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Salestech Companies in Manchester: 33 Active Firms (2026)
Salestech companies in Manchester build software and data tools that help sales teams manage leads, outreach and revenue workflows.
salestech companies in this list are UK-registered firms matching: The ideal company builds sales technology for business customers, including lead management, outreach automation, pipeline tracking, sales analytics or revenue operations software. It is based in Manchester or the surrounding metropolitan area and serves UK or international B2B sales teams. It fits a small to mid-market revenue profile, with turnover ranging from several million pounds to the low tens of millions. It uses software, data workflows and subscription or usage-based commercial models to improve sales productivity and conversion..
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This list covers 33 actively-trading salestech companies, of which 4 report turnover above £5M.
Most active firms file accounts via Companies House and report turnover and headcount through XBRL. Smaller filers (micro-entity / abridged) report less detail; figures for those are estimated from peer benchmarks.
0 firms in this cohort were incorporated since 2022, a signal of recent activity in the sector.
33
Active firms
2026
4
Above £5M
revenue band
0
Since 2022
new incorporations
Key facts
About 12% of the trading cohort reports turnover above £5M (4 of 33 firms) — the rest sits below that revenue band.
Manchester salestech is centred on lead management, outbound prospecting, pipeline tracking and revenue operations.
Sales activity in this segment depends on data quality, workflow discipline and links into finance processes.
Buyer needs tend to sit around prospect data, activity logging, pipeline visibility and hand-offs between sales and revenue teams.
Lean product companies can sit beside larger operating teams, so revenue and staffing do not always move together.
Top Manchester salestech companies
STREET GROUP LTD
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsDevelops software platforms for estate agents, including customer relationship management, marketing automation and property data tools. Products support agency operations, lead generation, marketing…
Serves UK estate agencies and estate agents, particularly agency owners, sales and lettings teams, and marketers involved in residential property sales and home moves.
Financial Health
HealthyHealthy · -4% CAGR over 4y
Location
TRIVONI SOFTWARE LTD
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsDevelops cloud-based contact centre software including predictive diallers, inbound and outbound call handling, IVR, workforce management and omnichannel messaging. Provides AI tools for chatbots,…
Sells to B2B and public-sector organisations running contact centres, including BPOs, insurers, debt collection agencies, financial services firms, utilities, and tech/telecoms teams focused on…
Financial Health
WeakWeak · Hiring · 5% CAGR over 4y
Location
PICCADILLY BIDCO LIMITED
Trajectory
5y · 2020–NowFinancial sub-scores
Computed from 5 filingsDevelops and provides cloud-based contact centre software, including predictive dialling, inbound and outbound call handling, omnichannel messaging, workforce management, and AI tools for automation,…
Sells to businesses and public sector organisations running contact centres, especially BPOs, insurers, debt collectors, financial services firms, utilities, and tech and telecoms teams in sales,…
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsDevelops software for contact centres that analyses customer conversations across voice and digital channels. Provides tools for conversation analytics, journey orchestration, performance management,…
Serves B2B enterprise contact centres and customer-facing operations, targeting revenue, customer experience, risk and compliance, operations and agent management teams responsible for service…
Financial Health
StableStable · 0% CAGR over 4y
Location
FLIPBOOK LIMITED
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsDevelops digital publishing software that converts PDFs into HTML5 flipbooks for online viewing. Provides tools for hosting, branding, embedding and sharing documents, with analytics, lead capture,…
Serves B2B marketing, sales, publishing and content teams that share branded documents with clients, prospects and event audiences, including organisations needing lead generation, analytics,…
Financial Health
WeakWeak · -3% CAGR over 4y
Location
MERCATO SOLUTIONS LIMITED
Trajectory
3y · 2023–NowFinancial sub-scores
Computed from 3 filingsDevelops cloud‑based software platforms for building enterprise applications, B2B marketplaces and procurement systems. Provides low‑code development tools, configure‑price‑quote software, and IT…
Serves B2B organisations needing enterprise software for procurement, marketplaces, CPQ and IT purchasing, plus resellers, ISVs and referral partners seeking cloud solution partnerships.
Financial Health
StableStable · 2% CAGR over 2y
Location
Red Flag Alert Technology Group Limited
Trajectory
4y · 2022–NowFinancial sub-scores
Computed from 4 filingsProvides business intelligence and risk management software for customer acquisition, onboarding, and monitoring. The platform delivers company data, credit risk insights, and compliance checks to…
Serves B2B organisations needing risk, compliance and onboarding support, especially financial services, accounting, construction and legal firms, with buyers including CEOs, CFOs, CROs, CTOs, MLROs…
Financial Health
StableStable · Hiring · 32% CAGR over 3y
Location
HOMESEARCH SERVICES LIMITED
Trajectory
3y · 2023–NowFinancial sub-scores
Computed from 3 filingsProvides property data, analytics and lead generation software for estate agents. Tools include prospecting for on‑market and off‑market properties, CRM-integrated data insights, landlord lead…
Sells B2B to UK estate agents and estate agency businesses, including agency owners, sales teams and CRM users focused on winning instructions and managing property-market contacts.
Financial Health
StableStable · -90% CAGR over 2y
Location
REFRACT SOFTWARE LTD
Trajectory
3y · 2023–NowFinancial sub-scores
Computed from 3 filingsDevelops AI-based conversation intelligence and sales enablement software. Platform provides call recording and analysis, sales content management, training and coaching tools, AI role‑play, and…
Serves B2B revenue teams, including sales, marketing, sales enablement, and learning and development functions, across financial services, life sciences, high tech, and manufacturing.
Financial Health
WeakWeak · -10% CAGR over 2y
Location
Connectivity.cx Limited
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsProvides AI‑assisted customer engagement and sales support tools, including a digital assistant for lead response and appointment booking, branded outbound calls, call transcription and scoring, and…
Sells to automotive dealerships and dealer groups, targeting sales and aftersales teams that handle vehicle enquiries, service bookings, digital leads and customer calls.
Financial Health
StableStable · Hiring · 14% CAGR over 4y
Location
DEMANDSCIENCE UK LIMITED
Trajectory
5y · 2020–NowFinancial sub-scores
Computed from 5 filingsProvides B2B marketing data, lead generation and campaign services, including content syndication, intent data, digital advertising, and audience targeting tools. Also supplies administrative,…
Sells to B2B marketing and sales teams seeking pipeline growth, especially marketers targeting specific accounts and decision-makers. Serves businesses using demand generation, account-based…
Financial Health
StableStable · -46% CAGR over 5y
Location
UPSTREAM MARKETING PROGRAMS LIMITED
Trajectory
2y · 2024–NowFinancial sub-scores
Computed from 2 filingsDevelops mobile marketing software and campaigns that help advertisers, e‑commerce brands and mobile operators acquire users and drive sales across mobile channels. Provides messaging, opt‑in contact…
Sells to businesses seeking mobile customer acquisition and engagement, especially e-commerce brands and mobile network operators. Targets marketing and growth teams looking to increase leads,…
Financial Health
HealthyHealthy · Profitable · 0% CAGR over 1y
Location
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How Manchester salestech companies work and how to sell to them
What they do
Revenue usually comes from per-seat subscriptions, usage tiers, data volumes and paid implementation work. Manchester salestech firms tend to sit between workflow software and data infrastructure: lead capture, outreach sequencing, pipeline reporting, forecasting, enrichment and revenue operations tooling. Smaller customers may buy monthly on a self-serve or assisted-sales basis, while larger teams usually want annual contracts, configuration support and integrations with existing CRM, email, telephony and analytics systems. Expansion revenue often depends on seat growth, extra modules, higher contact volumes or deeper reporting across multiple sales teams.
Who they sell to
Customers are usually B2B sales organisations rather than consumers: founder-led software firms, agencies, recruitment businesses, professional services groups, financial services teams and other sales-led companies. The first sponsor is often a Head of Sales, Revenue Operations lead, Sales Director or founder, with finance, security and IT pulled in once a tool touches customer records or outbound messaging. Typical purchases range from trial-led departmental adoption to more formal procurement for multi-team rollouts. Most vendors sell directly, though CRM consultants, sales operations advisers and marketing agencies can influence shortlists.
What they buy
Most salestech firms tend to spend on cloud hosting, data storage, security testing, product analytics, subscription billing, usage metering, customer support tooling and integration middleware. Because their products sit inside a customer's sales stack, they also buy help around CRM integration, email deliverability, identity management, audit logging and data quality. Commercial teams commonly need their own CRM, enrichment, marketing automation, website analytics, proposal software and customer success systems. Professional services demand is usually concentrated in software development recruitment, finance, tax, contract drafting, privacy review, performance marketing and outsourced sales development.
Why and how to sell to them
Buying intent often appears when a salestech firm moves from founder-led selling to a managed sales team, starts serving larger customers, launches a new module or faces more demanding security and procurement reviews. Common pressures include crowded buyer attention, noisy outbound channels, data accuracy, onboarding effort and the need to prove revenue impact rather than activity volume. Sellers should usually frame outreach around measurable commercial friction: shorter implementation time, cleaner pipeline reporting, fewer failed integrations, lower support load or better renewal evidence. Manchester-based firms may also respond to pitches that fit lean operating teams rather than assuming large enterprise budgets.
How this list is built
Data sources
This list is built from UK Companies House filings, XBRL accounts data, and semantic analysis of each company's public website. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Classification
Rather than relying solely on SIC codes, Firmbase classifies each company semantically: the company's website is crawled, an AI model reads what the company actually sells, and the company is placed into the relevant industry and subsectors. SIC codes are used as one signal but not the only one. This means a company that registered under a generic SIC code but pivoted into (for example) fintech is correctly identified as fintech, not as its original SIC category.
Freshness
The underlying company data is refreshed from Companies House continuously; filings appear in the list within days of submission. The curated list ordering is regenerated when the underlying data moves meaningfully (company count changes by more than 5%, a new company enters the top-ranked segment, or the filed-revenue numbers for the top firms change). You can see the last-updated timestamp near the top of the page.
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Frequently asked questions
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