B2C Companies Using wp.cloud in the UK: 89 Active Firms (2026)
B2C companies in the UK use managed cloud web infrastructure to publish consumer-facing content, commerce and service journeys.
For UK B2C adopters, the hosted web stack usually sits between marketing, web operations and customer-service teams. It supports campaign pages, service forms, booking paths and content updates without requiring an in-house infrastructure function. Adoption tends to signal a consumer business with direct-channel revenue, regular site maintenance and some dependence on search, paid media or email acquisition. The buying centre is often practical rather than technical: owners, marketing managers and agencies choose the platform when availability, publishing control and conversion measurement matter, but the budget does not justify a bespoke engineering team.
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Only 89 actively trading UK B2C organisations run this managed hosting stack, so adoption is a niche slice of the consumer web infrastructure market. Reported headcount associated with the group totals 1,742 people. Within the sector’s hosting mix, the system ranks ninth, at 0.8% of 11,234 organisations. Regional use is concentrated in the South East and London, both 18.0%, followed by the East of England and South West at 12.4% each; the West Midlands accounts for 11.2%.
Procurement for this stack tends to sit with the team accountable for the public website: marketing, ecommerce, customer service or an agency retained to maintain content and hosting. The regulatory load comes less from hosting itself than from the journeys layered on top. Cookie banners, analytics tags, contact forms and account areas bring GDPR and ICO expectations into scope, while payment or booking flows add contractual and security checks from acquirers and software suppliers. Buyers also need clarity on support boundaries, because many of these sites mix managed infrastructure with plugins, themes and agency-maintained code.
Adoption appears likely to remain selective rather than default. The cohort skews towards smaller consumer operators that want managed site performance and publishing control, but scale-stage users are scarce, which limits the proof points for more complex commerce or self-service estates. Migration pressure tends to come from ageing shared-hosting arrangements, agency changes and rising expectations around privacy controls, tracking consent and site speed. At the same time, bundled website platforms and general cloud hosting keep pricing pressure on specialist managed stacks. Consolidation in the supplier landscape would not be surprising, but switching inertia means change is likely to be gradual.
Adoption by company size
Adoption of wp.cloud varies by company size across the trading UK B2C companies in this cohort. 0.1% of the 54,825 companies with under 10 employees run wp.cloud (51 detected). 0.1% of the 26,843 companies with 10–50 employees run wp.cloud (37 detected). 0.1% of the 3,060 companies with over 50 employees run wp.cloud (3 detected).
89
Active firms
2026
0.8%
Of detected Hosting share
UK B2C
8
Median headcount
Filed accounts
178
Verified contacts
Across this cohort
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Key facts
About 1% of the trading cohort reports turnover above £5M (1 of 89 firms) — the rest sits below that revenue band.
7% of the cohort was incorporated since 2022 (7 firms), so a sizeable share is in its first few filing cycles.
Within UK B2C, the managed-hosting system accounts for 0.8% of detected hosting use among 11,234 companies with a detectable system.
Co-detected site tooling points to a marketing-led stack: tag-management tooling appears at 42.7% (38) and analytics tooling at 38.2% (34).
Bot-screening and search-optimisation tools are also present in sizeable shares of the cohort, at 41.6% (37) and 38.2% (34).
Registered addresses are split between the South East and London at 18.0% (16) each, followed by the East of England and South West at 12.4% (11) each.
Sector tags skew towards service-led B2C categories: Field Services & Trades 18.0% (16), Travel & Hospitality 15.7% (14), and Construction 13.5% (12).
Hosting & PaaS market share among UK B2C
Share of the 11,234 UK B2C with a detectable system. As of June 2026.
What else do wp.cloud-running B2C run?
Share of the 89 wp.cloud-running UK companies where each technology was also detected. As of June 2026.
Where wp.cloud B2C are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
8
Median headcount
£487.7K
Median UK turnover
1.1%
Above £5M turnover
7
Incorporated since 2022
178 verified decision-maker contacts
across these 89 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK B2C using wp.cloud
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 3 filingsOperates an online retail store selling designer women’s clothing, footwear, jewellery, bags, and accessories, along with selected homeware items. The website offers products from multiple fashion…
Sells to B2C shoppers seeking designer womenswear, accessories, shoes, jewellery and home accessories, serving UK and international consumers through online ordering and delivery.
Financial Health
HealthyHealthy · 0% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsProvides prepaid eSIM mobile data plans for international travel, enabling users to activate digital SIM profiles via QR code and access 4G/5G mobile data on partner networks in more than 200…
Serves international travellers, including business travellers, senior executives, aviation and mobility professionals, founders, diplomats and consumers who need mobile data access across many…
Financial Health
HealthyHealthy · Hiring · 37% CAGR over 2y
Location
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Computed from 5 filingsRoasts and sells specialty coffee beans, including single‑origin and espresso blends, through an online shop, subscriptions, and a café. Supplies bagged roasted coffee and wholesale coffee to…
Serves local café customers, online retail coffee buyers and home subscription customers, plus wholesale buyers such as cafés, restaurants or foodservice businesses.
Financial Health
StrongStrong · Hiring · 24% CAGR over 4y
Location
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Computed from 3 filingsOperates an online property investment platform enabling individuals to invest in UK residential properties, particularly supported living housing. Lists properties, facilitates fractional…
Serves retail investors seeking monthly income from UK property, including ISA and SSAS pension investors, with supported-living charities and housing associations involved as property counterparties.
Financial Health
WeakWeak · -11% CAGR over 2y
Location
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Computed from 5 filingsOperates an online retail store selling motorcycle clothing, helmets, boots, gloves, luggage, and protective gear. Also sells motorcycle accessories and parts including covers, security locks, phone…
Sells to B2C customers including motorcycle and scooter riders, touring and sports bikers, motocross users, women riders, and parents buying children’s riding gear and accessories.
Financial Health
StableStable · 0% CAGR over 4y
Location
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Computed from 5 filingsOperates an online retail store selling whisky, gin, vodka, rum and other spirits, along with wine, champagne, glassware and tasting sets. Offers branded and independent bottlings and processes…
Serves UK consumers buying whisky, spirits, wine and gifts through an online store, including enthusiasts, collectors and gift buyers, alongside trade account customers seeking repeat purchases.
Financial Health
WeakWeak · Hiring · 11% CAGR over 4y
Location
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Computed from 3 filingsProduces and sells handmade chocolate products including truffles and fudge, alongside dog treats. Operates an online shop offering confectionery gifts, flavour guides and gift cards, focusing on…
Sells to consumers buying handmade chocolate treats and dog owners purchasing edible gifts for themselves, others, and their pets.
Financial Health
WeakWeak · Hiring · 7% CAGR over 2y
Location
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Computed from 5 filingsProvides taxi and ride‑hailing services offering on‑demand and pre‑booked journeys via app, online or phone. Operates a fleet for local trips, airport transfers, corporate staff transport and…
Serves UK consumers needing local, airport and event travel, plus businesses and large employers requiring staff transport. Also targets schools, councils or families arranging home-to-school…
Financial Health
StrongStrong · Growing, Hiring · 58% CAGR over 4y
Location
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Computed from 5 filingsRetailer of used motorcycles and scooters, offering pre-owned bikes from brands such as Honda, Yamaha and Suzuki through an online store and showroom. Also buys motorcycles from owners and sells…
Serves UK consumers and motorcycle enthusiasts, including first-time riders, learners and owners upgrading, with online buyers and showroom visitors; also engages private sellers looking to sell…
Financial Health
StrongStrong · Growing, Hiring · 57% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsDesigns and organises luxury safari holidays and small‑group wildlife trips, including custom itineraries, guided safaris, and sport‑and‑safari packages across African and other wildlife…
Serves affluent leisure travellers and wildlife enthusiasts seeking luxury, small-group or bespoke safari holidays, including guided trips in African destinations plus India and Indian Ocean islands.
Financial Health
HealthyHealthy
Location
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Computed from 3 filingsDesigns, manufactures and sells aftermarket motorcycle windshields and windscreens. Offers custom-sized replacement screens, vents and tint options for models from brands including Harley-Davidson,…
Sells mainly to individual motorcycle riders worldwide, especially owners of Harley-Davidson, Honda, Indian, Kawasaki, Yamaha, Suzuki, Triumph, BMW, Victory and Moto Guzzi bikes, with dealer…
Financial Health
StrongStrong · Hiring · 12% CAGR over 2y
Location
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Produces and sells handcrafted cakes, desserts and savoury pastries through patisserie shops and online ordering. Offers bespoke celebration and wedding cakes, traditional Greek sweets such as…
Serves consumers seeking cakes, desserts and Greek specialities, including couples and families ordering bespoke wedding, christening and occasion cakes for collection or delivery around its London…
Financial Health
N/AN/A
Location
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Computed from 5 filingsDevelops and sells natural topical products for muscle and joint care, including relief balms, bath salts, patches, and pregnancy care oils and salts, sold online individually and in bundled sets.
Sells direct to consumers seeking natural muscle and joint relief, including people buying pregnancy care products, recurring self-care supplies, and gift sets for personal wellness or others.
Financial Health
StableStable · 0% CAGR over 4y
Location
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Provides short- and long-term car and van rental services for individuals and businesses. Offers a fleet including economy, electric, premium and wheelchair-accessible vehicles, with online booking,…
Serves consumers and businesses needing short- or long-term car and van rental in the UK and worldwide, including leisure travellers, movers, business account customers and customers requiring…
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Financial sub-scores
Computed from 4 filingsRoasts and sells speciality coffee beans sourced from international producers. Operates a coffee shop and online store, and supplies wholesale coffee beans, brewing equipment, and support to cafes,…
Serves retail coffee drinkers buying online or visiting the Manchester café, plus B2B customers including start-up cafés, established hospitality operators and workplace businesses seeking wholesale…
Financial Health
HealthyHealthy · -6% CAGR over 3y
Location
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Computed from 4 filingsOperates a group of restaurant venues including The Salt Room, The Coal Shed, Burnt Orange, Tutto and The Crazy Goose, serving seafood, steak and Italian dishes alongside drinks, bar service and…
Serves consumers and event organisers seeking restaurant dining, private dining, gifts and experiences in Brighton and London, across casual meals, celebrations and hospitality occasions.
Financial Health
StrongStrong · Growing, Hiring · 32% CAGR over 3y
Location
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Computed from 5 filingsOperates a campsite and leisure site with pitches for caravans, motorhomes and tents, fishing lakes, amenity blocks, shop, bar and family facilities including play areas and nature trails; also hosts…
Serves leisure consumers visiting Wiltshire, including families, campers with tents, caravans, campervans and motorhomes, plus coarse fishing anglers and groups booking celebrations or short breaks.
Financial Health
StrongStrong · Growing, Hiring · 8% CAGR over 4y
Location
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Computed from 4 filingsOperates restaurants serving steak and seafood cooked over open fire. Offers dine‑in menus including small plates, salads, beef cuts and fish dishes, along with drinks, and provides table…
Serves consumers and dining groups in Brighton and London, including locals and visitors seeking steak, seafood and fire-cooked restaurant menus.
Financial Health
HealthyHealthy · Hiring · 32% CAGR over 3y
Location
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Computed from 2 filingsOperates a hotel providing guest accommodation, restaurant and bar dining, and facilities for conferences, meetings, weddings and events. Offers multiple room types, event spaces, and hospitality…
Serves leisure travellers, corporate guests, meeting and conference organisers, restaurant diners, wedding parties and private celebration groups seeking hotel, hospitality and event venues in Milton…
Financial Health
HealthyHealthy · Hiring · 25% CAGR over 1y
Location
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Computed from 5 filingsPublishes and sells fiction books, including fantasy and speculative titles, through an online store. Showcases works by multiple authors and provides book information, release announcements, and…
Sells to individual readers of speculative, LGBTQ+ and furry fiction, plus booksellers seeking titles from its listed authors.
Financial Health
StrongStrong · Growing · 0% CAGR over 4y
Location
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Computed from 5 filingsOperates an online retail store supplying electric fencing equipment and accessories, including energisers, wire, posts, insulators and batteries. Also sells horse and dog clippers, grooming…
Serves UK farmers, smallholders, livestock keepers, equestrian owners, dog groomers and rural homeowners needing animal management, grooming and outdoor lighting products.
Financial Health
HealthyHealthy · -72% CAGR over 4y
Location
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Computed from 3 filingsPublishes educational books and test materials for primary school children, covering English, maths, verbal reasoning and non‑verbal reasoning. Products include workbooks, test books and practice…
Serves parents, private tutors, teachers and schools supporting Key Stage 2 children aged 7-11, particularly pupils preparing for 11+, SATs, independent/common entrance and Northern Ireland transfer…
Financial Health
StrongStrong · Hiring · 29% CAGR over 2y
Location
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Computed from 3 filingsOperates an outdoor high ropes activity centre offering rope courses for different ages, a zip wire, climbing wall, giant swing and trampoline nets. Provides instructor‑supervised activities, group…
Serves consumers and groups seeking outdoor adventure activities, including families, children, birthday parties, holiday clubs, schools or youth clubs, and businesses arranging team-building events.
Financial Health
StableStable · Hiring · 7% CAGR over 2y
Location
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Computed from 4 filingsOperates a motoring museum focused on British car history, displaying classic vehicles and exhibits. Provides visitor admissions, classic car driving experiences, themed events, group visits,…
Serves consumers, families, classic car enthusiasts, gift buyers, car clubs, school-age drivers, and corporate or group visitors interested in British motoring heritage experiences.
Financial Health
WeakWeak · -2% CAGR over 3y
Location
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Computed from 5 filingsOperates a cinema and arts centre presenting film screenings, exhibitions, talks and live events. Provides creative workshops, artist residencies and education programmes for schools and families,…
Serves cinema and arts audiences, families, young people, adults, schools and colleges in Derby, plus artists and organisations seeking venue hire or cultural partnerships.
Financial Health
WeakWeak · -12% CAGR over 4y
Location
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Computed from 5 filingsProvides residential estate agency services including property sales and lettings, buyer representation and purchase negotiation. Offers property search, mortgage referral, and advice for sellers,…
Serves a mainly B2C residential property market: homeowners looking to sell, people buying or renting homes, residential landlords, tenants, and landowners or new homes developers.
Financial Health
StrongStrong · Hiring · 11% CAGR over 4y
Location
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Computed from 5 filingsProvides servicing, MOT testing, diagnostics and mechanical repairs for cars, specialising in BMW and Volkswagen Group vehicles. Also offers performance modifications, ECU remapping, project car…
Serves private motorists and car enthusiasts, especially owners of BMW, Audi, Volkswagen, Seat, Mini, Porsche and Bentley vehicles in Derby and the Midlands, plus some drivers of other makes.
Financial Health
StrongStrong · Hiring · 12% CAGR over 4y
Location
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Computed from 5 filingsProvides residential estate agency and letting services, including marketing properties for sale and rent, arranging viewings, handling negotiations, and supporting landlords and tenants with…
Targets consumers in the residential property market: homeowners, landlords, buyers and tenants in Reading, Caversham and nearby Berkshire areas.
Financial Health
HealthyHealthy · Hiring · 9% CAGR over 4y
Location
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Computed from 4 filingsOperates a restaurant and late-night bar serving wood‑fired dishes, seasonal small plates and sharing menus, alongside cocktails, wine, beer and other drinks. Offers table bookings, group dining,…
Serves consumers in Brighton, including diners, drinkers, groups of 7+, party organisers and wedding guests seeking a neighbourhood restaurant, late-night bar or event venue.
Financial Health
HealthyHealthy · 0% CAGR over 3y
Location
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Computed from 3 filingsProvides non‑surgical cosmetic and aesthetic medical treatments, including anti‑wrinkle injections, dermal fillers, non‑surgical rhinoplasty, skin rejuvenation therapies, laser and IPL treatments,…
Serves private consumers seeking non-surgical aesthetic, skin rejuvenation, facial contouring and body treatment programmes, including clients concerned with ageing, skin quality, facial features and…
Financial Health
StableStable · Profitable · 0% CAGR over 2y
Location
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Computed from 5 filingsProvides residential estate agency services including property sales, lettings and property management. Markets houses, apartments, country and equestrian properties, offers property valuations, and…
Serves homeowners, landlords, property buyers and tenants seeking residential, country, equestrian and new-build properties across Berkshire, Hampshire and Surrey, including Fleet, Hartley Wintney…
Financial Health
HealthyHealthy · Hiring · 8% CAGR over 4y
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Computed from 4 filingsOperates a country house estate offering wedding venue hire, self‑catering accommodation, and event spaces. Provides exclusive-use stays for groups, corporate offsites and retreats, with properties…
Sells to couples planning exclusive weddings, groups booking countryside stays, and businesses seeking offsites, retreats or corporate events. Targets private and corporate customers needing…
Financial Health
StableStable · Hiring · 39% CAGR over 3y
Location
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Computed from 5 filingsOperates a restaurant serving traditional British cuisine, specialising in classic game dishes. Provides lunch and dinner menus, cocktail bar service, and private dining rooms for events and…
Serves consumers, tourists and London diners seeking traditional British dining, plus private event organisers and businesses booking intimate gatherings, meetings and special occasions.
Financial Health
WeakWeak · -66% CAGR over 4y
Location
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Computed from 4 filingsOperates a literary society focused on historical fiction, offering memberships to readers, writers and industry professionals. Publishes a quarterly review magazine with book reviews and articles,…
Serves historical fiction readers, published and unpublished writers, authors, librarians, editors, publishers and other industry professionals worldwide, with membership open to individuals…
Financial Health
StableStable · Hiring · 4% CAGR over 3y
Location
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Computed from 5 filingsOperates a golf and country club providing golf courses, a driving range and lessons, gym and fitness classes, spa and swimming facilities, and a clubhouse bar and restaurant. Also hosts weddings,…
Serves consumers and local businesses: golf and health club members, visiting golfers and societies, diners, wedding and event guests, and corporate clients seeking memberships or conference venues…
Financial Health
StableStable · -3% CAGR over 4y
Location
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Computed from 5 filingsManages and develops franchised hotel properties, providing hotel operations, property development, and hospitality management services. Operates full‑service and select‑service hotels offering…
Serves hotel guests including business travellers, leisure weekend visitors and large groups, alongside corporate meeting/catering clients and hotel property owners or stakeholders seeking management…
Financial Health
WeakWeak · Hiring · 147% CAGR over 3y
Location
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Computed from 5 filingsOperates Italian restaurants offering dine‑in meals including lunch, dinner and aperitivo, with cocktails and terrace dining. Restaurants serve dishes inspired by regional Italian cuisine and provide…
Serves consumers seeking Italian dining, including families, couples and groups gathering for lunches, dinners, aperitivo and cocktails in Worthing, West Sussex and Farnham, Surrey.
Financial Health
WeakWeak · -72% CAGR over 4y
Location
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Computed from 5 filingsSells new and used scooters, motorcycles and electric bikes from brands including Vespa, Piaggio and Suzuki. Provides servicing, repairs and workshop maintenance, and arranges vehicle finance and…
Serves London consumers and commuters who buy, finance and maintain scooters and motorcycles, including Vespa, Piaggio, Suzuki, Aprilia and Moto Guzzi owners.
Financial Health
DistressedDistressed · -7% CAGR over 4y
Location
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Computed from 4 filingsProvides vocational and professional training courses for individuals and businesses covering enterprise skills, digital marketing, leadership and management, IT and data skills, customer service,…
Serves individuals, startups, growing businesses, creative businesses, and employees or managers in the North East seeking fully funded skills training across business, digital, leadership, wellness…
Financial Health
WeakWeak · -8% CAGR over 3y
Location
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Computed from 3 filingsProvides veterinary care for companion animals, including consultations, preventative health services, diagnostics and treatment. Operates a veterinary surgery with in-house facilities, pet health…
Serves pet owners in Battersea and neighbouring Wandsworth and Clapham, including people registering existing pets or seeking advice before buying a new pet.
Financial Health
WeakWeak · Hiring · 12% CAGR over 2y
Location
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Computed from 5 filingsOperates a farm shop and restaurant offering breakfast, lunch, afternoon tea and takeaway food. Sells locally sourced meat, produce, bakery items, dairy and groceries in-store and online, and…
Serves consumers and families in Warwickshire seeking farm shop groceries, restaurant visits, afternoon tea, gifts and hampers, alongside local businesses needing catered meeting rooms or event…
Financial Health
StableStable
Location
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Computed from 5 filingsOperates a licensed restaurant serving West African cuisine. Offers lunch and dinner tasting menus, wine and non‑alcoholic drink pairings, online table reservations, private dining events, and gift…
Sells to consumers seeking fine dining West African cuisine, including individual diners, lunch and dinner guests, large groups booking private events, and gift voucher purchasers.
Financial Health
WeakWeak
Location
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Computed from 5 filingsOperates a seafood restaurant serving fixed‑price lunch and dinner menus focused on fish and shellfish. Also provides guest accommodation and runs an on-site shop selling smoked salmon and frozen…
Serves B2C customers visiting Uig Bay: restaurant diners, overnight guests, families, small groups up to eight and larger private-event parties, with a shop for local visitors and guests.
Financial Health
WeakWeak · Hiring · 17% CAGR over 4y
Location
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Provides veterinary care for pets including consultations, surgical procedures, nurse clinics, health checks, parasite control advice, and sale of pet food and medications, with online appointment…
Serves pet owners and animal carers with companion animals, including owners seeking routine health support, senior pet care advice, parasite control guidance, and surgical procedure financing.
Financial Health
N/AN/A
Location
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Computed from 5 filingsDesigns and manufactures bespoke kitchen cabinetry and furniture, including kitchen islands, larder cupboards, dressers and prep tables. Works with clients to develop custom kitchen designs and…
Serves private residential clients and homeowners commissioning bespoke kitchens and fitted furniture for classic or contemporary interiors, with projects across the UK and beyond.
Financial Health
StrongStrong · Growing, Hiring · 26% CAGR over 5y
Location
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Computed from 5 filingsProvides marquee hire and temporary event structures for weddings, parties, festivals and corporate events. Also supplies temporary buildings, flooring and accessories for long‑term hire, industrial…
Serves a mix of UK consumers, businesses and public sector organisations: wedding and private party clients, corporate event teams, festivals, venues, education providers, hospitality operators,…
Financial Health
StrongStrong · Growing · 0% CAGR over 4y
Location
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Computed from 3 filingsOperates an Italian restaurant serving seasonal sharing plates, fresh pasta dishes and small plates alongside wine, cocktails and aperitivo. Offers lunch and dinner dining, group bookings, private…
Serves consumers and groups in Brighton, including couples, families, friends, 1–10 table bookings, 11+ group bookings, private dining and event organisers, and wedding parties.
Financial Health
StrongStrong · Hiring · 46% CAGR over 2y
Location
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Computed from 2 filingsSupplies and installs residential glazing and home improvement products including uPVC and aluminium windows, external doors, conservatories, orangeries, porches and replacement roofs. Provides…
Serves homeowners in Walsall, Burton and surrounding areas, with a separate commercial offer for businesses needing glazing, doors and related property improvements.
Financial Health
StrongStrong · Profitable · -4% CAGR over 1y
Location
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Computed from 4 filingsOperates a golf club with two courses and practice facilities. Hosts weddings, parties and corporate events with catering and bar services. Provides on-site accommodation and a lounge bar and…
Serves couples planning weddings, golfers of all abilities, private event hosts, and visitors seeking venue accommodation or dining, primarily around Essex and the South East of England.
Financial Health
StrongStrong · Growing, Hiring · 18% CAGR over 3y
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Computed from 5 filingsProvides physiotherapy assessment and treatment for musculoskeletal and sports injuries, including back, neck, joint and nerve pain. Offers rehabilitation programmes, biomechanical and gait analysis,…
Serves private physiotherapy patients in Warwickshire, including elite and recreational athletes, non-sports adults, children, students and older people, plus referrals from sports clubs, schools,…
Financial Health
HealthyHealthy · -4% CAGR over 4y
Location
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Showing 50 of 89 — +39 more with verified decision-maker contacts, live data, and CRM sync.
How wp.cloud usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. B2C companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of B2C companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
wp.cloud is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
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Frequently asked questions
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