Companies Using Google Analytics in Newcastle upon Tyne: 939 Active Firms (2026)
Companies using web analytics in Newcastle upon Tyne measure website traffic, acquisition channels and conversion behaviour across the metropolitan area.
Adoption usually sits with marketing, ecommerce, sales operations or a retained web agency rather than a standalone analytics function. For a Newcastle upon Tyne business, running a third-party analytics tag tends to signal that the website is more than a brochure: it is used for lead capture, product discovery, booking flows or customer support. Median reported headcount is 7 and median turnover is £514k, so the cohort has many small operators alongside mid-market organisations. Typical work is configuration, consent handling, event tagging and recurring performance reporting, not a full enterprise measurement programme.
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Newcastle upon Tyne has 939 actively trading companies running third-party web analytics on public websites. Reported employment across the cohort is 4,408 people, giving the adoption base a practical footprint beyond micro-business experimentation. The pattern fits organisations that depend on public web journeys for enquiries, appointment requests, ecommerce orders or account servicing. Many will still buy analytics through website maintenance, marketing support or ecommerce projects, which makes adoption broader than the specialist digital teams that researchers might otherwise expect to find in a regional market.
Cookie banners, consent logs and contract terms matter because these sites connect measurement tags with lead forms, ecommerce checkouts and enquiry journeys. Procurement tends to sit across marketing, web development and external agencies, with finance or operations involved when reporting feeds sales pipeline management. Offline-heavy sectors are prominent in the adoption mix: field services and trades account for 16.9% of the cohort, construction 12.5%, advanced manufacturing 9.1%, wholesale and distribution 8.5%, and real estate and property 8.0%. That sector spread raises practical issues around call tracking, form capture and limiting personal-data leakage through tags.
Adoption appears likely to remain sticky where website enquiries feed sales pipelines, but measurement quality may vary. Smaller teams tend to rely on agency-managed configurations, which can leave event naming, consent settings and channel reporting uneven. More mature users are likely to bundle analytics with consent management, search visibility work and customer-relationship reporting rather than treat it as a separate tool. Browser privacy changes and attribution loss should keep pressure on first-party measurement, while cost control may push some firms towards simpler reporting rather than heavier analytics operating models.
What’s in the file
One row per company, 50+ columns — everything below plus each company’s verified directors, from Companies House filings.
Company data
Verified directors — included
Adoption by company size
Adoption of Google Analytics rises with company size across the trading companies in this cohort. 2.2% of the 21,337 companies with under 10 employees run Google Analytics (465 detected). 15.6% of the 1,292 companies with 10–50 employees run Google Analytics (202 detected). 23.4% of the 154 companies with over 50 employees run Google Analytics (36 detected). That is a 21.2% gap between the over 50 employees and under 10 employees bands.
939
Active firms
2026
61
Above £5M turnover
Trading firms
7
Median headcount
Filed accounts
2,052
Verified directors
Across this cohort
Top companies using Google Analytics in Newcastle upon Tyne
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 3 filingsOperates a travel agency selling package holidays, cruises, escorted tours and short breaks. Provides holiday booking services through retail branches and online, offering products from multiple tour…
Serves UK holidaymakers, particularly in Newcastle, Yorkshire and the North of England, including families, couples and individual travellers, plus corporate travel buyers.
Financial Health
HealthyHealthy · Profitable · -0% CAGR over 2y
Location
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Computed from 3 filingsProvides residential and commercial property agency services including property sales, lettings and acquisitions. Offers valuations, property management, auctions, mortgage advice, planning and…
Serves home buyers, sellers, landlords and tenants, plus commercial occupiers, developers, landowners, investors, housebuilders and local authorities in the North East.
Financial Health
HealthyHealthy · -4% CAGR over 2y
Location
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Computed from 5 filingsProvides technology consulting and managed services focused on cloud, software, data and cyber security. Builds applications and data integrations, optimises cloud infrastructure, implements…
Serves ops-heavy businesses with 100-3,000 staff that have outgrown manual processes, plus enterprise NHS, higher education and financial services organisations running complex multi-year digital,…
Financial Health
StrongStrong · Hiring · 76% CAGR over 4y
Location
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Computed from 5 filingsDesigns and installs residential glazing products including replacement windows, entrance doors, bi‑fold and patio doors, conservatories, orangeries, warm roofs and sunrooms. Provides bespoke design,…
Serves homeowners across Newcastle, Northumberland and the North East seeking domestic windows, doors, conservatories, orangeries, roofline upgrades and sunroom extensions.
Financial Health
HealthyHealthy · -6% CAGR over 4y
Location
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Computed from 5 filingsProvides legal services for businesses and individuals including commercial property transactions, corporate and company matters, dispute resolution, employment law, residential conveyancing, and…
Serves a mix of business and private clients, including companies, early-stage entrepreneurs, established businesses, high-net-worth individuals, families, homeowners, landlords, tenants, and…
Financial Health
HealthyHealthy · Hiring · 20% CAGR over 4y
Location
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Computed from 5 filingsOperates and manages a portfolio of hospitality venues including public houses, bars, restaurants and cafés. Provides food and alcoholic beverages, and offers venue hire and event spaces across…
Serves consumers and groups seeking pubs, bars, restaurants and event hire in Newcastle, Sunderland, Ponteland and Morpeth, including local residents, visitors, private parties and corporate hire…
Financial Health
HealthyHealthy · -66% CAGR over 4y
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Computed from 5 filingsDesigns and implements on-site renewable energy systems for commercial and industrial clients, including solar PV roof, ground and parking canopy installations, microgrids and energy storage.…
Serves public and private sector organisations, developers, main contractors and consultants across the UK seeking large-scale onsite renewable energy projects, especially businesses with suitable…
Financial Health
StrongStrong
Location
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Computed from 3 filingsProvides outsourced contact centre services including outbound sales and customer contact campaigns for telecoms, utilities and other sectors, handling lead generation, sales calls and customer…
Sells to businesses seeking an outsourced contact centre partner, particularly in telecoms and utilities, with additional services for other sectors. Targets commercial organisations outsourcing…
Financial Health
HealthyHealthy · -89% CAGR over 2y
Location
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Computed from 4 filingsProvides private clinical assessment, diagnosis and treatment services for ADHD, autism and other neurodevelopmental conditions. Offers multidisciplinary care including psychological therapy,…
Serves private patients and families in Newcastle and the North East seeking support for ADHD, autism and related neurodevelopmental conditions, covering children from age five through to adults.
Financial Health
StrongStrong · Growing, Hiring · 132% CAGR over 3y
Location
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Computed from 5 filingsProvides business telecommunications and IT services including telephone systems, hosted VoIP and SIP, business mobile plans, broadband connectivity, managed IT support, cybersecurity monitoring, and…
Serves B2B customers in Newcastle and across the North East, targeting businesses that need a single supplier for telecoms, connectivity, mobiles and IT support.
Financial Health
StrongStrong · Growing, Hiring · 22% CAGR over 4y
Location
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Computed from 5 filingsProvides veterinary care for pets and large animals through a network of clinics and a veterinary hospital. Services include consultations, vaccinations, microchipping, dental treatment, wellness…
Serves pet owners and animal keepers across Tyne and Wear and the North East, including households with companion animals and owners of large animals needing veterinary care.
Financial Health
StrongStrong · Growing · 2% CAGR over 4y
Location
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Computed from 5 filingsProvides accounting, statutory audit and assurance, bookkeeping, management accounts, payroll, tax compliance and business advisory services to businesses, and is regulated by ACCA for certain…
Serves businesses and organisations needing accountancy support, including company owners, finance teams and audit clients, with a focus on clients in and around Newcastle upon Tyne.
Financial Health
HealthyHealthy · Hiring · 2% CAGR over 5y
Location
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Computed from 3 filingsDevelops and supplies industrial adhesives and bonding products, including anaerobic threadlockers, gasketing and retaining compounds, UV‑curable, epoxy and cyanoacrylate adhesives. Also provides…
Sells to manufacturing and engineering businesses worldwide, including automotive, marine, electronics, aerospace, commercial signage, white goods, construction, power generation, military and…
Financial Health
StrongStrong · Growing, Hiring · 25% CAGR over 2y
Location
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Computed from 5 filingsInstalls residential energy‑efficiency improvements including cavity wall, loft and solid wall insulation, and room‑in‑roof insulation. Also provides heating upgrades such as heat pumps, gas boiler…
Serves homeowners and families, particularly in Durham and Tyneside, who may qualify for ECO4-funded home energy improvements, alongside local councils delivering government-backed upgrade schemes.
Financial Health
StrongStrong · Growing, Hiring · 100% CAGR over 4y
Location
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Computed from 5 filingsSupplies electricity and gas to domestic and business customers. Provides energy tariffs, billing and account management via an online platform and app, and offers partner programmes for brokers to…
Serves UK domestic energy customers and businesses across all industries, including new commercial customers. Also targets energy brokers and business partners using its partner platform.
Financial Health
HealthyHealthy · -43% CAGR over 4y
Location
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Computed from 3 filingsOperates Lebanese restaurants offering dine‑in, takeaway and delivery services. Prepares dishes such as shawarma, wraps, and hot and cold mezza. Provides online ordering, table reservations, and a…
Serves consumers in Newcastle and Gosforth, including dine-in restaurant guests, takeaway and delivery customers, and subscribers seeking repeat discounts; also accommodates families and groups…
Financial Health
StrongStrong · Hiring · 41% CAGR over 2y
Location
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Computed from 5 filingsProvides technology consultancy focused on Microsoft Power Platform. Designs and delivers low‑code business applications, automation workflows and data analytics solutions, and offers managed…
Serves businesses and organisations using or adopting Microsoft Power Platform, Copilot Agents and AI, including Microsoft customers needing support for internal teams and digital transformation…
Financial Health
StrongStrong
Location
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Computed from 5 filingsProvides data engineering and cloud data management services including data migration, warehousing and lakehouse implementation, governance and quality management. Also develops API integrations, AI…
Serves B2B organisations in healthcare and life sciences, financial services, retail and e-commerce, manufacturing and supply chain, and telecommunications, including hospitals, senior living…
Financial Health
StrongStrong · Growing, Hiring · 32% CAGR over 4y
Location
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Computed from 5 filingsProvides branding, creative design and campaign development services for businesses. Works on brand strategy, visual identity, digital and experiential marketing projects, producing creative assets…
Serves businesses, consumer brands and large organisations seeking agency support, including technology, travel, food, education and software clients, with examples spanning Samsung, Amazon, Sage,…
Financial Health
HealthyHealthy · Hiring · 10% CAGR over 5y
Location
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Computed from 5 filingsProvides digital agency services, including design and development of websites and digital platforms, and delivery of online marketing and interactive projects for clients. Showcases client work,…
Financial Health
StrongStrong · Growing, Hiring · 11% CAGR over 4y
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Computed from 3 filingsProvides brand communications and design services including brand strategy, visual identity, marketing campaigns, advertising, creative content, and digital design for organisations across sectors…
Serves B2B organisations seeking brand communications support, including corporate law firms, tourism and destination brands, cycling businesses, space-sector organisations and shopping centres.
Financial Health
StrongStrong · Growing, Hiring · 32% CAGR over 2y
Location
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Computed from 5 filingsProvides coach and minibus hire for private groups, schools and events, including day trips, airport transfers, weddings and SEND transport. Operates wheelchair-accessible vehicles and school…
Serves schools needing daily/SEND transport, businesses arranging corporate travel, and consumers or groups booking private coach/minibus hire, day trips, weddings, airport transfers and celebrations…
Financial Health
StableStable · Hiring · 19% CAGR over 4y
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Computed from 3 filingsProvides market research services including quantitative and qualitative studies, surveys, online communities, stakeholder engagement and public consultations. Manages fieldwork, telephone…
Serves B2B and stakeholder-facing organisations, particularly utilities, financial services, health bodies, community organisations and business networks needing research across customers, employees…
Financial Health
HealthyHealthy · Growing · 3% CAGR over 2y
Location
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Computed from 5 filingsDevelops and manufactures interventional medical devices used in minimally invasive procedures, including biopsy instruments, thrombectomy systems, vena cava filters, retrieval kits and drainage…
Sells to healthcare providers, especially interventionalists and medical specialists across multiple clinical fields. Also serves medical trainees, researchers, and medical device partners seeking…
Financial Health
StrongStrong
Location
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Computed from 5 filingsProvides building maintenance and property repair services for commercial and residential clients, including electrical, gas and plumbing work, internal repairs, refurbishments, landscaping, and…
Serves landlords, property developers and businesses across the North East and beyond, including healthcare, hospitality, industrial, office, leisure and veterinary sites, plus some residential…
Financial Health
StrongStrong · Growing, Hiring · 97% CAGR over 4y
Location
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Computed from 5 filingsOperates a group of restaurants including Blackfriars, Dobson & Parnell and Hinnies, providing dine‑in food and hospitality services. Also offers corporate coaching and consultancy focused on…
Serves consumers and dining groups in the North East, alongside gift-voucher buyers and businesses seeking corporate hospitality coaching or consultancy.
Financial Health
HealthyHealthy · -65% CAGR over 4y
Location
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Computed from 4 filingsProvides managed cybersecurity services including security monitoring, threat detection and response, incident response, risk assessment, and security awareness training. Operates a security…
Serves businesses and organisations with internal IT/security teams, including financial services, healthcare, legal, manufacturing, and sports and entertainment sectors, plus firms needing breach…
Financial Health
StrongStrong · Profitable, Growing, Hiring · 63% CAGR over 3y
Location
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Computed from 5 filingsActs as a managing general agency providing underwriting services for insurance brokers. Offers SME and mid‑market business insurance products including commercial combined, property owners, retail…
Serves regional insurance brokers seeking cover for SME and mid-market commercial clients, including property owners, retailers, offices, contractors and businesses with motor fleets.
Financial Health
StrongStrong · Growing, Hiring · 15% CAGR over 4y
Location
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Computed from 5 filingsSupplies, installs and services stairlifts, hoists, through-floor lifts and other accessibility lifting equipment for homes and commercial settings. Also provides portable hoist hire, lift…
Serves elderly and disabled private individuals, their families, local authorities and professional bodies across the North East needing accessibility adaptations and lifting support.
Financial Health
HealthyHealthy · Hiring · 3% CAGR over 5y
Location
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Computed from 5 filingsProvides support services to general practice surgeries through a GP federation model. Delivers patient services including blood pressure monitoring, ECG testing, sexual health and social…
Serves GP practices, primary care networks, healthcare staff and local patients in Newcastle-upon-Tyne, spanning general practice organisations and residents using primary and community care.
Financial Health
StrongStrong · Growing, Hiring · 13% CAGR over 4y
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Computed from 5 filingsDevelops software for designing and optimising offshore wind farms, including inter‑array cable layout, turbine placement, and export transmission systems. Provides web-based optimisation tools that…
Serves B2B customers in the offshore wind sector, including wind farm developers, owners, operators, and engineering teams designing fixed-bottom and floating projects, as well as organisations…
Financial Health
StrongStrong · Hiring · 90% CAGR over 4y
Location
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Computed from 3 filingsProvides town planning consultancy services for development projects, including planning strategy, policy appraisal, due diligence, biodiversity net gain advice, pre‑application consultation, and…
Serves private developers, landowners, construction and development consultancies, and public sector bodies across the UK involved in development projects, acquisitions, minerals matters,…
Financial Health
StrongStrong · Growing, Hiring · 32% CAGR over 2y
Location
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Computed from 3 filingsProvides project management and cost management consultancy for construction and development projects. Services include employer’s agent roles and project monitoring, supporting planning, procurement…
Serves public sector and commercial construction clients, including local authorities, universities, colleges, developers, regeneration partners and property owners delivering capital projects.
Financial Health
StrongStrong · Growing, Hiring · 41% CAGR over 2y
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Computed from 5 filingsProvides executive search and finance recruitment services, focusing on placing senior executives and finance professionals. Works with private equity firms and high‑growth businesses to identify,…
Serves private equity firms, investors and high-growth businesses across the UK, particularly organisations hiring senior executives and finance leaders across sectors.
Financial Health
HealthyHealthy · Hiring · 16% CAGR over 4y
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Computed from 5 filingsProvides optometry services including eye examinations, glaucoma screening and myopia management. Supplies prescription spectacles, designer frames, sunglasses and sports eyewear, and fits contact…
Serves individual eyecare patients and retail optical customers in Newcastle, Morpeth and the surrounding North East, including adults, children, contact lens wearers, spectacle buyers and drivers.
Financial Health
StrongStrong · Growing · 2% CAGR over 4y
Location
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Computed from 5 filingsSupplies, installs and repairs garage doors and shutters for residential and commercial properties. Offers up-and-over, sectional, side-hinged and insulated roller doors, as well as industrial steel…
Serves homeowners, landlords and trade customers across the North East, including domestic, commercial and industrial property owners needing garage doors, shutters and steel doors.
Financial Health
StrongStrong · Growing, Hiring · 16% CAGR over 4y
Location
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Computed from 5 filingsProvides software technology consultancy and contract staffing, supplying developers, testers and agile delivery teams to support software development and IT projects. Offers on-site or remote…
Serves public and private sector organisations needing software technology consultants, including businesses in banking, healthcare and utilities with project delivery or skills-gap needs.
Financial Health
StrongStrong · Growing, Hiring · 111% CAGR over 4y
Location
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Computed from 4 filingsProvides design, construction and refurbishment services for building projects, including heritage restorations, education and healthcare facilities, and occupied environments. Manages projects from…
Serves public sector and institutional clients, including local authorities, universities, healthcare estates and heritage property owners managing refurbishments, live sites and estate upgrades.
Financial Health
StrongStrong · Growing, Hiring · 16% CAGR over 3y
Location
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Computed from 5 filingsProvides design, branding and digital services, including website and e‑commerce development, app development, animation and graphic design. Also delivers marketing services such as social media…
Serves ambitious brands and organisations, including charities, public sector bodies, cultural venues, retailers, technology firms and service businesses.
Financial Health
HealthyHealthy · Hiring · 6% CAGR over 4y
Location
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Computed from 5 filingsProvides civil and structural engineering consultancy services, including structural design and analysis for building projects. Works with architects and developers on commercial, residential,…
Serves B2B and public sector clients involved in building projects, including commercial, education, industrial, leisure, health, residential and public building developers, owners, architects and…
Financial Health
StrongStrong · Growing, Hiring · 19% CAGR over 4y
Location
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Computed from 5 filingsDevelops and sells superfood-based nutritional products including powdered blends, hydration mixes, wellness shots and capsules. Products are sold online and formulated with plant-based ingredients…
Sells direct to health-conscious consumers seeking everyday nutrition support, including shoppers interested in gut health, female health, immunity, energy, focus, sleep, skin health and hydration.
Financial Health
StrongStrong · Growing, Hiring · 110% CAGR over 4y
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Computed from 3 filingsOperates a travel agency selling package holidays, flights, and accommodation through major tour operators. Provides holiday search and booking via website, mobile app, call centre, and retail…
Sells to UK consumers and families booking leisure holidays, including package trips and flights from UK departure airports to European and worldwide destinations.
Financial Health
StrongStrong · Hiring · 17% CAGR over 2y
Location
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Computed from 5 filingsDevelops product feed management software for ecommerce retailers and marketing agencies. Tools optimise and manage product data feeds for shopping ads and marketplaces, analyse non‑converting items,…
Serves ecommerce retailers and digital marketing agencies, including paid search and shopping specialists, that sell products online across Europe and manage product feeds for channels such as Google…
Financial Health
HealthyHealthy · -57% CAGR over 4y
Location
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Computed from 5 filingsOperates an online travel booking platform offering package holidays, city breaks, hotel stays and travel deals. Enables users to search destinations, compare holiday options, and book flights and…
Sells to consumers seeking low-cost leisure travel, including families, couples and groups booking package holidays, city breaks, UK breaks, Disneyland Paris trips, hotels and ferries, primarily for…
Financial Health
StrongStrong
Location
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Computed from 5 filingsOperates a professional football club competing in league competitions. Organises matches and team activities, runs youth academy programmes, sells match tickets and club merchandise, and publishes…
Serves football supporters and match-going fans, including families, plus local businesses seeking sponsorship or hospitality opportunities. Also reaches young players and community participants…
Financial Health
StrongStrong · Hiring · 10% CAGR over 4y
Location
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Computed from 5 filingsProvides residential estate agency and lettings services, including marketing and sale of homes, rental property listings, landlord services, property valuations, and tenant management. Lists…
Serves residential property sellers, buyers, landlords and tenants in Newcastle upon Tyne, Gateshead, Low Fell, Whickham and surrounding areas.
Financial Health
HealthyHealthy · -58% CAGR over 5y
Location
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Computed from 5 filingsProvides residential conveyancing and property law services, handling legal work for buying, selling and remortgaging property. Offers fixed‑fee quotes, online case tracking and client communication…
Serves homebuyers, sellers and property owners needing conveyancing support across Newcastle, Gateshead, Sunderland, North/South Shields and the wider North East.
Financial Health
StrongStrong · Hiring · 10% CAGR over 5y
Location
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Computed from 5 filingsRetailer of bathroom wall cladding products including PVC panels, tiles, trims and ceiling boards through an online shop. Also provides bathroom design, supply and installation services for…
Sells primarily to homeowners and DIY consumers across the UK, with bathroom design and installation aimed at households in North East England.
Financial Health
StrongStrong · Growing, Hiring · 28% CAGR over 4y
Location
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Computed from 5 filingsProvides digital marketing services including SEO-focused content marketing, link building and web design. Develops and promotes online content, blog strategies and lead‑generation assets to increase…
Serves B2B brands and marketing teams across varied industries that rely on website traffic, lead generation and customer retention across the customer lifecycle.
Financial Health
HealthyHealthy
Location
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Key facts
About 6% of the trading cohort reports turnover above £5M (61 of 939 firms) — the rest sits below that revenue band.
6% of the cohort was incorporated since 2022 (63 firms), so a sizeable share is in its first few filing cycles.
Web-publishing software is the most common companion signal, detected for 66.7% (626) of the cohort.
Bot-checking and SEO plug-in use are close behind, appearing on 40.6% (381) and 39.3% (369) respectively.
Tag-management software appears on 27.4% (257), suggesting a smaller group has separated tracking control from individual page templates.
Field services and trades form the largest sector tag at 16.9% (159), followed by construction at 12.5% (117).
Weak financial-health ratings account for 19.8% (186), and distressed ratings account for 6.9% (65), so credit screening is relevant when building prospect lists from this cohort.
What else do Google Analytics users run?
Share of the 939 Google Analytics-running UK companies where each technology was also detected. As of June 2026.
Who runs Google Analytics in the UK?
By sector
Sectors overlap, so shares need not sum to 100%.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
7
Median headcount
£514K
Median UK turnover
6.5%
Above £5M turnover
63
Incorporated since 2022
Verified directors — included in the file
Director names and roles for these 1,360 companies, alongside financials and websites, in one Excel + CSV file.
How Google Analytics usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Google Analytics is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
Google Analytics elsewhere
Frequently asked questions
How many companies in Newcastle upon Tyne use Google Analytics?
How is Google Analytics usage detected?
What kinds of companies use Google Analytics in Newcastle upon Tyne?
What do Google Analytics users in Newcastle upon Tyne also run?
How fresh is this data?
Can I get contact details for these companies?
Buy all 1,360 companies as a spreadsheet.
One Excel/CSV file with company details, websites and key data — yours to download and use.