Companies Using ActiveCampaign in Cardiff: 175 Active Firms (2026)
Companies running marketing automation use website forms and email workflows to capture, segment and nurture customer demand across Cardiff.
Marketing-automation adoption usually sits between sales operations, customer service and the website team. The technology links web enquiries, email sequencing, contact scoring and customer-list management, so running it tends to signal more than a basic brochure site. Cardiff users are likely to have a repeatable sales or retention motion, named owners for customer contact processes, and budget for recurring software. The buying centre is usually commercial rather than technical: revenue, operations or customer teams want cleaner hand-offs, better segmentation and less manual follow-up.
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Cardiff has 175 actively trading companies running this marketing-automation stack. Reported headcount across the group is 1,053, although the typical user is much smaller: median headcount is 6 and median turnover is about £407,000. Field services and trades account for 37.1% of the cohort, with construction at 16.0%, so the local pattern leans towards operational service businesses using forms, booking enquiries and repeat-customer prompts rather than larger software-led sales teams. Only 3 firms clear £5M turnover, which keeps the mid-market subset narrow.
Email-led automation brings contact-permission rules into the sales process rather than leaving them with legal or compliance. PECR restricts unsolicited marketing by phone, fax, email, text and other electronic messages, with stricter treatment for individuals than for corporate subscribers. For business-to-business email to corporate bodies, PECR consent is not generally required, but senders must identify themselves and provide a working unsubscribe route. Sole traders and some partnerships are treated as individual subscribers, so consent or the soft opt-in usually matters. UK GDPR and the Data Protection Act still apply where named contacts are stored, profiled or segmented, under ICO oversight.
Adoption appears likely to polarise between simple email-led setups and broader customer-operations suites. Smaller Cardiff users may keep the tool as a practical layer for enquiries, reminders and reactivation, especially where marketing resource is thin. More mature users tend to connect automation with sales hand-offs, customer support and consent governance, which makes switching less casual. Procurement pressure has been moving towards clearer evidence of lawful basis, unsubscribe handling and data retention. That favours teams able to document process, not just teams that can build campaigns.
What’s in the file
One row per company, 50+ columns — everything below plus each company’s verified directors, from Companies House filings.
Company data
Verified directors — included
Adoption by company size
Adoption of ActiveCampaign varies by company size across the trading companies in this cohort. 0% of the 25,287 companies with under 10 employees run ActiveCampaign (1 detected). 0.2% of the 1,326 companies with 10–50 employees run ActiveCampaign (2 detected). 0% of the 167 companies with over 50 employees run ActiveCampaign (0 detected).
175
Active firms
2026
3
Above £5M turnover
Trading firms
6
Median headcount
Filed accounts
344
Verified directors
Across this cohort
Top companies using ActiveCampaign in Cardiff
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsProvides IT consultancy and managed technology services including cybersecurity monitoring and incident response, digital experience and application observability, IT service management, and design…
Serves public-sector bodies and private-sector organisations, particularly in legal, education, healthcare and defence, targeting IT, cyber security and service management leaders responsible for…
Financial Health
HealthyHealthy · Hiring · 3% CAGR over 4y
Location
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Financial sub-scores
Computed from 4 filingsProvides marketing and branding agency services including brand strategy, communications, creative production, and event and experiential marketing. Works with sports, lifestyle and imaging brands to…
Serves global and international brands in sports, lifestyle, photography/imaging and related consumer products, working with marketing and brand teams seeking long-term agency support.
Financial Health
StableStable · 0% CAGR over 3y
Location
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Financial sub-scores
Computed from 2 filingsFinancial Health
DistressedDistressed
Location
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Financial sub-scores
Computed from 4 filingsFinancial Health
StableStable · Hiring · 3% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsDevelops fraud‑prevention technologies including digital certificate platforms, secure document systems, blockchain‑based paper authentication, and payment security tools. Provides software and…
Serves B2B organisations that need fraud-resistant certification and payment processes, including universities, education and training bodies, and organisations issuing certificates, cheques,…
Financial Health
HealthyHealthy · Hiring · 8% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsActs as a commercial insurance broker providing policies for commercial property, buy‑to‑let portfolios, offices, retail premises, tradespeople and professional liability. Works with financial…
Serves UK SMEs and commercial property clients, including shops, salons, offices, tradespeople, contractors, professionals, buy-to-let portfolio landlords and commercial landlords, often via…
Financial Health
DistressedDistressed · -4% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StableStable · -4% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
DistressedDistressed · -19% CAGR over 4y
Location
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Financial sub-scores
Computed from 4 filingsManufactures and sells pheromone lures and trapping systems for monitoring insect pests affecting stored food, textiles, grain, carpets, and tobacco. Provides pest identification resources, research,…
Serves food safety and quality assurance teams, pest management professionals, museums, libraries and historic houses, plus residential customers dealing with stored-product, textile and home insect…
Financial Health
StableStable · Hiring · 14% CAGR over 3y
Location
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Financial sub-scores
Computed from 3 filingsFinancial Health
StableStable · -89% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
HealthyHealthy · -4% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsFinancial Health
WeakWeak · -35% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
DistressedDistressed · -5% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
DistressedDistressed
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
HealthyHealthy · Growing · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
DistressedDistressed · -7% CAGR over 4y
Location
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Financial sub-scores
Computed from 4 filingsFinancial Health
WeakWeak · Hiring · 32% CAGR over 3y
Location
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Financial sub-scores
Computed from 4 filingsFinancial Health
WeakWeak · -5% CAGR over 3y
Location
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Operates a public science discovery centre featuring interactive exhibits, a planetarium, science theatre, and laboratory workshops. Provides educational programmes for schools and families, live…
Serves families, children, schools, home educators and adult visitors in South Wales, alongside businesses and organisations seeking venue hire for conferences, networking events and private…
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
HealthyHealthy · Hiring · 15% CAGR over 5y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StrongStrong · Growing, Hiring · 3% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsFinancial Health
StrongStrong · Hiring · 22% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsActs as an insurance and mortgage broker, arranging commercial and personal insurance policies including fleet, liability, professional indemnity, home, landlord, travel and life cover, and providing…
Serves businesses, charities, fleet operators and professionals, alongside individuals, homeowners, landlords, travellers and residential or buy-to-let mortgage customers.
Financial Health
StableStable
Location
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Financial sub-scores
Computed from 4 filingsProvides managed IT support and technology services for businesses, including cloud hosting, network connectivity, cybersecurity, hardware systems, and Microsoft 365 migration. Also implements and…
Serves businesses of all sizes needing outsourced IT support, infrastructure, cloud, cybersecurity, connectivity, phone systems, Microsoft 365 and Odoo-related services for their organisations and…
Financial Health
StrongStrong · Growing, Hiring · 5% CAGR over 3y
Location
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Provides recruitment and staffing services including temporary staffing, direct hire placement, executive search, and IT and technical recruiting. Also offers management consulting, business…
Serves employers nationwide, from general staffing buyers to executives, across IT, manufacturing, construction, call centres, finance, accounting and HR, plus organisations seeking C-suite or…
Financial Health
N/AN/A
Location
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Financial sub-scores
Computed from 5 filingsDevelops and provides web‑based software for schools to manage co‑curricular activities, sports fixtures, music programmes and events. Platform includes scheduling, facility and equipment booking,…
Serves education institutions, including independent schools, academies, multi-academy trusts and international schools, with buyers such as school leaders, administrators and co-curricular teams.
Financial Health
StrongStrong · Hiring · 14% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsArranges business finance products including asset finance, equipment leasing, hire purchase, vehicle finance, commercial loans, invoice finance and commercial mortgages, helping companies access…
Serves businesses seeking finance, including SMEs needing assets, vehicles, cashflow support, commercial property funding, tax/VAT funding, and sector-specific professional loans; also addresses…
Financial Health
StableStable · -69% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsProvides commercial finance and consultancy services to businesses, including asset finance for equipment purchases. Also offers outsourced operational support through its Lease Desk service for…
Serves UK businesses seeking commercial finance, especially business owners investing in equipment, plus B2B equipment suppliers and lenders needing outsourced lease operations and finance support…
Financial Health
StableStable · -86% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsProvides drainage services including drain unblocking, CCTV surveys, septic tank maintenance, sewer repairs, liquid waste removal, vacuum excavation and no‑dig pipe repair for domestic, commercial…
Serves homeowners, homebuyers, businesses and industrial sites needing drainage support across South Wales, the West of England and the Midlands, covering both commercial and domestic customers.
Financial Health
DistressedDistressed · -15% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
WeakWeak
Location
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Computed from 3 filingsProvides recruitment and staffing services for luxury retail brands in the fragrance, beauty and skincare sectors, supplying temporary and permanent sales staff and offering candidate training…
Sells to UK luxury retail brands in the fragrance, beauty and skincare sectors, providing staffing support for hiring managers needing temporary and permanent retail sales staff.
Financial Health
HealthyHealthy · Hiring · 69% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
WeakWeak · Hiring · 12% CAGR over 5y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
WeakWeak · -4% CAGR over 4y
Location
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Computed from 5 filingsProvides serviced office space, coworking desks and virtual office services. Offers business address and call answering, meeting rooms and boardroom hire, plus on-site facilities and administrative…
Serves businesses, entrepreneurs and remote workers needing serviced offices, coworking space, virtual offices, business addresses, call answering and meeting rooms in Cardiff.
Financial Health
StableStable · -4% CAGR over 4y
Location
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Computed from 4 filingsSupplies replacement parts and components for jaw, cone and impact crushers, including feeder parts and grizzly feeders. Also sells refurbished crushers and provides crusher refurbishment, pattern…
Serves B2B operators and maintenance teams using jaw, cone and impact crushers, including quarrying, aggregate, demolition and recycling businesses in the UK and worldwide.
Financial Health
StableStable · -78% CAGR over 3y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
HealthyHealthy · Growing · 0% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StrongStrong · Growing, Hiring · 5% CAGR over 5y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
WeakWeak · -10% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
DistressedDistressed
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StrongStrong · Growing, Hiring · 17% CAGR over 4y
Location
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Computed from 3 filingsProvides contract electronic manufacturing services, including PCB design and surface-mount assembly, box build assembly, wiring loom and coil winding, product testing and inspection, repairs and…
Serves B2B customers needing outsourced electronics manufacturing, including product innovators, R&D-led businesses and companies in the global semiconductor and wafer fabrication sector, with…
Financial Health
HealthyHealthy · Profitable, Growing · 0% CAGR over 2y
Location
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Financial sub-scores
Computed from 4 filingsProvides specialised cleaning and facilities maintenance services including commercial and residential cleaning, touchless disinfection, mould treatment, pest control, waste management, graffiti…
Serves businesses, landlords, public organisations and homeowners across Newport and South Wales, from independent firms to national operators needing facilities, cleaning and property maintenance…
Financial Health
StrongStrong
Location
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Computed from 5 filingsManufactures and wholesales cotton and polyester towels for commercial and promotional use. Supplies bulk towels for hotels, spas, gyms, and care facilities, and offers custom printed, sublimation,…
Serves UK businesses buying towels in bulk, including hotels, spas, gyms, sports clubs, care and nursing homes, promotional merchandise buyers, own-label retailers and dye-sublimation printers.
Financial Health
HealthyHealthy · Growing · 0% CAGR over 4y
Location
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Computed from 5 filingsProvides property maintenance and facilities services for commercial, domestic and industrial buildings, including planned and reactive maintenance, ductwork and extraction system work, fire door…
Serves commercial, industrial and domestic property owners, landlords and facilities managers across South Wales and the West, including businesses, industrial sites and homeowners.
Financial Health
HealthyHealthy · Hiring · 7% CAGR over 4y
Location
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Computed from 3 filingsProvides high- and low-voltage cable jointing and electrical utility contracting services. Carries out cable installation, jointing, pulling and repairs, substation installations, private network…
Serves B2B clients in electrical utilities, energy infrastructure and construction, including ICPs, residential site developers, EV charging projects and private network operators in Wales and South…
Financial Health
StableStable · Hiring · 61% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsFinancial Health
StrongStrong · Growing, Hiring · 37% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StrongStrong · Growing · 2% CAGR over 5y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StableStable · Hiring · 7% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
DistressedDistressed · -10% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsFinancial Health
StableStable · -58% CAGR over 4y
Location
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231 more companies and their verified directors are in the file
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Key facts
About 1% of the trading cohort reports turnover above £5M (3 of 175 firms) — the rest sits below that revenue band.
8% of the cohort was incorporated since 2022 (14 firms), so a sizeable share is in its first few filing cycles.
PECR, UK GDPR and the Data Protection Act govern email automation under ICO oversight; B2B senders must identify themselves, provide a valid opt-out and treat named business contacts as personal data.
The most common adjacent detections are HR-system and learning-platform software, each present on 86.3% (151) of Cardiff sites in the marketing automation cohort.
Customer-experience and survey tooling is also common, detected alongside marketing automation on 85.7% (150) of Cardiff sites.
Field Services & Trades accounts for 37.1% (65) of the Cardiff cohort, while Construction accounts for 16.0% (28), so adoption skews towards operational service categories.
UK digital ad spend reached £40.5 billion in 2025, up 10% year-on-year, with video investment up 20% to £9.3 billion.
What else do ActiveCampaign users run?
Share of the 175 ActiveCampaign-running UK companies where each technology was also detected. As of June 2026.
Who runs ActiveCampaign in the UK?
By sector
Sectors overlap, so shares need not sum to 100%.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
6
Median headcount
£406.8K
Median UK turnover
1.7%
Above £5M turnover
14
Incorporated since 2022
Verified directors — included in the file
Director names and roles for these 281 companies, alongside financials and websites, in one Excel + CSV file.
How ActiveCampaign usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
ActiveCampaign is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
ActiveCampaign elsewhere
Frequently asked questions
How many companies in Cardiff use ActiveCampaign?
How is ActiveCampaign usage detected?
What kinds of companies use ActiveCampaign in Cardiff?
What do ActiveCampaign users in Cardiff also run?
How fresh is this data?
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