Marketing Agency Companies Using Embedly in the UK: 174 Active Firms (2026)
Marketing agencies using web-embed technology deliver digital campaigns, content hubs and analytics-backed creative for UK clients.
For marketing agencies, a web-embed layer sits at the publishing end of the stack: campaign pages, client work, social posts, video and interactive assets can be embedded without rebuilding the site each time. Adoption tends to signal a direct-channel agency with enough content output to care about re-use, measurement and presentation, but not necessarily a large engineering team. Buyers are usually B2B marketing leads, founders and in-house communications teams; engagements range from retained digital support to campaign-specific creative, search, media and content projects. The stack also hints at a public website used as a sales asset rather than a brochure, with analytics and tag-management tools close by.
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UK adoption is narrow but visible: 174 marketing agencies are running this web-embed stack on their public sites. Reported employment across the cohort is 1,607 people, so the footprint is closer to lean delivery teams than large holding-company networks. Within marketing-agency widget usage, the stack ranks second at 21.5%, behind another embed-oriented widget category and ahead of several smaller publishing and sharing tools. The regional skew is London-heavy, at 38.5% of the cohort, followed by the South East at 16.7%, the South West at 11.5%, the North West at 8.6% and the East Midlands at 5.2%.
Marketing agencies using embedded media do not sit under a sector licence, but their campaign work crosses multiple rulebooks. For client acquisition, tracking, newsletters and retargeting, ICO expectations under GDPR and PECR matter; consent records, suppression lists and cookie notices are usually procurement questions as much as legal ones. The ASA enforces the CAP Code across advertisers, agencies and media, while the CMA, trading standards and Ofcom can matter where promotions, unfair trading or misuse of public electronic communications networks are in play. DMA membership adds a trade-body code for direct marketing, although that is not a statutory licence.
Adoption appears tied less to media novelty than to the agency’s operating model. Firms with frequent campaign publishing, client reporting and owned-content programmes tend to keep embed tools in place because they reduce dependency on bespoke page builds. Pressure is likely to come from bundling inside website builders, consent-management changes and client scrutiny of external scripts. Smaller agencies may accept lighter, bundled embed features, while agencies selling performance or content programmes are more likely to retain specialist embed layers where workflow, presentation and measurement remain part of the client promise.
Adoption by company size
Adoption of Embedly rises with company size across the trading UK marketing agency companies in this cohort. 0.2% of the 54,246 companies with under 10 employees run Embedly (107 detected). 3.6% of the 1,903 companies with 10–50 employees run Embedly (69 detected). 1.4% of the 146 companies with over 50 employees run Embedly (2 detected). That is a 1.2% gap between the over 50 employees and under 10 employees bands.
174
Active firms
2026
21.5%
Of detected Widgets share
UK marketing agency
7
Median headcount
Filed accounts
361
Verified contacts
Across this cohort
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Key facts
About 6% of the trading cohort reports turnover above £5M (11 of 174 firms) — the rest sits below that revenue band.
8% of the cohort was incorporated since 2022 (15 firms), so a sizeable share is in its first few filing cycles.
Among marketing agencies with a detectable widget system, this web-embed technology accounts for 21.5% (174 of 811), behind a 39.0% alternative (316).
London accounts for 38.5% (67) of this web-embed cohort, followed by the South East at 16.7% (29) and the South West at 11.5% (20).
The three most common co-detections appear on 71.8% (125), 66.1% (115) and 63.2% (110) of these agency websites, suggesting stack combinations rather than isolated embed usage.
Campaign work sits across several UK regimes: the ICO regulates data protection and PECR for direct marketing, while the ASA enforces the CAP Code for advertisers, agencies and media.
UK ad spend increased by 10.4% in 2024 to £42.6 billion, with online formats growing 13.2% and £4 in every £5 of ad budgets spent online.
Widgets market share among UK Marketing Agency
What else do Embedly-running Marketing Agency run?
Share of the 174 Embedly-running UK companies where each technology was also detected. As of June 2026.
Where Embedly Marketing Agency are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
7
Median headcount
£452.1K
Median UK turnover
6.3%
Above £5M turnover
15
Incorporated since 2022
361 verified decision-maker contacts
across these 174 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK Marketing Agency using Embedly
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsProvides digital marketing services including media strategy, paid search and social advertising, programmatic media buying, SEO and conversion optimisation, creative production, and marketing data…
Serves businesses, including B2B companies, e-commerce brands, retailers and app-based businesses, targeting marketing teams that need media, creative, SEO, CRO, data and analytics support.
Financial Health
HealthyHealthy · Hiring · 6% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides digital marketing services for direct‑to‑consumer e‑commerce brands, including paid advertising on Meta, TikTok and Google, performance creative production, email and SMS marketing, media…
Serves B2C direct-to-consumer e-commerce brands, particularly 7- and 8-figure online retailers, with buyers including founders, owners, growth marketing leads and e-commerce teams.
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 2 filingsProvides digital marketing services including SEO, PPC advertising, social media management, content creation, video production and website development. Also offers campaign strategy, analytics, and…
Serves B2B brands and marketing teams across industries, including businesses seeking a single agency partner to support growth, consolidate marketing suppliers, and scale digital activity.
Financial Health
StrongStrong · Growing, Hiring · 67% CAGR over 1y
Location
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Provides B2B demand generation and account-based marketing services, including content syndication, email outreach, LinkedIn and programmatic advertising, connected TV and audio ads, and B2B data and…
Serves B2B marketing and revenue teams at companies running account-based marketing and demand generation campaigns, targeting key decision-makers and buying groups across global in-market accounts.
Financial Health
N/AN/A
Location
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Computed from 5 filingsProvides social media marketing services for brands, including social strategy development, creative content production, paid social advertising, influencer and creator partnerships, community…
Serves B2B marketing teams and CMOs at global brands and fast-moving challenger brands across consumer, retail, hospitality, technology and entertainment sectors.
Financial Health
HealthyHealthy · Hiring · 16% CAGR over 4y
Location
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Computed from 3 filingsProvides TikTok-focused advertising services, producing user-generated style video content and managing creative campaigns. Plans concepts, sources and vets creators, and tests and optimises ad…
Targets B2B buyers: brands, agencies and in-house marketing teams advertising on TikTok, particularly those focused on paid social acquisition, creative testing and conversion campaigns.
Financial Health
StrongStrong · Growing, Hiring · 198% CAGR over 2y
Location
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Computed from 5 filingsProvides influencer marketing services for brands including campaign strategy, creator sourcing and partnerships, social media content campaigns, paid amplification, and performance measurement using…
Serves global consumer brands and CMOs seeking creator-led social media growth, with campaigns spanning multiple markets and stages of the marketing funnel.
Financial Health
StrongStrong · Hiring · 68% CAGR over 5y
Location
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Computed from 2 filingsProvides digital marketing and advertising services including paid social, PPC and programmatic media buying, SEO and CRO, ad creative and video production, social media management, website design…
Serves consumer-facing brands and ecommerce businesses, primarily marketing and growth teams managing paid media, SEO, social content, websites and online sales.
Financial Health
HealthyHealthy · Hiring · 25% CAGR over 1y
Location
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Computed from 5 filingsProvides digital marketing services focused on paid media and social advertising, including pay‑per‑click campaign management, paid and organic social media, creative production, influencer…
Serves ambitious DTC, retail and FMCG brands, including emerging and established consumer businesses seeking growth through paid media, social, creative and influencer-led marketing.
Financial Health
StrongStrong · Growing, Hiring · 76% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides social media marketing and content production services, including short‑form video, user‑generated content, paid media creative, and performance advertising. Also offers social media…
Serves brands and marketing teams seeking a B2B partner for online growth, particularly consumer-facing businesses investing in social media, TikTok/UGC, paid creative, content and digital brand…
Financial Health
StrongStrong · Growing, Hiring · 114% CAGR over 4y
Location
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Computed from 5 filingsProduces films, branded content, digital campaigns and interactive media for organisations and brands. Services include creative development, storytelling, animation and video production for…
Serves marketing and communications teams at major brands, government bodies, healthcare organisations, charities and cultural organisations.
Financial Health
StrongStrong · Hiring · 11% CAGR over 4y
Location
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Computed from 5 filingsProvides digital growth marketing services including paid media management across online platforms, creative production, A/B testing, landing page and funnel optimisation, and CRM lifecycle…
Serves B2B and consumer brands’ marketing teams, from startups and scaleups to global enterprises and Fortune 500 ventures, across growth stages needing full-funnel performance marketing support.
Financial Health
StableStable · Hiring · 3% CAGR over 4y
Location
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Computed from 5 filingsProvides marketing and creative agency services including brand campaign development, social media and creator marketing, Amazon and ecommerce optimisation, and content production through an in‑house…
Serves consumer-facing brands, including FMCG, food and drink, pet care and live entertainment clients, and their marketing and ecommerce decision-makers.
Financial Health
StrongStrong · Growing, Hiring · 34% CAGR over 4y
Location
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Computed from 5 filingsProvides B2B account-based marketing and lead generation services, including targeted lead acquisition, programmatic display advertising, intent‑data campaigns, event marketing support, and marketing…
Serves B2B marketing and sales teams seeking account-based growth, lead generation, intent data and pipeline support, typically for brands targeting specific business buyers.
Financial Health
StrongStrong · Growing, Hiring · 41% CAGR over 4y
Location
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Computed from 5 filingsProvides social media marketing services including influencer marketing, organic social media management, paid social advertising, and content production. Conducts audience research and analytics to…
Serves consumer-facing brands and marketing teams, including large enterprises in retail, food, travel, media, entertainment and hospitality, seeking social media and influencer-led audience…
Financial Health
StrongStrong · Growing, Hiring · 40% CAGR over 5y
Location
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Computed from 5 filingsProvides digital marketing services focused on social media advertising for e‑commerce brands. Produces user‑generated content ads, brand-style video and image creatives, graphics and GIFs, and…
Serves B2B clients, primarily DTC and eCommerce brands seeking paid social growth, including early-stage brands scaling from launch and established 6–8 figure online retailers.
Financial Health
StrongStrong · Hiring · 29% CAGR over 4y
Location
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Computed from 5 filingsProvides digital marketing services for direct‑to‑consumer and ecommerce brands, including paid advertising management, customer acquisition strategy, creative production, landing page optimisation,…
Serves early-stage and growth-stage direct-to-consumer ecommerce brands, especially consumer product companies moving from launch or traction to scale, Series B or exit.
Financial Health
StrongStrong · Hiring · 13% CAGR over 5y
Location
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Computed from 3 filingsProduces social media video content, including street interviews and branded formats, for marketing campaigns. Provides creative development, filming, editing, presenters, and paid distribution to…
Sells to consumer brands, entertainment companies, event organisers and fintech firms seeking social media campaigns that reach young audiences, especially under-35s, across platforms such as TikTok…
Financial Health
StrongStrong · Hiring · 164% CAGR over 2y
Location
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Computed from 5 filingsProvides content marketing services for financial services firms, producing videos, animations, infographics and interactive media. Works with banks, asset managers and investment companies to…
Sells to financial services businesses, particularly private banks, asset managers and investment companies. Serves C-suite, marketing teams and financial professionals seeking content and…
Financial Health
StableStable · Hiring · 31% CAGR over 4y
Location
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Computed from 5 filingsProvides influencer marketing and social media services including campaign strategy, creator partnerships, organic and paid social management, and content campaigns connecting brands with online…
Serves consumer-facing brands and marketing teams, including fashion, food and drink, parenting, tech, retail, FMCG and property brands seeking influencer and social media support.
Financial Health
StrongStrong · Growing, Hiring · 16% CAGR over 4y
Location
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Computed from 5 filingsProvides digital marketing services for e‑commerce brands, including paid media management on Meta and Google, advertising creative and copywriting, email marketing, marketing strategy and research,…
Sells to eCommerce brands seeking outsourced digital marketing, particularly online retailers wanting support with paid media, creative and email. Serves businesses ranging from early-stage brands to…
Financial Health
StrongStrong · Growing, Hiring · 32% CAGR over 4y
Location
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Computed from 4 filingsProvides digital marketing services focused on social media and paid performance. Manages paid social and PPC campaigns, influencer marketing campaigns, and develops content, branding, and community…
Serves businesses and brands across multiple industries, targeting founders and marketing teams that need social media, paid performance, influencer and content support.
Financial Health
StableStable · Hiring · 20% CAGR over 3y
Location
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Computed from 2 filingsProvides business-to-business marketing services including brand strategy, creative design, content production, digital marketing, website development and marketing technology. Delivers campaign…
Serves marketing and commercial teams at B2B organisations, from start-ups to enterprises, across public and private sectors, including global and regional brands.
Financial Health
StableStable · 0% CAGR over 1y
Location
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Computed from 2 filingsProvides social media and digital communications services, including marketing strategy, public relations, advertising, influencer campaigns, and content production such as video, photography, design…
Serves large brands and corporate marketing, communications and social media teams seeking agency support for brand communications across digital and social channels.
Financial Health
StableStable · 0% CAGR over 1y
Location
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Computed from 5 filingsProvides advertising and creative agency services including brand strategy, brand identity development, advertising campaigns, social media marketing, influencer marketing, content creation, film and…
Serves challenger consumer brands and larger organisations, particularly FMCG, confectionery and lifestyle brands, plus select public-sector or enterprise clients seeking creative agency support.
Financial Health
StableStable · 1% CAGR over 4y
Location
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Computed from 5 filingsProvides e‑commerce development and digital marketing services for B2B and B2C brands, including Shopify and BigCommerce store development, email marketing automation, paid media management, and…
Serves ambitious B2B and D2C brands, including 7-figure retailers and global brands, across the UK and UAE in retail, lifestyle, tools and professional services.
Financial Health
StableStable · Hiring · 11% CAGR over 4y
Location
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Computed from 4 filingsProvides digital marketing services focused on social media growth. Plans and manages paid advertising campaigns, influencer and user‑generated content collaborations, creative production, and email…
Serves ambitious brands and e-commerce businesses globally, primarily marketing and growth teams at companies seeking to increase online sales, customer acquisition and brand reach through digital…
Financial Health
WeakWeak · -14% CAGR over 3y
Location
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Computed from 5 filingsProvides media planning and media buying services for advertising campaigns across digital and offline channels. Manages paid social, SEO, paid search, influencer marketing, TV, radio, out‑of‑home,…
Serves B2B advertisers, brands and marketing teams seeking external media agency support for UK campaigns across digital, broadcast, print, out-of-home and direct mail channels.
Financial Health
StrongStrong · Growing, Hiring · 26% CAGR over 4y
Location
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Computed from 5 filingsProvides digital marketing services including paid social advertising, pay‑per‑click campaign management, email marketing, web development, and out‑of‑home advertising. Develops campaign strategy,…
Serves ambitious consumer brands and ecommerce businesses, including fashion, beauty, furniture, automotive and lifestyle brands, with marketing teams seeking growth-focused digital support.
Financial Health
WeakWeak · Hiring · 7% CAGR over 4y
Location
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Computed from 5 filingsProvides digital marketing and strategy services for property companies, including residential developments, student accommodation and commercial assets. Uses audience research, data analysis and…
Serves B2B property companies, including PBSA operators, residential developers, commercial asset-holders and leisure attraction operators, across Europe, North America and APAC.
Financial Health
HealthyHealthy · Hiring · 46% CAGR over 4y
Location
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Computed from 5 filingsProvides influencer marketing services for brands, including campaign strategy, creator partnerships and influencer campaigns. Also offers social media management, paid social amplification, content…
Serves B2C and consumer-facing brand marketing teams seeking to reach male audiences, including fintech, gaming, audio/tech and lifestyle companies using creator-led channels.
Financial Health
StrongStrong · Growing, Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsProvides performance advertising creative services, producing digital advertising content for brands. Engages creators and models to develop marketing materials and supports social media advertising…
Sells to businesses buying advertising services, particularly brands using social media performance marketing. Also engages creators, models and agencies as supply-side participants in producing ad…
Financial Health
StrongStrong · Growing, Hiring · 71% CAGR over 4y
Location
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Computed from 5 filingsCreative marketing agency working with technology and gaming brands. Develops brand storytelling, campaigns, product launches and editorial-style content, and uses proprietary analytics tools to…
Serves B2B marketing and brand teams at gaming, consumer tech and emerging technology companies, including hardware, esports and video game brands seeking agency support for audience growth.
Financial Health
StrongStrong · Growing, Hiring · 13% CAGR over 4y
Location
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Computed from 5 filingsProvides marketing and creative agency services including brand and campaign strategy, content production, social media management, paid media planning and buying, and public relations. Develops…
Serves B2B brand and marketing teams at consumer-facing companies, including drinks, telecoms, travel, automotive partnerships and lifestyle brands, from established global brands to growing…
Financial Health
StrongStrong · Growing · 0% CAGR over 4y
Location
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Computed from 5 filingsProvides retail media technology, marketing services and data analytics for travel and retail brands. Offers a platform to manage media partnerships, run and optimise campaigns, and use first‑party…
Serves B2B travel brands, retailers and travel businesses, including teams responsible for retail media networks, supplier marketing revenue, brand partnerships and full-funnel campaigns.
Financial Health
StableStable
Location
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Computed from 5 filingsProvides cultural insight research, brand strategy and creative production services. Develops campaigns, social media content, influencer partnerships and experiential brand activations, using…
Serves B2B clients including consumer brands and agencies, particularly teams in entertainment, sport, drinks and retail seeking to engage youth, creator and culture-led audiences.
Financial Health
WeakWeak · Hiring · 26% CAGR over 4y
Location
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Computed from 4 filingsProvides creative advertising services including campaign strategy, concept development and production. Develops integrated marketing campaigns across digital, television, radio and out‑of‑home media…
Serves B2B brand and marketing teams at technology, fintech, banking, mobility and consumer-facing companies across UK, European and global markets.
Financial Health
DistressedDistressed · -25% CAGR over 3y
Location
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Computed from 5 filingsProvides marketing services for video game publishers and brands, specialising in influencer and creator campaigns. Plans and manages social media promotions, video production, paid advertising,…
Serves B2B clients in the video games sector, including game publishers, studios and gaming brands seeking to reach gaming consumers through creators, social platforms and community channels.
Financial Health
StableStable · Hiring · 7% CAGR over 4y
Location
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Computed from 5 filingsProvides digital marketing services including search engine optimisation, digital PR and outreach, link building, and paid media management across Google Ads, Microsoft Ads, and social platforms,…
Serves B2B clients, from medium-sized businesses to large multinational brands, including ecommerce teams and agencies seeking white-label SEO, PPC or digital PR support.
Financial Health
StrongStrong · Growing, Hiring · 21% CAGR over 4y
Location
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Computed from 3 filingsProvides marketing and brand strategy services focused on sports, gaming and entertainment sectors, including campaign development, sponsorship activation, audience insight research, and creative…
Serves B2B brand and marketing teams seeking sports, gaming and entertainment-led campaigns, including sponsors, rights holders and consumer brands such as technology, automotive and football…
Financial Health
StableStable · -23% CAGR over 2y
Location
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Computed from 5 filingsProduces online video content for organisations across sectors. Provides end‑to‑end video production including audience research, concept development, storyboarding, scriptwriting, location sourcing,…
Serves B2B and nonprofit clients across business, media, arts, heritage, travel, science and sustainability, including marketing teams, cultural institutions and research organisations.
Financial Health
HealthyHealthy · -16% CAGR over 4y
Location
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Provides outsourced digital advertising services for marketing agencies, including paid search, paid social, display and YouTube advertising. Develops campaign strategy, manages media placement,…
Serves advertising agencies and marketing firms that need outsourced support to expand their clients’ paid digital media capabilities, especially teams with limited internal resources or bandwidth.
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Computed from 5 filingsProvides digital marketing services for hotels, resorts and bed‑and‑breakfasts, including website design and development, online advertising campaigns, and data‑driven marketing strategies aimed at…
Serves B2B hospitality operators, including hotels, resorts, bed and breakfasts, and destination spas, targeting properties that market to travelers and rely on direct guest bookings.
Financial Health
HealthyHealthy · Hiring · 11% CAGR over 4y
Location
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Computed from 3 filingsProduces video and animation content and provides digital marketing services including copywriting, social media management and advertising. Develops digital strategies and creative content to…
Serves businesses and organisations with marketing or campaign teams that need video, animation, copywriting, social media and digital advertising support.
Financial Health
StrongStrong · Hiring · 41% CAGR over 2y
Location
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Computed from 5 filingsProvides creative and digital agency services including graphic design, branding, website design and development, photography, video and animation production, copywriting, PR and digital marketing,…
Serves B2B clients from start-ups to large corporates, including organisations and brand teams needing ongoing external creative support for marketing and event activity.
Financial Health
StrongStrong · Hiring · 23% CAGR over 4y
Location
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Computed from 5 filingsProvides marketing and advertising services for alcohol brands, developing brand campaigns, cultural and influencer partnerships, trade engagement programmes, and digital creative. Plans and executes…
Serves B2B alcohol and spirits brands, targeting marketing and brand teams seeking culture-led campaigns, trade engagement, digital, creative and strategy support.
Financial Health
StrongStrong · Hiring · 13% CAGR over 4y
Location
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Computed from 4 filingsProvides Amazon marketplace consulting and management services for brands, including PPC advertising management, listing optimisation, SEO copywriting, A+ content and creative production, account…
Targets ecommerce brands, Amazon sellers and marketplace teams, including founders, brand managers and in-house ecommerce leads, that sell products on Amazon and want external specialist support…
Financial Health
StrongStrong · Growing, Hiring · 29% CAGR over 3y
Location
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Computed from 3 filingsProvides medical communications services for pharmaceutical and biotechnology companies, including strategic planning, scientific content development, omnichannel campaigns, digital and AI‑enabled…
Serves pharmaceutical and biotech companies of all sizes worldwide, particularly medical, commercial and customer excellence teams communicating rare and common disease breakthroughs to healthcare…
Financial Health
StrongStrong · Hiring · 145% CAGR over 2y
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Computed from 4 filingsProvides B2B marketing and brand strategy services, developing brand positioning, creative campaigns and content for technology, finance and professional services companies. Produces case studies,…
Targets CMOs and marketing leaders at B2B organisations, particularly enterprise technology, fintech, financial services, information services and professional services brands.
Financial Health
WeakWeak
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Computed from 5 filingsProvides influencer marketing services, connecting brands with social media creators to run promotional campaigns. Manages influencer partnerships, campaign strategy, content collaboration, and…
Serves brands and marketing/PR agencies seeking influencer-led campaigns, including digital and influencer marketing teams across consumer sectors such as fashion, beauty, lifestyle, food and home.
Financial Health
StrongStrong · Hiring · 19% CAGR over 4y
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How Embedly usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. marketing agency companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of marketing agency companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Embedly is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK Marketing Agency by Widgets
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Frequently asked questions
How many UK marketing agency companies use Embedly?
What share of UK marketing agency companies run Embedly?
How is Embedly usage detected?
What size marketing agency companies use Embedly in the UK?
What do Embedly-running marketing agency companies also run?
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