Food Service Companies Using Klaviyo in the UK: 52 Active Firms (2026)
Food service companies using martech sell meals, catering or hospitality services while operating customer-retention systems on UK websites.
For food service operators, the system sits between point-of-sale and ordering flows, loyalty programmes and email or SMS retention. Adoption usually signals a direct-channel posture: the company wants to know who has booked, ordered, subscribed or joined a loyalty scheme, then segment those customers without relying only on delivery marketplaces or walk-in demand. The buying centre tends to be commercial rather than technical, with marketing, digital product and operations sharing ownership. It is a fit for multi-site restaurants, caterers, prepared-food sellers and managed hospitality groups with repeat purchase behaviour and enough central capacity to maintain customer journeys.
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UK adoption remains selective: 52 actively trading food service firms are running the retention system profiled here. Reported employment across those adopters totals 5,136 people, so the cohort includes operating businesses rather than only brochure sites. Within the wider restaurants and food service marketing-automation base of 1,355 detections, this system ranks fourth, at 3.8%, behind email-marketing platforms and mobile-engagement software. The registered-region skew is London first, at 32.7%, followed by the South West at 15.4%; Scotland, the South East and the West Midlands each account for 9.6%.
Marketing automation in food service is bound up with consent capture, cookie controls and customer-record hygiene. Online ordering, table booking, delivery updates and loyalty messaging can all create email, telephone and behavioural histories, so procurement tends to involve legal or finance sign-off once the system touches payment-linked journeys. The vendor ecosystem is not isolated: 67.3% of adopters also run web analytics, 65.4% run edge or security tooling, 51.9% use tag management, 46.2% use content management and 30.8% connect an ecommerce layer. That stack pattern points to relatively mature digital operations, but also more moving parts for consent and attribution.
Adoption appears likely to remain concentrated among operators with repeat purchase, booking or subscription behaviour rather than among purely walk-in venues. Food service margins tend to make marketing spend visible to finance teams, so retention tools have to justify themselves through loyalty, reactivation and direct ordering rather than general brand activity. The more durable users are likely to be groups with centralised customer ownership and clean links between ordering, booking and messaging. Smaller operators may keep leaning on bundled email functions inside booking, website or delivery systems, which limits standalone adoption.
Adoption by company size
Adoption of Klaviyo rises with company size across the trading UK food service companies in this cohort. 0% of the 69,630 companies with under 10 employees run Klaviyo (21 detected). 0.2% of the 12,687 companies with 10–50 employees run Klaviyo (20 detected). 1.3% of the 846 companies with over 50 employees run Klaviyo (11 detected). That is a 1.3% gap between the over 50 employees and under 10 employees bands.
52
Active firms
2026
3.8%
Of detected Marketing automation share
UK food service
15
Median headcount
Filed accounts
99
Verified contacts
Across this cohort
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Key facts
About 19% of the trading cohort reports turnover above £5M (10 of 52 firms) — the rest sits below that revenue band.
9% of the cohort was incorporated since 2022 (5 firms), so a sizeable share is in its first few filing cycles.
Within UK food service, the system on this page has 3.8% detected marketing-automation share, or 52 of 1,355 companies with a detectable system.
Two larger marketing-automation systems account for 52.5% (712) and 24.7% (335) of detected use in the same food-service category.
London accounts for 32.7% (17) of food service firms running the system, followed by the South West at 15.4% (8).
Customer-facing website stack signals are visible beyond email retention: 67.3% (35) also run web analytics tooling, 65.4% (34) use traffic-management tooling and 51.9% (27) use tag-management tooling.
E-commerce tags appear on 13.5% (7) of the cohort and FMCG tags on 9.6% (5), so some operators sit between hospitality, product sales and packaged food.
Marketing automation market share among UK Food Service
Share of the 1,355 UK Food Service with a detectable system. As of June 2026.
What else do Klaviyo-running Food Service run?
Share of the 52 Klaviyo-running UK companies where each technology was also detected. As of June 2026.
Where Klaviyo Food Service are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
15
Median headcount
£782K
Median UK turnover
19.2%
Above £5M turnover
5
Incorporated since 2022
99 verified decision-maker contacts
across these 52 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK Food Service using Klaviyo
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Operates quick‑service Mexican burrito bars serving made‑to‑order burritos, tacos, bowls, salads and sides using slow‑cooked meats and fresh ingredients. Offers takeaway, click‑and‑collect and…
Serves B2C diners, takeaway and delivery customers, app loyalty users and gift-card buyers seeking casual Mexican food, plus retail shoppers in Northern Ireland and groups using catering.
Financial Health
N/AN/A
Location
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Financial sub-scores
Computed from 5 filingsOperates a group of Italian-themed restaurants and trattorias. Serves dishes such as Neapolitan pizza, fresh pasta and other Italian meals, with dine‑in, reservations, takeaway and private hire…
Serves consumer diners, tourists and groups booking Italian restaurant meals, plus businesses and individuals seeking private hire or gift vouchers across its restaurant locations in the UK, Europe…
Financial Health
StrongStrong · Hiring · 28% CAGR over 4y
Location
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Computed from 5 filingsOperates franchised Starbucks coffee shops, providing hot and cold beverages, takeaway food, and café services through high street stores, drive‑thru outlets, and delivery channels. Manages retail…
Serves B2C coffee customers across West and Northwest Scotland, including high street shoppers, commuters and drivers using drive-thru, takeaway, delivery, mobile ordering and sit-in café locations.
Financial Health
StrongStrong · Growing, Hiring · 30% CAGR over 4y
Location
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Computed from 5 filingsActs as a holding company and operates licensed restaurants offering themed six-course tasting menus that change regularly. Also provides management and operational support services to associated…
Serves consumers, dining groups and event organisers seeking restaurant bookings and gift vouchers in major UK and Irish cities, including London, Glasgow, Edinburgh, Manchester, Birmingham, Dublin…
Financial Health
StrongStrong · Hiring · 154% CAGR over 4y
Location
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Computed from 5 filingsOperates cafés and restaurants and sells coffee products through an online shop and subscription service. Offers roasted coffee beans, ground coffee, compostable pods, instant and canned iced coffee,…
Sells to UK coffee-drinking consumers shopping for home delivery, subscriptions and gifts, and also targets workplace buyers seeking coffee supplies for offices.
Financial Health
DistressedDistressed · -67% CAGR over 4y
Location
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Computed from 5 filingsOperates restaurants and delicatessens and sells prepared foods, bakery items, pantry ingredients, hampers and gifts through physical locations and an online shop. Publishes recipes and offers…
Sells directly to consumers seeking premium food, dining and gifting, including restaurant guests, deli shoppers, home cooks and buyers of hampers, bakery items, books and vouchers, with an emphasis…
Financial Health
HealthyHealthy · -56% CAGR over 5y
Location
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Computed from 5 filingsOperates dessert retail outlets and an online shop selling baked cookie dough desserts, cookies, ice cream, milkshakes and coffee. Provides takeaway and delivery ordering and runs branded kiosks and…
Serves consumers seeking desserts through retail stores, cafés, kiosks and online ordering, including shoppers, families, friends and customers buying treats for delivery in the UK and other markets.
Financial Health
StableStable · -5% CAGR over 4y
Location
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Computed from 5 filingsOperates a collection of restaurants, gastropubs and bars serving British cuisine, alongside a chocolate shop and online retail store. Also provides private and corporate event services through an…
Serves consumers seeking Michelin-starred dining, gastropub experiences, bars and chocolate, plus corporate/private event clients and other events companies arranging occasions at its venues.
Financial Health
StableStable · -2% CAGR over 4y
Location
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Computed from 5 filingsOperates quick-service restaurants serving burgers, flame‑grilled chicken, wings, loaded fries, salads and drinks. Provides dine‑in, takeaway and online ordering, with multiple branches and…
Serves individual consumers, families and local diners in London through branch-based dine-in, takeaway and online ordering.
Financial Health
StrongStrong · Hiring · 16% CAGR over 4y
Location
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Computed from 5 filingsOperates Italian delicatessens, restaurants and bars serving fresh pasta, antipasti and Italian dishes. Sells imported Italian produce including cured meats, cheeses, sauces and wines, with deli…
Serves consumers seeking Italian restaurant dining, bar visits, deli shopping and online grocery delivery, mainly in London and Manchester, plus private dining and event customers.
Financial Health
StrongStrong · Hiring · 41% CAGR over 4y
Location
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Computed from 5 filingsOperates seafood-focused restaurants and a guest house, taking reservations and providing dining experiences. Also offers chef consultancy services and sells food products, vouchers and merchandise…
Serves B2C customers, including diners making restaurant reservations and guests booking stays at its guest house.
Financial Health
HealthyHealthy · Hiring · 16% CAGR over 4y
Location
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Computed from 5 filingsOperates Sri Lankan restaurants serving traditional dishes including rice, curries, sambols and rotis. Offers dine‑in meals, set lunch and brunch menus, private dining for groups, and takeaway or…
Serves individual diners, couples and groups in London, including friends, families, colleagues, private dining parties and brunch or Sunday lunch guests around Soho, Liverpool Street, Shoreditch and…
Financial Health
HealthyHealthy · Hiring · 6% CAGR over 4y
Location
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Computed from 3 filingsOperates multiple McDonald’s franchise restaurants, providing fast food including burgers, fries, and beverages. Manages restaurant operations, staff, and customer service across a portfolio of…
Serves B2C fast-food customers, including individuals, families and local communities across multiple UK areas, through McDonald’s restaurant locations.
Financial Health
WeakWeak · Hiring · 26% CAGR over 2y
Location
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Computed from 3 filingsRoasts and sells coffee beans, ground coffee and compatible pods through an online shop and subscription service. Operates coffee shops and supplies coffee wholesale. Also provides barista training…
Sells to coffee consumers, home brewers, workplace buyers, coffee enthusiasts, budding baristas and corporate teams, with separate wholesale and franchise propositions for business customers.
Financial Health
StableStable
Location
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Computed from 5 filingsOperates franchised McDonald’s fast‑food restaurants, preparing and selling burgers, fries, breakfast items, desserts and beverages. Provides dine‑in, takeaway and drive‑through food service through…
Serves B2C fast-food customers, including local residents, commuters and families, through McDonald’s restaurants in Devon and Cornwall in the South West of England.
Financial Health
HealthyHealthy · 2% CAGR over 4y
Location
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Computed from 4 filingsRoasts and sells coffee beans and Nespresso‑compatible pods through an online store and subscription service. Supplies wholesale coffee, operates café locations, and provides barista training courses…
Serves a mix of B2C coffee drinkers and B2B customers, including home subscribers, workplace buyers, coffee enthusiasts, budding baristas, corporate teams, wholesale partners and franchise prospects.
Financial Health
StrongStrong
Location
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Computed from 5 filingsOperates vegan fast‑food restaurants serving plant‑based burgers, fried chicken alternatives, fries and milkshakes. Provides dine‑in, takeaway, click‑and‑collect and delivery ordering through its…
Serves B2C fast-food customers, including vegans and plant-based diners, ordering for delivery, click-and-collect, or eating at restaurant locations in Bristol, London and Brighton.
Financial Health
DistressedDistressed
Location
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Computed from 4 filingsOperates coffee shops and an online store selling single-origin coffee beans. Roasts green coffee in-store using proprietary roasting equipment, and supplies freshly roasted coffee for takeaway…
Sells to consumers, especially coffee drinkers buying single-origin beans, subscriptions, gifts and café beverages. Targets home-delivery customers and in-store visitors seeking specialty coffee,…
Financial Health
StrongStrong · Hiring · 47% CAGR over 3y
Location
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Computed from 5 filingsOperates South African-themed steak restaurants and wine bars serving seasonal menus focused on red meat, cheese and South African wines. Provides dine‑in meals, wine tastings, private dining and…
Sells to consumers dining out in London, including steak and wine enthusiasts, lunch guests, event attendees, and people booking private dining, weddings, parties or meeting rooms.
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Operates Sri Lankan restaurants serving traditional dishes such as rice and curry, sambols, and rotis. Provides dine‑in meals, set lunch menus, private dining for groups, takeaway and delivery…
Serves consumers dining out in London, including lunch and dinner guests, delivery customers at home or office, and small groups of friends, family or colleagues booking private dining or…
Financial Health
N/AN/A
Location
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Computed from 2 filingsOperates mobile crepe vans, concessions and retail outlets selling freshly made sweet and savoury crepes. Provides on‑site catering and crepe van hire for weddings, parties, corporate events and film…
Serves consumers visiting vans, concessions and stores, plus private and corporate event organisers booking food vendors for weddings, parties, corporate events and film shoots across the UK.
Financial Health
StrongStrong · Hiring · 50% CAGR over 1y
Location
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Computed from 3 filingsRoasts and sells speciality coffee beans and pods through an online shop and subscription service. Operates branded coffee shops and offers personalised coffee products, gifts, and merchandise, with…
Serves B2C coffee drinkers, dog lovers and gift buyers, including local café visitors at its neighbourhood shops and online customers buying beans, pods, subscriptions, merchandise and gift cards.
Financial Health
StableStable · Hiring · 42% CAGR over 2y
Location
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Computed from 3 filingsOperates a country estate hospitality venue offering accommodation in restored houses and barns, along with restaurants and bars, a spa, workshops and events. Also sells retail products and hosts…
Serves leisure consumers, diners and spa visitors seeking country-estate breaks, seasonal experiences and workshops, plus private groups booking gatherings and online shoppers buying gift vouchers…
Financial Health
WeakWeak · 2% CAGR over 2y
Location
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Computed from 5 filingsRoasts and sells specialty coffee beans and blends through an online shop and subscription service. Offers cold brew, brew bags, gift sets, and home barista equipment, and supplies roasted coffee…
Sells to consumers buying specialty coffee, subscriptions, gifts and home brewing equipment, alongside B2B wholesale customers seeking coffee supply.
Financial Health
StableStable · Hiring · 12% CAGR over 4y
Location
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Computed from 3 filingsOperates gelato shops and kiosks selling artisanal Italian gelato, ice cream flavours, and desserts. Provides takeaway and delivery ordering, gift cards, and retail sales of frozen treats through…
Sells primarily to consumers of all ages through shops, kiosks, markets and delivery, with a retail presence highlighted in London, Brighton and other European cities.
Financial Health
StableStable · -4% CAGR over 2y
Location
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Computed from 5 filingsOperates coffee shops and an online store selling freshly roasted specialty coffee. Roasts single‑origin beans in store using proprietary roasting equipment and supplies brewed coffee, packaged…
Serves B2C coffee consumers, including café visitors, online buyers of single-origin beans, home-delivery subscription customers, and gift purchasers seeking specialty coffee.
Financial Health
StableStable · Hiring · 14% CAGR over 4y
Location
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Computed from 4 filingsOperates casual dining restaurants serving burgers, sides and drinks for eat-in, takeaway and delivery orders; also sells gift vouchers and branded merchandise online through website.
Serves local consumers and visitors in Bristol looking for eat-in dining, takeaway, click-and-collect or Deliveroo orders, plus individuals buying gift vouchers or branded merchandise.
Financial Health
HealthyHealthy · Hiring · 11% CAGR over 3y
Location
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Computed from 5 filingsProduces and sells handcrafted Austrian cakes and pastries, including Sachertorte and celebration cakes, via an online shop with UK‑wide delivery. Also operates a café and restaurant serving Austrian…
Serves UK consumers buying Austrian cakes, wine and deli gifts online, café diners in London, and customers planning birthdays, weddings and events. Also targets businesses seeking corporate gifts.
Financial Health
HealthyHealthy · Hiring · 5% CAGR over 4y
Location
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Computed from 3 filingsProvides catering and bar services for weddings, corporate functions and events. Offers bespoke menus featuring traditional and modern dishes, with options such as plated meals, buffets and BBQ-style…
Serves a B2C and B2B market: engaged couples planning wedding breakfasts, plus wedding and event venues and corporate venue-hire businesses hosting functions and private events.
Financial Health
WeakWeak · 0% CAGR over 2y
Location
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Computed from 3 filingsOperates a halal Turkish restaurant serving steaks, kebabs, burgers and grilled meat dishes. Provides dine‑in meals, group bookings and event dining, with set menus, Sunday roasts and takeaway…
Serves consumers in Birmingham, including families, friends, students, halal diners, celebration groups and colleagues arranging group meals, iftar gatherings, dine-in bookings, gift vouchers or…
Financial Health
WeakWeak · -10% CAGR over 2y
Location
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How Klaviyo usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. food service companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of food service companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Klaviyo is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
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Frequently asked questions
How many UK food service companies use Klaviyo?
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How is Klaviyo usage detected?
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