Wholesale Companies Using LiveChat in the UK: 107 Active Firms (2026)
UK wholesale businesses running live chat support sell and distribute goods to trade buyers while handling web enquiries in real time.
For wholesale users, live chat sits between sales operations, ecommerce management and customer service rather than IT alone. The practical job is triage: checking whether a trade buyer needs a quote, stock confirmation, delivery update or account-specific answer, then moving that enquiry to the right person before it becomes a phone call. Adoption usually signals a direct-channel operation with enough inbound volume to staff web response, plus catalogue and fulfilment processes that can support near-real-time answers. Budgets tend to look departmental, not enterprise-platform scale; the organisational clue is a joined-up sales and support workflow rather than a speculative website widget.
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Across the UK, 107 actively trading wholesale and distribution companies are running this live chat platform. Reported employment across the group totals around 2,200 people, which fits a buyer base of branch, warehouse and account-managed operators rather than purely micro-scale web shops. Within wholesale and distribution, the same platform accounts for 10.2% of detected live-chat usage, ranking third in its category. Registered offices skew outside London: North West accounts for 16.8% of the cohort, followed by West Midlands at 15.9%, South East at 15.0%, and London and South West at 11.2% each.
Wholesale chat deployments sit in a procurement setting shaped by customer data, trade-account controls and service hand-offs. Conversations can include named contacts, delivery addresses, purchase history and quote intent, so retention settings, transcript access and consent wording matter under UK data-protection rules. The operating risk is less the chat window itself than what happens after capture: routing to sales inboxes, copying into account records, or using transcripts for analytics and follow-up. Co-occurrence with tag-management, anti-bot, content-management and web-measurement tooling suggests the platform is often part of a wider website operations stack, not an isolated support channel.
Adoption appears tied to operating discipline rather than fashion. Wholesale firms with repeat trade buyers, deep catalogues and stock-sensitive enquiries tend to keep chat where it shortens the path from product question to quote, order or service case. The constraint is staffing: chat creates an expectation of response, so firms without sales cover or fulfilment visibility may let it sit idle. Vendor choice has been pulled toward bundled website, marketing and service suites, while specialist chat tools still have a role where routing, transcript handling and account context matter. Consolidation seems more likely than a broad shift away from chat itself.
Adoption by company size
Adoption of LiveChat rises with company size across the trading UK wholesale companies in this cohort. 0.1% of the 69,735 companies with under 10 employees run LiveChat (55 detected). 0.7% of the 6,677 companies with 10–50 employees run LiveChat (46 detected). 1.3% of the 602 companies with over 50 employees run LiveChat (8 detected). That is a 1.2% gap between the over 50 employees and under 10 employees bands.
107
Active firms
2026
10.2%
Of detected Live chat share
UK wholesale
11
Median headcount
Filed accounts
283
Verified contacts
Across this cohort
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Key facts
About 22% of the trading cohort reports turnover above £5M (24 of 107 firms) — the rest sits below that revenue band.
2% of the cohort was incorporated since 2022 (3 firms), so a sizeable share is in its first few filing cycles.
Within wholesale and distribution sites where a live-chat system is detectable, the tracked tool has 10.2% detected share (107), third behind systems on 35.7% (375) and 11.0% (115).
The cohort is regionally spread, with the North West at 16.8% (18), the West Midlands at 15.9% (17), the South East at 15.0% (16), London at 11.2% (12) and the South West at 11.2% (12).
Tag-management software appears on 62.6% (67) of these sites, suggesting live-chat tracking is often tied into wider marketing and conversion measurement.
Bot-checking technology is detected on 53.3% (57) of the cohort, consistent with trade-facing sites that need enquiry forms and account access without leaving every interaction open to spam.
E-commerce tagging overlaps with 15.0% (16) of the cohort, while advanced manufacturing overlaps with 18.7% (20), pointing to wholesalers serving both online ordering and specification-led trade demand.
Live chat market share among UK Wholesale
What else do LiveChat-running Wholesale run?
Share of the 107 LiveChat-running UK companies where each technology was also detected. As of June 2026.
Where LiveChat Wholesale are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
11
Median headcount
£1.9M
Median UK turnover
22.4%
Above £5M turnover
3
Incorporated since 2022
283 verified decision-maker contacts
across these 107 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK Wholesale using LiveChat
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsSupplies educational resources and equipment for early years and primary education, including toys, learning materials, classroom supplies, furniture, and hygiene products. Sells through an…
Serves schools, nurseries, childcare settings and educational practitioners, including early years educators, who buy curriculum-appropriate classroom resources and supplies for children, with…
Financial Health
WeakWeak · -70% CAGR over 4y
Location
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Computed from 5 filingsDistributes IT peripherals and mobile device accessories to resellers, including phone and tablet cases, screen protectors, headsets, webcams, docking stations, phones and tablets. Supplies products…
Sells B2B to IT and technology resellers serving public sector, education and corporate customers, with reseller customers across the UK, Europe and North America.
Financial Health
StableStable · -64% CAGR over 4y
Location
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Computed from 2 filingsSupplies wholesale automotive workshop consumables and parts to garages and dealerships, including batteries, bulbs, brake fluids, lubricants, cleaners, adhesives, tapes, wheel weights, valves,…
Serves B2B customers in the UK automotive aftermarket, including franchised main dealers, service centres, independent specialists, garages and workshops for premium and mainstream vehicle brands.
Financial Health
HealthyHealthy · 0% CAGR over 1y
Location
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Computed from 4 filingsWholesales food, wine and catering supplies to hospitality businesses. Supplies fresh produce, meat, bakery items, groceries and beverages, and offers ordering, delivery and storage or warehousing…
Sells primarily B2B to hotels, restaurants, bars, pubs, guest houses and other catering establishments across Cumbria and the Lake District, and also serves local consumers through a…
Financial Health
StrongStrong · Hiring · 8% CAGR over 3y
Location
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Computed from 5 filingsWholesale distributor supplying convenience retail products including confectionery, biscuits, crisps, soft drinks, tobacco, groceries, toiletries, household paper products and pet food, offering…
Serves B2B trade customers purchasing wholesale grocery, confectionery, soft drink, tobacco, household, pet food and toiletry lines.
Financial Health
HealthyHealthy · -7% CAGR over 4y
Location
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Computed from 5 filingsSupplies medical and surgical consumables, diagnostic equipment, and single‑use instruments to GP surgeries and healthcare centres. Product range includes dressings, gloves, infection control…
Sells to healthcare organisations, including GP surgeries, medical centres, clinics, dispensaries and health centres that buy clinical, pharmaceutical, stationery and facilities supplies.
Financial Health
StrongStrong · -3% CAGR over 4y
Location
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Computed from 2 filingsSupplies barware, glassware, tableware, buffet and catering equipment to hospitality distributors and operators. Offers product catalogues, samples, and marketing support through a global…
Sells B2B to trade distributors and reseller partners across Great Britain, Ireland, the EU and rest of world, supporting buyers who need stock availability, samples, brochures and marketing…
Financial Health
WeakWeak · -8% CAGR over 1y
Location
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Computed from 5 filingsSupplies office products and workplace consumables through an online store, including stationery, filing systems, paper, envelopes, labels, desk accessories, office furniture, educational materials,…
Serves businesses, schools and other organisations, targeting office managers, procurement teams, facilities buyers and education staff purchasing workplace, educational, PPE, clothing and janitorial…
Financial Health
WeakWeak · 0% CAGR over 4y
Location
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Computed from 2 filingsSupplies electrical cables, cable accessories, and related equipment including cable cleats, glands, joints, terminations, surge arresters, and tools. Provides cable cutting and kitting services and…
Serves industrial and commercial organisations across the UK, including utilities, rail operators and contractors, EV charging installers, oil and petrochemical firms, and power generation,…
Financial Health
HealthyHealthy · Profitable, Growing · 7% CAGR over 1y
Location
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Computed from 3 filingsSupplies laboratory equipment, instruments, chemicals, and consumables for research and manufacturing laboratories. Product range includes autoclaves, balances, incubators, microscopes, centrifuges,…
Serves researchers, laboratories and manufacturing organisations globally, including buyers sourcing for scientific, quality control and production environments.
Financial Health
StrongStrong · Growing, Hiring · 145% CAGR over 2y
Location
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Computed from 5 filingsDistributes electronic and computer components including connectors, cables, relays, sensors and switches from multiple manufacturers. Provides component sourcing, procurement support, kitting…
Serves B2B electronics buyers, including OEMs, manufacturers, engineering teams and procurement departments needing electronic components, kitting, buffer stock, and support with obsolescence or…
Financial Health
StableStable · Hiring · 5% CAGR over 4y
Location
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Computed from 3 filingsSupplies new and refurbished industrial electronics, including HMIs, PLCs, drives, industrial PCs and automation components, through an online store. Also provides repair, refurbishment, sourcing and…
Serves B2B customers in manufacturing and industrial automation, including maintenance, engineering and procurement teams needing PLC, HMI, drive and industrial PC parts worldwide.
Financial Health
StableStable · Hiring · 13% CAGR over 2y
Location
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Computed from 3 filingsOnline retailer of office supplies and workplace products including paper, stationery, filing and archiving products, envelopes, packaging materials, printer ink and toner, office furniture, and…
Serves UK businesses, organisations and home-office buyers needing workplace supplies, including office managers, procurement teams and staff responsible for stationery, furniture, mailing,…
Financial Health
StrongStrong · Growing, Hiring · 10% CAGR over 2y
Location
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Computed from 4 filingsDistributes audio‑visual and home cinema equipment to professional custom installers, including projectors, AV receivers, speakers, networking devices, control systems and cabling from third‑party…
Sells to B2B customers in the custom integration trade, particularly professional residential AV integrators, installers, designers and dealers sourcing premium home cinema, networking and smart home…
Financial Health
StableStable · -5% CAGR over 3y
Location
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Computed from 3 filingsSupplies tools, equipment and consumables for the signage, vehicle wrapping and print industries through an online store, including cutting tools, blades, tapes, adhesives, cleaning products, sign…
Sells to B2B trade customers in the signage, vehicle wrap, window tint, architectural wrap and print industries, including signmakers, installers, wrappers and print shops in the UK and worldwide.
Financial Health
HealthyHealthy · Growing · 0% CAGR over 2y
Location
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Computed from 3 filingsSupplies catering and hospitality products through an online shop, including disposable cups, food packaging, tea and coffee products, syrups, vending ingredients, cleaning chemicals, hygiene…
Sells to trade buyers in hospitality and foodservice, including cafés, coffee shops, caterers, takeaway outlets, vending operators and commercial kitchens, as well as businesses buying food…
Financial Health
HealthyHealthy · -3% CAGR over 2y
Location
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Computed from 3 filingsSupplies, hires, designs and services industrial paint spraying and coating equipment, including electrostatic spray guns, airless sprayers, powder coating systems, pumps, blasting equipment and line…
Sells to trade and industrial users of spray, finishing and fluid-handling equipment, including contractors, process and sanitary manufacturers, powder coating and decorating businesses, plus some…
Financial Health
HealthyHealthy · 2% CAGR over 2y
Location
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Computed from 5 filingsSupplies drainage and sewer infrastructure products to the building trade, including EN1401 sewer pipes and fittings, bottle gullies, inspection chambers, channel drainage systems, septic tanks and…
Serves building trade customers, including builders, groundworks contractors, plumbers and construction firms needing sewer and drainage materials, with nationwide UK delivery and no minimum order…
Financial Health
StableStable · -12% CAGR over 4y
Location
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Computed from 5 filingsDistributes medical and healthcare supplies including hospital trolleys, emergency and transport bags, tamper‑evident seals and labels, medication storage products, cold‑chain packaging, pharmacy…
Serves hospitals and healthcare organisations, including A&E, critical care, theatre, paediatrics, sterile services, pharmacy and oncology teams, as well as clinical procurement buyers needing…
Financial Health
WeakWeak · 2% CAGR over 4y
Location
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Computed from 3 filingsSupplies timber and building materials to trade and retail customers, including sawn and treated timber, sheet materials, decking, doors, insulation, plasterboard, fixings, and landscaping products,…
Serves trade and retail customers buying timber and building materials, including builders, joiners, landscapers, contractors and DIY renovators, with delivery across London, Kent, Essex, Surrey and…
Financial Health
WeakWeak · 3% CAGR over 2y
Location
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Computed from 3 filingsSupplies industrial piping materials including seamless and welded pipes, butt weld and forged fittings, flanges, valves, branch outlets, fasteners and gaskets in carbon, stainless and alloy steels,…
Serves B2B industrial, engineering and procurement customers needing standard or custom piping materials, with regional and global buyers across Europe, the Middle East, Africa, Asia and the Americas.
Financial Health
DistressedDistressed · -9% CAGR over 2y
Location
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Computed from 3 filingsImports and wholesales premium bicycles, cycling components, clothing, and accessories. Distributes brands including Yeti, Norco, FOX, Race Face, and Michelin, supplying bikes, frames, parts,…
Serves UK cycling retailers and trade buyers, alongside mountain, gravel and road cyclists interested in premium bike brands, components, clothing and accessories.
Financial Health
WeakWeak · -2% CAGR over 2y
Location
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Computed from 5 filingsSupplies plumbing, heating and bathroom products to trade merchants, including macerators, valves, sealants, PVC cements, bidet sets, tools and installation accessories. Distributes third‑party…
Sells B2B to plumbing and heating merchants, trade distributors and retailers serving installers, plumbers, heating engineers and bathroom trade customers.
Financial Health
StrongStrong · Growing, Hiring · 6% CAGR over 5y
Location
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Computed from 5 filingsSupplies cable management and support system components, including Unistrut-type channels, cable trays, trunking, cable ladder and basket systems, threaded rods, brackets and fasteners. Products are…
Serves B2B customers in the mechanical and electrical sector, particularly contractors and installers working on commercial HVAC, cable management and support system projects.
Financial Health
StrongStrong · Hiring · 50% CAGR over 4y
Location
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Computed from 5 filingsImports and wholesales leather and fabric upholstered furniture from UK and overseas manufacturers. Supplies swivel recliners, riser recliners, accent chairs and fixed sofas to furniture retailers,…
Serves B2B furniture retailers, stockists and other trade buyers seeking upholstery ranges and supplier support for consumer furniture sales, rather than selling directly to members of the public.
Financial Health
StableStable · -69% CAGR over 4y
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Computed from 4 filingsDistributes IT hardware components including PC and server parts such as memory, processors, storage drives and displays. Supplies mini PCs and related technology, providing sourcing, pricing lists…
Serves B2B IT channel partners, resellers and business buyers in 40 countries seeking PC, server, storage, Mini PC and AI hardware components.
Financial Health
WeakWeak · -78% CAGR over 3y
Location
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Computed from 5 filingsSupplies industrial plastic pipe systems and components including PVC, ABS, CPVC and polyethylene pipes, fittings and valves. Also distributes ventilation ducting systems, flexible hoses, compression…
Serves B2B customers in UK industry, including organisations and trade buyers needing plastic pressure pipe systems, ventilation ducting, PE pipe, industrial hoses and related fittings.
Financial Health
StrongStrong · Growing, Hiring · 5% CAGR over 4y
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Computed from 4 filingsSupplies corporate uniforms and industrial workwear, including polos, jackets, hi‑vis clothing and footwear. Provides logo embroidery, branding and personalisation services, bulk ordering, uniform…
Sells to businesses buying staff uniforms and branded workwear, including corporate employers and organisations in health and beauty, hospitality, industrial and teamwear settings, from smaller firms…
Financial Health
StableStable · Hiring · 40% CAGR over 3y
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Computed from 5 filingsSupplies electronic and electrical components including switches, joysticks, solid state relays, keyboards, control knobs and handles from specialist manufacturers. Also provides bespoke cabling and…
Serves B2B customers in manufacturing, transport, agriculture and construction, including design, engineering and procurement teams developing new equipment designs or sourcing alternatives for…
Financial Health
StrongStrong · Growing, Hiring · 11% CAGR over 4y
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Computed from 3 filingsSupplies vacuum and pressure pumps, side channel blowers, and industrial vacuum systems from brands including DVP, Busch and Becker. Provides pump accessories, spare parts, refurbishment, technical…
Sells to OEMs, resellers, distributors, engineers and end users needing vacuum and pressure pump equipment, spares and systems. Serves industrial and medical applications across the UK and Ireland.
Financial Health
StrongStrong · Growing, Hiring · 5% CAGR over 2y
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Computed from 3 filingsSupplies electric motors, gearboxes, and drive components for industrial applications. Product range includes aluminium and cast iron AC motors, single‑phase motors, ATEX motors, worm gearboxes,…
Sells primarily to trade and industrial B2B buyers needing electric motors, drives, gearboxes and related parts, including engineering, maintenance and manufacturing customers. Serves account holders…
Financial Health
HealthyHealthy · 0% CAGR over 2y
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Computed from 3 filingsWholesales and distributes mobility equipment and spare parts, including mobility scooter and wheelchair tyres, batteries, chargers, wheels, castors, rollators and accessories. Supplies trade…
Sells to trade buyers in the mobility sector, including mobility retailers, repair workshops and parts resellers needing scooters, wheelchairs, rollators, stairlift batteries, spares and accessories…
Financial Health
StableStable · 0% CAGR over 2y
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Computed from 3 filingsSupplies tooling, machinery and consumables for glass and stone processing, including diamond blades, drills, polishing wheels, abrasives, CNC tooling and lifting equipment. Also provides related…
Sells to B2B customers in the glass and stone processing trades, including fabricators and workshops using CNC, polishing, cutting and handling equipment across the UK and Ireland.
Financial Health
WeakWeak · 0% CAGR over 2y
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Computed from 3 filingsSupplies timber and building materials including hardwood decking, cedar cladding, mouldings, sheet materials, insulation, plasterboard, metalwork, fixings and construction consumables through a…
Serves builders, contractors, carpenters, joiners and DIY customers needing timber, sheet materials, insulation, plasterboard, decking, cladding and building supplies.
Financial Health
StableStable · -5% CAGR over 2y
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Computed from 3 filingsManufactures and distributes audio accessories for professional two‑way radio systems, including headsets, push‑to‑talk units, speaker microphones, covert and tactical earpieces, Bluetooth adapters,…
Sells to B2B and public-sector buyers needing professional radio audio accessories, especially dealers and distributors, police, fire and rescue services, military/tactical users, dispatch teams, and…
Financial Health
StrongStrong · Growing, Hiring · 41% CAGR over 2y
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Computed from 3 filingsDistributes and manufactures batteries and power products for automotive, marine, mobility, industrial and consumer applications. Supplies vehicle, traction, standby and household batteries, chargers…
Serves UK trade and consumer buyers across automotive, marine and leisure, security and fire, medical, traffic management, mobility, golf, industrial, horticultural and agricultural sectors,…
Financial Health
StrongStrong · Growing, Hiring · 8% CAGR over 2y
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Computed from 3 filingsSupplies and manufactures industrial and marine pumps, pump systems and spare parts. Offers centrifugal, diaphragm, gear and other pump types, accessories and repair services for applications…
Serves B2B buyers in industrial and marine sectors, including agriculture, chemical manufacture, food and beverage, oil and gas, power generation, mining, pharmaceuticals, wastewater treatment, and…
Financial Health
StrongStrong · Growing, Hiring · 8% CAGR over 2y
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Computed from 5 filingsSupplies pharmaceutical raw materials including active pharmaceutical ingredients (APIs), excipients, cosmetic and food‑grade ingredients to hospitals, pharmacies, laboratories and manufacturers.…
Serves UK compounding pharmacies, hospitals, pharmacists, specials laboratories and pharmaceutical manufacturers, plus veterinary specials producers, zoos, wildlife centres, aquaculture treatment…
Financial Health
HealthyHealthy · -59% CAGR over 4y
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Computed from 3 filingsSupplies pumps and ancillary equipment for heating, ventilation, air conditioning and refrigeration systems, including condensate pumps, fittings, tools, support systems and installation accessories…
Serves B2B HVACR and renewables markets, including wholesalers, distributors and trade installers in air conditioning, refrigeration, boiler and heating, air source heat pump, and building services…
Financial Health
HealthyHealthy · Hiring · 7% CAGR over 2y
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Computed from 5 filingsSupplies wholesale snacks and beverages, including healthier snack products sourced from multiple brands. Distributes items such as bars, biscuits, confectionery, crisps, drinks and grocery products…
Sells B2B to UK retailers, workplace catering and office buyers, cafés, venues, and sports clubs seeking healthier snack and drink ranges. Also targets food and drink brands looking to get listed…
Financial Health
StableStable · Hiring · 4% CAGR over 4y
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Computed from 5 filingsSupplies hospitality products to hotels, holiday parks and guest accommodation, including guest toiletries, welcome packs, bedding, slippers, bathroom accessories and dispenser systems, with options…
Serves UK hospitality businesses, including hotels, holiday parks, guest houses, holiday lets and self-catering accommodation operators seeking guest supplies and welcome pack ranges.
Financial Health
HealthyHealthy · Hiring · 35% CAGR over 4y
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Computed from 3 filingsSupplies ID card printers, blank and custom printed ID cards, printer ribbons and consumables. Also sells access control cards, readers, lanyards, badge holders and ID card design software through an…
Serves B2B and public-sector buyers needing staff, visitor, student or event identification, including schools, universities, event organisers, and workplace security or facilities teams across the…
Financial Health
StrongStrong · Growing · 3% CAGR over 2y
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Computed from 4 filingsManufactures and supplies home textiles including towels, bed linen, duvet covers, pillows, mattress protectors, table linen and bath robes. Sells wholesale and retail to hotels, healthcare…
Serves B2B and retail customers, including wholesalers, retailers, laundries, hotels, hospitality operators, healthcare providers, nursing homes, care homes and similar institutions across the UK.
Financial Health
HealthyHealthy · -8% CAGR over 3y
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Computed from 3 filingsOnline retailer of power tools, hand tools, measuring equipment, garden machinery, and tool storage. Sells branded products such as drills, saws, grinders, batteries, accessories, and worksite…
Sells to UK trade professionals and DIY consumers, including builders, electricians, plumbers, decorators, landscapers and gardeners buying branded tools and site equipment.
Financial Health
WeakWeak · 0% CAGR over 2y
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Computed from 4 filingsSupplies aftermarket and refurbished parts for heavy goods vehicles and coaches, including engine, transmission, axle, braking, electrical and body components. Provides parts compatible with Volvo,…
Serves HGV, truck and coach operators, fleet maintenance teams, commercial vehicle repairers and trade parts buyers seeking components for Volvo, Scania, Renault, DAF, MAN, Mercedes and Iveco…
Financial Health
StableStable · 0% CAGR over 3y
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Supplies electrical products and components through an online store, including electrical cables, fire and smoke alarms, security alarm systems, access control equipment, doorbells, fire safety…
Serves electricians, electrical contractors, facilities managers and trade buyers, alongside DIY consumers, seeking electrical, fire, security, cabling and lighting supplies online.
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Computed from 5 filingsSupplies welding equipment and consumables through an online store, including MIG, TIG and arc welders, plasma cutters, CNC cutting systems, torches, filler rods, regulators, safety gear and related…
Serves UK trade and individual buyers of welding and plasma cutting equipment, including welders, metal fabrication workshops and users purchasing consumables and accessories online.
Financial Health
StableStable · Hiring · 2% CAGR over 4y
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Computed from 5 filingsSupplies specialist upholstery materials including vinyl, fabrics, leather, automotive carpet, headlining and hooding, along with adhesives and fittings. Serves automotive, marine, public transport,…
Serves B2B buyers in automotive, marine, bus and coach, healthcare, defence, set design, hospitality and contract interiors, plus reupholstery professionals, designers, manufacturers and some…
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StableStable · 0% CAGR over 4y
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Financial sub-scores
Computed from 3 filingsSupplies fitness and yoga products to trade customers through an online wholesale platform, including dumbbells, kettlebells, mats, drink bottles, fitness machines, clothing and accessories from…
Sells to trade buyers and retail businesses seeking wholesale fitness, yoga and wellness products, including stockists of Phoenix Fitness and Myga ranges. Targets B2B customers buying branded…
Financial Health
WeakWeak · Hiring · 30% CAGR over 2y
Location
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Showing 49 of 107 — +58 more with verified decision-maker contacts, live data, and CRM sync.
Unlock all 107 leads
Showing 49 of 107 — +58 more with verified decision-maker contacts, live data, and CRM sync.
How LiveChat usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. wholesale companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of wholesale companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
LiveChat is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK Wholesale by Live chat
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Frequently asked questions
How many UK wholesale companies use LiveChat?
What share of UK wholesale companies run LiveChat?
How is LiveChat usage detected?
What size wholesale companies use LiveChat in the UK?
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