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B2C Using Drupal in the UK: 526 Active Firms (2026)
B2C organisations using enterprise content management systems operate consumer-facing websites and digital journeys across the UK.
For consumer-facing organisations, Drupal tends to sit behind content operations that have outgrown brochure-site tooling: governed publishing, campaign landing pages, booking or quote journeys, customer self-service areas and regional site estates. Running it usually signals an internal digital or marketing-operations function, agency support and enough integration work to justify a maintained content model rather than ad hoc page building. The buyers are commonly marketing, digital product, ecommerce and customer-experience teams, with IT involved where identity, hosting, analytics and security controls need to be joined up.
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UK adoption is a relatively selective slice of the consumer CMS market: 526 actively trading companies are running Drupal, and the platform sits ninth in the CMS share ranking at 0.9%. Reported employment totals 2,094 people among 118 employers. The registered-office skew is London 22.2%, North West 12.0%, South East 11.8%, East of England 10.5% and South West 9.9%, pointing to a mix of capital-based consumer brands and regional operators rather than a purely London pattern.
Procurement for consumer-facing Drupal estates tends to be less about a licence decision than about implementation control: hosting, security patching, accessibility testing, consent capture, analytics governance and integration ownership. Consumer operators also need content roles that separate brand, legal, merchandising and customer-service sign-off, because the CMS often touches booking, account and location pages. The vendor market is therefore shaped by agencies, managed hosting providers and internal product teams working together, rather than by a pure software resale motion. Where customer data passes through forms or portals, privacy review and retention policies sit close to release planning.
Drupal use in this consumer-facing slice appears likely to remain concentrated among organisations with heavier content governance, integration demands and public web estates that need long service lives. Simpler retail and local-service sites tend to drift towards packaged website builders, while teams with complex journeys keep open-source CMS skills in the mix when ownership and extensibility matter. Migration pressure has been tied to hosting, security maintenance and the cost of specialist developers, so consolidation is more likely to show up as estate rationalisation and agency change than as a wholesale move away from the stack.
526
Active firms
2026
0.9%
Of detected CMS share
UK B2C
6
Median headcount
Filed accounts
1,270
Verified contacts
Across this cohort
Key facts
About 3% of the trading cohort reports turnover above £5M (18 of 526 firms) — the rest sits below that revenue band.
7% of the cohort was incorporated since 2022 (37 firms), so a sizeable share is in its first few filing cycles.
Among the 59,963 B2C organisations with a detectable CMS, the system used by this cohort accounts for 0.9% (526); the two largest detected systems account for 63.4% (38,004) and 10.4% (6,220).
London accounts for 22.2% (117) of the cohort, followed by the North West at 12.0% (63) and the South East at 11.8% (62).
Consumer-finance, travel and property use cases are prominent, with Wealth Management at 15.4% (81), Travel & Hospitality at 14.4% (76), and Real Estate & Property at 13.1% (69).
Tag-management tooling appears on 53.2% (280) of the same web estates, while edge-security or content-delivery tooling appears on 43.0% (226).
CMS market share among UK B2C
Share of the 59,963 UK B2C with a detectable system. As of June 2026.
What else do Drupal-running B2C run?
Share of the 526 Drupal-running UK companies where each technology was also detected. As of June 2026.
Where Drupal B2C are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
6
Median headcount
£436.2k
Median UK turnover
3.4%
Above £5M turnover
37
Incorporated since 2022
1,270 verified decision-maker contacts
across these 526 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK B2C using Drupal
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
M&S PUTNEY LTD
Financial sub-scores
Computed from 2 filingsProvides own‑brand food, clothing, homeware and beauty products through retail stores and online platforms, and offers financial services including banking, credit and insurance via its bank and…
Serves consumers in the UK and internationally shopping for own-brand food, fashion, home and beauty products, alongside retail banking and services customers.
Financial Health
HealthyHealthy · -12% CAGR over 1y
Location
M&S ASSET MANAGEMENT LIMITED
Financial sub-scores
Computed from 3 filingsOperates retail businesses selling own‑brand food, clothing, homeware and beauty products through stores and online, and provides related services including consumer banking and international retail…
Sells mainly to consumers, serving UK and international shoppers buying food, clothing, home and beauty products. Also serves retail banking and financial services customers through its bank and…
Financial Health
HealthyHealthy · Growing · 0% CAGR over 2y
Location
Kirton Lindsey Holdings Limited
Financial sub-scores
Computed from 5 filingsOperates passenger rail services and an online platform for purchasing train tickets, providing journey planning, timetables, fare information, and mobile ticketing for rail travel across multiple…
Serves B2C rail passengers in the North of England, including commuters, students, families, leisure travellers, day-trippers and groups, with some offers aimed at employers and education-sector…
Financial Health
StrongStrong
Location
Operates a holding company for an automotive group that designs, manufactures and sells luxury vehicles and sport utility vehicles under the Range Rover, Defender, Discovery and Jaguar brands, and…
Targets affluent consumers and private clients seeking premium automotive brands globally, spanning Range Rover, Defender, Discovery and Jaguar customers.
Location
Operates quick-service pizza restaurants and delivery outlets offering pizzas, sides, desserts and drinks for takeaway or home delivery. Supports online ordering, customer rewards programmes and…
Sells to consumers ordering takeaway or delivery pizza, including families, adults and young people, across the UK and other international markets through its restaurant network and online ordering…
Location
AMAN HOSPITALITY LIMITED
Financial sub-scores
Computed from 2 filingsOperates a global portfolio of luxury resorts, hotels and branded residences. Provides accommodation, dining, spa and wellness services, and curated travel experiences and multi‑destination journeys…
Serves high-net-worth leisure travellers, couples, families and private groups seeking luxury resorts, villas, wellness retreats, events and residences across international destinations.
Financial Health
StrongStrong · Hiring · 67% CAGR over 1y
Location
SONDER UK OPERATIONS LIMITED
Financial sub-scores
Computed from 3 filingsOperates and manages short‑term accommodation including serviced apartments and boutique hotel rooms in major cities. Offers booking, digital check‑in, mobile key access, and guest support through a…
Serves consumers booking city accommodation, including solo travellers, couples, families and groups seeking apartment or boutique hotel stays in major cities worldwide.
Financial Health
StrongStrong · Hiring · 27% CAGR over 2y
Location
SQUARE BURGERS LIMITED
Financial sub-scores
Computed from 2 filingsOperates a quick‑service restaurant chain serving burgers made with fresh beef, chicken sandwiches, fries, salads, desserts such as Frosty, and beverages. Provides takeaway and delivery ordering and…
Serves individual consumers and families seeking quick-service restaurant meals for pickup or delivery, alongside gift card buyers and prospective franchisees.
Financial Health
StrongStrong · Growing, Hiring · 286% CAGR over 1y
Location
First MCR (UK) Limited
Financial sub-scores
Computed from 5 filingsOperates scheduled passenger bus services as part of the First Bus group. Runs public transport routes, school services and private hire operations, providing ticketing, journey information and…
Serves consumers and public-sector transport partners in Greater Manchester, including students, commuters, leisure travellers, concessionary passengers, schools and Transport for Greater Manchester.
Financial Health
StableStable · Hiring · 18% CAGR over 4y
Location
DS AUTO & MOT LIMITED
Financial sub-scores
Computed from 2 filingsMarkets and sells DS Automobiles vehicles, including electric, hybrid, petrol and diesel models. Provides vehicle configuration, finance and leasing options, used car sales, servicing, repairs, spare…
Sells to private car buyers, Motability customers, small businesses, fleet managers and other business buyers seeking premium electric, hybrid, petrol or diesel vehicles in the UK.
Financial Health
StrongStrong · Hiring · 33% CAGR over 1y
Location
Financial sub-scores
Computed from 5 filingsProvides postal and parcel delivery services enabling individuals and businesses to send letters and packages within the UK and internationally. Offers postage products, parcel collection and…
Serves UK consumers, online sellers, small businesses, established SMEs and larger business customers, including retailers and marketing teams with domestic and international mailing needs.
Financial Health
StableStable · -2% CAGR over 4y
Location
NATIONAL MUSEUM OF THE ROYAL NAVY TRADING
Financial sub-scores
Computed from 3 filingsOperates maritime museums and historic naval attractions, offering exhibitions, guided tours, and educational experiences about the Royal Navy. Manages museum sites, historic ships, aircraft, and…
Serves B2C visitors including families, tourists, naval-history enthusiasts and school groups, plus donors, corporate partners and online shop customers interested in Royal Navy heritage across its…
Financial Health
StableStable
Location
Inspired Schools Limited
Financial sub-scores
Computed from 5 filingsOperates an international group of private schools providing education from early years to secondary level. Delivers academic curricula alongside sports, performing and creative arts programmes,…
Serves families seeking premium private education for children aged 1–18, including kindergarten to Year 13 students, across an international network of day, boarding and online schools.
Financial Health
HealthyHealthy · Hiring · 63% CAGR over 4y
Location
Financial sub-scores
Computed from 5 filingsDesigns and sells tailor‑made long‑haul holiday packages to international destinations, including escorted tours, self‑drive trips, rail journeys and cruises, with itinerary planning, accommodation…
Sells to consumers planning tailor-made long-haul holidays, including couples, honeymooners, families and independent or escorted travellers seeking luxury, adventure, wildlife, rail, cruise and…
Financial Health
StableStable · 1% CAGR over 5y
Location
WALDENCAST UK LIMITED
Financial sub-scores
Computed from 5 filingsOperates a beauty and wellness brand platform that acquires, develops, and scales consumer brands. Owns and manages brands including Milk Makeup and Obagi Medical, which produce cosmetics, skincare,…
Targets B2C beauty and skincare consumers and professional medical aesthetics and dermatology channels through brands such as Milk Makeup and Obagi Medical.
Financial Health
StableStable · -43% CAGR over 4y
Location
Financial sub-scores
Computed from 3 filingsOperates an online platform connecting households with self‑employed carers providing home care services. Arranges live-in, hourly and overnight care, and offers managed care support for elderly,…
Sells to consumers and families seeking private home care across the UK, especially older adults, people with dementia, autism or mobility needs, children needing care, and unpaid family carers…
Financial Health
HealthyHealthy · 0% CAGR over 2y
Location
Designs, manufactures and sells premium passenger vehicles and SUVs under the Range Rover, Defender, Discovery and Jaguar brands. Develops automotive technologies and electric vehicle platforms and…
Serves discerning global automotive clients seeking premium Range Rover, Defender, Discovery and Jaguar vehicles, including electric models.
Location
Operates a portfolio of country estate hotels and event venues, providing guest accommodation, restaurants, conference and meeting facilities, and spaces for weddings, corporate events, and leisure…
Serves leisure travellers and couples planning weddings, plus corporate and public-sector event buyers seeking UK country-estate venues for conferences, meetings, training and team-building.
Location
First Trenitalia West Coast Rail
Operates local bus services, providing public transport routes in towns and cities. Offers ticket sales, timetables and journey planning through digital platforms, and provides corporate travel…
Sells to public transport users across the UK, including commuters, students, leisure travellers and concession passengers, and also serves employers buying corporate and commuter travel schemes for…
Location
WORLDWIDE DREAM PROPERTIES LTD
Financial sub-scores
Computed from 5 filingsOperates an online platform offering luxury villa rentals and private holiday accommodation worldwide. Provides curated villa listings, booking services, and concierge support to arrange tailored…
Serves affluent leisure travellers, families, groups and celebration parties seeking luxury private villa holidays in the Caribbean, Europe, Asia, Africa and the Indian Ocean.
Financial Health
StableStable · -62% CAGR over 4y
Location
Financial sub-scores
Computed from 3 filingsProduces and sells champagne wines, including vintage and non‑vintage cuvées. Offers cellar tours, tastings, bars, and visitor experiences, and sells branded bottles and gift products through its…
Targets adult consumers, gift buyers, wine enthusiasts and tourists, alongside private-event hosts and hospitality buyers interested in champagne experiences, bars, fine dining and wine-pairing…
Financial Health
StrongStrong · Growing, Hiring · 19% CAGR over 3y
Location
Aman Products UK Limited
Financial sub-scores
Computed from 4 filingsSells branded lifestyle products including skincare, fragrances, candles, diffusers, bath and body items, apparel, swimwear, bags, and home accessories through an online store, alongside gift sets…
Sells direct to consumers seeking premium lifestyle, apparel, home fragrance, wellness, skincare and gift products, including Aman resort customers and online shoppers in the UK, USA and EU.
Financial Health
StrongStrong
Location
Financial sub-scores
Computed from 5 filingsOperates specialist travel brands offering tailor‑made holidays and small group tours across Asian destinations. Designs culturally focused itineraries and travel experiences through brands including…
Serves leisure travellers seeking culturally immersive Asia holidays, including tailor-made trips and small group tours, plus travel agents booking specialist Japan and Asia itineraries for clients.
Financial Health
HealthyHealthy · Hiring · 4% CAGR over 5y
Location
Financial sub-scores
Computed from 5 filingsSells and arranges rail holiday packages and itineraries worldwide. Provides independent train travel bookings combining rail journeys, accommodation, and sightseeing, including trips on well‑known…
Serves leisure travellers and holidaymakers, including couples, families, luxury-train enthusiasts, short-break customers, cruise passengers adding rail extensions, and travellers interested in…
Financial Health
StrongStrong · Hiring · 11% CAGR over 4y
Location
Financial sub-scores
Computed from 3 filingsOperates an online platform connecting individuals with self‑employed carers who provide live‑in, hourly, overnight, and domiciliary home care. Services include support for dementia, elderly care,…
Serves UK consumers and families arranging private home care for older adults, disabled people, children, and people with dementia, autism, Parkinson’s, mobility needs or post-operative support.
Financial Health
StrongStrong · Hiring · 50% CAGR over 2y
Location
Right Now Foods Ltd
Financial sub-scores
Computed from 5 filingsProduces and sells dietary supplements and natural health products, including vitamins, minerals, herbal extracts, probiotics, essential oils, and personal care items such as skin, body, and hair…
Sells primarily to health-conscious consumers and online shoppers seeking wellness, nutrition, beauty, personal care and family health products, including segments focused on children’s, men’s and…
Financial Health
StrongStrong
Location
COMPTOIR CHELSEA LIMITED
Financial sub-scores
Computed from 5 filingsOperates a group of casual dining restaurant brands serving Lebanese and Middle Eastern cuisine, including Comptoir Libanais, Shawa and Yalla Yalla. Provides dine‑in and takeaway food and offers…
Serves UK consumers and restaurant guests, including casual diners and takeaway customers seeking Lebanese food, and also addresses prospective franchise, partnership and white-label business…
Financial Health
StrongStrong
Location
HISTORY TODAY LIMITED
Financial sub-scores
Computed from 3 filingsPublishes a monthly history magazine featuring scholarly articles, essays and reviews on global historical topics. Offers print and digital subscriptions and provides an online archive of past issues…
Sells to individual history readers, gift buyers, and institutions such as libraries, schools and universities seeking access to serious historical articles, reviews and digital archives.
Financial Health
StrongStrong · Growing, Hiring · 15% CAGR over 2y
Location
LOXLEY HOMES HOLDINGS LIMITED
Financial sub-scores
Computed from 5 filingsDevelops and builds residential property developments including apartments and houses. Designs and constructs new‑build homes, manages housing developments, and sells properties to buyers while…
Serves B2C homebuyers seeking new-build homes, from apartment buyers to families, across London and southern/eastern England, including first-time buyers and existing homeowners using assisted move…
Financial Health
HealthyHealthy · -16% CAGR over 4y
Location
AUTOZONE VEHICLE REFINISHING LIMITED
Financial sub-scores
Computed from 5 filingsRetailer of automotive parts and accessories including batteries, brake components, engine parts, filters and tools. Sells products online and in store and provides DIY vehicle repair guides,…
Targets individual motorists, DIY car and truck owners, and vehicle maintainers seeking replacement parts, accessories and repair guidance through retail stores and online.
Financial Health
HealthyHealthy · -68% CAGR over 4y
Location
EXCEL CARE (UK) LIMITED
Financial sub-scores
Computed from 5 filingsOperates a network of residential care homes and a homecare service providing nursing, dementia, respite, end‑of‑life and residential care, along with day support and wellbeing activities for older…
Serves older adults and their families seeking residential, nursing, dementia, respite, end-of-life and homecare services in Cambridge, Essex, London and Milton Keynes.
Financial Health
StrongStrong · Hiring · 3% CAGR over 4y
Location
BROKER EXPERTS LIMITED
Financial sub-scores
Computed from 4 filingsProvides insurance broking services for car and van insurance. Compares policies from a panel of insurers, arranges cover for drivers with varying histories, and offers quotes, policy management,…
Serves UK consumers and small business van users seeking car or van insurance, including drivers with claims, convictions, no no-claims bonus, or non-standard vehicle cover needs.
Financial Health
StrongStrong · Growing, Hiring · 17% CAGR over 3y
Location
POINT - S TYRES (UK) LIMITED
Financial sub-scores
Computed from 5 filingsOperates a network of tyre and vehicle service centres offering tyre sales from multiple brands and automotive maintenance services including wheel alignment, balancing, brakes, exhausts, oil and…
Serves UK motorists and light commercial vehicle owners, including car, van, SUV and utility vehicle drivers, looking for local tyre dealers and car service centres.
Financial Health
StableStable · -54% CAGR over 5y
Location
CROWDSTACKER LIMITED
Financial sub-scores
Computed from 3 filingsOperates an FCA‑regulated peer‑to‑peer lending platform connecting individual investors with businesses seeking finance, including property development loans. Provides investment accounts and…
Serves UK retail investors and ISA savers seeking peer-to-peer lending opportunities, alongside growing and established British businesses and property developers seeking alternative finance.
Financial Health
HealthyHealthy · -90% CAGR over 2y
Location
KRYOLAN UK LIMITED
Financial sub-scores
Computed from 5 filingsManufactures and sells professional make‑up products for film, television, theatre and beauty use, including foundations, camouflage make‑up, eye and lip cosmetics, special effects materials,…
Sells to professional make-up artists, theatrical and screen productions, special-effects users, beauty students and consumers seeking specialist cosmetics, tools and training through an…
Financial Health
StableStable · -67% CAGR over 4y
Location
London Regional Housing Southern Limited
Financial sub-scores
Computed from 4 filingsProvides social and affordable housing, managing rental homes and leasehold properties. Develops new housing and offers shared ownership and home purchase options, alongside property maintenance,…
Serves people seeking rented, new-build, pre-owned and resident-owned homes, plus existing residents, leaseholders, students, keyworkers and care or independent living customers across London, the…
Financial Health
HealthyHealthy
Location
Financial sub-scores
Computed from 3 filingsOperates an online platform that connects individuals with self‑employed carers providing home care services, including live‑in, hourly and overnight care, as well as support for dementia, elderly…
Serves private individuals and families across the UK seeking home care for elderly people, disabled adults or children, and people needing dementia, autism, respite, post-operative, overnight or…
Financial Health
HealthyHealthy · 0% CAGR over 2y
Location
Operates a portfolio of hotel brands providing accommodation, restaurants, bars and meeting and event venues. Manages full‑service hotels with guest rooms and conference facilities for business…
Serves leisure and business travellers, corporate bookers, event planners and private guests seeking hotel stays, meetings, events, dining and venue hire in London and selected English locations.
Location
M.H.J. LIMITED AND SUBSIDIARIES
Financial sub-scores
Computed from 5 filingsProvides management, administrative and strategic oversight to a group of retail subsidiaries that sell jewellery and watches through branded store networks and online channels, supporting…
Financial Health
StrongStrong · Profitable · -1% CAGR over 4y
Location
MMCG PARTNERS LIMITED
Financial sub-scores
Computed from 4 filingsOperates a network of care homes providing residential, nursing and dementia care for older adults. Services include respite and day care, accommodation, personal care, nursing support, and daily…
Targets older adults with care needs and family decision-makers seeking UK care home placements, including people requiring dementia, nursing, residential, respite or day support.
Financial Health
StableStable · 0% CAGR over 3y
Location
Frontiers Developments Limited
Financial sub-scores
Computed from 4 filingsDevelops and publishes video games for PC and console platforms, with a focus on simulation and management titles. Uses proprietary Cobra technology to create and support games including Planet…
Sells to consumers who play PC and console videogames, particularly fans of creative management simulation, strategy, simulation, and discovery-led titles such as park, zoo, motorsport, space, and…
Financial Health
WeakWeak · 0% CAGR over 3y
Location
AMAN INTERIORS LIMITED
Financial sub-scores
Computed from 3 filingsDesigns and sells furniture, lighting and textile products for residential interiors, including limited‑edition collections developed with architects and designers. Also provides interior design…
Sells to affluent consumers and private residential clients seeking luxury interiors for their homes, including existing guests and followers of the global hotel and resort brand.
Financial Health
StableStable · Hiring · 19% CAGR over 2y
Location
Platform Hg London Limited
Financial sub-scores
Computed from 4 filingsProvides social and affordable housing, offering homes for rent, shared ownership and retirement living. Manages residential properties, handles tenant services such as repairs and rent payments, and…
Serves individuals and households across the Midlands seeking affordable rented or shared ownership homes, including social housing tenants, home buyers, retirement living residents and people…
Financial Health
StrongStrong · Hiring · 71% CAGR over 3y
Location
Financial sub-scores
Computed from 5 filingsProvides point‑of‑sale consumer financing and buy‑now‑pay‑later payment options for online and in‑store purchases. Offers instalment loans and pay‑in‑four plans through merchant checkouts, a mobile…
Serves UK consumers shopping at retail brands, alongside merchants and ecommerce businesses that offer pay-over-time checkout options.
Financial Health
StrongStrong · Hiring · 93% CAGR over 3y
Location
National Army Museum Trading Limited
Financial sub-scores
Computed from 5 filingsOperates commercial activities for a military museum, including a retail shop, café, ticketed exhibitions and events, venue hire, and licensing of images and publications related to the museum’s…
Serves the general public, families with young children, schools, military history enthusiasts, museum members, event attendees, onsite and online shoppers, and organisations seeking venue hire or…
Financial Health
StableStable · 2% CAGR over 4y
Location
HARLEY STREET INTERNATIONAL LIMITED
Financial sub-scores
Computed from 5 filingsOperates an online platform listing private healthcare specialists, surgeons, physicians, clinics, and hospitals. Enables users to search by specialty or name, compare professionals, request quotes,…
Serves private patients in the UK and overseas seeking Harley Street specialists, clinics, second opinions or video consultations, and sells listing/advertising options to private doctors and clinics.
Financial Health
StrongStrong · Growing, Hiring · 41% CAGR over 4y
Location
Financial sub-scores
Computed from 5 filingsOperates an online platform that lists private healthcare specialists, surgeons, and clinics. Allows users to search by specialty or name, view practitioner profiles, and request quotes,…
Serves private patients, including international patients, seeking consultants and clinics in the Harley Street area; also targets healthcare specialists and clinics seeking directory listings or…
Financial Health
StrongStrong · Hiring · 26% CAGR over 4y
Location
RobinHud Limited
Financial sub-scores
Computed from 5 filingsOperates an online trading platform offering cryptocurrency trading, crypto perpetual futures, and tokenised derivatives linked to publicly traded stocks and ETFs, allowing users to buy, sell and…
Sells to retail investors and crypto traders in Europe, from first-time users starting with small amounts to more experienced individuals seeking leveraged crypto perpetual futures and exposure to…
Financial Health
StrongStrong · -2% CAGR over 5y
Location
COUNTRYSIDE SKI & CLIMB LIMITED
Financial sub-scores
Computed from 5 filingsRetailer of outdoor clothing and equipment for skiing, climbing, hiking and camping. Sells boots, jackets, backpacks, tents, sleeping gear, climbing hardware, ski equipment, and travel accessories…
Sells to individual outdoor enthusiasts and recreational consumers buying for hiking, camping, skiing, climbing, snow sports and travel, with ranges for men, women and children.
Financial Health
StrongStrong · -3% CAGR over 4y
Location
Untold Story Ltd
Financial sub-scores
Computed from 3 filingsDesigns and arranges bespoke luxury travel itineraries worldwide, including private holidays, honeymoons, family trips, wildlife safaris and cultural experiences. Provides trip planning, destination…
Serves affluent private travellers, families, couples and honeymooners seeking bespoke luxury holidays, adventure trips, safaris, cultural journeys and event access worldwide, including clients in…
Financial Health
StableStable · Hiring · 22% CAGR over 2y
Location
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How Drupal usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. B2C companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of B2C companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Drupal is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK B2C by CMS
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