Food Service Companies Using Microsoft Clarity in the UK: 102 Active Firms (2026)
Food service operators in the UK run website behaviour analytics to improve digital ordering, bookings and customer journeys.
For UK food service operators, website behaviour analytics usually sits between marketing, digital trading and venue operations. Adoption tends to signal that a restaurant, catering or hospitality group already has enough direct traffic to justify staff time on conversion analysis, not just a brochure site. The practical users are often teams responsible for bookings, ordering, enquiries and venue discovery; the buyers are more likely to be commercial or digital leaders than pure IT. Engagements look operational rather than experimental: small changes to menus, forms, booking paths and landing pages can matter when web traffic translates into reservations or delivery demand.
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There are 102 UK food service operators in this cohort running this behaviour analytics tool, with a reported employment footprint of 4,379 people. Within the sector’s analytics stack, it sits fourth in the category ranking at 3.7%, behind general web analytics and plugin-led measurement tools. Registered-office skew is split between the South West and London, each at 17.6%, followed by the West Midlands at 11.8%, the North West at 10.8% and Scotland at 9.8%. That pattern points to adoption beyond the capital, particularly among operators with multi-site or regional consumer demand.
Behaviour analytics in food service is less about sector licensing than about consent, cookies and customer privacy. Operators using booking, ordering or enquiry journeys need analytics scripts to fit their GDPR basis, privacy notices and consent-management choices, particularly where the same website also handles customer accounts or payment-adjacent flows. The tool usually sits alongside content management, web analytics, tag-management and security services, so procurement may be shaped by website agencies as much as by in-house technology teams. Multi-site operators also face governance work when the same tracking approach is applied across venue pages, campaign pages and local menus.
Adoption appears tied to direct-channel maturity rather than company age alone. Operators tend to add behaviour analytics once online booking, ordering or enquiry funnels are worth tuning, and may remove or consolidate scripts where agencies standardise website stacks. Food service groups with small web teams may favour lightweight measurement that can be managed without a dedicated analytics function; multi-site operators may apply the same instrumentation across venue pages to compare demand patterns. Pressure from consent management, page performance and external ordering platforms could keep usage selective, especially where much of the customer journey sits outside the operator’s own website.
Adoption by company size
Adoption of Microsoft Clarity rises with company size across the trading UK food service companies in this cohort. 0.1% of the 69,630 companies with under 10 employees run Microsoft Clarity (37 detected). 0.4% of the 12,687 companies with 10–50 employees run Microsoft Clarity (53 detected). 1.2% of the 846 companies with over 50 employees run Microsoft Clarity (10 detected). That is a 1.1% gap between the over 50 employees and under 10 employees bands.
102
Active firms
2026
3.7%
Of detected Analytics share
UK food service
14
Median headcount
Filed accounts
225
Verified contacts
Across this cohort
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Key facts
About 8% of the trading cohort reports turnover above £5M (9 of 102 firms) — the rest sits below that revenue band.
14% of the cohort was incorporated since 2022 (15 firms), so a sizeable share is in its first few filing cycles.
The profiled analytics system ranks fourth by detected analytics share in food service, appearing on 3.7% (102) of 2,769 operators with a detectable system.
South West and London each account for 17.6% (18) of detected food service operators running the system, followed by West Midlands at 11.8% (12).
Website stack overlap is high: 71.6% (73) also run a content-management platform, while 58.8% (60) also run tag-management tooling.
All detected operators sit within Travel & Hospitality, and 14.7% (15) are also tagged Sport & Leisure.
Analytics market share among UK Food Service
Share of the 2,769 UK Food Service with a detectable system. As of June 2026.
What else do Microsoft Clarity-running Food Service run?
Share of the 102 Microsoft Clarity-running UK companies where each technology was also detected. As of June 2026.
Where Microsoft Clarity Food Service are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
14
Median headcount
£656.9K
Median UK turnover
8.8%
Above £5M turnover
15
Incorporated since 2022
225 verified decision-maker contacts
across these 102 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK Food Service using Microsoft Clarity
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 2 filingsOperates a chain of casual restaurants serving Vietnamese street food, including phở noodle soups, rice and noodle dishes, spring rolls, salads and desserts. Provides dine‑in, takeaway,…
Serves UK consumers dining out or ordering takeaway, including health-conscious diners, gluten-free/coeliac customers, vegans, students and buyers of restaurant gift vouchers.
Financial Health
DistressedDistressed · -37% CAGR over 1y
Location
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Financial sub-scores
Computed from 4 filingsOperates fast-casual restaurants and an online ordering platform selling made-from-scratch meals including grain bowls, salads, and seasonal dishes. Provides takeaway, delivery, and catering…
Serves individual consumers seeking healthy seasonal meals for delivery, pickup or in-restaurant dining, plus workplaces, event hosts and groups needing catering near its restaurant locations.
Financial Health
DistressedDistressed
Location
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Operates and manages a large portfolio of pubs, bars, inns, and late‑night venues. Runs managed sites, leased and tenanted pubs, and operator‑led estates, and partners with publicans and hospitality…
Serves UK pub and bar guests, local communities and late-night venue customers, while also targeting publicans, pub operators, joint-venture partners and independent restaurant/bar operators seeking…
Location
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Financial sub-scores
Computed from 5 filingsOperates a group of pubs, restaurants and boutique hotels. Provides food and drink service, guest accommodation, and venues for functions, weddings and corporate meetings, with online table and room…
Serves consumers and local communities seeking pub, restaurant and hotel venues, including friends, families and travellers, plus private event customers, wedding parties and businesses needing…
Financial Health
StrongStrong · Hiring · 91% CAGR over 4y
Location
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Computed from 3 filingsOperates a network of pubs and sports bars offering alcoholic drinks, food service, and live sports screenings. Provides an online platform that lists venues, sports fixtures, promotions, and a pub…
Serves UK consumers looking for local pubs and bars, including friends, families, dog owners, sports fans, and local communities seeking drinks, food, beer gardens, offers, or places to watch…
Financial Health
WeakWeak · -6% CAGR over 2y
Location
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Computed from 4 filingsOperates quick‑service restaurants serving Mediterranean and Middle Eastern–inspired food, including shawarma wraps, rice bowls, falafel, platters and appetizers. Provides dine‑in, takeaway and…
Sells to consumers seeking fast-casual Mediterranean food for dine-in, takeaway and delivery, and also targets catering customers and prospective franchisees. Serves neighbourhood diners across its…
Financial Health
StrongStrong
Location
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Computed from 5 filingsOperates vegan fast‑food restaurants serving plant‑based burgers, fried chicken alternatives, fries and milkshakes. Provides dine‑in, takeaway, click‑and‑collect and delivery ordering through its…
Serves B2C fast-food customers, including vegans and plant-based diners, ordering for delivery, click-and-collect, or eating at restaurant locations in Bristol, London and Brighton.
Financial Health
DistressedDistressed
Location
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Computed from 5 filingsOperates restaurants serving Lebanese and Middle Eastern cuisine. Offers dine‑in meals, takeaway, delivery, and click‑and‑collect food, along with catering services, group dining, and private event…
Serves consumers seeking Middle Eastern and North African restaurant meals, including families, friends, food-focused diners and value seekers, plus groups and event organisers booking private…
Financial Health
DistressedDistressed
Location
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Computed from 5 filingsOperates cafés and restaurants and sells coffee products through an online shop and subscription service. Offers roasted coffee beans, ground coffee, compostable pods, instant and canned iced coffee,…
Sells to UK coffee-drinking consumers shopping for home delivery, subscriptions and gifts, and also targets workplace buyers seeking coffee supplies for offices.
Financial Health
DistressedDistressed · -67% CAGR over 4y
Location
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Computed from 3 filingsOperates a chain of fast‑casual restaurants serving Asian‑fusion dishes including stir‑fried noodles, rice boxes, wings and wraps prepared in open kitchens. Provides takeaway and dine‑in food and…
Serves consumers seeking fast-casual Asian-fusion meals, including takeaway and dine-in customers, families buying kids’ boxes, and customers ordering from UK and Canadian locations.
Financial Health
HealthyHealthy · -15% CAGR over 2y
Location
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Computed from 3 filingsOperates a group of gastropubs and restaurants offering food, wines and cocktails. Provides bar dining, private dining, takeaway, event hosting and boutique guest bedrooms, as well as pub-based…
Serves consumers in Kent and East Sussex, including diners, families, dog owners, pub garden visitors, private dining groups, overnight guests, takeaway customers and buyers of food, drink and…
Financial Health
HealthyHealthy · -7% CAGR over 2y
Location
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Computed from 5 filingsProvides river dining and sightseeing cruises offering brunch, lunch, afternoon tea and dinner experiences, with onboard meals and entertainment. Also sells themed and seasonal cruises, private group…
Serves consumers, tourists, couples, families and friend groups seeking London experiences for celebrations, seasonal occasions and gift vouchers, plus groups booking private parties or corporate and…
Financial Health
StableStable · 0% CAGR over 4y
Location
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Computed from 5 filingsOperates quick-service food outlets serving Filipino-inspired street food, including chicken inasal, beef and chicken adobo, rice boxes, burritos, fries, and plant-based options. Provides takeaway…
Serves individual consumers and casual diners ordering Filipino-inspired street food for takeaway or delivery, especially Uber Eats users around Peckham, Elephant & Castle and White City.
Financial Health
WeakWeak · Hiring · 76% CAGR over 4y
Location
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Computed from 2 filingsOperates cocktail bars serving mixed alcoholic drinks and nightlife entertainment. Offers cocktail menus, happy hour promotions, themed bottomless brunch events, cocktail‑making classes, and venues…
Serves adult consumers, social groups and event organisers seeking party-focused bar venues for nights out, happy hours, bottomless brunches, celebrations, cocktail classes and private hire.
Financial Health
WeakWeak · -25% CAGR over 1y
Location
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Computed from 5 filingsOperates a group of pubs, inns and restaurants providing food, drink and guest accommodation. Also develops and supplies Bramley branded bath and body products used in its venues and offers…
Serves B2C hospitality customers: local residents, leisure visitors and London weekend travellers using pubs, restaurants and inn accommodation in Wiltshire and Somerset; also addresses hospitality…
Financial Health
StableStable · 0% CAGR over 4y
Location
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Computed from 4 filingsOperates franchised food and beverage outlets for brands including KFC, Costa Coffee, Burger King and Taco Bell, and runs Anytime Fitness gyms. Also invests in and develops commercial and residential…
Serves major consumer-facing franchise brands, property tenants and hospitality guests. Targets B2B brand partners in fast food, coffee and fitness, plus commercial and residential occupiers, while…
Financial Health
StableStable · -4% CAGR over 3y
Location
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Computed from 4 filingsOperates a collection of historic country house estates used exclusively as wedding venues. Provides ceremony and reception spaces, accommodation, catering and all-inclusive wedding packages, with…
Serves engaged couples and wedding planners seeking exclusive-use historic country house or castle wedding venues in Essex, Cambridgeshire, Gloucestershire, Somerset and Warwickshire.
Financial Health
HealthyHealthy · -7% CAGR over 3y
Location
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Computed from 4 filingsOperates casual dining restaurants serving burgers made from locally sourced beef with fresh buns and house-made sauces, alongside sides, craft beers and cocktails. Also offers event catering,…
Serves local consumers and visitors in Hereford and Worcester, including casual diners, groups booking tables, gift voucher buyers, and people arranging event catering.
Financial Health
WeakWeak · Hiring · 5% CAGR over 3y
Location
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Operates commercial activities for a heritage visitor destination, including museums, galleries and historic attractions, as well as hospitality services such as a hotel, holiday cottages,…
Serves leisure visitors, families, tourists, school groups and organised groups planning heritage attraction visits, stays and dining in Bishop Auckland.
Financial Health
N/AN/A
Location
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Computed from 3 filingsOperates a country estate visitor attraction including a hotel and spa, restaurants, gardens and parkland. Produces food and drink such as cider and farm produce, and sells groceries, gifts and house…
Targets leisure consumers, families, garden visitors, hotel and spa guests, diners and members, with additional B2B sales to private-event organisers and corporate-gifting buyers.
Financial Health
WeakWeak · Hiring · 6% CAGR over 2y
Location
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Computed from 5 filingsOperates a restaurant serving South Asian cuisine, offering buffet-style dining and banquet experiences. Provides facilities for weddings, corporate events and private functions, and sells gift cards…
Serves B2C diners, families and groups seeking South Asian banquet dining, plus wedding hosts and corporate event organisers booking venues or catering in London and the North West.
Financial Health
HealthyHealthy · -4% CAGR over 4y
Location
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Operates vegetarian quick-service restaurants serving Indian street food, particularly Maharashtrian dishes such as vada pav, misal pav and samosa pav. Offers dine-in, takeaway and delivery, and…
Serves B2C diners seeking vegetarian Indian street food, takeaway and delivery, plus households, community groups and event organisers needing catering near its UK branch locations.
Financial Health
N/AN/A
Location
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Computed from 5 filingsProvides catering services for corporate events, weddings, private parties and workplace dining. Designs and prepares bespoke menus, canapés, banquets and live cooking stations, and supplies food…
Serves corporate clients, workplace teams, event planners, couples and private hosts in London seeking catering for events, offices, weddings and private celebrations.
Financial Health
StrongStrong · Hiring · 11% CAGR over 5y
Location
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Computed from 5 filingsOperates Cafe Murano Italian restaurants serving Italian-inspired dishes. Offers dine‑in meals with set and à la carte menus, private dining, events and supper clubs, with online table booking and…
Serves consumers and private or corporate groups in London seeking Italian restaurant dining, private dining, events, supper clubs and bookings across St James’s, Covent Garden, Bermondsey and…
Financial Health
HealthyHealthy · Hiring · 5% CAGR over 4y
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Computed from 5 filingsOperates a boutique hotel resort offering guest accommodation in rooms, suites, and self-contained lodgings. Provides on-site restaurants, bars, and afternoon tea, as well as outdoor activity…
Serves leisure travellers, couples and families seeking luxury Highland retreats, including hotel guests, self-catering stays, diners, outdoor experience buyers, gift voucher purchasers, and wedding…
Financial Health
HealthyHealthy · Hiring · 12% CAGR over 4y
Location
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Computed from 5 filingsOperates dessert shops specialising in churros and sweet treats. Produces and sells bottled dessert sauces such as chocolate, hazelnut and pistachio, available in-store and through online ordering…
Serves consumers seeking churros and dessert sauces through UK and Bahrain stores, online shop, and delivery platforms, including households ordering bottled sauces or sharing boxes for home delivery.
Financial Health
HealthyHealthy
Location
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Computed from 3 filingsOwns and operates hotel, spa and restaurant businesses within a waterfront leisure development, providing guest accommodation, dining and hospitality services, and managing associated visitor…
Serves leisure consumers including families, day trippers, tourists, hotel guests and marina or cruise visitors seeking waterfront dining, shopping, stays and activities in Milford Haven and…
Financial Health
WeakWeak
Location
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Computed from 3 filingsOperates tea rooms and restaurants serving breakfast, lunch and traditional afternoon tea, including sandwiches, scones, cakes and loose‑leaf teas. Offers gluten‑free and vegan menus, event catering…
Serves B2C customers in Edinburgh and Glasgow, including tourists, local diners, families with children, people with gluten-free, vegetarian or vegan requirements, gift buyers, and private function…
Financial Health
StrongStrong · Hiring · 2384% CAGR over 1y
Location
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Computed from 5 filingsOperates hot pot restaurants serving Mongolian-style lamb hot pot with broth bases, sliced meats, seafood, vegetables, and other ingredients cooked at the table. Offers dine‑in service, set menus,…
Serves B2C diners, including local residents, travellers and groups, at UK restaurant locations in Holborn, Bayswater, Birmingham and Edinburgh.
Financial Health
StableStable · Hiring · 124% CAGR over 4y
Location
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Computed from 5 filingsOperates hospitality and entertainment venues including an Italian restaurant, brunch and cabaret club, cocktail lounge, and Irish pub. Provides food and drink service alongside nightlife events,…
Serves B2C customers in Maidstone and Kent, including diners, brunch groups, cabaret audiences, nightclub visitors, cocktail lounge guests and pub-goers seeking hospitality and entertainment venues.
Financial Health
HealthyHealthy · -1% CAGR over 4y
Location
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Computed from 5 filingsOperates passenger canal boat trips offering sightseeing cruises and dining experiences, including afternoon tea, fish and chip, and dinner cruises. Provides themed events, seasonal trips, private…
Serves leisure consumers, tourists, families, couples, schools or groups seeking canal outings, dining experiences, seasonal trips, celebrations and wedding receptions, with options for coach…
Financial Health
StableStable · Hiring · 12% CAGR over 4y
Location
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Computed from 3 filingsOperates a country house hotel and resort offering guest rooms and self‑catering lodges. Provides hospitality services including restaurants and bars, spa treatments, golf course access, outdoor…
Serves B2C leisure guests seeking luxury country hotel stays, including families, couples, friends, dog owners, golfers, spa visitors, diners and buyers of gift vouchers for Dartmoor breaks.
Financial Health
StableStable · -89% CAGR over 2y
Location
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Computed from 5 filingsOperates a hotel, leisure and golf resort offering accommodation, spa treatments, health club facilities, restaurants and bars. Provides golf courses, golf breaks and coaching, conference and meeting…
Serves leisure travellers, golfers, spa guests, wedding and occasion hosts, corporate event organisers, conference delegates and sports teams seeking hotel, resort and event facilities in South Wales.
Financial Health
StableStable · Hiring · 5% CAGR over 4y
Location
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Computed from 3 filingsOperates a country house hotel and spa offering guest accommodation, restaurant dining, spa treatments and leisure facilities. Also provides conference, wedding and event hosting, along with…
Serves leisure travellers, couples, spa day visitors, restaurant diners, afternoon tea guests, gift voucher buyers, and businesses or private clients seeking conference, event and wedding venues in…
Financial Health
DistressedDistressed · -90% CAGR over 2y
Location
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Computed from 5 filingsOperates street food outlets and takeaway services selling Yorkshire pudding wraps filled with roast meats, vegetables and gravy inspired by traditional British Sunday roasts. Also provides online…
Serves consumers at street food markets, food halls and via delivery, plus organisers of private events, parties and catered bookings across England.
Financial Health
StrongStrong · Hiring · 35% CAGR over 4y
Location
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Computed from 3 filingsOperates a private members’ club offering lounges, meeting rooms, event spaces, dining and bars, and roof terraces. Hosts arts, music, and cultural events, and provides spaces for socialising, work,…
Serves creative professionals and culturally interested individuals in London, plus businesses, event organisers and private clients seeking members’ club access, meeting rooms, private events and…
Financial Health
HealthyHealthy · -10% CAGR over 2y
Location
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Computed from 5 filingsOperates a floating restaurant and bar on a converted Dutch barge, serving seasonal food and drinks. Also runs canalside gardens offering outdoor dining and street food, and provides event hosting,…
Serves individual diners, drinkers, groups and private event organisers, including wedding parties and corporate/social gatherings, primarily around Hackney Wick and London.
Financial Health
DistressedDistressed · -9% CAGR over 4y
Location
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Computed from 5 filingsOperates a group of McDonald’s franchise restaurants, providing fast food meals, beverages, and takeaway or dine‑in services. Manages day‑to‑day restaurant operations including food preparation,…
Financial Health
StrongStrong · Growing, Hiring · 8% CAGR over 4y
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Computed from 4 filingsOperates a public visitor attraction featuring restored lakes and woodland gardens, a sculpture park and art gallery. Provides ticketed garden access, events and workshops, a play park, restaurant…
Serves consumers and groups visiting heritage gardens, including families, garden enthusiasts, tourists, members, diners, hotel guests, wine buyers, and wedding or private-event organisers.
Financial Health
WeakWeak · Hiring · 6% CAGR over 3y
Location
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Operates an Indian street food restaurant and bar serving small plates, thali meals, cocktails and afternoon tea. Offers dine‑in service alongside takeaway and delivery orders, and provides group…
Serves consumers in Birmingham, including casual diners, families, vegan and kids-menu customers, delivery/collection customers, and groups booking parties, afternoon tea, bottomless dining or…
Financial Health
N/AN/A
Location
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Operates a hotel offering guest accommodation in rooms and suites, with an on-site restaurant, bar, garden areas and shared spaces. Provides dining, hospitality services, and facilities for meetings,…
Serves leisure and business travellers visiting London, especially guests seeking Kensington and Earl’s Court stays, alongside local diners and organisers of meetings and events.
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Computed from 5 filingsOperates catering outlets and retail shops at zoological visitor attractions, including Edinburgh Zoo and Highland Wildlife Park, providing food, beverages, and merchandise to visitors and supporting…
Serves consumers visiting Edinburgh Zoo and Highland Wildlife Park, including families, tourists, members and education and community groups buying on site.
Financial Health
StrongStrong · Profitable
Location
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Computed from 3 filingsProvides hotel accommodation with 36 rooms and suites, spa and wellness facilities, restaurant and bar dining, and event spaces. Offers spa treatments, spa days and breaks, weddings, meetings,…
Serves leisure travellers, couples, families and dog owners seeking country hotel, spa and dining stays, plus event buyers booking weddings, celebrations, meetings and exclusive use. Also targets…
Financial Health
WeakWeak · -3% CAGR over 2y
Location
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Provides catering services for schools, including preparation and delivery of hot meals, onsite and offsite kitchen operations, menu development, and nutrition-led meal planning for primary,…
Serves primary, secondary and sixth-form schools, targeting headteachers and school operations teams responsible for pupil and staff meal provision across UK educational institutions.
Financial Health
N/AN/A
Location
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Computed from 5 filingsOperates a hotel offering guest accommodation with themed rooms and sea views, along with a restaurant, lounge bar and afternoon tea service. Also provides event and wedding hosting, short breaks,…
Serves leisure travellers, couples, wedding parties and diners seeking luxury coastal stays, food and drink, afternoon tea or event hire in South Cornwall, including guests travelling with dogs.
Financial Health
WeakWeak · Hiring · 17% CAGR over 4y
Location
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Computed from 5 filingsProvides accommodation in a country house hotel with en-suite rooms and suites, along with a restaurant offering lunch, dinner, afternoon tea and Sunday dining. Hosts weddings, private events and…
Serves leisure travellers and local consumers in Sheffield/South Yorkshire, including hotel guests, restaurant diners, afternoon tea visitors, engaged couples, and families or groups arranging…
Financial Health
StableStable · 0% CAGR over 5y
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Computed from 5 filingsOperates a country hotel providing guest accommodation and an on-site restaurant serving breakfast, lunch, dinner and afternoon tea. Hosts weddings, corporate events and private celebrations, and…
Serves leisure travellers, families, pet owners and business guests visiting rural Norfolk, plus diners and customers planning weddings, corporate events and private celebrations.
Financial Health
StableStable · Hiring · 4% CAGR over 5y
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Computed from 5 filingsOperates a hotel offering guest rooms and self‑catering accommodation. Provides on‑site dining, spa treatments, gym classes, outdoor pool, cinema and sports facilities, and hosts weddings,…
Serves leisure travellers, families and couples seeking coastal stays in North Devon, plus spa and dining guests, wedding parties, celebration hosts and conference organisers.
Financial Health
StableStable · -1% CAGR over 4y
Location
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Computed from 3 filingsOperates a country house hotel offering guest accommodation, restaurant and bar dining, leisure club and spa facilities, and venues for weddings, conferences, meetings, banquets and events.
Serves leisure travellers, wedding couples, diners and spa/leisure guests visiting rural Shropshire and Telford, plus businesses and event organisers arranging meetings, conferences, banquets or…
Financial Health
WeakWeak · -50% CAGR over 2y
Location
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Computed from 5 filingsOperates a greyhound racing and speedway stadium with spectator facilities. Provides race events alongside hospitality services including restaurants, bars, VIP boxes, and packages for corporate…
Serves consumers, families, couples, party groups, stag and hen parties, and corporate buyers seeking group outings, hospitality, team building, venue hire, charity events, sponsorship or advertising…
Financial Health
WeakWeak · 1% CAGR over 4y
Location
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Unlock all 102 leads
Showing 50 of 102 — +52 more with verified decision-maker contacts, live data, and CRM sync.
How Microsoft Clarity usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. food service companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of food service companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Microsoft Clarity is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK Food Service by Analytics
Other Food Service technology
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Frequently asked questions
How many UK food service companies use Microsoft Clarity?
What share of UK food service companies run Microsoft Clarity?
How is Microsoft Clarity usage detected?
What size food service companies use Microsoft Clarity in the UK?
What do Microsoft Clarity-running food service companies also run?
Can I get contact details for these companies?
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