CDN Used by UK Wholesale Companies: Market Share (2026)
Detected CDN usage across 5,614 UK wholesale companies, with Cloudflare used by 95.6% of companies where a CDN is identifiable.
Across 77,014 trading UK wholesale companies, 5,614 have a detectable CDN. Cloudflare accounts for 95.6% (5,367) of those detections, leaving a small remainder across 10 other systems.
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Amazon CloudFront is the next largest system at 3.7% (207), followed by Akamai at 1.2% (65). Bunny and ShortPixel each account for 0.6% (36), while Fastly, Cloudimage and Section.io sit between 0.3% (19) and 0.3% (15).
Cloudflare leads every employee-size band: 95.4% among Under 10 employees, 96.1% among 10–50 employees, and 94.6% among Over 50 employees. The long tail is thin, with 3 further systems covering 7 companies.
5,614
wholesale with detected CDN
Of 77,014 UK wholesale
7.3%
Detection rate
2026
11
Systems detected
In this category
95.6%
Leader share
Cloudflare
UK Wholesale CDN market share
Share of the 5,614 UK Wholesale with a detectable system. As of June 2026.
CDN compared
| System | UK Wholesale | Share | Median headcount | London share | Typical profile |
|---|---|---|---|---|---|
| Cloudflare | 5,367 | 95.6% | 6 | 16% | 6-headcount wholesalers, 95.6% share |
| Amazon CloudFront | 207 | 3.7% | 6 | 21.3% | 6-headcount wholesalers, 3.7% share |
| Akamai | 65 | 1.2% | 6 | 16.9% | 6-headcount wholesalers, 1.2% share |
| Bunny | 36 | 0.6% | — | — | Buy these companies as a spreadsheet → |
| ShortPixel | 36 | 0.6% | — | — | Buy these companies as a spreadsheet → |
| Fastly | 19 | 0.3% | — | — | Buy these companies as a spreadsheet → |
| Cloudimage | 16 | 0.3% | — | — | Buy these companies as a spreadsheet → |
| Section.io | 15 | 0.3% | — | — | Buy these companies as a spreadsheet → |
| Sirv | 11 | 0.2% | — | — | Buy these companies as a spreadsheet → |
| Uploadcare | 8 | 0.1% | — | — | Buy these companies as a spreadsheet → |
| Filestack | 7 | 0.1% | — | — | Buy these companies as a spreadsheet → |
Systems detected below the page threshold appear with counts only; their full lists are available in the Firmbase app.
Market leader by size
The leading CDN system shifts with company size: among UK Wholesale with under 10 employees, Cloudflare leads at 95.4% of the 3,765 with a detectable system; among UK Wholesale with 10–50 employees, Cloudflare leads at 96.1% of the 1,644 with a detectable system; and among UK Wholesale with over 50 employees, Cloudflare leads at 94.6% of the 205 with a detectable system.
Under 10 employees
95.4% of band
Under 10 employees covers 3,765 wholesale companies with a detectable CDN. Cloudflare is used by 95.4%, leaving Amazon CloudFront, Akamai and smaller systems to divide a narrow remainder.
10–50 employees
96.1% of band
10–50 employees contains 1,644 detected wholesale companies. Cloudflare has the highest share at 96.1%, so competition is mostly for a small minority of deployments.
Over 50 employees
94.6% of band
Over 50 employees is the smallest detected band, with 205 wholesale companies. Cloudflare still leads at 94.6%, with the remaining systems present only at limited scale.
How CDN usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
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UK Wholesale by CDN
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Frequently asked questions
What is the most-used CDN among UK wholesale companies?
How many UK wholesale companies have a detectable CDN?
What is a CDN?
How is CDN usage detected?
Which has more UK wholesale companies, Cloudflare or Amazon CloudFront?
What is the best CDN for UK wholesale companies?
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