Reservations & delivery Used by UK B2C Companies: Market Share (2026)
Detected reservations and delivery usage across 1,646 of 84,728 trading UK B2C companies, with DesignMyNight leading at 13.4% market share.
Among 84,728 trading UK B2C companies, 1,646 have a detectable reservations and delivery system, spread across 20 systems. DesignMyNight has the largest observed share at 13.4% (220), just ahead of ResDiary at 13.1% (215), with Guestline at 10.9% (179) and BRS Golf at 10.0% (165).
Read more
Size matters. DesignMyNight is highest among Under 10 employees, with 11.0% of 711 companies; ResDiary is highest in the 10–50 employees band, with 16.4% of 787; and Guestline is highest among Over 50 employees, with 23.0% of 148.
The market is not especially concentrated. After the eight largest systems, 12 further systems cover 541 companies, leaving a long tail of smaller shares across the detected UK B2C base.
1,646
B2C with detected Reservations & delivery
Of 84,728 UK B2C
1.9%
Detection rate
2026
20
Systems detected
In this category
13.4%
Leader share
DesignMyNight
UK B2C Reservations & delivery market share
Share of the 1,646 UK B2C with a detectable system. As of June 2026.
Reservations & delivery compared
| System | UK B2C | Share | Median headcount | London share | Typical profile |
|---|---|---|---|---|---|
| DesignMyNight | 220 | 13.4% | 16 | 36.4% | Mid-sized, London-skewed B2C operators |
| ResDiary | 215 | 13.1% | 19 | 8.8% | Mid-sized, less London-skewed operators |
| Guestline | 179 | 10.9% | 22 | 8.9% | Larger mid-sized, less London-skewed operators |
| BRS Golf | 165 | 10% | 11 | 3.6% | Smaller operators, low London share |
| Eviivo | 134 | 8.1% | 14 | 4.5% | Small-to-mid operators, low London share |
| SiteMinder Direct Book | 116 | 7% | 16 | 17.2% | Mid-sized operators, London-tilted usage |
| SiteMinder | 85 | 5.2% | 9 | 21.2% | Small operators, London-tilted usage |
| freetobook | 82 | 5% | 12 | 4.9% | Small-to-mid operators, low London share |
| Rlets | 79 | 4.8% | 8 | 8.9% | Small operators, limited London skew |
| ResOS | 70 | 4.3% | 14 | 5.7% | Small-to-mid operators, low London share |
| Synxis | 59 | 3.6% | 24 | 42.4% | Larger operators, high London share |
| 10Ninety | 54 | 3.3% | 6 | 18.5% | Micro operators, London-tilted usage |
| Ctesius | 50 | 3% | 6 | 16% | Micro operators, modest London tilt |
| BM Touch | 48 | 2.9% | — | — | View these companies in Firmbase → |
| Distinctive Systems | 44 | 2.7% | — | — | View these companies in Firmbase → |
| Transact Online | 43 | 2.6% | — | — | View these companies in Firmbase → |
| BookingCenter | 42 | 2.6% | — | — | View these companies in Firmbase → |
| Patient Access | 28 | 1.7% | — | — | View these companies in Firmbase → |
| FullCollection | 22 | 1.3% | — | — | View these companies in Firmbase → |
| rec.uk.com | 22 | 1.3% | — | — | View these companies in Firmbase → |
Systems detected below the page threshold appear with counts only; their full lists are available in the Firmbase app.
Market leader by size
The leading Reservations & delivery system shifts with company size: among UK B2C with under 10 employees, DesignMyNight leads at 11% of the 711 with a detectable system; among UK B2C with 10–50 employees, ResDiary leads at 16.4% of the 787 with a detectable system; and among UK B2C with over 50 employees, Guestline leads at 23% of the 148 with a detectable system.
Under 10 employees
11% of band
Sub-10 employee B2C operators account for 711 detected companies, with DesignMyNight highest at 11.0%. That share leaves most usage spread across other systems, so this band appears relatively fragmented.
10–50 employees
16.4% of band
The 10–50 employees band is the largest group, with 787 detected companies. ResDiary has the largest share at 16.4%, but competition remains spread across several reservations and delivery systems.
Over 50 employees
23% of band
Over 50 employees is a smaller cohort, with 148 detected companies. Guestline has the largest share at 23.0%, making this band more concentrated than the two smaller employee bands.
How Reservations & delivery usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
All product names are trademarks of their respective owners. Firmbase is not affiliated with, sponsored by, or endorsed by any trademark owner.
UK B2C by Reservations & delivery
Related directories
Frequently asked questions
What is the most-used Reservations & delivery among UK B2C companies?
How many UK B2C companies have a detectable Reservations & delivery?
What is a Reservations & delivery?
How is Reservations & delivery usage detected?
Which has more UK B2C companies, DesignMyNight or ResDiary?
What is the best Reservations & delivery for UK B2C companies?
Search 1,646 UK companies by the reservations & delivery technology they run.
Find the right decision-makers, see verified company data, and export your list in seconds.