Wholesale Companies Using Ecwid in the UK: 68 Active Firms (2026)
Wholesale companies using hosted ecommerce tools sell goods in bulk through online storefronts, trade portals and repeat-order flows across the UK.
For wholesale and distribution operators, a hosted storefront layer does the unglamorous work between catalogue browsing and repeat trade purchasing. Adoption tends to signal that the business has moved beyond a brochure site: sales, operations and fulfilment teams need shared product records, visible stock status, account pricing and order capture without routing every repeat purchase through email or phone. The fit is clearest for mid-market distributors selling physical goods to trade buyers, retailers and specialist business customers, where the website has to support relationship-led sales rather than replace them.
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Across the UK, 68 wholesale and distribution companies are actively trading while running this hosted ecommerce stack. Reported employment totals 756 among firms with staffing disclosure, pointing to a cohort weighted towards smaller operating teams rather than very large distributors. Within wholesale ecommerce detection, the stack sits in the lower tier of the category-share ranking, with 1.4% against a category-share denominator of 4,839. Registered-region skew is fairly dispersed: North West accounts for 14.7%, South East 11.8%, while London, South West and West Midlands each account for 10.3%.
Procurement risk for wholesalers running a hosted storefront is usually less about a sector regulator and more about operational dependency. Account-based pricing, delivery addresses, named buyer contacts and purchase histories move through the ecommerce layer, so privacy notices, retention policies and supplier-contract terms need to match the actual order workflow. Integration choices also matter: external form builders, analytics tags and content-management plugins can add convenience, but they widen the set of processors touching trade customer information. For distributors with repeat orders and negotiated pricing, export rights, uptime terms and change-control processes tend to be the due-diligence points that prevent a small web stack becoming an operational bottleneck.
Adoption appears likely to remain selective among wholesalers rather than becoming the default route for every distributor. The stack tends to suit firms that want a manageable hosted storefront alongside established sales relationships, especially where repeat ordering matters more than consumer-style merchandising. Pressure may come from buyers expecting self-service reordering, but also from internal teams wanting cleaner product, stock and fulfilment workflows. Some firms may later migrate to larger commerce suites as catalogue complexity and integration demands rise; others will keep lighter hosted tools because the commercial motion remains relationship-led.
Adoption by company size
Adoption of Ecwid rises with company size across the trading UK wholesale companies in this cohort. 0.1% of the 69,735 companies with under 10 employees run Ecwid (43 detected). 0.3% of the 6,677 companies with 10–50 employees run Ecwid (22 detected). 0.5% of the 602 companies with over 50 employees run Ecwid (3 detected). That is a 0.4% gap between the over 50 employees and under 10 employees bands.
68
Active firms
2026
1.4%
Of detected Ecommerce share
UK wholesale
7
Median headcount
Filed accounts
155
Verified contacts
Across this cohort
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Key facts
About 17% of the trading cohort reports turnover above £5M (12 of 68 firms) — the rest sits below that revenue band.
2% of the cohort was incorporated since 2022 (2 firms), so a sizeable share is in its first few filing cycles.
Within wholesale and distribution firms with a detectable ecommerce system, this hosted storefront accounts for 1.4% (68) of detected use, behind systems with 65.8% (3,186), 19.4% (939), 3.0% (147), 2.4% (114), 1.8% (86), 1.7% (81) and 1.5% (75).
Regional distribution is fairly even: North West accounts for 14.7% (10), followed by South East at 11.8% (8), with London, South West and West Midlands each at 10.3% (7).
Co-occurrence points to site-builder-led stacks: 51.5% (35) also show a hosted website-builder layer, while 27.9% (19) show add-on widget tooling.
Measurement tooling is present but not universal, with 22.1% (15) also running a web analytics tag and 17.6% (12) using a tag-management layer.
Adjacent sector tags show the trading mix: FMCG appears on 19.1% (13) of the cohort, e-commerce on 16.2% (11), and both advanced manufacturing and field services and trades on 7.4% (5).
Ecommerce market share among UK Wholesale
Share of the 4,839 UK Wholesale with a detectable system. As of June 2026.
What else do Ecwid-running Wholesale run?
Share of the 68 Ecwid-running UK companies where each technology was also detected. As of June 2026.
Where Ecwid Wholesale are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
7
Median headcount
£1.2M
Median UK turnover
17.6%
Above £5M turnover
2
Incorporated since 2022
155 verified decision-maker contacts
across these 68 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK Wholesale using Ecwid
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 3 filingsSupplies air conditioning and heat pump systems from brands including Daikin, Samsung, Midea and Hitachi to HVAC contractors. Also provides materials and tools, system kit design, site surveys,…
Targets HVAC engineers, air conditioning contractors and trade buyers working on air conditioning and heat pump installations, with collection, delivery and online purchasing available to customers…
Financial Health
StrongStrong · Growing · 4% CAGR over 2y
Location
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Computed from 5 filingsOperates an online wholesale platform supplying mobile phones and branded consumer electronics sourced in bulk from distributors and contract surplus. Sells to retailers and e‑commerce sellers and…
Serves B2B buyers including wholesale mobile phone retailers, e-commerce resellers, marketplace and retail partners, and businesses across sectors seeking communications and POS suppliers.
Financial Health
StableStable · Hiring · 86% CAGR over 4y
Location
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Supplies stationery, toys, greetings cards, confectionery and packaging to retail trade customers. Provides online ordering and trade catalogues featuring seasonal ranges such as Christmas products,…
Sells B2B to trade buyers such as independent retailers and shops needing wholesale stationery, toys, greetings cards, confectionery and packaging, with online ordering and catalogue purchasing.
Financial Health
N/AN/A
Location
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Computed from 5 filingsDistributes food products sourced from a network of producers and suppliers. Supplies ingredients and specialty produce to trade customers such as chefs and food businesses, and sells curated food…
Serves professional chefs, foodservice kitchens and home cooks, with separate trade and home customer accounts for buyers of specialist produce and ingredients.
Financial Health
StableStable · -67% CAGR over 4y
Location
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Computed from 5 filingsSupplies architectural metalwork components for staircases, balustrades, balconies and handrails through an online shop, including stainless steel, brass, aluminium and mild steel spindles, posts,…
Serves UK trade buyers and project customers needing staircase, balcony, balustrade and handrail components, including architectural metalwork fabricators, installers, builders and contractors.
Financial Health
StrongStrong · Hiring · 7% CAGR over 4y
Location
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Computed from 5 filingsSupplies convenience retailers and other businesses with soft drinks, alcoholic beverages, confectionery, crisps, vaping products, cleaning products, disposables and other fast‑moving consumer goods…
Serves trade account customers in the South seeking delivered wholesale supplies across drinks, snacks, cleaning products, disposables, FMCG goods and vapes.
Financial Health
StableStable · -5% CAGR over 4y
Location
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Computed from 5 filingsSupplies commercial childcare and catering equipment to businesses, including baby changing units, high chairs, coffee and hot drink machines, blenders and juicers, through an online retail platform…
Sells B2B to commercial venues and organisations needing childcare and catering equipment, including restaurants, hospitals, shops, leisure centres, hotels, offices and showrooms, primarily in the UK.
Financial Health
WeakWeak
Location
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Computed from 3 filingsSupplies laboratory equipment, instruments, chemicals, and consumables for research and manufacturing laboratories. Product range includes autoclaves, balances, incubators, microscopes, centrifuges,…
Serves researchers, laboratories and manufacturing organisations globally, including buyers sourcing for scientific, quality control and production environments.
Financial Health
StrongStrong · Growing, Hiring · 145% CAGR over 2y
Location
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Computed from 5 filingsSupplies commercial catering equipment and spare parts via an online store, and provides kitchen design, installation, servicing, maintenance contracts, and emergency breakdown repair for gas and…
Serves B2B customers in the commercial catering industry, including operators and managers of commercial kitchens, catering businesses and foodservice sites with gas and electrical catering equipment.
Financial Health
HealthyHealthy · -4% CAGR over 4y
Location
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Computed from 3 filingsSupplies flooring products to trade customers as a wholesale distributor, including carpets, laminate and vinyl flooring, underlay, artificial grass, and related accessories, providing ordering and…
Serves B2B trade customers in the UK, primarily carpet retailers and independent businesses seeking wholesale flooring supply and trade account ordering.
Financial Health
StableStable · -89% CAGR over 2y
Location
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Computed from 5 filingsDistributes and retails automotive batteries, including Castrol‑branded and original equipment specification models, and sells related hardware products such as vehicle license plates through an…
Serves a mix of retail customers and automotive trade partners across the UK and Republic of Ireland, including buyers needing vehicle batteries, licence plates and related hardware products.
Financial Health
StableStable · Hiring · 5% CAGR over 4y
Location
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Computed from 2 filingsSupplies agricultural inputs to farmers including animal feeds, fertilisers, forage seeds, crop packaging, silage additives, dairy hygiene products, fuel, fencing and nutritional supplements. Also…
Serves farmers and agricultural businesses across England, Wales and Scotland, including beef, sheep, dairy, equine and arable enterprises, plus mixed farms needing broad agricultural inputs.
Financial Health
StableStable · 0% CAGR over 1y
Location
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Computed from 4 filingsSupplies food products and takeaway packaging through a cash and carry and online shop. Offers items such as burger buns, burgers, chips, cheese, fish, flour, spices, canned drinks, pizza boxes, food…
Sells to foodservice businesses, especially takeaways, fast food outlets and small catering operators, buying bulk food ingredients, drinks, cleaning supplies and pizza packaging.
Financial Health
DistressedDistressed · 53% CAGR over 2y
Location
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Computed from 3 filingsOnline retailer and wholesaler of speciality food products, including chocolate, sweets, hot sauces, seasonings, tea and coffee, and Spanish and Asian grocery items, supplying branded ranges and…
Serves both retail consumers and wholesale trade buyers looking for speciality food and drink ranges, including confectionery, sauces, seasonings, tea, coffee, and Spanish or Asian grocery products.
Financial Health
StrongStrong · Growing, Hiring · 35% CAGR over 2y
Location
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Computed from 3 filingsManufactures and supplies disposable gloves and other hand protection products for medical, dental, food handling, janitorial and industrial use, and provides related items such as dental dams and…
Serves B2B buyers in medical, dental, food, janitorial, safety, nail and spa, and automotive sectors, including healthcare professionals and industry workers needing disposable hand protection.
Financial Health
StrongStrong · Growing · 0% CAGR over 2y
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Computed from 5 filingsSupplies plumbing and heating products to trade customers, including boilers, radiators, pumps, valves, traps, thermostats and bathroom fittings. Operates an online merchant store offering equipment…
Serves local plumbers, heating installers and other trade buyers, with a focus on independent installer businesses rather than consumers.
Financial Health
DistressedDistressed · -7% CAGR over 4y
Location
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Computed from 5 filingsSupplies human hair extensions and related products including clip‑ins, tape and micro ring systems, wefts and pre‑bonded tips, along with application tools, adhesives, colour rings, training heads…
Serves a mix of B2B and B2C customers: professional hair stylists, salons and extension technicians, plus retail consumers buying hair extension products and aftercare online.
Financial Health
StrongStrong · Growing, Hiring · 10% CAGR over 4y
Location
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Computed from 5 filingsOperates an online retail store selling gardening and construction supplies, including tools, grass seed, plant supports, PPE, workwear, and seasonal outdoor products such as barbecues and garden…
Serves UK consumers and trade customers, including gardeners, homeowners, landscapers, construction tradespeople and teams needing gardening, workwear, PPE and construction supplies.
Financial Health
HealthyHealthy · Hiring · 4% CAGR over 4y
Location
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Computed from 5 filingsSupplies and distributes bakery and food packaging products, including cake boards and cards, foils, plastic containers, bags, boxes and trays, paper products, film and foil, and allergen labels,…
Serves B2B customers in the bakery and food sector, including bakeries, cake makers, food producers, caterers and foodservice operators.
Financial Health
StableStable · 0% CAGR over 4y
Location
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Computed from 5 filingsSupplies engineering cutting tools for machining applications, including solid carbide end mills, slot drills, roughing end mills, carbide and precision drills, spot and centre drills, machine taps…
Sells to UK engineering and manufacturing businesses, including machining workshops, CNC operators and toolroom buyers needing cutting-tool supplies.
Financial Health
WeakWeak · 0% CAGR over 4y
Location
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Computed from 5 filingsWholesale horticultural grower producing herbaceous perennials, shrubs and annual bedding plants. Supplies garden centres and retail chains, and provides plant labelling, pre-pricing, point‑of‑sale…
Serves B2B garden retail customers, including independent garden centres, multi-site garden centre groups, retail chains and other retail outlets nationwide.
Financial Health
HealthyHealthy · -3% CAGR over 4y
Location
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Computed from 3 filingsDesigns, manufactures and wholesales licensed clothing and sleepwear, including pyjamas, daywear, swimwear and loungewear for children and adults, using entertainment and sports franchises from…
Serves B2B retailers, wholesalers and apparel buyers sourcing licensed children’s and adult clothing ranges, including daywear, nightwear, swimwear, loungewear and underwear.
Financial Health
HealthyHealthy · 0% CAGR over 2y
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Computed from 5 filingsDesigns and wholesales Scottish-themed gifts and souvenirs to retailers and visitor attractions. Product ranges include tartan items, soft toys, clothing, novelty souvenirs, confectionery, and…
Sells B2B to gift shops, visitor attractions and high street retailers buying wholesale Scottish gifts, souvenirs, confectionery, clothing and children’s gift ranges.
Financial Health
DistressedDistressed · -68% CAGR over 4y
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Computed from 3 filingsManufactures and supplies smokeless fuel products including briquettes, anthracite, coal and petcoke. Produces Burnwell Blend, Burnwell Blend PLUS and Newburn smokeless briquettes, and sells solid…
Sells to household solid-fuel buyers through local coal merchants, its Hartlepool outlet and online shop, and also serves coal merchants stocking smokeless briquettes, anthracite, logs and related…
Financial Health
DistressedDistressed · -89% CAGR over 2y
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Computed from 3 filingsManufactures and distributes licensed apparel for wholesale, including nightwear, daywear, loungewear, swimwear and underwear for adults and children, featuring entertainment, character and sports…
Serves B2B retail and wholesale buyers sourcing licensed apparel ranges for children and adults, including nightwear, daywear, loungewear, swimwear and underwear.
Financial Health
HealthyHealthy · Profitable · 4% CAGR over 2y
Location
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Computed from 3 filingsImports and wholesales fashion jewellery and accessories including necklaces, bracelets, earrings, brooches, scarves, evening bags and umbrellas. Supplies stock to high‑street retailers, wholesalers,…
Sells to fashion trade buyers, including major high-street retailers, wholesalers, party planners and small multiple retailers, primarily in the UK, with international customers also served.
Financial Health
HealthyHealthy · Growing · 0% CAGR over 2y
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Computed from 5 filingsSupplies wholesale fresh fruit and vegetables to restaurants and catering businesses. Also sells seasonal fruit, vegetable and mixed produce boxes through an online shop for collection or delivery.
Sells to two segments: B2B catering and hospitality customers, including local restaurants and chefs, and B2C households buying seasonal fruit and vegetable boxes. Serves customers across Central…
Financial Health
StrongStrong · Hiring · 12% CAGR over 4y
Location
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Computed from 3 filingsSupplies new and reconditioned brewing tanks, vessels and process equipment for breweries and beverage production. Sells brewhouse spares, fittings, valves, pumps, cleaning products and other…
Serves B2B customers in brewing, distilling, soft drinks, mineral water, dairy, agriculture and chemical processing, including operators needing tanks, vessels, spares and process equipment.
Financial Health
WeakWeak · 0% CAGR over 2y
Location
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Computed from 5 filingsSupplies highway and surface reinstatement materials and equipment, including bitumen edge and joint sealers, cold lay macadam, pre‑coated chippings, thermoplastic road markings, anti‑skid surfacing…
Serves utilities, highway maintenance teams, civil engineering contractors and DIY customers across the UK needing materials for reinstatement, repair and rebuild work.
Financial Health
HealthyHealthy · Hiring · 11% CAGR over 4y
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Computed from 5 filingsSupplies agricultural inputs and agronomy products including grass and cereal seed, fertiliser, lime, agrochemicals, pest control products, soil and slurry sampling kits, and farm tools. Also…
Serves farmers, livestock producers and agricultural businesses across Wales and the UK, including grassland, crop and mixed farming operations needing agronomy inputs and farm supplies.
Financial Health
HealthyHealthy · Growing · 0% CAGR over 4y
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Computed from 5 filingsRetail and wholesale fishmonger selling fresh seafood including oysters, crabs, lobsters and smoked fish, alongside seafood deli items and handmade pastries through a shop and online store.
Serves retail consumers buying seafood online or in store, alongside wholesale customers purchasing from its fishmongers.
Financial Health
WeakWeak · Hiring · 7% CAGR over 4y
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Computed from 4 filingsDistributes watersports equipment and accessories from international brands to retailers and watersports schools. Product range includes windsurfing gear, stand‑up paddleboards, foils, wings, sails…
Serves B2B customers in the watersports sector: international equipment brands seeking UK distribution, plus UK watersports retailers and schools looking to stock paddleboarding, windsurfing, foiling…
Financial Health
DistressedDistressed · -18% CAGR over 6y
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Computed from 5 filingsWholesales electrical supplies to trade customers, including lighting, lamps, tubes, cables, wiring accessories, tools, safety equipment, security products and ventilation systems. Distributes…
Serves electrical trade customers in Wales, including electricians, electrical contractors and businesses needing wholesale electrical supplies for lighting, wiring, tools, safety, security and…
Financial Health
StrongStrong · Growing, Hiring · 22% CAGR over 4y
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Computed from 5 filingsDesigns, prints and supplies custom packaging for retail, e‑commerce and industrial use. Products include printed cardboard boxes, polythene packaging, pallet wrap, packaging tape and point‑of‑sale…
Serves UK businesses needing packaging, including retail brands, e-commerce sellers and industrial companies with products requiring shelf-ready, transit or storage protection.
Financial Health
HealthyHealthy · Growing, Hiring · 7% CAGR over 4y
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Computed from 3 filingsSupplies electrical wholesale products including lighting, security and building management equipment. Provides LED lighting products, lighting design and retrofit services, and smart home automation…
Serves electrical contractors, local trade buyers and commercial organisations in Cannock and the West Midlands, including customers planning LED lighting upgrades and building automation projects.
Financial Health
StableStable · 0% CAGR over 2y
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Computed from 5 filingsSupplies BS6396-compliant power and data distribution products for workplaces and furniture integration, including desk-mounted and under-desk power modules, monitor arms, cable management systems,…
Sells B2B to offices, office furniture manufacturers and dealers, with customers in hotel and education sectors across the UK and internationally.
Financial Health
WeakWeak · -67% CAGR over 4y
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Computed from 3 filingsSupplies and retails halal meat products including beef, poultry, goat and lamb sourced from free‑range farms. Operates butcher departments, sells meat online for residential and commercial delivery,…
Serves halal meat consumers, households, restaurants, grocery or market sellers, and businesses seeking butcher department or franchise opportunities, including residential and commercial customers…
Financial Health
StrongStrong · Hiring · 66% CAGR over 2y
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Computed from 4 filingsSupplies landscaping and building materials to trade and retail customers, including paving, stone, decorative aggregates, topsoil, bark, compost, fencing, sleepers, drainage products, turf, timber…
Serves trade and retail customers, including landscapers, builders, gardeners and homeowners undertaking landscaping, garden or building projects in Surrey, Hampshire and surrounding areas.
Financial Health
HealthyHealthy · 0% CAGR over 3y
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Computed from 3 filingsProduces and supplies certified agricultural seeds including cereals, pulses, oilseed rape, beans, peas and grass seed mixtures. Also offers organic seed, wildflower and environmental mixes, and…
Serves arable and livestock growers, organic producers, land managers, and amenity or environmental stewardship customers across Eastern, Central and Southern England.
Financial Health
HealthyHealthy · Growing · 4% CAGR over 2y
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Computed from 5 filingsSupplies paving and landscaping materials including porcelain, sandstone, block and concrete paving, aggregates, sand, cement and artificial grass. Also provides jointing products, tools, grab and…
Serves homeowners, landscaping trades, builders and property owners across Northamptonshire and Leicestershire who are buying for patios, driveways, gardens, fencing, drainage and other outdoor…
Financial Health
WeakWeak · -3% CAGR over 4y
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Computed from 5 filingsSupplies building materials and DIY products through an online store, including cement and aggregates, timber, sheet materials, plastering supplies, landscaping products, fixings, plumbing items,…
Serves trade builders, contractors and DIY customers, including homeowners and the public, shopping for building, timber, landscaping, decorating, plumbing and related supplies in the Plymouth/Devon…
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DistressedDistressed · 0% CAGR over 4y
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Computed from 5 filingsSupplies and manufactures compressor spare parts, specialising in components for Belliss & Morcom and Williams & James machines. Products include intercoolers, aftercoolers, valves, oil pumps,…
Serves businesses worldwide that operate or maintain Belliss & Morcom, Williams & James, and Bristol industrial compressors, including engineering, manufacturing, and maintenance buyers.
Financial Health
StrongStrong · Growing, Hiring · 10% CAGR over 4y
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Computed from 5 filingsProvides building and home improvement supplies including decking materials, artificial grass, roofline products, window trims, silicones and glazing products. Supplies windows, doors, glass units,…
Serves trade customers and members of the public undertaking home improvement or construction projects, including decking, artificial grass, roofline, window, door and glazing-related work.
Financial Health
StrongStrong · Growing · 0% CAGR over 5y
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Computed from 5 filingsDesigns, supplies, installs and commissions fire alarm systems. Distributes fire safety equipment including detection systems, alarm panels, emergency lighting and evacuation systems, and provides…
Sells B2B to fire alarm installers, electrical contractors, fire safety engineers and project teams working on commercial life-safety systems.
Financial Health
HealthyHealthy · -63% CAGR over 4y
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Computed from 5 filingsSupplies truck and trailer parts and accessories and provides maintenance and repair services for commercial vehicles. Operates workshop, body repair and paint facilities, 24/7 breakdown recovery,…
Serves haulage firms, transport operators and commercial vehicle owners needing truck parts, servicing, repairs, recovery, hire and truck sales across the UK and Ireland.
Financial Health
HealthyHealthy · Hiring · 4% CAGR over 4y
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Computed from 3 filingsSupplies and distributes steel products for prestressing and post‑tensioned concrete, including indented wire and strand to industry standards. Also provides strand dispensers, specialist mesh…
Serves UK B2B customers in prestressed concrete and construction, including precast concrete producers, post-tensioning contractors and civil engineering firms, plus industrial buyers in automotive,…
Financial Health
StableStable · -70% CAGR over 2y
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Computed from 5 filingsManufactures and supplies bagged confectionery for retail and trade customers, offering a range of pre-packed sweets under its own brand and contract packing services including personalised or…
Serves trade buyers including garden centres, tourist attractions, independent retailers and businesses needing promotional confectionery or own-brand bagged sweets.
Financial Health
HealthyHealthy · Hiring · 7% CAGR over 4y
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Computed from 5 filingsImports and wholesales wine sourced directly from producers, supplying hotels, restaurants, bars, retailers and other wholesalers. Provides wine selection, private‑label services, storage,…
Serves UK hospitality and drinks trade businesses, including hotels, restaurants, bars, independent wine retailers and fellow wholesalers.
Financial Health
DistressedDistressed · -69% CAGR over 4y
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Computed from 5 filingsRepairs and services commercial microwave ovens and supplies replacement parts. Sells commercial microwave units and spare components, including Daewoo parts, and provides engineer call-outs and…
Serves B2B customers using commercial microwaves, including restaurants, caterers and other commercial kitchens, plus microwave repair engineers needing Daewoo and other brand spare parts across the…
Financial Health
DistressedDistressed · Hiring · 3% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsImports and supplies natural stone products including granite, quartz slabs, tiles and sandstone paving. Provides stone in slabs and cut sizes for kitchens, bathrooms, gardens and commercial building…
Serves UK homeowners renovating kitchens, bathrooms and gardens, alongside trade and commercial clients sourcing stone products for larger projects.
Financial Health
StrongStrong · Hiring · 9% CAGR over 4y
Location
Unlock all 68 leads
Showing 50 of 68 — +18 more with verified decision-maker contacts, live data, and CRM sync.
Unlock all 68 leads
Showing 50 of 68 — +18 more with verified decision-maker contacts, live data, and CRM sync.
How Ecwid usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. wholesale companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of wholesale companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Ecwid is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK Wholesale by Ecommerce
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Frequently asked questions
How many UK wholesale companies use Ecwid?
What share of UK wholesale companies run Ecwid?
How is Ecwid usage detected?
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