Companies Using Google Analytics in Brighton: 861 Active Firms (2026)
Companies using website analytics in Brighton measure visitor acquisition and conversion behaviour across public websites.
Adoption usually sits with growth, ecommerce, content and marketing-operations teams rather than with IT alone. The tag is a measurement layer for campaign attribution, conversion paths and audience engagement, so companies running it tend to have repeat web traffic, paid or organic acquisition, and a need to compare channels. In Brighton, that points less to experimental hobby sites and more to commercial operators with a maintained public web presence, routine reporting and some internal or agency support for landing pages, search, forms and funnel analysis.
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Brighton has 861 companies running this analytics stack, giving the local adoption picture an SME-heavy character rather than a narrow enterprise-only base. Reported employment across the cohort totals 2,623 people. Sector exposure is not confined to digital agencies: field services and trades are present in 17.2% of the cohort, construction in 13.5%, real estate and property in 9.5%, marketing agencies in 6.6%, and advanced manufacturing in 6.4%. That shape fits a city where web measurement is used by operational businesses as much as by agencies, especially where enquiries, bookings, project pipelines or quote requests originate online.
Website analytics deployments sit close to cookie consent, privacy notices and marketing permissions, so procurement is rarely only a marketing choice. Brighton companies running the tag tend to need clear ownership of consent banners, retention settings, campaign parameters and access controls, particularly where forms, quote requests or ecommerce journeys feed sales systems. Agency involvement can be part of this stack, but it can blur accountability: the website owner remains the party expected to understand what is collected, why it is collected, and whether visitors have been given a lawful choice.
Adoption appears to be settling into a default layer of the marketing stack rather than a separate analytics project. Smaller Brighton firms tend to keep lightweight implementations, often with agency help, while more mature users move the work into marketing operations, revenue operations or ecommerce trading roles. Privacy pressure and browser changes have been making casual tagging less adequate, and bundled website tools may absorb some simpler use cases. More specialised measurement work is likely to sit with firms where acquisition costs, repeat purchase behaviour or offline sales follow-up justify closer attribution discipline.
What’s in the file
One row per company, 50+ columns — everything below plus each company’s verified directors, from Companies House filings.
Company data
Verified directors — included
Adoption by company size
Adoption of Google Analytics rises with company size across the trading companies in this cohort. 1.8% of the 24,640 companies with under 10 employees run Google Analytics (446 detected). 21.7% of the 937 companies with 10–50 employees run Google Analytics (203 detected). 19.3% of the 88 companies with over 50 employees run Google Analytics (17 detected). That is a 17.5% gap between the over 50 employees and under 10 employees bands.
861
Active firms
2026
39
Above £5M turnover
Trading firms
6
Median headcount
Filed accounts
1,897
Verified directors
Across this cohort
Top companies using Google Analytics in Brighton
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 4 filingsOperates pizzerias serving Neapolitan-style pizzas made from hand-prepared dough and Italian ingredients. Offers dine-in, takeaway and delivery, with menus including pizzas, sides and drinks across…
Sells directly to consumers dining in, ordering takeaway, click-and-collect or delivery from its pizzerias, targeting pizza customers in Brighton, Hove and London.
Financial Health
StrongStrong · Growing, Hiring · 15% CAGR over 3y
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Computed from 5 filingsOperates an online retail platform selling clothing, footwear, accessories, beauty products and lifestyle goods from multiple brands. Provides product listings, shopping features, and promotional…
Sells to consumers shopping online for fashion, beauty, accessories, home and lifestyle products, targeting women and men seeking international brands, seasonal offers and cross-border retail…
Financial Health
HealthyHealthy · Hiring · 14% CAGR over 4y
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Computed from 5 filingsSells fresh and frozen fish and seafood through an online fishmonger shop. Offers products including fillets, whole fish, shellfish, fish cakes and breaded items, with orders prepared by fishmongers…
Serves UK consumers buying fish and seafood online, local Brighton and Hove shoppers, and wholesale account customers such as food businesses.
Financial Health
StrongStrong · Growing, Hiring · 3% CAGR over 5y
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Computed from 5 filingsProvides content marketing services for finance, technology and legal brands, including content strategy, SEO, copywriting and editing, video and animation production, design, data visualisation,…
Sells to businesses, particularly finance, legal and technology brands. Targets marketing and communications teams at large, complex organisations needing content, SEO, video, design and audience…
Financial Health
HealthyHealthy · Hiring · 5% CAGR over 4y
Location
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Computed from 5 filingsProvides digital strategy, branding, web design and development services. Builds complex websites and membership platforms, and offers ongoing website support, optimisation and digital consultancy…
Serves nonprofits, NGOs, international institutions, membership bodies and public-sector or research organisations tackling complex social, health, environmental and humanitarian challenges.
Financial Health
HealthyHealthy · Hiring · 6% CAGR over 4y
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Computed from 5 filingsOperates flexible coworking spaces and serviced offices, offering memberships, day passes, private offices, meeting rooms, and event space hire. Provides workspace facilities and business amenities…
Serves freelancers, startups, scale-ups and SMEs in Brighton needing flexible workspace, private offices, meeting rooms, day passes, virtual offices or event space, plus businesses hosting workshops…
Financial Health
StableStable · Hiring · 28% CAGR over 4y
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Computed from 5 filingsProduces artisan breads, sourdough, pastries, cakes and savoury baked goods. Supplies wholesale to hotels, restaurants, cafés and retailers, and offers online ordering, home delivery and custom…
Serves wholesale hospitality and food retail customers, including hotels, restaurants, cafés, caterers and gourmet shops across Sussex and beyond, plus local consumers ordering home delivery or…
Financial Health
StrongStrong · Growing, Hiring · 3% CAGR over 4y
Location
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Computed from 3 filingsProvides B2B marketing and communications consultancy, specialising in brand positioning, thought leadership programmes, sales enablement and account-based marketing. Produces research, content and…
Serves global B2B companies, particularly in financial services, professional services, technology and digital, energy, engineering and infrastructure, targeting senior marketing, sales and…
Financial Health
HealthyHealthy · -90% CAGR over 2y
Location
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Computed from 5 filingsProvides event registration and delegate management services for conferences, exhibitions and events, including registration websites, invitation and RSVP handling, on-site check-in and badge…
Serves B2B event, conference and exhibition organisers, including brands running events of varying sizes, and exhibitors needing attendee lead capture and follow-up support.
Financial Health
StrongStrong · Growing, Hiring · 32% CAGR over 4y
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Computed from 4 filingsProvides legal services focused on property law, including residential conveyancing, commercial property transactions, landlord and tenant matters, lease extensions, secured lending and property…
Serves residential homebuyers and sellers, commercial property developers and investors, businesses with premises, landlords and tenants, and lenders or borrowers, with a focus on Sussex and property…
Financial Health
HealthyHealthy · Hiring · 34% CAGR over 3y
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Computed from 3 filingsProvides media planning and buying services for entertainment and cultural events. Plans and delivers advertising campaigns across out‑of‑home, digital, print, audio and street distribution for…
Serves B2B clients in culture and entertainment, including concert promoters, venues, music and arts festivals, exhibitions, theatres, tourist destinations, record labels and artists across the UK.
Financial Health
HealthyHealthy · 0% CAGR over 2y
Location
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Computed from 4 filingsProvides residential letting and property management services for landlords and tenants. Manages rental properties, markets and lists homes to let, matches tenants to properties, handles maintenance…
Serves residential landlords and tenants, including landlords seeking property management support and tenants looking for rental homes in the Brighton and Hove area.
Financial Health
HealthyHealthy · 0% CAGR over 3y
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Computed from 4 filingsProvides recruitment services for the insurance and financial services sectors, placing candidates in roles across broking, underwriting, claims, compliance, finance, risk, pensions, and wealth…
Serves employers and jobseekers in insurance, financial services, finance, compliance, risk, financial crime, and transformation roles, mainly across UK markets with some US insurance roles.
Financial Health
StrongStrong · Growing, Hiring · 29% CAGR over 3y
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Computed from 3 filingsProvides commercial property consultancy and chartered surveying services, including sales and lettings, property management, valuations, lease advisory, investment and development advice, and asset…
Serves commercial property owners, occupiers, investors and developers, including businesses seeking retail, office, industrial, leisure, hotel, residential or investment premises across Sussex,…
Financial Health
StrongStrong · Hiring · 21% CAGR over 2y
Location
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Computed from 3 filingsProvides brand communications and marketing services including strategic insight, creative development and campaign planning. Uses behavioural science, data and AI tools to help organisations develop…
Serves businesses and organisations with brands to manage, particularly marketing, communications and leadership teams seeking external specialist agency support to engage their chosen audiences.
Financial Health
HealthyHealthy · -2% CAGR over 2y
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Computed from 5 filingsProvides recruitment and staffing services, sourcing and placing candidates in permanent and temporary roles for employers. Advertises job vacancies, supports candidates through applications and…
Serves a mix of Sussex employers of all sizes seeking skilled staff and jobseekers, including graduates and professionals looking for roles across specialist industries such as financial services.
Financial Health
StableStable · 2% CAGR over 4y
Location
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Computed from 3 filingsDevelops and publishes multiplayer party video games for PC and console platforms. Produces quiz, trivia and social party titles, and operates related player support, community channels, and…
Serves B2C video game players and social gaming groups who buy multiplayer party games on PC and consoles, including friends and families seeking shared play experiences.
Financial Health
HealthyHealthy · Growing, Hiring · 10% CAGR over 2y
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Computed from 5 filingsOperates a public sauna spa offering wood‑fired sauna sessions, cold plunge pools and ice baths. Provides bookable sauna experiences, memberships and events, with optional in‑sauna body treatments…
Serves consumers seeking sauna, wellness and social bathing experiences on Brighton Beach, including local residents, visitors, members, gift voucher buyers and groups booking events or private…
Financial Health
StrongStrong · Growing, Hiring · 12% CAGR over 5y
Location
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Computed from 3 filingsProvides digital skills training and apprenticeship programmes for employers, including courses in AI digital marketing, content creation, video production, and digital skills. Also offers…
Serves employers that need digital and tech apprentices, including large levy-paying organisations, companies upskilling existing staff, and businesses recruiting entry-level talent for digital…
Financial Health
StrongStrong · -6% CAGR over 2y
Location
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Computed from 3 filingsProvides insurance brokerage services focused on the care sector, including cover for care homes and domiciliary care providers. Also offers related business services such as recruitment, HR and…
Sells primarily to UK care-sector businesses, especially care home owners and domiciliary care providers. Also serves other commercial organisations through general insurance, including charities,…
Financial Health
StrongStrong · Growing, Hiring · 14% CAGR over 2y
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Computed from 5 filingsDesigns and develops bespoke web and mobile applications for businesses. Services include digital product design, software engineering, AI integration, legacy system modernisation, product strategy,…
Serves B2B clients from startups to global enterprises, including organisations seeking external digital product teams, legacy-system support or specialist delivery capacity, with emphasis on…
Financial Health
HealthyHealthy · -9% CAGR over 4y
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Computed from 5 filingsProvides document scanning, data capture and processing services, including form and survey processing, data entry and validation, web scraping, database migration, and back‑office outsourcing such…
Serves UK businesses and public-sector organisations needing outsourced document, data and back-office operations, including teams handling applications, surveys, claims, KYC/AML checks, records,…
Financial Health
HealthyHealthy · 1% CAGR over 4y
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Computed from 3 filingsSupplies automotive diagnostic scanners, code readers and garage equipment for vehicle servicing. Acts as a reseller of Launch diagnostic tools, also selling DPF cleaning chemicals, additives, TPMS…
Serves UK automotive workshops, garages and vehicle repair technicians, including professional aftermarket repair businesses buying diagnostic tools, garage equipment and DPF/technical fluids.
Financial Health
HealthyHealthy · Hiring · 28% CAGR over 2y
Location
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Computed from 5 filingsProvides brand experience and experiential marketing services, including brand strategy, corporate and virtual events, employee engagement and reward programmes, and production of creative content…
Serves marketing, brand and employee engagement teams at UK and international businesses, plus higher education institutions, seeking experiential campaigns, corporate events and creative content.
Financial Health
HealthyHealthy · -67% CAGR over 4y
Location
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Computed from 5 filingsProvides audiology services including hearing assessments, diagnostic hearing tests, hearing aid supply and fitting, ear wax removal, tinnitus therapy, balance and vestibular testing, and custom…
Serves individuals with hearing loss, tinnitus, balance issues or ear wax concerns, particularly adults and older people, across Sussex clinic locations and home visits.
Financial Health
StrongStrong · Growing, Hiring · 53% CAGR over 4y
Location
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Computed from 5 filingsOperates the commercial trading activities of an independent school, hiring out campus facilities for events, conferences, weddings, filming and residential courses, and providing access to sports,…
Serves event organisers, businesses, film and TV production teams, wedding clients, residential course providers and sports groups seeking school campus facilities near Brighton, Sussex and London.
Financial Health
HealthyHealthy
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Computed from 3 filingsSupplies fresh fish and shellfish landed by fishing boats, selling wholesale to seafood distributors, restaurants and hospitality businesses, and retail to the public through a fish shop and online…
Serves UK seafood wholesalers, restaurants, caterers and hospitality businesses, alongside consumers buying through home delivery and fish shops.
Financial Health
HealthyHealthy · Growing, Hiring · 5% CAGR over 2y
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Computed from 5 filingsProvides social impact research and data analysis focused on neighbourhood-level statistics. Develops indices, reports and data products, and operates a web-based analytics platform giving…
Serves charities, local authorities, grantmakers and other social-good organisations needing neighbourhood-level evidence for planning, funding and community impact decisions.
Financial Health
StrongStrong · Growing, Hiring · 6% CAGR over 4y
Location
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Computed from 5 filingsProvides software consultancy and development of bespoke CRM, case management and business applications. Implements Microsoft Dynamics 365 and Power Platform solutions, low‑code apps, data analytics…
Sells to businesses and organisations seeking Microsoft-based digital transformation, including teams in sales, marketing and customer service. Targets buyers needing CRM, case management, low-code…
Financial Health
HealthyHealthy · -66% CAGR over 4y
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Computed from 5 filingsProvides technical recruitment and staffing services, sourcing contract and permanent professionals for sectors including aviation and aerospace, pharmaceuticals, medical devices, and fire and…
Serves B2B employers and job candidates in specialist technical markets, particularly aviation and aerospace, pharmaceuticals and medical devices, and fire and security.
Financial Health
HealthyHealthy · Hiring · 7% CAGR over 4y
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Computed from 5 filingsProvides motion graphics and animation services for brands and agencies, including concept development, illustration, scripting, sound design, and production of branded motion assets, marketing…
Serves brands and creative/marketing agencies in the UK and US, working with in-house design, brand, advertising and production teams that need motion-led campaign and brand assets.
Financial Health
StrongStrong · Growing, Hiring · 8% CAGR over 4y
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Computed from 5 filingsProvides event and contract catering services for weddings, parties, corporate hospitality and conferences. Offers menu options including canapés, barbecues, formal dining and evening food, along…
Serves private clients, wedding couples and businesses in Sussex and the South East, including organisations planning conferences, delegate days, product launches, receptions, working lunches and…
Financial Health
StrongStrong · Growing, Hiring · 17% CAGR over 4y
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Computed from 5 filingsProvides employee benefits and health insurance consultancy to businesses, advising on and arranging group policies such as health, life, income protection, critical illness, dental and travel…
Serves UK and international businesses seeking employee benefits and workforce insurance schemes, including employers with global teams, fast-growing companies, and HR or finance leaders managing…
Financial Health
StrongStrong · Growing, Hiring · 54% CAGR over 4y
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Computed from 5 filingsProvides online and classroom training courses and accredited qualifications including Functional Skills English and Maths, ESOL, digital skills, health and safety, mental health, employability, and…
Serves individual adult and young learners, unemployed people, employers seeking workforce upskilling, and apprenticeship providers across the UK.
Financial Health
StrongStrong · Growing, Hiring · 39% CAGR over 4y
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Computed from 5 filingsProvides user experience and user interface design services for video games, including player research, interface design, motion graphics and VFX, and integration of UI systems into game engines…
Serves video game studios and publishers, especially AAA and large-scale development teams seeking specialist UX/UI co-development support for console, PC and mobile titles.
Financial Health
StrongStrong · Profitable, Hiring · 30% CAGR over 4y
Location
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Computed from 3 filingsSources and markets UK and overseas property investment opportunities to retail investors. Conducts due diligence on property projects, facilitates investor participation in property schemes, and…
Serves retail investors seeking UK and overseas property investment opportunities, including individuals building alternative investment portfolios and buy-to-let landlords.
Financial Health
StrongStrong · Growing, Hiring · 10% CAGR over 2y
Location
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Computed from 3 filingsConducts qualitative and quantitative market and social research for charities, public sector bodies, foundations and brands. Provides audience insight, strategy recommendations, and research reports…
Serves purpose-led organisations, primarily B2B and public sector buyers, including charities and not-for-profits, consumer brands, agencies, foundations, trusts, philanthropic organisations, and…
Financial Health
StrongStrong · Hiring · 35% CAGR over 2y
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Computed from 3 filingsManufactures, supplies and installs made-to-measure window coverings and shading systems, including blinds, shutters, curtains and awnings. Provides measuring, consultation and fitting services, with…
Serves homeowners and commercial clients in Brighton and Sussex seeking made-to-measure blinds, shutters, curtains, awnings and shading solutions.
Financial Health
HealthyHealthy · Growing · 4% CAGR over 2y
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Computed from 5 filingsProvides specialist executive search and recruitment services, sourcing candidates for sales, commercial, technical operations, supply chain and corporate roles across sectors including industrial…
Serves global B2B employers in industrial equipment, packaging, chemicals, food and beverage, construction, electronics, life sciences, energy, automotive, aerospace and consumer goods, targeting…
Financial Health
HealthyHealthy · Hiring · 36% CAGR over 4y
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Computed from 3 filingsProvides environmental and ecological consultancy services including Japanese knotweed identification, surveys and removal, invasive plant management, air quality monitoring and assessments, ecology…
Serves UK public-sector bodies, construction and development firms, social housing providers, property developers, industrial operators and other businesses.
Financial Health
StrongStrong · -4% CAGR over 2y
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Computed from 5 filingsProvides talent intelligence and advisory services, including talent mapping, executive search, succession planning, and market analysis. Researches global talent markets to support hiring…
Serves large global businesses, particularly HR, talent acquisition and executive recruiting leaders across regions and business divisions, with emphasis on senior hiring and succession-related…
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StrongStrong · Growing · 0% CAGR over 4y
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Computed from 3 filingsProvides corporate communications and design services, including production of annual reports, investor presentations, brand identity, and corporate websites. Works with companies on reporting,…
Serves B2B clients, especially listed and larger companies with investor-facing communication needs, including executive, investor relations and corporate marketing teams across sectors.
Financial Health
HealthyHealthy · Growing, Hiring · 8% CAGR over 2y
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Computed from 4 filingsOperates an online business information platform providing searchable company records and downloadable official registry documents. Offers company monitoring, corporate data access, marketing data…
Serves businesses and professionals needing official data on Hungarian-registered companies, including legal, finance, compliance, credit control and marketing users checking or monitoring…
Financial Health
StrongStrong
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Computed from 5 filingsDesigns and develops new residential properties, including multi-home housing developments and individual custom-built homes. Works with architects, builders and landscapers to construct…
Sells to private homebuyers and families seeking high-specification new-build houses in Sussex and the South East, including buyers of 2-5 bedroom homes in village and town developments.
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StrongStrong
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Computed from 5 filingsProvides consultancy and support services for organisations engaging with UK public sector procurement. Offers bid support, framework listing assistance, training workshops, procurement guidance, and…
Serves technology suppliers targeting UK public sector contracts and public sector buyers/procurement teams using government digital frameworks such as G-Cloud and DOS.
Financial Health
StrongStrong · Growing, Hiring · 7% CAGR over 4y
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Computed from 5 filingsDesigns and develops bespoke digital learning and communication content for organisations, including online training modules, videos, simulations, diagnostics and toolkits, supporting employee…
Serves B2B organisations undergoing internal transformation, including engineering, financial services, retail and manufacturing firms, with buyers such as people development, L&D and change leaders.
Financial Health
StrongStrong · Hiring · 57% CAGR over 4y
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Computed from 3 filingsDevelops and operates an online platform for the buying and selling of racehorses and bloodstock, providing data and market insights to support horse trading within the horse racing industry.
Targets racehorse owners, breeders, trainers, bloodstock agents and investors in the horse racing industry, including people seeking to trade or invest in racehorses.
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StrongStrong
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Computed from 5 filingsProvides plumbing and heating services including boiler installation, servicing and repairs, power flushing, drain unblocking, and leak or pipe repairs. Installs and fixes taps, toilets and showers,…
Serves homeowners, tenants, landlords, letting agencies and managing agents in Brighton and Sussex, spanning domestic consumers and property-sector businesses.
Financial Health
HealthyHealthy · 0% CAGR over 4y
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Computed from 3 filingsDesigns and manufactures radio frequency remote control systems, radio modules, modems and IoT sensors for wireless monitoring and control applications. Also distributes RF antennas, cable…
Serves trade and B2B buyers including electricians, installers, engineers and OEMs in building management, industrial machinery, lighting, gates, utilities and IoT applications.
Financial Health
StrongStrong · -1% CAGR over 2y
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Computed from 3 filingsProvides legal services to individuals and businesses including residential and commercial property transactions, landlord and tenant matters, dispute resolution, family law, business law, and wills,…
Serves private individuals, families, landlords, tenants, property developers, homebuyers and sellers, plus companies, partnerships, LLPs and sole traders across the South East.
Financial Health
HealthyHealthy · Growing · 0% CAGR over 2y
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Key facts
About 4% of the trading cohort reports turnover above £5M (39 of 861 firms) — the rest sits below that revenue band.
5% of the cohort was incorporated since 2022 (49 firms), so a sizeable share is in its first few filing cycles.
The most common co-detected content-management technology appears on 63.4% (546) of the Brighton analytics cohort, pointing to a large base of templated publishing sites.
A CDN and security layer is detected on 36.7% (316), while bot and challenge checks appear on 36.6% (315), so performance and form-protection tooling often sit next to analytics tags.
Tag-management software is present on 30.1% (259) of sites, a signal that some Brighton users manage multiple marketing pixels or conversion events outside the core website build.
Field services and trades account for 17.2% (148), construction for 13.5% (116) and real estate and property for 9.5% (82), with sector tags allowed to overlap.
Weak, distressed and insufficient-history ratings cover 19.2% (165), 6.9% (59) and 2.3% (20) respectively.
What else do Google Analytics users run?
Share of the 861 Google Analytics-running UK companies where each technology was also detected. As of June 2026.
Who runs Google Analytics in the UK?
By sector
Sectors overlap, so shares need not sum to 100%.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
6
Median headcount
£524.1K
Median UK turnover
4.5%
Above £5M turnover
49
Incorporated since 2022
Verified directors — included in the file
Director names and roles for these 1,514 companies, alongside financials and websites, in one Excel + CSV file.
How Google Analytics usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Google Analytics is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
Google Analytics elsewhere
Frequently asked questions
How many companies in Brighton use Google Analytics?
How is Google Analytics usage detected?
What kinds of companies use Google Analytics in Brighton?
What do Google Analytics users in Brighton also run?
How fresh is this data?
Can I get contact details for these companies?
Buy all 1,514 companies as a spreadsheet.
One Excel/CSV file with company details, websites and key data — yours to download and use.

















































