Turn this list into pipeline.
Martech Companies in Manchester: 37 Active Firms (2026)
Martech companies in Manchester build marketing software, data tools and campaign services for businesses in the city region.
Buying centres sit mainly with marketing, revenue operations and customer-engagement teams, with IT involved when integrations, data governance or security reviews matter. Typical buyers range from smaller commercial teams and local agencies to mid-market business-to-business sellers that need campaign management, audience segmentation, analytics, content operations or workflow automation without building internal tooling from scratch. Engagements tend to be departmental rather than group-wide at first: a software subscription, a data platform implementation, or a managed technology retainer tied to lead generation, retention or reporting. That gives the cohort a mixed software-and-services shape, with specialist teams often combining product development, analytics and delivery work.
Read more
Manchester has 37 actively trading martech companies in this list, a compact cohort by city-region standards and one that reads more like a specialist supplier base than a deep software cluster. The employment footprint is also modest: firms reporting headcount employ 370 people in total. Turnover is concentrated in a small upper tier, with 6 companies above £5M, while most appear to sit in the lean commercial band typical of small software-and-service suppliers. For researchers, that mix points to a market shaped by service-led technology, analytics work and recurring software revenue rather than large enterprise-platform vendors.
Products that handle customer records, consent preferences, cookies, email activation or audience profiling sit close to privacy and advertising-compliance obligations, even where the supplier itself is not the regulated end business. Procurement therefore tends to test how data is captured, stored, shared and deleted, as well as whether campaign workflows can evidence permission and suppression rules. Manchester suppliers also face a market-structure issue: buyers often compare standalone software with agency-led managed services, so contracting language matters as much as product scope.
Manchester’s martech cohort appears weighted towards lean, revenue-generating specialists rather than large standalone software houses. Growth tends to come from adding workflow depth, analytics capability and managed-service wraparound to existing customer relationships, rather than from broad horizontal platforms. Privacy pressure and tighter scrutiny of marketing spend may favour suppliers that can link campaign activity to sales evidence while keeping data handling explainable. Consolidation has been more likely through service providers absorbing software capability than through a parade of venture-backed scale-ups.
37
Active firms
2026
6
Above £5M
Reported revenue threshold
1
Since 2022
New incorporation
Key facts
About 16% of the trading cohort reports turnover above £5M (6 of 37 firms) — the rest sits below that revenue band.
2% of the cohort was incorporated since 2022 (1 firms), so a sizeable share is in its first few filing cycles.
Manchester martech firms span marketing software, analytics tools and campaign services, rather than sitting in a single software category.
Buyer demand tends to centre on customer acquisition, communications management and performance measurement across digital channels.
Marketing budgets in this segment flow through tools and service layers as well as media buying, leaving room for both product-led and service-led models.
Software-led models, consultancy-plus-platform operators and campaign delivery businesses can sit in the same local market.
Automation and outsourced delivery appear to coexist with more staff-intensive agency-style work in Manchester’s martech segment.
Top Manchester martech companies
Trajectory
5y · 2020–NowFinancial sub-scores
Computed from 5 filingsProvides an audience design and advertising data platform that uses anonymised mobile network and transaction data to build behavioural audience segments, generate marketing insights, and activate…
Sells to B2B advertisers, media agencies and brand marketing teams running cross-channel campaigns, including financial services providers and other consumer-facing brands.
Financial Health
HealthyHealthy · Hiring · 5% CAGR over 4y
Location
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsProvides a platform for creating personalised animated email content. The service generates customised animations incorporating names, events, or products for use in marketing emails, enabling…
Sells to businesses and marketing teams that use email campaigns and want personalised animated email content for customer engagement.
Financial Health
WeakWeak · -17% CAGR over 4y
Location
Develops product information management (PIM) software for e‑commerce. Platform centralises product data, digital assets and catalog content, with tools for workflow management, AI-assisted content…
Serves B2B digital commerce teams at brands, retailers, distributors and manufacturers, including fashion, food and beverage, homewares, construction, HVAC and IT sectors, targeting product,…
Location
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsProvides a marketing platform for beauty brands to manage influencer and creator campaigns, recruit brand advocates, run digital product sampling, collect customer data, and measure performance of…
Sells to B2B marketing teams at beauty, cosmetics, fragrance and skincare brands, including companies running influencer, creator, ambassador, product sampling and customer advocacy campaigns.
Financial Health
StrongStrong · Hiring · 20% CAGR over 3y
Location
FLIPBOOK LIMITED
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsDevelops digital publishing software that converts PDFs into HTML5 flipbooks for online viewing. Provides tools for hosting, branding, embedding and sharing documents, with analytics, lead capture,…
Serves B2B marketing, sales, publishing and content teams that share branded documents with clients, prospects and event audiences, including organisations needing lead generation, analytics,…
Financial Health
WeakWeak · -3% CAGR over 4y
Location
Adtraction UK Ltd
Trajectory
5y · 2022–NowFinancial sub-scores
Computed from 5 filingsOperates an affiliate marketing platform that connects e‑commerce brands with publishers and partners who promote products online. Provides partnership management, tracking, and payment…
Serves e-commerce brands, marketing teams and agencies managing online retail clients, plus content publishers looking to monetise audiences through partner and affiliate channels across European…
Financial Health
StableStable
Location
STREET GROUP LTD
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsDevelops software platforms for estate agents, including customer relationship management, marketing automation and property data tools. Products support agency operations, lead generation, marketing…
Serves UK estate agencies and estate agents, particularly agency owners, sales and lettings teams, and marketers involved in residential property sales and home moves.
Financial Health
HealthyHealthy · -4% CAGR over 4y
Location
Trajectory
3y · 2023–NowFinancial sub-scores
Computed from 3 filingsProvides an online product intelligence and market research platform that collects consumer feedback through a user community. Enables businesses to test product concepts, analyse customer sentiment,…
Serves B2B consumer-facing brands and product teams seeking feedback from target consumers, including roles in brand tracking, audience segmentation, agile innovation and new product development…
Financial Health
StrongStrong · Hiring · 35% CAGR over 2y
Location
Trajectory
5y · 2020–NowFinancial sub-scores
Computed from 5 filingsServes content marketers, designers, publishers, salespeople, social media managers and teams across publishing, education, nonprofits, real estate, retail, travel, design, marketing and PR.
Financial Health
StrongStrong · Growing · 0% CAGR over 5y
Location
TICKETSOLVE MARKETING LTD
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsProvides ticketing and box office software for theatres, festivals, museums and visitor attractions. Platform includes CRM, marketing, fundraising, payments, event management, integrations, and data…
Serves arts and cultural live-experience organisations, including theatres, arts centres, festivals, museums, galleries and visitor attractions, targeting teams managing ticketing, box office,…
Financial Health
StrongStrong · Hiring · 34% CAGR over 4y
Location
SHIGGLE BETWORK LIMITED
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsProvides an interactive media and audience engagement platform for broadcasters, sports organisations, publishers and creators. Enables real-time polls, user-generated content, social media…
Serves broadcasters, sports organisations, publishers, entertainment companies, creators, gaming businesses, and brands/agencies with fan-based digital audiences.
Financial Health
StrongStrong · Hiring · 45% CAGR over 4y
Location
ASP Events Ltd
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsDesigns, builds, hosts, and supports websites for conferences, exhibitions, and other events. Provides event‑specific website features, templates, integrations, analytics dashboards, and optimisation…
Sells to event organisers of all sizes, primarily B2B teams running conferences, trade shows and exhibitions. Serves organisers in the UK and internationally, including digital, CRM and marketing…
Financial Health
HealthyHealthy · Hiring · 9% CAGR over 4y
Location
Trajectory
5y · 2020–NowFinancial sub-scores
Computed from 5 filingsDevelops visual commerce software for retailers, providing 3D and augmented reality product visualisation, CGI imagery, product configurators, modular furniture configuration tools, and web‑based…
Serves B2B retail eCommerce teams and consumer brands, particularly furniture and home-goods retailers with configurable or space-dependent product catalogues.
Financial Health
HealthyHealthy · -7% CAGR over 5y
Location
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsDevelops software for contact centres that analyses customer conversations across voice and digital channels. Provides tools for conversation analytics, journey orchestration, performance management,…
Serves B2B enterprise contact centres and customer-facing operations, targeting revenue, customer experience, risk and compliance, operations and agent management teams responsible for service…
Financial Health
StableStable · 0% CAGR over 4y
Location
CONNEX ONE LIMITED
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsDevelops and provides AI software for customer engagement and contact centres, including conversational AI agents, voice automation, speech recognition, analytics, knowledge management, and quality…
Sells to businesses using AI for customer engagement, support and contact centre operations. Targets organisations across industries seeking conversational AI, voice automation, analytics and quality…
Financial Health
StableStable · -59% CAGR over 4y
Location
Trajectory
2y · 2024–NowFinancial sub-scores
Computed from 2 filingsDevelops an interactive media platform that enables broadcasters, sports organisations and content creators to integrate real‑time data, social media and user‑generated content into live streams and…
Serves B2B media and entertainment customers, including broadcasters, sports organisations, publishers, creators, gaming companies, brands and agencies seeking to engage and monetise fan audiences.
Financial Health
StrongStrong · Hiring · 64% CAGR over 1y
Location
Skuuudle Holdings Ltd
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsProvides competitive pricing intelligence for retailers and brands by collecting and analysing competitor product data from e‑commerce sites. Services include large‑scale web scraping, product…
Serves pricing, buying and merchandising leaders at major retailers, consumer brands and manufacturers monitoring competitors across ecommerce sites and marketplaces.
Financial Health
HealthyHealthy · 0% CAGR over 3y
Location
PICCADILLY BIDCO LIMITED
Trajectory
5y · 2020–NowFinancial sub-scores
Computed from 5 filingsDevelops and provides cloud-based contact centre software, including predictive dialling, inbound and outbound call handling, omnichannel messaging, workforce management, and AI tools for automation,…
Sells to businesses and public sector organisations running contact centres, especially BPOs, insurers, debt collectors, financial services firms, utilities, and tech and telecoms teams in sales,…
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
Trajectory
3y · 2023–NowProvides an interactive media platform for broadcasters, sports organisations and content creators to integrate live audience participation, social media feeds, real-time data and user‑generated…
Serves broadcasters, sports organisations, publishers, entertainment companies, gaming businesses, creators, and brands or agencies with large fan audiences across digital, social, streaming, and…
Financial Health
Insufficient historyInsufficient history
Location
Shortcuts Software (UK) Limited
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsDevelops and provides salon and spa management software used by hair salons, barbers and beauty businesses. The platform includes appointment booking, point‑of‑sale, client management, marketing…
Serves hair salons, barber shops, beauty salons/clinics and spa businesses, from solo operators and freelancers to growing teams, established brands and multi-site salon groups worldwide.
Financial Health
HealthyHealthy · -8% CAGR over 4y
Location
Kalibrate
Provides location intelligence and retail analytics software, data and consulting services. Offers tools for site selection, network planning, fuel and EV charger pricing, and real estate decision…
Serves B2B and investor customers making location, real estate, network planning, and pricing decisions, including retailers, restaurants, fuel and convenience operators, grocers, service retail,…
Location
DEMANDSCIENCE UK LIMITED
Trajectory
5y · 2020–NowFinancial sub-scores
Computed from 5 filingsProvides B2B marketing data, lead generation and campaign services, including content syndication, intent data, digital advertising, and audience targeting tools. Also supplies administrative,…
Sells to B2B marketing and sales teams seeking pipeline growth, especially marketers targeting specific accounts and decision-makers. Serves businesses using demand generation, account-based…
Financial Health
StableStable · -46% CAGR over 5y
Location
UPSTREAM MARKETING PROGRAMS LIMITED
Trajectory
2y · 2024–NowFinancial sub-scores
Computed from 2 filingsDevelops mobile marketing software and campaigns that help advertisers, e‑commerce brands and mobile operators acquire users and drive sales across mobile channels. Provides messaging, opt‑in contact…
Sells to businesses seeking mobile customer acquisition and engagement, especially e-commerce brands and mobile network operators. Targets marketing and growth teams looking to increase leads,…
Financial Health
HealthyHealthy · Profitable · 0% CAGR over 1y
Location
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsProvides a cloud-based platform for managing guest and staff WiFi networks in venues. Offers secure authentication, captive portals, analytics, and marketing integrations to capture visitor data and…
Sells to venue-based businesses and public sector organisations, including hospitality, retail, education, healthcare, transport, events, attractions, offices and residential operators, targeting IT,…
Financial Health
WeakWeak · -69% CAGR over 4y
Location
Equativ
Trajectory
3y · 2023–NowFinancial sub-scores
Computed from 3 filingsDevelops and operates a digital advertising technology platform that enables advertisers, publishers and retailers to manage programmatic campaigns, deliver and optimise ads across web, video and…
Serves global B2B customers in digital advertising: advertisers, media agencies, publishers, broadcasters/CTV providers and retailers running retail media or programmatic ad operations.
Financial Health
DistressedDistressed · -15% CAGR over 2y
Location
Connectivity.cx Limited
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsProvides AI‑assisted customer engagement and sales support tools, including a digital assistant for lead response and appointment booking, branded outbound calls, call transcription and scoring, and…
Sells to automotive dealerships and dealer groups, targeting sales and aftersales teams that handle vehicle enquiries, service bookings, digital leads and customer calls.
Financial Health
StableStable · Hiring · 14% CAGR over 4y
Location
AI FASHION LTD
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsDevelops AI software that generates fashion imagery from product photos, including virtual try‑on, AI model creation and model swapping. Provides a platform and API for brands and e‑commerce teams to…
Serves B2B customers including fashion brands, apparel e-commerce retailers, designers, marketing agencies and creative teams, plus apps integrating virtual try-on experiences for shoppers.
Financial Health
WeakWeak · -3% CAGR over 4y
Location
Develops software platforms for telecom operators including SIM and number management, service activation, customer value management and loyalty programmes, campaign and marketplace tools, dealer…
Serves B2B telecom customers, including mobile operators, carriers and CSPs from Tier 1 groups to boutique and greenfield telcos, across emerging and developed markets globally.
Location
Develops software platforms for telecommunications operators, including SIM and number management, service activation, dealer commission management, and customer value management tools. Also provides…
Serves telecom operators, mobile carriers and CSPs globally, from Tier-1 groups to greenfield and boutique telcos, plus operators building B2B marketplace partnerships with merchants.
Location
Develops software platforms for telecom operators, including SIM and number management, service activation, customer value management, loyalty and gamification programs, campaign management, dealer…
Serves B2B telecom customers, including mobile operators, carriers and communications service providers, from Tier-1 groups to smaller and greenfield telcos across global markets.
Location
UNIFIED INCENTIVES UK LTD
Trajectory
3y · 2022–NowFinancial sub-scores
Computed from 3 filingsDevelops and operates digital rewards and incentive platforms for businesses, including bulk electronic gift card delivery, digital scratch‑card promotions, and employee recognition certificates…
Serves businesses running customer loyalty, referral, prize-promotion or employee recognition programmes, including rewards site operators and teams needing bulk incentives for clients, customers or…
Financial Health
StrongStrong · Growing · 0% CAGR over 2y
Location
Trajectory
3y · 2023–NowFinancial sub-scores
Computed from 3 filingsProvides agency management software for creative, marketing, PR and consultancy firms. Platform integrates CRM, project planning, resource scheduling, timesheets, budgeting, invoicing and analytics…
Serves creative, digital, marketing and PR agencies and consultancies, from small 10-person teams to 1,000+ global firms, targeting agency leaders and finance, client/project and resource management…
Financial Health
HealthyHealthy · Growing, Hiring · 8% CAGR over 2y
Location
Medallia
Develops experience management software that captures and analyzes customer, employee, contact center, and digital interaction feedback. The platform provides data collection, AI-driven analytics,…
Serves large enterprises and public sector organisations, targeting customer experience, employee experience, contact centre and digital teams across sectors including financial services, healthcare,…
Location
ACCOUNTS IN CONTEXT LTD
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsProvides virtual retail simulation software and services for retailers and manufacturers. Offers 3D store environments, shopper behaviour testing, visual merchandising planning, virtual commerce…
Serves B2B retailers, consumer brands and manufacturers worldwide, especially shopper insights, visual merchandising, category management, retail execution and ecommerce teams.
Financial Health
StableStable · 0% CAGR over 4y
Location
HOMESEARCH SERVICES LIMITED
Trajectory
3y · 2023–NowFinancial sub-scores
Computed from 3 filingsProvides property data, analytics and lead generation software for estate agents. Tools include prospecting for on‑market and off‑market properties, CRM-integrated data insights, landlord lead…
Sells B2B to UK estate agents and estate agency businesses, including agency owners, sales teams and CRM users focused on winning instructions and managing property-market contacts.
Financial Health
StableStable · -90% CAGR over 2y
Location
ACTUPNORTH LIMITED
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsServes B2B event organisers and venues, including theatres, music gigs, festivals, tours and other ticketed events needing online, phone or in-person ticket sales and attendee management.
Financial Health
HealthyHealthy · -58% CAGR over 4y
Location
Unlock all 37 leads
Showing 36 of 37 — +1 more with verified decision-maker contacts, live data, and CRM sync.
How Manchester martech companies work and how to sell to them
What they do
Manchester martech firms usually earn through a mix of recurring software subscriptions, implementation fees and managed-service retainers. Many products sit around campaign execution, audience segmentation, reporting, workflow automation and customer-engagement operations, with service teams helping clients configure workflows, clean records and interpret performance. Pricing tends to follow seats, contact volumes, usage bands or monthly retainers, rather than one-off licence sales. Smaller suppliers often land through a specific departmental problem, then expand into adjacent workflows once they are connected to sales, marketing or customer systems. That makes delivery capability part of the commercial model, not just post-sale support.
Who they sell to
Most sell to marketing directors, heads of growth, revenue operations leads, sales leaders and agency owners, with CTOs or IT managers joining when integrations and security checks matter. The buyer profile is usually smaller commercial teams, agencies and mid-market business-to-business companies rather than large public-sector procurement. Sales cycles tend to be shorter when the purchase is a single campaign tool or managed retainer, and longer when the supplier touches customer records or core reporting. Procurement is commonly direct, relationship-led or partner-influenced, though more mature buyers may run structured comparisons before committing budget.
What they buy
Manchester martech firms tend to spend on the operating stack needed to build, sell and support subscription or service-led technology. Common categories include CRM, billing and subscription management, analytics, product reporting, customer support, project management, marketing operations tooling, security monitoring and integration middleware. Teams with managed-service revenue also need account management workflows, resource planning, content production support, legal templates and finance systems that can handle retainers, usage-based fees and implementation work. Recruitment, contractor support and specialist technical services are often relevant where small product teams need skills in engineering, analytics, privacy reviews or implementation without adding permanent headcount.
Why and how to sell to them
Martech buyers tend to evaluate vendors when customer growth exposes manual campaign processes, reporting takes too long, integrations become fragile or privacy questions slow sales. Funding is less central than revenue momentum, new senior hires, a move upmarket or the addition of managed-service contracts that strain delivery teams. Outbound works better when it links to a specific bottleneck: shorter implementation time, clearer margin on retainers, lower support load, better evidence for sales attribution or cleaner handling of consent and suppression. Generic growth claims are easy to ignore; a practical cost, risk or workflow case is usually more credible.
How this list is built
Data sources
This list is built from UK Companies House filings, XBRL accounts data, and semantic analysis of each company's public website. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Classification
Rather than relying solely on SIC codes, Firmbase classifies each company semantically: the company's website is crawled, an AI model reads what the company actually sells, and the company is placed into the relevant industry and subsectors. SIC codes are used as one signal but not the only one. This means a company that registered under a generic SIC code but pivoted into (for example) fintech is correctly identified as fintech, not as its original SIC category.
Freshness
The underlying company data is refreshed from Companies House continuously; filings appear in the list within days of submission. The curated list ordering is regenerated when the underlying data moves meaningfully (company count changes by more than 5%, a new company enters the top-ranked segment, or the filed-revenue numbers for the top firms change). You can see the last-updated timestamp near the top of the page.
Also in Manchester
Related directories
Frequently asked questions
How many martech companies are there in the Manchester?↓
What counts as a martech company in this list?↓
Which are the largest martech companies in the Manchester?↓
What do martech companies in the Manchester actually do?↓
How does Manchester martech compare internationally?↓
How is this list built and how fresh is the data?↓
How big are the typical martech companies in the Manchester?↓
Are these mostly new or established martech companies?↓
What SIC codes does this use?↓
What buying signals should I look for?↓
Push these 37 companies into your pipeline.
Find the right decision-makers, see verified company data, and export your list in seconds.