Companies Using LinkedIn Ads in Edinburgh: 69 Active Firms (2026)
Companies in and around Edinburgh running professional-network advertising use paid social campaigns and tracking tags to generate B2B demand.
Paid placements on professional networks usually sit with demand generation, sales, recruitment, or founder-led marketing teams rather than broad consumer marketing teams. Running this stack signals a company is willing to pay for seniority, role and account targeting, and to maintain web tags that connect clicks to lead forms, demo requests or hiring funnels. In Edinburgh, the users tend to suit considered B2B purchases, specialist services, property pipelines, technical sales and hiring campaigns where a small audience can still justify paid media spend.
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Edinburgh has 69 trading companies running professional-network advertising and associated attribution technology, a compact adoption base rather than a broad local-media market. The reported employment footprint attached to this adoption group totals 1,128 people. That points to a buyer set made up mainly of lean operating companies, with enough commercial headcount to test paid social but not necessarily the larger teams associated with enterprise media buying. For researchers, it is a local adoption signal rather than a proxy for the whole advertising market.
Paid B2B advertising sits between advertising self-regulation and privacy law. The CAP Code covers non-broadcast advertising, sales promotions and direct marketing, with the Advertising Standards Authority enforcing it. Tracking tags and cookie-based attribution bring ICO expectations under PECR and data-protection law, especially where a campaign follows a named prospect from advert click to lead capture and later outreach. The Data (Use and Access) Act adds some legislative movement, so consent wording and direct-marketing workflows are not just legal hygiene; they are part of campaign operations.
Adoption appears likely to stay selective. Smaller Edinburgh users tend to run the channel when deal values justify narrow seniority and employer filters; broader consumer advertisers have fewer reasons to keep it in the plan. Pressure from cookie consent, attribution loss and media-platform bundling may push some teams towards simpler campaign measurement, while agencies and in-house marketers keep the channel for account-based programmes, hiring pushes and sales-led demand. Consolidation is more likely in tooling and agency support than among the advertisers themselves.
What’s in the file
One row per company, 50+ columns — everything below plus each company’s verified directors, from Companies House filings.
Company data
Verified directors — included
Adoption by company size
Adoption of LinkedIn Ads varies by company size across the trading companies in this cohort. 0.2% of the 18,157 companies with under 10 employees run LinkedIn Ads (29 detected). 1.9% of the 1,108 companies with 10–50 employees run LinkedIn Ads (21 detected). 0% of the 109 companies with over 50 employees run LinkedIn Ads (0 detected). That is a 0.2% gap between the over 50 employees and under 10 employees bands.
69
Active firms
2026
5
Above £5M turnover
Trading firms
9
Median headcount
Filed accounts
164
Verified directors
Across this cohort
Top companies using LinkedIn Ads in Edinburgh
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsProvides cloud-based software for probate and estate administration. Platform enables legal professionals and financial institutions to manage bereavement cases, generate estate accounts and tax…
Serves B2B legal professionals, probate teams, banks and financial institutions that manage estate administration and bereavement support for clients.
Financial Health
DistressedDistressed · -75% CAGR over 3y
Location
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Computed from 5 filingsDevelops a software platform that provides businesses with access to a global network of flexible workspaces. The system enables employees to book offices or desks on demand, manages usage policies…
Serves enterprise and remote-first companies, particularly real estate, workplace experience, procurement and HR teams managing distributed employees and flexible workspace needs across multiple…
Financial Health
StableStable · Hiring · 30% CAGR over 4y
Location
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Computed from 5 filingsDevelops legal technology software for law firms and professional services organisations, including case and matter management, practice management, workflow automation, forms and document…
Sells B2B to law firms and legal service organisations, especially large law, conveyancing, litigation, claims, personal injury and debt recovery teams, plus accountancy, local government and private…
Financial Health
HealthyHealthy
Location
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Computed from 5 filingsProvides recruitment services for finance and accountancy roles, connecting employers with candidates for permanent, interim, and executive positions. Operates across sectors including accountancy…
Serves employers hiring finance talent and finance professionals seeking roles, with a B2B focus on accountancy practices, industry and commerce, not-for-profit organisations, and executive teams…
Financial Health
WeakWeak · -4% CAGR over 4y
Location
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Provides finance transformation and performance management consulting, implementing and supporting platforms such as Workday Adaptive Planning, IBM Planning Analytics and BlackLine. Services include…
Sells B2B to finance leaders and Office of Finance teams at companies large and small across industries, especially those using or adopting Workday Adaptive Planning, IBM Planning Analytics or…
Financial Health
N/AN/A
Location
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Computed from 5 filingsDevelops software for satellite missions, including flight software, ground control and monitoring systems, payload software, and development toolkits. Provides integrated platforms and engineering…
Sells to B2B space-sector customers, particularly satellite mission teams and spacecraft operators needing flight, ground, integration and payload software. Targets organisations developing and…
Financial Health
StableStable · Hiring · 22% CAGR over 4y
Location
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Computed from 5 filingsProvides recruitment and executive search services for the food and drink manufacturing sector and related industries, including beauty and personal care, chemicals, agriculture and renewable energy,…
Serves UK food and drink manufacturers and related employers in beauty/personal care, renewable energy, agriculture and chemical manufacturing, alongside professionals seeking roles from junior to…
Financial Health
DistressedDistressed · -65% CAGR over 4y
Location
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Computed from 5 filingsDevelops customer relationship management (CRM) software for hotels and hospitality businesses, providing tools to collect and analyse guest data, manage marketing campaigns, personalise guest…
Serves hospitality businesses, especially hotels and accommodation providers, targeting revenue, marketing and guest experience teams managing guest relationships, direct bookings and first-party…
Financial Health
StableStable · 0% CAGR over 4y
Location
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Computed from 5 filingsProvides recruitment services for technology and digital roles, sourcing candidates and placing them in permanent and contract positions. Offers hiring support including executive search and retained…
Serves technology and digital employers seeking permanent, contract and executive hires, alongside IT and digital professionals looking for new roles in the UK market.
Financial Health
StableStable · Hiring · 28% CAGR over 4y
Location
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Computed from 5 filingsOperates an online data and analytics platform for private market mergers and acquisitions. Provides searchable databases of company profiles, transaction and fundraising data, valuation benchmarks,…
Serves B2B users in UK small and mid-market M&A, including private equity and venture capital investors, corporate finance advisers, accountancy firms, corporate law firms and corporates.
Financial Health
StableStable · Hiring · 12% CAGR over 4y
Location
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Computed from 3 filingsProvides talent acquisition and advisory services including executive search, talent mapping, and market insights. Supports organisations with leadership recruitment, workforce planning, and analysis…
Serves businesses needing talent acquisition and workforce planning support, particularly leadership teams and in-house hiring functions in consumer, financial services, healthcare and life sciences,…
Financial Health
StableStable · Hiring · 15% CAGR over 2y
Location
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Computed from 5 filingsProvides cyber security consulting and managed services, including deployment and support of F5, Fortinet and Zscaler technologies. Offers web application firewall, DDoS mitigation, load balancing,…
Serves large public-sector bodies and private-sector organisations in the UK, particularly technology and security teams using F5, Fortinet, Zscaler and certificate management platforms.
Financial Health
StableStable · -71% CAGR over 4y
Location
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Computed from 5 filingsProvides IT managed services, cloud and infrastructure management, and consulting focused on Microsoft technologies. Services include Microsoft 365 and Azure solutions, digital workplace tools,…
Serves Scotland-based public sector bodies, healthcare and education organisations, membership and not-for-profits, and commercial clients in professional services, finance, legal, insurance,…
Financial Health
DistressedDistressed
Location
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Computed from 5 filingsProvides digital communication and learning solutions, including 3D visualisation, extended reality experiences, virtual platforms, training simulators, and interactive product presentations. Also…
Serves B2B organisations with complex products, processes or internal knowledge needs, including teams responsible for learning, training, marketing, communications, exhibitions, stakeholder…
Financial Health
StrongStrong · Growing, Hiring · 11% CAGR over 4y
Location
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Computed from 5 filingsProvides cloud‑managed networking systems including SD‑WAN connectivity, VPNs, firewalls and wireless access points. Develops management software and network hardware for monitoring and securing…
Sells to multi-site businesses, especially retail chains, petroleum forecourt operators and quick-service restaurant groups, plus partners supporting large distributed enterprise networks.
Financial Health
HealthyHealthy · -80% CAGR over 4y
Location
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Computed from 5 filingsDevelops software for the automotive industry that enables dealerships to create personalised vehicle sales videos, generate AI-assisted vehicle imagery, manage inventory media, and track customer…
Sells to automotive businesses, especially motor dealerships and their sales and servicing teams. Targets vehicle retailers and inventory-focused operators needing digital tools for customer…
Financial Health
StableStable · Hiring · 35% CAGR over 4y
Location
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Computed from 5 filingsProvides management and technology consultancy services, advising organisations on digital, finance and technology transformation. Offers expertise in data, cloud migration, automation, risk…
Serves organisations in financial services, healthcare and technology, including asset and wealth managers, banks, insurers, mortgage and consumer lenders, payments firms and technology companies.
Financial Health
StrongStrong
Location
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Computed from 3 filingsDevelops iGaming software including sports prediction, arcade and free‑to‑play games. Designs data‑driven game products and engagement tools used by betting operators and gaming brands to increase…
Sells to B2B iGaming, sportsbook and online casino brands seeking game products for their player bases, including operators’ product, marketing and engagement teams.
Financial Health
HealthyHealthy · Hiring · 34% CAGR over 2y
Location
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Computed from 3 filingsProvides fleet management and vehicle leasing services for businesses, including sourcing and financing vehicles, driver services, flexible hire, and fleet technology platforms. Also supports…
Sells to UK businesses managing vehicle fleets, especially SMEs. Serves fleet, facilities, HR and procurement decision-makers seeking leasing, driver services, electrification support and salary…
Financial Health
HealthyHealthy · Hiring · 29% CAGR over 2y
Location
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Computed from 4 filingsProvides backend online services for video games, including multiplayer server hosting, matchmaking, player identity management, leaderboards, in‑game economy tools, live operations management, and…
Serves B2B video game developers and studios, from solo and indie teams to AAA publishers, targeting engineers, designers, producers and marketers operating live multiplayer games.
Financial Health
StrongStrong · Hiring · 100% CAGR over 3y
Location
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Computed from 3 filingsProvides brand strategy and content services, including insight and research, brand development, campaign creation, thought leadership, video and digital content production, primarily for financial…
Serves B2B organisations in regulated markets, especially financial services and healthcare, working with marketing, brand and commercial teams at insurers, banks, wealth managers and health…
Financial Health
StableStable · Hiring · 45% CAGR over 2y
Location
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Computed from 5 filingsProvides recruitment and executive search services for food and drink manufacturing and related sectors, including beauty and personal care, chemicals, agriculture and renewable energy. Sources…
Serves employers and professionals in UK food and drink manufacturing, plus beauty and personal care, renewable energy, agriculture, chemical manufacturing and executive-level roles.
Financial Health
DistressedDistressed · -63% CAGR over 4y
Location
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Computed from 4 filingsDevelops and supplies georeferenced 360° street‑level imagery and LiDAR data. Provides data capture technology, large-scale imagery datasets, and analytics used for infrastructure inspection,…
Serves big tech companies, public works and transport authorities, property assessors, GIS teams, utilities and telecoms operators, and highways safety or asset managers.
Financial Health
HealthyHealthy · -78% CAGR over 3y
Location
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Computed from 2 filingsDevelops and supplies rapid on‑site test kits for detecting Legionella pneumophila in water systems and biofilm. Products include swab and water testing kits and industrial testing packs used to…
Serves B2B customers responsible for water safety, including water treatment and environmental service providers, facilities managers and healthcare organisations managing Legionella risk.
Financial Health
StableStable · -10% CAGR over 1y
Location
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Computed from 2 filingsOperates an online platform and mobile app that connects consumer brands with social media users, rewarding individuals with cash payments for posting about purchased products or experiences on…
Serves consumer brands in sectors such as fashion, beauty, health and fitness, travel, dining and pet products, alongside everyday Instagram and TikTok users who buy from brands and want posting…
Financial Health
StrongStrong · Hiring · 50% CAGR over 1y
Location
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Computed from 5 filingsProvides mergers and acquisitions brokerage for vehicle dealership businesses, advising buyers and sellers on transactions. Offers dealership valuations, acquisition opportunity listings, OEM…
Serves business buyers and sellers of dealerships, particularly in automotive, trucking, marine, powersports, heavy machinery and body shops, plus dealership groups seeking valuation and intelligence…
Financial Health
StrongStrong · Growing, Hiring · 12% CAGR over 4y
Location
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Computed from 5 filingsProvides technical consultancy and recruitment services for the water and utilities sectors, including engineering support, systems optimisation, controls, DSEAR/ATEX compliance, flow monitoring and…
Serves B2B clients in UK water utilities and related sectors, including aquaculture, construction, energy, FMCG, house building, manufacturing and transport, particularly teams needing engineering,…
Financial Health
HealthyHealthy · -9% CAGR over 4y
Location
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Computed from 3 filingsProvides brand development and digital marketing services including research and strategy, branding, content creation, design, digital campaigns, and analytics. Works with businesses across sectors…
Serves businesses seeking brand development and digital marketing, particularly in foodservice, personal care, pharmaceuticals, hospitality, professional cleaning and property, including brands…
Financial Health
HealthyHealthy · Hiring · 29% CAGR over 2y
Location
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Computed from 5 filingsActs as an independent commercial finance broker arranging funding for businesses, including asset finance, commercial mortgages and property finance, business loans, refinancing and invoice finance,…
Serves SMEs across Scotland and the UK, including business owners seeking funding, intermediaries supporting client finance needs, and suppliers or dealerships arranging finance for customers.
Financial Health
StableStable · Hiring · 32% CAGR over 4y
Location
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Computed from 5 filingsProvides marketing, advertising and design services for businesses and organisations, including brand development, advertising campaigns, content creation, website design, photography, video…
Serves businesses, charities and event/cultural organisations in Scotland, including property developers, youth organisations and tourism or entertainment brands using external creative agency…
Financial Health
WeakWeak · 0% CAGR over 5y
Location
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Computed from 5 filingsProvides debt finance to small and medium-sized businesses through a loan fund, offering secured and unsecured business loans of £25,000–£250,000 with application processing, risk‑based interest…
Serves small and medium-sized businesses across Scotland seeking growth funding, including firms using private or public-sector finance alongside debt capital.
Financial Health
DistressedDistressed · -75% CAGR over 4y
Location
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Computed from 3 filingsDevelops sound design software plugins and sound effects libraries for film, television, game and audio production. Products enable creation and manipulation of Foley, creature voices, impacts,…
Serves professional sound designers, sound editors, Foley artists and audio post-production teams working on film, TV, games and other media, including freelancers and studios using DAWs.
Financial Health
DistressedDistressed · -19% CAGR over 2y
Location
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Develops and manufactures water‑based coated papers, films, and laminates for security printing, labels, and image transfer applications. Supplies products such as visa and postage stamp paper,…
Serves B2B customers including security printers, postal and tax authorities, label converters, packaging and print producers, and manufacturers or brands needing specialist coated materials for…
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Computed from 5 filingsProvides recruitment and executive search services, connecting employers with candidates in food and drink, beauty and personal care, renewable energy, agriculture and chemical manufacturing sectors,…
Serves employers and jobseekers in UK food and drink manufacturing, plus beauty, personal care, renewable energy, agriculture and chemical manufacturing sectors, including executive-level recruitment…
Financial Health
DistressedDistressed · -70% CAGR over 4y
Location
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Computed from 4 filingsDevelops cryptographic protective marking and authentication systems for product packaging. Provides supply chain traceability and chain‑of‑custody solutions linking packaging, contents and consumers…
Serves B2B brand owners and supply-chain organisations in food and beverage, pharmaceutical and healthcare sectors, including agri and red meat producers needing product authentication and…
Financial Health
WeakWeak · 0% CAGR over 3y
Location
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Computed from 5 filingsProduces video, film and animation content for brands, broadcasters and organisations. Services include live‑action production, motion design, CGI and visual effects, on‑set VFX supervision, and…
Serves B2B and public-sector clients, including broadcasters, universities, global brands, charities, cultural institutions and international organisations seeking film, animation, VFX and social…
Financial Health
WeakWeak · Hiring · 3% CAGR over 4y
Location
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Computed from 5 filingsProvides intellectual property legal services including patent and trade mark filing, prosecution and advice. Assists clients with design protection, IP strategy, freedom‑to‑operate searches,…
Serves worldwide start-ups, spin-outs, large corporations, listed companies, universities and public sector bodies needing UK, European and international intellectual property support.
Financial Health
StrongStrong · Growing, Hiring · 14% CAGR over 4y
Location
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Computed from 5 filingsProvides custom AI software, mobile app and web development services. Builds enterprise websites, iOS and Android applications, 3D digital experiences, and messaging platforms with CRM and API…
Serves B2B clients in living, residential real estate, property and construction, hospitality and leisure, including brands across the UK, Europe, North America and Australia.
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Computed from 2 filingsProvides group purchasing organisation services for indirect procurement, negotiating supplier contracts and aggregating member spend for MRO, packaging, freight and other categories, supported by…
Serves B2B procurement, operations and finance teams at multi-site companies in manufacturing, food and beverage, retail distribution, consumer packaged goods, energy, hospitality, private equity and…
Financial Health
WeakWeak · Hiring · 20% CAGR over 1y
Location
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Computed from 5 filingsDevelops software for semiconductor equipment automation, including tools for production control, asset tracking and business process management. Provides IT consulting and custom software solutions…
Serves B2B customers in the semiconductor sector, especially manufacturers and equipment operators with automated production environments in the UK and Europe.
Financial Health
WeakWeak · 0% CAGR over 4y
Location
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Develops and manufactures coated papers, films and laminates for security printing, labels and image transfer. Produces security paper, labelstock materials, textile transfer papers and functional…
Serves B2B customers including security printers, label converters, print manufacturers and brands needing specialist coated papers, labelstock, transfer media or barrier materials for documents,…
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Provides private equity investment to mid‑market businesses, partnering with management teams to fund growth, management buyouts and acquisitions. Manages a portfolio of companies across multiple…
Serves UK management teams and business leaders seeking private equity backing, across business services, consumer, healthcare, ICT, industrials, media and technology sectors.
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Computed from 4 filingsProvides accountancy, tax advisory and audit services alongside wealth management and financial planning. Services include investment and pension advice, mortgage and protection advice, payroll,…
Serves business owners and companies seeking integrated accountancy, tax, audit, advisory and commercial finance support, alongside private clients needing wealth management, retirement, investment,…
Financial Health
StableStable · -21% CAGR over 3y
Location
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Computed from 3 filingsProvides legal services to businesses and individuals including corporate and M&A, tax, real estate, banking and finance, employment, intellectual property, dispute resolution, insolvency, and…
Serves businesses, charities and private clients needing legal support, with sector focus on financial services, real estate, construction, healthcare, energy, transport, retail, creative industries…
Financial Health
StrongStrong
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Computed from 5 filingsProvides insurance brokerage services for individuals, businesses and third sector organisations. Arranges cover including property, liability, motor, cyber, professional indemnity, travel and…
Serves UK individuals, private clients and businesses, with a particular focus on Third Sector organisations including charities, voluntary groups, CICs, clubs, community councils, development trusts…
Financial Health
StableStable
Location
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Computed from 3 filingsOperates an angel investment network connecting investors with early‑stage and high‑growth businesses seeking funding. Screens opportunities, organises investor meetings and pitch events, and…
Serves Scottish early-stage, high-growth businesses seeking angel investment, and FCA-qualified professional or eligible-counterparty investors interested in backing UK companies across sectors…
Financial Health
StableStable · Hiring · 12% CAGR over 2y
Location
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Computed from 5 filingsProvides food procurement and purchasing consultancy for foodservice operators. Offers supplier sourcing, cost management, menu management and food ordering systems, plus culinary consultancy,…
Sells to B2B foodservice operators across the UK, particularly hotels, restaurants, bars, care providers, education catering teams, event venues, private members clubs, golf clubs, cafés, garden…
Financial Health
HealthyHealthy · Growing, Hiring · 4% CAGR over 5y
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Computed from 2 filingsProvides laboratory testing, analytical services and technical consultancy for the oil and gas industry, focusing on production chemistry, scale inhibition, corrosion, flow assurance and formation…
Serves B2B customers in the global oil and gas sector, particularly international operators, vendors and chemical manufacturers needing technical support for production chemistry, flow assurance,…
Financial Health
WeakWeak · Profitable · 0% CAGR over 1y
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Computed from 5 filingsSupplies refurbished desktop computers, laptops, monitors and IT accessories from brands such as Dell and HP. Refurbishes and sells equipment online and provides bulk IT hardware to schools, NHS…
Serves education buyers in schools, multi-academy trusts and colleges; healthcare buyers in NHS trusts and clinics; charities; SMEs, scaleups and enterprises; plus trade resellers and IT partners.
Financial Health
HealthyHealthy · Hiring · 11% CAGR over 4y
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Provides precision sheet metal fabrication and engineering services including CAD design, CNC punching, laser cutting, machining, metal forming, welding, powder coating, finishing, and product…
Serves B2B OEMs and industrial buyers in aerospace, defence, rail, HVAC, medical/scientific equipment, food processing, renewable energy, telecoms, EV charging, kiosks/vending, security, switchgear…
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Key facts
About 7% of the trading cohort reports turnover above £5M (5 of 69 firms) — the rest sits below that revenue band.
5% of the cohort was incorporated since 2022 (4 firms), so a sizeable share is in its first few filing cycles.
Professional-network advertising users in Edinburgh sit within a UK digital ad market worth £40.5 billion in 2025, up 10% year-on-year.
Online formats accounted for £4 in every £5 of UK ad budgets in 2024, with social media making up 53% of online display.
The Edinburgh cohort is usually paired with wider tracking infrastructure: 55.1% also run a web-analytics tag, 52.2% use an open-source CMS and 50.7% use a tag-management layer.
SaaS is the largest detected sector at 21.7%, followed by Real Estate & Property at 14.5% and IT Services & Managed Services at 11.6%.
The ICO points tracking-tag users to PECR and data-protection law, and its guidance is under review following the Data (Use and Access) Act 2025, which came into law on 19 June 2025.
What else do LinkedIn Ads users run?
Share of the 69 LinkedIn Ads-running UK companies where each technology was also detected. As of June 2026.
Who runs LinkedIn Ads in the UK?
By sector
Sectors overlap, so shares need not sum to 100%.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
9
Median headcount
£531.7K
Median UK turnover
7.2%
Above £5M turnover
4
Incorporated since 2022
Verified directors — included in the file
Director names and roles for these 137 companies, alongside financials and websites, in one Excel + CSV file.
How LinkedIn Ads usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
LinkedIn Ads is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
LinkedIn Ads elsewhere
Frequently asked questions
How many companies in Edinburgh use LinkedIn Ads?
How is LinkedIn Ads usage detected?
What kinds of companies use LinkedIn Ads in Edinburgh?
What do LinkedIn Ads users in Edinburgh also run?
How fresh is this data?
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