Travel Sector Companies Using Wix in the UK: 1,069 Active Firms (2026)
Travel and hospitality businesses using hosted website tools sell trips, stays, dining and visitor experiences across the UK.
For travel and hospitality operators, a hosted website platform usually sits between marketing, bookings and customer service rather than pure IT. It helps lean teams publish menus, FAQs, event pages, booking prompts, downloadable terms and seasonal offers without commissioning a bespoke site for every change. Adoption tends to signal a direct-channel posture: the operator wants owned web pages to support reservations, enquiries and document-led selling, but may not have a large in-house development team. The fit is clearest among multi-site SMEs, venues, accommodation providers and activity operators where web publishing is frequent, operational detail changes often, and customer conversion still depends on clear pages rather than account-based sales.
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UK adoption is visible but not the default CMS choice: 1,069 travel and hospitality companies are running this hosted website platform. It sits second in the sector CMS ranking, with an 11.2% detected share among 9,551 sector websites where a CMS is identified, behind the first-ranked CMS. Reported employment across the cohort totals 3,367 people. The registered-address skew is southern and metropolitan: London accounts for 21.1%, followed by the South East at 13.2%, the South West at 12.3%, the East of England at 11.8% and the North West at 7.7%.
Flight-inclusive package selling pulls some travel operators into the CAA’s ATOL regime, which protects customer money if an operator ceases trading and requires UK-sold package holidays to be protected. Hospitality operators face a different control point: alcohol supply in England and Wales needs authorisation from a local licensing authority under the Licensing Act framework overseen by the Home Office, with premises and personal licensing shaping who can trade. For companies running hosted website tools, those obligations tend to surface in booking paths, terms pages, menus, event listings and downloadable documents. UKHospitality and ABTA sit around the market as representative and dispute-routing bodies, but membership is not a substitute for statutory authorisation.
Adoption appears tied to operators that value speed of publishing over bespoke web estates: independent accommodation providers, venues, activity operators and visitor attractions with lean marketing teams. The platform tends to suit catalogue-like pages, seasonal offers, event listings and enquiry capture, especially where the booking engine sits alongside the website rather than inside a custom stack. Over time, some users may migrate towards agency-built CMS estates or vertical booking platforms as inventory, voucher, loyalty and finance workflows become harder to manage through generic page templates. Others are likely to remain on hosted tools because the operating burden stays low.
Adoption by company size
Adoption of Wix rises with company size across the trading UK travel sector companies in this cohort. 0.4% of the 112,555 companies with under 10 employees run Wix (487 detected). 3.7% of the 14,926 companies with 10–50 employees run Wix (552 detected). 3.7% of the 1,150 companies with over 50 employees run Wix (43 detected). That is a 3.3% gap between the over 50 employees and under 10 employees bands.
1,069
Active firms
2026
11.2%
Of detected CMS share
UK travel sector
10
Median headcount
Filed accounts
1,938
Verified contacts
Across this cohort
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Key facts
About 1% of the trading cohort reports turnover above £5M (20 of 1,069 firms) — the rest sits below that revenue band.
18% of the cohort was incorporated since 2022 (203 firms), so a sizeable share is in its first few filing cycles.
Within travel and hospitality firms with a detectable content-management system, this hosted website tool accounts for 11.2% (1,069 of 9,551), behind the largest platform at 60.0% (5,731) and ahead of the next at 9.7% (923).
Registered offices skew towards London at 21.1% (226), followed by the South East at 13.2% (141), the South West at 12.3% (132), the East of England at 11.8% (126) and the North West at 7.7% (82).
Co-detected website add-ons are fragmented: the most common appears on 21.4% (229) of sites, while the next two each appear on 6.5% (69).
Flight-inclusive travel sellers sit under the CAA’s ATOL regime; ATOL holders pay £2.50 per traveller into a trust fund for refunds, reimbursement or repatriation.
Hospitality venues in England and Wales that sell or supply alcohol usually need local-authority authorisation under the Licensing Act 2003, with permanent alcohol sales normally requiring a premises licence.
CMS market share among UK Travel Sector
Share of the 9,551 UK Travel Sector with a detectable system. As of June 2026.
What else do Wix-running Travel Sector run?
Share of the 1,069 Wix-running UK companies where each technology was also detected. As of June 2026.
Where Wix Travel Sector are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
10
Median headcount
£440.8K
Median UK turnover
1.9%
Above £5M turnover
203
Incorporated since 2022
1,938 verified decision-maker contacts
across these 1,069 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK Travel Sector using Wix
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsOperates hotels, golf clubs and leisure venues offering accommodation, golf courses, restaurants and bars. Provides facilities for events such as weddings, meetings and private functions, and manages…
Serves leisure consumers, golfers, hotel guests, families and friends, plus event bookers such as wedding parties, birthday organisers and businesses seeking meeting venues.
Financial Health
HealthyHealthy · Growing · 0% CAGR over 4y
Location
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Computed from 4 filingsOperates a group of hospitality venues including restaurants, pubs, a pizza venue, bakery, and food market. Provides dine‑in food and drink service, takeaway items, and retail food products, and…
Serves B2C customers, including local residents and visitors in Folkestone, seeking casual dining, pubs, drinks, food market shopping, events and overnight stays across multiple hospitality venues.
Financial Health
StrongStrong · Growing, Hiring · 48% CAGR over 3y
Location
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Computed from 5 filingsOperates a group of hotels providing accommodation, restaurants and bars, spa and leisure facilities, and event services. Also hosts weddings, conferences and meetings, and offers guest packages,…
Serves leisure travellers, couples planning weddings, spa and leisure guests, and families seeking hotel stays in North Wales and the Lake District, plus businesses and event organisers booking…
Financial Health
StableStable · 2% CAGR over 4y
Location
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Computed from 3 filingsOperates two seaside hotels providing short‑stay accommodation, dining, and leisure facilities. Offers family holiday packages, all‑inclusive breaks, live entertainment, swimming pools, and event…
Serves B2C leisure guests visiting Blackpool, especially families, couples, friends and school-holiday travellers, plus coach holiday groups across the UK and customers booking weddings, events and…
Financial Health
HealthyHealthy · Hiring · 15% CAGR over 2y
Location
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Computed from 5 filingsOperates an independent collection of pubs, bars and restaurants offering food and drink menus, craft beer, carveries and steaks, with events, live sport and community activities. Some venues also…
Serves consumers in Norfolk and Suffolk, including local residents, diners, families, pubgoers, sports fans, community groups and visitors seeking food, drink, events or pub accommodation.
Financial Health
HealthyHealthy · Hiring · 11% CAGR over 4y
Location
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Computed from 5 filingsOperates a hotel providing guest accommodation with bookable rooms, along with an on‑site restaurant and bar. Offers facilities and venue hire for weddings, meetings, and other events, with…
Serves leisure and business travellers visiting Wakefield, couples planning weddings, local event organisers, meeting room bookers and restaurant/bar customers.
Financial Health
StableStable · Hiring · 13% CAGR over 4y
Location
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Computed from 5 filingsOperates a boutique hotel providing guest accommodation, a restaurant and bar serving breakfast, lunch and dinner, and facilities for weddings, private events and ticketed entertainment such as live…
Serves consumers including leisure travellers, couples planning weddings, local diners, families, and private event organisers seeking hotel stays, restaurant bookings, celebrations, funerals,…
Financial Health
StrongStrong · Profitable, Growing · 0% CAGR over 4y
Location
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Computed from 4 filingsOperates a group of hospitality venues including traditional pubs and a Pan-Asian restaurant. Provides food and drink service, casual dining, and gift vouchers across a collection of individually…
Serves consumers in the Southern Lake District, including locals and visitors seeking pub, restaurant and dining experiences, plus gift voucher buyers for meals and celebrations across its venues.
Financial Health
StrongStrong · Growing, Hiring · 25% CAGR over 3y
Location
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Financial sub-scores
Computed from 5 filingsOperates and manages wedding and event venues and casual dining sites, providing all‑inclusive wedding packages, event hosting, and food and drink service. Develops venue brands and offers management…
Serves budget-conscious couples planning weddings and private events, local walk-in diners seeking casual food and drinks, and venue owners or operators looking to run, manage or improve event venues.
Financial Health
StrongStrong · Hiring · 32% CAGR over 4y
Location
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Computed from 5 filingsOperates a group of restaurants offering Korean street food, Korean barbecue and Japanese sushi dining under multiple brands. Also runs related hospitality and retail concepts including K‑beauty…
Serves individual consumers, primarily casual diners, restaurant guests, K-beauty shoppers, and nail or spa customers, through branded high-street and shopping-centre locations in London, Manchester…
Financial Health
StrongStrong · Growing, Hiring · 21% CAGR over 4y
Location
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Computed from 5 filingsOperates a licensed wedding venue in a restored barn, hosting ceremonies and receptions with exclusive hire of indoor and outdoor event spaces. Provides wedding planning support and coordination, and…
Serves engaged couples and their families seeking an exclusive barn wedding setting in Cumbria, including wedding guests needing nearby accommodation.
Financial Health
StrongStrong · Growing, Hiring · 89% CAGR over 4y
Location
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Computed from 5 filingsOrganises surprise travel packages based on customer preferences. Users complete an online quiz, after which the company plans and books flights, accommodation and local activities, revealing the…
Sells to B2C leisure travellers seeking surprise, pre-planned trips, especially adventurous individuals, couples or small groups who provide dates, budget and travel preferences but want destination…
Financial Health
StrongStrong · Growing, Hiring · 32% CAGR over 4y
Location
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Computed from 3 filingsOperates a coach tour company providing organised day trips and holiday tours using a fleet of coaches. Offers scheduled departures with local pick-up points, passenger transport, and travel bookings…
Serves consumers seeking coach holidays and day trips, particularly leisure travellers using local joining points around South Lincolnshire, including Sleaford, Grantham, Bourne and Aveland.
Financial Health
StrongStrong · Growing · 0% CAGR over 2y
Location
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Computed from 5 filingsProvides VIP tickets, corporate hospitality packages and tailored travel itineraries for major sporting events. Arranges access to events such as tennis and football matches and international…
Serves consumers and B2B buyers seeking sports hospitality and VIP event access, including individuals, families, groups, corporates, concierge companies, members’ clubs and travel agents, for…
Financial Health
HealthyHealthy · -4% CAGR over 4y
Location
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Computed from 5 filingsProvides coach and minibus hire for private groups, schools, events and airport transfers. Organises day excursions and multi‑day coach holidays across the UK and Europe, and offers contract…
Serves private groups, families, schools, sports clubs and corporate clients needing coach or minibus travel, plus consumers booking day trips and coach holidays across Mansfield, Nottingham, Derby,…
Financial Health
StrongStrong · Growing, Hiring · 26% CAGR over 4y
Location
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Computed from 5 filingsOperates a group of hotels, guest accommodation and self‑catering cottages offering short‑stay lodging. Also runs an on‑site bar and wellness treatment rooms providing massage, facials and spa…
Serves leisure travellers, tourists and theatre-goers visiting Canterbury, including couples, families and guests seeking hotels, guest houses or self-catering cottages near the historic city centre.
Financial Health
StableStable · Hiring · 13% CAGR over 4y
Location
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Computed from 4 filingsProvides wholesale travel services designing tailor‑made group holidays for coach tour operators and group organisers. Arranges itineraries, hotel accommodation and packaged tours across the UK,…
Serves coach tour operators and group organisers seeking tailor-made group holidays to the UK, Ireland, Isle of Man and Europe.
Financial Health
HealthyHealthy · Hiring · 4% CAGR over 3y
Location
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Computed from 4 filingsOperates a group of hospitality venues including pubs, restaurants and food market outlets, serving meals, drinks and wood‑fired pizza. Also runs food retail stalls and hospitality spaces hosting…
Sells to consumers seeking dining, drinks, food shopping and stays in Folkestone, including pub-goers, casual diners, pizza customers and visitors looking for local hospitality venues.
Financial Health
HealthyHealthy · -6% CAGR over 3y
Location
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Computed from 5 filingsOperates a group of bars and hospitality venues serving food, beer, and spirits. Brews craft beer and produces spirits including gin and vodka, sells drinks through its shop, and hosts events,…
Serves consumers in Sheffield and Barnsley seeking pub and restaurant venues, events and nights out, plus families, students, loyalty members and local businesses booking spaces for work gatherings…
Financial Health
StrongStrong · 9124% CAGR over 1y
Location
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Computed from 3 filingsProvides coach and minibus hire services, including private transport for events, school trips, weddings, airport transfers and corporate travel. Operates contracted public transport for local…
Serves local authorities, schools, businesses, event organisers, wedding parties and private groups needing coach or minibus travel across the Cotswolds, UK and Europe.
Financial Health
HealthyHealthy · Hiring · 12% CAGR over 2y
Location
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Computed from 5 filingsProvides coach and minibus hire for corporate travel, school trips, sports teams, events, VIP transport, rail replacement services, and tours across the UK and Europe, operating a fleet of executive…
Serves businesses, schools, tour operators, event organisers, sports teams, rail operators and private/VIP travellers needing coach and executive transport for UK and European trips, transfers,…
Financial Health
StrongStrong · Growing, Hiring · 52% CAGR over 4y
Location
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Computed from 5 filingsOperates a hotel providing short‑stay accommodation in double, twin, triple and executive rooms. Offers en‑suite guest rooms with Wi‑Fi, room service and in‑room amenities, and runs an on‑site bar…
Serves business travellers, leisure guests, event attendees and families seeking hotel stays in West London, with access to Central London, Wembley Stadium and South Ruislip transport links.
Financial Health
StrongStrong · Hiring · 120% CAGR over 4y
Location
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Computed from 3 filingsOrganises small-group cycling holidays and walking tours using electric bikes. Designs and leads guided trips in multiple countries, combining cycling with cultural experiences, local food,…
Serves culturally curious leisure travellers, including small groups, private groups, families and solo travellers, seeking guided active holidays across international destinations.
Financial Health
StrongStrong · Growing, Hiring · 31% CAGR over 2y
Location
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Computed from 3 filingsOperates a hotel and public house offering guest accommodation, restaurant and bar dining, and table bookings. Provides facilities for meetings, private events, and functions, with online room…
Serves leisure travellers, local diners and pub customers, dog owners, gift voucher buyers, and organisers of meetings, private events and group stays.
Financial Health
StrongStrong · Hiring · 25% CAGR over 2y
Location
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Computed from 5 filingsOperates a holiday lodge park offering self‑catering log cabins, pods and small houses for short stays. Accommodation includes private hot tubs and facilities for couples and groups, with online…
Serves B2C leisure travellers, including couples, families, groups of up to 12 and dog owners seeking self-catering countryside stays in Fife with access to Edinburgh.
Financial Health
StrongStrong · Hiring · 12% CAGR over 4y
Location
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Computed from 3 filingsOrganises and sells curated group holidays, travel retreats and personalised trips. Provides travel planning services including flights, accommodation, activities and itineraries for individuals,…
Serves consumers seeking luxury leisure travel, including solo travellers, couples, families, groups and seniors, plus clients booking retreats, curated group trips, personal vacations and business…
Financial Health
HealthyHealthy · Hiring · 82% CAGR over 3y
Location
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Computed from 5 filingsOperates a group of traditional public houses serving alcoholic drinks and pub food. Manages venues including Tufnell Park Tavern, Lady Mildmay, Dame Alice Owen, Landseer Arms, The Lord Stanley, De…
Serves consumers seeking food and drink at traditional pubs, including local pub-goers, diners and social drinkers.
Financial Health
StrongStrong · Hiring · 9% CAGR over 4y
Location
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Computed from 3 filingsOperates coach and bus transport services including scheduled bus timetables, private coach hire, day trips, and organised holidays and tours. Provides group passenger transport using a fleet of…
Sells to consumers and groups needing coach travel, including holidaymakers, day-trippers, local bus passengers and private-hire customers. Serves individuals and group organisers seeking UK breaks,…
Financial Health
HealthyHealthy · Growing · 3% CAGR over 2y
Location
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Computed from 4 filingsProvides luxury coach hire and group transport services, including sightseeing tours, airport and cruise transfers, wedding and event transport, school and university trips, corporate contracts, and…
Serves schools, universities, councils, companies, tour groups, wedding and event organisers, cruise and airport travellers, sports/leisure groups and individuals across the UK.
Financial Health
HealthyHealthy · Hiring · 6% CAGR over 3y
Location
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Computed from 5 filingsOperates a hotel providing guest accommodation, on-site dining, and hospitality services. Offers short breaks, event hosting, seasonal packages, gift vouchers, and guest amenities including EV…
Serves leisure travellers, couples and families seeking seafront hotel stays, dining, short breaks and seasonal events in Falmouth and the wider Cornwall visitor market.
Financial Health
HealthyHealthy · -1% CAGR over 4y
Location
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Computed from 3 filingsProvides travel agency services, arranging all-inclusive holidays, cruises, and international vacation packages for individuals, families, and groups. Offers trip planning and booking assistance for…
Serves individual consumers, families and friend groups planning all-inclusive holidays, cruises and leisure trips, with an emphasis on people travelling together for vacations.
Financial Health
StableStable · 0% CAGR over 2y
Location
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Computed from 5 filingsProvides corporate travel management services through an online platform for booking flights, rail, hotels and car hire. Offers travel policy controls, spend and CO₂ reporting, traveller tracking,…
Serves businesses with corporate travel needs, targeting travel managers, office bookers and employees who travel for work, especially organisations needing spend visibility, policy compliance and…
Financial Health
StrongStrong · Hiring · 9% CAGR over 4y
Location
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Computed from 5 filingsProvides corporate travel management services specialising in the energy sector. Arranges offshore and marine travel, flights, accommodation, visas and car hire, and manages crew rotations, bookings…
Serves B2B clients in the global energy sector, especially oil and gas, offshore and marine companies needing business travel, crew rotations, accommodation, visas and related travel management…
Financial Health
HealthyHealthy · -67% CAGR over 4y
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Computed from 5 filingsOperates a boutique hotel offering guest accommodation, a restaurant and bar, and hospitality services including afternoon tea, private dining, and event hosting for weddings, meetings, and social…
Serves leisure travellers, couples planning weddings, families hosting private events, diners, and organisations needing meeting space in Lancashire, including visitors exploring Burnley, Padiham,…
Financial Health
HealthyHealthy · Hiring · 23% CAGR over 4y
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Computed from 4 filingsOperates a wedding and events venue with an events barn and outdoor spaces for ceremonies, receptions and elopements. Also provides boutique bed and breakfast accommodation and hosts private parties…
Serves engaged couples planning Lake District elopements or larger weddings, plus leisure travellers seeking boutique B&B stays and private customers organising parties or events.
Financial Health
StrongStrong · Hiring · 5% CAGR over 3y
Location
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Computed from 5 filingsOperates a seafront hotel providing guest accommodation with bed and breakfast options, alongside an on‑site restaurant, bistro, bar and beer garden. Also hosts functions and events such as weddings,…
Serves leisure travellers, holidaymakers and visitors to Barmouth and Snowdonia, alongside local diners and people organising weddings, funerals, parties, meetings and other functions in North Wales.
Financial Health
StrongStrong
Location
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Computed from 4 filingsProvides executive and luxury minibus and coach hire with drivers, operating fleets including 16–57 seat Mercedes and Irizar vehicles. Offers chauffeur‑driven cars and group transport for events,…
Serves B2C and B2B customers needing group travel or chauffeur transport, including wedding parties, VIP travellers and organisations arranging minibus or coach hire across the UK, Ireland and Europe.
Financial Health
StrongStrong · Growing, Hiring · 55% CAGR over 3y
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Computed from 3 filingsActs as an independent travel agency selling package holidays and arranging flights, hotels, cruises and tour operator packages. Provides holiday planning and booking services through travel…
Serves leisure travellers and holidaymakers, primarily in west Wales, including families, groups and customers seeking specialist trips such as Disney, Africa and ski holidays.
Financial Health
StrongStrong · Growing, Hiring · 24% CAGR over 2y
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Computed from 3 filingsOperates self‑catering holiday lodges offering short stays and weekend breaks. Provides private accommodation with hot tubs, equipped kitchens and decking, with online booking, optional extras and…
Serves leisure consumers seeking countryside stays in Lancashire, especially couples booking romantic hot tub breaks, plus families and groups of friends wanting self-catered short breaks near the…
Financial Health
StrongStrong · Growing, Hiring · 29% CAGR over 2y
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Computed from 5 filingsProvides corporate event management services, organising conferences, meetings, company parties, team‑building activities, golf days and ski trips. Arranges venues, travel, accommodation and…
Serves businesses seeking corporate events for staff motivation, customer loyalty and client entertainment, including conferences, team-building activities, company parties, golf days, ski trips and…
Financial Health
StrongStrong · Growing, Hiring · 19% CAGR over 4y
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Computed from 5 filingsProvides travel agency services, arranging holiday packages, guided group tours, and organised travel departures. Assists clients with itinerary planning, bookings, and travel arrangements, including…
Serves individual leisure travellers and small groups seeking holidays, guided group trips and women-only travel experiences, including members of its Getaway Gals group.
Financial Health
StrongStrong · Growing, Hiring · 22% CAGR over 4y
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Computed from 4 filingsProvides private coach and minibus hire for group transport, including corporate travel, school transport, sporting events and excursions. Operates a fleet of 33–70 seat vehicles and organises day…
Serves schools, businesses, clubs, societies, private groups and leisure travellers needing group transport across Worcestershire, Warwickshire, Birmingham and the wider Midlands.
Financial Health
StrongStrong · Growing, Hiring · 54% CAGR over 3y
Location
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Computed from 2 filingsOperates public houses offering alcoholic drinks and food. Manages The Queens Head and The Cross Keys pubs, serving real ales, spirits, cocktails and pub meals, and providing bar and restaurant…
Sells to consumers visiting local pubs and restaurants in Chesham and Great Missenden, including diners and drinkers seeking real ales, spirits, cocktails and pub food.
Financial Health
StrongStrong · Hiring · 80% CAGR over 1y
Location
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Computed from 5 filingsProvides coach and minibus hire for private groups, schools and events. Operates passenger transport services including day trips and excursions, school transport contracts, airport transfers, and…
Serves consumers, schools and public sector transport buyers needing coach, minibus and bus travel. Targets group organisers, parents and schools for trips, events and contracted school transport,…
Financial Health
HealthyHealthy · -17% CAGR over 4y
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Computed from 5 filingsManages short-term rental properties on behalf of homeowners, listing and operating furnished apartments and houses for short stays. Services include property marketing, guest bookings, guest…
Serves London homeowners with premium properties and global guests seeking luxury short-term rentals, including families and travellers booking high-end homes and apartments in central London areas.
Financial Health
StrongStrong · Growing, Hiring · 14% CAGR over 4y
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Computed from 2 filingsOperates a hotel, pub and restaurant offering guest accommodation, dining and bar services. Provides en‑suite rooms and self‑catering cottages, serves locally sourced food and drinks, and hosts…
Serves leisure travellers and local consumers in the Scottish Borders, including mountain bikers, walkers, anglers, families, dog owners, pub diners, and groups planning small private, funeral or…
Financial Health
StrongStrong · Growing, Hiring · 16% CAGR over 1y
Location
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Financial sub-scores
Computed from 4 filingsProvides minibus and coach hire for group transport, including private events, school trips and corporate travel. Operates passenger transport services for day trips, coach holidays and contracted…
Serves private groups, schools and businesses in Somerset and South West England, including corporate event organisers, wedding parties, stag and hen groups, day-trip customers and holiday tour…
Financial Health
StrongStrong · Growing, Hiring · 22% CAGR over 3y
Location
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Computed from 5 filingsOperates bar and restaurant venues serving food and alcoholic drinks, offering table bookings and spaces for private events and venue hire. Provides dining, drinks and social hospitality services…
Serves consumers in Swansea looking for bar and restaurant venues, including diners, drinkers, nightlife customers, group bookings and event/venue hire customers.
Financial Health
StrongStrong · 3% CAGR over 3y
Location
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Computed from 5 filingsOperates a hotel and restaurant offering guest accommodation, home‑cooked meals and bar services. Also provides event and private hire spaces and hosts live music through an associated venue.
Serves leisure and business travellers seeking hotel rooms in Bridgwater, local diners and bar customers, and individuals or groups booking private hire or live music venue space.
Financial Health
HealthyHealthy · Hiring · 7% CAGR over 4y
Location
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Showing 49 of 1,069 — +1,020 more with verified decision-maker contacts, live data, and CRM sync.
Unlock all 1,069 leads
Showing 49 of 1,069 — +1,020 more with verified decision-maker contacts, live data, and CRM sync.
How Wix usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. travel sector companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of travel sector companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Wix is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK Travel Sector by CMS
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Frequently asked questions
How many UK travel sector companies use Wix?
What share of UK travel sector companies run Wix?
How is Wix usage detected?
What size travel sector companies use Wix in the UK?
What do Wix-running travel sector companies also run?
Can I get contact details for these companies?
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