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SaaS Companies in Hull: 139 Active Firms (2026)
SaaS companies in Hull sell subscription-priced cloud software to organisations, reflecting a compact city market linked to wider UK digital demand.
Buying tends to sit with operations, compliance, finance and digital teams rather than with general IT alone. Hull suppliers that fit this page are usually selling hosted workflow, data, analytics or customer-operations systems to business, public-sector and regulated customers, with subscriptions tied to user seats, sites, transactions or managed service layers. Engagements are typically considered purchases: not consumer app spend, but not always a full systems-replacement programme either. The more credible operators show repeatable recurring revenue, evidence of implementation support, and enough governance discipline to handle personal data under UK privacy rules.
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Hull has 139 actively trading SaaS companies, making it a compact city cohort rather than a national software cluster in miniature. Reported employment across the cohort totals 5,534 people, which gives the market a visible labour footprint despite the small company count. The shape is consistent with a long-tail software market: many suppliers are likely to be product-led micro or founder-managed vendors, while a smaller group has enough customer volume, implementation work or sector focus to support larger payrolls. For researchers, the useful point is concentration, not breadth: Hull offers a manageable view of regional SaaS without the noise of a much wider national sample.
UK SaaS suppliers are not licensed as a sector, so regulatory exposure follows the work the software performs and the customers it serves. Hull vendors handling personal data sit within the ICO's privacy regime, with UK GDPR and Data Protection Act obligations shaping product design, contracting, retention, access control and incident processes. Suppliers serving regulated clients also inherit buyer-side scrutiny through procurement, audit rights and service-level terms. Cloud dependence adds another market-structure issue: the CMA's scrutiny of public cloud infrastructure has put switching, egress charges and platform dependence into competition-policy language, even though that does not create a SaaS-provider licensing regime.
Hull's SaaS base appears likely to remain mixed: many vendors tend to serve narrow workflow problems, while a thinner scale-up layer carries the larger payroll and compliance burden. Buyers in public-sector and regulated settings have been asking more of suppliers on privacy, auditability, security controls and exit planning, which favours operators with repeatable governance rather than ad hoc delivery. Consolidation may come through customer access, support capacity and cloud-cost pressure rather than headline fundraising. The more durable local firms are likely to be those that can turn sector knowledge into repeatable product revenue without becoming bespoke software agencies.
139
Active firms
2026
6
Above £5M
revenue threshold
29
New incorporations
since 2022
Key facts
About 4% of the trading cohort reports turnover above £5M (6 of 139 firms) — the rest sits below that revenue band.
20% of the cohort was incorporated since 2022 (29 firms), so a sizeable share is in its first few filing cycles.
UK SaaS suppliers are not licensed as a single sector; regulatory exposure tends to come through data protection, cyber security, consumer and contract law, and rules for regulated clients.
The ICO is the UK data-protection regulator, with UK GDPR and Data Protection Act 2018 obligations relevant where SaaS providers process personal data.
The CMA closed its public cloud infrastructure services case on 31 July 2025, reporting an adverse effect on competition and proposing remedies.
The International Trade Administration describes SaaS as one of the UK’s largest ICT markets and records about 100,000 software companies in the market.
Top Hull SaaS companies
TRACTIVITY LIMITED
Trajectory
3y · 2023–NowFinancial sub-scores
Computed from 3 filingsDevelops stakeholder management software used to map stakeholders, track engagement activity, and manage consultation and communication processes. The platform includes stakeholder databases,…
Serves public sector bodies, nonprofits, utilities, energy and transport operators, healthcare providers and education institutions managing complex stakeholder and community engagement across…
Financial Health
StrongStrong · Growing, Hiring · 15% CAGR over 2y
Location
Trajectory
3y · 2023–NowFinancial sub-scores
Computed from 3 filingsProvides Bacs‑approved payment software and cloud platform enabling businesses to manage Direct Debit collections, process card payments, and handle revenue collection. Includes APIs, payment links…
Serves finance and operations teams at UK enterprises, growing businesses, councils, charities and other organisations managing recurring revenue collection, supplier or employee payments, and…
Financial Health
StrongStrong · Hiring · 27% CAGR over 2y
Location
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsProvides software for managing and automating packaging artwork production. Platform includes tools for automated artwork creation, copy and image asset management, packaging compliance rules,…
Serves B2B brand owners, packaging teams and marketing operations at consumer product companies that manage high volumes of packaging artwork, brand assets and compliance workflows.
Financial Health
HealthyHealthy · Hiring · 53% CAGR over 4y
Location
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsDevelops regulatory compliance software for food, dietary supplement and cosmetics brands. Platform checks product formulations and ingredients against market regulations, assesses market entry…
Serves consumer product brands and technical/regulatory teams in the food, food supplement and cosmetics sectors, especially those launching products into Amazon and EU country marketplaces.
Financial Health
StrongStrong
Location
Vertual Limited
Trajectory
4y · 2022–NowFinancial sub-scores
Computed from 4 filingsDevelops virtual reality software for radiotherapy education and training. The platform simulates treatment rooms, machines and patient models, allowing users to visualise treatment plans, dose…
Serves radiotherapy educators, oncology clinicians and medical physicists in hospitals, cancer centres and training institutions, plus teams educating students, patients and staff.
Financial Health
StableStable · -3% CAGR over 3y
Location
TRANSPIX LTD
Trajectory
5y · 2020–NowFinancial sub-scores
Computed from 5 filingsFinancial Health
StrongStrong · Hiring · 11% CAGR over 4y
Location
Trajectory
3y · 2023–NowFinancial sub-scores
Computed from 3 filingsDevelops and supplies ERP software for textile and fabric businesses. The system manages inventory, purchasing, sales orders, warehouse operations and financial accounting, with integrations for…
Serves textile and home furnishing businesses in the UK, US and EU, including weavers, fabric distributors and merchants, upholstery fabric suppliers, and made-to-measure manufacturers.
Financial Health
StableStable
Location
REFLEX DATA SYSTEMS LIMITED
Trajectory
3y · 2023–NowFinancial sub-scores
Computed from 3 filingsDevelops and supplies ERP software for textile and fabric businesses. The system integrates inventory management, financial accounting, sales order processing, warehouse operations, purchasing, and…
Serves B2B textile and home furnishing businesses in the UK, US and EU, including weavers, fabric distributors and merchants, upholstery fabric suppliers, and made-to-measure manufacturers.
Financial Health
StableStable · -90% CAGR over 2y
Location
VISR Dynamics Limited
Trajectory
3y · 2023–NowFinancial sub-scores
Computed from 3 filingsDevelops and operates an immersive learning platform that enables educators to create and manage interactive 3D and virtual reality lessons using drag‑and‑drop tools, allowing students to explore…
Sells to educational institutions, particularly colleges and educators creating digital lessons. Targets teaching staff, digital learning leads and students using immersive learning tools across…
Financial Health
StrongStrong · -5% CAGR over 2y
Location
REFLEX DATA SYSTEMS (HOLDINGS) LIMITED
Trajectory
3y · 2023–NowFinancial sub-scores
Computed from 3 filingsDevelops and supplies Mertex ERP software for textile and fabric businesses, integrating functions such as inventory management, financial accounting, sales order processing, warehouse management,…
Serves B2B textile and home furnishing companies in the UK, US and EU, including weavers, fabric distributors and merchants, upholstery fabric suppliers, and made-to-measure furnishing businesses.
Financial Health
DistressedDistressed
Location
ITFORWARD LIMITED
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsFinancial Health
WeakWeak · -68% CAGR over 4y
Location
EAJ GLOBAL LTD
Trajectory
4y · 2022–NowFinancial sub-scores
Computed from 4 filingsFinancial Health
DistressedDistressed
Location
Chill WBC Limited
Trajectory
2y · 2019–NowFinancial sub-scores
Computed from 2 filingsProvides cloud-based salon and spa management software enabling online appointment booking, payment processing, client records, scheduling, and marketing tools for hair, beauty, and wellness service…
Serves salon businesses and appointment-based beauty providers, targeting owners and managers responsible for client bookings, payments and customer retention.
Financial Health
StableStable · 0% CAGR over 1y
Location
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsProvides prepress services and software for packaging production, including digital artwork and reprographics, contract proofs, colour and print quality management, packaging mock-ups and prototypes,…
Serves B2B packaging stakeholders, including retailers, brand owners, pharmaceutical companies, FMCG teams, and marketing, buying/procurement and solution managers responsible for packaging content…
Financial Health
HealthyHealthy · Growing · 0% CAGR over 4y
Location
Finesse Digital (Hull) LTD
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsFinancial Health
WeakWeak
Location
WebsetUK Limited
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsFinancial Health
DistressedDistressed · 0% CAGR over 4y
Location
AXSI SYSTEMS LTD
Trajectory
4y · 2023–NowFinancial sub-scores
Computed from 4 filingsFinancial Health
StableStable
Location
NERIS SOFTWARE LTD
Trajectory
2y · 2024–NowFinancial sub-scores
Computed from 2 filingsFinancial Health
DistressedDistressed · 0% CAGR over 1y
Location
PREMIER RETAIL SERVICES LIMITED
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsFinancial Health
DistressedDistressed
Location
DRH24 Limited
Trajectory
1y · 2025–NowFinancial Health
Insufficient historyInsufficient history
Location
SpellWithMe Ltd
Trajectory
1y · 2024–NowFinancial Health
Insufficient historyInsufficient history
Location
CONNECT HOSTING LTD
Trajectory
2y · 2023–NowFinancial sub-scores
Computed from 2 filingsFinancial Health
DistressedDistressed · 0% CAGR over 1y
Location
FRACTAL SOFTWARE LIMITED
Trajectory
5y · 2020–NowFinancial sub-scores
Computed from 5 filingsFinancial Health
HealthyHealthy · 0% CAGR over 4y
Location
Code & Deploy Limited
Trajectory
4y · 2022–NowFinancial sub-scores
Computed from 4 filingsFinancial Health
StrongStrong · Hiring · 26% CAGR over 3y
Location
WHOLE DESIGN STUDIOS LIMITED
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsFinancial Health
StableStable · 0% CAGR over 4y
Location
LARK SYSTEMS LIMITED
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsFinancial Health
DistressedDistressed · 0% CAGR over 4y
Location
RENEUE SOLUTIONS LTD
Trajectory
5y · 2022–NowFinancial sub-scores
Computed from 5 filingsFinancial Health
HealthyHealthy
Location
QUDE LTD
Trajectory
4y · 2022–NowFinancial sub-scores
Computed from 4 filingsFinancial Health
HealthyHealthy · 0% CAGR over 3y
Location
Absolute Payment Solutions Limited
Trajectory
5y · 2020–NowFinancial sub-scores
Computed from 5 filingsFinancial Health
StableStable · 0% CAGR over 5y
Location
FINWARE STUDIOS LTD
Trajectory
2y · 2024–NowFinancial sub-scores
Computed from 2 filingsFinancial Health
WeakWeak · 0% CAGR over 1y
Location
Square Blue Box Ltd
Trajectory
3y · 2023–NowFinancial sub-scores
Computed from 3 filingsFinancial Health
DistressedDistressed
Location
B AND C SOFTWARE LTD
Trajectory
5y · 2020–NowFinancial sub-scores
Computed from 5 filingsFinancial Health
StableStable
Location
Ozone Health Ltd
Trajectory
3y · 2023–NowFinancial sub-scores
Computed from 3 filingsDevelops digital healthcare software providing tablet and touchscreen‑optimised platforms for telemedicine consultations, referral validation, and clinical workflow management. Products support GP…
Serves NHS commissioners and ICBs, GP practices, independent clinics, hospital departments and healthcare providers supporting patients in primary care, community settings, hospitals and at home.
Financial Health
HealthyHealthy · Hiring · 73% CAGR over 2y
Location
AROWANIS HOLDINGS LIMITED
Trajectory
3y · 2023–NowFinancial sub-scores
Computed from 3 filingsDevelops and supplies electronic point‑of‑sale (EPOS) systems and related software for hospitality businesses, including restaurants, bars and hotels. Products include POS terminals, self‑service…
Serves B2B hospitality and leisure operators, including restaurants, quick-service venues, pubs, bars, clubs, food halls, hotels, casinos, stadia, visitor attractions, membership clubs, theatres and…
Financial Health
HealthyHealthy
Location
Trajectory
3y · 2023–NowFinancial sub-scores
Computed from 3 filingsDevelops and supplies electronic point‑of‑sale (EPOS) systems and management software for hospitality venues. Provides touchscreen tills, mobile POS, self‑service kiosks, kitchen display systems,…
Serves B2B hospitality and leisure operators, including restaurants, quick service outlets, pubs, bars, clubs, hotels, casinos, stadia, visitor attractions, theatres, cinemas, food halls and…
Financial Health
WeakWeak · -91% CAGR over 2y
Location
Pad Group Software Ltd
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsProvides housing management software for public sector organisations including universities, councils and housing associations. Systems support property, landlord and tenant data management,…
Serves public sector organisations managing housing services, including universities, students’ unions, local councils and housing associations, with users involved in property, landlord and tenant…
Financial Health
DistressedDistressed
Location
ACTIVE STEWARD LIMITED
Trajectory
3y · 2023–NowFinancial sub-scores
Computed from 3 filingsDevelops and provides a cloud-based software platform for product stewardship and regulatory compliance management. The system monitors regulatory changes against product portfolios, stores substance…
Serves B2B organisations with regulated product portfolios, targeting product stewardship, regulatory compliance, technical and business teams responsible for global compliance and substance risk…
Financial Health
StableStable · 0% CAGR over 2y
Location
Train4Academy Limited
Trajectory
3y · 2022–NowFinancial sub-scores
Computed from 3 filingsProvides online training courses in food hygiene, health and safety, fire safety, HACCP, and HR topics. Also offers a cloud-based training management system with compliance tracking, reporting, and…
Serves organisations of all sizes needing staff compliance training, especially food businesses and employers with multiple sites, departments and roles; also sells individual courses to…
Financial Health
StableStable · 0% CAGR over 2y
Location
CONGA EUROPE LTD
Trajectory
3y · 2023–NowFinancial sub-scores
Computed from 3 filingsDevelops software for revenue and contract management, including CPQ (configure‑price‑quote), document generation, e‑signature, billing, pricing optimisation, and contract lifecycle management tools,…
Serves B2B organisations, particularly sales, legal, finance, procurement, IT and operations teams in technology, financial services, healthcare, life sciences, manufacturing, and transportation and…
Financial Health
HealthyHealthy · Profitable, Growing · 2% CAGR over 2y
Location
Boomerang Digital Limited
Trajectory
3y · 2022–NowFinancial sub-scores
Computed from 3 filingsProvides technology platforms and systems for the gaming and entertainment sector, including electronic bingo tablets, gaming and number‑game platforms, CRM and membership systems, compliance tools,…
Sells B2B to UK gaming and entertainment operators, including bingo clubs, casinos and venues needing customer engagement, compliance, membership, mobile, SMS and electronic bingo systems.
Financial Health
StrongStrong · Growing, Hiring · 48% CAGR over 2y
Location
SIMPLYTRAK LIMITED
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsProvides telematics and fleet management systems including vehicle tracking, HGV camera solutions, driver behaviour monitoring, asset and workforce tracking, geofencing, mileage reporting, and remote…
Serves businesses operating vehicle fleets, including HGV operators, courier and logistics firms, airports, and organisations using heavy machinery or plant assets, with emphasis on fleets needing…
Financial Health
HealthyHealthy · Hiring · 6% CAGR over 4y
Location
Showpad Ltd
Trajectory
3y · 2023–NowFinancial sub-scores
Computed from 3 filingsDevelops sales enablement software that provides content management, sales training and coaching tools, buyer engagement workspaces, analytics and AI features. Platform integrates with business…
Serves B2B sales organizations, especially sales, marketing and sales enablement teams managing complex buying processes, partner channels and field operations, including medical device and other…
Financial Health
HealthyHealthy · -1% CAGR over 2y
Location
Andromeda Health Limited
Trajectory
3y · 2023–NowFinancial sub-scores
Computed from 3 filingsDevelops and operates a digital healthcare platform and mobile app that connects patients, healthcare providers, insurers and pharmacies. Enables appointment booking, insurance eligibility checks,…
Serves patients and healthcare businesses, including payers, health plans, clinics, hospitals, physicians, pharmacies, drug stores, retailers, clearing houses and billing companies in a B2B2C…
Financial Health
HealthyHealthy · Hiring · 22% CAGR over 2y
Location
Despatch Cloud Limited
Trajectory
5y · 2020–NowFinancial sub-scores
Computed from 5 filingsDevelops fulfilment and logistics software including warehouse management systems and courier management platforms. Provides tools for inventory tracking, order fulfilment, shipping automation,…
Serves B2B brands and modern businesses with warehouse, order fulfilment, shipping and returns operations, including ecommerce retailers and logistics teams scaling parcel delivery and courier…
Financial Health
StrongStrong · Growing, Hiring · 31% CAGR over 4y
Location
Fango Ltd
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsDevelops bespoke event management software for hospitality venues, enabling organisers to sell tickets, take deposits and prepayments, manage guest bookings, collect dietary and allergen information,…
Serves UK hospitality venues, resorts, universities and event organisers, targeting events, finance, revenue and commercial services teams that manage ticketed events, deposits, pre-orders and guest…
Financial Health
HealthyHealthy · Hiring · 46% CAGR over 4y
Location
Ansomat Limited
Trajectory
3y · 2023–NowFinancial sub-scores
Computed from 3 filingsProvides software and systems for manufacturing operator guidance, including digital work instructions, augmented reality guidance, and integration with tools, sensors and vision systems to track…
Sells to B2B manufacturing organisations, especially automotive, aerospace and defence, off-highway, electronics and general manufacturing teams with manual shop-floor assembly, fastening, quality…
Financial Health
WeakWeak · 0% CAGR over 2y
Location
ODEX LIMITED
Trajectory
3y · 2023–NowFinancial sub-scores
Computed from 3 filingsProvides an online platform for the shipping and logistics industry to exchange documents and process transactions, including e‑invoicing, electronic delivery orders, VGM submissions, MPCI filings,…
Serves B2B participants in international shipping and EXIM trade, including shipping lines, freight forwarders, customs house agents, exporters, importers, port terminals, CFS operators, banks and…
Financial Health
WeakWeak
Location
VISUAL INTEGRATED SOLUTIONS LIMITED
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsFinancial Health
DistressedDistressed · -16% CAGR over 4y
Location
Trajectory
3y · 2023–NowFinancial sub-scores
Computed from 3 filingsDevelops interactive software platforms for house builders to market and sell new-build homes, including tools that allow buyers to explore developments, view property layouts, choose interior…
Serves house builders and new-build property developers, particularly sales and marketing teams engaging homebuyers and managing off-plan sales and customer options online.
Financial Health
WeakWeak · 0% CAGR over 2y
Location
Broadcast Radio Limited
Trajectory
5y · 2021–NowFinancial sub-scores
Computed from 5 filingsDevelops radio automation software and provides cloud-based broadcasting services for radio stations and online broadcasters. Offers playout and scheduling software, music scheduling tools,…
Serves radio stations and broadcasters of all sizes, including web radio, FM/DAB and traditional radio operators, school and university stations, corporate communications teams, and non-traditional…
Financial Health
StableStable · Hiring · 6% CAGR over 4y
Location
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How Hull SaaS companies work and how to sell to them
What they do
Most Hull SaaS firms earn through recurring subscriptions, with revenue often topped up by onboarding, configuration, training and support. Pricing usually follows seats, sites, usage bands, transactions or managed-service tiers, rather than one-off licence sales. The product shape is typically hosted workflow software, analytics, compliance tooling or customer-operations systems, with implementation work used to make the product fit sector processes. Margins depend on keeping delivery repeatable: too much bespoke build pulls the model towards services, while too little support can weaken renewal rates where buyers need process change, audit evidence or integration with existing systems.
Who they sell to
Typical buyers are SMEs, mid-market organisations, local public-sector bodies and regulated operators with a specific workflow problem rather than a general appetite for software. Decision-makers tend to include operations directors, finance directors, compliance leads, heads of customer service, CTOs and procurement teams. Smaller tools may enter through a departmental budget or self-serve trial, while larger deployments usually need direct sales, security review, contract negotiation and implementation planning. Contract values are likely to range from modest monthly subscriptions to considered annual agreements, with sales cycles running from a few weeks for narrow tools to several months where procurement, privacy and integration checks matter.
What they buy
Most Hull SaaS firms tend to spend on the operating stack that helps them sell, deliver and retain subscription revenue. Common categories include CRM, marketing automation, customer support, billing and subscription management, revenue reporting, product analytics, security testing, identity and access management, backup, monitoring, observability and cloud-cost management. Firms handling regulated or personal data also buy legal advice, privacy support, penetration testing, insurance and accounting services. As headcount grows, recruitment, payroll, HR systems and management training become more relevant. Product-led vendors may prioritise analytics and onboarding tooling, while sales-led vendors often need better pipeline governance and proposal support.
Why and how to sell to them
SaaS buyers in Hull tend to evaluate suppliers when customer demands expose gaps in process: longer security questionnaires, harder renewal conversations, cloud bills that no longer match revenue, or support teams struggling with onboarding volume. Leadership changes, new funding, movement into regulated customers, public-sector tenders and headcount growth are also useful intent signals. Outbound angles usually land better when tied to a measurable operating problem, such as reducing implementation effort, improving audit evidence, tightening billing accuracy, shortening response times or making renewal risk easier to spot. Generic productivity claims are less useful than proof that the offer fits subscription revenue, hosted delivery and buyer-side governance.
How this list is built
Data sources
This list is built from UK Companies House filings, XBRL accounts data, and semantic analysis of each company's public website. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Classification
Rather than relying solely on SIC codes, Firmbase classifies each company semantically: the company's website is crawled, an AI model reads what the company actually sells, and the company is placed into the relevant industry and subsectors. SIC codes are used as one signal but not the only one. This means a company that registered under a generic SIC code but pivoted into (for example) fintech is correctly identified as fintech, not as its original SIC category.
Freshness
The underlying company data is refreshed from Companies House continuously; filings appear in the list within days of submission. The curated list ordering is regenerated when the underlying data moves meaningfully (company count changes by more than 5%, a new company enters the top-ranked segment, or the filed-revenue numbers for the top firms change). You can see the last-updated timestamp near the top of the page.
Also in Hull
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Frequently asked questions
How many SaaS companies are there in Hull?
What counts as a SaaS company in this list?
Which are the largest SaaS companies in Hull?
What do SaaS companies in Hull actually do?
How does Hull SaaS compare internationally?
How is this list built and how fresh is the data?
How big are the typical SaaS companies in Hull?
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