Real Estate Companies Using Google Analytics in the UK: 4,902 Active Firms (2026)
Real estate firms running web analytics market, sell or manage property while measuring public-site demand across the UK property market.
For estate agents, lettings managers, land agents and property managers, a public-site analytics tag usually sits between listings, valuation forms, enquiry routing and paid-search reporting. Adoption tends to signal a direct-channel sales motion rather than reliance on portals alone: someone is tracking which pages create instructions, viewing requests and landlord enquiries, then feeding that evidence into marketing or customer relationship workflows. Buying centres are usually branch marketing, sales operations, central digital teams and external web agencies. Engagements are rarely enterprise-platform replacements; they are more often tag deployment, conversion setup, reporting clean-up and campaign attribution across multi-branch or multi-region property websites.
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Across the UK, 4,902 real estate and property firms are actively trading while running this analytics stack. The employment footprint is thinner than the adoption count suggests: reported headcount totals 3,664 people across 122 reporting firms, with all 122 reporting a headcount. Within the sector’s analytics category, the stack ranks first with a 90.7% detected share of a 5,405-company comparison, making it the default measurement layer for this slice of property websites. Registered-office distribution leans towards London at 24.3%, followed by the South East at 14.5%, the North West at 12.1%, the South West at 9.7% and the East of England at 8.9%.
Estate-agency operators using public-site analytics still sell into a regulated transaction chain. HMRC registration for anti-money-laundering supervision is required before estate-agency trading where the activity falls within estate-agency legislation; GOV.UK treats trading without that registration, or after cancellation, as a criminal offence. The scope reaches residential, commercial and online agency, auctions, land agency, relocation and property-finding services, and some lettings or property-management activity. In England, lettings agents and property managers also face redress-scheme duties, while FCA oversight can attach where adjacent consumer-finance activity is present. That makes consent capture, campaign attribution and enquiry handling operational controls, not just marketing administration.
Adoption appears close to maturity for property businesses with public-facing listings, so change is likely to come from configuration, governance and bundling rather than from a broad new wave of adoption. Multi-branch operators tend to connect analytics more tightly with valuation forms, enquiry routing, customer relationship workflows and campaign reporting. Smaller agencies may keep lighter setups, especially where portals and external web suppliers handle much of the acquisition flow. Consent constraints and attribution loss should keep pushing attention towards cleaner event naming, server-side support from agencies, and closer links between website enquiries and internal sales processes.
Adoption by company size
Adoption of Google Analytics rises with company size across the trading UK real estate companies in this cohort. 0.9% of the 351,700 companies with under 10 employees run Google Analytics (3,318 detected). 23.8% of the 2,858 companies with 10–50 employees run Google Analytics (679 detected). 21.8% of the 229 companies with over 50 employees run Google Analytics (50 detected). That is a 20.9% gap between the over 50 employees and under 10 employees bands.
4,902
Active firms
2026
90.7%
Of detected Analytics share
UK real estate
4
Median headcount
Filed accounts
11,210
Verified contacts
Across this cohort
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Key facts
About 4% of the trading cohort reports turnover above £5M (200 of 4,902 firms) — the rest sits below that revenue band.
7% of the cohort was incorporated since 2022 (347 firms), so a sizeable share is in its first few filing cycles.
Within real estate and property firms with a detectable analytics system, this system appears on 90.7% of sites (4,902 of 5,405), ahead of smaller alternatives at 7.8%, 4.8% and 3.0%.
The cohort is concentrated in London at 24.3% (1,192), followed by the South East at 14.5% (713) and the North West at 12.1% (595).
Public websites in the cohort tend to sit on a content-led stack: 64.3% (3,154) also run a publishing system, 41.7% (2,043) run bot protection and 38.2% (1,874) run a content-delivery and security layer.
Estate agency businesses covered by section 1 of the Estate Agents Act 1979 must register with HMRC for anti-money-laundering supervision before trading; GOV.UK says trading without registration, or after cancellation, is a criminal offence.
A 2025 GOV.UK consultation put the UK post-offer completion period at an average of 120 days, with around 1 in 3 transactions failing; Norway and Finland were cited at four weeks or less and around 2 weeks respectively.
Analytics market share among UK Real Estate
Share of the 5,405 UK Real Estate with a detectable system. As of June 2026.
What else do Google Analytics-running Real Estate run?
Share of the 4,902 Google Analytics-running UK companies where each technology was also detected. As of June 2026.
Where Google Analytics Real Estate are, and how healthy they look
By region
By registered-office region; companies without a regional match count toward Rest of UK.
By financial health
From filed accounts; firms with fewer than two filings show as insufficient history.
4
Median headcount
£400.3K
Median UK turnover
4.1%
Above £5M turnover
347
Incorporated since 2022
11,210 verified decision-maker contacts
across these 4,902 companies, with emails available in Firmbase. Filter by role, seniority and stack.
Top UK Real Estate using Google Analytics
Ranked by sales-readiness score: an AI model assesses what each company does, its sector and size, and scores its overall fit. Best-fit prospects appear first.
Financial sub-scores
Computed from 5 filingsProvides residential and commercial property sales and lettings services. Markets homes, land and new developments, conducts property auctions, and offers property management, valuations,…
Serves homeowners, buyers, tenants, landlords, property investors and developers, plus commercial property clients, across Devon, Cornwall and Somerset.
Financial Health
WeakWeak · -68% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides estate agency and property services including residential property sales and lettings, commercial property transactions, land and development consultancy, property valuations and surveying,…
Serves homeowners, buyers, sellers, landlords and tenants, plus property developers, landowners, rural/agricultural clients, commercial property occupiers/investors and block management clients…
Financial Health
StrongStrong · Growing, Hiring · 24% CAGR over 4y
Location
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Financial sub-scores
Computed from 4 filingsOperates an online estate agency platform for residential property sales. Provides property valuations, markets homes to buyers, and connects sellers with investors offering cash purchases,…
Serves UK homeowners and residential property owners looking to sell, including people relocating, divorcing, inheriting property, facing debt or repossession, selling investments, or seeking equity…
Financial Health
StableStable · 0% CAGR over 3y
Location
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Financial sub-scores
Computed from 3 filingsProvides residential and commercial property agency services including property sales, lettings and acquisitions. Offers valuations, property management, auctions, mortgage advice, planning and…
Serves home buyers, sellers, landlords and tenants, plus commercial occupiers, developers, landowners, investors, housebuilders and local authorities in the North East.
Financial Health
HealthyHealthy · -4% CAGR over 2y
Location
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Financial sub-scores
Computed from 4 filingsProvides residential estate agency services, including marketing and sale of homes, property lettings, valuations, and advice for buyers, sellers and landlords. Lists and promotes houses, apartments…
Serves residential property sellers, buyers, landlords and tenants in Yorkshire, including Harrogate, Ilkley, Pocklington, North Leeds and York, across homes from apartments to large estates.
Financial Health
StableStable · -60% CAGR over 3y
Location
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Financial sub-scores
Computed from 5 filingsProvides residential estate agency services including property sales, lettings, and property management. Offers online property valuations, tenant and buyer search, landlord services such as rent…
Serves landlords, property sellers, homebuyers, tenants and property investors, primarily across South East England and South London, with residential sales, lettings and property management needs.
Financial Health
StableStable · -72% CAGR over 4y
Location
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Financial sub-scores
Computed from 2 filingsProvides residential estate agency services including property sales, lettings, and property management. Markets homes and apartments for buyers, tenants, landlords, and investors, and offers…
Serves residential property buyers, renters, sellers, landlords and investors seeking urban homes and apartments in Manchester, Leeds and Liverpool, including city-centre studios, conversions and…
Financial Health
HealthyHealthy · Hiring · 26% CAGR over 1y
Location
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Financial sub-scores
Computed from 5 filingsProvides residential estate agency and lettings services, including property sales, rental listings, tenant sourcing, and property management. Also offers buy‑to‑let investment support, property…
Serves home buyers, sellers, renters and students, plus landlords, buy-to-let investors, block investors and property developers across Greater Manchester.
Financial Health
StrongStrong · Growing · 2% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides residential and commercial property management and real estate asset management services, including block and estate management, build‑to‑rent management, property accounting, valuations,…
Serves UK property investors, landlords, freeholders, resident management companies, developers and lenders across residential blocks, build-to-rent, student, co-living, later-living and commercial…
Financial Health
StrongStrong · Hiring · 10% CAGR over 4y
Location
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Financial sub-scores
Computed from 4 filingsProvides estate agency services for residential property sales and lettings, operates car and commercial vehicle auctions, and offers auctioneering and property consultancy including surveying, land…
Serves a mix of consumers and businesses in Kent and East Sussex, including home buyers, sellers, landlords and tenants, vehicle buyers and sellers, farmers, landowners, estate owners and property…
Financial Health
StrongStrong
Location
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Financial sub-scores
Computed from 3 filingsProvides residential estate agency and lettings services, including property sales, rental listings, landlord and tenant management, property valuations, marketing of homes, and assistance with…
Serves residential property sellers, landlords, buyers and tenants, plus people seeking mortgages or valuations, mainly consumers and private landlords across Essex and Kent.
Financial Health
HealthyHealthy · -7% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsProvides residential estate agency and lettings services, including property sales, rentals, valuations and marketing. Supports buyers, sellers, landlords and tenants with tenant vetting, property…
Serves homeowners, buyers, tenants, private landlords, residential property investors and new-home developers across Berkshire, Surrey and Hampshire.
Financial Health
HealthyHealthy · 0% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsProvides property management and consultancy services for build-to-rent and residential leasehold developments. Manages rental properties and residential communities, offers lettings services, and…
Sells primarily to B2B property owners, investors and developers in the UK build-to-rent, private rented sector and residential leasehold market, while also serving residents and leaseholders in…
Financial Health
HealthyHealthy · -60% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsProvides estate agency services for residential property sales and lettings, focusing on high-value homes. Lists and markets houses and apartments, and offers property management, valuations, and…
Serves affluent homebuyers, tenants, property sellers and landlords seeking prime residential property sales, lettings and management in North West and central London neighbourhoods.
Financial Health
WeakWeak · 3% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsProvides estate agency and chartered surveying services including residential and commercial property sales and lettings, property valuations, surveys, energy performance certificates and property…
Serves residential and commercial property sellers, buyers, landlords and tenants, plus rural landowners and agricultural clients across Pembrokeshire, West Carmarthenshire and South Ceredigion.
Financial Health
HealthyHealthy · Hiring · 17% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsProvides residential estate agency services including property sales, lettings and property management. Markets homes, arranges viewings, supports buyers, sellers, landlords and tenants, and offers…
Serves consumers in Surrey and Hampshire, including home sellers, buyers, landlords, tenants and buy-to-let investors, with an emphasis on residential property clients from first-time movers to…
Financial Health
StableStable · 1% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsProvides residential estate agency services including marketing and selling homes, arranging residential lettings, property valuations, and property management. Lists properties for sale and rent and…
Serves residential property sellers, landlords, buyers and tenants in prime central London areas including Marylebone, Mayfair, Hyde Park and Regent’s Park.
Financial Health
StableStable · 0% CAGR over 2y
Location
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Financial sub-scores
Computed from 4 filingsProvides real estate services including property management, reactive and planned maintenance coordination, commercial property sales and listings, development site marketing, and consultancy…
Serves individual property owners, PLCs and businesses across UK industry sectors with commercial estates, property acquisitions/disposals, and development sites.
Financial Health
StableStable · -13% CAGR over 3y
Location
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Financial sub-scores
Computed from 3 filingsProvides residential estate agency and lettings services, marketing properties for sale and rent. Manages rental properties for landlords, arranges property viewings and valuations, and offers…
Serves home buyers, sellers, renters, students, landlords and property investors in Cardiff, including those seeking professional or student accommodation and residential property opportunities.
Financial Health
HealthyHealthy · -5% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsProvides commercial property advisory services including property management, asset management, investment sales, leasing and agency services. Advises on retail, industrial and office properties and…
Serves commercial property investors, landlords, occupiers and developers seeking retail, industrial and investment property support across the UK, with emphasis on the Scottish market.
Financial Health
HealthyHealthy · 2% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsProvides residential and commercial estate agency and chartered surveying services, including property sales, lettings, commercial agency, valuations, property management, rent reviews, lease…
Serves a mix of consumers and businesses: homeowners, buyers, tenants and landlords, alongside property developers and commercial property owners or occupiers in the Essex and Suffolk property market.
Financial Health
StableStable · Hiring · 8% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsProvides residential and commercial property estate agency services, including property sales, lettings, auctions, and valuations. Offers property listings, tenant services, and support with legal,…
Serves homeowners, landlords, tenants, property buyers and commercial property clients in and around Newent, Gloucester, Mitcheldean and Coleford.
Financial Health
StableStable · -90% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsProvides estate agency and property management services, including residential property sales, lettings and rentals. Offers landlord services, tenant management, property valuations, investment…
Sells to homebuyers, home sellers, renters, landlords and property investors seeking estate agency and lettings support, with an emphasis on residential customers across Merseyside, Cheshire and…
Financial Health
StableStable · -7% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides property consultancy and estate agency services, including sale and letting of commercial and residential property, land and farms. Also advises on planning, development, valuations, rural…
Serves businesses, landowners, property owners, developers and homebuyers seeking commercial, residential, rural and development land property services, sales and lettings. Targets both B2B and…
Financial Health
DistressedDistressed · -67% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides commercial property agency and consultancy services, including sales and lettings, acquisitions, valuations, property management, rent reviews, lease renewals, business rates advice,…
Serves commercial property owners, occupiers, investors and developers, including retail, leisure, office, industrial, education, healthcare, blue light and student accommodation sectors across…
Financial Health
StableStable · Hiring · 3% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsProvides residential estate agency services including marketing and sale of properties, residential lettings, and property management for landlords. Lists and markets apartments, penthouses and other…
Serves individuals and property investors seeking to buy or rent luxury London homes, plus homeowners and landlords needing sales, lettings or property management support in Central London.
Financial Health
StrongStrong · Hiring · 41% CAGR over 2y
Location
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Financial sub-scores
Computed from 3 filingsProvides residential estate agency services including property sales, lettings, and property management. Markets homes for sale and rent, conducts property valuations, and supports landlords and…
Serves London property owners, landlords and investors seeking sales, lettings and property management, alongside homebuyers and tenants looking for properties to buy or rent in areas such as…
Financial Health
StrongStrong · Profitable · -7% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsProvides property management services for commercial real estate portfolios, including surveying, facilities management and client accounting. Oversees lease administration, rent collection, service…
Serves commercial property owners, investors and asset managers with portfolios across the UK, including offices, business parks, industrial estates, and shopping and leisure destinations.
Financial Health
StrongStrong · Growing, Hiring · 17% CAGR over 4y
Location
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Financial sub-scores
Computed from 4 filingsProvides commercial property surveying and advisory services including agency for sales and lettings, property valuation, building consultancy, lease advisory, property and facilities management, and…
Serves UK businesses, retailers, property owners, occupiers and investors, including retail chains, industrial operators and organisations managing leased premises or commercial property portfolios.
Financial Health
HealthyHealthy · 0% CAGR over 3y
Location
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Financial sub-scores
Computed from 5 filingsProvides chartered surveying and planning consultancy services, including rural land and property management, farm business advice, planning and development support, and brokerage for the sale and…
Serves farmers, rural landowners, property owners, developers, landlords, tenants and buyers of commercial, residential, development and rural property across the North of England.
Financial Health
StrongStrong · Growing, Hiring · 7% CAGR over 4y
Location
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Financial sub-scores
Computed from 4 filingsProvides estate agency and legal services related to property transactions, including residential and commercial property sales, marketing, valuations, and conveyancing. Also offers legal services…
Serves consumers, property sellers and buyers, overseas investors, landowners, developers, and owners of commercial/leisure properties across Scotland, plus individuals seeking related legal support.
Financial Health
StableStable · Profitable · 2% CAGR over 3y
Location
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Financial sub-scores
Computed from 5 filingsProvides estate agency and property management services including residential property sales, lettings, tenant placement and guaranteed rent schemes. Manages rental properties and temporary housing…
Serves property buyers and tenants, homeowners, private landlords, and local authorities with rental-sector and temporary-housing needs across London, especially East London.
Financial Health
WeakWeak · -71% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides real estate advisory and management services, including asset and transaction advisory, development consultancy, occupier representation, planning advice, lease and investment advisory,…
Serves B2B and public-sector real estate clients, including developers, investors, occupiers, retailers, healthcare, leisure and charity organisations, education providers, affordable housing bodies…
Financial Health
HealthyHealthy · Hiring · 10% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides agricultural surveying and valuation services, including farm and estate management, farm business consultancy, land and property sales and lettings, subsidy and environmental scheme advice,…
Serves farmers, landowners, estate owners, rural landlords and property developers involved in agricultural land, rural residential property, commercial development land and farm businesses.
Financial Health
StrongStrong · Growing · 2% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides residential and commercial estate agency services including property sales, lettings, tenant placement, guaranteed rent schemes, property management and valuations for landlords and vendors,…
Serves private landlords, residential property sellers, tenants and commercial property owners in London, with emphasis on East London areas such as Whitechapel and E1.
Financial Health
StableStable · -8% CAGR over 4y
Location
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Financial sub-scores
Computed from 5 filingsProvides commercial property surveying and consultancy services including property management, agency and auctions, lease advisory, business rates advice, valuation, development consultancy, building…
Serves commercial property investors, occupiers and developers, plus charities, corporates, education providers and public bodies, primarily across Manchester, the North West and nationwide.
Financial Health
StableStable · Hiring · 6% CAGR over 4y
Location
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Financial sub-scores
Computed from 4 filingsOperates a residential letting agency offering houses and flats for rent, managing a portfolio of rental properties, advertising listings, arranging viewings, and providing tenant services such as…
Serves private renters seeking affordable homes in Hull, East Yorkshire and Lincolnshire, including DSS tenants, and homeowners wanting a fast cash sale of properties in any condition.
Financial Health
HealthyHealthy · 0% CAGR over 3y
Location
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Financial sub-scores
Computed from 2 filingsProvides property management, lettings and sales services for residential apartments and student accommodation. Manages rental properties and investment portfolios, and delivers block management…
Serves students and private renters seeking city-centre accommodation, plus landlords, property investors and residential block owners, with locations highlighted in Liverpool and Luton.
Financial Health
StableStable · 1% CAGR over 1y
Location
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Financial sub-scores
Computed from 2 filingsProvides commercial property consultancy and agency services including acquisitions, disposals and lettings, lease advisory, valuation and building surveying, and advises on property investment and…
Serves businesses, landlords, investors and developers in commercial property, including retail, restaurant, leisure, shopping centre, office and industrial occupiers.
Financial Health
StableStable · -10% CAGR over 1y
Location
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Financial sub-scores
Computed from 5 filingsOperates a student lettings and property management service, listing private student accommodation including shared houses and flats, arranging viewings and tenancies, and providing maintenance and…
Serves university students seeking private rented accommodation, including overseas students, and landlords with student properties in UK university cities.
Financial Health
StrongStrong · Growing, Hiring · 25% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsProvides property management and guaranteed rent services for landlords, including HMO management and portfolio oversight. Works with local authorities and housing providers to supply and manage…
Serves private landlords, HMO and portfolio property owners, plus local authorities and housing associations needing managed rental housing and supported living accommodation across London and Essex.
Financial Health
HealthyHealthy · -13% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsProvides property management and advisory services for commercial real estate portfolios, including office, retail, industrial and leisure assets, overseeing building operations, occupier relations,…
Serves commercial property owners, investors and occupiers across UK office, retail, industrial and leisure real estate portfolios.
Financial Health
StrongStrong · Hiring · 11% CAGR over 5y
Location
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Financial sub-scores
Computed from 5 filingsProvides residential letting and property management services for landlords, including rental valuations, tenant sourcing and screening, rent collection, maintenance coordination, legal compliance…
Serves landlords and property investors seeking tenants and management support, plus tenants looking for residential or commercial rental properties in Northern Ireland and Scotland.
Financial Health
StrongStrong · Growing, Hiring · 4% CAGR over 4y
Location
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Financial sub-scores
Computed from 2 filingsProvides guaranteed rent schemes and property management services for residential landlords, offering fixed‑term leasing of properties, automated rent payments, maintenance coordination, tenant…
Targets private landlords, property investors and property companies with single properties or larger rental portfolios across London and the Midlands.
Financial Health
HealthyHealthy · Profitable, Hiring · 37% CAGR over 1y
Location
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Financial sub-scores
Computed from 5 filingsProvides and manages student accommodation properties, offering ensuite rooms and studio apartments for rent near UK universities. Operates an online platform for searching and booking student…
Serves university and college students seeking private accommodation near campuses in Birmingham, Leeds and Edinburgh.
Financial Health
HealthyHealthy · 0% CAGR over 4y
Location
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Computed from 3 filingsProvides residential estate agency services including property sales, lettings, buyer support and home valuations. Lists properties, arranges viewings, and negotiates transactions between property…
Serves local property sellers, buyers, landlords and renters, plus commercial property clients, in Pendle and Burnley. Targets consumers seeking residential sales and lettings support, with some…
Financial Health
StableStable · 0% CAGR over 2y
Location
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Computed from 3 filingsInvests in, owns and manages residential build‑to‑rent properties. Markets apartments and studios for rent and provides property management, tenant support, and maintenance services for residential…
Sells to residential renters in the UK, including students and individuals seeking contemporary, value-for-money private rented homes with ongoing tenant support.
Financial Health
HealthyHealthy · Hiring · 3055% CAGR over 2y
Location
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Financial sub-scores
Computed from 5 filingsManages and develops a mixed‑use land estate comprising residential, office, retail, leisure, medical and education properties. Provides property investment, development, asset management and leasing…
Serves commercial occupiers, residents, students, healthcare and education providers, retailers, leisure and dining businesses seeking premises or communities within the Edgbaston estate.
Financial Health
StableStable · Hiring · 6% CAGR over 4y
Location
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Financial sub-scores
Computed from 3 filingsProvides estate agency services focused on agricultural property, including valuation, sale and letting of farms and land, alongside residential property sales and development sites. Also operates a…
Serves farmers, landowners, rural property sellers and buyers, plus local homeowners, residential buyers, developers and commercial property clients in Northern Ireland, with emphasis on agricultural…
Financial Health
StableStable · -89% CAGR over 2y
Location
Unlock all 4,902 leads
Showing 49 of 4,902 — +4,853 more with verified decision-maker contacts, live data, and CRM sync.
Unlock all 4,902 leads
Showing 49 of 4,902 — +4,853 more with verified decision-maker contacts, live data, and CRM sync.
How Google Analytics usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling. real estate companies are identified using Firmbase's semantic classification of company activity, built from filings, websites and registered SIC codes rather than SIC codes alone. The detected counts and share figures on this page are computed within that sector cohort, so "share" always means share of real estate companies with a detectable system — not of all UK companies.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
Google Analytics is a trademark of its respective owner. Firmbase is not affiliated with, sponsored by, or endorsed by the trademark owner.
UK Real Estate by Analytics
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Frequently asked questions
How many UK real estate companies use Google Analytics?
What share of UK real estate companies run Google Analytics?
How is Google Analytics usage detected?
What size real estate companies use Google Analytics in the UK?
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