Security Used by UK Sport & Leisure Companies: Market Share (2026)
Detected Security use across 2,239 of 55,513 trading UK Sport & Leisure companies, with reCAPTCHA on 86.2% of detected sites.
Among 55,513 trading UK Sport & Leisure companies, 2,239 have a detectable Security system. reCAPTCHA accounts for 86.2% of those detections, with 1,931 companies, so the category is highly concentrated around one system.
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Akismet is the next largest system at 7.1% and 160 companies, followed by hCaptcha at 2.9% and 66 companies. CleanTalk, Wordfence, DataDome, Sucuri and WP Guardian each sit between 1.1% and 2.0%, with 9 further systems covering 52 companies.
The size bands show little variation in the main choice. reCAPTCHA accounts for 86.5% of the 1,359 companies under 10 employees, 85.8% of the 779 companies with 10–50 employees, and 86.1% of the 101 companies over 50 employees.
2,239
Sport & Leisure with detected Security
Of 55,513 UK Sport & Leisure
4%
Detection rate
2026
17
Systems detected
In this category
86.2%
Leader share
reCAPTCHA
UK Sport & Leisure Security market share
Security compared
| System | UK Sport & Leisure | Share | Median headcount | London share | Typical profile |
|---|---|---|---|---|---|
| reCAPTCHA | 1,931 | 86.2% | 7 | 10.5% | Small operators, broad market coverage |
| Akismet | 160 | 7.1% | 8 | 15.6% | Small operators, slightly more London |
| hCaptcha | 66 | 2.9% | 6 | 16.7% | Micro operators, modest detected share |
| CleanTalk | 44 | 2% | — | — | View these companies in Firmbase → |
| Wordfence | 35 | 1.6% | — | — | View these companies in Firmbase → |
| DataDome | 28 | 1.3% | — | — | View these companies in Firmbase → |
| Sucuri | 25 | 1.1% | — | — | View these companies in Firmbase → |
| WP Guardian | 24 | 1.1% | — | — | View these companies in Firmbase → |
| TrustedSite | 17 | 0.8% | — | — | View these companies in Firmbase → |
| Imperva | 16 | 0.7% | — | — | View these companies in Firmbase → |
| Akamai Bot Manager | 13 | 0.6% | — | — | View these companies in Firmbase → |
| Barracuda Networks | 12 | 0.5% | — | — | View these companies in Firmbase → |
| Trustwave | 9 | 0.4% | — | — | View these companies in Firmbase → |
| Arkose Labs | 4 | 0.2% | — | — | View these companies in Firmbase → |
| FingerprintJS | 2 | 0.1% | — | — | View these companies in Firmbase → |
| Kiprotect | 1 | 0% | — | — | View these companies in Firmbase → |
| Sectigo TrustLogo | 1 | 0% | — | — | View these companies in Firmbase → |
Systems detected below the page threshold appear with counts only; their full lists are available in the Firmbase app.
Market leader by size
The leading Security system shifts with company size: among UK Sport & Leisure with under 10 employees, reCAPTCHA leads at 86.5% of the 1,359 with a detectable system; among UK Sport & Leisure with 10–50 employees, reCAPTCHA leads at 85.8% of the 779 with a detectable system; and among UK Sport & Leisure with over 50 employees, reCAPTCHA leads at 86.1% of the 101 with a detectable system.
Under 10 employees
86.5% of band
This band contains 1,359 companies, making it the largest detected segment. reCAPTCHA accounts for 86.5%, while the remaining share is spread across smaller anti-spam and bot-control systems.
10–50 employees
85.8% of band
This band contains 779 companies and looks much like the micro-company segment. reCAPTCHA accounts for 85.8%, leaving a relatively narrow field for Akismet, hCaptcha and other systems.
Over 50 employees
86.1% of band
This band contains 101 companies, so the sample is smaller but the pattern holds. reCAPTCHA accounts for 86.1%, with the rest split across the category’s long tail.
How Security usage is detected
Company data
Detected companies are joined to UK Companies House records and XBRL accounts data. Revenue and headcount figures come from the most recent filed accounts; where the company has not filed, values are estimated using a model trained on filed history and peer benchmarks and are labelled as estimates.
Detection
Firmbase crawls the public website of actively-trading UK companies and fingerprints the technologies present: tracking scripts, embedded forms, chat widgets, CMS markers and similar signatures. A company is included in this list when one or more of the technology's signatures are found on its site; closely-related variants of the same product are grouped under one name. Detection covers what is visible on the public web — a company using the technology purely internally, with no website footprint, will not appear. Counts are therefore a conservative floor, not a ceiling.
Freshness
Websites are re-crawled on a rolling basis and the underlying company data is refreshed from Companies House continuously; filings appear within days of submission. The list and its statistics are regenerated when the detected cohort moves meaningfully. You can see the last-updated timestamp near the top of the page.
All product names are trademarks of their respective owners. Firmbase is not affiliated with, sponsored by, or endorsed by any trademark owner.
UK Sport & Leisure by Security
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Frequently asked questions
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