B2C Companies Using Guestline in the UK: 186 Active Firms (2026)
B2C firms running booking technology sell consumer stays, reservations or experiences through public websites across the UK.
Booking and guest-management software in this cohort sits close to the revenue path: room inventory, rates, availability, deposits, cancellations and post-stay contact all run through it. Adoption tends to signal a direct-channel posture rather than a purely marketplace-led model, with enough operational complexity to justify configured workflows, integrations and staff training. The typical buyer is a consumer-facing hospitality or accommodation operator, often with several sites or departments, where reservations affect front-office, finance and marketing teams at once. Engagements are therefore less like simple website widgets and more like core operating systems for yield, occupancy and customer handling.
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Across the UK, 186 actively trading B2C operators are detected running this booking stack. It ranks third in the reservations and delivery category, with a 6.8% detected share; the category benchmark spans 2,726 sector operators. Reported employment totals 4,918 staff across the cohort. The adoption pattern is not London-led: Scotland accounts for 15.6% of users, the South West 15.1%, the North West 14.0%, London 9.1% and the East of England 8.6%. That regional shape fits a hospitality-heavy base, where accommodation and leisure operators are distributed across visitor markets rather than concentrated in capital-city software clusters.
Reservation software sits inside a wider compliance chain for hospitality operators. Consumer bookings bring GDPR obligations around guest profiles, marketing consent and retention of stay histories; online payments add payment-card controls through the acquiring and gateway relationships used by the operator. Procurement tends to be operational as much as technical, since front desk, revenue management, housekeeping and finance teams all depend on the same availability and booking records. For accommodation businesses, the vendor ecosystem also has to coexist with public booking channels, local tourism demand and seasonal pricing practices, which can make migration timing more sensitive than the software contract itself.
Adoption appears likely to remain tied to direct-booking priorities rather than general digitisation budgets. Operators with heavier accommodation workflows tend to keep reservation platforms once staff processes, finance hand-offs and marketing journeys have been built around them, but replacement can happen when channel management, payments and guest messaging are bundled into adjacent tools. Smaller leisure operators may stay with lighter booking widgets, while multi-site hospitality groups look for fewer systems and cleaner operational handovers. The result is likely to be gradual churn, selective consolidation and more scrutiny of integration costs, rather than a simple volume expansion story.
Adoption by company size
Adoption of Guestline rises with company size across the trading UK B2C companies in this cohort. 0.1% of the 54,825 companies with under 10 employees run Guestline (54 detected). 0.3% of the 26,843 companies with 10–50 employees run Guestline (91 detected). 1.1% of the 3,060 companies with over 50 employees run Guestline (34 detected). That is a 1% gap between the over 50 employees and under 10 employees bands.
186
Active firms
2026
6.8%
Of detected Reservations & delivery share
UK B2C
22
Median headcount
Filed accounts
434
Verified contacts
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Key facts
About 8% of the trading cohort reports turnover above £5M (15 of 186 firms) — the rest sits below that revenue band.
8% of the cohort was incorporated since 2022 (16 firms), so a sizeable share is in its first few filing cycles.
Within B2C reservations and delivery, the booking system ranks third by detected share at 6.8% among 2,726 companies with a detectable system, behind systems at 11.1% and 8.1%.
Registered-office skew is outside London: Scotland accounts for 15.6% (29), the South West 15.1% (28) and the North West 14.0% (26), compared with London at 9.1% (17).
The wider web stack is often fairly conventional: 59.1% (110) also run a content-management system, 47.8% (89) use a tag-management layer and 40.3% (75) have an analytics tag detected.
Travel & Hospitality covers 98.9% (184) of the cohort, while Sport & Leisure appears on 9.7% (18); tags overlap, so these are not mutually exclusive.
Financial-health labels are concentrated in stable at 35.5% (66), with weak at 17.2% (32) and distressed at 4.3% (8).
Reservations & delivery market share among UK B2C
Share of the 2,726 UK B2C with a detectable system. As of June 2026.
What else do Guestline-running B2C run?
Share of the 186 Guestline-running UK companies where each technology was also detected. As of June 2026.
Where Guestline B2C are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
22
Median headcount
£923.4K
Median UK turnover
8.1%
Above £5M turnover
16
Incorporated since 2022
434 verified decision-maker contacts
across these 186 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK B2C using Guestline
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 3 filingsOperates a hospitality and leisure venue including a hotel, self‑catering lodges, restaurant and golf course. Hosts weddings, conferences and events, and provides accommodation packages, dining…
Serves leisure consumers and couples seeking hotel stays, dining, golf breaks, weddings and special occasions, plus businesses booking corporate gatherings and conferences near York and Yorkshire.
Financial Health
StableStable · Profitable, Hiring · 10% CAGR over 2y
Location
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Financial sub-scores
Computed from 4 filingsOperates boutique hotels, hotel residences and serviced apartments, providing short‑stay accommodation and hospitality services. Manages multiple properties and guest services including rooms, food…
Serves leisure and business travellers, hotel guests and longer-stay residents seeking serviced apartments, hotel residences and boutique hotel stays in London.
Financial Health
StrongStrong · Hiring · 18% CAGR over 3y
Location
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Financial sub-scores
Computed from 5 filingsOperates a group of coaching inns and hotels providing short‑stay accommodation, bed and breakfast rooms, and hospitality services. Venues include restaurants, bars, and facilities for weddings,…
Serves leisure and business travellers seeking hotel or B&B stays across southern England, plus couples and private or corporate organisers booking weddings, functions, parties and events.
Financial Health
StrongStrong · Growing, Hiring · 32% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsOperates a group of hotels providing short‑stay accommodation across multiple UK locations. Offers room bookings for leisure and business travellers, and hosts meetings, weddings and events, with…
Serves UK leisure travellers, loyalty guests, group organisers, wedding parties, meeting and event planners, and corporate bookers needing accommodation across multiple UK cities.
Financial Health
StrongStrong · Growing, Hiring · 13% CAGR over 2y
Location
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Computed from 5 filingsOperates a group of country inns and hotels offering accommodation, restaurants, and bars. Manages multiple heritage properties providing lodging, dining, and event or meeting spaces, with online…
Sells to consumers seeking UK hotel and inn stays, dining and gift purchases, including leisure travellers, couples, families and groups booking accommodation at country inns and hotels across…
Financial Health
HealthyHealthy · Hiring · 3% CAGR over 4y
Location
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Computed from 5 filingsOperates a group of hotels providing accommodation, restaurants and bars, spa and leisure facilities, and event services. Also hosts weddings, conferences and meetings, and offers guest packages,…
Serves leisure travellers, couples planning weddings, spa and leisure guests, and families seeking hotel stays in North Wales and the Lake District, plus businesses and event organisers booking…
Financial Health
StableStable · 2% CAGR over 4y
Location
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Computed from 3 filingsOperates a collection of luxury hotels offering accommodation, restaurants, spa facilities, and event spaces. Provides hotel stays, dining, spa days, weddings, meetings and leisure experiences across…
Serves affluent leisure travellers and event buyers, including couples, families, groups and wedding or retreat organisers, seeking luxury hotel, spa and dining stays. Also targets corporate…
Financial Health
StableStable · Profitable · -0% CAGR over 2y
Location
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Computed from 4 filingsOperates a group of city-centre hotels offering short-stay accommodation in London, Liverpool and Edinburgh. Provides guest rooms and suites with in-room mini‑kitchens, booking services, membership…
Serves leisure travellers, couples, families and city-break visitors seeking stays in central London, Liverpool and Edinburgh, including repeat guests joining its direct-booking member club.
Financial Health
HealthyHealthy · Hiring · 5% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsOperates a collection of hotels providing accommodation, restaurants and bars, and venues for weddings, meetings and events. Offers individually designed guest rooms, dining services, hospitality…
Serves leisure travellers, diners, wedding couples and gift voucher buyers, plus private event organisers and corporate meeting bookers using Welsh town and country venues.
Financial Health
HealthyHealthy · Hiring · 18% CAGR over 2y
Location
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Computed from 5 filingsOperates a hotel providing short‑stay accommodation with en‑suite guest rooms. Offers on‑site restaurant dining, bars, indoor leisure facilities, and entertainment. Also hosts group stays, functions,…
Serves leisure visitors to Torquay and the English Riviera, including families, couples, groups, weekend-event guests and business travellers seeking hotel stays.
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Computed from 4 filingsOperates a collection of hotels offering accommodation, in‑house restaurants and bars, spa and wellness facilities, and event spaces. Provides hospitality services including leisure stays, dining,…
Serves UK leisure travellers, spa and wellness customers, restaurant and bar guests, wedding couples, and private event organisers, alongside corporate clients booking meetings, events and…
Financial Health
StableStable · 0% CAGR over 3y
Location
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Computed from 4 filingsOperates a chain of budget hotels and lodges providing short‑stay accommodation for business and leisure travellers. Offers guest rooms with en‑suite facilities, optional breakfast, Wi‑Fi, parking,…
Serves budget-conscious business travellers, families and local-area visitors needing overnight accommodation in towns including Huntingdon, Baldock, Rutland, Dunstable, Wolverhampton, Birmingham and…
Financial Health
StableStable · -80% CAGR over 3y
Location
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Computed from 4 filingsOperates a collection of hotels typically located alongside pubs, offering bookable accommodation with on-site dining. Provides short-stay lodging for leisure and business travellers, including…
Serves UK leisure travellers, couples, families and dog owners booking hotel breaks, plus individual business travellers needing accommodation while working away.
Financial Health
StrongStrong
Location
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Computed from 5 filingsOperates a hotel providing guest accommodation, an on‑site restaurant, and leisure facilities including an indoor swimming pool. Hosts weddings, celebrations, memorials, corporate meetings and other…
Serves leisure travellers and holidaymakers visiting Paignton and the English Riviera, local diners and pool users, plus businesses and private groups booking meetings, celebrations, events and…
Financial Health
HealthyHealthy · Hiring · 32% CAGR over 4y
Location
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Computed from 3 filingsOperates a hotel resort providing guest accommodation, restaurant and bar dining, wedding and event venues, meeting facilities, leisure club memberships, and packages for leisure breaks,…
Serves leisure hotel guests, diners, couples and families planning breaks, weddings or celebrations, plus business customers booking meetings, events and team-building activities in Hampshire.
Financial Health
HealthyHealthy · Profitable, Growing, Hiring · 890% CAGR over 2y
Location
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Computed from 5 filingsOperates a group of hotels offering short‑stay accommodation for leisure and business travellers. Provides guest rooms, concierge services, Wi‑Fi, dining options, and meeting facilities, and manages…
Serves leisure travellers, tourists and business visitors planning stays in central London, including guests needing transport links, WiFi and small meeting spaces.
Financial Health
StableStable · Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsOperates a boutique hotel providing short‑stay accommodation. Offers guest rooms with breakfast, Wi‑Fi and on‑site parking, online room reservations, and information on local attractions, tours and…
Serves leisure visitors, couples, groups of friends and business travellers seeking boutique hotel accommodation in central Belfast, including guests visiting local attractions, restaurants, tours…
Financial Health
StableStable · Hiring · 6% CAGR over 6y
Location
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Computed from 5 filingsOperates a hotel providing guest accommodation including twin, king and family rooms and suites. Runs an on-site restaurant serving breakfast, lunch and evening meals, and hosts private events and…
Serves business travellers, leisure visitors, holidaymakers, visitors to Aberystwyth University, local diners and private event organisers in Aberystwyth.
Financial Health
StrongStrong · Growing, Hiring · 6% CAGR over 4y
Location
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Computed from 3 filingsOperates a hotel resort offering guest accommodation, restaurant and bar dining, an 18‑hole golf course, spa and treatment rooms, gym and swimming pool. Also provides facilities for weddings,…
Serves leisure travellers, spa and golf visitors, restaurant diners, gym members, wedding parties, private event hosts and corporate meeting organisers in and around Suffolk.
Financial Health
StrongStrong · Profitable, Growing · 2% CAGR over 2y
Location
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Computed from 5 filingsOperates hotels and leisure properties including Ten Square Hotel and the Kingfisher Country Estate. Provides hotel accommodation, hospitality services, and access to golf and country club…
Sells to leisure and travel consumers seeking hotel stays, including adults and families, as well as golf and country club visitors. Serves guests booking accommodation in Belfast, Carrickfergus,…
Financial Health
HealthyHealthy · Profitable · -9% CAGR over 4y
Location
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Computed from 3 filingsOperates a hotel providing en‑suite guest accommodation, on-site restaurant and bar dining, event and function suites for weddings and parties, and leisure facilities including a gym, serving…
Serves leisure and business travellers visiting Fleetwood and the Fylde coast, plus local diners, wedding and celebration parties, corporate guests, event organisers and group bookings.
Financial Health
HealthyHealthy · Growing · 3% CAGR over 2y
Location
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Computed from 3 filingsOperates a hotel and spa resort offering guest accommodation, restaurants and bars, spa treatments, leisure club facilities, event and wedding venues, and meeting spaces. Provides spa days, overnight…
Serves a mix of consumers and businesses: leisure guests, spa and dining customers, couples and families, wedding and celebration organisers, and companies seeking meeting or team-building venues in…
Financial Health
StableStable · Profitable, Hiring · 871% CAGR over 2y
Location
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Computed from 5 filingsOperates hospitality venues including inns and dining pubs with guest rooms. Provides hotel-style accommodation, restaurant meals and bar services, with online booking for rooms and tables and sale…
Serves B2C customers including local regular diners, leisure travellers booking pub rooms, couples and families seeking rural breaks, plus dog owners and gift voucher buyers visiting its Wales and…
Financial Health
StableStable · -2% CAGR over 4y
Location
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Computed from 4 filingsOperates a country estate resort offering hotel rooms, luxury lodges and a restaurant, alongside event and conference facilities, wedding venue services, equestrian activities, and a motorhome and…
Serves leisure travellers, couples, families, wedding parties, corporate meeting and event organisers, equestrian visitors, diners, and motorhome/caravan tourists.
Financial Health
StrongStrong · Hiring · 10% CAGR over 3y
Location
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Computed from 5 filingsOperates a boutique hotel providing short‑stay accommodation in 46 guest rooms and two suites. Offers lodging facilities and amenities for leisure and business travellers, with room bookings…
Serves leisure travellers and commuting guests seeking boutique accommodation in Ealing, West London, with access to local restaurants, shops, bars and National Rail/Underground links.
Financial Health
HealthyHealthy · Hiring · 3% CAGR over 4y
Location
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Computed from 5 filingsOperates and manages the Langdale Estate resort, including a hotel, timeshare accommodation and hospitality venues. Provides lodging, dining and leisure facilities for visitors, and manages resort…
Serves B2C leisure guests, holidaymakers and timeshare owners seeking resort stays, dining and leisure facilities, alongside local residents and community users of on-site amenities.
Financial Health
WeakWeak · -69% CAGR over 4y
Location
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Computed from 4 filingsOperates a group of hotels offering accommodation, on-site dining, and spa facilities. Provides guest rooms, restaurant services, leisure breaks, and event or society bookings through properties…
Serves leisure travellers, families, couples seeking breaks or spa stays, business guests, diners, occasion organisers and society groups looking for hotel accommodation and hospitality across UK…
Financial Health
HealthyHealthy
Location
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Computed from 3 filingsOperates a hotel and spa offering accommodation, restaurant dining, spa treatments and leisure facilities. Hosts weddings, private events and corporate meetings, and provides packages such as spa…
Serves leisure travellers and local consumers seeking hotel stays, spa days, dining, gifts and special occasions in Suffolk, plus couples planning weddings and organisations booking meetings, private…
Financial Health
StableStable · Hiring · 44% CAGR over 2y
Location
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Computed from 5 filingsOperates hotels and leisure properties providing guest accommodation and short‑stay bookings. Also runs a country estate and golf club offering hospitality services, dining, events, and recreational…
Serves leisure and business travellers seeking hotel accommodation in Belfast and surrounding Antrim locations, plus consumers interested in golf retreat and country club stays.
Financial Health
StrongStrong · Profitable · 12% CAGR over 3y
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Computed from 5 filingsOperates Bistrot Pierre restaurants offering French-inspired dining, with table reservations, set and à la carte menus, and private dining. Also runs associated pubs, rooms and small hotels, and…
Serves individual diners and leisure consumers, including people booking tables, joining loyalty schemes, buying gift cards, arranging private dining, or staying at associated hotels, pubs and…
Financial Health
StableStable · -27% CAGR over 4y
Location
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Computed from 5 filingsOperates a hotel offering guest rooms and suites, on-site bar and bistro dining, coffee lounge, and spa treatments. Provides accommodation packages, restaurant bookings, gift vouchers, and facilities…
Serves leisure travellers and consumers seeking riverside hotel stays in Dartmouth, including couples, families, dog owners, spa guests, restaurant diners and gift voucher buyers.
Financial Health
HealthyHealthy · Hiring · 3% CAGR over 4y
Location
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Operates a hotel offering guest rooms and suites, with on-site restaurants and bars. Provides short-stay accommodation, dining, private dining and event hire, wellness facilities, and concierge…
Sells to leisure travellers seeking boutique hotel stays, dining and wellness experiences, including couples, private dining guests, event bookers and dog owners. Serves individual consumers booking…
Financial Health
N/AN/A
Location
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Computed from 3 filingsProvides hotel accommodation with en-suite guest rooms, along with a restaurant and whisky bar. Hosts weddings, meetings, conferences and private events, and offers packages and bookings for local…
Serves leisure travellers visiting Loch Ness, including families, couples and retreat guests, plus wedding parties, private house-party organisers, and businesses seeking meetings, conferences or…
Financial Health
HealthyHealthy · Growing, Hiring · 22% CAGR over 2y
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Computed from 5 filingsOperates and manages hotels, resorts and serviced apartments. Provides hospitality management, brand management and advisory services for hotel properties, and offers accommodation booking, dining,…
Serves leisure and business travellers in the UK, Thailand, Malaysia and Sri Lanka, plus groups seeking event venues and hospitality businesses seeking management or advisory support.
Financial Health
StrongStrong · Hiring · 22% CAGR over 4y
Location
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Computed from 3 filingsOperates a boutique hotel offering en‑suite accommodation, a restaurant serving locally sourced food, and spa treatments. Provides venue services for weddings, conferences, corporate meetings and…
Serves leisure travellers, restaurant and spa guests, wedding couples, and families visiting Devon, Somerset, Exmoor and the West Country, alongside Devon and Somerset businesses seeking meetings,…
Financial Health
StrongStrong · Growing · 2% CAGR over 2y
Location
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Computed from 5 filingsOperates a hotel providing guest accommodation in rooms and suites, with an on-site restaurant and bar. Hosts weddings, conferences and private functions, and offers dining services including meals,…
Serves leisure travellers, local diners, wedding couples and families planning private celebrations, alongside businesses needing conference, meeting and corporate event venues in the Grimsby and…
Financial Health
StrongStrong · Growing, Hiring · 12% CAGR over 4y
Location
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Computed from 5 filingsOperates a hotel offering guest accommodation, spa facilities, an 18‑hole golf course, restaurants and bars. Provides meeting and conference spaces, event and wedding venues, leisure breaks, dining…
Serves leisure and business travellers, spa and golf guests, wedding parties, diners, and corporate meeting or event organisers visiting Worcester, Malvern and Worcestershire.
Financial Health
StableStable · Hiring · 117% CAGR over 4y
Location
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Computed from 5 filingsOperates rural hotels and inns offering guest accommodation, food and drink hospitality, and online booking for stays. Also provides gift vouchers and manages hospitality services for historic…
Serves B2C hospitality customers, including leisure travellers, couples and gift buyers seeking stays at rural, historic hostelries.
Financial Health
StableStable
Location
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Computed from 4 filingsOperates a hotel providing guest accommodation, restaurant dining, and leisure facilities. Offers meeting and conference rooms, weddings and private events, and services such as park‑and‑fly…
Serves leisure and business travellers using Birmingham Airport, NEC, Resorts World and nearby arenas, plus local diners, wedding and occasion organisers, and businesses needing meeting or event…
Financial Health
StrongStrong · Hiring · 9% CAGR over 3y
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Computed from 5 filingsOperates budget hotels providing en-suite guest rooms for tourists, families, and business travellers. Offers accommodation with amenities such as Wi‑Fi, breakfast service, lounges, and self check‑in…
Serves leisure and business travellers visiting London, including tourists, families, solo travellers, corporate guests, and event-goers attending venues such as Wembley, The O2 and ExCeL.
Financial Health
StrongStrong · Growing, Hiring · 16% CAGR over 4y
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Computed from 5 filingsOperates a hotel providing guest accommodation, on-site restaurant dining, spa and wellness facilities, and event and wedding hosting. Manages room bookings, hospitality services, and related guest…
Serves consumers booking leisure hotel stays, dining, wellness visits, weddings and gift experiences, likely aimed at couples, holidaymakers and wedding parties in North Devon.
Financial Health
StrongStrong · Growing, Hiring · 14% CAGR over 4y
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Computed from 5 filingsOperates a boutique hotel providing guest accommodation in en‑suite rooms and suites. Offers restaurant and bar dining, afternoon tea, spa treatments, and venues for weddings, corporate functions,…
Serves leisure travellers and families visiting Birmingham, couples and wedding parties, restaurant and afternoon tea guests, spa visitors, and corporate or private event organisers.
Financial Health
StrongStrong · Growing, Hiring · 22% CAGR over 4y
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Computed from 3 filingsOperates a four-star hotel offering guest accommodation including standard, family and suite rooms, serviced apartment-style rooms, and accessible rooms. Provides conference and event spaces, meeting…
Serves leisure and business travellers visiting Aberdeen, including families, couples, accessible-room guests and longer-stay visitors, plus organisations and event planners needing meeting,…
Financial Health
StrongStrong · Profitable, Growing, Hiring · 13% CAGR over 2y
Location
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Computed from 3 filingsOperates two seaside hotels providing short‑stay accommodation, dining, and leisure facilities. Offers family holiday packages, all‑inclusive breaks, live entertainment, swimming pools, and event…
Serves B2C leisure guests visiting Blackpool, especially families, couples, friends and school-holiday travellers, plus coach holiday groups across the UK and customers booking weddings, events and…
Financial Health
HealthyHealthy · Hiring · 15% CAGR over 2y
Location
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Computed from 5 filingsOperates a hotel, golf and leisure club offering accommodation, two golf courses, gym and swimming pool facilities. Provides restaurant and bar dining, beauty treatments, golf breaks, and venue hire…
Serves leisure and business travellers visiting Norfolk, golfers and golf societies, wedding couples, local gym/leisure members, diners, and organisations booking corporate events, charity days,…
Financial Health
StrongStrong · Growing, Hiring · 8% CAGR over 4y
Location
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Computed from 5 filingsOperates a hotel providing guest accommodation in rooms, suites, serviced apartments and cottages. Runs an on-site restaurant and bar, and offers facilities for meetings, conferences, events and…
Sells to leisure travellers, diners and drinkers, plus business travellers and organisations booking meetings, corporate events and stays. Also serves guests seeking serviced apartments or cottages…
Financial Health
HealthyHealthy · -2% CAGR over 4y
Location
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Computed from 3 filingsOperates a hotel offering guest accommodation, an on-site restaurant and bar, and facilities for weddings, private functions and corporate events. Provides event spaces, dining services and…
Serves leisure and business travellers visiting Irvine/Ayrshire, wedding couples, restaurant diners, event attendees, and corporate meeting organisers in the local Ayrshire/Glasgow airport catchment.
Financial Health
StrongStrong · Growing, Hiring · 6% CAGR over 2y
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Computed from 5 filingsOperates a hotel providing guest accommodation, restaurant and bar dining, and on-site event facilities. Hosts weddings, conferences, meetings and private functions, and offers room bookings,…
Serves leisure and business travellers visiting Huddersfield and Yorkshire, couples planning weddings, corporate meeting and conference organisers, and private groups booking functions and events.
Financial Health
HealthyHealthy · Hiring · 4% CAGR over 4y
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Financial sub-scores
Computed from 5 filingsOperates a country house hotel providing guest accommodation in ensuite rooms and suites, with an on-site restaurant and bar. Hosts weddings, conferences and private functions, and offers event…
Serves leisure travellers and families visiting Cockermouth/Lake District, couples planning weddings, local diners, and businesses or organisations needing conference, meeting, exhibition or function…
Financial Health
HealthyHealthy · -1% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsOperates a hotel with on-site restaurant and bar. Provides accommodation, dining, wedding and conference venue hire, and event hosting. Also runs a leisure centre offering a gym, indoor swimming…
Serves a mix of consumers and organisations: hotel guests near Stansted Airport, local diners, wedding couples, spa and leisure users, families and groups, plus businesses seeking conference or…
Financial Health
StrongStrong · Hiring · 11% CAGR over 4y
Location
Unlock all 186 leads
Showing 50 of 186 — +136 more with verified decision-maker contacts, live data, and CRM sync.
Unlock all 186 leads
Showing 50 of 186 — +136 more with verified decision-maker contacts, live data, and CRM sync.
How Guestline usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. B2C companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of B2C companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Guestline is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK B2C by Reservations & delivery
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Frequently asked questions
How many UK B2C companies use Guestline?
What share of UK B2C companies run Guestline?
How is Guestline usage detected?
What size B2C companies use Guestline in the UK?
What do Guestline-running B2C companies also run?
Can I get contact details for these companies?
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