
StrongStrong · Hiring · 17% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOnline retailer of synthesizers, Eurorack modular components, drum machines and MIDI controllers. Sells music production equipment including audio interfaces, studio monitors, effects units, patch…
Serves electronic musicians, producers, modular synth enthusiasts and recording studios buying specialist synth, Eurorack and music technology gear online.
Financial Health
StableStable · Hiring · 12% CAGR over 4y
Location
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Computed from 3 filingsOperates Italian restaurants serving breakfast, lunch and dinner, with menus including pizza, pasta, meat and seafood dishes. Also provides takeaway and catering, and sells Italian food products,…
Serves consumers in Glasgow city centre, including restaurant diners, families, takeaway customers and shoppers buying Italian groceries, hampers and meal kits online; also caters for vegan,…
Financial Health
StableStable · Hiring · 10% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsSupplies welding machinery, welding consumables and accessories, plasma cutting equipment, gas equipment, PPE and power tools from major manufacturers. Also provides equipment servicing, calibration…
Sells to trade and industrial customers in the UK welding sector, including fabricators, engineering workshops, welders and maintenance teams, plus local trade-counter buyers around Glasgow.
Financial Health
HealthyHealthy · 0% CAGR over 2y
Location
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Computed from 5 filingsSupplies and delivers fresh fruit boxes and baskets to workplaces on a subscription or order basis. Provides office snack options including fruit, dairy products, tea and coffee, and collects…
Serves businesses and office-based employers in Edinburgh, Glasgow and surrounding central Scotland that provide workplace refreshments and wellbeing options for staff.
Financial Health
StableStable · Hiring · 4% CAGR over 4y
Location
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Computed from 5 filingsOperates an online retail store selling women’s clothing, footwear, jewellery and accessories. Offers dresses, coats, knitwear, trousers, bags and shoes from a range of fashion brands, with new…
Sells direct to women seeking premium branded clothing, footwear, jewellery and accessories for occasions ranging from weddings to smart-casual wear, via its online shop.
Financial Health
DistressedDistressed · -68% CAGR over 4y
Location
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Operates an online store selling body piercing jewellery, including barbells, rings, labrets, nose studs, plugs and dermal jewellery in various materials. Supplies individual customers and trade…
Serves both retail consumers buying for personal piercings and trade customers in the piercing industry, including professional piercers, online retailers and shop owners needing bulk supply in the…
Location
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Financial sub-scores
Computed from 5 filingsSupplies custom branded promotional products for businesses and organisations, including lanyards, mugs, coasters, mouse mats, desk mats, ID cards and accessories. Operates specialist websites and…
Serves businesses, charities and other organisations seeking custom branded promotional products, including marketing and procurement teams across the UK, Europe and beyond.
Financial Health
HealthyHealthy · -4% CAGR over 4y
Location
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Computed from 5 filingsRetailer of hi‑fi and home cinema equipment, selling products such as loudspeakers, amplifiers, turntables and streaming audio systems. Provides in‑store demonstrations, system setup, and…
Serves consumers and home entertainment enthusiasts in Scotland seeking high-performance hi-fi, home cinema, smart home and audio products, with showroom demonstrations and appointments.
Financial Health
HealthyHealthy · -69% CAGR over 4y
Location
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Computed from 3 filingsOperates a deli and food shop selling artisan breads, cakes, pastries, ice cream, meats, cheeses, fresh pasta and other specialty foods, alongside wine, beer and spirits. Offers hampers, takeaway and…
Serves local consumers and households around Lenzie and nearby Glasgow postcodes, including café diners, online food and gift shoppers, event attendees and customers seeking catering.
Financial Health
DistressedDistressed · -5% CAGR over 2y
Location
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Computed from 4 filingsOperates an online shop selling handmade Scottish-themed gifts and personalised products. Product range includes clan crest plaques, tartan items, hip flasks, candles, and gifts for occasions such as…
Sells to consumers seeking Scottish-themed gifts, personalised products, and clan merchandise, including buyers for weddings, graduations, home gifts, and Scotland national team items. Targets…
Financial Health
HealthyHealthy · -78% CAGR over 3y
Location
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Computed from 3 filingsOperates lottery and raffle schemes linked to Rangers Youth Development Company, selling weekly draw tickets and subscriptions online and via agents. Proceeds are distributed to support the Rangers…
Sells to adult consumers, particularly Rangers supporters and fans willing to enter club-related lottery draws, raffles and fundraising schemes. Also targets
Financial Health
WeakWeak · -55% CAGR over 2y
Location
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Operates a hotel offering guest accommodation, restaurant and bar dining, spa and leisure facilities. Provides wedding and event venues, private dining, tribute nights, and corporate meeting rooms,…
Serves leisure and business travellers visiting Glasgow, couples planning weddings, local diners and spa users, event attendees, families arranging private functions or funeral teas, and corporate…
Financial Health
N/AN/A
Location
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Financial sub-scores
Computed from 4 filingsOperates a boutique hotel providing guest accommodation, a bar and grill restaurant, and facilities for events, weddings, meetings, and private occasions, with room bookings and dining services for…
Serves leisure guests, couples and groups near Glasgow, plus business travellers, meeting organisers, and private event or wedding customers.
Financial Health
DistressedDistressed · -2% CAGR over 3y
Location
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Computed from 4 filingsProduces and bottles single malt Scotch whisky and gin at a traditional distillery. Offers ranges including SPEY and Beinn Dubh single malt whiskies and Byron’s Gin, with product information, online…
Serves adult consumers, whisky enthusiasts and collectors, plus drinks retailers and stockists interested in Scottish single malt whisky and gin ranges.
Financial Health
StableStable · 2% CAGR over 3y
Location
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Computed from 3 filingsRaises funds for a football club’s youth academy and museum through lotteries, raffles and online merchandise sales. Operates products including lotto draws, stadium brick programmes and branded…
Serves Rangers FC supporters and football fans, including adult lottery players, donors and merchandise buyers who want to support the Rangers Academy and club museum.
Financial Health
StableStable · 0% CAGR over 2y
Location
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Computed from 4 filingsOperates a contemporary art gallery representing established and emerging artists. Organises exhibitions and projects, participates in art fairs, and sells artworks, editions and publications through…
Serves contemporary art collectors, curators, galleries and cultural institutions, alongside public exhibition visitors and buyers of artist editions and publications.
Financial Health
DistressedDistressed · 0% CAGR over 3y
Location
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Computed from 3 filingsWholesales and distributes toys, games, gadgets and novelty products to retailers. Product ranges include fidget toys, plush toys, wooden toys, scooters, skateboards and licensed collectibles sold…
Sells to trade buyers in the toy, games and gadget market, including retailers and other wholesale customers in the UK and international markets. Targets businesses seeking branded, licensed and…
Financial Health
WeakWeak · -5% CAGR over 3y
Location
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Computed from 5 filingsOrganises and manages adventure challenge events and endurance trips in international locations, including running, trekking, cycling, kayaking and multisport expeditions. Designs bespoke events and…
Sells to individual consumers seeking organised adventure and endurance challenges, including runners, trekkers, cyclists, kayakers and multisport participants. Also appeals to charity fundraisers…
Financial Health
StableStable · 0% CAGR over 4y
Location
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Computed from 5 filingsProvides online training, webinars and educational resources focused on early childhood play and development. Offers professional development programmes for early years educators, parent webinars,…
Sells to early years professionals and educators through digital training, webinars and play-based learning resources, and also serves parents of young children seeking guidance on play and…
Financial Health
DistressedDistressed · -77% CAGR over 3y
Location
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Computed from 2 filingsProvides cyber security, IT infrastructure and data management consulting and services. Assesses technology risks, designs and deploys secure platforms, implements backup and recovery, and manages…
Serves businesses and organisations in Scotland, across the UK and globally, particularly IT and security leaders responsible for cyber security, technology infrastructure, compliance and data…
Financial Health
HealthyHealthy · -22% CAGR over 1y
Location
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Computed from 5 filingsDesigns and manufactures mechanical wristwatches featuring hand‑crafted enamel and porcelain dials. Produces several watch models made to order and offers bespoke leather straps, with in‑house…
Targets direct-to-consumer buyers, especially watch collectors and enthusiasts interested in handcrafted British watches, made-to-order models, enamel dials and bespoke straps.
Financial Health
StrongStrong · Hiring · 20% CAGR over 4y
Location
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Computed from 4 filingsOperates a commercial radio station broadcasting music, talk shows, news and sports programming. Provides live and on‑demand audio via DAB, online streaming and smart speakers, and sells advertising,…
Serves consumers in Glasgow and the West of Scotland, alongside local and regional advertisers seeking to reach that audience, including brands promoting events, hospitality, sport and business…
Financial Health
HealthyHealthy · -4% CAGR over 3y
Location
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Computed from 3 filingsProvides hire and installation of audio‑visual equipment for events, including PA systems, microphones, speakers, lighting, projectors, staging and power distribution. Also offers event production…
Serves a mix of businesses, consumers and community organisations planning events in Scotland, including bands, DJs, wedding and party organisers, corporate event teams, venues, theatres, festivals…
Financial Health
HealthyHealthy · Hiring · 22% CAGR over 2y
Location
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Computed from 5 filingsOperates and franchises quick‑service restaurants specialising in peri‑peri grilled chicken, burgers, wraps, salads and sides, offering dine‑in, takeaway and delivery, and running a customer rewards…
Serves UK consumers seeking peri peri chicken takeaway, delivery and casual dining, including families and loyalty app users, and targets prospective franchise partners looking to operate branded…
Financial Health
WeakWeak · 0% CAGR over 4y
Location
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Computed from 3 filingsProvides private healthcare services including medical consultations, repeat prescriptions, diagnostic screening and imaging, mental health support, and injury assessment. Treats chronic and complex…
Serves private healthcare patients in Glasgow and beyond, including people seeking consultations, repeat prescriptions, scans, mental health support, chronic condition care, minor injury assessment,…
Financial Health
HealthyHealthy · Hiring · 8% CAGR over 2y
Location
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Computed from 3 filingsSupplies surface preparation equipment and abrasive tools, including Bristle Blaster systems, and distributes industrial repair composites, epoxy compounds, waterproofing products, and protective…
Serves industrial maintenance teams, contractors and asset owners in sectors such as power, pipelines, offshore/subsea, transport, rail, aviation and manufacturing across the UK and Ireland.
Financial Health
StrongStrong · Growing · 0% CAGR over 2y
Location
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Computed from 3 filingsSupplies commercial catering equipment including pizza ovens, coffee machines and restaurant furniture. Provides kitchen and bar layout design, equipment sourcing and installation services for…
Sells to hospitality businesses including hotels, bars, restaurants, pizzerias, cinemas and catering venues, serving buyers planning small, medium and large fit-out or equipment projects across the…
Financial Health
WeakWeak · -7% CAGR over 2y
Location
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Computed from 3 filingsRetailer of new and used upright and grand pianos, including Yamaha models, along with piano accessories. Provides piano tuning, repair and restoration, hire, and piano removals and transport…
Serves a mix of consumers and organisations in Scotland, including private piano owners, music professionals, concert and church halls, music festivals, wedding organisers and corporate event clients.
Financial Health
StableStable · 0% CAGR over 2y
Location
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Computed from 5 filingsProvides professional audio services for live events, including sound system hire, sales and installation. Supplies and supports d&b audiotechnik equipment and delivers audio production for concerts,…
Serves event organisers, touring artists, production teams, corporate event planners, sports venues, theatres and entertainment operators across UK events and international tours.
Financial Health
StrongStrong · Growing, Hiring · 11% CAGR over 4y
Location
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Computed from 5 filingsSupplies roofing and building materials to trade customers, including flat and pitched roofing systems, tiles, slates, membranes, insulation, rooflights, drainage products, and cladding. Operates a…
Sells to roofing contractors, builders and construction firms needing flat and pitched roofing, sheeting and cladding materials, with trade counter access and UK-wide delivery.
Financial Health
WeakWeak · -68% CAGR over 4y
Location
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Computed from 3 filingsProvides public relations and communications services for consumer brands, including PR campaign management, social media management, influencer engagement, brand partnerships, experiential…
Serves consumer-facing brands in Scotland, especially hospitality, tourism, food and drink, lifestyle, retail and events businesses seeking agency support for audience engagement.
Financial Health
DistressedDistressed · -25% CAGR over 2y
Location
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Computed from 5 filingsOperates an online retail store selling vaping products including e‑liquids, nicotine salts, vape kits, pod systems, coils, tanks and accessories, along with prefilled pods and replacement components…
Sells to adult consumers who vape or are switching from smoking, including local vape shop customers and UK online shoppers seeking e-liquids, kits, coils, pods and accessories.
Financial Health
StrongStrong · Growing, Hiring · 19% CAGR over 3y
Location
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Computed from 5 filingsOperates retail clothing stores and an e‑commerce site selling menswear and womenswear, including shirts, suits, jackets, trousers, knitwear, shoes and accessories, stocking brands such as Remus…
Serves B2C retail customers seeking men’s and women’s clothing, footwear and accessories, including local high-street shoppers and online buyers for home delivery.
Financial Health
DistressedDistressed · -8% CAGR over 5y
Location
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Computed from 3 filingsRetailer of wall, floor, bathroom, kitchen and porcelain tiles through an online shop and store. Offers mosaics, patterned and large-format tiles, sale items, and tile fixing and finishing products…
Serves retail consumers in and around Glasgow, including homeowners and DIY renovators shopping for kitchen, bathroom, wall and floor tiling products, with specific in-store discounts for NHS and…
Financial Health
StableStable · 0% CAGR over 2y
Location
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Computed from 4 filingsOperates an online retail store selling personalised gifts and printed products. Product range includes art prints, canvas and metal wall art, mugs, coasters, signs, clothing items, bags, and…
Sells to consumers buying personalised gifts, art prints and homeware for occasions such as birthdays, weddings, new babies and holidays, with products aimed at recipients including family members,…
Financial Health
HealthyHealthy · Hiring · 14% CAGR over 3y
Location
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Computed from 5 filingsOperates sightseeing bus tours in Edinburgh and Glasgow using vintage double‑decker buses, offering onboard dining experiences such as afternoon tea, gin tastings and evening meals, and providing…
Serves locals and visitors in Glasgow and Edinburgh, including couples, tourist groups, birthday and celebration parties, hen parties and wedding groups, plus businesses seeking corporate hire…
Financial Health
StrongStrong · Growing · 0% CAGR over 4y
Location
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Computed from 5 filingsProduces and sells baked goods including celebration cakes, cupcakes and cake slices. Offers customised cakes for events and sells assorted cake selections and postal treat boxes through online…
Serves consumers ordering treats, postal boxes and celebration cakes for home delivery or in-store purchase, as well as retail stockists and wholesale buyers looking to carry bakery products.
Financial Health
HealthyHealthy · Hiring · 5% CAGR over 4y
Location
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Computed from 5 filingsSells and arranges holiday travel including cruises, cruise‑and‑stay packages, city breaks, escorted tours, and multi‑centre trips. Provides flight and hotel packages to destinations such as the USA,…
Serves B2C leisure travellers, including families, couples, honeymooners and solo holidaymakers, seeking cruises, city breaks, escorted tours and long-haul holidays.
Financial Health
StableStable · Hiring · 7% CAGR over 5y
Location
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Computed from 5 filingsSupplies cakes, pastries and long‑life bread products to convenience stores, cash and carry wholesalers, and independent retailers. Distributes packaged baked goods and snack cakes from multiple…
Serves B2B wholesale buyers at UK convenience stores, cash and carries, independent retailers and non-multiple grocers, with particular emphasis on non-multiple businesses in Scotland.
Financial Health
WeakWeak · -8% CAGR over 4y
Location
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Computed from 3 filingsImports and wholesales wines from international producers, supplying bars, restaurants and wine shops. Offers a curated portfolio of wines and online ordering for trade customers.
Sells B2B to Scotland’s hospitality and retail trade, including bars, restaurants and independent wine shops seeking wholesale wine supply.
Financial Health
HealthyHealthy · 0% CAGR over 2y
Location
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Computed from 5 filingsSupplies flooring installation tools, equipment and accessories for professional and domestic floorlayers, including adhesives, tapes, cutting tools, carpet fitting tools, surface preparation…
Serves professional flooring contractors, carpet fitters and domestic floorlayers, including tradespeople working with carpet, LVT, PVC, linoleum and parquet.
Financial Health
HealthyHealthy · Hiring · 11% CAGR over 4y
Location
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Computed from 2 filingsRetailer of new and used touring caravans, including models from Swift and Bailey. Also sells caravan accessories, awnings and Powrtouch movers, and provides caravan servicing and related aftersales…
Serves consumers and touring caravan owners in Scotland, including buyers of new or used caravans and accessories between Glasgow and Edinburgh.
Financial Health
HealthyHealthy · 0% CAGR over 1y
Location
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Computed from 5 filingsProvides handmade and bespoke jewellery design and goldsmith services, including custom commissions, remodelling and repair of existing pieces. Sells rings, bracelets, necklaces, earrings, wedding…
Serves consumers seeking fine jewellery, including couples buying wedding rings, gift buyers, men and women shopping for collections, and individuals commissioning or remodelling bespoke pieces.
Financial Health
StableStable · Hiring · 7% CAGR over 4y
Location
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Computed from 5 filingsSells used cars including hatchbacks, SUVs and vans through an online showroom and dealership. Arranges motor finance packages, including options for customers with poor or limited credit history,…
Serves private car buyers in the Paisley/Glasgow area, especially consumers seeking affordable motor finance or with poor credit histories, including those previously declined elsewhere.
Financial Health
StableStable · -11% CAGR over 4y
Location
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100 more companies and their verified directors are in the file
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Key facts
About 3% of the trading cohort reports turnover above £5M (2 of 61 firms) — the rest sits below that revenue band.
13% of the cohort was incorporated since 2022 (8 firms), so a sizeable share is in its first few filing cycles.
75.4% (46) of the Glasgow email-marketing cohort also run content-management software, while 67.2% (41) also run web analytics.
Ecommerce plug-ins appear on 34.4% (21) of detected sites, pointing to campaign use around checkout, product browsing and repeat purchasing.
Travel & Hospitality is the largest tagged segment at 21.3% (13), followed by Fashion & Retail at 18.0% (11).
PECR and UK GDPR set the main compliance frame: ICO guidance requires consent for many marketing emails to individuals, with a limited soft opt-in for previous customers.
IAB UK reports that the UK digital advertising market reached £40.5 billion in 2025, up 10% year-on-year.
What else do Mailchimp users run?
Share of the 61 Mailchimp-running UK companies where each technology was also detected. As of June 2026.
Who runs Mailchimp in the UK?
By sector
Sectors overlap, so shares need not sum to 100%.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
8
Median headcount
£502.9K
Median UK turnover
3.3%
Above £5M turnover
8
Incorporated since 2022
Verified directors — included in the file
Director names and roles for these 145 companies, alongside financials and websites, in one Excel + CSV file.
How Mailchimp usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Mailchimp is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
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Frequently asked questions
How many companies in Glasgow use Mailchimp?
How is Mailchimp usage detected?
What kinds of companies use Mailchimp in Glasgow?
What do Mailchimp users in Glasgow also run?
How fresh is this data?
Can I get contact details for these companies?
Buy all 145 companies as a spreadsheet.
One Excel/CSV file with company details, websites and key data — yours to download and use.