Travel Sector Companies Using Google Analytics in the UK: 4,252 Active Firms (2026)
Travel sector companies running web analytics in the UK sell trips, stays, venues and visitor services while measuring digital demand.
For travel and hospitality operators, a web analytics installation usually sits between marketing, booking operations and revenue management. It tracks where visitors arrive from, which trips or venues they inspect, and where enquiry or checkout journeys stall. Adoption tends to signal a direct-channel posture: paid search, email, affiliate traffic, event pages and accommodation booking flows are being managed as measurable commercial assets rather than as brochure sites. Companies running this stack often have agency support or an in-house digital owner, with the system used to brief campaigns, defend media spend and compare intermediary-led demand with direct bookings.
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UK adoption is broad within the travel and hospitality sector: 4,252 actively trading companies run this analytics stack, equivalent to 89.0% of the 4,779 companies detected with analytics in the sector and first in the category-share ranking. Reported employment is concentrated in the firms that disclose headcount: 123 reporters account for 7,749 staff, with all 123 reporting some headcount. Registered-office skew is London 19.7%, South East 14.9%, South West 11.4%, North West 8.6% and East of England 8.3%, fitting a market split between capital-based operators, coastal and rural visitor economies, and regional hospitality groups.
Flight-inclusive travel sellers operate within the CAA’s ATOL regime, which protects travellers’ money if an operator ceases trading and applies to UK-sold package holidays. Hospitality venues selling or supplying alcohol are shaped by local licensing authority authorisation under the Licensing Act framework overseen by the Home Office. For companies running public-site analytics, these regimes matter less as technology procurement rules than as constraints on journey design: package protection, venue licensing, refund routing and complaints language tend to be measured alongside acquisition and booking conversion. UKHospitality and ABTA also matter as sector voices, but membership is not statutory licensing.
Analytics use appears to be moving from basic traffic reporting towards revenue attribution, consent-aware tagging and channel mix decisions. Smaller operators tend to rely on agency-managed sites and packaged content systems, while larger groups have been folding analytics into booking engines, customer databases and paid-media governance. That points to gradual standardisation rather than a wave of replacement. Pressure is likely to come from privacy settings, browser limits and the need to reconcile direct bookings with intermediary sales, which favours firms with clear ownership across marketing, e-commerce and operations.
Adoption by company size
Adoption of Google Analytics rises with company size across the trading UK travel sector companies in this cohort. 1.5% of the 112,555 companies with under 10 employees run Google Analytics (1,642 detected). 9.4% of the 14,926 companies with 10–50 employees run Google Analytics (1,400 detected). 17.8% of the 1,150 companies with over 50 employees run Google Analytics (205 detected). That is a 16.3% gap between the over 50 employees and under 10 employees bands.
4,252
Active firms
2026
89%
Of detected Analytics share
UK travel sector
10
Median headcount
Filed accounts
8,562
Verified contacts
Across this cohort
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Key facts
About 3% of the trading cohort reports turnover above £5M (148 of 4,252 firms) — the rest sits below that revenue band.
11% of the cohort was incorporated since 2022 (508 firms), so a sizeable share is in its first few filing cycles.
Within detectable analytics tools, one platform accounts for 89.0% (4,252) of the 4,779 travel and hospitality companies with a detectable system; the next three alternatives appear on 9.0% (430), 5.5% (261) and 4.7% (225).
The registered-region mix skews towards London 19.7% (839), the South East 14.9% (633), the South West 11.4% (486), the North West 8.6% (365) and the East of England 8.3% (351).
Flight-inclusive UK travel sales sit under the CAA’s ATOL regime, where any package holiday sold in the UK must be ATOL protected and holders pay £2.50 per traveller into a trust fund for refunds, reimbursement or repatriation.
Hospitality venues in England and Wales that sell or supply alcohol usually need local licensing authority approval under the Licensing Act 2003, with permanent alcohol sales normally requiring a premises licence.
ONS estimates show outbound demand is larger than inbound by trip count and spend: UK residents made 94.6 million visits abroad in 2024 and spent £78.6 billion, compared with 42.6 million inbound visits and £32.5 billion inbound spend.
Analytics market share among UK Travel Sector
Share of the 4,779 UK Travel Sector with a detectable system. As of June 2026.
What else do Google Analytics-running Travel Sector run?
Share of the 4,252 Google Analytics-running UK companies where each technology was also detected. As of June 2026.
Where Google Analytics Travel Sector are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
10
Median headcount
£544.3K
Median UK turnover
3.5%
Above £5M turnover
508
Incorporated since 2022
8,562 verified decision-maker contacts
across these 4,252 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK Travel Sector using Google Analytics
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 3 filingsOperates a travel agency selling package holidays, flights, and accommodation through major tour operators. Provides holiday search and booking via website, mobile app, call centre, and retail…
Sells to UK consumers and families booking leisure holidays, including package trips and flights from UK departure airports to European and worldwide destinations.
Financial Health
StrongStrong · Hiring · 17% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsOperates an online reservation platform for a network of independently owned boutique luxury hotels worldwide. Provides hotel booking services through its website and app, and manages a membership…
Serves affluent leisure travellers booking boutique luxury hotels worldwide, as well as travel agents and independent luxury hotels seeking access to its reservations and membership network.
Financial Health
HealthyHealthy · -69% CAGR over 4y
Location
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Financial sub-scores
Computed from 4 filingsOperates and manages a collection of branded and independent hotels and aparthotels. Provides short‑stay accommodation, group bookings and hospitality services for individual travellers and tour…
Serves individual travellers and group bookers seeking hotel accommodation in London, including leisure and business guests, tour organisers and public-sector bodies procuring temporary accommodation.
Financial Health
StrongStrong · Growing · 0% CAGR over 3y
Location
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Financial sub-scores
Computed from 5 filingsProvides corporate travel management services for businesses, including arranging flights, accommodation and itineraries, supporting travellers, managing travel policies, and supplying booking,…
Serves B2B organisations needing corporate travel management, especially financial and professional services firms. Targets business travellers, travel bookers, finance officers, HR managers and…
Financial Health
HealthyHealthy · -2% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOperates a portfolio of hotels, inns and hospitality venues providing guest accommodation, bars and restaurants. Manages multiple properties and enables online room bookings and gift card purchases…
Serves B2C leisure travellers, couples, families and gift-card buyers seeking short breaks, accommodation, food and drink at venues across Northumberland and the North East.
Financial Health
StrongStrong · Growing, Hiring · 8% CAGR over 4y
Location
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Financial sub-scores
Computed from 4 filingsOperates serviced apartments and hotel-style accommodation, including aparthotels, penthouses and townhouses. Provides short-stay lodging with self check-in and tailored packages for leisure and…
Serves leisure and business visitors to Liverpool, including hen and stag groups, couples, families, dog owners and corporate teams seeking serviced apartment or hotel stays in central locations.
Financial Health
StrongStrong · Growing, Hiring · 28% CAGR over 3y
Location
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Financial sub-scores
Computed from 5 filingsOperates and manages a portfolio of hotels and resorts, including branded and independent properties. Provides accommodation, meeting and conference facilities, event and wedding venues, leisure…
Serves leisure and business travellers, meeting and conference organisers, wedding parties, families and groups seeking hotel stays and event venues across the UK and Southern Spain.
Financial Health
StrongStrong · Growing, Hiring · 4% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOperates holiday parks offering caravan, lodge, apartment and glamping accommodation for short breaks and holidays. Provides touring and motorhome pitches, on-site leisure facilities, and sells new…
Sells to consumers and families seeking UK caravan holidays, short breaks, touring pitches and glamping, and to individuals or couples looking to buy holiday homes in parks across Lancashire, the…
Financial Health
HealthyHealthy · -67% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOperates a hotel and resort offering guest accommodation including hotel rooms, lodges, suites, and self‑catering properties. Provides restaurants and bars, spa and wellness treatments, beach…
Serves leisure travellers and families visiting Cornwall, plus local and visitor diners and spa guests. Also targets couples planning weddings and organisers of private parties, celebrations,…
Financial Health
HealthyHealthy · -7% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOrganises and sells package cultural tours and holiday itineraries in Europe, Asia, Africa and other destinations, including flights, hotel accommodation, guided sightseeing tours and coach travel,…
Serves B2C leisure travellers seeking packaged cultural holidays and escorted tours across Europe, Asia, Africa and the Americas, including repeat customers using its regular customer area.
Financial Health
StableStable · -10% CAGR over 6y
Location
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Financial sub-scores
Computed from 4 filingsOperates a collection of specialist tour operator brands offering tailor‑made and small‑group holidays including wildlife safaris, birdwatching tours, walking and trekking trips, scuba diving…
Serves leisure travellers seeking special-interest holidays, including wildlife enthusiasts, birders, divers, walkers, trekkers, naturalists and families, plus schools planning overseas trips,…
Financial Health
StrongStrong · Profitable, Growing, Hiring · 12% CAGR over 3y
Location
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Computed from 5 filingsOrganises tailor‑made group and individual travel packages, arranging flights, coach and rail transport, accommodation, meals and sightseeing. Offers tours to the UK, Ireland, Europe and worldwide,…
Serves group travel organisers, schools and student groups, individual travellers, corporate incentive travel buyers, and incoming tour groups seeking UK, Ireland, European and worldwide travel…
Financial Health
StrongStrong · Hiring · 15% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsOperates a hotel resort offering guest accommodation, restaurant and bar dining, an 18‑hole golf course, spa and treatment rooms, gym and swimming pool. Also provides facilities for weddings,…
Serves leisure travellers, spa and golf visitors, restaurant diners, gym members, wedding parties, private event hosts and corporate meeting organisers in and around Suffolk.
Financial Health
StrongStrong · Profitable, Growing · 2% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsProvides inbound tour operations for international visitors, organising day trips, multi‑day tours, shore excursions and cruise transfers. Arranges guided travel programmes and transport services…
Sells to international leisure travellers visiting Britain, Ireland and Northern Europe, including cruise passengers, group travellers and tourists seeking day trips, overnight tours, shore…
Financial Health
StrongStrong · Growing, Hiring · 16% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides booking of large holiday cottages and party houses for group stays, including hen parties, family breaks, and corporate retreats. Arranges accommodation alongside organised activities and…
Serves consumers planning hen parties, milestone celebrations, family holidays and spa breaks, plus businesses arranging corporate retreats for teams or groups seeking large cottage stays and…
Financial Health
StrongStrong · Growing, Hiring · 18% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOperates an adult-only holiday resort providing short-break accommodation, full-board dining, bars, and organised entertainment. Offers leisure facilities, sports and activity programmes, and live…
Serves adult consumers seeking fully inclusive short breaks in Essex, including couples, friends and groups looking for UK resort stays with dining, leisure activities and evening entertainment…
Financial Health
StrongStrong · Hiring · 16% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides hotel, conference venue and travel booking services for businesses. Sources and negotiates accommodation and event venues through partner hotels and providers, and offers venue finding,…
Serves businesses and large organisations with regular accommodation, venue, conference and travel needs, including procurement teams in construction, housing associations and other corporate sectors.
Financial Health
HealthyHealthy · -1% CAGR over 4y
Location
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Financial sub-scores
Computed from 4 filingsOrganises corporate hospitality packages and bespoke VIP experiences for major sporting, entertainment and cultural events, including Formula 1, Wimbledon and the Super Bowl, and arranges luxury…
Serves corporate buyers and high-net-worth private clients seeking hospitality packages and bespoke experiences at major sports, culture, luxury travel and entertainment events worldwide.
Financial Health
StrongStrong · Growing, Hiring · 69% CAGR over 3y
Location
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Financial sub-scores
Computed from 5 filingsProvides corporate travel management services, including planning and booking business trips, flights, hotels, rail travel, car hire and transfers. Also offers visa support, itinerary management,…
Sells to businesses needing managed corporate travel, including business owners, travel managers, travel bookers, executive assistants and individual business travellers. Serves organisations with…
Financial Health
HealthyHealthy · -9% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsProvides hotel accommodation within a country estate, operating restaurants, a spa and wellness facilities. Hosts weddings, private celebrations, corporate meetings and events, and offers dining…
Serves leisure guests, restaurant diners, spa visitors, couples planning weddings, private event organisers, and corporate teams booking meetings, content days and photoshoots.
Financial Health
HealthyHealthy · Profitable, Hiring · 7% CAGR over 2y
Location
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Computed from 5 filingsOperates a hotel providing guest accommodation in rooms and suites with on-site restaurant dining and afternoon tea. Offers health club and spa facilities, and hosts conferences, meetings, weddings…
Serves leisure travellers and families visiting Southampton, Hampshire and the New Forest, pre-cruise guests, wedding and celebration customers, and businesses needing meeting, conference and…
Financial Health
HealthyHealthy · Hiring · 7% CAGR over 4y
Location
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Computed from 3 filingsOperates coach travel services including UK and European coach holidays, day trips and event travel. Provides private coach hire, school transport, scheduled bus and National Express services, and…
Serves leisure travellers, families, schools and youth groups, corporate away-day organisers, and private groups or event organisers seeking UK and European coach travel and hire.
Financial Health
StrongStrong · Profitable, Growing · 5% CAGR over 2y
Location
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Computed from 5 filingsProvides travel agency services, arranging charter flights, cruise holidays and package trips. Offers bookings for ocean and river cruises, beach holidays, city breaks, safaris, ski trips, tours and…
Serves leisure consumers and holidaymakers, including cruise passengers, families, honeymooners, luxury travellers and adventure tourists seeking international trips across Europe, Africa, Asia,…
Financial Health
StrongStrong · Profitable, Hiring · 2% CAGR over 5y
Location
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Financial sub-scores
Computed from 5 filingsProvides airline ticketing and booking services to tour operators and travel agents, specialising in British Airways fares. Offers access to inclusive tour and published fares, group booking…
Serves B2B travel trade customers, especially tour operators, travel agents, group travel organisers and travel businesses integrating airline fares into their own booking systems.
Financial Health
HealthyHealthy · -57% CAGR over 5y
Location
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Computed from 3 filingsProvides corporate and leisure travel management services, arranging flights, accommodation and itineraries for businesses and individuals. Also organises meetings and events travel and specialist…
Serves SMEs, multinational companies, VIPs and high-net-worth individuals, plus organisations in entertainment and sports with corporate, personal, meetings and events travel needs.
Financial Health
HealthyHealthy · -12% CAGR over 2y
Location
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Computed from 5 filingsDevelops and operates a hotel booking platform for events. Provides tools for event organisers, venues and publishers to manage hotel room blocks, integrate booking links, and enable attendees to…
Serves B2B event organisers, venues, event management companies, and publishers of online event or venue guides, from weddings and conferences to major global event portfolios.
Financial Health
StrongStrong
Location
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Computed from 3 filingsOperates a travel agency selling package holidays, cruises, escorted tours and short breaks. Provides holiday booking services through retail branches and online, offering products from multiple tour…
Serves UK holidaymakers, particularly in Newcastle, Yorkshire and the North of England, including families, couples and individual travellers, plus corporate travel buyers.
Financial Health
HealthyHealthy · Profitable · -0% CAGR over 2y
Location
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Computed from 5 filingsOperates hotels and leisure properties providing guest accommodation and short‑stay bookings. Also runs a country estate and golf club offering hospitality services, dining, events, and recreational…
Serves leisure and business travellers seeking hotel accommodation in Belfast and surrounding Antrim locations, plus consumers interested in golf retreat and country club stays.
Financial Health
StrongStrong · Profitable · 12% CAGR over 3y
Location
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Computed from 5 filingsOperates a group of budget hotels offering short‑stay accommodation. Provides guest rooms and basic hotel facilities and accepts reservations through its website for several properties, including the…
Serves budget-conscious leisure and business travellers seeking central London accommodation, including tourists visiting Covent Garden and guests needing access to King’s Cross, St Pancras…
Financial Health
HealthyHealthy · Hiring · 2% CAGR over 4y
Location
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Computed from 4 filingsOperates an online platform for comparing and booking car rental services. Aggregates offers from multiple vehicle hire providers, allowing users to search pickup locations, compare prices and…
Serves individual leisure and business travellers internationally who need short-term car rental, segmented by pickup location, driver age and country of residence.
Financial Health
HealthyHealthy · Hiring · 14% CAGR over 3y
Location
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Computed from 5 filingsProvides corporate travel management services, arranging flights, hotels and other travel for businesses. Offers online booking tools, travel policy management, spend reporting, traveller support and…
Serves B2B customers with corporate travel needs, including frequent business travellers, executives, sales teams and finance or operations managers seeking policy control, spend visibility and…
Financial Health
StrongStrong · Growing, Hiring · 11% CAGR over 4y
Location
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Computed from 4 filingsOperates serviced apartments and aparthotels offering self-catering accommodation for short and extended stays. Manages studio and multi-room units with self check-in and guest amenities, available…
Sells to consumers seeking short- or long-stay serviced apartments and aparthotels in Edinburgh and London, including city-break visitors, staycation guests, and travellers wanting self-catering…
Financial Health
StrongStrong · Hiring · 25% CAGR over 5y
Location
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Computed from 5 filingsProvides business travel management and contractor accommodation booking services. Arranges hotels, transport and logistics for companies in construction and related sectors, using a booking platform…
Serves small and medium-sized UK businesses in construction and related contracting sectors, including groundworks, civil engineering, marine, renewable energy, waste management, education and…
Financial Health
HealthyHealthy · Hiring · 4% CAGR over 4y
Location
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Computed from 4 filingsOperates a hotel providing guest accommodation, restaurant dining, and leisure facilities. Offers meeting and conference rooms, weddings and private events, and services such as park‑and‑fly…
Serves leisure and business travellers using Birmingham Airport, NEC, Resorts World and nearby arenas, plus local diners, wedding and occasion organisers, and businesses needing meeting or event…
Financial Health
StrongStrong · Hiring · 9% CAGR over 3y
Location
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Computed from 5 filingsProvides an online venue finding platform that lists meeting rooms, conference venues and event spaces. Enables organisations to search, compare and book venues, and offers assistance with sourcing…
Serves enterprise, public sector and NGO teams needing meeting rooms, conference venues, event spaces and accommodation, primarily across the UK with some worldwide venue options.
Financial Health
StrongStrong · Growing, Hiring · 16% CAGR over 4y
Location
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Computed from 4 filingsProvides corporate hotel booking and business travel management services. Arranges accommodation, venue sourcing for meetings and events, and travel logistics, and offers online booking tools,…
Serves UK organisations needing managed business travel, corporate accommodation and venue sourcing, targeting travellers, travel bookers, meetings and events planners, HR, procurement and finance…
Financial Health
HealthyHealthy · Hiring · 5% CAGR over 3y
Location
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Computed from 5 filingsOperates a boutique hotel providing short‑stay accommodation in 44 rooms and suites, with on‑site dining through the Dieci Italian restaurant, a cigar terrace and bar, and guest services for leisure…
Serves leisure and business travellers seeking boutique stays in central London, including families, solo explorers, city-break visitors, shoppers and tourists visiting Marylebone and nearby…
Financial Health
StrongStrong · -77% CAGR over 3y
Location
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Computed from 5 filingsOperates budget hotels providing en-suite guest rooms for tourists, families, and business travellers. Offers accommodation with amenities such as Wi‑Fi, breakfast service, lounges, and self check‑in…
Serves leisure and business travellers visiting London, including tourists, families, solo travellers, corporate guests, and event-goers attending venues such as Wembley, The O2 and ExCeL.
Financial Health
StrongStrong · Growing, Hiring · 16% CAGR over 4y
Location
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Computed from 5 filingsOperates a hotel providing guest accommodation, restaurant and bar dining, and venues for weddings, meetings, and private events, with facilities for leisure stays and organised functions.
Serves leisure and business travellers, diners, wedding and celebration organisers, and corporate clients booking meetings or events.
Financial Health
StrongStrong · Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsOperates golf travel businesses providing B2C golf holiday packages and B2B travel services. Organises golf events, develops hospitality and travel technology, and offers consultancy and advisory…
Serves golf travellers, B2B travel partners, hospitality and event clients, and organisations involved in golf tourism development seeking specialist advisory support.
Financial Health
HealthyHealthy · Hiring · 50% CAGR over 4y
Location
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Computed from 5 filingsProvides travel management services for the sports, media and entertainment sectors, arranging complex group travel, flights, accommodation and logistics for sports teams, production crews and…
Serves professional sports teams and governing bodies, world-class athletes, media production groups, music artists and touring entertainment organisations needing complex group travel management.
Financial Health
HealthyHealthy · -65% CAGR over 4y
Location
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Computed from 5 filingsOperates Green Motion car and van rental franchises at Heathrow and Gatwick airports, providing short‑term vehicle hire including cars, minibuses and vans, and managing customer booking…
Serves leisure and business travellers, local residents and businesses needing car or van hire at Heathrow and Gatwick airport locations, including customers managing current or previous rentals.
Financial Health
StrongStrong · Growing, Hiring · 5% CAGR over 4y
Location
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Computed from 5 filingsOperates and manages a portfolio of hospitality venues including public houses, bars, restaurants and cafés. Provides food and alcoholic beverages, and offers venue hire and event spaces across…
Serves consumers and groups seeking pubs, bars, restaurants and event hire in Newcastle, Sunderland, Ponteland and Morpeth, including local residents, visitors, private parties and corporate hire…
Financial Health
HealthyHealthy · -66% CAGR over 4y
Location
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Computed from 4 filingsProvides accommodation booking and travel management services for television, film and media productions. Operates a 24/7 booking service sourcing hotels and lodging through a large property…
Serves B2B clients in the TV, film and media industry, including production companies and production teams needing accommodation, travel and event support for productions worldwide.
Financial Health
StrongStrong · Profitable, Hiring · 11% CAGR over 3y
Location
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Computed from 5 filingsProvides wholesale travel services to travel agents, offering bookings for resort accommodation, villas and curated itineraries across destinations including the Maldives, Mauritius, Sri Lanka, the…
Serves B2B travel trade clients, mainly travel agents and tour operators seeking luxury resort, villa, bespoke itinerary and MICE options in the Maldives, Mauritius, Sri Lanka, Seychelles and the…
Financial Health
StrongStrong · Growing, Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsProvides off-airport parking facilities for air travellers, operating and managing car parks near major airports. Manages over 15,000 parking spaces and runs multiple airport parking brands offering…
Serves leisure and business travellers flying from major UK international airports, particularly London Gatwick, London Luton and Glasgow, through consumer-facing airport parking brands.
Financial Health
StrongStrong
Location
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Computed from 5 filingsOperates and manages a group of Best Western‑branded hotels providing accommodation and guest amenities. Holds hotel properties as investments and functions as a holding company overseeing…
Serves leisure and business travellers in South East England, including city, coastal and transit visitors to Canterbury, Folkestone and Eastbourne, plus guests using the Channel Tunnel or Dover…
Financial Health
StrongStrong · Growing, Hiring · 107% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsOperates a country house hotel providing guest accommodation, restaurant dining and afternoon tea. Offers rooms for short stays and hosts weddings, private celebrations and events, with gardens and…
Serves leisure travellers, couples planning weddings, families on breaks, private event organisers and diners seeking country house hotel stays and celebrations in Wiltshire.
Financial Health
StrongStrong
Location
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Computed from 3 filingsManages and rents luxury ski chalets and serviced apartments for holiday stays. Provides catered accommodation with on-site staff including chefs, hosts, housekeeping and drivers, along with…
Serves affluent leisure travellers, families, groups and corporate ski trip organisers booking luxury catered chalets or serviced apartments in French Alpine resorts such as Val d’Isère, Courchevel…
Financial Health
StrongStrong · Growing, Hiring · 25% CAGR over 2y
Location
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Computed from 3 filingsOperates a boutique hotel offering guest accommodation, restaurants and private dining spaces. Also runs a cookery school, artisan bakery and hospitality experiences, and hosts weddings, workshops,…
Serves leisure travellers, food-focused diners, wedding couples, private event organisers and cookery workshop participants seeking hotel, dining and estate experiences in Warwickshire.
Financial Health
HealthyHealthy · Profitable, Hiring · 10% CAGR over 2y
Location
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How Google Analytics usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. travel sector companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of travel sector companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Google Analytics is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK Travel Sector by Analytics
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Frequently asked questions
How many UK travel sector companies use Google Analytics?
What share of UK travel sector companies run Google Analytics?
How is Google Analytics usage detected?
What size travel sector companies use Google Analytics in the UK?
What do Google Analytics-running travel sector companies also run?
Can I get contact details for these companies?
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