Travel Sector Companies Using Microsoft Clarity in the UK: 225 Active Firms (2026)
UK travel operators running website behaviour analytics sell trips, accommodation or visitor services while measuring digital conversion journeys.
For travel and hospitality operators, behaviour-analytics adoption usually sits between ecommerce, marketing and revenue management rather than in a pure research function. The tool helps teams watch where search, itinerary, availability, enquiry and checkout flows break down, especially when paid acquisition and seasonal demand create noisy visitor journeys. Users tend to be direct-to-consumer operators with some internal or agency-managed web capability: tour sellers, accommodation providers, venue operators and visitor-experience businesses. Adoption signals a website that is commercially material enough to warrant session-level diagnosis, but not always a large analytics function; many will pair heat-map evidence with conversion-rate work, booking-engine changes and campaign landing-page tests.
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In the UK, 225 actively trading travel and hospitality operators are running this behaviour-analytics stack. Reported employment totals 3,815 people, pointing to adoption among operators with staff capacity to act on funnel evidence rather than only owner-managed brochure sites. Within the sector’s analytics ranking, the tool sits fourth at 4.7% detection share, behind broader general-analytics and site-plugin categories. The registered-office pattern is weighted towards London at 19.1%, then the South West at 14.7%, the South East at 12.9%, Scotland at 10.7% and the North West at 9.3%, a spread consistent with both city-based travel sellers and destination-led hospitality operators.
Flight-inclusive package sales bring CAA ATOL obligations into the commercial journey, so digital booking and payment pages have to support more than conversion rate work: protection status, customer disclosures and refund or repatriation expectations need to be clear. Alcohol-led hospitality venues face local-authority licensing under the Home Office framework, with premises and personal authorisations shaping how offers are sold and promoted. Behaviour analytics also creates privacy work. Session replay, heat maps and form tracking need GDPR and ICO-aware configuration, especially where booking forms, payment pages or guest enquiries could expose personal details. ABTA and UKHospitality matter for representation and dispute routing, but membership is not a licence.
Adoption appears likely to follow the direct-booking economics of the sector rather than a generic software-refresh cycle. Operators with paid acquisition, seasonal inventory and constrained margins tend to need clearer evidence about where visitors abandon enquiry or reservation flows. Smaller venues may keep using bundled analytics inside content and booking systems, while larger operators are more likely to maintain a separate behaviour-analytics layer for testing and agency reporting. Privacy pressure may make configuration more conservative, with shorter retention, clearer masking and tighter consent handling. The stack could also become less visible as booking engines, tag managers and customer-data tools absorb more journey analysis into their own interfaces.
Adoption by company size
Adoption of Microsoft Clarity rises with company size across the trading UK travel sector companies in this cohort. 0.1% of the 112,555 companies with under 10 employees run Microsoft Clarity (111 detected). 0.6% of the 14,926 companies with 10–50 employees run Microsoft Clarity (95 detected). 1.6% of the 1,150 companies with over 50 employees run Microsoft Clarity (18 detected). That is a 1.5% gap between the over 50 employees and under 10 employees bands.
225
Active firms
2026
4.7%
Of detected Analytics share
UK travel sector
10
Median headcount
Filed accounts
489
Verified contacts
Across this cohort
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Key facts
About 8% of the trading cohort reports turnover above £5M (20 of 225 firms) — the rest sits below that revenue band.
9% of the cohort was incorporated since 2022 (22 firms), so a sizeable share is in its first few filing cycles.
Among travel and hospitality businesses with a detectable analytics system, this behaviour-analytics tag was detected on 4.7% (225) of 4,779 companies, behind the largest general analytics tools by detected share.
The stack is weighted towards content and measurement tooling: 70.2% (158) of the cohort also run a content-management platform and 67.1% (151) also run a tag-management system.
Registered addresses are spread beyond London: London accounts for 19.1% (43), followed by the South West at 14.7% (33), the South East at 12.9% (29), Scotland at 10.7% (24) and the North West at 9.3% (21).
Package holidays sold in the UK must be ATOL protected under the CAA regime, and ATOL holders pay £2.50 per traveller into a trust fund used for refunds, reimbursement or repatriation.
UKHospitality puts hospitality employment at 3.6 million people and direct annual economic contribution at £96 billion, while its sales tracker reported hospitality revenue of £144 billion in the year to June 2024.
Analytics market share among UK Travel Sector
Share of the 4,779 UK Travel Sector with a detectable system. As of June 2026.
What else do Microsoft Clarity-running Travel Sector run?
Share of the 225 Microsoft Clarity-running UK companies where each technology was also detected. As of June 2026.
Where Microsoft Clarity Travel Sector are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
10
Median headcount
£594.8K
Median UK turnover
8.9%
Above £5M turnover
22
Incorporated since 2022
489 verified decision-maker contacts
across these 225 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK Travel Sector using Microsoft Clarity
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsProvides ocean cruise holidays, selling itineraries to destinations worldwide. Operates passenger cruise ships offering onboard accommodation, dining, entertainment, and leisure facilities, and sells…
Serves UK leisure travellers, including families, singles, young adults, seniors and loyalty members, with options for mainstream holidaymakers and premium Yacht Club guests.
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Computed from 5 filingsOperates an online travel agency specialising in cruise holidays. Sells and books cruises from multiple cruise lines, including last‑minute and packaged cruise-and-stay deals that combine voyages…
Serves UK consumers booking cruise holidays, including budget-conscious travellers, families, couples, and luxury cruise customers seeking package, cruise-and-stay, no-fly, and destination-led…
Financial Health
StrongStrong
Location
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Computed from 5 filingsOperates an online travel agency specialising in cruise holidays. Arranges and sells cruise packages with major cruise lines, including tailored itineraries, all‑inclusive offers, last‑minute deals,…
Sells to consumers and holidaymakers seeking cruise holidays, including luxury, all-inclusive, last-minute and no-fly options, with itineraries across major global destinations and cruise lines.
Financial Health
StrongStrong · Hiring · 16% CAGR over 4y
Location
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Computed from 3 filingsOperates ocean cruise services and sells cruise holiday packages, offering itineraries around Greece, the Greek islands, the Mediterranean and the Arabian Gulf aboard company-operated ships, with…
Sells to UK consumers, including families, groups, solo travellers and couples seeking cruise holidays in Greece, the Mediterranean and the Arabian Gulf.
Financial Health
StrongStrong · Hiring · 98% CAGR over 2y
Location
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Computed from 5 filingsOperates an online platform for booking tickets to tourist attractions, guided tours, events and experiences worldwide. Provides advance and last‑minute reservations for museums, landmarks, shows and…
Serves consumers and travellers booking attractions, tours, events and activities in major global destinations, with multilingual and multi-currency support for international visitors.
Financial Health
StrongStrong · Hiring · 9% CAGR over 5y
Location
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Computed from 5 filingsOrganises small‑group and tailor‑made adventure holidays worldwide, including walking and trekking trips, cultural tours, cycling tours, wildlife safaris, and polar cruises across destinations in…
Serves consumers seeking small-group or tailor-made adventure holidays, including walking, trekking, cultural tours, cycling, wildlife trips and polar cruises across worldwide destinations.
Financial Health
HealthyHealthy · Hiring · 2% CAGR over 4y
Location
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Computed from 5 filingsSells cruise holiday packages combining ocean and river cruises with escorted tours, rail journeys, hotel stays and flights. Curates multi‑destination travel itineraries in partnership with cruise…
Sells to B2C leisure travellers, primarily US consumers and couples, seeking premium cruise holidays, cruise-and-rail trips, river cruises, escorted tours and global vacation packages.
Financial Health
StrongStrong · Hiring · 7% CAGR over 4y
Location
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Computed from 4 filingsOperates an online travel agency offering airline ticket bookings to international destinations, including economy and business‑class flights. Also provides holiday packages and Hajj and Umrah travel…
Sells to consumers seeking low-cost flight tickets and holidays from London, including business travellers and religious travellers booking Hajj and Umrah trips to destinations worldwide.
Financial Health
HealthyHealthy · Hiring · 6% CAGR over 3y
Location
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Computed from 5 filingsOperates an online travel booking platform offering international holiday packages, guided tours and cruise itineraries. Provides listings of travel deals, destinations and pricing, enabling users to…
Sells to leisure travellers and holidaymakers booking worldwide tours, cruise holidays, flights and package holidays, including budget, luxury, all-inclusive, last-minute and no-fly cruise options.
Financial Health
StableStable · Hiring · 8% CAGR over 5y
Location
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Computed from 5 filingsOperates an online travel booking platform offering flights, hotel reservations, holiday packages, car hire and travel insurance. Provides search and booking for airline tickets, city breaks,…
Sells to consumers and travellers booking flights, hotels, car hire, insurance, airport parking, city breaks and package holidays, including economy, business, first-class, group and multi-city…
Financial Health
StableStable · -12% CAGR over 4y
Location
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Computed from 5 filingsOperates an online members’ travel booking platform offering discounted rates on hotels, flights, cruises and package holidays. Provides tools to plan multi‑destination trips and book activities, car…
Targets UK leisure travellers and holidaymakers, including families, couples and individuals, seeking members-only access to discounted holidays, hotels, cruises, flights and travel experiences.
Financial Health
WeakWeak · -5% CAGR over 4y
Location
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Computed from 3 filingsOperates a collection of hotels offering guest accommodation, restaurants, spa and wellness facilities, golf courses, and event spaces. Provides venues for weddings, conferences, leisure breaks and…
Serves leisure travellers, business travellers, spa and golf guests, dog owners, tour groups, wedding couples and event organisers seeking hotel stays and venues across Northwest England and North…
Financial Health
StrongStrong · Growing · 2% CAGR over 2y
Location
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Computed from 5 filingsOrganises tailor‑made safari and beach holidays in Africa and the Indian Ocean. Plans itineraries including wildlife safaris, national park tours, island beach stays, and activities such as gorilla…
Sells to consumers planning bespoke Africa and Indian Ocean holidays, including honeymooners, families, adventure travellers, divers, safari enthusiasts and people seeking luxury wildlife-and-beach…
Financial Health
StrongStrong · Growing, Hiring · 12% CAGR over 4y
Location
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Computed from 5 filingsOrganises gap year, adventure travel, volunteering and paid work abroad programmes for young adults. Offers group tours, round‑the‑world trips and short‑term travel experiences across multiple…
Sells to 18-30 consumers, especially first-time backpackers, solo travellers, gap year students, university students, young workers on short breaks, couples and groups of friends seeking overseas…
Financial Health
StrongStrong · Hiring · 12% CAGR over 4y
Location
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Computed from 5 filingsOperates an online booking service for UK holiday accommodation, offering short breaks and stays in static caravans, lodges, cottages and apartments at holiday parks, with options for pet‑friendly…
Sells directly to UK leisure travellers, especially families, couples and pet owners seeking affordable self-catering staycations in caravans, lodges, cottages and apartments across holiday parks and…
Financial Health
StrongStrong · Growing, Hiring · 4% CAGR over 4y
Location
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Computed from 5 filingsOperates an online platform listing and booking large holiday homes and venues for group stays and events, including hen and stag parties, weddings, corporate retreats and family gatherings, with…
Serves private groups, families and couples planning hen and stag parties, birthdays, reunions, weddings, retreats and holidays, plus corporate teams seeking venues for business events across the UK.
Financial Health
HealthyHealthy · -68% CAGR over 4y
Location
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Computed from 5 filingsOperates a boutique hotel resort offering guest accommodation in rooms, suites, and self-contained lodgings. Provides on-site restaurants, bars, and afternoon tea, as well as outdoor activity…
Serves leisure travellers, couples and families seeking luxury Highland retreats, including hotel guests, self-catering stays, diners, outdoor experience buyers, gift voucher purchasers, and wedding…
Financial Health
HealthyHealthy · Hiring · 12% CAGR over 4y
Location
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Computed from 3 filingsOperates guided day tours and coach excursions from London to UK attractions including Stonehenge, Windsor Castle, Bath, Oxford and the Cotswolds. Also organises private group tours, themed trips…
Serves tourists and visitors in London seeking day trips to UK attractions, plus private groups needing coach or bus excursions and attraction entry packages.
Financial Health
StableStable · 0% CAGR over 2y
Location
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Computed from 5 filingsDesigns and sells tailor-made holidays and guided small-group tours across Scotland, Ireland, England, Wales and the Channel Islands, arranging itineraries, accommodation, rail journeys, island…
Sells to leisure travellers and holidaymakers, including UK and international visitors, planning tailor-made or small-group trips across Scotland, Ireland, England, Wales and the Channel Islands.
Financial Health
StableStable · Hiring · 14% CAGR over 4y
Location
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Computed from 5 filingsDesigns and sells tailor‑made and small‑group travel experiences worldwide, including cultural, adventure and special‑interest holidays. Arranges itineraries with boutique accommodation, local guides…
Targets B2C leisure travellers, including couples, honeymooners, families with older children, and special-interest travellers focused on food, wine, creative, active, winter, wildlife, and…
Financial Health
StableStable · Hiring · 30% CAGR over 4y
Location
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Computed from 5 filingsOrganises small‑group guided travel tours to destinations worldwide. Offers packaged itineraries including accommodation, transport, and tour management for groups typically of 12–24 travellers, with…
Serves B2C leisure travellers, including individuals, couples and solo guests, who book small-group escorted holidays to worldwide destinations and prefer planned itineraries with travel counselor…
Financial Health
StableStable · Hiring · 6% CAGR over 4y
Location
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Computed from 2 filingsOperates an online price comparison platform for travel products, allowing users to compare deals on package holidays, flights, hotels, car hire, travel insurance and related travel extras from…
Serves UK consumers planning leisure travel, including holidaymakers, families, couples, city-break travellers, cruise passengers, drivers hiring cars, and people seeking travel insurance or airport…
Financial Health
WeakWeak · -9% CAGR over 1y
Location
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Operates hotels and resorts offering accommodation, residence rentals, restaurants and bars, spa facilities, and venues for meetings, events and weddings. Also provides private jet and yacht travel…
Serves affluent leisure and business travellers worldwide, plus couples planning weddings, corporate meeting and event planners, diners, and buyers or renters of branded residences, villas, private…
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Computed from 5 filingsOrganises and sells guided and self‑guided cycling holidays and bike tours, providing trip planning, route design, accommodation booking, luggage transfers, and on‑trip support for multi‑day…
Serves B2C leisure cyclists and active holidaymakers, including UK and US customers, seeking cycling-focused travel across the UK, Europe and other international destinations.
Financial Health
StrongStrong · Hiring · 20% CAGR over 4y
Location
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Computed from 5 filingsOperates an online platform and letting agency for large self‑catering holiday homes accommodating groups of 8–30 people. Markets and manages bookings for properties such as barns and cottages with…
Serves consumers and organisations booking large self-catering holiday accommodation for groups of 8–30, including families, friends, celebration parties, hen weekends, dog owners and corporate…
Financial Health
StrongStrong · Growing, Hiring · 10% CAGR over 4y
Location
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Computed from 3 filingsCurates and books luxury ski chalets and holiday villas for rental in alpine and coastal destinations. Provides property search and matching services, arranging catered or self‑catered accommodation…
Serves affluent leisure travellers, families and groups booking luxury ski chalets and villas, plus businesses planning corporate ski trips, across Alpine resorts and premium villa destinations.
Financial Health
HealthyHealthy · Hiring · 10% CAGR over 2y
Location
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Computed from 3 filingsProvides a portfolio of self‑catering holiday homes available for short‑term rental. Offers online property search and booking, concierge services for guests, and property management support for…
Serves consumers, especially families and groups seeking luxury self-catering holiday homes and short breaks in Cornwall, Devon and Somerset.
Financial Health
HealthyHealthy · Growing · 2% CAGR over 2y
Location
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Computed from 3 filingsMarkets and manages vacation ownership memberships that provide access to a points‑based timeshare programme. Offers vacation packages, resort accommodation bookings, travel offers, and member…
Targets consumers and families seeking vacation ownership, timeshare memberships and resort stays, including existing owners, vacation package holders and leisure travelers planning trips to listed…
Financial Health
StrongStrong · -79% CAGR over 1y
Location
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Computed from 2 filingsOperates a full-service hotel providing guest rooms and suites, on-site restaurants and bars, meeting and event facilities, and leisure amenities including a spa, swimming pool and fitness centre for…
Serves leisure travellers, families and city-break visitors to central London, plus corporate, government and agency bookers seeking accommodation and meetings/events space near Westminster and the…
Financial Health
StrongStrong · Hiring · 138% CAGR over 1y
Location
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Computed from 3 filingsOperates a network of hotels, resorts, serviced apartments and city hotels, providing accommodation, restaurants and bars, meeting and event facilities, and loyalty programmes for leisure and…
Serves leisure and business travellers, families, long-stay guests, diners, and meetings/events organisers seeking 3-, 4- and 5-star hotel stays across the Middle East, Africa, Eastern Europe and…
Financial Health
StrongStrong · Growing · 0% CAGR over 2y
Location
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Computed from 3 filingsOperates a travel agency selling package holidays, cruises, escorted tours and short breaks. Provides holiday booking services through retail branches and online, offering products from multiple tour…
Serves UK holidaymakers, particularly in Newcastle, Yorkshire and the North of England, including families, couples and individual travellers, plus corporate travel buyers.
Financial Health
HealthyHealthy · Profitable · -0% CAGR over 2y
Location
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Computed from 5 filingsOperates a group of pubs, restaurants and boutique hotels. Provides food and drink service, guest accommodation, and venues for functions, weddings and corporate meetings, with online table and room…
Serves consumers and local communities seeking pub, restaurant and hotel venues, including friends, families and travellers, plus private event customers, wedding parties and businesses needing…
Financial Health
StrongStrong · Hiring · 91% CAGR over 4y
Location
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Computed from 5 filingsOperates catered ski chalet accommodation and holiday packages, offering private and shared chalets, meals, and booking services for lift passes, equipment hire, lessons, and airport transfers for…
Serves holidaymakers, families, groups and corporate teams planning ski trips to Tignes, including private chalet guests, shared accommodation travellers and large group bookings.
Financial Health
StrongStrong · Growing, Hiring · 9% CAGR over 4y
Location
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Computed from 3 filingsOperates and manages catered ski chalets for winter holidays, offering chalet accommodation bookings with in‑house hosts, meals and wine, and arranging lift passes, equipment hire, ski lessons and…
Serves consumers: families, groups and leisure skiers booking chalet-based ski holidays in Courchevel, Val d’Isère, La Tania and Tignes, including school-holiday, beginner and children-focused trips.
Financial Health
StrongStrong · Growing, Hiring · 12% CAGR over 2y
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Computed from 5 filingsOperates a boutique hotel providing guest accommodation in a range of rooms and suites, along with on‑site dining through its restaurant and bar. Also offers spa and wellness treatments, gift…
Sells to consumers seeking boutique hotel stays in Bath city centre, including leisure visitors, couples, families and spa or dining guests. Also targets gift voucher buyers and direct bookers…
Financial Health
HealthyHealthy · Hiring · 6% CAGR over 4y
Location
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Computed from 5 filingsOrganises wine-focused holidays and tour packages to vineyards and wine regions worldwide, including guided group tours, self-drive trips and bespoke itineraries combining winery visits, tastings,…
Sells primarily to affluent leisure travellers and wine enthusiasts seeking bespoke wine holidays, including couples, honeymooners, small groups, and corporate clients booking wine-focused trips in…
Financial Health
HealthyHealthy · Hiring · 15% CAGR over 4y
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Computed from 5 filingsOperates a tour company organising expert-led cultural holidays, including archaeological, historical, food, walking and family tours, and gulet cruise trips. Provides escorted small-group and…
Serves leisure travellers, families and private groups seeking expert-led cultural, archaeological, food, walking and gulet cruise holidays in Europe and the eastern Mediterranean.
Financial Health
StrongStrong · Hiring · 15% CAGR over 4y
Location
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Computed from 5 filingsArranges ski holiday accommodation in Japanese resorts including Niseko, Hakuba, Furano and Rusutsu. Provides booking services for lodges, apartments and hotels, supplies accommodation quotes, and…
Serves consumers planning ski holidays in Japan, including adults, families and groups seeking accommodation in Niseko, Hakuba, Furano and Rusutsu.
Financial Health
StrongStrong · Growing, Hiring · 15% CAGR over 4y
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Computed from 3 filingsOperates holiday caravan parks offering short‑stay accommodation, touring pitches and leisure facilities. Sells and rents static caravan holiday homes and lodges, and provides park amenities and…
Serves consumers seeking holiday park stays and caravan or lodge holiday home ownership, including families, dog owners, walkers, cyclists and outdoor-focused holidaymakers in Cumbria, Lancashire and…
Financial Health
StableStable · Profitable · -89% CAGR over 2y
Location
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Computed from 5 filingsDesigns and arranges tailor‑made safari holidays, providing trip planning, itinerary design, and booking of lodges, guides, and wildlife experiences across African and other wildlife destinations for…
Serves consumers planning tailor-made safari and wildlife holidays, including families, honeymooners and luxury or specialist adventure travellers in the UK, North America, Europe, Australia and…
Financial Health
StableStable · -67% CAGR over 4y
Location
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Computed from 3 filingsOperates luxury hotel barge cruises on European canals and rivers. Provides multi‑day cruise holidays aboard small passenger barges, including onboard accommodation and dining, guided shore…
Targets affluent leisure travellers, couples, families and groups booking small-vessel European holidays, including private charter customers and special-interest travellers focused on wine, cycling,…
Financial Health
WeakWeak · -89% CAGR over 2y
Location
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Operates a hotel and holiday apartments offering guest accommodation, restaurants and bars, spa and pool facilities, and venues for meetings, conferences, weddings and private events, with on-site…
Serves leisure travellers, families, couples, wedding parties, spa guests and corporate event organisers seeking hotel stays, apartments, dining, weddings, meetings and team-building venues in the…
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Operates a luxury hotel offering guest rooms and suites, restaurants, bars, and afternoon tea services. Provides event and private hire spaces, wellness access, and hospitality services including…
Serves affluent leisure and business travellers, families, restaurant and bar guests, wellness users, and private event organisers seeking five-star hospitality in central London.
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Computed from 5 filingsOperates and manages self‑catering holiday apartments for short‑term stays, offering online booking of furnished flats with kitchens and amenities for leisure or business travellers, and providing…
Serves leisure and business travellers visiting Edinburgh, including families, groups, couples, festival-goers and conference attendees, and also targets landlords seeking holiday-let management.
Financial Health
StrongStrong · Growing, Hiring · 13% CAGR over 5y
Location
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Computed from 5 filingsOrganises bespoke educational school trips and tours for students, arranging subject-focused travel programmes worldwide including cultural visits, sports tours, language experiences and…
Targets primary and secondary schools, teachers and department heads arranging student trips, including subject leads in art, languages, science, sport, history, geography, drama and business studies.
Financial Health
HealthyHealthy · Growing · 0% CAGR over 4y
Location
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Computed from 5 filingsOperates a vineyard producing sparkling wine and sells wines and spirits. Offers vineyard tours and tastings, a café and restaurant, luxury lodge accommodation, events and weddings, and experiences…
Serves consumers, couples, private party organisers and corporate clients seeking vineyard visits, dining, lodge stays, celebrations, weddings and events in Sussex, including visitors from London.
Financial Health
HealthyHealthy · Hiring · 34% CAGR over 5y
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Operates an online platform for organising group travel, enabling individuals to create, host and join trips with like‑minded travellers, and customise itineraries and activities for shared travel…
Serves consumers seeking social group travel, particularly people who want to travel with like-minded individuals and customise trips around their interests, preferences and existing friend groups.
Financial Health
N/AN/A
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Computed from 4 filingsOperates a four-star hotel offering guest accommodation with sea-view rooms and suites, a terrace restaurant and bar, breakfast and afternoon tea service, and facilities for weddings, conferences,…
Serves leisure travellers, couples, families and tour groups visiting Llandudno and North Wales, alongside diners, wedding and private event clients, and businesses or charities booking meetings,…
Financial Health
StrongStrong · -4% CAGR over 3y
Location
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Operates luxury self‑catering holiday accommodation, including serviced apartments and holiday homes for short stays. Manages and markets restored historic properties and provides online booking for…
Serves leisure travellers, couples and groups seeking luxury self-catering stays in Scotland, particularly in Edinburgh and the Highlands.
Financial Health
N/AN/A
Location
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Financial sub-scores
Computed from 3 filingsOperates a holiday park offering short‑stay accommodation in caravans, lodges and self‑catering apartments. Provides on‑site facilities including an indoor swimming pool, playground and access to a…
Serves leisure consumers seeking coastal self-catering holidays in Devon, including families, couples and small groups, as well as private caravan or lodge owners using the park during its open…
Financial Health
StableStable · -5% CAGR over 2y
Location
Unlock all 225 leads
Showing 50 of 225 — +175 more with verified decision-maker contacts, live data, and CRM sync.
Unlock all 225 leads
Showing 50 of 225 — +175 more with verified decision-maker contacts, live data, and CRM sync.
How Microsoft Clarity usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. travel sector companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of travel sector companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Microsoft Clarity is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK Travel Sector by Analytics
Other Travel Sector technology
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Frequently asked questions
How many UK travel sector companies use Microsoft Clarity?
What share of UK travel sector companies run Microsoft Clarity?
How is Microsoft Clarity usage detected?
What size travel sector companies use Microsoft Clarity in the UK?
What do Microsoft Clarity-running travel sector companies also run?
Can I get contact details for these companies?
Search 225 UK companies by the analytics technology they run.
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