B2C Companies Using Algolia in the UK: 55 Active Firms (2026)
B2C companies using hosted site-search technology sell consumer goods or services online in the UK with search-led discovery.
Buying centre usually sits with ecommerce, digital product and merchandising teams, with IT involved where search connects to catalogue, inventory or booking systems. Adoption signals a consumer operation with enough catalogue depth and conversion accountability to justify specialist search, rather than relying only on a commerce platform’s default tools. In this B2C setting, the job is not just keyword matching: teams use hosted search for filters, relevance tuning, synonyms, merchandising rules and analytics hand-offs. Engagements tend to be operational rather than experimental, especially where a digital storefront, marketplace, travel flow or content catalogue has become a material sales channel.
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UK adoption in this B2C search-led segment is modest in absolute terms: 55 companies are actively trading and running this hosted search stack. Reported headcount totals 687, pointing to a cohort weighted towards lean commerce and digital teams rather than large store networks. Within detected search-engine use across the sector, the system ranks second, with 29.3% of a 188-implementation denominator. The regional mix is not just London-led: the South East accounts for 21.8% of adopters, London 20.0%, the East of England 12.7%, Yorkshire and The Humber 10.9%, and Scotland 9.1%.
Hosted search sits close to personalisation, analytics and conversion tooling, so procurement tends to involve both commerce and privacy stakeholders. Consumer-facing teams need to know what query logs, click events and account identifiers are passed to external infrastructure, how long they are retained, and whether they are used for relevance training or merchandising reporting. Search also shapes the fairness of on-site discovery: ranking rules, sponsored placement and filtering logic can affect which products or services are surfaced to shoppers. For retail, travel and marketplace operators, governance becomes part of the customer journey and the evidence base for complaints, returns and accessibility reviews.
Adoption appears most defensible where the catalogue is broad, inventory changes often, and internal teams are judged on conversion rather than content publishing alone. The hosted model tends to appeal when teams want relevance controls and experimentation without carrying search infrastructure in-house. Pressure may come from platform bundling, as commerce suites fold more discovery features into their core offer, and from finance teams questioning separate tools in the stack. The cohort therefore looks more likely to polarise than simply expand: mature digital retailers keep specialist search where it affects revenue, while simpler storefronts drift towards bundled or lower-maintenance options.
Adoption by company size
Adoption of Algolia varies by company size across the trading UK B2C companies in this cohort. 0.1% of the 54,825 companies with under 10 employees run Algolia (34 detected). 0.1% of the 26,843 companies with 10–50 employees run Algolia (20 detected). 0% of the 3,060 companies with over 50 employees run Algolia (1 detected). That is a 0.1% gap between the over 50 employees and under 10 employees bands.
55
Active firms
2026
29.3%
Of detected Search engines share
UK B2C
7
Median headcount
Filed accounts
161
Verified contacts
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Key facts
About 9% of the trading cohort reports turnover above £5M (5 of 55 firms) — the rest sits below that revenue band.
7% of the cohort was incorporated since 2022 (4 firms), so a sizeable share is in its first few filing cycles.
Within B2C companies with a detectable search engine, Algolia is second by detected share at 29.3% (55), behind Doofinder at 34.6% (65).
Search-engine adoption in this B2C cohort is spread across e-commerce at 45.5% (25), Fashion & Retail at 25.5% (14), and Travel & Hospitality at 10.9% (6), with sector tags overlapping.
The registered-location mix is led by the South East at 21.8% (12) and London at 20.0% (11), followed by the East of England at 12.7% (7).
Algolia-running B2C firms often sit in broader web-commerce stacks: 81.8% (45) also run Google Tag Manager, 65.5% (36) run Cloudflare, and 47.3% (26) run Amazon Web Services.
Site search market share among UK B2C
Share of the 188 UK B2C with a detectable system. As of June 2026.
What else do Algolia-running B2C run?
Share of the 55 Algolia-running UK companies where each technology was also detected. As of June 2026.
Where Algolia B2C are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
7
Median headcount
£571.1K
Median UK turnover
9.1%
Above £5M turnover
4
Incorporated since 2022
161 verified decision-maker contacts
across these 55 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK B2C using Algolia
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 2 filingsProvides own‑brand food, clothing, homeware and beauty products through retail stores and online platforms, and offers financial services including banking, credit and insurance via its bank and…
Serves consumers in the UK and internationally shopping for own-brand food, fashion, home and beauty products, alongside retail banking and services customers.
Financial Health
HealthyHealthy · -12% CAGR over 1y
Location
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Operates an online grocery retail platform selling food, beverages, and household products. Provides home delivery and click‑and‑collect ordering, and promotes related supermarket services including…
Serves consumers and households buying groceries, household essentials, gifts and alcohol online, including shoppers using home delivery, express delivery or click-and-collect.
Location
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Financial sub-scores
Computed from 3 filingsOperates supermarket retail and online grocery shopping services, selling food, beverages, and household, health, and personal care products through an e‑commerce platform with home delivery and…
Serves B2C shoppers and households buying supermarket groceries and household essentials online, via home delivery or click-and-collect, with related retail services.
Financial Health
WeakWeak
Location
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Financial sub-scores
Computed from 2 filingsOperates an online retail platform selling discounted end-of-season fashion from branded labels. Offers clothing, footwear, sportswear, bags and accessories for women, men and children, and provides…
Sells primarily to consumers shopping online for discounted designer and branded fashion, including women, men and kids categories across clothing, shoes, accessories, beauty and sportswear.
Financial Health
HealthyHealthy · Profitable · -25% CAGR over 1y
Location
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Financial sub-scores
Computed from 4 filingsOperates an online and in‑store retail business selling home furnishings and household goods, including bedding, curtains, furniture, mattresses, lighting, rugs, kitchenware, bathroom accessories,…
Serves UK consumers furnishing and updating homes, including homeowners, renters and families shopping for living room, bedroom, kitchen, bathroom, garden, kids’ room and home office products.
Financial Health
StrongStrong · 0% CAGR over 2y
Location
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Operates an online supermarket platform selling groceries, household goods, and everyday essentials. Enables customers to order food and consumer products through a website or app for home delivery…
Serves UK consumers and households purchasing groceries, household essentials, alcohol, gifts and related retail services online, for home delivery or click-and-collect.
Location
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Operates an online supermarket platform selling groceries, beverages, household goods and everyday essentials, offering home delivery and click‑and‑collect ordering, with related services such as…
Serves UK consumers and households shopping online for groceries, household essentials, gifts, alcohol and general retail items, using home delivery, express delivery or click-and-collect services.
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Designs, manufactures and sells footwear and accessories for men, women and children. Product range includes boots, shoes, sandals, sneakers, slippers and bags, sold through branded retail stores and…
Targets B2C retail customers: men, women, children and parents buying kids’ or school footwear, plus shoppers seeking accessories and shoe-care items.
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Financial sub-scores
Computed from 3 filingsOperates an online platform that compares and books travel services including car hire, hotels, airport parking, airport lounges and attractions. Aggregates offers from rental companies and travel…
Serves leisure and business travellers, including UK airport users, international car hire customers, families, city visitors and budget-conscious holidaymakers comparing travel options online.
Financial Health
HealthyHealthy · Hiring · 51% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsOperates a retail chain and e‑commerce store selling discounted consumer goods including groceries, toys, homeware, garden products, health and beauty items, clothing, household supplies, and…
Sells primarily to UK consumers and households shopping online or in store for discount everyday retail products, including home, garden, health, beauty, clothing, toys and seasonal items.
Financial Health
StrongStrong
Location
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Financial sub-scores
Computed from 3 filingsSells consumer electronics and household appliances through an online retail store, including televisions, home cinema and hi‑fi equipment, projectors, kitchen appliances, refrigeration, laundry…
Serves UK mainland retail consumers and households, including home entertainment buyers and homeowners purchasing domestic appliances, small appliances, audio-visual products and accessories online…
Financial Health
WeakWeak · -3% CAGR over 2y
Location
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Financial sub-scores
Computed from 4 filingsOperates an online grocery retail platform selling food, drinks, and household products. Customers can browse items, place orders, and arrange home delivery or click‑and‑collect from supermarket…
Sells to UK consumers and households shopping for groceries and everyday essentials online, including families and value-focused shoppers using home delivery, click and collect, and express delivery…
Financial Health
StableStable
Location
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Financial sub-scores
Computed from 4 filingsDesigns, manufactures and sells footwear for men, women and children, including boots, shoes, sandals, loafers and sneakers. Also offers shoe care products, bags, and accessories, selling products…
Sells directly to consumers, including men, women, children and parents buying school footwear, with ranges aimed at everyday, work, occasion, casual and outlet shoppers.
Financial Health
StableStable · 0% CAGR over 3y
Location
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Operates a chain of discount retail stores and an online shop selling branded and own‑label products including groceries, household goods, health and beauty items, toys, homeware, garden supplies and…
Serves UK consumers shopping online or in store for discount household goods, toys, garden products, health and beauty items, seasonal ranges and everyday essentials.
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Designs, manufactures and sells footwear for men, women and children, including shoes, boots, sandals, sneakers and school shoes. Also offers shoe care products, bags, wallets, insoles and related…
Sells directly to consumers shopping for footwear and accessories, including men, women, children and parents buying school shoes, across casual, smart, outdoor, occasion and comfort-led categories.
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Financial sub-scores
Computed from 3 filingsOperates an online marketplace for buying and selling vintage and antique furniture and homeware, including lighting, art, rugs and decor. Connects independent dealers and sellers with consumers…
Serves consumers and interior buyers seeking vintage and antique furniture, homeware, lighting, art and rugs, alongside dealers and sellers listing items on its marketplace.
Financial Health
DistressedDistressed · -26% CAGR over 2y
Location
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Designs and sells footwear for men, women and children, including boots, shoes, sandals and sneakers, alongside bags, accessories and shoe care products. Products are marketed under Clarks and…
Serves B2C consumers buying footwear and accessories for men, women and children, including shoppers seeking school shoes, everyday styles, work shoes, occasion footwear and casual branded…
Location
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Designs, manufactures and sells footwear and related accessories for men, women and children. Product range includes boots, shoes, sandals, sneakers, and school shoes, sold through retail stores and…
Serves consumers buying men’s, women’s and children’s footwear, including parents purchasing school shoes and adults seeking casual, work, occasion and outdoor styles.
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Financial sub-scores
Computed from 4 filingsOperates an online platform offering small-group adventure travel trips worldwide, including hiking, climbing, cycling and kayaking. Arranges guided itineraries, accommodation and logistics, and…
Serves individual consumers and private groups seeking active adventure holidays, including hikers, cyclists, climbers, paddlers and wildlife/outdoor enthusiasts booking trips across global…
Financial Health
StrongStrong · Hiring · 28% CAGR over 3y
Location
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Computed from 5 filingsOperates an online garden centre selling plants, trees, shrubs, bulbs and houseplants, along with garden tools, planters, fertilisers, pest control products and other gardening supplies through a…
Serves UK retail consumers and home gardeners shopping online, including households maintaining gardens, patios, outdoor spaces and indoor plant collections.
Financial Health
WeakWeak · -65% CAGR over 4y
Location
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Computed from 5 filingsProvides ocean cruise holidays, selling itineraries to destinations worldwide. Operates passenger cruise ships offering onboard accommodation, dining, entertainment, and leisure facilities, and sells…
Serves UK leisure travellers, including families, singles, young adults, seniors and loyalty members, with options for mainstream holidaymakers and premium Yacht Club guests.
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Computed from 3 filingsOperates an e‑commerce platform retailing bathroom and plumbing products, including bathroom suites, showers, enclosures, baths, toilets, vanity units, furniture and accessories, as well as selected…
Sells online to UK homeowners and consumers renovating bathrooms, cloakrooms, ensuites and kitchens, with ranges also addressing accessible bathroom needs and commercial washroom buyers.
Financial Health
StableStable
Location
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Financial sub-scores
Computed from 5 filingsSupplies bathroom fixtures and fittings through an online store, including baths, toilets, basins, taps, showers, furniture, radiators, mirrors and accessories. Also sells tiles, wall panels and…
Serves UK homeowners and residential renovators shopping online for modern or traditional bathroom products, alongside trade customers using trade accounts.
Financial Health
HealthyHealthy · -67% CAGR over 4y
Location
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Computed from 5 filingsOperates an online retail store selling electronic cigarettes, vape kits, e‑liquids, nicotine salts, pods, coils and related vaping accessories. Also sells heated tobacco devices and nicotine pouches…
Sells to adult UK consumers who vape or use nicotine products, including smokers seeking alternatives and repeat retail buyers, via online retail and physical vape shop channels.
Financial Health
StableStable · -19% CAGR over 4y
Location
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Operates passenger cruise holidays, offering voyages to destinations including the Mediterranean, Caribbean and Northern Europe. Sells cruise itineraries, cabins and travel packages, and provides…
Sells directly to leisure travellers and holidaymakers, including families, singles, young adults, seniors and loyalty members, seeking cruise holidays. Also targets higher-spending consumers…
Financial Health
N/AN/A
Location
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Financial sub-scores
Computed from 5 filingsOperates discount retail stores and an online shop selling branded household goods, groceries, health and beauty products, toys, seasonal items, home and garden products, plus cleaning and personal…
Serves budget-conscious UK consumers and households shopping in-store and online for everyday retail categories, including home, garden, toys, health and beauty, clothing and seasonal goods.
Financial Health
DistressedDistressed · 0% CAGR over 4y
Location
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Designs and sells footwear for men, women and children, including boots, sandals, sneakers, loafers and school shoes. Also offers bags, wallets, shoe care products and accessories through online and…
Serves consumers shopping for footwear and accessories, including men, women, children and parents buying school shoes, with ranges segmented by size, style, occasion and fit.
Location
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Financial sub-scores
Computed from 5 filingsOperates an e‑commerce store selling women’s sportswear and gym clothing, including leggings, sports bras and loungewear, alongside sports nutrition products, dietary supplements, protein powders,…
Sells directly to female consumers buying sportswear, gym wear, loungewear and nutrition products, including women focused on fitness, weight loss, muscle building, wellness, beauty and general…
Financial Health
StableStable · Hiring · 117% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOperates discount retail stores selling a wide range of household and everyday products, including groceries, frozen food, furniture, homeware, garden supplies, toys, DIY items, alcohol and seasonal…
Serves UK consumers and households seeking discount variety retail, including families, homeowners, renters and garden/DIY shoppers buying everyday, seasonal and branded goods through local stores…
Financial Health
StableStable
Location
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Markets and sells ocean cruise holidays, offering itineraries to destinations including the Mediterranean, Caribbean and Northern Europe. Provides cruise bookings, onboard accommodation, dining and…
Sells to UK consumers planning cruise holidays, including families, singles, young adults, seniors, loyalty club members and premium travellers seeking Yacht Club experiences across global…
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Financial sub-scores
Computed from 5 filingsOperates an online retail store selling organic whole foods and pantry ingredients, including nuts, seeds, spices, flours, grains, breakfast foods, oils, and nut butters. Supplies packaged and bulk…
Sells primarily to health-conscious consumers and home cooks buying organic and natural pantry staples online, with bulk-order options for households or small food businesses in the UK and selected…
Financial Health
HealthyHealthy · Hiring · 5% CAGR over 4y
Location
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Computed from 5 filingsOperates an online retail store selling beauty and skincare products, including cosmetics and related items. Also publishes content offering makeup techniques, style guidance and personal confidence…
Sells direct to consumers seeking beauty products and makeup, style and confidence advice, with international checkout options shown on the site.
Financial Health
HealthyHealthy · -4% CAGR over 4y
Location
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Computed from 3 filingsSupplies kitchen and bathroom worktops and countertops through an online store. Offers wooden, laminate, compact laminate, and solid surface worktops, with custom sizing options, samples,…
Sells to UK homeowners, DIY renovators and kitchen or bathroom refurbishment buyers seeking made-to-size surfaces, samples and related accessories for residential projects.
Financial Health
HealthyHealthy · Growing, Hiring · 6% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsOrganises and sells small‑group travel tours for young adults, offering multi‑day itineraries across destinations in Asia, Europe, Oceania and the Americas. Packages include guided activities,…
Serves B2C travellers aged 18–40, including solo travellers, friends and working-holiday seekers, who want small-group adventure, culture and beach trips across international destinations.
Financial Health
HealthyHealthy · Hiring · 2% CAGR over 4y
Location
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Computed from 4 filingsSells power tools and equipment through an online store, including drills, saws, grinders and other electric tools, along with accessories such as drill bits, blades and hand tools. Distributes…
Sells to UK consumers and trade buyers seeking power tools, accessories and equipment online, including home users, farmers and professionals needing brands such as DeWalt, Makita and Milwaukee, with…
Financial Health
HealthyHealthy · Hiring · 9% CAGR over 3y
Location
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Computed from 5 filingsOrganises and sells guided group travel tours across multiple continents. Provides packaged itineraries that include transport, accommodation, tour leaders, and scheduled sightseeing experiences,…
Sells to consumers seeking affordable guided group holidays, including solo travellers and other holidaymakers wanting hassle-free, multi-country trips with planned itineraries, transport and…
Financial Health
WeakWeak
Location
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Computed from 3 filingsDesigns, manufactures and sells timber garden buildings including garden rooms, offices, studios, summerhouses, sheds, greenhouses and gazebos. Offers made‑to‑order structures and product ranges such…
Serves UK homeowners, remote workers, gardeners and outdoor-living buyers seeking premium garden buildings for home working, leisure, storage and growing.
Financial Health
StableStable · -1% CAGR over 2y
Location
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Designs and sells backpacks, luggage and travel gear, including hiking and backpacking packs, daypacks, duffel bags, wheeled luggage, hydration systems and outdoor accessories for activities such as…
Sells primarily to consumers who hike, backpack, travel, commute, cycle, trail run, climb, ski or snowboard, including families buying kids’ and child-carrier gear.
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Financial sub-scores
Computed from 3 filingsDesigns and retails men’s footwear including Goodyear‑welted shoes, boots, sneakers and loafers, along with leather bags, belts, wallets and other accessories. Also sells apparel, shoe care products,…
Serves style-conscious consumers, primarily men, seeking distinctive footwear and accessories, with additional ladies/unisex ranges and gift buyers purchasing apparel, shoe care and leather goods…
Financial Health
StableStable · -5% CAGR over 2y
Location
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Computed from 5 filingsDesigns and sells performance eyewear and related accessories, including sunglasses, prescription eyeglasses, blue‑light filtering glasses, and snow goggles. Offers replacement lenses, frames, and…
Serves active consumers and athletes in running, cycling, triathlon, golf, snow sports, training and outdoor markets, with additional B2B channels for wholesale accounts, corporate groups, government…
Financial Health
WeakWeak · 0% CAGR over 4y
Location
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Computed from 5 filingsRetailer of fashion accessories selling handbags, wallets, small leather goods, belts, keyrings and related items through branded stores and an e‑commerce website for consumers worldwide.
Sells to consumers shopping for fashion accessories, especially handbags, wallets and related accessories through its online store. Targets individual retail customers rather than businesses or…
Financial Health
DistressedDistressed · -14% CAGR over 4y
Location
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Computed from 5 filingsDesigns and sells women's lingerie, including bras, underwear, and related intimate apparel. Offers products through an online retail website with international shipping and country‑specific…
Sells directly to consumers shopping online for lingerie, with delivery options for customers in selected European countries and the United States.
Financial Health
DistressedDistressed · -11% CAGR over 4y
Location
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Computed from 5 filingsProvides an online investment platform for individual investors, offering access to mutual funds and portfolios. Enables investment through Stocks and Shares ISAs, personal pensions, junior ISAs and…
Serves UK resident retail investors, including people saving for themselves, retirement or a child’s future, from beginners wanting managed investing to hands-on investors choosing their own funds.
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Computed from 5 filingsSells hand‑picked vintage and retro clothing through an online store and pop‑up sales events. Product range includes branded jackets, shirts, sportswear, denim and accessories from labels such as…
Sells to consumers seeking retro and vintage clothing, including online shoppers, university event attendees and music festival visitors interested in branded second-hand fashion.
Financial Health
HealthyHealthy · -13% CAGR over 4y
Location
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Computed from 5 filingsOperates an online retail shop selling fabrics, yarn, sewing patterns and haberdashery supplies. Offers materials and tools for sewing, knitting, crochet, dressmaking and quilting, including dress…
Sells to UK consumers and hobbyist makers who sew, knit, crochet, make clothes, quilt and craft at home, including online shoppers and visitors to its retail store.
Financial Health
HealthyHealthy · Hiring · 50% CAGR over 4y
Location
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Computed from 3 filingsDesigns and sells men’s footwear including Goodyear‑welted shoes, boots, sneakers and loafers, alongside leather bags, wallets, belts and accessories. Also provides shoe care products and services…
Serves fashion-conscious retail consumers, primarily men, seeking distinctive premium footwear and accessories, with selected ladies and unisex ranges for individual shoppers and gift buyers.
Financial Health
WeakWeak · -8% CAGR over 2y
Location
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Computed from 5 filingsServes UK consumers and households shopping online and in retail stores, particularly budget-conscious families seeking everyday home, garden, toy, health and beauty, and seasonal products.
Financial Health
StrongStrong
Location
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Computed from 3 filingsOperates a builders’ merchant supplying building and roofing materials, timber products, insulation, plumbing and heating equipment, tools, and garden and landscaping supplies for construction,…
Serves trade and retail customers, including builders, roofers, plumbers, landscapers, joiners, construction contractors and DIY homeowners, with emphasis on the North of England.
Financial Health
StableStable · Hiring · 6% CAGR over 2y
Location
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Computed from 5 filingsOperates discount retail stores selling a range of household goods, groceries, garden supplies, furniture, toys, DIY products and seasonal items. Offers branded and own‑label products through a…
Serves UK consumers and households seeking discount retail products across home, garden, furniture, food, toys, seasonal goods and everyday essentials through local stores.
Financial Health
DistressedDistressed
Location
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Computed from 5 filingsDesigns and sells bikepacking and cycling luggage systems, including rear racks, frame bags, pannier and rack‑top bags, cargo cage mounts, and accessories, along with cycling apparel and spare parts…
Sells to individual cyclists worldwide, especially bikepacking, gravel, road/touring, MTB, commuting and ultra-distance racing riders seeking equipment for carrying gear on bikes.
Financial Health
StrongStrong · Growing, Hiring · 48% CAGR over 4y
Location
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How Algolia usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. B2C companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of B2C companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Algolia is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
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Frequently asked questions
How many UK B2C companies use Algolia?
What share of UK B2C companies run Algolia?
How is Algolia usage detected?
What size B2C companies use Algolia in the UK?
What do Algolia-running B2C companies also run?
Can I get contact details for these companies?
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